University of Oregon
Applied Information Management Master's Degree Program
AIM 610: Data-Driven Organizations
Course Materials
Fall 2014
Articles and Books
Barlow, M. (2013). Real-time big data analytics: Emerging architecture. Sebastopol, CA:
O'Reilly Media. Retrieved from http://oreilly.com/radarreports/big-data-analyticsemerging-architecture.csp
Borovick, L., & Villars, R. L. (2012, February). The critical role of the network in big data
applications (IDC White Paper). Retrieved from
http://www.cisco.com/en/US/solutions/collateral/ns340/ns517/ns224/ns944/critical_big
_data_applications.pdf
Breuer, P.,Forina, L., & Moulton, J. (2013, April). Beyond the hype: Capturing values from big
data and advanced analytics. Retrieved from
http://www.mckinsey.com/client_service/marketing_and_sales/latest_thinking/beyond_t
he_hype
Brown, B., Chui, M., & Manyika, J. (2011). Are you ready for the era of 'big data'? Radical
customization, constant experimentation, and novel business models will be new
hallmarks of competition as companies capture and analyze huge volumes of data.
Here's what you should know. McKinsey Quarterly. Retrieved from
http://unm2020.unm.edu/knowledgebase/technology-2020/14-are-you-ready-for-theera-of-big-data-mckinsey-quarterly-11-10.pdf
Bughlin, J., Chui, M., & Manyika, J. (2010, August). Clouds, big data, and smart assets: Ten
tech-enabled business trends to watch. McKinsey Quarterly. Retrieved from
http://www.itglobal-services.de/files/100810_McK_Clouds_big_data_and smart
assets.pdf
Chen, H., Chiang, R. H. L., & Storey, V. C. (2012, December 4). Business intelligence and
analytics from big data to big impact. MIS Quarterly, 36(4), 1165-1188. Retrieved from
http://hmchen.shidler.hawaii.edu/Chen_big_data_MISQ_2012.pdf
Chui, M., Löffler, M., & Roberts, R. (2010). The Internet of things. McKinsey Quarterly, 2010(2).
Retrieved from
http://www.mckinsey.com/insights/high_tech_telecoms_internet/the_internet_of_things
Data mining definition and origins. (n.d.). In Data mining articles. Retrieved from
http://www.dataminingarticles.com/info/data-mining-introduction/
Davenport, T. (Ed.). (2013). Enterprise analytics: Optimize performance, process, and decisions
through big data. Uppper Saddle River, NJ: FT Press, 2013.
Devlin, B. (2012, April). Integrating analytics into the operational fabric of your business: A
combined platform for optimizing analytics and operations. (9sight Consulting White
paper). Retrieved from http://9sight.com/wp-op-analytics.htm
Devlin, B. (2012, October). The big data zoo: Taming the beast. Retrieved from
https://www14.software.ibm.com/webapp/iwm/web/signup.do?source=swinfomgt&S_PKG=OV7385&S_CMP=is_bdwp1_bdhub&S_TACT=109HF63W
Devlin, B., (2013, May). Operational analytics from A to Z: An integrated platform for
enterprise analytics of all sizes (9sight Consulting Whitepaper). Retrieved from
http://9sight.com/wp-opan-a2z.htm
Fowler, M. (2013). Introduction to NoSQL [Video clip]. Available from
http://www.youtube.com/watch?v=qI_g07C_Q5I
Hakes, W., & SASsoftware (Producer). (2012). Big data analytics: The revolution has just
begun [Video clip of keynote address from Analytics 2012 Conference]. Available from
http://www.youtube.com/watch?v=ceeiUAmbfZk
Hurwitz, J., Nugent, Al, Halper, F., & Kaufman, M. (2013). Big data for dummies. Hoboken, NJ:
Wiley.
IBM Software. (2013). Wrangling big data: Fundamentals of data lifecycle management.
IBM Software. (2014). The fundamentals of data lifecycle management in the era of big data:
How data lifecycle management complements a big data strategy (IBM Document
IMM14126USEN). Somers, NY: IBM Corp. Retrieved from
https://www14.software.ibm.com/webapp/iwm/web/signup.do?source=swinfomgt&S_PKG=ov17182&S_TACT=109HF42W&S_CMP=optim_dlm_big_data_fundame
ntals
IBM Systems (Producer). (2011). Colin White: Trends in business analytics [Video clip]
Available from https://www.youtube.com/watch?v=nfMnILQVZXo (U5, Readings)
In-Memory Processing. (n.d.). In Wikipedia. Retrieved from http://en.wikipedia.org/wiki/InMemory_Processing
Intricity (Producer). (2012). What is Hadoop?
file://localhost/https::www.youtube.com/watch%253Fv=9s-vSeWej1U
Jagadeesh, S. M. M., & Srivatsa, H. (2013). Big data imperatives: Enterprise 'big data'
warehouses, 'BI' implementations and analytics. New York, NY: Apress.
Ko, B. J., Pappas, V., Raghavendra, R., Song, Y., Dilmaghani, R. B., Lee, K-W., & Verma, D.
(2012). An information-centric architecture for data center networks (ACM 978-1-45031479-4/1208). Retrieved from
http://conferences.sigcomm.org/sigcomm/2012/paper/icn/p79.pdf
Kudyba, S. (2010). What is data mining? [Video clip]. Available from
http://www.youtube.com/watch?feature=player_embedded&v=R-sGvh6tI04
LaValle, S., Lesser, E., Shockley, R., Hopkins, M. S., & Kruschwitz, N. (2011, Winter). Big data,
analytics and the path from insights to value. MIT Sloan Management Review, 52(2),
21-31. Retrieved from
http://www.ibm.com/smarterplanet/global/files/in_idea_smarter_computing_to_bigdata-analytics_and_path_from_insights-to-value.pdf
Maltby, D. (2011, October). Big data analytics. Paper presented at ASIST 2011 Annual Meeting,
New Orleans, LA. Retrieved from
https://www.ischool.utexas.edu/~dmaltby/Big_Data_Analytics.pdf
Manyika, J., Chui, M., Brown, B., Bughin, J., Dobbs, R., Roxburgh, C., & Byers, A. H. (2011,
May). (2011, May). Big data: the next frontier for innovation, competition, and
productivity. Retrieved from
http://www.mckinsey.com/insights/business_technology/big_data_the_next_frontier_for
_innovation
Mardikar, N. (2013). Big data adoption: Infrastructure considerations (Tata Consultancy
Services, Ltd. White Paper). Retrieved from
http://www.tcs.com/SiteCollectionDocuments/White Papers/ITIS-Whitepaper-TCS-BigData-Adoption-Infrastructure-Considerations-0413-1.pdf
McAfee, A., & Brynjolfsson, E. (2012, October). Big data: The management revolution. Harvard
Business Review, 90(10), 60-68.
Mir, H. (2013). What is NoSQL? Available from
https://www.youtube.com/watch?v=pHAItWE7QMU
Ohlhorst, F. J. (2013). Big data analytics: Turning big data into money. Hoboken, NJ: Wiley.
Parasuraman, K. (2012, October 23). Part II: The big data platform manifesto [Web log post].
Retrieved from http://www.ibmbigdatahub.com/blog/part-ii-big-data-platform-manifesto
Pike, J., Schmitt, T., Frankovsky, F., & Brannon, Td. (2008, February). Creating a hyperefficient hyper-scale data center. Dell Power Solutions. Retrieved from
http://www.dell.com/downloads/global/power/ps1q08-20080188-DCS.pdf
Robert Half Technology. (2014). 2015 salary guide for technology professionals. Menlo Park,
CA. Retrieved from
http://s3.amazonaws.com/DBM/M3/2011/Downloads/RHT_2015_salary-guide.pdf
Russom, P. (2011, Fourth Quarter). Big data analytics (TDWI Best Practices Report). Retrieved
from http://tdwi.org/research/2011/12/sas_best-practices-report-q4-big-dataanalytics.aspx?tc=page0
Schroeck, M., Shockley, R., Smart, J., Romero-Morales, D., & Tufano, P. (2012, October).
Analytics: The real world use of big data: How innovative enterprises extract value from
uncertain data (IBM Institute for Business Value Executive Report). Retrieved from the
IBM Institute for Business Value website: http://www935.ibm.com/services/us/gbs/thoughtleadership/ibv-big-data-at-work.html
Schultz, T. (2013, June/July). Turning healthcare challenges into big data opportunities: A usecase review across the pharmaceutical development lifecycle. Bulletin of the Association
of Information Science and Technology, 39(5), 34-40. Retrieved from
http://sitic.org/wp-content/uploads/Turning-Healthcare-Challenges-into-Big-DataOpportunities.pdf
Sharma, R., Reynolds, P., Scheepers, R., Seddon, P. B., & Shanks, G. (2010). Business
analytics and competitive advantage: A review and a research agenda (188-198). In A.
Respicio, F. Adam, G. Phillips-Wren, C. Teixeira, & J. Telhada. Bridging the sociotechnical gap in decision support systems: Challenges for the next decade. Amsterdam,
Netherlands: IOS Press. doi: 10.3233/978-1-60750-577-8-187 (12 pages).
Sumbaly, R., Kreps, J., and Shah, S. (2013). The "big data" ecosystem at LinkedIn. In
Proceedings of the 2013 ACM SIGMOD International Conference on Management of
Data, pp. 1125-1134. New York, NY: ACM. doi: 10.1145/2463676.2463707 (10 pages).
http://www.slideshare.net/s_shah/the-big-data-ecosystem-at-linkedin-23512853
Tynan, D. (2012, March 19). How to get a hot job in big data. InfoWorld. Retrieved from
http://www.infoworld.com/article/2619424/it-jobs/how-to-get-a-hot-job-in-bigdata.html
U.S. Department of Commerce Census Bureau. (n.d.). Data visualization gallery: A weekly
exploration of Census data. Retrieved from http://www.census.gov/dataviz/
Vesset, D, & Grossman, C. (n.d.). Gaining competitive advantage in the new era of big data &
analytics [Webcast]. Available from
https://webinar.informationweek.com/IBM20130731?keycode=4ON
Yellowfin International. (2010, April). Making business intelligence easy (White paper).
Melbourne, VIC: Australia. Retrieved from
http://www.yellowfinbi.com/wp_inmemory.pdf
Web Site
IBM Analytics Resources
http://www.ibm.com/analytics/us/en/downloads/index.html