501(c)(3) Project Analysis for NFHP National Fish Habitat Board Meeting Salt Lake City, UT June 25-26, 2013 A Model Mission/Goals Purpose, Direction Strategic Issues Govern National Fish Habitat Board Manage NFHP Staff Programs Conservation Delivery by Board and FHPs Strategy 2nd Edition Action Plan Life-Cycle of Charitable Programs Sponsored Program Organizational Maturity Incorporation Key Issues Addressed in Analysis Benefits Risks Costs Funding Span of Control Financial Branding Liability Efficiencies Advocacy Agility Prospective Costs Fundraising Objectives Fundraising Objectives Secure sufficient funding to support the basic operations of 18 FHPs while increasing the level of project funding available to each FHP. Secure sufficient funding for the science and data needs of the Partnership. Secure sufficient direct funding for the operations of the National Fish Habitat Board. Establish financial controls and accounting procedures that maximize the level of funding for the objectives above while creating Partnership-wide cost efficiencies. Branding Objectives Branding Objectives Leverage the National Fish Habitat Partnership into a top-of-mind habitat conservation brand in the conservation community and with anglers. Leverage the 10 Waters to Watch campaign into an annual public relations endeavor that provides the counterpart to American Rivers’ Most Endangered Rivers campaign. Advocacy Objectives Advocacy Objectives Secure passage of the National Fish Habitat Conservation Act and annual appropriations to support the Act, and increase annual appropriations for aquatic habitat conservation overall through education and advocacy. Leverage the National Fish Habitat Partnership Coalition into an effective voice for fish and aquatic habitat conservation at the federal and state level. Span of Control National Fish Habitat Board Aquatic Habitat Conservation National Policy Coordination of the Partnership/Partnership Communications Fundraising Brand Development and Marketing Advocacy FHP Review and Approval FHP Guidance FHP Umbrella Non-Profit Conservation Project Support Science and Data Affiliated 501(c)(3) NFH Board Staff Sample General and Admin Costs Expense Amount Rent ($55/ft x 500/ft) Supplies Duplication Insurance Bank Fees Telephone Audit IT Website Contingency Meeting Expenses $27,500 $2000 $5000 $4000 $3000 $2500 $10,000 $2000 $2000 $2000 $5000 Long-Term Cost Assumptions Expense Considerations Personnel It is assumed that a small non-profit, based in DC, would operate with a small staff. We would build a staff that could ultimately include a manager, a project specialist, and a communications and marketing coordinator geared at fulfilling the role of the non-profit. This would be done on a pay-as-you-go basis. Travel It can be assumed that the staff would be required to travel for NFHP purposes. As a comparison point, AFWA budgets appx. $1750/trip for estimating purposes. Programs The programs of the non-profit, based on the span of control identified in this document, would include grassroots advocacy, marketing, fundraising, and conservation project support. These programs would be direct costs for the nonprofit and would drive the overall budget structure. Motion • The National Fish Habitat Partnership staff is charged with working to establish a 501(c)(3) not-for-profit corporation using a phased, check-in approach. A workgroup of Board members is created to work with staff on this project. The workgroup is charged with oversight and with approval for moving to each step. Staff shall work with partners to minimize the start-up costs for the corporation, but may use non-federal funds not to exceed $5,000 to complete the incorporation and tax exemption. If additional funds are required, staff must request approval for that expenditure from the National Fish Habitat Board. Motion Cont’d The phased approach includes three steps 1. Project initiation and document creation. • • • establish a board workgroup draft and finalize articles of incorporation and bylaws establish a name 2. Incorporation. • • • • • • secure a registered agent secure a Federal Employer Identifcation Number select the incorporators and the initial board of directors adopt a governance model and record keeping system for official records register with state unemployment bureau obtain directors’ and officers’ liability insurance. 3. Tax exempt application. • • • • submit a tax exemption request to secure group exemption for the new corporation and the FHPs file for state and/or local tax exemptions file for charitable solicitation apply for non-profit mailing permit