Samsung Position Paper in Video on the
Web Workshop
Soohong Daniel Park
Samsung Electronics, Digital Media R&D Center
IPTV @ KOREA, Video is real
• Trial service in 2006 Nov. - Dec.
– Channels (26), VOD (1000), Interactive TV (27)
‘06 4Q
‘07 3Q
0.9 million
1.55 million
available
available (49%
Metropolitan)
(63% Seoul)
Video on the Web Workshop, December 12-13, San Jose
2/11
Open IPTV Forum Objectives
•
The forum shall specify a common and open e2e solution for supplying a variet
y of IPTV and internet multimedia services to retail based consumer equipmen
t in the home network
– The Forum shall ensure a common IPTV Terminal Function (ITF) that supports ser
vices from an Open Internet and a Managed Network environment
– The Forum shall address interactive and personalized services and the integration
with communication services to provide value added services to the user
– The Forum shall drive the convergence of IPTV and multimedia services across diff
erent access technologies
– The Forum shall enable easy integration of 3rd Party content offerings
•
•
The Forum shall consider the establishment of certification and logo programs
to ensure the e2e interoperability
The Forum shall have all the key players included, e.g. CE vendors, Content pr
oviders, Network Operators, Service Providers, Network Equipment Vendors
and Home Network Equipment Vendors
– The forum founding members include key players from the CE Vendor, Network O
perator/Service Provider and Network Equipment Vendor market
•
The Forum shall strive for improved Time-to-Market compared with “traditio
nal” standardization bodies
Video on the Web Workshop, December 12-13, San Jose
3/11
Open IPTV Forum Scope
Open IPTV
common UNI
Managed Network
3rd Party Content
Provider
TCI
SPI
Access
Provider
Service Platform
Provider
*QoS, Multicast
SLA
SLA
* Authentication, billing, etc.
Home
Network
CPI
IPTV
IPTV
Provider
Provider
CP
CP
SLA
•Delivery of EPG and
content binary
* Triple play Walled Garden
Open Internet
Access
Access
Provider
Provider
IAI
IPTV
IPTV
Provider
Provider
Service Platform
Provider
* Authentication, billing, etc.
UNI (User Network Interface)
TCI (Transport and Control Interface)
SPI (Service Provider Interface)
IAI (Internet access Interface)
CPI (Content Provider Interface)
CPI
SPI
SLA
CGM
CP
•Delivery of EPG and
content binary
* Portal site Walled Garden
CP (Content Provider)
CGM (Consumer generated Media)
Video on the Web Workshop, December 12-13, San Jose
4/11
Open IPTV Forum Timeline
OIPTV specification Release 1
later Releases tbd.
Protocol specification (UNI)
Architecture & Requirements
2007
Sept.
2008
OIPTV interoprability specification Release 1
Certification
Interoperability
2007
Oct.
2008
Video on the Web Workshop, December 12-13, San Jose
June
5/11
OIF Founding Members
Global Representation from Consumer Electronics, Service
Providers and Infrastructure Manufactures
Video on the Web Workshop, December 12-13, San Jose
6/11
Why Standardization?
IPTV
• Today the market is characterized by:
Fragmented Standards, Fragmented
Market and Proprietary Solutions
Service Layer
• Convergence will enable new and inno
vative consumer experiences
• Open standardized solutions are the b
est means to support this new emergin
g market
• Open Standards will drive down Cost
s and consumer Complexity, it will als
o promote Volume of capable devices
and Innovations
e2e
IMS - Control Layer
Transport
CPE - Home Devices
Standardization
enablerDecember
for interactive
Video on- thethe
Web Workshop,
12-13, San Jose and personalized
7/11TV
“Video” in OIF Requirements
•
5.3.7 Advertising
–
–
–
–
•
[1-1620] [R1] The IPTV Solution shall support mechanisms for the insertion of advertising
graphics and video content in non-video (information) services.
[1-1660] [R1] The IPTV Solution shall allow advertising material containing textual and graphic
items to be overlaid with transparency into video streams.
[1-1670] [R1] The IPTV Solution shall allow advertising material containing textual and graphic
items to be presented in a horizontal “ticker style” format with the video stream.
[1-1690] [R1] The IPTV Solution shall support various advertising media such as video, audio,
graphics, text.
5.4.2 Common Requirements
–
[1-1870] [R1] An application shall be able to:
•
•
•
•
[a] Scale and position video content on the display.
[b] Specify portions of the display with alpha-blending to the video plane.
[c] Select alternative video and audio streams to render, both within a content item or between content
items.
5.13 Protocol and Data Formats
–
[1-3080] [R1] The IPTV Solution shall support the following content types:
•
•
–
[a] Combined audio and video content, including subtitles and closed captions,
[b] audio content
NOTE: Refer to “Accessibility” section for requirements on accessibility.
Video on the Web Workshop, December 12-13, San Jose
8/11
Browser in OIF Requirements
•
4.3 Requirements Specific to Browser Applications
–
[1-1930] [R1] The IPTV Solution shall include support for browser applications with access to
similar functionality to that available in a web browser (ignoring plugins), including:
•
•
–
–
–
–
–
–
The rendering of text and graphics.
The entry of text and numbers, including menus, lists, “radio buttons”, buttons, etc.
[1-1940] [R1] Browser applications that make use of the browser shall be implemented such that
they economize as much as possible on the usage of resources (e.g. processing power, run-time
memory, data storage capacity).
[1-1950] [R1] The logic of browser applications shall be primarily implemented on the server
side.
[1-1960] [R1] It shall be possible for a browser application user interface to transfer control to
application user interfaces provided by other actors via e.g. a hyperlink mechanism.
[1-1970] [R1] It is recommended that the same user interface technologies are used, as far as
possible, by the various components of the IPTV Solution.
[1-1980] [R1] The IPTV Solution shall allow pull downloading of browser applications to the
browser.
[1-1990] [R1] The browser shall be able to obtain browser applications from all of the following;
•
•
•
[a] Service Providers
[b] Implementation-specific applications in the home
[c] Executable applications (see requirement [1-2130])
Video on the Web Workshop, December 12-13, San Jose
9/11
EPG and Video Recommendation
Searching for attractive video according
to users preference
User Preference
Recommendation
Infinite
Resources on
the Web
Video Recommendation
Video on the Web Workshop, December 12-13, San Jose
10/11
Concluding Remarks
• “Video on the Web” is pretty much interesting in IPTV as
well as various Consumer Electronics domains. So far, it is,
however not easy for users to search for attractive videos
from the web due to the sheer quantity of video resources
on the web. Therefore, this paper proposed the new web
architecture for video recommendation based on the idea
of using user preferences and interests on the web. Video
recommendation based on user preference will expand the
value of video on the web.
• What opportunities/advantages we can expect from “Video
on the Web” ?
Video on the Web Workshop, December 12-13, San Jose
11/11