How to Implement the plan

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IEEE PELS Membership
Committee Report to the
AdCom
Zhengming Zhao, Chair
Robert S. Balog, co-chair
APEC 2013, Long Beach CA, USA
Friday, March 22, 2013
Membership Committee
Zhengming Zhao – Chair (growth)
Robert S. Balog – co-Chair (retention)
Pradeep Shenoy – GOLD chair
Brian Hadley – GOLD vice chair
Katherine Kim – Student Liaison
Vladimir Katic – Chapters Chair
Maryam Saeedifard – Women in PELS
Regional Liasons
1
Current Status of Membership in PELS
There are totally more than 7,480 members in PELS
level
Student
Member
Senior
Member
Fellow
number
Share of the membership from different regions
region
1
2
3
4
5
6
7
8
9
10
number
region
number
2013.03.20
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Update
GOLD has held events at:
– ECCE 2010, Reception @ Point of View Lounge
– APEC 2011, Featured Speaker, Elizabeth Lions
– ECCE 2011, unveiled new logo @ student-industry
dinner
– APEC 2012, Reception
– ECCE 2012, part of the student-industry dinner
– APEC 2013, Dinner with a Luminary (48 participants,
6 luminaries)
Logo design contest
Recent Activities
Membership Committee meeting held
March 20, 2013 in LongBeach, Ca
– Attendees: 7 participants
GOLD: Dinner with a Luminary, March 19,
2013 at APEC
– Value proposition to participant: Increase
access within PELS
– # Attendees: 49 (xx students, yy GOLD)
– Cost: $5k (budgeted) ??? (final)
4
Dinner with a Luminary – APEC 2012
New Retention Initiatives
Students to GOLD
– Increase Access
 Dinner with a Luminary (APEC 2013)
– Increase Recognition
 New initiatives: Early Career award, student awards
 Ex: Free year membership with a full conference
registration for GOLD / student
– Make it easy to “have that talk” with employer
Senior Member elevation
– Senior Member advocacy, make it easy to
become elevated
6
The Problem for Membership Growth
Most people outside USA know little about PELS
except IEEE conference and magazine
They don’t know “what benefits they could get from
the membership” except paying the annual fee and
the less conference fee
There are no many relationships between IEEE PELS
and other national professional society
Industry members seem to me in the minority
2013.03.20
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Membership Growth Plan
Increase more then 100 in northern American
Increase more than 500 members from outer northern
American
The total number of PELS’s member would reach
10000 by the end of 2014
Main steps:
- 2013:40 from northern American
200 from other regions
- 2014:60 from northern American
300 from other regions
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How to Implement the plan
Develop the joint members
For example in China:
Major national academic organizations on power electronics include
– China Electrotechnical Society (CES)
50000 members and 2000 senior members
– China Power Supply Society CPSS)
30000 members and 1000 senior members
– Chinese Electrical Engineering Society (CEES) ——
60000 members and 3000 senior members
HVDC Transmission and Power Electronics Division
2013.03.20
How to Implement the plan
“Memorandum of Understanding between The Institute of
Electrical and Electronics Engineers, Incorporated and
Chinese Electrotechnical Society”
Main terms include:
1. Visiting members
2. Joint activities
3. Coordination of technical meetings
4. Publications
5. Standards information
6. Membership – Joint membership
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How to Implement the plan
Increase industry membership
For example in China:
• Rapid development of power electronics in China——over 23% each year.
• China has been the one of world's largest power semiconductor markets.
• In 2011, the power semiconductor sales in China accounted for 50% of
the global market.
Market sales of power semiconductors
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How to Implement the plan
Increase student membership
For example in China:
Power Electronics in Chinese Universities
– About 90 universities offer power electronics course
– Among top 25 universities, in power electronics
 Faculty and staff: ~ 400
 Graduate students: ~ 2000 (will establish a student chapter in
Tsinghua University in coming April, about 50 members)
1800
1600
1400
1200
1000
800
600
400
200
0
600
500
400
300
200
Published papers in Chinese
with the keyword “power electronics”
0
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
100
Public accessible dissertations in Chinese
with the keyword “power electronics” annually
Thoughts to increase benefits for the
joint , industrial and student members
PELS would sign an official MOU with the societies, related
to not only the membership, but also joint activities,
coordination of technical meetings, publications, standards
information, and others
PELS should recognizes them who have been recognized as
senior members by the related societies, as PELS members,
and then recommend them as senior members
Have a discount of membership fee for a group registration as
joint, industry and student member
Provide more PELS information and publication, and translate
them into native language
2013.03.20
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