Robynne Berg Speaker Profile CMO_Oct11

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Delivering an above and below the
surface approach to organisational
and personal success.
CONFERENCE SPEAKER – MARKETING & LEADERSHIP
WORKSHOP FACILITATOR – BLUE OCEAN STRATEGY®
About Robynne Berg
Robynne Berg MBus (Mktg) AFAMI CPM, is a strategic marketing consultant and public
speaker with over twenty years industry experience. Her career has spanned both
private and public sectors, including professional services, major projects and major
events.
She is an accredited affiliate of Blue Ocean Strategy® and passionate about demonstrating
how organisations can create leaps in value and find uncontested market space through
creating value innovation.
As director of Berg Consulting Group she helps clients in government and industry
refocus their approach to strategy development and leadership. Her business services
include Blue Ocean Strategy consulting, strategic marketing consulting, business and
project planning.
She has created transformational business and marketing strategies for government
organisations and corporations, helping them rethink their product/service offerings, the
marketplace and their role within it.
Berg Consulting Mission
Previously she held senior management roles across industry and government including
CPA Australia, major government projects and major events including the
Commonwealth Games and Melbourne International Arts Festival. She has worked with
international corporations including American Express, Aviva and AMP Bank.
To awaken businesses and individuals to
the possibilities of excellence through
strategic planning and leadership.
Robynne delivers workshops, seminars and keynote presentations on blue ocean strategy,
marketing strategy development, leadership and organisational performance. She is a
certified trainer and assessor (Cert IV TAE40110).
Video & Blogs
She holds a Master of Business (Marketing) from Swinburne University in Melbourne.
Keynote Speaking
To view video & blog posts go to
www.bergconsulting.com.au
Contact
To book Robynne Berg as a speaker for
your next conference, breakfast or
workshop please:
call: +61 407 316 052
email: robynne@bergconsulting.com.au
visit: www.bergconsulting.com.au
Berg Consulting Group Pty Ltd
PO Box 1217
Elwood VIC 3184
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‘Every organisation is perfectly designed to produce the results it’s
producing’ Edward Deming
Traditional strategy is about making a trade off between a
differentiation or low cost strategy. Blue Ocean Strategy says we
should pursue both!
How can your organisation create a leap in value and make the
competition irrelevant?
This presentation looks at Blue Ocean strategic moves of
companies including Cirque de Soleil, Yellowtail Wines, Nintendo
Wii, JC Decaux and AirAsia. It also looks at small Australian
businesses who rethought strategy and created blue oceans.
Storytelling & Leadership +61 407 316 052 I robynne@bergconsulting.com.au I www.bergconsulting.com.au
Berg Consulting Group Pty Ltd I PO Box 1217 I Elwood VIC 3184
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