Department: Business Studies
Discipline: Business/Management
Subject Code: BUSI
Course #: 230
Course Title: Introduction to International Business
HARRISBURG AREA COMMUNITY COLLEGE
FORM 335
Course Form 335 must be updated at least every five years per AP 765 to include, at a
minimum, the following elements. [§335.2]
1.
Digital Description [§335.2] (Insert new/revised digital description below):
Credit hours:
Lecture hours:
Lab hours:
3.0
3.0
0.0
BL: [ ]⅓ [X]½ [ ]⅔ [ ] Other (Indicate fraction or percent)
2.
Maximum Enrollment (Insert new/revised maximum enrollments below):
Face-to-Face:
Virtual/Online:
Blended:
3.
4.
Catalog Description [§335.2] (Insert new/revised description in space below):
The environmental and cultural aspects of international business and major
functional areas, such as trade, investment, management, marketing, and the
international monetary system. (D)
Minimum Grade Required
Prerequisites [§335.2]: None
Corequisites:
None
Other:
5.
Learning Outcomes [§335.2]
[These outcomes are necessary to enable students to attain the essential
knowledge and skills embodied in the program’s educational objectives.]
Upon successful completion of the course the student will be able to:



Articulate the global influences impacting international business including
economics, trade, investment, monetary system, and the foreign exchange market
Describe the impact of cultural, political, legal and economic influences on
international business operations
Discuss the foreign market entry strategies a firm can use to accomplish its global
objectives including: exporting, licensing, franchising, direct investment, and joint
venture
12/1/04
Form Template Reviewed & Updated: 10/26/07; 1/11/08; 1/16/09; 7/14/09; 7/31/12; 7/30/13; 8/26/13; 1/31/14
Department: Business Studies
Discipline: Business/Management
Subject Code: BUSI
Course #: 230
Course Title: Introduction to International Business




6.
Planned Sequence of Instruction [§335.2]
[These must be designed to help students achieve the learning outcomes.]
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12.
13.
14.
7.
Demonstrate sensitivity toward the cultural and social differences which affect
international business and foreign relations
Identify the major economic integrations including: NAFTA, EU, etc., and their
impact on global trade
Explain the functions and activities of the World Trade Organization and other global
entities
Report on a variety of current international business, political, social, and cultural
issues
Globalization Concepts
Cross Cultural Studies and Their Influence on Business and Politics
International Political Environments
International Legal Environments
Global Business Ethic Issues
International Trade
Business-Government Trade Relations
Foreign Direct Investment
Regional Economic Integration
International Financial Markets
International Monetary System
International Business Strategy and Organization
International Business Opportunity Analysis
Business Entry Modes
Assessment of Student Learning [§335.44]
[Methods of assessment should be appropriate for Learning Outcomes listed above.]
Assessment of student learning outcomes for the course, as required by AP 765, is part of
regular curriculum maintenance and/or improvement. The specific plan has been
determined by the pertinent faculty involved and is maintained in the College’s
assessment management system.
Students are assessed in a variety of ways which include, but are not limited to, the
following: major exams, article summaries, and case studies.
Specific and required by all students are the following activities:

International Behavior Study ( a study and creation of a presentation presented to
the class which explores customs, culture and associated protocol for a specific
country) #sample assignment attached#

Submission of 12 Business Etiquette Quizzes one taken on line each week which
explore different social, cultural, and business practices from around the world. Web
site address: http://www.getcustoms.com/2004GTC/quiz.html
12/1/04
Form Template Reviewed & Updated: 10/26/07; 1/11/08; 1/16/09; 7/14/09; 7/31/12; 7/30/13; 8/26/13; 1/31/14
Department: Business Studies
Discipline: Business/Management
Subject Code: BUSI
Course #: 230
Course Title: Introduction to International Business

8.
Term Project A detailed study of a foreign country which includes:
 Market Intelligence Report
 Report on Market Entry Report
 Business Environmental Analysis Report
List of Texts, References, Selected Library Resources or other Learning Materials
(code each item based on instructional use) [§335.2]: C-Lecture/Laboratory, ALecture, B-Laboratory, LC-Lecture/Clinical, CLN-Clinical, I-Online, BL-Blended, DIndependent Study, P-Private Lessons, E-Internship, F-Cooperative Work-Study, FEField Experience. [These resources must be easily accessible to students.]
Wild & Wild. International Business: The Challenges of Globalization. Latest Edition.
Pearson.
9.
Prepared by Discipline Faculty Proponent: Martin Wise
Date: 3/17/14
10.
Approved by Department Chairperson: Michelle E. Myers
Date: 4/9/14
11.
Approved by Associate Provost: Tim Dolin
Date: 4/11/14
This course meets all reimbursement requirements of Chapter 335, subchapters A /
B.
This course was developed, approved, and offered in accordance with the policies,
standards, guidelines, and practices established by the College. It is consistent with
the college mission.
If the course described here is a transfer course, it is comparable to similar courses
generally accepted for transfer to accredited four-year colleges and universities.
12.
Director, Curriculum Compliance: Erika Steenland
Date: 4/11/14
13.
Provost & VP, Academic Affairs: Cynthia Doherty, Ph.D.
Date: 4/15/14
14.
Original Date of course approval by the college: 199530
15.
Date(s) of subsequent reviews [Indicate change: Learning Outcomes; textbook(s)]:
11/03/09 – (Textbook and Assessments)
03/12/12 – (Update Textbook)
03/17/14 – (Update Textbook) (dd)
12/1/04
Form Template Reviewed & Updated: 10/26/07; 1/11/08; 1/16/09; 7/14/09; 7/31/12; 7/30/13; 8/26/13; 1/31/14