ANNUAL REPORT
2014
Contents
04 Governance & Organisation
05 Strategy & Perspectives
06 Key figures
08 Environmental and social policy
09 Sites
10 Laroche
12 Jeanjean
14 Cazes
16 Ogier
18 Gassier
20 Rigal
22 Antoine Moueix
24 L'Avenir
26 Our Joint Venture Casablanca
27 AdVini Distribution
28 Le Club Français du Vin
29 Les Impressions de l’Enclos & les Transports Lodéziens
30 News and Press
Advini - Simplified annual report 2014
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Governance
Strategy and perspectives
as at 31 December 2014
Executive Board
Growth in sales and development of brand
awareness for every label and vineyard.
Antoine Leccia, CEO
Philippe Jeanjean (*)
Raymond Plantade
• The product range improvement was accelerated in 2014
with growth well above the market average for our estate brand
wines, giving a strong increase in gross margins.
Supervisory Board
Bernard Jeanjean, President
Brigitte Jeanjean (*)
Frédéric Jeanjean (*)
Vincent Rieu
Marie-Elisabeth Plantade
Pierre Guénant
Antoine Gédouin (*)
(*) From 4 June 2014
Censor
Agro Invest, represented by Olivier Guize
and Laurent Roquette.
• Numerous events contributed to the development of
awareness of our estate wines: Chorégies d’Orange, Longines
Masters Hong Kong, Jazz à Sète, …
[ AdVini Shareholders ]
Consolidation of the AdVini distribution network
as at 31 December 2014
3.5%
Internal control
46.4%
Management
4%
Floatting
Jeanjean
family
46.1%
Organisation ]An organisation turned towards the creation of value and its markets]
Support services
Distribution
and Marketing
Networks
Administrative and Financial
Human Resources
Operations Director
Retail Distribution
Traditional Distribution
Export
BtoC
Strategic Marketing and Communication
Directorate
Internal Audit, Legal and Governance
Directorate
ON
CHR (Independent and Chains)
Collective catering
Hotel chains
OFF
• The team is today 103 strong throughout France and the
ten international subsidiaries and offices. In 2014, this network
was improved through participation in an importer-distributor
business in Japan. AdVini Asia was created in Hong Kong and
the process of creation of the WFOE in Shanghai should be
completed during the first half of 2015.
• Furthermore, the acquisition of the Club Français du Vin
marks the acceleration of AdVini's development on the BtoC
(Business to Consumer) circuit which will take advantage of the
Clb's expertise combined with the network of AdVini boutiques
and the remarkable locations at our disposal which form the
base of a wine-tourism offer.
ADVINI, FEDERATOR IN THE SECTOR
• In a highly divided sector since the year 2000, AdVini has
developed a significant level of skill in rapidly integrating selected external growth objectives and also establishing partnerships and strategic distribution agreements.
• AdVini aims to maintain this strategic approach through
continuing to consolidate its distribution networks and developing an innovative BtoC offer, adding value to its brands
and estates and maintaining a position of being able to carry
out major external development operations.
AdVini is confidendtly anticipating a new year of growth for
its business activities and results.
(Supermarkets)
Estates
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Key figures 2014
[ Simplified consolidated balance sheet (Me) ]
ASSETS
2014
2013
Liabilities
2014
2013
Non current assets
106.3
102.8
Total equity capital
67.6
63
tangible assets
79.6
78.8
Attributable income
4.6
3.3
intangible assets
19.4
17.4
Non current liabilities
38.1
38.0
financial assets
0.8
0.7
debt due within one year
21.6
21.5
goodwill
3.5
3.5
deferred tax liabilities
13.8
14.3
Current assets
132.5
122.3
stocks
67.8
61.1
Current liabilities
receivables
48.7
47.5
other creditors
14.4
12.6
treasury
Total assets
1.6
1.1
238.9
225.0
provisions
2.6
2.1
133.2
124.0
debt due within one year
71.8
66.6
suppliers and accruals
42.0
42.0
other liabilities
Total LIABILITIES
2,071 hectares of
quality controlled vineyards,
of which 505 are owned
by the company
Breakdown of sales
2014
17.7
15.2
238.9
225.0
A wide ranging, high quality offer
for all networks
[ Income statement
[ Breakdown of vineyards owned or per Family of Wines ]
controlled: 2 071 hectares ]
29%
IGP
France
AOP France
4.3%
6.2%
60.5%
Foreign
wines
French
wines
610
Partnership
199
Jeanjean
family
267
Long term
agricultural lease
Long term
contract
490
Wholly owned
505
[ Simplified consolidated income statement ]
In mE
2014
2013
Sales
Purchases consumed
Margin
Gross margin ratio
EBITDA
Operating income
Cost of gross financial debt
Other financial income and charges
Tax
Equity affiliates
Net income from operations
Net result - attributable income
227.7
-147.6
80.1
35.2%
15.1
8.1
-1.7
0
-1.8
0.1
4.7
4.6
222.7
-147
75.7
34%
13.1
5.9
-1.8
0.1
-0.9
0.0
3.3
3.3
Var.
2%
0%
6%
15%
37%
-6%
-100%
100%
42%
43%
[ Breakdown of income per distribution
[ Detail of the 505 hectares of vineyards
network ]
fully owned by the company ]
18%
38%
CHR Trad.
France
132 ha
GD France
+Benelux
44%
Export
42 ha
Provence
25 ha
Roussillon
9 ha
Bordeaux
57 ha
Chablis
57 ha
South
Africa
30 ha
Languedoc
Chile*
Rhône
154 ha
* Joint Venture with Santa Carolina
[ Breakdown of income per origin ]
[ Cash flow ]
2014
2013
Cash flow before
cost of debt and taxation
WCR variation
Cash flow generated by the activity
14.2
-8.2
5.1
13.7
2.1
15.1
Treasury related to investment
operations
-6.3
-6.2
Treasury related to financing
operations
Net cash flow variation
-3.3
-4.5
-6.4
2.7
In ME
Comments on the 2014
accounts are available
in the financial report at
www.advini.com, under
the Finance section.
9%
9.2%
4.3%
7.2%
8.5%
Sud Ouest
Rhône
14.2%
Bordeaux
International
Chablis
Provence
Languedoc
44.5%
Roussillon
3.2%
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Environmental and social policy:
an ongoing and continuous commitment
Sustainable
mindset
and
initiatives.
the
development
same
All
a
with
Development
dedicated
values
Charter.
to
and
AdVini:
the
a
7
objectives...
same
objectives
corporate
culture,
and
commitment,
into
every
Our geographic locations
a
concrete
integrating
mission
7 Wine estates in France
2 vineyards abroad
South Africa & Chile
as
detailed in our Sustainable Development charter "Take care".
In our vineyards and wineries:
thanks to AdVini's involvement in the AgroSys
To improve our practices in all areas of our activities,
Business Chair at Montpellier SupAgro. This link
we follow a policy of Sustainable Agriculture. We
aim to ensure that our working environment is
maintained at its optimal quality, we control water and
energy consumption, take measures towards water
enabled numerous projects on sustainable viticulture
addressing vine related issues to be developed,
integrating both students and technicians from the
group.
protection and pollution prevention from plant care
products and fertilisers, we control waste disposal
procedures and take steps to protect biodiversity.
Some of our initiatives:
- In order to pursue continuous improvement in our
understanding of our wine making environments, we
have developed a methodology for modelling and
managing inter and intra-parcel variability for our
vineyards.
- On the basis of environmental diagnoses, carried
out to evaluate the impact of our activities on the
environment, we deploy action plans in each of our
vineyards and production sites. Daily and centralised
update of environmental indicators covering the
whole group.
And also...
Improvement initiatives for all the other objectives
on the Sustainable Development Charter based on
measurable indicators.
The face of AdVini is changing. It combines traditional
skills and a modern approach relayed throughout all
our subsidiaries via a coherent strategy serving our
clients, our employees and our partners: it is based
on the commitment of our teams, on the quality
of our wines and the originality of our terroirs: our
Vineyards and our People!
- Individual experience is pooled though working
groups on vine cultivation and wine making. An
annual meeting is held to review the projects carried
out by each group. The fourth "AdVini Viti-Oeno
Symposium" was held last December. - A link with
the education and research sector was consolidated
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Laroche, The Art of Senses
See, Feel, Reveal
Thierry BELLICAUD
Chairman
Established in 1850
The Laroche estate dates back to 1850. It is intertwined
with the history of Chablis itself, of which the identification
of the best areas for vineyards and the development of vine
cultivation methods adapted to the region’s occasionally
harsh climate are the founding elements. The introduction
of modern winery facilities enabled Domaine Laroche to
fully enhance the region's pure, mineral profile through high
precision processes which preserve the intrinsic quality
of the fruit. In every sector, Domaine Laroche has been a
pioneer.
The key factor to success over the past 20 years has been
the identification of the very best wine making environments:
first of all in the Languedoc with Mas La Chevalière.
Our belief: by placing great importance in ecological
balance, Laroche aims to optimise its vineyards and ensure
their long term protection. In order to ensure that a wine fully
expresses its origins it is essential to work hand in hand with
nature.
Key events
nDomaine Laroche, Best French Winery of the Year, IWSC
2014.
nDomaine Laroche, Progress this year, 4 B&S, Guide
Bettane et Desseauve 2015.
nLaroche has renewed its partnership with the Musée
d'Orsay
nReopening of the restaurant in Chablis with partners Fabien
Espana, and the chef Ryo Nagahama, now named "Au Fil du
Zinc", already listed as BIB gourmand on the Michelin Guide.
Our objective:
- Share the soul of Domaine Laroche in
Chablis through our heritage which is the
Obedience of Chablis, a temple of wine making
since the Middle Ages. We continue to make and mature
our premier and grand cru wines in the 9th century cellars, for distribution to the finest tables in the world.
- Pursue the promotion of Mas La Chevalière in the
Languedoc, with even more details on our technical approach.
- Develop awareness of the Laroche brand,
notably in the retail sector.
VINEYARDS OWNED BY THE COMPANY AND ASSOCIATED
n Domaine Laroche
(Chablis Grands Crus, Chablis Premiers crus, Chablis)
n Mas La Chevalière
(White and Red AOP Languedoc)
Key figures
Income IFRS Sale of
merchandise 24.7 ME
DISTRIBUTION
20% TRAD / 80% EXPORT
Vineyards
90 hectares in Chablis
40 hectares in the Languedoc
22 rue Louis Bro BP33 - 89800 CHABLIS - Tel.: (33) 03 86 42 89 00 - Fax: (33) 03 86 42 89 29 - www.larochewines.com
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Jeanjean,
secrets of the Languedoc
Laurent LECHAT
Executive Director
Established in 1870
Since 1870 Jeanjean has never ceased to promote the
very best of the Languedoc.
The Jeanjean vineyards represent a team's and family's
dedication, devotion and expertise, all geared to providing the most noble expression of the Languedoc terroirs. Brigitte Jeanjean
Director
Vignobles Jeanjean
Key events
Key figures
nTwo Jeanjean wines scored 90 points in the Wine
Advocate, the famous review created by Robert Parker.
These are Domaine le Pive rosé 2013 and Mas de Lunès
Grès de Montpellier 2011.
Income IFRS Sale of
merchandise 95.5 ME
In order to optimise this expression, all the company's
vineyards are currently either organically farmed or undergoing conversion.
Not only do we aim to protect individuals and our natural heritage but such an approach requires much stricter
observation and precision, representing a further commitment to quality.
VINEYARDS OWNED BY THE COMPANY
AND ASSOCIATES
Mas de Lunès (Grès de Montpellier)
Devois des Agneaux (Languedoc)
Domaine de Fenouillet (Faugères)
Domaine du Mas Neuf (Muscat de Mireval)
Domaine Le Pive (Sable de Camargue)
Domaine du Landeyran (Saint-Chinian and SaintChinian Roquebrun)
n Domaine du Causse d'Arboras (Terrasses du
Larzac)
n
n
n
n
n
n
DISTRIBUTION
20% TRAD / 55% RETAIL /
25% EXPORT
Vineyards
373 ha
BP1 - 34725 SAINT FÉLIX DE LODEZ - Tel. (33) 04 67 88 80 00 - Fax : (33) 04 67 96 65 67 www.jeanjean.fr
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Cazes, pioneering
wine makers
in the Roussillon Lionel LAVAIL
Chairman
Date of creation 1895
Generations of winemakers have worked at the Cazes
estate but the spirit of the winemaker working closely with
the land has never changed. Today the 220 hectare estate
is entirely farmed following biodynamic principles. Cazes is
a pioneer in this sector and considered as a reference in the
French winemaking sector. Its approach is based on total
respect for the vines and the people working them.
The creation of sweet fortified wines full of character which
are present on the most prestigious tables around the world
is another art form which Cazes has been crafting for over a
century, with unrivalled consistency and quality.
In 2012, through the acquisition of LES CLOS DE
PAULILLES, a superb 90 hectare estate between Banyuls
and Collioure,with a fully renovated winery, a wine shop and
Key events
Key figures
n
Strengthening of the Canon du Maréchal range with the launch of
a unique bottle shape evoking elegance and innovation, signed by
Cazes.
nStrengthening of the offer with the creation of a new AOP Côtes
du Roussillon wine (organic and biodynamic certified): HOMMAGE,
a vintage in tribute to Maréchal Joffre, native of the Roussillon,
whose vines were taken over by the Cazes family in 1927.
n
Cazes wines acclaimed the world over:
Rivesaltes 1932: 97/100 Wine Advocate – Cuvée aimé cazes:
95/100 Wine Advocate – Le Credo (CRV): 91/100 Wine Advocate
and Wine Spectator - Les Clos de Paulilles collioure white: 90/100
Wine Advocate.
Income IFRS Sale of
merchandise 6.8 ME
its engagement in developing the wine tourism activity
(awarded national 1st prize for wine tourism in 2010).
VINEYARDS OWNED BY THE COMPANY AND ASSOCIATED
n Domaine Cazes: 100% Biodynamic
- Natural sweet wines: Muscat de Rivesaltes and Rivesaltes
- Dry wines: Côtes du Roussillon, Côtes du Roussillon
Villages, Vin de pays des Côtes Catalanes n Les Clos de Paulilles: Collioure, Banyuls
n Collioure, Maury, Fitou, Latour de France
a restaurant on the water's edge, Maison CAZES confirmed
its commitment to on of the most beautiful and picturesque
French vineyards and its desire to invest in the Roussillon
wherever the soils nourish the best vines and grapes,
such as Maury and Latour de France, not to mention
DISTRIBUTION
54% TRAD / 20% RETAIL /
26% EXPORT
Vineyards
283 hectares
4 rue Francisco Ferrer - BP 61 - 66602 RIVESALTES - Tel.: (33) 04 68 64 08 26 - Fax: (33) 04 68 64 69 79 - www.cazes-rivesaltes.com
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Ogier,
A Signature of Excellence in
the Rhone Valley
Jean-Pierre DURAND
Chairman
Established in 1859
François MIQUEL
Executive Director
Ogier, established in 1859, is located in Châteauneufdu-Pape in the heart of the most famous and celebrated
appellation in the southern Rhône Valley.
VINEYARDS OWNED BY THE COMPANY
AND ASSOCIATES
Its watchword is the protection and promotion of this unique
land. In order to communicate the exceptional qualities
of this wine making environment, Ogier uses controlled
vinification methods and subtle maturing processes, in its
centennial cellars.
n
Domaine Notre Dame du Cousignac 100% Bio (Côtes
Ogier consequently makes wines which offer a combination
of purity of fruit, freshness and depth.
Key events
Key figures
n New identity for the Notre-Dame de Cousignac estate,
France and Export
n14th year of the partnership with the Chorégies d'Orange
festival Temporary exhibition by the painter, Nathalie Verdier
nChorégies du Clos de l’Oratoire des Papes Red 93+ Parker
Income IFRS Sale of
merchandise 30.5 ME
n
Clos de l’Oratoire des Papes (Châteauneuf-du-Pape) du Rhône, Côtes du Rhône Villages, Côtes du Vivarais,
Vins de Pays de l’Ardèche) n
Partnerships over several harvest years (throughout
the Rhône Valley) n
Domaine de la Ferme de l’Etang (Courthezon)
DISTRIBUTION
19% TRAD / 34% RETAIL /
47% EXPORT
Vineyards
87.5 ha
10 avenue Louis Pasteur - BP 75 - 84232 Châteauneuf-du-pape - Tel. (33) 04 90 39 32 32 - Fax: (33) 04 90 83 72 51
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Gassier,
when Provence shines
Olivier SOUVELAIN
Chairman
Established in 2004
Château Gassier is located in the heart of the Cru Sainte
Victoire sector of the Côtes de Provence appellation.
The 40 hectares of vines under conversion to organic
farming are surrounded to the north by Mont Sainte
Victoire, to the south by the Sainte Baume Massif and
to the east by the Auréliens hills. A unique setting for
this vineyard. The vineyard lies less than 30km from
the Mediterranean sea in a semi-continental climate
protected by the surrounding hills, an ideal environment
for vines. Château Gassier makes beautifully balanced
rosé wines which offer great finesse.
Key events
nLaunch of the Château Gassier wine tourism offer: inauguration
of a wine trail in partnership with the Sainte-Victoire tourism body
and on open-air big screen cinema on the estate.
nDevelopment of larger bottles exclusive to Château Beaulieu and
Château Gassier cuvée 946 Grand Vin.
n946 Grand Vin confirms its presence on the finest tables in
France and abroad (Peninsula Paris, Majestic Cannes, Vague d’Or
Saint-Tropez, Lio Ibiza, etc).
VINEYARDS OWNED BY THE COMPANY
AND ASSOCIATES
n Château Gassier (Côtes de Provence, Côtes de
Provence Sainte Victoire)
n Château Beaulieu (Coteaux d’Aix en Provence)
n Domaine du Valdaray (Bandol)
n Abbaye de St Hilaire (Coteaux Varois en Provence)
n Château Mentone cuvée spéciale (Côtes de
Provence)
Key figures
Income IFRS Sale of
merchandise 18.2 ME
DISTRIBUTION
13% TRAD / 68% RETAIL /
19% EXPORT
Vineyards
400 ha
13114 PUYLOUBIER - Tel.: (33) 04 42 66 38 74 - Fax: (33) 04 42 66 38 77 - www.chateau-gassier.fr
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Rigal, a history of original
and colourful wines
from the South West
Marc Lecomte
Chairman
Established in 1755
Rigal has deep roots in the Cahors area and over the
generations has developed unique skill and knowledge
of the Malbec grape, the exceptional variety which is actually from the Lot.
Further to this, the estate has extended its reach to other
fine wines and other grape varieties which it today presents in a full range of South West France wines carrying
the Rigal signature.
Key events
Key figures
n
RIGAL continues to confirm its position as a reference
in French Malbec: over twenty medals awarded in French
and international competitions for its AOC and IGP Malbec
wines, signed by RIGAL.
Income IFRS Sale of
merchandise 19.2 ME
n A new, exclusive partnership with Château de Chambert,
the largest biodynamic vineyard in the south-west and
historic reference in Cahors, acknowledged for its vibrant
Malbecs full of finesse and elegance (95/100 Decanter –
"Outstanding" Dec 2014).
VINEYARDS OWNED BY THE COMPANY
AND ASSOCIATES
n
Château Saint Didier - Parnac (Cahors)
n
Château de Rouffiac (Cahors)
n
Château Bovila (Cahors)
n
Château de Rouffiac (Cahors)
DISTRIBUTION
8% TRAD / 71% RETAIL /
21% EXPORT
Vineyards
135 ha
Château Saint Didier Parnac - 46140 PARNAC - Tel.: (33) 05 65 30 70 10 - Fax: (33) 05 65 20 16 24 - www.rigal.fr
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Antoine Moueix,
Craftsman from
the hillsides of Saint Emilion to the gravels of the Médoc
Marc Lecomte
Chairman
Established in 1902
Antoine Moueix was one of the first estates on the Right
Bank, established in Saint Emilion in 1902, in the heart
of a vineyard reputed for the finesse and elegance of its
wines. Under the AdVini banner since 2006, it is today a
dynamic player in the Bordeaux region, including on the
Left Bank where it heads some 8 Cru Bourgeois estates.
VINEYARDS OWNED BY THE COMPANY
AND ASSOCIATES
n
Château Grand Renom (Bordeaux, Bordeaux Supérieur)
n
Château Capet Guillier and Château Tour de Capet (Saint
Emilion Grand Cru)
n
Château Hanteillan and Château Laborde (Haut-Medoc,
Crus Bourgeois)
n
Château Patache D’Aux, Médoc, Cru Bourgeois
n
Château Liversan, Haut-Médoc, Cru Bourgeois
nChâteau Lacombe Noaillac, Médoc, Cru Bourgeois
n
Château Lieujean, Haut-Médoc, Cru Bourgois
n
Château Fonpiqueyre, Haut-Médoc, Cru Bourgeois
n
Château Leboscq, Médoc, Cru Bourgeois
Key events
Key figures
n
Entry into the capital and takeover of the Domaines Lapalu
distirbution activity, representing 7 Cru Bouregois estates in the Médoc
and Haut-Médoc appellations, including Château Patache d'Aux, the
emblematic estate of northern Médoc. Antoine Moueix now manages
over 300 hectares of Estate & Châteaux wines, on both banks of the
Gironde.
n Strengthening of our partnership with the Equestrian Master (Paris
& Honk Kong), with orientation towards the estates: new partnerships
with estates from the Group on the Gucci Paris Masters (Vignobles
Jeanjean, Domaine Laroche, Maison Rigal et Domaine Cazes) and
focus on Château Patache d’Aux and Château D’Hanteilan at the
Longines Hong Kong Masters.
n Packaging tool improvement with completion of ISO 14001
certification after the BRC and IFS certificates.
Income IFRS Sale of
merchandise 19.7 ME
DISTRIBUTION
17% TRAD / 46% RETAIL /
37% EXPORT
Vineyards
385 ha
Route du Milieu - BP40 100 - 33330 SAINT-EMILION - Tel.: (33) 05 57 55 58 00 - Fax: (33) 05 57 74 18 47
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L’Avenir,
Back to the Future
Naretha Ricome
Managing Director
Established in 1912
Renaissance in 2013
IDEAL LOCATION
HÉRITAGE
The golden triangle is the oldest and largest wine making region
in South Africa with some 100,000 hectares of prestigious
vineyards distributed by Stellenbosch, Paarl and Franschoek.
L'Avenir is located within the golden triangle.
L’Avenir
is
the
oldest
wine
estate
in Stellenbosch dédicated to Pinotage. François Naude,
the former wine maker at L’Avenir, considered as the
"father of Pinotage", is advisor to Dirk Coetzee, the current
wine maker.
AdVini and L’Avenir have been working hand in hand to
improve this estate through proven skills and deep respect of
the environment, its inhabitants and the history of the area.
PRESTIGE
L’Avenir has won the ASBA TOP 10 PINOTAGE trophy eight
times. The Pinotage produced by the estate has won more
medals than any other wine in South Africa. In 2014, PLATTER
gave L’Avenir 4.5 stars for Single Block and 4 stars for
Provenance, a nearly perfect score from one of the country's
leading wine critics. Host of the annual Woordtrofees ceremony
organised by KYKNET.
TERROIR
Key events
Key figures
n
An estate which has been totally transformed in less than 2 years:
the team, the wine and cellar.
n A medal winning quality of wine, often acclaimed by South African
critics.
n An estate which has maintained its historic qualities and which is in a
position to recover its position of LEADER "Back to the future".
n The work carried out in 2014 in South Africa will begin to bear fruit
in 2015.
Income IFRS Sale of
merchandise 789 KE
The Glenrosa soils are considered as being amongst the
best in the Cape region, with a vein of clay-schist which is
particularly beneficial to Pinotage wines. L'AVenir is located
within a land fault with slopes facing all directions, creating a
natural diversity of styles.
PHILOSOPHY
L'Avenir believes in exchanging ideas and experience with
other estates in the AdVini group in order to ensure permanent
improvement of its wines.
RESPONSIBILITY
n IPW certification (Integrated Production of WINE)
n Active member of the Pebbles project (education of
disadvantaged children)
n ISDL certification (Integrity & Sustainable Development
Seal)
DISTRIBUTION
30% TRAD / 20% RETAIL /
50% EXPORT
Vineyards
27 ha
Klapmuts Road R44 | Stellenbosch 7599 | South Africa Tel. +27 (0)21 889 5001 | info@lavenir.co.za | www.lavenirestate.co.za
Advini - Simplified annual report 2014
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AdVini Distribution
Our Joint Venture
AdVini Distribution is responsible for adapting
production strategies to market requirements, for
ensuring the essential proximity with clients which
is necessary for understanding and responding to
their requirements and also for distributing AdVini
wines via four etworks:
- Supermarket retail France,
Belgium and Luxembourg
- Traditional France
Belgium and Luxembourg
- Export (on and off)
- BtoC
Viña Casablanca produces quality wines with original
character. This is the essence of the association of three
elements which are key to production of typical wines:
soil, climate and vineyard management.
For the export market, AdVini's presence is boosted
in certain countries by local offices, notably:
- AdVini China
- AdVini Canada
- AdVini USA
- AdVini Latin America
- AdVini Norway
- AdVini UK
The whole benefits from Sales/Marketing expertise deployed by each member of the network.
The production process of Casablanca wines takes
into account the complexity and importance of natural
climatic factors, the influence of different soil types on
the character of the wine and the care taken in the
vineyard in order to ensure optimal quality of the grapes
over time.
Rodrigo de Araya 1431 - Macul - Santiago - Chile
Telephone: (56-2) 450 30 00
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Le Club Français du Vin
Les Impressions de l'Enclos
The French Wine Club (Club Français du Vin) was
taken over by AdVini in 2014. It has been specialised
in distance selling of wines for some 40 years and is
currently being revamped: new graphic charter, opening
For its 20th anniversary, Les Impressions de l'Enclos
undertook a number of changes, beginning by the creation
of a new visual identity: new logo, new graphic charter,
new interface... In order to develop the external clientèle
and offer made to measure service, a dedicated sales
person has been recruited and new communication tools,
with the creation of new labels and capsules, have been
deployed.
The printing unit today works at 71% for AdVini estates
and 29 % for third party clients (+4 % compared to 2013).
The Imprim’Vert® eco-label, awarded in 2010,
guarantees the printer's eco-responsible processes with
an underlying objective of reducing the environmental
impact of its activity. Renewal in early 2014 for 3
additional years.
2015 will see the arrival of new machines which will
enable the printing unit to double its production capacity
of adhesive labels.
Key figures
Income IFRS Sale of
merchandise 3.3 ME
of a wine club, new premises in the 1st arrondissement
of Paris.
A new organisation which is aimed at facilitating the
client's choice. Purchasing is simplified through the
different supports and services offered to members:
BP1 - 34725 SAINT-FELIX DE LODEZ - Tel. +33 (0)4 67 88 80 04 - Fax +33 (0)4 67 88 80 27
Les Transports Lodéziens
On-line catalogue, personalised recommendations,
strict selection of references, preferential financial
conditions...
Rental of vehicles for sales representatives, managers
and technical services throughout the AdVini group,
representing 150 vehicles.
The Club also offers two forms of membership: Club
and Premium. These give access to events such
45% of the company's turnover is from companies in the
group and 55% from third party clients.
as tastings at the estate or in Paris in the presence
of winemakers, visits to wineries, trade fairs, private
dinners, conference and event special events.
Les Transports Lodéziens manage transport logistics and
vehicle rental for the companies in the AdVini group. It
was established in 1964 and today employs a team of
twenty two.
An essential upstream link in the supply chain with fifteen
vehicles (one flat truck and fourteen tankers) for deliveries:
bulk wine, finished products, dry materials (corks,
labels...), plus six vans for deliveries throughout the
Languedoc region for all clients in the Traditional network.
Key figures
Income IFRS Sale of
merchandise 4.4 ME
45 rue Louis Bro BP33 - 75002 CHABLIS - Tel.: (33) 01 55 37 28 00
contact: contact@clubfrancaisduvin.com
BP1 - 34725 SAINT-FELIX DE LODEZ - Tel. +33 (0)4 67 88 80 04 - Fax +33 (0)4 67 88 80 27
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News and Press
Musée d’Orsay
Mai 2014
Laroche devient
« Ambassadeur » du
Musée d’Orsay, et
participe à la
restauration de la
toile de 22m2 de
Gustave Courbet
97
points
OLD COLLECTION
Rivesaltes 1932
L'Enclos - 34725 Saint felix de lodez - France
Tel: +33 (0)4 67 88 80 00 - Fax +33 (0)4 67 96 65 67
contact@advini.com - www.advini.com