Published by
Director, National Book Trust, India
‘Nehru Bhawan’, 5, Institutional Area, Phase-II
Vasant Kunj, New Delhi-110 070
Phone no. +91-11-26707700 (EPABX)
www.nbtindia.gov.in
............................................................................................
Lasertypeset at Ideal Publishing Solutions, New Delhi
and printed at Rakmo Press Pvt. Ltd., New Delhi
C
ONTENTS
v
Introduction
47
Authors from
China at the Fair
1
Details of the
Programmes
55
Exhibitors at
China Pavilion
39
Exhibitions at
China Pavilion
87
Participants at
Foreign Pavilion
iii
Greetings from the National Book Trust, India,
the organisers of the New Delhi World Book Fair!
We have immense pleasure in presenting before you
this booklet detailing the International Literary and
other programmes happening at this year’s edition of
New Delhi World Book Fair (9–17 January 2016). We
are privileged to have China as the Guest of Honour
Country, which has put up a well-designed China
Pavilion spread over a space of 1200 square metres in
Hall 7 A, B, & C.
More than 60 cultural and publishing exchange
events themed on “Renaissance of Civilizations,
Understanding through Exchanges” are being
organised by the Guest Country during the period at
the Fair site as well as in other parts of the city.
With the participation of more than 80 major
Chinese publishing houses and groups, and 10 major
authors, the Guest Country’s presentation at the Fair
presents a powerful collage of its intellectual and
creative achievements.
Further, four major exhibitions, China-India
Cultural Contacts Photo Exhibition, Publishing
and Printing in Ancient China Exhibition, Chinese
Tea Culture Exhibition, and Exhibition of Original
Illustrations for Children, will provide the visitors a
glimpse into the history and heritage of China.
We are indeed thankful to the Embassies, Cultural
Centres, Book Promotion Agencies and other
international agencies of various other countries like
UK, France, South Korea, Germany, Singapore, Spain,
Egypt, Poland, and Sweden, and also UNESCO, Paris
and UNESCO, New Delhi for organising an exciting
range of programmes at the International Events
Corner and other venues in response to the invitation
of Chairman, NBT, Shri Baldeo Bhai Sharma.
We wish a very successful New Delhi World Book
Fair to all the participants!
For any enquiries regarding programmes, please
contact Dr. Rita Chowdhury, Director, National Book
Trust, India at director@nbtindia.gov.in.
Or, you can Mr. Kumar Vikram, Editor & Project
In-charge at nbtrightscell@gmail.com or get in
touch with him at 9871145755 or Ms. Vasundhara
Lal at vasunbt@gmail.com or Ms. Carolyn Pao at
carolynpaonbt@gmail.com.
v
China Guest of Honor Pavilion
New Delhi World Book Fair 2016
RENAISSANCE OF CIVILIZATIONS
UNDERSTANDING THROUGH EXCHANGES
(Hall 7 A-B-C, Pragati Maidan)
接待区
Reception Desk
中国古代出版印刷展
Publishing and Printing in Ancient China
中国茶文化展
Chinese Tea Culture Exhibition
活动区
Events Area
少儿精品图书展
Collections of Children's Books
原创儿童插画展
Original Illustrations for Children
数字展区
Digital Publishing Exhibition
中印图书交流展
China-India Translation Display
中国图书走出去成果展
Publications in International Market
中国主题图书精品展
Themed Books Show
出版单位图书展区
Chinese Publishers
中印文化交流图片展
China-India Cultural Contacts Photo Exhibition
vi
DETAILS OF THE
PROGRAMMES
08 January 2016
05:00-06:30PM/VIVEKANANDA
INTERNATIONAL FOUNDATION, NEW DELHI/
THE LAUNCH CEREMONY OF THE CHINESE
VERSION OF SURASAGARA
09 January 2016
12:15-01:00PM/CHINA PAVILION/
OPENING CEREMONY OF CHINA AS GUEST
OF HONOUR
Vice Minister Sun Shoushan of State Administration of
Surasagara is the collection of poems by Surdas, a Hindi
Press, Publication, Radio, Film and Television of China,
poet of the 15th–16th century and is an Indian classics.
Union Minister of Human Resource Development,
The book has been included into the bilateral cultural
Government of India, Smt Smriti Zubin Irani, Chairman
cooperation project between India and China — the
of National Book Trust, India, Chinese Ambassador to
mutual translation and publication of classics and
India, representatives of Chinese and Indian authors
contemporary works project. The Chinese version
and publishers, Chinese and foreign journalists and
of Surasagara is scheduled to be published prior to
representatives of exhibitors, will be invited to the
January 2016 and its launch ceremony will be held as
Opening Ceremony. [Admission by Invitation only]
part of activities of China as the Guest of Honour. The
launch ceremony is planned to be co-organized with
Vivekananda International Foundation.
3
09 January 2016
01:10-01:50PM/CHINA PAVILION/
SIGNING CEREMONY OF CHINA’S BELT AND
ROAD INITIATIVES
The Belt and Road Initiatives is a theoretical
masterpiece co-authored by 13 prestigious experts and
scholars in China, including Ge Jianxiong, Hu Angang,
Lin Yifu and Qiao Liang, with Liu Wei, deputy editorin-chief of Guangming Daily. It provides profound and
unique insights into the Belt and Road Initiative from
the history, geographical game, economic globalization
and cultural pursuits. It is rated a “Good Book” by
China Book Critics Society in September 2015 and
recommended by Guangming Book List.
02:05-02:40PM/CHINA PAVILION/
BOOK LAUNCH OF 5000 YEARS OF INDIAN ART
(CHINESE VERSION)
AND THE COOPERATION FRAMEWORK
AGREEMENT SIGNING CEREMONY BETWEEN
SICHUAN FINE ARTS PUBLISHING HOUSE AND
ROLI BOOKS
To reinforce India-China cultural contacts, Sichuan Fine Arts
Publishing House has acquired the copyright of 5,000 Years
of Indian Art from Roli Books and is launching its Chinese
version. The book tells stories about Indian art in the past
over thousands of years and gives a comprehensive picture
of Indian art from ancient times till now. The narration
is fascinating and the author reveals the continuity and
consistency of artistic creation and the connection between
different artistic styles. This book provides rich knowledge
to scholars, students and other readers interested in
Indian art.
4
09 January 2016
02:15-03:45PM/EVENTS CORNER/ORGANIZED
BY THE GUEST OF HONOUR COUNTRY/
CHINA-INDIA DIGITAL PUBLISHING SEMINAR
The rise and prosperity of the digital publishing industry
has fundamentally changed the form and method of
publication communication, and has improved the
speed and efficiency of the publishing industry in
communicating knowledge and delivering messages.
Digital publishing has become the development direction
for the global publishing industry. The e-book industry,
now grows rapidly in India as an emerging market and
boasts tremendous potential and development space.
02:45-13:20PM/CHINA PAVILION/
SIGNING CEREMONY OF ENGLISH EDITION
OF A TASTE OF CHINA—WESTERN-STYLE
CHINESE CUISINE (IN CHINESE, ENGLISH
AND FRENCH) AND CHINESE EDITION OF THE
POWER OF YOGA
The signing of the two books is the first cooperation
between Sichuan Publishing House of Science and
Technology and OM Books International, which will
enhance mutual understanding, lay foundation for
further cooperation, and make contributions to cultural
communication between India and China.
In recent years, the digital publishing industry in China
has entered the phase of sound development, with
numerous new technologies, products and business
forms emerging one after another, profit-making modes
maturing, and new consumption concepts taking shape.
This seminar will allow India and China to share the
bottlenecks experienced in digital publishing and explore
the development path for the same in the all-media age.
5
09 January 2016
03:25-03:55PM/CHINA PAVILION/
SIGNING CEREMONY OF STRATEGIC
COLLABORATION BETWEEN SAHITYA
AKADEMI AND SICHUAN PEOPLE’S
PUBLISHING HOUSE CO. LTD. AND THE BOOK
PRESENTATION
03:00-04:45PM/SAHITYA AKADEMI (NATIONAL
ACADEMY OF LETTERS), AUDITORIUM
(FIRST FLOOR)/ORGANIZED BY THE GUEST OF
HONOUR COUNTRY/INDIA-CHINA LITERARY
EXCHANGE FORUM - LOCALIZED LANGUAGES
AND GLOBALIZED LITERATURE
Sichuan People’s Publishing House Co. Ltd. has
The Forum consists of three parts: Opening address,
reached the intent on strategic cooperation with
Speeches, and Q&A. It proceeds from the local
Sahitya Akademi, and will sign the agreement during
languages (Indian, Chinese and English) used in
the New Delhi World Book Fair 2016 and donate books
Chinese and Indian literature and the unique linguistic
to New Delhi City Library, including the Chinese
features of novels, poems and children literature,
version of GANDHI and YOGA Series. Both sides
compares Chinese and Indian literature and tries to find
plan to cooperate on the subjects of Sanskrit classics,
the similarities and differences among world literature.
modern Indian literature, South Asian politics and
economy, and launch a series of bilateral cultural
exchange activities based on book publication to
strengthen publishing and cultural exchange between
the two countries.
6
09 January 2016
04:00-05:00PM/EVENTS CORNER/
LAUNCH OF THE UNESCO REPORT
“RESHAPING CULTURAL POLICIES: A DECADE
PROMOTING THE DIVERSITY OF CULTURAL
EXPRESSIONS FOR DEVELOPMENT”
04:00-05:00PM/INDIA INTERNATIONAL
CENTRE/ORGANIZED BY THE GUEST OF
HONOUR COUNTRY/THE OPENING CEREMONY
OF SINO-INDIA BOOK PUBLISHING & CULTURE
ASSOCIATION & NCBA PARTY
Mr Y Raj Isar, one of the authors of the report, in
Sino-India Book Publishing & Culture Association is co-
conversation with Chief of UNESCO Publishing,
founded by Anhui Publishing Group and other Chinese
Ian Denison.
publishers together with Indian publishers represented
by NCBA to strengthen friendly ties between Chinese
and Indian publishing circles.
7
09 January 2016
04:00-05:00PM/CHINA PAVILION/
CONTEMPORARY CHINESE RURAL REFORM
AND VILLAGE POLITICS: THE CHINESE WAY
AND WORLD SIGNIFICANCE
04:55-05:30PM/SAHITYA AKADEMI (NATIONAL
ACADEMY OF LETTERS), AUDITORIUM (FIRST
FLOOR)/ORGANIZED BY THE GUEST OF
HONOUR COUNTRY/DECODING “DECODE”
At the FLTRP-Springer “China Academic Library”
The most famous spy novelist in China, will share
Book Launch for three new books of China Academic
his experience of writing his magnum opus Decode.
Library, namely Contemporary Chinese Rural Reform
Decode tells the story of a maths genius who gets
by Wu Xiang, Non-institutional Political Participation—
half of autism. He works for a top secret government
Peasants in Transitional China as an Object of Study
agency and tries to decipher the enemy’s messages in
by Fang Jiangshan, and The “States” in Villages — A
1930s, during the inner war of China. Mai Jia guides his
Look at Schools in Rural China by Li Shulei, renowned
readers successfully into the mystery spy world with
scholars will be invited from India and China to discuss
wonderful structure, perfect design of suspension and
these works and the significance of publishing the
personalities.
English version under the theme of “Rural Reform and
Rural Politics in Contemporary China — China Road
and its World Meaning”. The session will be followed by
Q&A Session.
8
09 January 2016
05:00-06:30PM/INDIA INTERNATIONAL
CENTRE/ORGANIZED BY THE GUEST OF
HONOUR COUNTRY/
THE LAUNCH CEREMONY OF MODI (CHINESE
VERSION) AND MEMO SIGNING ON THE
CULTURAL COOPERATION BETWEEN SICHUAN
FINE ARTS PUBLISHING HOUSE AND INDIA
EAST ASIA FOUNDATION
Modi (Chinese version) is the only authorized
autobiography of the current Prime Minister of India,
Mr. Narendra Modi, to be published in China. The
book introduces the personal growth and political
life of Mr. Modi, including his personal life, social
activities, political career and major events. It also
describes Mr. Modi’s plan for the modernization of India
and conveys India’s endeavours to increase mutual
understanding and expand cooperation with China.
05:10-05:40PM/CHINA PAVILION/
CONTRACT SIGNING CEREMONY OF
COLLABORATIVE PUBLICATION AND
DISTRIBUTION OF THE ENGLISH VERSION
OF ANCIENT CLASSICS ON TRADITIONAL
CHINESE MEDICINE
Renmin University of China Press and Jaypee
Brothers Medical Publishers Ltd. sign the publication
contract for the English version of Ancient Classics on
Traditional Chinese Medicine. The Chinese version of
the series contains over 30 million Chinese characters,
systematic, complete, concise and easy to understand.
The collaborative publication of the English version will
help introduce the profound knowledge and culture of
traditional Chinese medine into mainstream English
book markets.
9
09 January 2016
05:30-06:30PM/SAHITYA AKADEMI (NATIONAL
ACADEMY OF LETTERS), AUDITORIUM
(FIRST FLOOR)/ORGANIZED BY THE GUEST OF
HONOUR COUNTRY/
THE SHARING SESSION OF CHINESE AND
INDIAN POEMS
Poets from India and China meet to discuss what kind
of role do the women’s poetry play in the history of
Indian and Chinese contemporary poetry.
10 January 2016
9:00-03:00PM/ASHOKA HOTEL/
CEOSpeak — A FORUM FOR PUBLISHING
AND THE INDIA-CHINA PUBLISHING
DEVELOPMENT FORUM
The Forum will be co-organized by National Book
Trust, India, FICCI and SAPPRFT, China. It is intended
to enhance understanding and communication
between Chinese and Indian publishers, and lay a solid
foundation for future publishing cooperation between
the two countries. ‘New Opportunities and New Future
07:00-08:30PM/SOVEREIGN 1 HALL OF LE
MÉRIDIEN NEW DELHI/ORGANIZED BY THE
GUEST OF HONOUR COUNTRY/
KICKOFF RECEPTION OF CHINA AS GUEST OF
HONOUR
for India-China Publishing Contacts’, being one of the
focus areas of the Forum, it will see government officials
and noted publishers from India and China speak and
exchange views (Admission by invitation only).
The kickoff reception is hosted to celebrate the events
opening of China as Guest of Honour and enhance the
communication and friendship between Chinese and
Indian publishers. It will be accompanied by Chinese
folk music performance (Admission by invitation only).
10
INDIA-CHINA Publishing Development Forum
Over Chairman’s Breakfast
10 January 2016
11:00-12:00PM/CHINA PAVILION/
SYMPOSIUM ON- XI JINPING: THE
GOVERNANCE OF CHINA
12:10-01:00PM/CHINA PAVILION/
THE CONFERENCE FOR THE COLLABORATIVE
PUBLICATION OF DWARKANATH KOTNIS IN
CHINA BETWEEN INDIA AND CHINA
Xi Jinping: The Governance of China collects 79 pieces
of remarks, addresses, answers, instructions and
This year marks the 70th anniversary of the victory
congratulatory letters, on 18 themes from 15 Nov 2012
of the Anti-Fascist War and the War of Resistance
to 13 June 2014. It gives comprehensive and systematic
Against Japan. To enhance mutual understanding
solutions to major theoretical and practical issues
and friendship between Chinese and Indian people,
concerning China’s development in the new era. Guests
publishers in both countries plan to sign the contract
from the government and academia in India and China
for the collaborative publication of the book Dwarkanath
will be invited to discuss the theoretical system, core
Kotnis in China during the Guest of Honour activities of
ideas and publishing value of the book.
China. Dr Dwarkanath Kotnis was a famous physician
in India and died in helping the Chinese resist
Japanese invasion. The book is designed in the form of
album and e-book (with illustrations) in memory of Dr
Dwarkanath Kotnis, a champion for internationalism, to
inherit and advocate the spirit of internationalism and
carry forward the India-China friendship.
11
10 January 2016
01:00-01:20PM/CHINA PAVILION/
CHINESE FOLK MUSIC PERFORMANCE
Founded in 2008, China Impressions is one of the best
quartet chamber orchestras in China and consists of
top players in folk music in contemporary China. The
repertoire for the performance includes, “A Moonlit
Night on the Spring River”, “Send Me a Rose”, “The
Love Song of Kangding”, and “Ambush on all Sides”.
01:20-02:00PM/CHINA PAVILION/
DIALOGUE BETWEEN THE MONKEY KING
AND LORD HANUMAN
The stories in A Journey to the West are good examples
of India-China cultural contacts in history and friendship
and of special meaning for the Silk Road and IndiaChina cultural contacts. The Zhejiang Publishing United
Group plans to host a forum on A Journey to the West
and the Silk Road, the launch ceremony for the Hindi
version of A Journey to the West and the contract
signing ceremony.
12
02:00-03:00PM/EVENTS CORNER/ORGANIZED
BY BRITISH COUNCIL, NEW DELHI/
STORYTELLING SESSION
This storytelling workshop is designed to help the
participants become aware of their thoughts and
feelings. The process enables them to articulate their
emotions. Participants might improve their expression
and body language.
10 January 2016
02:05-02:25PM/CHINA PAVILION/
THE LAUNCH CEREMONY OF THE ENGLISH
EDITION OF SELECTED SAYINGS OF
PRESIDENT XI JINPING
02:25-02:50PM/CHINA PAVILION
PROMOTION OF THE ENGLISH EDITION
SHAKING OFF POVERTY
Launch Ceremony
This book provides a different perspective for readers
to get to know President Xi Jinping through explaining
distinctive expressions that have been selected and
compiled from speeches delivered by Mr. Xi Jinping
since the 18th National Congress of the Communist
Party of China. In his speeches, President Xi Jinping
explains the profound in simple yet powerful terms.
This book is divided into three sections: “Imagery and
Metaphors”, “Everyday Sayings”, and “Quotations from
the Classics”. It examines the origin and context of
these expressions and explains the ideas behind them
and explores their immediate significance and social
02:30-04:00PM/PRAKASHAN SANSTHAN
STAND/ORGANIZED BY THE GUEST OF
HONOUR COUNTRY/
THE LAUNCH CEREMONY OF AND THE
SYMPOSIUM ON THE HINDI VERSION OF
PEOPLE’S SECRETARY, PART OF FROM INSIDE
CHINA SERIES
China Translation Publishing Corporation will co-host
the launch ceremony and symposium on People’s
Secretary by He Jianmjing, Vice Chairman of China
Writers Association with Prakashan Sansthan in India.
impact.
13
10 January 2016
02:50-03:15PM/CHINA PAVILION/
THE LAUNCH CEREMONY OF THE
MULTIMEDIA PROJECT OF INDIA-CHINA
DIALOGUE AND PRESS CONFERENCE
Launching the inaugural issue of the monthly IndiaChina Dialogue, and the multimedia project; expanding
the distribution and promotion channel of India-China
Dialogue in India.
03:20-04:00PM/CHINA PAVILION/
OPENING CEREMONY OF “GUANGDONG
PHOTO EXHIBITION ON THE DEVELOPMENT
OF THE NEW MARITIME SILK ROAD” &
LAUNCH CEREMONY OF THE HINDI VERSION
OF “GUANGDONG LIBRARY”
Representatives from the publishing, media and
business circles in India and China will be invited to
witness the achievements scored by Guangdong. The
Photo Exhibition on the “Construction of New Maritime
Silk Road in Guangdong” will be unveiled and the Hindi
version of 30 books of Guangdong Library published by
Southern Publishing and Media will be released.
14
10 January 2016
04:00-04:30PM/CHINA PAVILION/
THE LAUNCH CEREMONY OF THE HINDI
VERSION OF HONGGUANG’S MERIDIAN
EXERCISE SERIES AND THE EXERCISE
DEMONSTRATION
05:00-05:40PM/CHINA PAVILION/
THE LAUNCH CEREMONY OF THE HINDI
VERSION OF THE TRANSLATION AND
ANNOTATION OF THE ANALECTS
The Analects of Confucius is a piece of classics in
Cai Hongguang, the author of Hongguang’s Meridian
traditional Chinese culture, represents the Chinese
Exercise Series and a Chinese expert in meridians will
wisdom for state governance, the relationship between
be invited to demonstrate the exercise for the audience.
man and others and that between man and self, and
is reputed as the Chinese Bible at home and abroad.
It is of extraordinary meaning for the outside world to
04:35-04:55PM/CHINA PAVILION/
FOLK CHINESE MUSIC PERFORMANCE
understand China. The translation and publication of
the Hindi version of the Translation and Annotation of
the Analects will fill in the blanks of Sinology in India
China Impression, founded in 2008, is one of the most
and means a lot for India and China, two neighbouring
well-known folk music quartet chamber orchestras in
time-honored civilizations, to maintain political,
China and consists of noted performers of folk music
economic and cultural contacts and friendship.
in contemporary China. The repertoire to be performed
include: A Moonlit Night on the Spring River, Send me a
Rose, Kangding Love Song and Ambush on
All Sides, etc.
15
10 January 2016
05:50-06:30PM/CHINA PAVILION/
LEARN CHINESE IN GAMES — WORKSHOP ON
THE PUBLICATION OF CHINESE TEACHING
MATERIALS OF EHUAYU APP
11 January 2016
09:30-6:30PM/EVENTS HALL, HALL 7,
1ST FLOOR/NEW DELHI RIGHTS TABLE/
ORGANIZED BY NATIONAL BOOK TRUST, INDIA
As part of its effort to promote Indian Books Abroad and
Ehuayu.com is a mobile Chinese learning platform
to facilitate business interactions to buy/sell translation
providing a mobile Chinese learning app, mobile
rights between Indian publishers and foreign publishers,
Chinese learning materials, a mobile Chinese learning
the NBT, India organizes this two-day B2B event.
support system, a mobile Chinese learning analysis
system and a mobile Chinese learning management
system. The forum “Seek for Wisdom in Chinese
Learning — The Publication of Chinese Learning
Materials of Ehuayu App” will further promote the use
and communication of the Chinese language.
11:00-11:40AM/CHINA PAVILION/
WE COME BEARING GIFTS—CHINA DISPATCH
Introducing The World of Chinese Magazine, a
magazine on all things China—views, news, culture,
stories, and society, as well as its digital version,
China Dispatch. Participants who scan the QR code
and download the app can enter a raffle to win gifts
including a chance to get their own Chinese name in
Chinese calligraphy.
16
11 January 2016
11:30AM-01:30PM/EVENTS CORNER/
ORGANIZED BY EMBASSY OF FRANCE,
NEW DELHI/NON-FICTION AND GRAPHIC
NOVELS: NEW TRENDS IN FRANCE
This business forum shall tackle a gamut of issues: new
trends in publishing as Non Fiction, graphic novels
and young adults novels; selling strategy of copyrights;
commissioning translations and use of English.
The forum will raise some questions including the
translation in Indian languages.
13:15-02:00PM/CHINA PAVILION
THE LAUNCH CEREMONY OF THE
DOCUMENTARY DVD DREAM CHASER
To launch and promote the documentary DVD Dream
Chaser which selects characters who can represent
the positive new look of China in the new era, digs into
amazing stories about the Chinese dream, and records
the characters’ struggle to fulfill their dreams to inspire
the audience.
17
11 January 2016
01:30-03:00PM/EVENTS CORNER/ORGANIZED
BY THE GUEST OF HONOUR COUNTRY/
CHINA-INDIA BOOK COPYRIGHT
COOPERATION SEMINAR
In recent years, the rapid growth of the publishing
industry in India and China has attracted wide
attention from the international community. As the
bilateral cultural contacts goes deeper and deeper, the
two countries are expected to open a new chapter for
their publishing cooperation. The seminar is intended
to discuss the background and new opportunities
for bilateral copyright cooperation and dig out more
cooperation space for Indian and Chinese publishers on
the one hand, and discuss the success experience in
India-China copyright cooperation and set a role model
for future cooperation between Indian and Chinese
publishers on the other.
18
02:00-02:40PM/COMMITTEE ROOM (NO. 212),
SCHOOL OF LANGUAGES, LITERATURE &
CULTURE STUDIES, JAWAHARLAL NEHRU
UNIVERSITY, NEW DELHI/ORGANIZED BY THE
GUEST OF HONOUR COUNTRY/
THE EVERLASTING CHARM OF TAGORE
2016 is the 155 anniversary of the birth of Tagore. As
great Indian poet and sage, he had contacted and
communicated with Chinese writers and intellectuals
extensively, and made a great historic contribution to
the development of modern Chinese literature, cultural
exchanges between China and India. This activity is
intended to invite Chinese contemporary writers to
have a conversation with Indian scholars of Tagore
study, to review the charm of this great poet, and
discuss his profound influence on Chinese literature.
11 January 2016
02:00-03:00PM/GANDHI BHAWAN, DELHI
UNIVERSITY/ORGANIZED BY THE GUEST
OF HONOUR COUNTRY/CONTEMPORARY
CHINESE AND INDIAN POETRY
02:05-02:50PM/CHINA PAVILION/
DIALOGUE OVER CHINESE AND INDIAN
BLACK TEA
Dialogues between tea specialists, interaction with
Poetry plays an important role in Indian literature, and
the tea culture and tea art performances will be staged
poets are greatly respected. The air of poetry pervades
to introduce the tea cultural contacts between India
the streets in cities and towns. Eminent poets from
and China, knowledge about tea and the relationship
both India and China will get together this time to
between the Confucian tea rituals and tea.
discuss a range of topics related to the development
and creation of poetry, and the problems in poetry
writing faced by poets from both countries.
19
11 January 2016
02:40-03:30PM/COMMITTEE ROOM (NO. 212),
SCHOOL OF LANGUAGES, LITERATURE &
CULTURE STUDIES, JAWAHARLAL NEHRU
UNIVERSITY, NEW DELHI/ORGANIZED
BY THE GUEST OF HONOUR COUNTRY/
THE ORDINARY PATH
Regardless of time, reality always presents a cramped
and panic facet. In order to seek the peace of mind and
balance of heart, everyone intends to get on the road.
Liu Zhenyun and Xu Zechen, two famous Chinese
03:00-03:20PM/CHINA PAVILION/
PROMOTION OF THE GREAT TANG RECORDS
OF THE WESTERN REGIONS & THE SIGNING
CEREMONY OF COPYRIGHT EXPORT
Chinese and Indian theorists and scholars will be
invited to discuss the book and the relevance of its
publication; copies of the book will be presented to the
related Indian guests as a gift; the Hindi right-licensing
agreement will be signed with an Indian publisher.
writers will be invited and share their life stories around
them and their writing experiences.
03:20-03:40PM/CHINA PAVILION/
THE LAUNCH CEREMONY OF THE SCENT OF
SEA SPRAY
Book launch
20
11 January 2016
03:50-04:30PM/CHINA PAVILION/
THE GLOBAL LAUNCH CEREMONY OF KEY
CONCEPTS IN CHINESE THOUGHT AND
CULTURE
04:30-06:00PM/EVENTS CORNER/ORGANIZED
BY THE GUEST OF HONOUR COUNTRY/
INDIA-CHINA LITERATURE TRANSLATION
SEMINAR
Key Concepts in Chinese Thought and Culture
The overseas circulation of literary works is determined
(1st Volume) was published by FLTRP in 2015, a
not only by the literary value of the works, but also by
milestone of the Key Concepts in Chinese Thought and
the creative work of translators and the import and
Culture Communication Project. The series contains
promotion of publishers. The seminar will invite writers,
100 entries of key concepts in culture & art, history
translators and publishers to discuss the difficulties,
and philosophy sorted out and translated by the project
experience and anecdotes when translating Chinese
team and provides concise bilingual definitions. The
books into Hindi or vice versa as well as publishers’
second volume is now published and its global launch
experience in selecting a proper translation version,
ceremony is being staged at the New Delhi World Book
editing & translation and distribution based on the
Fair to present a more objective, comprehensive picture
mutual translation and publication of books between
of the spiritual world of contemporary China and thus
India and China.
to promote equal dialogues with other countries and
the communication and mutual learning with other
civilizations.
21
11 January 2016
05:10-06:00PM/CHINA PAVILION/
“CHINESE STORY WITH INDIAN
ILLUSTRATIONS”—GLOBAL COOPERATION
PROJECT OF CAO WENXUAN’S PICTURE
BOOKS
06:00-07:00PM/CHINA PAVILION/
MORE THAN BLACK & WHITE——
THE TRADITIONAL AESTHETIC AND
INTERNATIONAL VIEW IN XIONG LIANG’S
CHINESE INK PICTURE BOOKS
Cao Wenxuan, as the first winner of Hans Christian
Mr Xiong Liang is about to show his latest work
Andersen Award (China), nominee of Hans Christian
The Monster of Monsoon first, and then share his
Andersen Award and Lindgren Medal, has created a
inspirations and ideas on creating the story and
pure and beautiful world in his works, which moved
illustrations with the audience. At last, he will give a
and encouraged millions of readers.
demonstration on how to paint a traditional Chinese
This event will invite acclaimed Indian authors and
painting.
publishers to talk about the general situation of
children’s book and how to promote the copyright
cooperation in both India and China together.
22
11 January 2016
12 January 201607:00-
07:00-8:00PM/CHINA PAVILION/
HOLLOW MOUNTAIN: THE HISTORY OF A
CHINESE VILLAGE
09:30-6:30PM/EVENTS HALL, HALL 7,
1ST FLOOR/NEW DELHI RIGHTS TABLE/
ORGANIZED BY NATIONAL BOOK TRUST, INDIA
Hollow Mountain tells stories that took place in a
As part of its effort to promote Indian Books Abroad and
Tibetan village called “Ji” from the late 1950s to the
to facilitate business interactions to buy/sell translation
early 90s. Against the backdrop of a frenzied era, the
rights between Indian publishers and foreign publishers,
death of an innocent and naive boy Gela just unveiled
the NBT, India organizes this two-day B2B event.
the prelude to disasters in a common Tibetan village.
Several years later, a forest fire took place, sweeping
like furious beasts, which generated a series of stories
in its aftermath, with grand beauty embodied in the
destruction.
11:00AM-12:00NOON/CHINA PAVILION/
THE LAUNCH CEREMONY OF SEVEN-LANGUAGE
VERSIONS OF THE MAIN BATTLEFIELD OF THE
EAST & THE BOOK DONATION CEREMONY TO
DESCENDANTS OF DWARKANATH KOTNIS
(EXPEDITIONARY ARMY)
At the launch ceremony of the Chinese, English,
Russian, French, Spanish, Arabic and Japanese versions
of The Main Battlefield of the East, descendants of the
expeditionary army and WWII veterans will be invited to
tell their stories about the expeditionary army and WWII,
and copies of the English version and high-definition
disk of the documentary will be presented to local
libraries and WWII and expeditionary army veterans.
23
12 January 2016
11:30-03:30PM/GERMAN BOOK OFFICE STAND/
KNOW FRANKFURT BOOK FAIR 2016
Up, close & personal with Frankfurt Book Fair 2016 —
Meet the representative from India office to get
your queries answered and know, more about the
Frankfurt Book Fair and the benefits and possibilities
of exhibiting/presenting/visiting there. Figure out
about tailored opportunities to suit our budgets and
alternative ways to be present at the fair.
11:30AM-12:00NOON/EVENTS CORNER/
ORGANIZED BY KOREAN CULTURAL CENTRE,
NEW DELHI/STORYTELLING SESSION
Korean Folktale telling by Indian Artist
12:00NOON-01:30PM/EVENTS CORNER/
ORGANIZED BY KOREAN CULTURAL CENTRE,
NEW DELHI/EXPERIENCE KOREA
Introduction to Korean Cultural Heritage comprises of
Korean Traditional Dresses and Games.
24
KOREAN TRADITIONAL DRESS “HANBOK”
EXPERIENCE
Visitors can wear the dress and click their photos. Our
Staff will support them for wearing these traditional
dresses. The organizers will bring the Polaroid Camera
to give photos on the spot to the visitors.
“TUHO” KOREAN TRADITIONAL GAME
“JEGICHAGI” KOREAN TRADITIONAL GAME
This traditional game requires players to throw sticks
Jegichagi is a Korean traditional outdoor game. It
from a set distance into a large, sometimes
requires the use of people’s foot and Jegi, an object
ornate, canister.
used to play jegichagi. Jegi looks like a badminton
shuttlecock, which is made of a small coin (quarter size),
paper, or cloth. The player kicks a jegi up in the air and
keeps on kicking to prevent from falling to the ground.
In a one-to-one game, a player with the most number of
consecutive kicks wins.
25
12 January 2016
01:00-02:00PM/CHINA PAVILION/
BIBF PROMOTION EVENT
03:15-04:45PM/CHINA PAVILION/
INDIA-CHINA CHILDREN’S PUBLISHING
SEMINAR
To introduce and promote the 2016 Beijing International
Book Fair (BIBF)
This seminar will focus on Experience-sharing and
Cooperation of India-China Children’s Books Publishing.
In this seminar, important Indian and Chinese children’s
02:15-03:00PM/CHINA PAVILION/
EXPLORATION AND PRACTICES OF FULL
DIGITAL PUBLISHING MODEL
Keynote Speech of Exploration and Practices of Full
book publishers, artists and editors will share and discuss
their developing patterns, potentials and problems to
provide better reference for future cooperation.
Digital Publishing Model & Product Launch Conference.
05:00-05:45PM/CHINA PAVILION/
CHINESE WATER CULTURE PROMOTION
EVENT
03:00-05:00PM/EVENTS CORNER/ORGANIZED
BY SPRINGER NATURE/EXPLORING
PUBLISHING OPPORTUNITIES IN STM AND
WHAT NEW COLLABORATIONS CAN OFFER
The event is divided into two parts: the screening of 26
A seminar to promote literary and cultural ties between
applied to tell water control stories in China and a great
India and China and will cover aspects of International
variety of photos will be presented to show the beautiful
technological details.
rivers and lakes in China.
26
episodes of 3D animation Chinese Water Governance
Stories and the photo exhibition Beautiful Waters in
China. Advanced multimedia digital technology will be
13 January 2016
11:00-11:45AM/CHINA PAVILION/
THE SYMPOSIUM ON A CHINESE-FOREIGN
EXCHANGE HISTORY OF LITERATURE:
THE INDIA-CHINA VOLUME & THE BOOK
DONATION CEREMONY
12:00NOON-12:45PM/CHINA PAVILION/
THE CONTRACT SIGNING CEREMONY OF THE
ENGLISH VERSION OF JI XIANLIN: A CRITICAL
BIOGRAPHY
Shandong Education Press will sign the publication
The event contains three parts: the symposium on A
contract of the English version of Ji Xianlin: A Critical
Chinese-Foreign Exchange History of Literature: The
Biography with the Observer Research Foundation
China-India Volume, A Chinese-Foreign Exchange
and a noted publisher in India to promote India-China
History of Literature: The China-India Volume donation
literary and cultural contacts and research.
ceremony, and contract signing ceremony for copyright
export of A Chinese-Foreign Exchange History of
Literature: The India-China Volume.
03:00-04:00PM/EVENTS CORNER/ORGANIZED
BY EMBASSY OF ARAB REPUBLIC OF EGYPT/
THE CULTURAL SCENARIO IN EGYPT:
A LECTURE BY DR DALIA BASIOUNY
Egypt is proud to be one of the earliest civilizations of the
world. In today’s Egypt, the ancient culture interacts with
the influence of modern western culture.
27
13 January 2016
02:00-03:00PM/CALCUTTA NATIONAL LIBRARY,
KOLKATA/ORGANIZED BY THE GUEST OF
HONOUR COUNTRY/THE CONNECTION
BETWEEN AUTHORS FROM INDIA AND CHINA
02:30-05:00PM/EVENTS HALL/GERMAN
BOOK OFFICE/
GLOBALOCAL TALK: GO GLOBAL – RIGHTS,
DISTRIBUTION AND CONTENT
This event will invite Indian and Chinese authors to
The session will have insights into providing top tips
explore the literature development of the two countries.
on how to successfully
contract rights with global
publishers from France,
UK, China, Germany.
02:15-03:45PM/CHINA PAVILION/
BOOK LAUNCH OF GLOBAL GAME CHANGE
(INDIAN)
It will also help the
Book Launch Ceremony
strategy for publishers.
attendees to demystify
the global distribution
Come and exchange
ideas in the global rights
landscape.
28
13 January 2016
04:00-05:00PM/CHINA PAVILION/
THE LAUNCH CEREMONY OF THE ENGLISH
VERSION OF SANJIANGYUAN, THE WATER
TOWER OF ASIA
14 January 2016
11:30AM-03:30PM/GERMAN BOOK OFFICE
STAND/HALL 7D/
BOOKS FROM GERMANY IN SPOTLIGHT
Visit the GBO stand to talk about most exciting fields
Sanjiangyuan, the Water Tower of Asia is an exquisite
photo album which comprehensively and concisely
shows the natural and geographical landscape, long
history, religious faiths, social life and customs in the
Sanjiangyuan (literally “Source of Three Rivers”, namely,
the Yangtze, Yellow and Lancang Rivers) region. It
includes nearly 400 select photos and shows natural and
cultural evolvement and tremendous social progress
made since the implementation of the reform and
opening up policy in the Sanjiangyuan region, a mirror
of dramatic changes to the Chinese society in the past
over 30 years. The event is divided into the following
parts: the photo album launch, addresses by guests, the
author’s speech, the contract signing ceremony for the
distribution of the English version between Indian and
Chinese publishers and the book donation ceremony.
The event sets a good example in promoting South Asia
and the West to learn more about China, in order to
enable China to make more cultural contacts with other
countries and Chinese culture to “go global”.
of interest in German literature and how to trade rights
with German publishers and translation funding.
Glance at the new book collection from Germany
including children’s books, contemporary literature,
books on beer, architecture and post war memoirs.
29
14 January 2016
14 January 2016
12:00NOON-02:00PM/CHINA PAVILION/
THE ACADEMIC FORUM ON THE EXCHANGE
AND COLLISION OF CHINESE AND INDIAN
CULTURE
02:00-03:00PM/CHINA PAVILION/
“COLOURFUL SILK ROAD” PROMOTION EVENT
FOR BOOKS AND PRODUCTS ON CHINESE
FOLK CULTURE
As everyone knows, the ancient civilization of India
The event will launch books themed on “Colourful Silk
has a strong influence on Chinese culture, but in fact,
Road” folk customs including Chinese Festive Culture
the exchange and collision of Indian and Chinese
Series and the Colorful Silk Road Folk Culture Series
culture is interactive. This exhibition activity is given
in South Asia, invite Chinese and foreign scholars
in the form of an academic forum, aims to summarize
specialized in folk culture and noted publishers in
the successful experience of Socialism and Chinese
India to discuss the publication and development of
characteristics and tell the world about the real China.
cultural and creative products themed on folk culture.
For the spread and introduction of Indian civilization
In addition, the audience will have the chance to
in China, the experts and scholars will start with
experience the folk customs for the Year of Monkey
three classics Mahabharata, Bhagavad Purana, and
on the site. The purpose is to introduce Chinese folk
Bo Gavango which are published by our press, give the
culture and enhance the overseas popularity and
audience an exciting and intense discussion on the
influence of Chinese culture via such interesting,
exchange and collision of Indian and Chinese culture.
diverse, and interactive communication and promotion
activities.
30
14 January 2016
03:00-03:30PM/CHINA PAVILION/
THE CONTRACT SIGNING CEREMONY FOR
STRATEGIC PARTNERSHIP TO PROMOTE
THE DOLPHIN BOX IN INDIA
The Dolphin Box is a cross-sectoral and crossmedia publication containing paper illustrated
books, interactive e-books, physical toys, and
DVD animated disks, an innovative product fully
integrating culture and science & technology you’ve
never seen before.
15 January 2016
01:00-03:00PM/EVENTS CORNER/ORGANIZED BY
NATIONAL BOOK DEVELOPMENT COUNCIL OF
SINGAPORE/READINGS BY AUTHORS FROM
SINGAPORE/MODERATOR: KENNETH QUEK,
DEPUTY DIRECTOR | NATIONAL BOOK
DEVELOPMENT COUNCIL OF SINGAPORE
Damyanti Biswas is a blogger, teacher, and author of
short stories. Her short fiction has been commended at
the Bath Flash Fiction Award
and her novel-in-progress
longlisted for the Mslexia
Novel Competition. She has
been published at Bluestem,
Griffith Review, among others.
Her work is anthologised
by publishers in the USA,
Malaysia and Singapore, and
nominated for the Pushcart and
Best of Net.
She has been an English
mentor with Project Why in
New Delhi since 2007.
31
Nur-El-Hudaa Jaffar
Kamaladevi Aravindan is an award winning bilingual
believes every child’s
writer, working in Tamil and Malayalam. She has
book has something
written over 162 short stories, 18 stage plays, and 300
to offer to everyone. A
radio dramas in Malaysia and Singapore. She has been
translator and editor who
recently conferred with the Karigarsozhan Award from
oversees the production
Thanjai University for her short story compilation titled
of children’s books, she is
Nuval. also a published author.
She enjoys the process of
putting a book together and
bringing it to the hands of the reader.
In her current position as a publications executive with
a local publisher, she edits, translates as well as designs
the interior and exterior of books. Her focus of work is
in the production of fiction for children, young adults
and adults. She has managed several projects helping
schools in Singapore and putting together stories
written by teachers and students for publication.
32
Kamaladevi regularly conducts creative writing
workshops in schools of Singapore and has had a
number of her short stories adopted
as school texts. She has written and
directed award-winning plays.
She conducts activities for children
of nine years and above in Tamil,
Malayalam and English.
Susanna Goho-Quek is an author
and illustrator of several picture
books for children. She draws her
inspiration from nature, and loves
showing children a different way of
looking at the world.
Coonoor Kripalani is the author of several HindiEnglish bilingual picture books. Her books attract
children with their lively content and illustrations,
building early learning skills in both languages in a fun
and playful way.
33
15 January 2016
04:00-05:00PM/EVENTS CORNER/
ORGANIZED BY INSTITUTO CERVANTES, NEW DELHI/
CREATIVE WRITING WORKSHOP
Clara Peñalver was born in Seville on 23 April 1983. She is a graduate in
biology and a writer. Her first novel, Blood, was awarded the Best Novel
at the Imagine Festival Málaga 2010. In her following novels, How to kill a
Nymph and Playing in Cemeteries, she started a series on the same main
character, “Ada Levy”, which will be followed soon (April 2016) with the
third book of the series. She has developed a creative method for writing called “Sealed room” and taught it in writing workshops. She has also
published a book of series for children entitled
“Today I am ...” whose first titles are Today
I am jealous and Today I am angry. She has
also published a book “Stories to educate with
emotional intelligence”, a story factory to adapt
the stories to emotional learning for children. She
has conducted a TV program on creative writing,
and now, on La 2 of the Spanish National TV
(TVE), a cultural program that seeks to highlight
both the artwork and its author.
34
15 January 2016
03:00-04:00PM/EVENTS CORNER/ORGANIZED
BY EMBASSY OF ARAB REPUBLIC OF EGYPT/
THEATRE, WOMEN AND VIOLENCE:
A LECTURE BY DR DALIA BASIOUNY
It is based on an old Greek legend about Tereus, son
of King Ares of Daulis, who weds Procne, daughter of
Pandion, king of Athens, rapes her sister, Philomele,
and cuts off her tongue, and is duly punished by
Procne.
Dr. Dalia Basiouny is widely known for her work with
feminist and activist theatre. She has directed eighteen
plays in Egypt, England and America.
16 January 2016
12:00NOON-1:00PM/EVENTS CORNER/
ORGANIZED BY EMBASSY OF FRANCE,
NEW DELHI/BOOK LAUNCH OF NUSRAT: THE
VOICE OF FAITH BY PIERRE-ALAIN BAUD IN
PRESENCE OF THE AUTHOR
Baud’s book Nusrat: The Voice of Faith,
was first published in French, and then
Urdu, before being translated into English.
The book, which picked up many accolades
and awards, traces the music and fame
of the ‘singing Buddha’ whose musical
lineage traces back to over 600 years, and
whose musical virtuosity captured the
imagination of many around the globe.
02:00-03:00PM/EVENTS CORNER/ORGANIZED
BY BRITISH COUNCIL, NEW DELHI/
STORYTELLING SESSION
This Storytelling Workshop is designed to help the
participants become aware of their thoughts and
feelings. The process enables them to articulate their
emotions. Participants might improve their expression
and body language.
35
16 January 2016
03:00-04:00PM/EVENTS CORNER/ORGANIZED BY POLISH INSTITUTE, NEW DELHI/
A TALK BY PROF. MICHAŁ PAWEŁ MARKOWSKI ON ‘THE DIALECTICS OF THE IMAGINARY
BELONGING, OR: WHAT IS POLISH LITERATURE?’
Michał Paweł Markowski, is The Stefan and Lucy
Hejna Family Chair in Polish Language and Literature
and Head of Slavic Department at the University of
Illinois at Chicago. Since 1997 he has published more
than 30 volumes of individual books, editions and
translations on literature and philosophy, and over 400
essays, articles, and columns in professional journals,
cultural monthlies, weeklies, and newspapers. He
has authored monographs on Derrida, Nietzsche,
Gombrowicz, and Schulz.
He co-authored
Literary Theories in the
20th Century, a classic
textbook in the history of
literary methodologies.
He is a co-editor of two
influential series in the
humanities: Hermeneia
and Horizons of
Modernity (over
36
120 volumes together) and sits on Editorial Boards of
Teksty Drugie, and Slavic Review, main journals in Polish
or Slavic Studies in Poland and the U.S. As translator he
brought into Polish works by Proust, Barthes, Blanchot,
Derrida, Foucault, Lyotard, Deleuze, Kristeva, Rorty,
and Perec. He edited and prefaced writings of Friedrich
Schlegel, Marcel Proust, Roland Barthes, and Julia
Kristeva and penned 5 collections of essays: Anatomy of
Curiosity (1999), Excess: Essays on Writing and Reading
(2002), Desire and Idolatry (2004), Life Measured by
Literature (2007), and Sun, Possibility, and Joy (2010).
His most recent books include Day on Earth: Traveling
Prose (2014), which combines fiction, travel essays, and
photography (long-listed for “Angelus”, the CentralEuropean Award in Literature), and The Dribble (2015),
a collection of essays on modern life and culture, from
Jesus to Dreyfuss. Markowski’s books and essays were
translated in several languages, English, French, German,
Ukrainian, Romanian, Swedish, Hungarian, Bulgarian,
among others.
16 January 2016
04:00-05:00PM/EVENTS CORNER/ORGANIZED
BY EMBASSY OF SWEDEN, NEW DELHI/
MR MAJESTIC AND THE CASE OF WHY EVERY
CITY SHOULD HAVE A FICTIONAL DETECTIVE
Zac O’Yeah is the author of this popular comic thriller
described by bestselling novelist Ashok Banker as “one
of the best crime novels set in India written by anyone”,
and also Mr Majestic! (2013) and Once Upon a Time in
Scandinavistan (2010), plus ten other books that have
been translated into several languages.
Zac O’Yeah would be reading from his novel Hari,
a Hero for Hire. Ms. Saloni Zaveri-Ahluwalia will
moderate the session.
37
16 January 2016
05:00-06:00PM/EVENTS CORNER/ORGANIZED BY
EMBASSY OF FRANCE, NEW DELHI/
BOOK LAUNCH: THE GRACE OF BRIGANDS
BY VÉRONIQUE OVALDÉ
Sixteen-year-old Maria Cristina Väätonen’s cloistered life undergoes a sea
change once she becomes the flat mate of Joanne, a young freewheeling
ex-junkie.
About the Author:
Véronique Ovaldé is the author of several prize-winning novels. The Grace
of Brigands is her fourth novel.
38
EXHIBITIONS AT
CHINA PAVILION
09 January 2016 — 1:00PM-08:00PM
10–17 January 2016 — 11:00AM-08:00PM
CHINA PAVILION/
INDIA-CHINA CULTURAL CONTACTS PHOTO
EXHIBITION
CHINA PAVILION/
PUBLISHING AND PRINTING IN ANCIENT
CHINA EXHIBITION
Based on the Encyclopedia of India-China Cultural
Publishing and Printing in Ancient China Exhibition
Contacts, 135 entries and over 300 pictures reflecting
shows chronologically the printing techniques and
the characteristics of cultural contacts between India
publishing culture in ancient china. It is divided into
and China in different historical periods are selected.
three parts: Chinese-character loading materials
These photographs are complemented with concise
in earlier days, the invention and development of
captions in English and Chinese, to show the audience
papermaking and the invention and development
the cultural exchange history, in both material and
of printing, to give a comprehensive picture of the
spiritual aspects, between the two countries in the past
development and rich contents of publishing and
2,000 years from Qin and Han dynasties until now in a
printing techniques in ancient China. To enhance the
vivid and straightforward way.
exhibition appeal and effect, woodblock printing will be
demonstrated.
41
09 January 2016 — 1:00PM-08:00PM
10–17 January 2016 — 11:00AM-08:00PM
CHINA PAVILION/
THE SPECIAL BOOK EXHIBITION
It consists of four parts: India-China Translation Display,
Themed Books Show, Publications in International
Market and Collections of Children’s Books.
CHINA PAVILION/
CHINESE ORIGINAL ILLUSTRATIONS FOR
CHILDREN EXHIBITION
A total of 24 original illustrations for children’s books
will be displayed, including 12 selected by prestigious
professors of the Central Academy of Fine Arts and
the Institute of Arts and Crafts and senior art editors,
and created by masters such as Zhou Xiang and Zhu
CHINA PAVILION/
CHINESE TEA CULTURE EXHIBITION
The tea culture is a key part of traditional Chinese
culture. The exhibition shows the history of Chinese tea
and tea culture and the tea culture exchange between
China and the West, with focus on six kinds of tea: the
green tea, the black tea, the white tea, the yellow tea,
the dark tea and the Oolong tea. Tea specialists will be
invited to present the tea ceremony on the spot and the
audience is welcome to taste the tea.
42
Chengliang and young illustrators such as Heimi, Dong
Yanan and Li Rong. The rest includes six illustrations
from the book, The Twenty-Four Solar Terms by Xiong
Liang and six from the book, Chinese Folk Fairy Tales.
Memorial Hall of Xuan Zang in India
43
Statue of Boddhidharma
44
Encyclopedia of China-India Cultural Contacts
45
AUTHORS FROM
CHINA AT THE FAIR
The consummate chronicler of
youth in Beijing, Feng Tang is
the author of a series of novels
deeply evocative of growing up
in the Chinese capital during the
1990s. His main trilogy of semiautobiographical novels evoke the
experience of youth and growth
with lyric accuracy, and are
immensely popular with readers.
Feng Tang studied medicine
and management at university,
now lives in Hong Kong working
as an author and management
consultant. His more recent
novels reveal a pleasure in
experimentation — Oneness,
for example, is a highly explicit
pastiche of traditional Chinese
novels of degenerate monks and
nuns.
Lan Lan
Feng Tang
Cao Wenxuan
One of China’s most acclaimed
authors of children’s fiction, Cao
Wenxuan’s works are typically
set in the China of the 1950s and
60s, and feature children and
animals as their main characters.
Titles such as Thatched Houses
and Bronze and Sunflower
have collectively sold over ten
million of copies in China, and
Cao Wenxuan has won most
of the domestic prizes. His
reputation abroad is on the rise,
with a nomination for the Hans
Christian Andersen Award, and
the publication of titles including
Bronze and Sunflower in English.
Lan Lan is considered one of the
most influential Chinese lyrical
poets of the present time. She
is the bestselling author of nine
poetry titles including Life with a
Smile, Songs of Romance, Inner
Life, Dream, Dream and From
Here, To Here. Also a prolific
prose and children’s fiction
writer, she has been translated
into ten languages. Awarded the
prestigious Liu Li’an Poetry Prize
in 1996, she has also received
four of China’s highest literary
honours, including the Poetry &
People Award and the Yulong
Poetry Prize. A regular guest at
international poetry festivals, she
lives in Beijing.
49
Cell Phone, I Did Not Kill My Husband, and The
Cook, The Crook, and Real Estate Tycoon have been
translated into English and published; Reminiscing
1942, and One Sentence worth Ten Thousand have
been translated into English and will be published
soon.
50
Mai Jia
Liu Zhenyun
Liu Zhenyun is a famous Chinese writer. Liu’s works
include novels such as Yellow Flower Under the
Sun in Hometown, Going Around in Hometown,
Hometown: Noodles and Flowers (four volumes),
Cell Phone, The Cook, The Crook, and Real Estate
Tycoon, One Sentence worth Ten Thousand, I
Did Not Kill My Husband, etc. Short stories such
as Company of New Soldiers, Chicken Feathers
Everywhere, Reminiscing 1942, etc. One Sentence
worth Ten Thousand was awarded the Mao Dun
Literature Prize in 2011. Liu’s works have been
translated into English, French, German, Italian,
Spanish, Swedish, Dutch, Russian, Hungarian,
Serbian, Arabic, Japanese, Korean, Vietnamese, and
other languages.
Contemporary best-selling author, Mai Jia, was
born in a mountain village in China’s southern coast
in 1964. After leaving school, he was recruited by
an army academy where they trained intelligence
officers. He did not become a spy, but instead
started writing fiction, and through his work for a
top secret unit, he got to know people with startling
intelligence who would be the inspiration for
many of his characters. His first novel, DECODED,
was published in 2002 and won eight of China’s
top literary awards. The English translation was
simultaneously published by FSG in the US and
as part of the Penguin Modern Classics series in
2014. It received excellent reviews in the New York
Times, Economist and BBC among others. Mai Jia
has published five novels, including In the Dark and
Whispers on the Wind, with sales of over five millions
and several major television and film adaptations.
His work has been translated into over thirty
languages.
She visited more than 20 countries, attending international poetry
festival in India, Holland, Italy, Israel etc. and also to various culture
communication events including The Horizon Art Festival in Berlin (1985),
The Third Talk of Writers Between China and US (1986), The Years of
Chinese culture in Russia (2007) and The Cultural Event Between China
and Korea (2008), etc. She has given speeches about recital in more than
30 cities and universities.
Wang Xufeng
Shu Ting
Shu Ting, real name Gong Shuting, lives in Gulangyu Xiamen in Fujian
province, a small island in South shore of China near Taiwan. She started
writing poems in 1969. Her poem, To The Oak, was published in the
journal Today in 1978 and then it was reproduced by national journal Poetry
Periodical which attracted various comments. She is one of the key figures
who created obscure poems. Her works includes, Double Gardenia Boat,
The Iris Who Can Sing, The Arcteryx, Shuting’s Poems and Prose collections,
The Soul, The Mood in Autumn, Campsis Radicans, The Thought in the
Dewdrop, To Mom, Shuting Prose, etc. Her works have been published in
more than 20 languages.
Professor Wang Xufeng is an
author, librettist, and authority
on the traditions of Chinese tea.
She has combined her interests
with great success: The ThreePart Teaman Trilogy, a fictional
saga centered around tea, won
the Mao Dun Literature Prize and
was made into a TV series – and
has been translated into Russian.
In addition to her fiction and
scholarship, Wang has worked
to merge traditional Chinese
literature and opera, producing,
among other works, a Kunqu
version of the classical novel,
Dream of the Red Chamber.
She serves as the committee member of China Writer’s Association
and the deputy Chairwoman of Federation of Literary and Art in Fujian
Province, Chairwoman of the Federation of Literary and Art of Xiamen
City. She is the representative of the twelfth National People’s Congress.
51
52
Xiong Liang
Xi Chuan
Xi Chuan, one of China’s most influential poets,
has published eight poetry anthologies, including
Private Preferences and A Dream’s Worth, various
essays, and translations of authors such as E.Pound,
J.L.Borges, and Gary Snyder. His poems and essays
have been published in newspapers and periodicals
in more than 20 countries. In 2011, the Tinfish Press
of Hawaii published Xi Chuan’s poetry booklet Yours
Truly & Other Poems, and the following year New
Directions Press published Notes on The Mosquito:
Selected Poems /Xi Chuan (tr.Lucas Klein), which
was shortlisted for the 2013 Best Translated Book
Award and won the 2013 Lucien Stryk Asian
Translation Prize.
Xiong Liang is a renowned Chinese ink painter,
writer, picture book author and freelance artist.
He was born in Jiaxing city, Zhejiang province in
July 1975. Instead of learning in fine art colleges,
he learned Chinese classic ink painting by himself.
He had his own studio when he was 10 years old,
and acquired a unique understanding in painting
through books, travel experiences and his keen
observation. He started writing in the year 2000
and has published several articles in various literary
magazines. In 2001, he picked up his paint-brush
again and started to write picture books. His works
are all well-received and highly praised in the field of
Chinese picture books, because they are not merely
the simple combination of Western art structure
and Oriental style, but are the hopes of rebuilding
an inner spiritual home. Main Works: The Little
Stone Lion, The Monster of Monsoon, The New Year
Monster and The Beijing Opera Cats.
Xu Zechen
Xu’s fiction is focused primarily on China’s less-fortunate social
classes – peddlers of pirated DVDs, migrant workers – and his spare,
realist style lends a wry humour to their struggles. His three novels
and many short stories have won several prizes within China for
new and promising writers, and he is generally considered as one of
the burgeoning new stars of China’s literary scene. His latest novel,
Jerusalem, is a more ambitious exploration of the Chinese generation,
currently in their 30s, told through the stories of four characters who
shared a common childhood.
53
EXHIBITORS AT
CHINA PAVILION
21st Century Publishing House
Anhui People’s Publishing House
In February 1985, 21st Century Publishing House was
established in Nanchang, where the military flag had been
raised. Depending upon the capital of 100 thousand Yuan,
after 28 years’ growth, it developed into a big, strong and
influential publishing house in China, with the total assets
of 430 million Yuan, owners’ right of 310 million Yuan and
annual sales revenue of 10 million Yuan.
Anhui People’s Publishing house, headquartered in Hefei
(the capital of Anhui Province), was founded in September
1952. APPH is mainly publishing books on social science,
including enterprise management, psychology and
Chinese culture. APPH was awarded National Top 100
Publishing Houses in 2009. More than 200 books have
been awarded governmental publishing prizes.
The company is a subsidiary of Chinese Universe
Publishing and Media Co. Ltd. In December 2014, 21st
Century Publishing House developed into a publishing
group with a new name — 21st Century Publishing Group.
It has 5 wholly-owned subsidiaries and a joint-venture
company set up together with Macmillan Group.
Focus Area
In the year 2009, this Publishing House was honoured one of
the best publishers in China by the General Administration
of Press and Publication of the People’s Republic of China.
Furthermore, in June 2012, it received the precious
Innovation Enterprises Award offered by the World
Intellectual Property Organization, and became its first and
only award-winning publisher in China. In March 2015, the
House Group won the third edition of the BOP — Bologna
Prize for Best Children’s Publishers of the Year 2015 in Asia.
Focus Area
Books for childern, adult books periodicals, audiovisuals and electronics.
Contact Person: Yang Ding’an
rights@21cccc.com
www.21cccc.com
Culture, Business Management, Psychology
Contact Person: Bao Xunyi
342982829@qq.com
http://www.ahpeople.com/
Beijing Mediatime Books Co. Ltd.
Established in 2008, Beijing Mediatime Books Co. Ltd., is
one of the biggest private-operated publishing companies
of China. Mainly working on planning and distribution of
political and current affairs titles, as well as bestsellers.
The company has set up ten distribution channels such
as Xinhua book stores, private-owned book stores, online
book stores, supermarket, postal system and so on,
consisting of 1,000 wholesalers, 10,000 book stores and
also 10,000 post sales spots nationwide, which has made
Beijing Mediatime one of the most powerful distribution
organizations in China.
57
Focus Area
Social science, current affairs, literature, biography,
life, style, business and economy.
Contact Person: LIU Ping
peggy.liu@chinamediatime.com
www.chinamediatime.com
Beijing Publishing Group
Beijing Publishing Group Co. Ltd. (BPG) is one of the
largest publishing groups in Beijing. BPG constitutes of
eight professional publishing houses, five magazines and
fourteen subsidiaries, and has over 750 employees. BPG
mainly engages in publication of books on social sciences,
literature, education, children’s book, popular science, art,
photography and public life. For years, BPG has published
more than 6000 kinds of books on an average annual basis,
over 60% of which need reprinting.
Focus Area
Literature, children book, art, education, culture, life,
social science.
Contact Person: Mao Peiqian
maopq@bphg.com.cn
www.bphg.com.cn
58
Cathay Bookshop
Cathay Bookshop is a cultural enterprise running the
business of ancient or secondhand books and magazines,
four treasures of the study, antique calligraphy and
painting, and other high-end merchandises. It is not only
an inheritors and main representative of China’s ancient
and secondhand books industry, but also the first wellknown enterprise for all the purchasing, distribution,
publication and the auction.
Focus Area
Research and introduction on traditional culture,
textual bibliography.
Contact Person: Xin Di
52763312@qq.com
www.zgsd.net
Changjiang Children’s Press Ltd.
Changjiang Children’s Press Ltd. was founded in 1982
as a publisher of books on various subjects, including
literature; science and nature; education; and children’s
books. Changjiang Children’s Press Ltd. also publishes
beginner readers for children, children’s magazines and
periodicals, and children’s videos. All of these publications
and media are suitable for children, parents, teachers, and
childcare workers. With a strong editorial team and the
entire series published, Changjiang Children’s Press Ltd.
is a professional press, known for its solid reputation and
influence in the publishing field. Each year, Changjiang
Children’s Press Ltd. produces approximately 2000 kinds of
books with 50 million copies sold, and yearly sales of RMB
over 500 million.
Focus Area
Focus Area
Contact Person: Liu Xinyu
604960@qq.com
www.xnjdcbs.com
Picture books, science, comic books, children’s
literature, fiction, novels, educational books.
Contact Person: Ye Peng
yepeng0317@163.com
www.cjcpg.com
Chengdu Southwest Jiaotong University Press Co. Ltd.
Founded in 1985, Southwest Jiaotong University Press
(SWJTUP), belonging to China’s first “211 Project” key
universities, has the rights to publish books, audio-visual
products and electronic publications. As the first Key and
Backbone Enterprise of Cultural and Publishing Industry
in Sichuan Province, China, SWJTUP adheres to the
principles of credibility, quality, innovation and service,
and realizes its missions of disseminating science and
technology, promoting academic exchange, spreading
scientific achievements and popularizing scientific
knowledge.
Textbooks, professional books, monographs,
reference works, translations and workbooks,
software and electronic publishing in science,
engineering, management, economics, medicine,
agriculture, social science and popular science.
China Architecture & Building Press
China Architecture & Building Press (CABP) has been
dedicated for over 60 years to the publication of academic
works, applied science works, reference works, picture
books, textbooks, standard specifications, and audiovisual products in the fields of architecture, rural and
urban planning, gardens, landscaping, rural construction,
construction engineering & equipment, municipal and
environmental engineering, project management, real
estate, industrial design, art, and tourism.
Focus Area
Applied Science works, picture books, textbooks,
audio-visual products.
Contact Person: Duan Ning
dn_cabp@163.com
www.cabp.com.cn
59
China Book Press
China Book Press was founded on September 8, 1986 after
the approval of State Publication Bureau and re-registered
on June 25, 1990. China Book Press is affiliated to State
Administration of Press, Publication, Radio, Film and
Television of China, and managed by Chinese Academy
of Press and Publication. It has published abundant
books on publication and academic research, and has
scored a remarkable achievement on foreign language
reading, social science, as well as culture and education
publication. The Press has gained unique influence in the
press industry thanks to the relatively high social benefits,
economic strength and business scale.
Focus Area
Books on press and publication, culture and
communication, Chinese traditional culture and
literature, biography, foreign language learning,
humanity and social science, education and
everyday life.
Contact Person: Li Liyun
eo@chinabp.com.cn
http://www.chinabp.com.cn/
China Fine Arts Publishing
House Co. Ltd.
China Fine Arts Publishing Group, a member of China
Publishing Group, has always prided itself to be the only
nationally graded publisher specializing in visual arts, and
on the high standards of the books that produces, both
in content and quality of production. It has accumulated
the most abundant copyrights of art books and the largest
authorship and readership of fine arts.
The group specializes in the Fine Arts, Design,
Architecture, Photography, Collector’s Editions,
Calligraphy, Children’s books, Comics, Teaching Materials,
Periodicals, with a yearly production of hundreds of
titles. It creates and distributes brilliant books under two
imprints: People’s Fine Arts Publishing House and Picturestory Publishing House. Keeping a fine tradition and a
strong pioneering spirit, People’s Fine Arts Publishing
House has become a household name for Chinese readers
since its establishment in 1951.
Focus Area
Fine Arts, Design, Architecture, Photography,
Collector’s Editions, Calligraphy, Children’s book,
Comics & Graphic Novel, Teaching Materials for Art
Academy, Periodicals.
Contact Person: Yang Le
yangle@renmei.com.cn
www.renmei.com.cn
60
China Industry and Commerce
Associated Press Co. Ltd.
Focusing on the main fields of products including
Management, Self-help and Education/Training, CICAP
has been keeping pace with pivotal topics and striving in
compeleting the popularization and marketization of the
high-end products; sticking to the needs of professional
career and working in stimulating the formation of group
purchase of Self-help Books; paying attention to central
tasks of All-China Federation of Industry and Commerce
and developing systematic training books for non-publicowned enterprises; and emphasizing the resources and
markets at home and abroad and introducing first-rate
books on Management and Self-help to Chinese readers,
according to which CICAP makes her development
strategies.
Focus Area
Management, Self-Improvement, Academy of Social
Sciences, Children’s books.
Contact Person: Gao Shang
gaoshangwalter@hotmail.com
http://www.chgslcbs.cn/
China Intercontinental Press
China Intercontinental Press (CIP) was established in
1993, and now it is one of China’s leading international
publishing companies, producing over 200 new titles
per year, most of which are in English, French, German,
Spanish, Russian, Italian, Turkish, Arabic, Japanese,
Korean, Indonesian, and so on. It publishes trade and
academic titles in subject areas such as China’s arts,
culture, literature, philosophy, religion, travel literatures
and children books. CIP’s mission is to present China,
especially the information of Chinese culture, to the world
and share the traditional and modern China’s essence with
both domestic and foreign readers.
Focus Area
Culture, art, economy, history, tourism, literature,
and chiledren’s book
Contact Person: Li Liyun
jiangshan@cicc.org.cn
www.cicc.org.cn
www.thatsbooks.com
61
China Renmin University
Press Co. Ltd.
China Renmin University Press was founded in 1955. As
the first university-based publisher of the People’s Republic
of China, it has established a reputation for excellence as
a publisher of college textbooks and academic works in
China. Tapping the comprehensive strength and latest
research achievements of China Renmin University of
China, has made great contribution in promoting Chinese
culture in the international arena. Currently, CRUP
publishes over 3,000 books each year and the annual
sales of the Press have reached more than 159 million US
dollars. CRUP has established itself as a leading figure in
communication and cooperation with foreign publishers,
and we sincerely seek opportunities for more cooperation
with our international counterparts.
Focus Area
Philosophy, economics, politics, law, sociology,
accountancy, finance, business administration,
language, psychology, history, ethics,
environmentology, demography, aesthetics,
journalism and science of public administration.
Contact Person: zhai Xi
zhaix@crup.com.cn
http://www.crup.com.cn
62
China Science Publishing &
Media Ltd.
China Science Publishing & Media Ltd. (CSPM), also
known as Science Press, is a leading sci-tech publishing
organization in China. Always adhering to its tradition and
style of “high level, high proficiency and high quality” and
“solemn, rigorous and strict”. CSPM has been publishing
large quantities of excellent books and journals reflecting
China’s scientific and technological level. Annually, CSPM
publishes more than 4000 new titles of books and nearly
300 journals. Its main publishing areas cover Science
(S), Technology (T), Medicine (M), Education (E) and
Humanities (H). Being the pioneer and leader in China’s
sci-tech publishing industry in terms of conducting foreign
cooperation, SP has forged cooperative relationship with
more than 200 publishing companies in over 20 countries
and regions, making great contributions to the sci-tech
and cultural exchanges between China and the rest of the
world.
Focus Area
Science, Technology, Medicine, Education,
Humanities
Contact Person: WANG Zhixin
wangzhixin@scichina.org
www.sciencep.com
China South Publishing & Media
Group Co. Ltd.
China South Publishing & Media Group Co. Ltd. was
founded on 25 December, 2008 and is listed on Shanghai
Stock Exchange. The business scope of China South
Publishing & Media Group covers books, newspapers,
periodicals, audio and video products, electronics,
network, comic and animation, mobile phone media,
framework media, etc., which forms a typical multi-media,
full-process and large comprehensive publishing and
media group, with publication, printing, distribution, the
press and new media as its five pillar business segments.
China South Publishing & Media Group has 9 publishing
houses, 1 stenciling rental agency, 3 contents planning
companies, 1 printing company, 1 printing material
supplies company, 4 distribution companies, 3 press and
network operation unites, 3 newspapers, 3 websites,
15 magazines, 1 framedia, 1 mobile newspaper, 1 digital
newspaper and 1 digital publishing company. China South
Publishing & Media Group publishes nearly 10,000 books
per year. 5 affiliated publishing houses were selected
in China’s 100 top-level publishing houses. The Hunan
version textbooks hold the highest market shares among
textbooks produced by local publishing groups. The overall
market share of general books of China South Publishing &
Media Group ranks 4th place in domestic market, within
which the market shares of books on pop science, the
classic masterpieces, essay writing and artistic collections
keep standing first in the national segmented markets.
According to the newly released Global Ranking of the
Publishing Industry 2015 by Rüdiger Wischenbart, China
South Publishing & Media Group ranked 7th place among
57 book publishing corporations worldwide.
Focus Area
Books, newspapers, periodicals, audio and video
products, network, comic and animation, TV
contents, mobile phone media, framework media, etc.
Contact Person: Yan Hua, Zhang Xin, Tang Ling
yanhua@zncmjt.com;
zhangxin@zncmjt.com;
tangling@zncmjt.com
Http://www.zncmjt.com
China Water & Power Press
Founded in 1956, China Water & Power Press (CWPP),
affiliated to the Ministry of Water Resources of China’s
central government, takes leadership of science and
technology publishing in China. In the aspect of publishing
carrier, CWPP mainly undertakes printed publication, but
also engaged in audio-visual, electric, online and digital
publication. With 300 staffs, CWPP publishes more than
2000 titles (books, discs and tapes) every year, so far,
totaling more than 30,000 titles. In 1993, one of the frst
15 National Excellent Publishers in China was conferred
on CWPP. In 2009, CWPP became a member of the World
Water Council, the first among China’s enterprises.
63
Focus Area
Water resources, hydropower and electric power
engineering, computer, electronics, civil engineering,
energy industry, environmental protection, popular
science, foreign language learning, juvenile and
children, fine arts, etc.
Contact Person: XU Lijuan
xlj@waterpub.com.cn
http://eng.waterpub.com.cn
Dalian Maritime University
Press Co. Ltd.
The Dalian Maritime University Press Co. Ltd. was
established in November 1986. It is directed by Dalian
Maritime University which was honoured with Navigators
Cradle and is supervised by the Ministry of Transport, PRC.
The press has produced various publications covering
ocean and inland transportation, etc. At present, in line with
national development strategy—“the Silk Road Economic
Belt and the 21st-Century Maritime Silk Road”, the press has
initiated the publication of a series of books on Silk Road to
promote cultural and economic exchange and cooperation
between China and other countries in the world.
Focus Area
Ocean and inland transportation, shipping
management, maritime English, maritime law,
64
engineering & machinery, logistics management and
motor-vehicle driving.
Contact Person: Yang Miao
317703454@qq.com
http://www.dmupress.com/
Daylight Publishing House
Daylight Publishing House (DPH), a juvenile and children’s
books publishing house under the leadership of China
Publishing Group Corporation (CPGC), is an imprint of
People’s Literature Publishing House (PLPH). DPH attaches
the first importance to children’s literature, children’s
cartoon works, children’s science works, early childhood
works, etc. Our upcoming and in-process featured
products include the most excellent international and
Chinese children’s books created by renowned literature
authors, i.e. Jin Bo, Zhang Zhilu, Cao Wenxuan, Yang
Hongying, Chang Xingang, Tang Sulan, etc. May DPH’s
children’s books give you a joyous time every day.
Focus Area
Children’s literature books, picture books, games and
activity books, science books, etc.
Contact Person: Yin Dan
yddaylight@126.com
http://www.tiantianpublishing.com/
East China Normal University
Press Ltd.
East China Normal University Press delivers elaborate
educational publications, academic works, and popular
readers to its customers. With the vision that every reader
will enjoy an informed and rich life with ECNUP, it has
become the most influential education and psychology
books publisher in China.
Focus Area
Children’s Book, Education, Non-Fiction, Psychology,
STM & Academic Books.
Contact Person: chongdaoyang@ecnupress.com.cn
www.ecnupress.com.cn
Encyclopedia of China Publishing
House Co. Ltd.
As a member of the China Publishing Group, Encyclopedia
of China Publishing House (ECPH), enterprises in China. It
also has an imprint, Knowledge Publishing House. In over
thirty years, ECPH has not only accomplished the initial
mission of compiling the first encyclopedia of modern
China, but also formed its own featured production lines
of encyclopedias, reference books, academic readings,
children books, popular science readings, as well as digital
publications, etc.
Focus Area
Reference books, Languages, Encyclopedia,
encyclopedic works, Youth and children general
books, Dictionaries, Biography, Science and scientific
research, Journalism and journalistic business, Law,
General Books
Contact Person: Ma Lina
48341014@qq.com; cherryblue@sina.com
www.ecph.com.cn
Flower City Publishing House
Flower City Publishing House, founded in 1981, located
in Guangzhou, a capital city of south China’s Guangdong
province, is a publisher publishing predominantly of fiction
such as novel, prose, poem, movie & TV script, music, art,
culture, foreign literature, etc. It has a good reputation in
the folk and a broad social influence. Flower City Publishing
House positively develops cooperation with the overseas
counterpart copyright company, and output books copyright
to America, Canada, Russia, Korea, India, Hungary, Vietnam
and dozens of other countries. At the same time, Flower
City Publishing House has successfully introduced national
copyright of Eastern Europe, Turkey, Japan, and USA.
65
Focus Area
Fiction such as novel, prose, poem, movie & TV
script, music, art, culture, foreign literature, etc.
Contact Person: Cao Mali
gz2010105@163.com
http://www.fcph.com.cn
Foreign Language Teaching and
Research Press
Founded in 1979 by the Beijing Foreign Studies University,
the Foreign Language Teaching and Research Press
(FLTRP) has since grown into the largest foreign languages
publisher and university press in China, ranking 3rd in
sales turnover among all the publishing houses in China.
FLTRP started as a language education publisher and has
expanded into more subjects and areas. The formats of our
products have extended from print to digital and mobile. Our
publications range from academic and educational works,
to humanities and social sciences, natural sciences, and to
the general reading and children’s books. Besides traditional
publications, we provide online services, performances and
competitions related to learning and reading.
Now we strive to provide all-round educational solutions
for individual readers. To make this transition from a
publisher to an educational service provider, FLTRP keeps
in pace with the development of education. We also keep
66
in mind the needs of frontline customers, both institutional
and individual, and do our best to provide the right
products and services for them.
Focus Area
Academic and educational works, humanities and
social sciences, natural sciences, general reading and
children’s books etc.
Contact Person: Wei Bing
weibing@fltrp.com
www.fltrp.com
Guangdong Science and
Technology Press
Guangdong Science and Technology Press, founded in
May 1978, is one of the earliest regional press in China.
Now it has developed into a comprehensive enterprise of
technology press with a well-trained professional team and
with an annual output of 1000 books.
Focus Area
Technology books in the fields of science,
engineering, agriculture, medicine, economic
management, daily science, etc.
Contact Person: Liuqing Yang
http://www.gdstp.com.cn
Guangxi Normal University
Press Group Co. Ltd.
Located in the beautiful southern Chinese city of Guilin,
Guangxi Normal University Press was founded in November
1986, and has a current editorial staff of 800. Aiming at the
goal of “Publishing the Best and Become the Best”.
Focus Area
Education, literature, art, ancient rare books and
academic books.
Contact Person: Tao Jia
tj@bbtpress.com
http://www.bbtpress.com.cn
Hebei Children’s Publishing
House Co. Ltd.
Hebei Children’s Publishing House was founded in 1985
for juvenile and children. Since its founding 30 years
ago, Hebei Children’s Publishing House has published
15 thousand kinds of books loved by young readers, of
which four hundred kinds of books have been awarded
at national and provincial levels. Now, it has become a
publishing house of strength and prosperity.
Focus Area
General knowledge & science, children’s literature
and books on primary & secondary education .
Contact Person: Xie Mu
Xiemu89@gmail.com
Hebei Fine Arts Publishing
House Co. Ltd.
Hebei Fine Arts Publishing House Co. Ltd., founded in
1948, is one of the earliest professional fine arts publishing
houses in China. It has published a large number of books
which have high academic value and great economic
benefits and have made outstanding contributions to the
national publishing. It has published a lot of high quality
books which have won many national and provincial
prizes. The purpose of Hebei Fine Arts Publishing House
Co. Ltd. is to spread Chinese traditional culture and show
concern on contemporary art. Meanwhile we hope to
strengthen the links with domestic and foreign publishing
houses and cooperate successfully with them.
Focus Area
Art, Contemporary art, Textbook, Design, Comic
books, Illustrated books.
Contact Person: Tian Zhong
1146809493@qq.com
www.hebms.com
67
Hebei Publishing and Media
Group Co. Ltd.
As a well-known large comprehensive cultural group, the
major business of Hebei Publishing and Media Group Co.
Ltd. (HPMG) involve publishing of books, newspapers,
periodicals; electronic, audio-visual, digital and online
products, printing and distributing of publications,
as well as publishing materials, trading and culture
investing. The Group, with nearly 10,000 employees,
consists of 27 wholly-owned subsidiary and holding
companies. In 2014, the Group’s total asset reached RMB
11.471 billion, annual revenue RMB 15.98 billion, and
annual pre-tax profit RMB 1.01 billion. In the same year,
the Group was ranked the 123rd of top 500 world media
and the 6th among the national publishing media groups.
Owing to its outstanding achievement, the group was
selected as “the top 30 Cultural Enterprises of China” in
2014 and 2015.
Focus Area
Literature, art, philosophy, social science, economy,
science and technology, youth and children general
books, medicine and hygiene, higher education
textbooks, primary and secondary school textbooks,
Web publication.
Contact Person: Xu Fan
13833387158@163.com
www.hbp.cn
68
Higher Education Press
Higher Education Press (HEP) is committed to meeting the
needs of students, teachers, and professionals by providing
quality educational resources in the major disciplines,
which advance learning, knowledge and research. We
have maintained and extended our reputation as a leading
educational publisher in China for over half a century.
HEP expands its business at a wide range of textbooks,
teaching materials, periodicals, audio-visual, electronic
and digital publications and e-resources for learners
throughout the country. We lead the market by producing
nearly 10,000 titles, including almost 2,500 new titles, with
circulation of 113 million copies annually.
HEP enhances the value of its content by innovatively
offering educators learning tools, online resources, digital
and highly-customized teaching and learning solutions.
We are evolving from a traditional textbook publisher to an
educational solution provider through realigning resources,
streamlining the operation and focusing on service.
Focus Area
Textbooks, teaching materials, periodicals, audiovisual, electronic and digital publications and
e-resources
Contact Person: Zhang Dun
zhangdun@hep.com.cn
http://eng.hep.com.cn/EnglishHep/index.shtml
Hubei Education Press Co. Ltd.
Hubei Education Press was established in 1982, in Wuhan,
home of the legendary yellow crane. It is the strongest
publishing house under the leadership of Changjiang
Publishing & Media Co. Ltd. (Stock code: 600757). Since
its establishment, adhering to the principle of “Advance
learning, disseminate new knowledge, and serve
education”, Hubei Education Press has made continuous
progress and has published nearly 20,000 books about
Chu Culture, popular academic classics, generalknowledge readers and other areas. 500 of which have won
various book awards. Each year, the Press publishes nearly
1,000 books, with 100 million copies sold.
Focus Area
Chu Culture, popular academic classics, generalknowledge reading.
Contact Person: James Zhang
coolboyzhang@hotmail.com
www.hbedup.com
Hubei Fine Arts Publishing House
With the idea ‘professional and meticulous’, based
on the profession, Hubei Fine Arts Publishing House
keeps promoting and developing the Chu Culture and
Hubei feature to the whole society. A great number
of key books have been published in order to promote
the excellent traditional folk arts: China Calligraphy
Collection (17 volumes), Lacquer ware of Qin, Chu and Han
Dynasties, The Chu Arts Gallery, The Illustrated history of
Xinhai Revolution, The Chu Art History, Sa Ye Er Ho—The Funeral Dance of Tujia People in Qingjiang, Hubei
Folk Arts, The Tujia Folk Arts, The Most Beautiful China
(series), etc. Consequently, the Publishing House has been
nominated for the National Book Awards, and has won the
China Book Award, Chinese Best Publications Award, the
first prize of China Fine Arts Books the Gold Prize of China
art books Jinniu Award, Hubei Province Government
Award, and The Best Works Award of Hubei Province, etc.
As a fine arts press with good social influence, Hubei Fine
Arts Publishing House has undertaken the National key
publishing projects for many times.
Focus Area
Chu culture and Hubei feature.
Hubei Science and Technology
Press
Hubei Science and Technology Press was established in
1982 based on the approval of Ministry of Culture of the
People’s Republic of China. It is a diversified press which
features science and technology publishing and now
belongs to Changjiang River Publishing Media Group
Co. Ltd. It has won the titles of The National Excellent
Popularization of Science Press, The National Publishing
69
Advanced Unit Service in Three Rural Issues, The Civilized
Unit of Hubei Province and The Star Enterprise on
Accounting Work of Hubei Province, etc.
Contact Person: Zhang Baopu
79060917@qq.com
http://www.arts-press.com/
Focus Area
Medicine and Health, Sports and Wushu, Economic
and Business, Life.
Contact Person: Liu Hong
361986189@qq.com
http://www.hbstp.com.cn
Hunan Fine Arts Publishing House
Founded in May, 1980, Hunan Fine Arts Publishing
House is a professional publishing house which devotes
to various categories of publications on fine art. Over
more than 20 years, it has published more than 80 million
copies of about 4000 books. According to China’s Press
and Publication Statistics Compilation (2006) published
by Press and Publication Administration, on the national
list of Press competitiveness, Hunan Fine Arts Publishing
House ranks first in the comprehensive competitiveness
index of professional publishing company.
Focus Area
Art education, calligraphy education, art theory,
design arts, calligraphy & inscription and the export
of contemporary art theory, folk art, the album, comic
books, teaching materials.
70
Hunan Juvenile & Children’s
Publishing House
Hunan Juvenile & Children’s Publishing House is a
subsidiary of China South Publishing & Media Group
specializing in publishing juvenile & children’s books.
It has a staff of 140 and nine editorial departments
which respectively focuses on early learning, children’s
literature, youth literature, composition books, textbooks
and teaching supplements. Being committed to guide
the young readers to pursue the true, the good and the
beautiful, Hunan Juvenile & Children’s Publishing House
has published a lot of books of high quality and rich
cultural connotation, created many well-known brands
such as Worldwide Children’s Literatures Classics, Cultural
China Series, Miracle Series and New Happy Composition,
and won more than 500 universal and domestic awards
since it is founded in 1982.
Focus Area
Children’s Fiction, Early Years, Science & YA Fictions;
Textbooks, Teaching Materials.
Contact Person: Liu Shaping
18656094@qq.com
www.hnjcph.com
Jiangsu Phoenix Education
Publishing Ltd.
Jiangsu Phoenix Education Publishing, Ltd. (Jiangsu
Education Publishing House), established in 1984, is
among National Top 100 Publishers. Phoenix Education
has been especially focused on textbook publishing
since its establishment and 12 categories of its textbooks
are now in use in over 2,000 experimental areas in
29 provinces across China. The publishing house is an
all-rounder in educational publishing with a modern
education philosophy and, to date, four major sections
have been established: textbooks, learning aids, teaching
aids and academic works. In addition, its related training
programs and digital products are emerging as a new
force. Aiming for recognition as a top-level educational
publisher in China, Phoenix Education Publishing strives
to establish itself as a leading educational publishing
imprint for textbooks, teaching aids, learning aids, and to
carry on co-operation with overseas counterparts for the
improvement of education in China.
Focus Area
Textbooks, student books, teaching assistant books,
professional academic books, children’s books, picture
books, children audio books, art teaching, calligraphy
teaching, humanities and social sciences books.
Jiangsu Phoenix Vocational
Education books Co. Ltd.
Phoenix Vocational Education Books Co. Ltd. belongs to
Phoenix Publishing and Media Group (PPMG). It is the
largest group in publishing industry in China ranked
No. 6 of the Most Influential Publishing Groups around
the world in 2015, according to a survey done by Livres
Hebdo. The group mainly offers educational books and
services. Its target users are students and teachers in
vocational schools and colleges in China. Its products,
including textbooks, Onesoft e-learning software, are now
used in all the vocational schools and colleges in Jiangsu
Province. Many of its textbooks and Onesoft e-learning
software, are also used in many other Chinese provinces
and districts.
Focus Area
Textbooks for vocational education, textbooks on
Cooking, Hair and Beauty, Electrical Engineering,
Agriculture, Nursing, etc.; E-learning programs and
software, Vocational training courses.
Contact Person: Ding Jianhua
1950861187@qq.com
http://www.ppve.cn/
Contact Person: Yuhan Zhao
zhaoyuhan@ppm.cn
http://www.1088.com.cn/
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Peking University Press
Established in 1902, Peking University Press (PUP) was
the very first Chinese university press. Now it is one of the
largest academic and educational publishers in China. It
publishes more than 1500 new titles a year, with 3000 titles
in print. PUP is an integral part of Peking University.
Sticking to the principle of “facilitating teaching and
scientific research, assisting academic development and
cultivating talented intellectuals”, and based on the rich
resources of the University’s faculty and with support
from scholars all over the world, PUP has published a
remarkable range of college textbooks and scholarly works
in nearly all academic disciplines. PUP is actively pursuing
international cooperation and publication exchanges with
its overseas counterparts. It has established relationship
with publishers from scores of countries and regions in
copyrights trading and co-publishing. PUP always puts
emphasis on both rights buying and selling, pursuing a
well balanced development in two directions.
Focus Area
Higher education, academic works, Chinese
Language Learning.
Contact Person: Xie Na
xiena@pup.cn
www.pup.cn
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People’s Education Press Ltd.
The People’s Education Press Ltd. (PEP) was founded
on December 1, 1950. PEP is an agency of the Ministry
of Education of the People’s Republic of China. It mainly
engages in researching, writing, compiling, publishing and
distribution of primary and secondary school textbooks
and other educational books. PEP employs more than 1000
people. Four hundred of these employees research, write
and compile primary and secondary school textbooks
at the headquarters in Beijing. There are 22 editorial
departments in the publishing house including Chinese
department, Math department and English department.
Focus Area
Teaching Materials for Teaching Chinese as Foreign
Language, Children’s book, Reading Materials on
Chinese Culture.
Contact Person: Zhang Xiaoxia
zhangxx@pep.com.cn
http//www.pep.com.cn
People’s Literature Publishing
House
People’s Literature Publishing House, founded in March
1951, has published a vast amount of classical Chinese
Literature works, representative works of contemporary
literature, translations of outstanding foreign literary
works, and works on literary theories, textbooks on liberal
arts for universities and colleges, as well as academic
works and children’s books. Books published over the years
have formed an excellent series of publications covering
all literary fields, ancient and contemporary, domestic and
overseas alike.
Focus Area
Literature, literary theories, textbooks on liberal arts
for universities and colleges, academic works and
children’s books.
Contact Person: Liu Qiao
helen_qliu@263.net
People’s Medical Publishing
House Co. Ltd.
People’s Medical Publishing House Co. Ltd. (PMPH),
founded on June 1,1953, is the largest medical publisher
in China, producing a vast wealth of medical publications
including books, periodicals, and digital products. Our
62 years of dedicated experiences and competitive
spirit have earned us the distinction of being the most
important medical publisher in China and a prestigious
reputation in the global market. PMPH now publishes the
largest number of medical titles and captures the largest
market share in China. With more than 1100 employees,
PMPH now has 10 wholly-owned subsidiaries, including
PMPH-USA, the Lakeview Hotel and Conference Center
in Beijing, the PMPH Printing House, Beijing International
Exhibition Company and so on.
Focus Area
STM & Academic Books, Teaching Methods &
Materials, Health/Fitness/Wellness, Medicine/
Nursing/Pharmacy, Psychology/Psychotherapy.
Contact Person: cheryl
zcyzsf15@163.com
www.pmph.com
People’s Music Publishing House
People’s Music Publishing House is the only national-level
music publishing house in China, and is affiliated to China
Publishing Group as the “national team” of Chinese music
publishing. The publishing house has Huayue Publishing
House and the People’s Music Digital Publishing House
as its subsidiaries as well as People’s Music Publishing
(Shanghai) Co. Ltd. as sub-branch located in Shanghai.
Focus Area
Sheet music and music books, music education and
methods, music magazines, and digital publications.
Contact Person: LI Lidong
musicright@126.com
www.rymusic.com.cn
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People’s Publishing House
People’s Publishing House, founded on September 1, 1921
and re-established on December 1, 1950, is the important
publisher of the Party and state in the politics sector, the
founder of People’s Republic of China and the first statue
press of new China specializing in publishing philosophical
and social science. Chairman Mao inscribed “people’s
publishing house”. It is extensively used by various kinds
of publications and become the most prominent signal of
books published by People’s Publishing House of national
and provincial level. Since its establishment, People’s
Publishing House has undertaken the eminent history
mission to publish the classic work of marxist-leninist,
Mao Zedong Thoght, Deng Theory and Three Represents,
popular editions for publicizing the Party’s route, general
and specific policies, works on the Party building and
history, great academic readings on politics, philosophy,
economy, history, law, culture and international affairs
etc., biographies and reference books of philosophical
and social sciences. During the past half century, People’s
Publishing House has published 20,000 titles of books,
issued 3 billion volumes of periodicals and submitted
millions of taxes. It has become the important national
publishing institution enjoyed good reputation both in
domestic and abroad and had done great contribution to
the cause of publishing.
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Focus Area
Classic works of Marxism; popular readings about
the CCP’s policy and history; Politics, Philosophy,
Economy, History, Law, Culture and Academic works,
Biography, etc.
Contact Person: Feng Yanling
right_pph@163.com
http://pph166.com/cn/bqgj/en/Index_2.html
Phoenix Media Publishing, Ltd.
Phoenix Media Publishing, Ltd. (Jiangsu Electronic &
Audio–visual Press) was established in 1993. Its publishing
is made up of three sections: audio & visual, electronic
and internet publishing. It was one of the first publishers
in China to develop electronic publishing. Over the years,
it has put out over 3,000 publications, covering culture,
education, literature and social sciences, all of which bring
the publishing house substantial cultural and commercial
benefits.
Focus Area
Media publishers, Literature, Social Sciences,
education.
Contact Person: Sun Chen
sunch@ppm.cn
www.jseav.com
Phoenix Publishing & Media, Inc.
Phoenix Publishing & Media Group was established in
September 2001. The group is engaged in publishing,
printing and distribution of books, periodicals,
newspapers, electronic and audio-visual products as well
as printing material supplying and copyright trade.
Focus Area
Distribution of books, periodicals, newspapers,
electronic and audio-visual products
Contact Person: Lui Qinqui
liuqq@ppm.cn
en.ppm.cn
Phoenix Science Press, Ltd.
Phoenix Science Press, Ltd. (Jiangsu Science and
Technology Publishing House), established in 1978, is
one of the top publishers in China and has achieved
comprehensive competitiveness among all the Chinese
STM publishers.
Its annual output of over 3000 publications, including more
than 1400 new titles and more than 1600 reprint titles,
ranges from science, technology, agriculture, medicine
science, architecture and popular science to leisure and
style, and learning aids. Its periodical For Your Health,
first published in 1980, has won a number of national and
provincial awards.
Through the years, Phoenix Science Press has maintained
a close relationship with various overseas counterparts,
including publishers in the USA, UK, Germany, Russia,
Australia, Japan, Korea, Thailand and Vietnam.
Focus Area
Science, technology, agriculture, medicine science,
architecture, popular science, leisure and style, and
learning aids.
Contact Person: Deng Haiyun
denghy@ppm.cn
www.pspress.cn
SDX Joint Publishing Co. Ltd.
Sanlian Bookhouse
SDX Joint Publishing (Sanlian Bookhouse) is one of the
most influential academic publishers in China. Defining
“Humanitarianism & Wisdom” as its tenet. SDX always
demands itself to be the best and a vanguard publisher.
It concentrates on the humanities and social sciences,
boasts a high fame in academic & cultural publishing field
in China, and gains reputation for its strong brand identity
among readers. Its publications cover philosophy, politics,
history, economy, literature, art, etc. In the past twenty
years, over three thousand titles of books have been
published, among which Works of Chen Yinque, Works
of Qian Zhongshu, SDX & Harvard-Yenching Academic
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Library series are provided with important ideological,
cultural and social value. Fu Lei’s Family Correspondences,
Ba Jin Random Thoughts, We Three (Yang Jiang 2003),
John Maynard Keynes 1883-1946 (Robert Skidelsky 2006)
and many other cultural readings are always in great
demand since its publication.
Focus Area
Academic works, general readings, philosophy,
thoughts, history, literature, art, culture, economy,
politics and law; Traditional Chinese toughts &
modern China issues.
Contact Person: (Sun Wei), Sunny
up1982sw@126.com
http://www.sdxjpc.com/bq/
ShaanXi People’s Fine Arts
Publishing House Co. Ltd.
ShaanXi People’s Fine Art Publishing House is one of the
most well-known professional publishing organizations
in China, founded in 1957. It is located in the ancient
capital-Xi’an. Since the publishing house was founded,
it has published thousands of fine arts books, formed the
distinctive publishing features as three types of Chinese
painting and calligraphy, art history, art education,
hundreds of publications, and many times won the prize
above the provincial level.
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Focus Area
Calligraphy, Art theory, Art education, Art history,
Sculpture, Folk art.
Contact Person: Wang Qiong
sxrmms@163.coom
http://www.mscbs.cn
Shaanxi People’s Publishing
House Co. Ltd.
Shaanxi People’s Publishing House is the earliest
publishing house in the northwest of China, which has
developed into a comprehensive publishing entity with a
total property of more than 400 million RMB. With books,
newspapers, magazines, audio and video products,
electronic publications, with other publications and other
functions, such as the most complete functions of primary
and secondary school textbooks.
Focus Area
Philosophy and social sciences, newspapers, audio
and video, electronic books.
Contact Person: Xu Jingbo
sxrmcbs123@163.com
www.rmcbs.cn
ShaanXi Travel & Tourism Press
ShaanXi Travel & Tourism Press is one of the three Travel
& Tourism Presses in China. Since it was established 30
years ago, ShaanXi Travel & Tourism Press has published
more than 3,000 kinds of books, including 60 books which
were awarded. ShaanXi Travel & Tourism Press puts
emphasis on promoting the excellences of Chinese culture,
propagandizing the achievements of reform and opening
up, and introducing Chinese cultural relics, historic site
and folk customs, in order to make the foreign tourists
learn more about China and ShaanXi.
communication, media placement, publication logistics,
as well as designs, development, production, trade of
electronic products and cultural products. The company
comprises of 106 publishing entire industry chain and
subsidiaries, with a publishing capability of 6000 kinds
of books in one year. Now, the total estimated capital is
40 billion RMB and the annual revenue exceeds 30 million
RMB. SXPMG won a great number of awards such as
Five one Project Award, Chinese Government Publishing
Award, Best Chinese Publication Award, National
Advanced Unit of Cultural System Reform, National
Advanced Unit of Science Publication, etc.
Focus Area
Focus Area
ShaanXi Travel & Tourism Press mainly publishes the
books on tourism knowledge, history and culture.
Contact Person: Li Xiaojuan
1907609704@qq.com
http://www.chuban365.com/list.php?catid=40
Shaanxi Xinhua Publishing Group
As the leading enterprise of ShaanXi state-owned cultural
media industry, ShaanXi Xinhua Publication Media Group
(SXPMG) has top-ranked publishing capability in the
western regions of China. Business of the SXPMG includes
publication and distribution of books, newspapers,
periodicals, electronic audio-visual publications, and
network publications, copyright trades, movie & TV
Periodicals, newspapers, design development, movie
& TV communication, etc.
Contact Person: Ge Wei
1951925448@qq.com
chuban365.com
Shandong Education Press Co. Ltd.
Shandong Education Press, founded in 1982, is the
National Outstanding Publishing House, Shandong
Provincial Key Cultural Enterprise, the Provincial Unit
of Spiritual Civilization, with Shandong Education
Electronic & Audio-visual Press and Shandong Education
Bookstore two wholly-owned subsidiary companies.
Since its establishment 33 years ago, their books won
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three national awards, more than 1,000 books won the
provincial and ministerial level awards. In recent years,
Shandong Education Press, revolving closely around
the development strategy of “one main line, three keys,
one goal” and adhering to the service of education as
the main line of business model, spares no effort in the
research and development of textbooks and reference
materials, in the deep excavation of excellent works. It
focuses on cultivating the digital publishing, adheres to
professionalized, personalized, customized, digitalized and
diversified publishing, constructs an integrated system of
paper and digital publishing based on the development
paper books. It constantly improves the creative ability,
publishing ability, marketing ability and service level,
relies on technological innovation, mode innovation to
seek the differentiated development in the homogenized
competition and to create a first-class education
publishing enterprise with full media publishing function.
Focus Area
Children’s books, students’reference books,
college materials, books on educational theory,
social sciences, natural sciences, art and culture,
dictionaries, textbooks, in addition to rich electronic
audio and video products.
Contact Person: Qian Feng
280598430@qq.com
http://www.sjs.com.cn
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Shandong People’s Publishing
House Co. Ltd.
Founded in 1951, Shandong People’s Publishing House
(SPPH) is the earliest comprehensive publishing House
which mainly focuses on publishing books about
humanities & social sciences. Upholding the publication
idea of “Serving Overall Situation, Valuing Quality & Taste,
Promoting Academic Integrity and Popularizing Scientific
Knowledge”, SPPH has published books which fit into the
category of serving the party and government, culture and
academic study, the general public, examination, higher
education, elementary education and digital publications.
SPPH publishes about 2,000 kinds of books every year,
and constantly leads provincial people’s publishing
houses in scale and benefits. In 2009, SPPH was selected
as a national first-class press and was named one of the
“Chinese Top 100 Publishing Houses”. In 2011, SPPH
received the 1st News and Publishing Award of Shandong
(for Excellent Group). In 2013, SPPH won the 3rd Chinese
Government Award (for Model Unit).
Focus Area
Humanities & social science, cultural & academics,
higher education, public reading and digital
publishing
Contact Person: Cao weina
sdrmpress@126.com
http://www.sd-book.com.cn/
Shandong Publishing &
Media Co. Ltd.
Sichuan Fine Arts Publishing
House Co. Ltd.
Shandong Publishing & Media Co. Ltd. takes modern
publishing operation as main business and strives
to develop emerging types of business like digital
publishing and mobile publishing. With compiling,
printing, publishing and supply industry chains as
well as new technology, new media and new types of
business, Shandong Publishing & Media Co. Ltd. is a
large state-owned modern publishing & media enterprise
which ranks first in China. In terms of publishing &
media, cultural and commercial distribution, cultural
real estate, cultural education and training, cultural
financial investment, cultural “going-out” and other
blocks, the company achieves extraordinary and great
leap forward development of cultural media industry in
an all-round manner from different aspects, and strives
to build the company into a large-scale modern cultural
industry enterprise of over “double-ten-billion”, which
is characterized by prominent business, pluralistic
development, overall layout, outstanding comprehensive
strength in China’s publishing industry and stronger
influence in the world.
Sichuan Fine Arts Publishing House was founded in 1984,
it is the only professional art publisher in Southwest China,
which mainly publishes books like photograph collections,
calligraphy books, academic art works, art teaching
books, comic books, wall calendar, travel books and
some children’s book. Since we established, we always
abide by our concept of inheriting traditional culture and
developing the traditional art. We have published many
excellent books which obtains both social benefit and
economic benefit, like The Art Museum, The Calligraphy
in the Period of the Republic of China, Mianzhu New
Year Painting, The Art of Mosuo, The Essence of Sichuan
Opera, The History of Chinese Garment in the last 30 years
and so on. These books not only count for extinctive
binding design but also valuable contents at home and
abroad.
Focus Area
Contact Person: Ren Xijin
sichuanfinearts@yahoo.com
http://www.scmscbs.cn/
Social science, literature and art, children’s books,
science and technology, language, teaching materials
and students’ reference books.
Focus Area
Photograph collection, calligraphy, academic art
work, art teaching, comic, wall calendar, travel,
children’s book.
Contact Person: Liu Yuan
15380906@qq.com
http://www.sdpress.com.cn
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Sichuan Nationalities
Publishing House
Sichuan Nationalities Publishing House, founded in 1953,
is a comprehensive publishing house, a unique one of the
country that publishes normative Yi language publications
and essential publications of the Tibetan language. Up till
now, it has edited and published more than ten thousand
varieties of books in the Tibetan language, the Yi language
and Chinese, with the total number of over 20 crores
books. Its publications have won hundreds of prizes at the
provincial and ministry levels and its overall publishing
strength is one of the strongest among similar publishing
houses of the country. Sichuan Nationalities Publishing
House has a team made up of the country’s first-class
experts and writers of minority nationalities, and editors
who are excellent in planning and very professional with
strict checking powers of its publications.
Focus Area
Nationality, Literature, History, Comprehensive class,
Medical class, Philosophy class.
Contact Person: Jia Yang Lang Jie
263705255@qq.com
www.scnph.com
Sichuan People’s Publishing
House Co. Ltd.
Sichuan People’s Publishing House Co. Ltd. (SCPPH),
established in 1952, is the leading comprehensive stateowned press in Southwest China. Currently SCPPH
publishes over 400 titles per year, covering wide subjects,
including politics, history, economy, philosophy, law,
literature and culture, and more than 50 books were
awarded national or provincial prizes, such as Book Prize
of China Publication Government Prize, National Book
Prize and China Book Prize. In addition, SCPPH won the
honors of 24 Outstanding Units of China’s Publishing
Circle and Excellent Publishing House of China. SCPPH
has sold a great number of book rights to UK, Netherland,
Egypt, Tunisia, Japan, South Korea, Taiwan and Hong
Kong of China. In 2013, SCPPH ranked 16th of 392 Chinese
publishing presses on Report of “The Impact of Chinese
Publishing Press on International Library Collection”
by OCLC.
Focus Area
Social Sciences (Humanities, Politics, Economics,
History, and Culture), Books with Characteristics:
life of CPC leaders, stocks and investment, religion,
history.
Contact Person: Lin Yuanyuan
claudialinlyy@163.com; claudia.lam@qq.com
www.scpph.com
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Sichuan Publishing House of
Science and Technology
Sichuan Publishing House of Science and Technology, a
stronger sci-tech press in China, was established in 1982.
It operates two sci-tech magazines of Discovery of Nature
(one of a hundred key journals of China National Periodical
Award) and Health and Nutrition, as well as a sub-brand
“Huake Audio–visual Publishing House”. A publisher
which obtains the state’s first batch of qualification to
publish the health-care books.
Focus Area
Chinese traditional medicine and pharmacy, Chinese
traditional martial arts, health care, public diet,
science, self-service tour, etc.
Contact Person: (Crystal Zhang)
crystalzhangqi727@126.com
The Commercial Press, Ltd.
The Commercial Press, Ltd., a member of China Publishing
Group, was established in Shanghai in 1897. As a leading
pioneer of modern Chinese publishing, CP has published
over 50,000 titles since its founding. For its excellent
quality of publications, CP is also known as “The kingdom
of dictionaries” and “China’s academic forefront”. Many of
her publications have received national and international
awards such as the International Platinum Star Award
and the National Book Award and have been presented
to foreign guests as national gifts by Chinese national
leaders.
Focus Area
Dictionaries, academic books in natural and social
sciences, teaching and learning materials, CD-ROM,
e-book, APP, and online database.
Contact Person: Xiaolu An
anxiaolu@cp.com.cn
http://www.cp.com.cn/
The Petrel Publishing
House Co. Ltd.
The Petrel Publishing House, founded in 1982, is a
comprehensive children’s publishing house. At present,
it subordinates 9 editorial offices (the publishing center of
teaching material and assistance, child literature, cartoon,
underage books, informative reading, popular science
readings, humanities books, foreign cooperation and
digital information) and 3 magazine offices (publishing
Golden Children, Pictorial for infant intelligence
Development and Financing). Upholding to the publishing
idea “Direct children’s interests, spread knowledge, elicit
ideal and grow in wisdom, practice moral culture and
foster talents”, Petrel publishes all kinds of books and
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digital publications which are suitable for children and
teenagers, and each year over 900 kinds of readings are
published. Since its foundation, Petrel has published over
15600 kinds of books, 1.8 billion volumes (including 5000
kinds of new edited books). Totally, over 500 titles of books
have been granted the provincial level and state level
excellent book awards.
Focus Area
Children’s books, children’s teaching auxiliary,
children’s periodicals
Contact Person: Geng Xiangfei
1696989822@qq.com
www.haiyan.com
Time Publishing & Media Co. Ltd.
In 2008, China Securities Regulatory Commission officially
approved Anhui Publishing Group’s overall listing with
the Group’s assets from the business of publishing,
printing and media. It has become a cultural and media
listed company with the most potential for growth
and investment. Time Publishing & Media Company
Limited has 17 subsidiaries including publishing houses,
periodical press, printing companies, book distribution
companies and factories producing discs and printing
materials. The major business of Time Publishing &
Media Company Limited can be categorized into three
groups: Publishing & Media: Creation, development,
management and promotion of publications; development,
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planning, publishing and distribution of teaching
materials, books, magazines, digital publishing and
new media business. Printing &Replication: Innovation,
promotion and application of new technology of print and
duplication; specialize in publication printing, coloured box packaging, digital printing, and disc replication.
International Cooperation: Expand copyrights trade,
publications export, cultural services and equipment trade,
capital collaboration and other international cooperation.
At present, Time Publishing & Media Company Limited is
gaining momentum in integrating cross-media resources
and building itself into a large modern media group with
enormous potential and great influence.
Focus Area
Tourism, trade, service trades, culture, reference
books, language, literature, art, calligraphy and
engraving, cinematographic (film) and television arts.
Contact Person: Tao Rui
837617940@qq.com
www.press-mart.com
Tsinghua University Press
As an integral part of China’s most prestigious university –
Tsinghua University, Tsinghua University Press (TUP) has
now grown to be one of the leading academic and higher
education publishers in China. While introducing overseas
titles to China, TUP has been commissioning authors from
around the world and has published high-quality English
academic titles which are distributed on the international
market. Rights to over 500 of TUP’s titles have been
licensed to publishers all over the world.
TUP is carrying out the transition from being a traditional
publisher towards an educational resource development
and service provider. A digital teaching platform (www.
izhixue.cn) based on the mode of MOOC + Classroom
has been developed. A full textbook search engine (www.
bookask.com) was established in August 2014, providing
authorized contents from over 100 publishers. The digital
publishing portal (www.wqbook.com) is a publishing and
promotion platform covering 1,700 universities and 40,000
registered members.
Focus Area
Science, technology and medicine, business and
management, humanities and social sciences, foreign
languages teaching and children’s books.
Contact Person: Wu Jin
rights-tup@tsinghua.edu.cn
http://www.tup.com.cn
Xinjiang Fine Arts and Photography
Publishing House
Xinjiang Fine Arts and Photography Publishing House
was founded in October 1990, which is affiliated to the
Press and Publication Administration of Radio Film and
Television of Xinjiang Uygur Autonomous Region, with
more than 300 employees. We host five kinds of domestic
and foreign public offering periodicals: Human Geography
in Xinjiang, Vision, Bilingual Learning, Youth Digest
(Uyghur language), Youth Digest (Chinese language), and
issued three overseas journals; World Chinese Writers,
Kruger Fairy Tale, Kruger animal literature. At present, The
Xinjiang Fine Arts and Photography Publishing House of
overseas branches are: The United States Kruger press,
The Turkey Silk Road Tourist Culture Press, The Republic
Kazakhstan Dastan Press. Five state-owned enterprises:
Xinjiang Du Du Network Publishing Co. Ltd., Xinjiang Xin
Mei Culture media Co. Ltd., Urumqi Knowledge Bookstore
(Co. Ltd.) Shuang Junma Import and Export Co. Ltd., Roll
of Shu Xiang Culture Development Co. Ltd. Beijing. By the
autonomous region of press and publication, NHK director,
new electric press host of Xinjiang minority public cultural
network platform (read the high-quality goods net), was
approved by the State general Administration of Press and
Publication, Radio and Television.
Formal Internet (mobile phone) published the only
qualification of Xinjiang to Uyghur, Chinese and Kazakh
language of electronic books, electronic audio and video
publications and journals published professional network
mobile publishers, Internet domain named www.dudubook365.com in English, Chinese domain name to Xinjiang
Du Du Network Publishing. The Publishing House has
won the national government ChuBanJiang advanced
unit, the national advanced collective and the propaganda
department of press and publication Five-one Project
prize, National Book Award, the communist youth league
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Five-one Project Prize and a number of autonomous region
book award, the national labor and social security, the state
general administration of press and publication praised
for The National Press and Publication System Advanced
Collective. For two consecutive term it was named the
national press and publication administration praised for
“Good”. Three consecutive terms was rated as the six
ministries and commissions of the state National Cultural
Export Enterprises.
Focus Area
Cultural, education, science and technology, art
publishing, mobile phones, television, reading books,
network publishing.
Contact Person: Li Changqing
593471228@qq.com
www.xjmssy.com
Xinhua Winshare Publishing &
Media Co. Ltd.
Established in May 2005, Xinhua Winshare Publishing
& Media Co. Ltd. (formerly “Sichuan Xinhua Winshare
Chainstore Co. Ltd.”, hereinafter referred to as “Winshare”)
is the first joint-stock company in the PRC publishing
industry that was designed to meet the standards
of a public listed company upon incorporation. The
establishment of Winshare was initiated by the main
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sponsor, Sichuan Xinhua Publishing Group Co. Ltd., a pilot
unit for China’s cultural system reform, together with other
organizers by combining capital from different regions
and industries. In May 2007, Winshare was listed on the
main board of the Hong Kong Stock Exchange (H-share),
being the first mainland publishing company listed in
Hong Kong. In August 2010, Winshare completed the
reorganization of publishing resources in Sichuan, and
became the first state-owned publishing enterprise to have
integrated major resources through market-oriented means
in China.
Winshare’s business development targets are: firstly,
actively consolidating and developing the principal
business of the Company, i.e. publishing and media,
and steadily exploring other cultural sectors and capital
management business by taking full advantage of its
existing strengths, e.g. the status of being a listed
H-Share company, its industrial foundation and brand
superiority, so as to achieve a balanced development of
industrial operation and capital management; secondly,
maintaining the continuous growth of the Company’s
revenue and market share, establishing itself as a firstclass cultural media group in China with significant global
reach by changing our business philosophy, innovations
in our business approach and reform of our development
models as well as by setting up a structure which can
reflect reasonable investments for the short, medium
and long term with appropriate return profiles, so as to
generate promising returns to our investors.
Focus Area
Social Sciences (Humanities, Politics, Economics,
History, and Culture), educational books, Chinese
traditional medicine and pharmacy, Chinese
traditional martial arts, health care, public diet,
science, self-service tour, classical, contemporary,
and foreign literature works, musical arts, literature
theory, poem and drama, dictionaries, lexicograph,
encyclopaedia, books for Chinese learning and books
on Chinese culture.
Contact Person: Qinguo An’ , Saijia Zhang
553554198@qq.com
http://www.winshare.com.cn/lianxiwomen.html
Xinjiang Juvenile Publishing House
Xinjiang Juvenile Publishing House (XJPH) was founded
in 1956. During the past 59 years, the publishing house
published over 4000 titles for youth of all nationalities,
among which more than 200 books won prizes as PRC
National Book Award. The publishing house was titled
Good Publishing House in China. When hammering at
the Chinese elements, XJPH also makes efforts to the
copyright transaction. It has established well strong
cooperation with publishers from USA, Germany, France,
Italy, Finland, Japan, Great Britain, Belgium, Switzerland,
and so on. Many excellent books are introduced into China,
among which the Berenstain Bears series have received
great success. It is now one of the most famous children’s
books in China.
Focus Area
Educational books for juvenile: literature, popular
science and learning support materials.
Contact Person: Tao Xiaowei
719500975@QQ.com
www.qingshao.net
Xinjiang People’s Publishing Group
Xinjiang People’s Publishing House
Xinjiang People’s Publishing House, founded in March
1951, is a comprehensive press in six languages of the
Uyghur, Han, Kazak, Mongol, Xibe and Kirghiz. The
Subject includes Marxist-Leninist works, the works of Mao
Zedong, a great number of books on philosophy, politics,
law, economy, history, as well as dictionary and reference
books. It has also published many documents of Party and
government, political theory, the history and construction
of Party and young children’s education. Meanwhile,
it publishes many commentaries on literature, literary
classics and famous works by modern and contemporary
writers.
85
Focus Area
Text books, journals, yearbook, almanac, annals,
general books, public service, natural sciences,
culture, science and scientific research.
Contact Person: Gao Shan
422152520@qq.com
http://www.xjrmcb.com/
Xinjiang People’s Publishing Group
Yili People’s Publishing House
Yili People’s Publishing House, founded in July 1977, is a
comprehensive press in Han, Kazak. The subject includes
philosophy, politics, law, economy, history, literary,
yearbook, almanac, annals, general books.
Focus Area
Philosophy, politics, law, economy, history, literary,
yearbook, almanac, annals, general books.
422152520@qq.com
86
Zhonghua Book Company
Zhonghua Book Company, one of the oldest and most
famous publishers in China, was established in Shanghai
in 1912. Zhonghua has brought out more than 30,000 titles
in its 100-odd years of publishing, in which 563 have been
awarded various prizes. Zhonghua makes itself well known
by the high quality of its publications, its learned editorial
professionals and excellent marketing staff.
Focus Area
Translations, academic works, popular readers on
Chinese culture, philosophy, literature, linguistics,
history, dictionaries, reference books and textbooks
for primary school, colleges and universities.
Contact Person: Wang Ruiling (Linda Wang)
lindawrl@126.com
www.zhbc.com.cn
PARTICIPANTS AT
FOREIGN PAVILION
Sl. No.
Participants
Country
Stand No.
Hall No.
1
Al Hasanat Books Pvt. Ltd.
Pakistan
150
7 A-B-C
2
Bureau International de l’Edition Française (BIBF)
France
164-169
7D
3
Capexil
India
172
7D
4
Casemate Publishers and Book Distributors
USA
S1/1
7 A-B-C
5
Children Publications
Pakistan
149
7 A-B-C
6
China National Publications Import & Export (Group) Corp.
China
5-137
7 A-B-C
7
Embassy of the Republic of Indonesia in New Delhi
Indonesia
153-155
7 A-B-C
8
General Egyptian Book Organization
Egypt
146
7 A-B-C
9
German Book Office, New Delhi
Germany
160
7D
10
Indialogue Foundation
Turkey
3-4
7 A-B-C
11
Instituto Cervantes, Spain
Spain
159
7D
12
Iran Cultural Fairs Institute (ICFI)
Iran
162-163
7D
13
Manshurat, Lahore
Pakistan
176
7D
14
Ministry of Higher Education, Kingdom of Saudi Arabia
Saudi Arabia
138-145
7 A-B-C
89
Sl. No.
Participants
Country
Stand No.
Hall No.
15
National Book Development Council of Singapore
Singapore
171
7D
16
National Book Foundation
Pakistan
151
7 A-B-C
17
Nepal International Book Fair, 2016
Nepal
147-148
7 A-B-C
18
Sharjah Book Authority
UAE
1-2
7 A-B-C
19
Sri Lanka Book Publishers Association
Sri Lanka
175
7D
20
TCA (Abu Dhabi), IICC, New Delhi
India Islamic Cultural Centre
UAE
156-158
7 A-B-C
21
The Individual Publishing (US)
USA
S1/2
7 A-B-C
22
The Polish Book Institute
Poland
173-174
7D
23
Trinity Impressions Ltd.
Mauritius
152
7 A-B-C
24
United Nations Educational Scientific and Cultural
Organization (UNESCO), New Delhi
India
170
7D
25
White Lotus Book Shop
Nepal
S1/3
7D
26
World Health Organization
India
161
7D
90