Letter of Invitation

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China 2009 Summer International Education
Exhibition Tour
Beijing
Xi’an
Shanghai
June 13 – 15
June 17 – 18
June 20 – 21
INVITATION
As a comprehensive international event approved by Ministry of Education, P. R. China and hosted
by Beijing Municipal Education Commission, Beijing International Education Expo is the most
successful and high-impact international education expo in China, and is also one of the largest
education fairs in Asia.
Since 2004, we have successfully organized five Beijing International Education Expos. The past
five BIEEs attracted nearly 2,400 international exhibitors from more than 50 countries and regions
and over 300,000 visitors. BIEE 2008 attracted over 80,000 visitors and 500 exhibitors from 22
countries, and it also received the attention of wide media from home and abroad.
The 6th Beijing International Education Expo (BIEE2009) will continue to be held in China
International Exhibition Center on June 13-15, 2009. Keeping the theme of Open-up, Cooperation
and Development, and the aim of promoting the international communication and cooperation in
education area, BIEE2009 consists of four parts of exhibition, forum, exchange research and
cultural events, covering the postgraduate education, higher education, vocational education,
fundamental education, study overseas services and educational technology equipment. And
high-level summit, conference, forums, and lectures will be held spontaneously with BIEE2009.
With great support from Shaanxi Province Education Department and Shanghai Municipal
Education Commission, and co-organization of Shaanxi Education Association for International
Exchange and Shanghai International Education Association, BIEE2009 will also host its tour fairs
in other two important education cities of Xi’an (June 17-18) and Shanghai (June 20-21).
To be held in the 60th anniversary of founding PRC, BIEE2009 will become a platform showing
the development of capital education and a grand ceremony for educational exchange and
communication home and abroad!
2009, let’s gather in China, gather in BIEE2009!
WHY PARTICIPATE- FAIR FEATURES
1 largest sized and most well-known comprehensive education expo in China and Asia
2 nearly 100,000 student visitors for its annual expo
3 free selection of optional cities and events
4 free seminar in local Chinese campus to thousands students audiences
5 tens of effective, well organized, face to face communication activities with China school leaders,
educators and students
6 highly targeted promotion campaign for all participants’ education programs and products
7 great support from China education administrative departments and government in seeking
education partners and recruiting Chinese students
8 full coverage by most China mainly media and education media
TIME AND VENUE
City
Fair Open Dates
Beijing
June 13- 15, 2009
Xi’an
June 17- 18, 2009
Open Time
Venue
9:00 ~ 16:00
10:00 ~ 18:00
China International Exhibition Center
Qujiang Int’l Conference &Exhibition
Centre
Shanghai East Asia Exhibition Hall
Shanghai June 20- 21, 2009 9:00 ~ 15:00
ITINERARY
The itinerary of the BIEE 2009 and its tour fairs is as follows.
Dates
Cities
Activities
Venue Size
13,500 sqm
3,000 sqm
4,000 sqm
June 11 & 12
Registration and booth dressing / construction
Beijing
8:30 ~ 17:00
Venue: China International Exhibition Center
June 13 - 15
Exhibition Open
Beijing
9:00 –16:00
Venue: China International Exhibition Center
June 15
2009 International Education Cooperation Negotiation Conference
Beijing
9:30 –12:00
Venue: China International Exhibition Center
June 15
National Day Promotion in Beijing Well-known Schools Campus
Beijing
14:00 –17:00
Venue: Beijing Schools
June 15
Beijing  Xi’an
Flight to Xi’an (join us or arrange by yourself)
evening & 16
June 16
Registration and booth dressing
Xi’an
8:30 –18:00
Venue: Qujiang Int’l Conference and Exhibition Centre, Xi’an
June 17
Exhibition Open
Xi’an
10:00 – 18:00
Venue: Qujiang Int’l Conference and Exhibition Centre, Xi’an
June 18
Exhibition Open
Xi’an
10:00 – 12:00
Venue: Qujiang Int’l Conference and Exhibition Centre, Xi’an
June 18
Promotional Seminar
Xi’an
14:00 – 17:00
Venue: Local Schools Campus, Xi’an
June 18
Xi’an  Shanghai Flight to Shanghai(join us or arrange by yourself)
evening & 19
June 19
Registration and booth dressing
Shanghai
8:30 –18:00
Venue: Shanghai East Asia Exhibition Hall
June 20 - 21
Exhibition Open
Shanghai
9:00 –15:00
Venue: Shanghai East Asia Exhibition Hall
●The Organizer reserves full right to change the itinerary with notice to the signed-up exhibitors.
EXHIBITOR PROFILE
We welcome the following entities to join us:
1. Providers of:
a) Graduate Education
b) Undergraduate Education
c) High School Education
d) Pre-University Preparation Courses
2. Credential Evaluation Organizations
3. Foreign Embassies / Consulates
4. Educational Foundations and Associations
5.
6.
e) Language Training
f) Sino – Foreign Joint Education
g) Vocational Training & Further Education
h) Education Administrative/Governmental Dept.
Commercial Entities: Education Equipment and Products, Banks, Insurance Companies,
Airlines, Computer Companies etc.
Others approved by the Organizing Committee
PARTICIPATION FEES (BOOTH RESERVATION)
Booth Type
City
Beijing
Standard Booth
(9 sq.m.)
Raw Space
(min 27 sq.m)
Unit Price
RMB¥22,000
or USD$3,200
★Xi’an
RMB¥15,000
or USD$2,200
Shanghai
RMB¥18,000
or USD$2,650
Beijing
RMB¥2,200/ sq.m
or USD$320/ sq.m
★Xi’an
RMB¥1,500/ sq.m
or USD$220/ sq.m
Shanghai
RMB¥1,800/ sq.m
or USD$265/ sq.m
Notes
Inclusive of:
●Fascia board with exhibitor name
●Rear and dividing walls in white laminated panel
(2.5m in height)
●Carpet, 1 information counter, 2 folding chairs
●1 socket (220V), 2 spot lights
●3 delegate budges, drink and lunch for 3 delegates
●At their own expense, exhibitors can design and
construct the booth according to their own idea.
●Reservation for less than 27 sq.m Raw Space is not
available
Registration for 2 or 3 cities including Xi’an, will get 50% discount for Xi’an booth reservation
fees.
★ Registration for over 2 booths in one city will get 10% discount for booth reservation fees.
★ Sharing One booth with 1 or 2 school partners are acceptable.
GENERAL SERVICES (Free to All Exhibitors)
Each Exhibitor with booth booking will be supplies with the following services:
A) Promotional Information Release
- free brief description in the Expo Catalogue,
- free brief description and cooperative program information in the BIEE HEP (Handbook of
International Education Cooperative Program),
- free brief description and cooperative program information in expo website
www.edufair.com.cn,
★
B) Events, Publications, Meals and Drinks (Take Beijing Fair for instance. Services may be
different in Xi’an and Shanghai)
- 1 BIEE2009 Catalogue,
- 1 BIEE2009 HEP,
- 3 Exhibitor badges,
- 3 meal coupons and 3 water coupons each exhibition day,
- 1 ticket for BIEE2009 Opening Ceremony, (9:00 AM, June 13th, 2009)
- 1 invitation letter for BIEE2009 Welcome Reception Dinner (17:00 PM, June 13th, 2009)
- 2 persons free participation in BIEE International Education Cooperation Negotiation Conference
(9:30 AM -11:30 AM, June 15th, 2009)
- free participation in Beijing School Campus Promotion Tour (14:00PM-17:00PM, June 15th,
2009 )
- free participation in Xi’an School Campus Promotion Tour (14:00PM-17:00PM, June 18th, 2009)
Each fully paid exhibitor is entitled to publish a 200-word description, English or/and Chinese, in
the Expo Catalog and Student Visitors Guide free of charge. The text should be accompanied by
the exhibitor’s address, telephone and fax numbers, email address and website in a given form and
submitted to the Organizing Committee not later than May 20th, 2009. The description shall not
contain any meanings that are not factual or misleading and the Organizing Committee reserves full
rights to refuse or amend the description. We strongly recommend you to submit the text by
email.
*Under no circumstances will the description be published if the exhibitor fails to make full booth
rental payment before the payment deadline.
Other service items and requirements please refer to the content in www.edufair.com.cn.
OPTIONAL PROMOTIONAL SERVICES (COLOR PAGE ADVERTISEMENT)
Exhibitor could also choose to make color-page advertisement in our fair publications with certain
payment on it. Exhibitors could design the AD pictures by themselves or ask us to design with
providing related word description, text, logos and pictures. (Deadline: May 1st, 2009)
City
Publication Type
Expo Catalogue
Beijing
Visitor Guide
Xi’an
Expo Catalogue
Shanghai
Expo Catalogue
Distribution
2,000 copies, free to all
exhibitors and delegates
100,000 copies, free to all
visitors, exhibitors and
delegates
1,000 copies, free to all
exhibitors and delegates
1,000 copies, free to all
exhibitors and delegates
Color Inner
Single Page
RMB 8,000
or USD$1,150
Spread Page
(2pages)
RMB15,000
or USD$2,200
RMB 8,000
or USD$1,150
RMB15,000
or USD$2,200
RMB 5,000
or USD$750
RMB 5,000
or USD$750
RMB 8,000
or USD1,150
RMB 8,000
or USD$1,150
OPTIONAL ACTIVITIES (CONFERENCE, SEMINAR & FORUM)
Besides the exhibition, we also arrange several conferences, seminars and forums for participants
during our fair. Some of them are free of charge to all exhibitors and some not. Please see the
following form to select your prefer and inform us before the fair. Thanks.
Program
Time
Venue
Fee
Notes
Study Overseas
Expo Open
Seminar
Time
Educational Products
Expo Open
Promotion Seminar
Time
Onsite
Expo Halls
Onsite
Expo Halls
Beijing Intl
15th AM
Education
June
Negotiation
9:00-11:30
Conference
Hall 2
CIEC
Beijing
★2009 Beijing Summit of International Education
Cooperation and Development
★2009 Beijing Summit of International Higher
Education
BIEE2009 Opening
June 13th AM
Hall 2
Ceremony
9:00-9:30
CIEC
BIEE2009 Welcome
June 13th PM
Banquet
18:30-20:00
Hotel
RMB 4,000
●45 Minutes/session
or USD$550
●80-150 student audience
RMB 4,000
●45 Minutes/session
or USD$550
●80-150 student audience
Free to exhibitors
Inclusive of:
Catalogue, HEP(handbook
RMB 1,500 or
USD$220/Non-exhibitor
Free to exhibitors
Free to exhibitors
of education programs) and
Delegate Card
●1invitation for each booth
●Only High-level Principal
●1 invitation for each booth
●Only High-level Principal
Free to exhibitors
2 tickets for each booth
Free to exhibitors
2 tickets for each booth
★International
VIP guests will be selected among the Summit delegates by BMEC, and the
accommodation and travel fees for VIP Guests during the event will be paid by BMEC.
OPTIONAL SERVICES (INTERNATIONAL SHIPPING)
The Organizing Committee has appointed the following party as the *Official Carrier for the
Exhibition:
China International Exhibition Transportation Co., Ltd.
Contact Person: Mr. Dong Hui
Tel: (8610)84600608 84600560
Fax: (8610)84600559
Email: dong.hui@cietc.net
Post Add: Room 539, Hall 1, China International Exhibition Center, No. 6, Beisanhuan Road,
Chaoyang District, Beijing 100028, China
Please contact the Official Carrier as soon as your application is submitted to us.
*Important Note: The Official Carrier is the only authorized contact point for your material
shipments in the whole BIEE2009 event. The Organizer does not hold any responsibilities for your
chosen shipping methods other than appointing the Official Carrier.
ALL venues usually do not act as the recipients of the exhibitors' materials. In the case that the
venue has to receive the arriving materials, they may charge the storage fee up to US200/cbm/day.
OPTIONAL SERVICES (TRANSPORTATION & HOTEL)
We appoint Beijing Times Hotel Management Co. Ltd to organize domestic transportation for all
exhibitors. Exhibitors and visitors can make their hotel accommodation, transportation and travel
arrangements through Beijing Times Hotel Management Co. Ltd. - the official travel agent for
BIEE 2009.
For matters concerning hotel, transportation, tickets booking and travel services, please contact
Beijing Times Hotel Management Co. Ltd.
1 Xi Ba He Nan Lu 808B, Xin Tiandi, Chaoyang District, Beijing
100028, China
Tel: (86-10)64462841; Fax: (86-10)64462177
Cell Phone: (86-10)13910755657
E-mail: Hotel@sdlm.cn
Contact Person: Ms. Ying Wang, Mr. Wei Chong
CITY
HOTEL
Kempinski
Hotel Beijing
Lufthansa
Center
Beijing
Radisson SAS
Hotel
STAR
5 Star
ROOM
TYPE
Standard
4 Star
Standard
4 Star
Standard
CTS Plaza
3 Star
Standard
Shihua Hotel
Xi’an
Tianyu Gloria
Plaza Hotel
Shanghai
Regal
Shanghai East
Asia Hotel
4 Star
4 Star
Standard
Standard
RATE PER
NIGHT
ADDRESS
RMB1250
One Breakfast
included
No.50,Liangmaqiao
Road,
Chaoyang
Dist., Beijing
RMB960
One Breakfast
included
RMB780
Two Breakfast
Included
RMB360
Two Breakfast
Included
RMB400
Two Breakfast
Included
RMB830
Two Breakfast
Included
No.6,
A,
Beisanhuan
Beijing
No.
2,
Beisanhuan
Beijing
East
Rd.
East
Rd.,
No.14,
Xibahe
Dongli, Beijing
15 North Yanta
Road, Yanta Dist,
Xian
800 Ling Ling Road,
Xu Hui District,
Shanghai
DISTANC
E TO
VENUE
1.5km
5
minutes
walk
0.5km
0.5km
0.5km
5
minutes
walk
★Please
contact Beijing Times Hotel Management Co. Ltd for hotel and tickets booking. The fees
related are supposed to pay to Times directly, not to BMEC and BIEE. Thanks!
OPTIONAL SERVICES (OTHERS)
If you need any other services for your participation in our fairs, for example, to rent exhibition
equipment for your booth, to arrange sightseeing in Chinese cities, to employ an interpreter as your
booth assist, or to make web links with BIEE, etc., please inform us with your application form or
email. We will send you the details for related service items, and their fees if need. Thanks!
IMPORTANT DAYS FOR APPLICATION
Official Application / Booth Registration Deadline: May 1st, 2009.
Hotel & Shipping Services Application Deadline: May 1st, 2009.
Promotional Materials Submit Deadline: May 15th, 2009.
Application Payment Complete Deadline: May 20th, 2009.
APPLICATION STEPS
Step 1, fill the application form follows, fax it to 0086-10-6593 5846 or Email its digital version to
us at jianglei@edufair.com.cn /eric_jianglei@hotmail.com,
Step 2, We will confirm your application and booth reservation information with you in 3 work
days after receiving your application, and send you with related promotion information collection
forms and expo services guide for exhibitors,
Step 3, Provide us with your detailed promotion materials on BIEE Catalogue, Visiting Guide for
Students, exhibitors budge, cooperative program information, visa invitation, hotel/tickets booking,
etc.; and confirm all.
Step 4, Complete your payment for your reservation before May 20th, 2009.
CONTACT US
Mr. Eric Jiang
Director
International Office
Beijing Municipal Education Commission (BMEC)
The 6th Beijing International Education Expo Organizing Committee (BIEE2009)
Add: Suite 20C, Tower B of the Great Mall, No.6 Xiaozhuang Chaoyang Dist.
Beijing 100026, P R China.
Tel: 0086-10-6591 8347/8479/7499 ext. 8005
Fax: 0086-10-6593 5846
Email: jianglei@edufair.com.cn, eric_jianglei@hotmail.com
BOOTH APPLICATION FORM(INTERNATIONAL EXHIBITORS)
Deadline: May 1st, 2009
Institute Name (in English):
(in Chinese):
Address:
Postal Code:
Tel.:
Email:
Fax:
Web:
Contact Person:
Position held:
City
Booth Standard
Booking
Beijing
3m x 3m standard booth
USD$3,200 x ( ) booth(s)
Xi’an
3m x 3m standard booth
USD$2,200 x ( ) booth(s)
Shanghai
3m x 3m standard booth
USD$2,650 x ( ) booth(s)
Raw Place:
□ Beijing Size: ____ sqm. □ Xi’an Size: ____ sqm. □ Shanghai Size: ____ sqm.
A. BIEE2009 Beijing One to One Negotiation Conference (2 Persons Free for Each Exhibitor)
□ Yes. We will have 2 delegates participate this conference. Free of charge.
□ Yes, We will buy____ tickets (★USD$220 per person).
□ No. Thanks.
B. Seminar
□ Yes □ No
City
Seminar
Session Quantity Booking
Beijing
USD550/session,
45 minutes
Xi’an
Shanghai
C. Advertisement Opportunities – Color Page
□ Yes □ No
City
Item
Price
Beijing
Expo Catalogue
USD$1,150 / single page
USD$2,200/2pages
Visitor Guide
USD$1,150 / single page
USD$2,200/2pages
Xi’an
Expo Catalogue
USD$750 / single page
USD$1,150/2pages
Shanghai
Expo Catalogue
USD$750 / single page
USD$1,150/2pages
D. Other Requirements:
Signature
Time Preferred
Booking
Date:
Please fill the application form, and fax it to 0086-10-6593 5846 or Email its digital version to us at
jianglei@edufair.com.cn / eric_jianglei@hotmail.com. We will reply you in 3work days. Thanks.
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