Verizon to Be Honored With
2015 Award For Leadership in Hispanic Television
By Broadcasting & Cable and Multichannel News
Annual Award Presented at 13th Annual Hispanic Television Summit,
October 22 at The Park Central New York Hotel
NEW YORK, August 12 – Verizon will be honored with the 2015 Award for Leadership in
Hispanic Television at the 13th Annual Hispanic Television Summit, set for October 22 at the
Park Central Hotel.
The annual award, presented by Broadcasting & Cable and Multichannel News, recognizes the
company for its significant and on-going commitment to the business of television for Hispanic
audiences. This year, for the first time, the Hispanic Television Summit is one of the signature
events that make up New York City Television Week, which also includes The Next TV Summit
& Expo, The Content Show, Advanced Advertising and the Broadcasting & Cable Hall of Fame.
“Since its launch in 2000, Verizon has responded to the needs of the Hispanic community by
delivering customized content and packages across its video, voice, mobile and internet
platforms,” said Louis Hillelson, VP/Group Publisher, Broadcasting & Cable/Multichannel News.
“We applaud the company’s forward thinking commitment to designing a multi-cultural
communications strategy that specifically includes outreach to this vitally important and diverse
community.”
Javier Farfan, Vice President of Cultural Engagement for Verizon will accept the award on
behalf of the company. Farfan is responsible for developing strategy and engagement models
for all of Verizon’s cultural and emerging market segments (including Hispanic) across Verizon’s
wireless and wireline platforms for voice, video and internet services.
Previous corporate recipients of the Award for Leadership in Hispanic Television have included
Comcast, Time Warner Cable, Dish and Major League Soccer.
This is the first of two awards that will be presented at the Awards Ceremony. Soon to be
announced is the Award for Achievement in Hispanic Television, which is presented to an
individual. Past honorees have included renowned television hosts Don Francisco and Cristina
Saralegui; network news anchors Jorge Ramos, Maria Celeste Arraras, Maria Elena Salinas
and Jose Diaz Balart; sports celebrity Oscar De La Hoya; soccer announcer Andres Cantor; and
advertising executives Monica Gadsby of SMG and Edgar Sandoval of P&G.
Other notables at this year’s Hispanic Television Summit include recently announced keynote
speakers Gonzalo del Fa, President, GroupM Multicultural and Gary R. Stevenson, President
and Managing Director, MLS Business Ventures.
The Hispanic Television Summit is produced by The Schramm Marketing Group, which is based
in New York City.
To inquire about speaking opportunities, contact Joseph Schramm at 212-983-0219 or
jschramm@schrammnyc.com.
For registration, please contact Rebecca Shottland at rshottland@nbmedia.com
or 917-281-4782.
For sponsorship opportunities, please contact Charlie Weiss at cweiss@nbmedia.com
or 212-378-0478.
About Broadcasting & Cable and Multichannel News
Broadcasting & Cable and Multichannel News serve the television industry with respected,
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Broadcasting & Cable covers the broadcast, cable and syndication markets, while Multichannel
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telecommunications industries.
Press Contacts:
Geena Pandolfi
Sayles & Winnikoff Communications
P: 212-725-5200, x112
E: geena@sayleswinnikoff.com
Ashley Read
Sayles & Winnikoff Communications
P: 212-725-5200, x122
E: ashley@sayleswinnikoff.com