SOUTHEAST MISSOURI STATE UNIVERSITY COURSE SYLLABUS Harrison College of Business Course Number BA663 Revised Fall 2009 Title of Course: International Business Strategies I. CATALOG DESCRIPTION AND CREDIT HOURS OF THE COURSE Comprehensive theoretical and practical discussion of international business strategies with specific emphasis on current case analysis (3 Credit Hours) II. PREREQUISITES: admission to mba program or permission of mba director. III. PURPOSES AND OBJECTIVES OF THE COURSE IV. A. Define the field of international business and emphasize the differences between domestic business strategies and multi-national business strategies, using current and historic examples. B. Discuss the inter-relationship between business and the external environment variablesgeography, history, political science, law, anthropology, etc. C. Prepare students for career positions with multi-national corporations, domestic corporations seeking to expand overseas and for entrepreneurial ventures involving foreign business activities. EXPECTATIONS OF STUDENTS AND LEARNING GOALS In addition to normally required text and related readings, students are expected to keep abreast of current world business trends through intensive readings in current periodicals. Students will also need to have regular access to a series of on-line and CD-ROM data bases. Students are expected to fully participate in class discussion, individual and team projects. Additional expectations will be set forth in a class outline, distributed in class at the beginning of the semester. LEARNING GOALS FOR HARRISON MBA STUDENTS The Harrison business faculty has identified five critically important learning goals for those pursuing the Masters of Business Administration degree offered by the Donald L. Harrison College of Business. A student receiving the Harrison MBA degree should: 1. Demonstrate proficiency in effective communication and team work by writing a clearly focused, organized and mechanically correct business document, creating and delivering a professional presentation on a relevant business problem with substantive content, organization and delivery; recalling work related information and exhibiting effective team work. 2. Demonstrate advanced knowledge of accounting, finance, business law, management, marketing, management information systems, and economics by using business related terms, concepts, theories and principles appropriately. 3. Demonstrate the ability to apply critical thinking skills and advanced research skills to business problems and ethical dilemmas by identifying a problem or ethical issue, presenting and evaluating relevant information; evaluating alternatives; and resolving the problem or ethical dilemma with a justification based on general principles, discipline-specific understanding and professional judgment. 4. Demonstrate upper-level management and leadership skills in a diverse environment by providing evidence of understanding of individual management styles, evidence of adapting to a diverse environment and other cultures. 5. Demonstrate executive management level knowledge (mastery) of technology by using the Internet, business computer applications, statistical software, and presentation software when creating and making presentations. V. Student Learning Outcomes A. B. C. Identify the factors that determine the global success or failure of companies. Analysis of current case studies of businesses in the global market place and make recommendations as to what actions should be taken by the firms to be successful and reduce the risk of failure. Identify the perspectives of local firms that global companies compete against. List through answers on essays actions that local firms can take to compete against global companies entering their market, as well actions that global companies should consider as they compete against local firms. Identify what challenges companies are facing on a day to day basis as they compete in the global market place. Present an article from a current business publication that reports on the global strategy of business or businesses. Analyze the article and lead a discussion with the class of the article and the aspects of the global strategy of the company reported by the article. VI. COURSE OUTLINE Class Hours A. International Business-An Overview 2 B. Human and Cultural Environments Facing International Businesses 2 C. Political and Legal Environments Facing International Businesses 2 D. Economic Environment and International Trade Theory 2 E. Foreign Direct Investment Strategies 2 F. Current Status-Economic Integration and Cooperative Agreements 3 G. Foreign Exchange-Strategic Implications 2 H. Strategic Evaluation of Countries/Markets 3 I. Impact of Multi National Enterprises 2 J. International Business Diplomacy 2 K. Important Export Strategies 2 L. Collaborative Strategies 2 M. Organizational Structure, Decision Making and human Resource Management 3 N. Sourcing and Production Decisions 3 O. International Marketing and Promotional Strategies 3 P. International Pricing Strategies 2 Q. Multinational Accounting and Tax Functions-Managerial Implications 3 R. Multinational Financing and Markets 3 S. Current Trends and Future Directions in International Business 2 VI. TEXTBOOKS AND/OR OTHER REQUIRED MATERIAL OR EQUIPMENT A. Text: Daniels, John D. and Lee H. Radebaugh, International Business: Environments and Operations, Seventh Ed.. Reading, Massachusetts, Addison Wesley Publishing Co., 1995. Yip, George S., Total Global Strategy, Englewood Cliffs, New Jersey, Prentice-Hall., 1995. Rugman, Alan, M. and Richard M. Hodgetts, International Business: A Strategic Management Approach, New York, McGraw-Hill, Inc, 1995. Reference Material: A listing of supplemental readings will be provided. Examples of journals cited include: Journal of International Business Studies, Management International Review, Columbia Journal of World Business, Harvard Business Review, Journal of Business Strategy, International Journal of Advertising, Journal of Marketing, Academy of Management Review, Administrative Science and Journal of Consumer Research. Regular access to major business news publications is required, such as Wall Street Journal, Business Week and Fortune, etc. VII. BASIS OF STUDENT EVALUATIONS 1. 2. 3. 4. VIII Mid-term and final essay exams. Major research paper. Class discussions. Other individual and group exercises. Grading Policy: 100%--90% 89.9%--80% 79.9%--70% Below 70% A B C F The weight of the evaluation criteria may vary according to each instructor and will be communicated at the beginning of the course. IX. Academic Policy Statement: Students will be expected to abide by the University Policy for Academic Honesty regarding plagiarism and academic honesty. Refer to: http://www6.semo.edu/judaffairs/code.html X. Student with Disabilities Statement: If a student has a special need addressed by the Americans with Disabilities Act (ADA) and requires materials in an alternative format, please notify the instructor at the beginning of the course. Reasonable efforts will be made to accommodate special needs.