LUCERO
International Telemundo Star to be Honored with
2015 Award for Outstanding Achievement in Hispanic Television by
Broadcasting & Cable and Multichannel News
Award Presented at 13th Annual Hispanic Television Summit,
October 22 at The Park Central Hotel New York
NEW YORK, September 9, 2015 –Telemundo’s multi-faceted, award winning television host,
singer and actress Lucero, known as “La Novia de America” (America’s sweetheart),” will be
honored with the 2015 Award for Outstanding Achievement in Hispanic Television at the 13th
Annual Hispanic Television Summit, set for October 22 at the Park Central Hotel New York.
The award, one of two presented at the Hispanic Summit by Broadcasting & Cable and
Multichannel News, recognizes the recipient for their professional and personal impact on the
business of television and video for Hispanic viewers. Lucero is the first telenovela star to be
honored with the award at the Hispanic Television Summit.
This year, for the first time, the Hispanic Television Summit is one of the signature events that
make up New York City Television Week, which also includes The Next TV Summit & Expo,
The Content Show, Advanced Advertising and the Broadcasting & Cable Hall of Fame.
“Lucero is a true icon who has been successful in multiple areas of entertainment, crossed
cultural boundaries and won legions of fans,” said Louis Hillelson, VP/Group Publisher,
Broadcasting & Cable/Multichannel News. “Lucero continues to be one of the most prolific stars
in the history of the telenovela in an era when the genre is gaining popularity with English
speaking audiences. In addition, she has offered her hosting skills in support of multiple
telethons which have raised millions for noteworthy causes. We are delighted to honor Lucero
with our 2015 Award.”
Mexican-born Lucero joined Telemundo in 2015 as host of the network’s mega-reality “Yo Soy
El Artista” and will soon make her return to the world of telenovelas by starring in an upcoming
original production, her first since 2012. As an actress, she has a total of seven movies and
starred in multiple telenovelas including “Alborada,” which earned her an Emmy Award. Lucero
has hosted the Latin Grammy Awards eight times, the Mexican Telethon since 1997, in
addition to the Telethon in Chile, Guatemala, El Salvador and the U.S. As a singer, she has
sold more than 27 million records worldwide and many of her songs have topped the music
charts across the world. She has released a series of successful albums including 2014’s chart
topper “Aqui Estoy.”
Previous winners of the Award for Outstanding Achievement in Hispanic Television have
included renowned television hosts Don Francisco (aka Mario Kreutzberger) and Cristina
Saralegui; network news anchors Jorge Ramos; María Celeste Arrarás; María Elena Salinas
and José Díaz Balart; boxing champion Oscar De La Hoya; soccer announcer Andrés Cantor;
and advertising executives Monica Gadsby of SMG and Edgar Sandoval of P&G.
This is the second of two awards that will be presented at this year’s Hispanic Television
Summit. As previously announced, Verizon is set to receive the 2015 Award for Leadership in
Hispanic Television. The Leadership award is given to a company or organization for their
courage and commitment to “staying the course” in attracting and serving Hispanic audiences.
Previous recipients include Comcast, Time Warner Cable, Dish and Major League Soccer.
Other notables at this year’s Hispanic Television Summit include recently announced keynote
speakers Gonzalo del Fa, President, GroupM Multicultural and Gary R. Stevenson, President
and Managing Director, MLS Business Ventures.
The Hispanic Television Summit is produced by The Schramm Marketing Group, which is
based in New York City.
To inquire about speaking opportunities, contact Joseph Schramm at 212-983-0219 or
jschramm@schrammnyc.com.
For registration, please contact Rebecca Shottland at rshottland@nbmedia.com
or 917-281-4782.
For sponsorship opportunities, please contact Charlie Weiss at cweiss@nbmedia.com
or 212-378-0478.
Press Contacts:
Geena Pandolfi
Sayles & Winnikoff Communications
P: 212-725-5200, x112
E: geena@sayleswinnikoff.com
Ashley Read
Sayles & Winnikoff Communications
P: 212-725-5200, x122
E: ashley@sayleswinnikoff.com