Promotion Lesson Plans – Details - Just prior to starting Promotion – put OH on “part time summer business” & encompass first three Ps. Distribute Student Handouts Show GoPro video – without and with music. OH – How are school events “promoted”? Why? Other ways? Incentives? Infomercials – analysis. Effective? Why or why not? Selecting Media discussion (create PPT) TBD Advertising & Media Costs (list 15 things & associated costs) TBD – pie chart per business. Radio Advertising (kspk, listen and tie in with market research) Television Advertising Magazine Activity Boat & Camper OH Social Media – terms, software, websites, apps, etc. Public Relations Review handout Post-Promotion Lesson TV Log Assignment In-program advertising Undercover marketing Boom Boom Project – prior to Hingham Downtown Business Team Project Taste Test (classroom/cafeteria) – 1-3 days Socio-Cultural Lesson Plan (3-4 days) Marketing of You – one day lesson. (senior superlatives) Movie Marketing (Jerry McGuire) or “Here Comes the Boom” Sales Unit (2-4 days) ; Derrick Aldridge Market Research Lesson & Project Seniors Leave: Board Game Project; Invention Project