LETTER OF OFFER THIS DOCUMENT IS IMPORTANT AND REQUIRES YOUR IMMEDIATE ATTENTION This Letter of Offer is sent to you as Equity Shareholder(s) of Padmalaya Telefilms Limited. If you require any clarifications about the action to be taken, you may consult your stock broker or investment consultant or Manager to the Offer or Registrars to the Offer. In case, you have sold your Equity Shares in Padmalaya Telefilms Limited, please hand over this Letter of Offer, the accompanying Form of Acceptance-cum-Acknowledgement and Transfer Deed to the purchaser of the Equity Shares or the member of stock exchange through whom the said sale was effected. CASH OFFER By Padmalaya Enterprises Private Limited (Registered Office: D.No. 8-2-293/82/JIII/P, Road No 78, Jubilee Hills, Hyderabad 500 033; Tel.: +91-40-3546549; Fax: +91-40-3546693) and Zee Telefilms Limited (Registered Office: 135, Continental Building, Dr. Annie Besant Road, Worli, Mumbai 400 018; Tel.: +91-22- 4965609; Fax: +91-22- 4964334) to acquire 25,05,760 Equity Shares of Rs. 10 each representing 23.86% of the existing outstanding Equity Share Capital, at Rs. 148.50 per fully paid-up Equity Share which includes 7,200 Equity Shares of Rs. 5 paid-up per Equity Share, at Rs. 98.50 per partly paid-up Equity Share of Padmalaya Telefilms Limited (Registered Office: D.No. 6-3-1186/3, 1st Floor, Balreddy Buildings, Begumpet, Hyderabad 500 016;Tel: +91-40-3412064; Fax: +91-40-3412082) The Offer being made by Padmalaya Enterprises Private Limited and Zee Telefilms Limited pursuant to Securities and Exchange Board of India (Substantial Acquisition of Shares and Takeovers) Regulations, 1997 and subsequent amendments thereto. The Offer is subject to the approval of the Reserve Bank of India under the Foreign Exchange Management Act, 2000 for acquiring Equity Shares tendered by non-resident shareholders including NRI(s), OCB(s) and FII(s). The Acquirer and/ or the PAC will make necessary application to the RBI on behalf of the Non-resident shareholders. As on the date of this Letter of Offer, there are no other statutory approvals required to implement this Offer. In case of non-receipt of the said approvals within time, Securities and Exchange Board of India (SEBI) has the power to grant extension of time to the Acquirer and the PAC for payment of consideration to shareholders subject to the Acquirer and the PAC agreeing to pay interest as directed by SEBI. The Offer is subject to the approvals from Banks who have provided loans and financial assistance, as applicable. Shareholders who have accepted the Offer by tendering the requisite documents, in terms of the Public Announcement/ Letter of Offer, cannot withdraw the same. The Acquirer and the PAC are permitted to revise the Offer Price upward any time up to seven working days prior to the date of the closing of the Offer. If there is any upward revision in the Offer Price by the Acquirer and the PAC till the last date of revision viz. May 27, 2002 or in case of withdrawal of the Offer, the same would be informed by way of a Public Announcement in the newspapers mentioned in Clause 2.2.5 of this Letter of Offer and the same revised price would be payable by the Acquirer and the PAC to all shareholders who tendered their Equity Shares at any time during the Offer and which are accepted by the Acquirer and the PAC under the Offer. If there is a competitive offer/ bid: l The public offers under all the subsisting bids shall close on the same day; l As the Offer Price cannot be revised during seven working days prior to the date of closing of the Offer/bids, it would therefore, be in the interest of the shareholders to wait till the commencement of that period to know the final Offer Price of each offer/ bid and tender their acceptance accordingly. A copy of the Letter of Offer (including Form of Acceptance-cum-Acknowledgement) is also available on SEBI’s web-site (www.sebi.gov.in or www.sebi.com). MANAGER TO THE OFFER REGISTRARS TO THE OFFER Enam Financial Consultants Pvt. Ltd. Karvy Consultants Ltd. 801, Dalamal Towers, Nariman Point, Mumbai – 400 021 Tel: (+91 22) 2381800 Fax: (+91 22) 2846824 Email: openoffer@enam.com Contact Person: Mr. Anant Sinha “Karvy House”, 46, Avenue 4, Street No. 1, Banjara Hills, Hyderabad– 500 034 Tel: (+91 40) 3312454/ 3320751/ 3 Fax: (+91 40) 3311968 Email: murali@karvy.com Contact Person: Mr. Murali Krishna C. OFFER OPENS ON: MAY 7, 2002 OFFER CLOSES ON: JUNE 5, 2002 SCHEDULE OF MAJOR ACTIVITIES OF THE OFFER ACTIVITY Public Announcement Date Specified Date (for the purpose of determining the names of shareholders to whom the Letter of Offer would be sent) Last date for Competitive Bid Date by which Letter of Offer will be posted to shareholders Date of Opening of the Offer Last date for revising the Offer Price/number of Equity Shares Date of Closing of the Offer Date by which acceptance/rejection under the Offer would be intimated and the corresponding payment for the acquired Equity Shares and/or Equity Share Certificate(s) for rejected equity shares will be despatched/credited DATE & DAY March 18, 2002, Monday March 20, 2002, Wednesday April 8, 2002, Monday May 2, 2002, Thursday May 7, 2002, Tuesday May 27, 2002, Monday June 5, 2002, Wednesday July 5, 2002, Friday TABLE OF CONTENTS 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. Disclaimer Clause -----------------------------------------------------------------------------------------------------------Details of the Offer ----------------------------------------------------------------------------------------------------------Background of Padmalaya Enterprises Private Limited, the Acquirer ---------------------------------------Background of Zee Telefilms Limited, the PAC ---------------------------------------------------------------------Background of Padmalaya Telefilms Limited, the Target --------------------------------------------------------Rationale for the Acquisition and Offer -------------------------------------------------------------------------------Offer Price and Financial Arrangements ------------------------------------------------------------------------------Delisting Option -------------------------------------------------------------------------------------------------------------Terms and Conditions ------------------------------------------------------------------------------------------------------Procedure for Acceptance and Settlement --------------------------------------------------------------------------Documents for Inspection ------------------------------------------------------------------------------------------------Declaration by the Acquirer and the PAC ------------------------------------------------------------------------------ PAGE 1 1 4 5 10 13 13 17 17 19 23 24 DEFINITIONS Acquirer or PEPL Agreement ASE BSE CSE DP or Depository Participant DSE Escrow Bank FEMA FII(s) Form of Acceptance HSE INR Manager or Manager to the Offer or Enam MOU NRI(s) Non-Resident Shareholders NSE NSDL OCB(s) Offer or Open Offer Offer Period Offer Price Person Acting in Concert or PAC or ZEE Public Announcement or PA Registrars or Registrars to the Offer RBI The Regulations SEBI Specified Date Target or PTL US$ Padmalaya Enterprises Private Limited Share Purchase Agreement dated March 12, 2002 The Stock Exchange, Ahmedabad The Stock Exchange, Mumbai The Calcutta Stock Exchange Association Ltd., Kolkata Karvy Consultants Limited The Delhi Stock Exchange Association Ltd., Delhi Standard Chartered Bank, 90 Mahatma Gandhi Road, Post Box No 725, Fort, Mumbai-400 001 The Foreign Exchange Management Act, 2000 Foreign Institutional Investors registered with SEBI Form of Acceptance-cum-Acknowledgement accompanying this Letter of Offer The Hyderabad Stock Exchange Ltd., Hyderabad Indian Rupees Enam Financial Consultants Pvt. Ltd. Memorandum of Understanding, dated March 12, 2002 Non-Resident Indians NRIs’, OCBs’ and FIIs’ holding the Equity Shares of PTL National Stock Exchange of India Ltd, Mumbai National Securities Depository Limited Overseas Corporate Bodies Open Offer to acquire 25,05,760 Equity Shares of Rs. 10 each, representing 23.86% of the existing outstanding equity share capital of Padmalaya Telefilms Limited at a price of Rs. 148.50 per fully paid-up Equity Share which includes 7,200 Equity Shares of Rs. 5 paid-up per Equity Share, at Rs. 98.50 per partly paid-up Equity Share, payable in cash March 18, 2002 to June 5, 2002 Rs. 148.50 per fully paid-up Equity Share of PTL and Rs. 98.50 per partly paid-up Equity Share of PTL Zee Telefilms Limited Public Announcement for the Open Offer issued on behalf of the Acquirer and the PAC on March 18, 2002 Karvy Consultants Limited The Reserve Bank of India SEBI (Substantial Acquisition of Shares and Takeovers) Regulations, 1997 and subsequent amendments thereto Securities and Exchange Board of India March 20, 2002 Padmalaya Telefilms Limited United States of America Dollars 1 DISCLAIMER CLAUSE IT IS TO BE DISTINCTLY UNDERSTOOD THAT FILING OF DRAFT LETTER OF OFFER WITH SEBI SHOULD NOT IN ANY WAY BE DEEMED OR CONSTRUED THAT THE SAME HAS BEEN CLEARED, VETTED OR APPROVED BY SEBI. THE DRAFT LETTER OF OFFER HAS BEEN SUBMITTED TO SEBI FOR A LIMITED PURPOSE OF OVERSEEING WHETHER THE DISCLOSURES CONTAINED THEREIN ARE GENERALLY ADEQUATE AND ARE IN CONFORMITY WITH THE REGULATIONS. THIS REQUIREMENT IS TO FACILITATE THE SHAREHOLDERS OF PTL TO TAKE AN INFORMED DECISION WITH REGARD TO THE OFFER. SEBI DOES NOT TAKE ANY RESPONSIBILITY EITHER FOR FINANCIAL SOUNDNESS OF THE ACQUIRER OR THE PAC OR THE COMPANY WHOSE EQUITY SHARES/CONTROL IS PROPOSED TO BE ACQUIRED OR FOR THE CORRECTNESS OF THE STATEMENTS MADE OR OPINIONS EXPRESSED IN THE LETTER OF OFFER. IT SHOULD ALSO BE CLEARLY UNDERSTOOD THAT WHILE THE ACQUIRER AND THE PAC ARE PRIMARILY RESPONSIBLE FOR THE CORRECTNESS, ADEQUACY AND DISCLOSURE OF ALL RELEVANT INFORMATION IN THIS LETTER OF OFFER, THE MANAGER TO THE OFFER IS EXPECTED TO EXERCISE DUE DILIGENCE TO ENSURE THAT THE ACQUIRER AND THE PAC DULY DISCHARGE THEIR RESPONSIBILITIES ADEQUATELY. IN THIS BEHALF AND TOWARDS THIS PURPOSE, ENAM FINANCIAL CONSULTANTS PVT. LTD., HAS SUBMITTED A DUE DILIGENCE CERTIFICATE DATED APRIL 1, 2002 TO SEBI IN ACCORDANCE WITH THE SEBI (SUBSTANTIAL ACQUISITION OF SHARES AND TAKEOVERS) REGULATIONS 1997 AND SUBSEQUENT AMENDMENTS THEREOF. THE FILING OF THE LETTER OF OFFER DOES NOT, HOWEVER, ABSOLVE THE ACQUIRER AND THE PAC FROM THE REQUIREMENT OF OBTAINING SUCH STATUTORY CLEARANCES AS MAY BE REQUIRED FOR THE PURPOSE OF THE OFFER. Neither the Acquirer nor the PAC accept any responsibility for statements made otherwise than in this Letter of Offer or in the advertisement or any material issued by, or at the instance of the Acquirer, the PAC and the Manager to the Offer and anyone placing reliance on any other source of information would be doing so at his/her/their own risk. 2 DETAILS OF THE OFFER 2.1 Background to the Offer 2.1.1 On March 12, 2002, PEPL and ZEE entered into a Memorandum of Understanding (“MOU”) with PTL and the promoter shareholders of PTL and the shareholders of PEPL. As per this MOU, ZEE will provide funds to PEPL for: l PEPL’s acquisition of 20,00,000 equity shares of PTL at a price of Rs. 142.20 per fully paid-up equity share, aggregating Rs. 28.44 crore by way of preferential allotment which was approved by the Board of Directors of PTL in its meeting held on February 28, 2002 and by the shareholders in its Extraordinary General Meeting held on March 27, 2002; l Payment of consideration for the Equity Shares acquired in this Open Offer. The funds to be provided by ZEE will be by way of a loan to PEPL, for which a Loan Agreement has been entered into between ZEE, PEPL and promoter shareholders of PTL. The loan mentioned above, will be discharged in full by PEPL through allotment of its equity share of Rs. 10 each to ZEE, such that, ZEE’s equity shareholding in PEPL will be 64.30%. 2.1.2 On March 12, 2002, PEPL and the individual and corporate promoter shareholders of PTL entered into a Share Purchase Agreement (“the Agreement”). As per this Agreement, these shareholders of PTL have agreed to consolidate their shareholding in PTL by transferring 22,50,000 equity shares of PTL held by them to PEPL. The above transfer will be at a price of Rs. 142.20 per fully paid-up equity share of PTL, aggregating Rs. 31.99 crore. In discharge of the above consideration, PEPL will issue its equity shares to these shareholders of PTL. As a consequence, these shareholders will hold the 35.70% of the fully paid-up equity capital of PEPL. 1 The individual and corporate promoter shareholders of PTL who are parties to the Agreement and their shareholding held and to be transferred are as given below: Sr. No. Names of the transferors As a % of total equity capital of PTL No of shares to be transferred As a % of total equity capital of PTL 1 Padmalaya Studios (P) Limited 8,90,000 8.48 6,50,000 6.19 2 Padmalaya Vision Limited 7,50,000 7.14 7,50,000 7.14 3 G. S. R.Krishnamurthy (HUF) 4,00,000 3.81 3,85,000 3.67 4 Krishna Production (P) Limited 30,033 0.29 15,000 0.14 5 G. Adiseshagiri Rao 1,85,000 1.76 1,50,000 1.43 6 G. V. Nararasimha Rao 1,71,000 1.63 1,50,000 1.43 7 G. Ramesh Babu 50,000 0.48 50,000 0.48 8 G. Varaprasad 50,100 0.48 50,000 0.48 9 G. Jayapradha 91,000 0.87 50,000 0.48 26,17,133 24.93 22,50,000 21.43 TOTAL 2.1.3 No of shares held as on March 12, 2002 The MOU mentioned above, also provides for the following: l ZEE and PTL shall combine the animation business of ZEE and PTL in to a single entity and an appropriate structure, valuation and modalities would be worked out in due course. l ZEE and the existing promoter group of PTL shall have a right to appoint their nominees in the Board of PTL and PEPL in proportion to their respective shareholding in PTL and PEPL. l ZEE and the other shareholders of PEPL and the existing promoter group of PTL shall enter into a comprehensive shareholders agreement covering issues relating to exercise of management control on PTL and PEPL by ZEE and the existing promoter group, the composition of the Board of PTL and PEPL, the manner of disposal of the shares of PEPL by either of the parties, and other matters and issues that the parties deem fit. The board of directors of PTL and PEPL, as the case may be, shall transfer the securities acquired by PEPL, whether under the agreement or from open market purchases, in the name of PEPL or ZEE and or allow such changes in the board of directors of PTL and PEPL and or allot shares of PEPL to ZTL or promoter group of PTL, as may be agreed. 2.1.4 In the event PEPL being required under the law to acquire more than 21 lac Equity Shares under this Open Offer or this Open Offer resulting in an acquisition lower than 21 lac Equity Shares, the percentage of holding of ZEE and the promoter shareholders of PTL in PEPL mentioned above would be accordingly adjusted. 2.1.5 As on the date of this Public Announcement, the equity shareholding of PEPL, ZEE and promoter shareholders of PTL in PTL is as below: Name of shareholder No. of equity shares held PEPL 25,000 0.24 Nil Nil Promoter shareholders of PTL 27,77,108 26.45 TOTAL 28,02,108 26.69 ZEE 2.1.6 Shareholding as a % of the total paid-up equity capital of PTL Neither the Acquirer nor the PAC nor the directors of the Acquirer nor the directors of the PAC have acquired any Equity Shares of PTL from the date of Public Announcement till the date of this Letter of Offer. 2 2.1.7 The parties to the above Agreement and MOU have agreed not to act on the Agreement and the MOU in the event of PEPL not complying with any provisions of the Regulations, excepting to the extent ZEE is required to fund PEPL for acquiring the equity shares under the Preferential Allotment and under this Open Offer. The transfer of the equity shares mentioned in the Agreement shall be effected only after the formalities as prescribed under the Regulations are duly complied by PEPL. 2.2 The Offer 2.2.1 The Offer by PEPL and ZEE to the shareholders of PTL is being made in accordance with regulations 10 and 12 of the Regulations, on account of substantial acquisition of equity shares and change in control of PEPL and consequently PTL as a consequence of the above Agreement and the MOU. As per the PA, PEPL and ZEE had made an Open Offer to acquire 21,00,000 Equity Shares of Rs. 10 each, representing 20% of the existing equity share capital of PTL, at a price of Rs. 148.50 per fully paid-up Equity Share of Rs. 10 each which includes 7,200 Equity Shares of Rs. 5 paid-up per Equity Share at Rs. 98.50 per partly paid-up Equity Share, payable in cash. Subsequently, PEPL has indicated its intension to subscribe to the preferential issue of 20,00,000 equity shares at a price of Rs. 142.20 per fully paid-up equity share aggregating to Rs. 28.44 crore being issued by PTL pursuant to its shareholder’s approval at its extraordinary general meeting held on March 27, 2002. Hence, PEPL and ZEE have accordingly revised their earlier Offer and are making an Open Offer to acquire 25,05,760 Equity Shares of Rs. 10 each, representing 23.86% of the existing equity share capital of PTL, at a price of Rs. 148.50 per fully paid-up Equity Share of Rs. 10 each which includes 7,200 Equity Shares of Rs. 5 paid-up per Equity Share at Rs. 98.50 per partly paid-up Equity Share, payable in cash (the “Offer” or “Open Offer”). The above Offer of 25,05,760 equity shares would represent 20% of the equity capital of PTL after the allotment of 20,00,000 equity shares pursuant to the preferential issue. The equity share capital of PTL includes 7,200 partly paid-up (due to calls in arrears) equity shares of Rs. 10 each on which Rs. 5 is paid-up per equity share. These partly paid-up equity shares are eligible to be tendered in the above Open Offer. However, the Offer Price on these partly paid-up equity shares will be reduced to the extent of the amount outstanding (i.e Rs. 50/- per equity share comprising of Rs. 5 per equity share towards share capital and Rs. 45 per equity share towards share premium account) and will therefore be accepted by the Acquirer and the PAC at a price of Rs. 98.50. This Offer is being made to the equity shareholders of PTL other than those who are parties to the Agreement and the MOU. 2.2.2 For the purpose of this Offer, ZEE is a Person Acting in Concert with the Acquirer. 2.2.3 The Offer is not subject to any minimum level of acceptance. 2.2.4 As on the date of the Public Announcement, PTL had 7,200 partly paid-up (due to calls in arrears) equity shares of Rs. 10 each on which Rs. 5 is paid-up per equity share. 2.2.5 The Public Announcement, as per regulation 15(1) of the Regulations, was made in the following newspapers on March 18, 2002: Newspaper Language Editions Financial Express English All editions Janasatta Hindi All editions Loksatta Marathi Mumbai edition Andhra Bhoomi Telegu Hyderabad edition A copy of this Public Announcement is also available at SEBI’s website (www.sebi.com and www.sebi.gov.in). In case of any upward revision in the Offer Price by the Acquirer and the PAC at any time upto 7 working days prior to the date of closing of the Offer (i.e. May 27, 2002) the same would be announced in the above-mentioned newspapers and the same price would be payable by the Acquirer and the PAC for all the Equity Shares tendered at anytime during the Offer, as per regulation 26 of the Regulations. 3 2.2.6 The Equity Shares will be acquired by the Acquirer and the PAC free from all liens, charges and encumbrances and together with all rights attached thereto, including the right to all dividends, bonus and rights offer declared hereafter. 2.2.7 Based on the information available from the Acquirer, the PAC, the Target and SEBI website, the Acquirer, the PAC, the Target and the promoter shareholders of PTL have not been prohibited by SEBI from dealing in securities, in terms of directions under Section 11B of SEBI Act or under any of the regulations made under the SEBI Act. 3 BACKGROUND OF PADMALAYA ENTERPRISES PRIVATE LIMITED (“PEPL”), THE ACQUIRER 3.1 PEPL, having its registered office at D.No. 8-2-293/82/JIII/P, Road No 78, Jubilee Hills, Hyderabad 500 033 was incorporated as private limited company, under the Companies Act, 1956, on February 27, 1986. 3.2 PEPL has so far been engaged in agricultural activities. ZEE, PEPL and the shareholders of PEPL have agreed as per the MOU to constitute PEPL as the holding company of PTL to effectively manage and control PTL and thereby consolidate shareholdings of PTL under PEPL. 3.3 As on date of the Public Announcement, PEPL had 1,00,000 equity shares of face value of Rs. 10 each fully paid-up, aggregating Rs. 10,00,000. PEPL is not listed on any Stock Exchange. 3.4 PEPL is promoted by the promoters of PTL. As on date of this Public Announcement, the promoters of PTL and their associates held the entire equity share capital of PEPL. 3.5 As on date of the Public Announcement, the Board of Directors of PEPL was as below: Name Residential Address G. Adiseshagiri Rao, Director # 8A, North Creasent Road, T.Nagar, Chennai – 600 017 G. Ramesh Babu, Director 39, Unnamalisamuel Street, T.Nagar, Chennai – 600 017 N. Gopala Krishna, Director 84A, Journalist Colony, Jubilee Hills, Hyderbad – 500 033 S. Mallikarjuna Rao, Director Flat No. 2, Phase 3, Kamlapuri Colony, Jubilee Hills, Hyderabad – 500 033 G. Vara Prasad, Director 248, Prashah Nagar Jubilee Hills, Hyderabad – 500 033 # Mr. G. Adiseshagiri Rao is also a Director of PTL. He has confirmed not having participated in any matter concerning or relating to this Offer including any preparatory steps pertaining to the Offer and has also confirmed not to do so as required under the Regulations. 3.6 The financial highlights of PEPL for the last three years and the nine months ended December 31, 2001as certified by Dendukuri Associates & Co., Chartered Accountant (Membership no. 201152) vide their report dated March 20, 2002 are as below: (In Rs. Lacs except ratio and share data) For the year ended Months Income Statement Income from operations Other Income Total Income Total Expenditure Profit Before Depreciation Interest and Tax Depreciation Interest Profit Before Tax Provision for Tax Profit After Tax March 31, 1999 12 March 31, 2000 12 March 31, 2001 12 For the period ended December 31, 2001 9 35.98 1.59 37.57 32.09 36.93 1.60 38.53 32.98 41.74 1.52 43.26 37.75 11.81 1.55 13.36 12.42 5.48 0.19 — 5.29 -— 5.55 1.10 — 4.45 — 5.51 1.08 — 4.43 — 0.94 0.20 — 0.74 — 5.29 4.45 4.43 0.74 4 (In Rs. Lacs except ratio and share data) For the year ended Months Sources of Funds Paid up Share Capital Reserves and Surplus (Excluding Revaluation Reserves) Networth Secured Loans Unsecured Loans TOTAL Use of Funds Net Fixed Assets Investments Net Current Assets TOTAL Dividend (%) Earning Per Share (Rs.) Return on Networth (%) For the period ended December 31, 2001 9 March 31, 1999 12 March 31, 2000 12 March 31, 2001 12 10.00 10.00 10.00 10.00 26.61 36.61 — — 36.61 30.71 40.71 — — 40.71 33.60 43.60 — — 43.60 33.91 43.91 — — 43.91 22.96 15.00 (1.35) 36.61 3.50 5.29 14.44 25.44 15.00 0.27 40.71 3.50 4.45 10.93 24.35 15.00 4.25 43.60 14.00 4.43 10.16 23.79 15.0 5.12 43.91 — 0.99# — 36.61 40.71 43.60 — Book Value Per Share (Rs.) # Annualised 3.7 PEPL has not promoted any company. 4 INFORMATION ON ZEE TELEFILMS LIMITED (“ZEE”), THE PAC 4.1 ZEE, having its registered office at 135, Continental Building, Dr. Annie Besant Road, Worli, Mumbai 400 018 was incorporated on November 25, 1982, under the Companies Act, 1956 as Empire Holdings Ltd and obtained its certificate of commencement of business on January 5, 1983. Till 1992, Empire Holdings Limited was engaged in the business of leasing, hire purchase and financial services. In 1992, the company decided to enter the business of Entertainment Software and was subsequently, renamed as Zee Telefilms Limited on September 8, 1992. 4.2 ZEE is currently engaged in the business of television programming, movie production, broadcasting and distribution for the Indian and the Overseas markets. 4.3 As on date of this Public Announcement, ZEE had 41,25,05,012 equity shares of face value of Re. 1/- each aggregating Rs. 41,25,05,012. 4.4 ZEE is promoted by Essel Group. As on date of the Public Announcement, Essel Group held 221,737,175 equity shares of Re. 1 each, representing 53.75% of the equity shares capital of ZEE. The other listed company belonging to the Essel Group is Essel Packaging Ltd. 4.5 As on date of this Letter of Offer, the shareholding pattern of ZEE is as follows: Sl. No. Equity shareholder Category No. of Equity Shares held % of the outstanding 1 Promoters 217,738,175 52.78% 2 FII’s/ MFs/ FIs/ Banks 142,373,843 34.52% 3 Public 52,392,994 12.70% TOTAL 412,505,012 100.00% 5 4.6 As on date of the Public Announcement, the Board of Directors of ZEE was as below: Name Residential Address Subhash Chandra, Chairman 16F, Block-6, Flat No.9, Site-12, Whamtoa Garden, Kowloon, Hongkong Vijay Jindal, Director Raheja Grande, Plot-204 Turner Road, Bandra (W), Mumbai – 400 050 Laxmi Narain Goel, Director Essel Farm House No.3, Village-Sultanpur, Mehrauli, New Delhi – 110 030 Ashok Kurien, Director 14, Ashutosh, 38A, Nepeansea Road, Mumbai – 400 006 Rajeev Chandrasekhar, Director No.375, 13th Main III Block, Koramangala, Bangalore – 560 034 Vipin Malik #, Director Flat No.108, Golf Apartments, Sujan Singh Park, New Delhi – 110 003 Raj Kamal Singh @, Whole Time Director 65, Urmi, 5th Floor, Worli Seaface, Worli, Mumbai – 400 018 D. P. Naganand, Whole Time Director 202 Shangrilla, 8 Edward Road, Bangalore – 560 052 Sandeep Goyal, Whole Time Director Lady Ratan Tower, Flat No.2202, B-Wing, Dainik Shivner Marg, Off. E. Moses Road, Worli, Mumbai – 400 018 (# Has resigned as Director of ZEE vide his letter dated March 18, 2002. The Board of Directors of ZEE has yet to accept the same) (@ Has resigned as Whole Time Director of ZEE vide his letter dated April 15, 2002. The Board of Directors of ZEE has yet to accept the same) 4.7 The financial highlights of ZEE for the last three years and the six months ended September 30, 2001 as certified by MGB & Co., Chartered Accountant (Membership no. 107832) vide their report dated April 1, 2002 are as below: (In Rs. Lacs except ratio and share data) For the year ended Months Income Statement Income from operations Other Income Total Income Total Expenditure Profit Before Depreciation Interest and Tax Depreciation Interest Profit Before Tax Extraordinary item: Profit on sale of film library Provision for Tax Provision for deferred Taxes Profit After Tax For the period ended September 30, 2001 6 March 31, 1999 March 31, 2000 March 31, 2001 12 12 12 22,617.64 555.98 23,173.62 14,130.58 28,697.98 1,007.69 29,705.67 18,270.74 38,466.19 5,111.24 43,577.43 24,779.90 20,347.22 3,891.04 24,238.26 13,414.59 9,043.04 184.25 809.32 8,049.47 11,434.93 248.92 837.31 10,348.70 18,797.53 426.96 2,114.13 16,256.44 10,823.67 308.73 3,271.64 7,243.30 — 3,344.16 95.24 4,610.07 18,498.95 3,577.16 98.68 25,171.81 — 2,377.00 366.69 13,512.75 — 1,467.00 798.00 4,978.30 6 (In Rs. Lacs except ratio and share data) For the year ended March 31, 1999 Months Sources of Funds Paid up Share Capital Reserves and Surplus (Excluding Revaluation Reserves) Misc expenditure Networth Share Application money Secured Loans Unsecured Loans Deferred Tax liabilities TOTAL Use of Funds Net Fixed Assets Investments Net Current Assets TOTAL Dividend (%) Earning Per Share- Basic EPS of Rs. (Excluding profit on extraordinarily items) Earning Per Share Diluted EPS of Rs. Return on Networth (%) Book Value Per Share (Rs.) *** 12 March 31, 2000 March 31, 2001 12 12 For the period ended September 30, 2001 6 1,866.51 11,252.29 4,085.36 344,652.66 4,124.38 394,626.25 4124.38 399,604.55 (-) 126.54 12,992.26 15.90 5,010.84 595.86 282.59 18,897.45 (-) 95.76 348,642.26 3,900.00 13,027.64 2,274.63 381.27 368,225.80 (-) 64.98 398,685.65 — 11,392.39 20,972.60 747.96 431,798.60 (-) 1253.36 402,475.57 — 27,480.03 16,723.54 1,545.96 448,225.10 3,118.12 5,711.61 10,067.72 18,897.45 55.00 5,513.01 343,281.97 19,430.82 368,225.80 55.00 11,016.91 351,387.22 69,394.47 431,798.60 55.00 12418.39 351387.22 84419.49 448225.10 — 2.45* 2.29 3.28 2.39* 35.48* 6.69* 2.29** 7.22 85.33 — 3.37 96.65 2.41# — 2.47# 97.58 # Annualised * Adjusted for share split ** Since Diluted EPS is increased when taking share application money in to account, share application money is anti - dilutive and is ignored in the calculation of dilued EPS. *** For calculating book value per share the number of share outstanding as on March 31of that year has been taken into consideration. 4.8 The unaudited financial highlights of ZEE for the period ended December 31, 2001 are as below: (In Rs. Lacs except ratio and share data) 34421 8338 4124.38 2.709 Total Income Profit After Tax Paid up Share Capital Earning Per Share (Rs.) # # Annualised (Source: Published Provisional Unaudited results) 4.9 The Equity Shares of ZEE are listed on BSE, NSE, ASE, DSE and CSE. The closing price of ZEE on the BSE as on April 26, 2002 was Rs. 176.80. The price earnings multiple of ZEE as on April 26, 2002 was 53.9x based on an EPS of Rs. 3.28 4.10 ZEE has complied with the applicable provisions of the Chapter II of the Regulations in the current year, however, the applicable provision for the previous year have been complied with a delay. 7 4.11 The details of the companies promoted by ZEE which are also its subsidiaries are as below: Name of the Company Date of Incorporation Siticable Network Limited Nature of Business 25.03.1987 Multi System Operator Dakshin Media Limited 07.08.2000 Media business Kaveri Entertainment Limited Programme Asia Trading Company Limited E-Connect India Limited Zee Interactive Learning Systems Limited Zee Multimedia Worldwide Limited 10.01.2001 24.01.1995 01.07.1999 27.08.1999 21.07.1992 Media business Media business Information & Technology Education Broadcaster Winterheath Company Limited 15.09.1993 Broadcaster The financial information for the above companies for the last three years based on their audited accounts is as under: (1) Siticable Network Limited Figures in Rs. Lacs except per share data Year ended March 31, Particulars 1999 Sales and Other Income 4631.88 2000 2001 5895.52 7728.50 Profit after Tax 263.75 294.03 213.17 Equity Capital 509.11 509.11 10009.11 3265.24 3440.49 3725.28 5.18 5.77 0.21 74.14 77.58 13.72 Reserves (*) Earnings per share Book Value per share * Net of revaluation reserves, miscellaneous expenditure not written off and accumulated loss. (2) Dakshin Media Limited Figures in Rs. Lacs except per share data Year ended March 31, Particulars 2001 Sales and Other Income Profit after Tax Equity Capital Reserves (*) 0.45 (252.03) 0.01# Nil Earnings per share (360053.83) Book Value per share (598234.53)# * Net of revaluation reserves, miscellaneous expenditure not written off and accumulated loss. # Does not include advance share application money of Rs. 93,679,397 (3) Kaveri Entertainment Limited Figures in Rs. Lacs except per share data Year ended March 31, Particulars 2001 Sales and Other Income Profit after Tax Equity Capital Reserves (*) Earnings per share NIL NIL 5.0# NIL NIL Book Value per share 9.61# * Net of revaluation reserves and miscellaneous expenditure not written off # Does not include advance share application money of Rs. 112,818,825 8 (4) Programme Asia Trading Company Limited Figures in Rs. Lacs except per share data Year ended March 31, Particulars Sales and Other Income Profit after Tax Equity Capital Reserves (*) Earnings per share 1999 116.64 12.97 34.71 532.58 3.74 2000 5.57 (7.09) 34.71 527.00 (2.04) 2001 1.08 (257.37) 34.71 271.14 (74.15) Book Value per share 163.44 161.83 88.11 * Net of revaluation reserves and miscellaneous expenditure not written off (5) E-Connect India Limited Figures in Rs. Lacs except per share data Particulars Sales and Other Income Profit after Tax Equity Capital Reserves (*) Earnings per share Book Value per share Year ended March 31, 2000 2001 NIL 992.16 NIL (1026.91) 100 1000 NIL NIL NIL (10.27) (11.22) (7.73) * Net of revaluation reserves, miscellaneous expenditure not written off and accumulated loss. (6) Zee Interactive Learning Systems Limited Figures in Rs. Lacs except per share data Year ended March 31, Particulars 2000 2001 Sales and Other Income 586.07 3100.14 Profit after Tax 1.99 (743.56) Equity Capital 7.36 7.36# Reserves (*) 1.11 — Earnings per share 2.70 (1010.45) Book Value per share 11.51 (1423.41)# * Net of revaluation reserves, miscellaneous expenditure not written off and accumulated loss. # Does not include advance share application money of Rs. 50,000,000 (7) Zee Multimedia Worldwide Limited Figures in Rs. Lacs except per share data Year ended March 31, Particulars 1999 2000 2001 Sales and Other Income 3134.86 5193.01 2632.72 Profit after Tax 2413.97 4231.50 1631.84 Equity Capital 0.016# 0.016# 0.016# Reserves 34366.30 38941.47 40573.31 Earnings per share 7099919.41 12445589.71 4799522.65 Book Value per share 101077395.08 114533786.85 119333309.50 Based on conversion rate of US$ 1= Rs. 48.61 (Avg.) as on March 18, 2002, source: Economic Times, Dated March 19, 2002 9 (8) Winterheath Company Limited Figures in Rs. Lacs except per share data Year ended March 31, Particulars 2000 2001 Sales and Other Income 2090.23 — Profit after Tax 2090.23 — Equity Capital 0.49 0.49 Reserves 45449.86 45449.86 Earnings per share 208605.79 — Book Value per share 4535963.17 4535963.17 Based on conversion rate of US$ 1= Rs. 48.61 (Avg.) as on March 18, 2002, source: Economic Times, Dated March 19, 2002 ZEE has initiated a process of consolidating and restructuring its subsidiaries and companies promoted by it. 5 INFORMATION ON PADMALAYA TELEFILMS LIMITED (“PTL”), THE TARGET 5.1 PTL, having its registered office at D.No. 6-3-1186/3, 1st Floor, Balreddy Buildings, Begumpet, Hyderabad 500 016, was incorporated as a private limited company on September 17, 1991, as Rajiv Ratna Cine Enterprises Pvt. Ltd. On June 26, 1995 it became a public limited company and on July 28, 1995 changed its name to Padmalaya Telefilms Limited. PTL’s equity shares got listed at BSE on August 14, 2000 and at HSE on August 11, 2000. PTL was originally promoted by Mr. G.V. Narsimha Rao and Mr. G. Vara Prasad. In 1995, Mr. G.S.R. Krishnan Murthy and Mr. G. Adiseshagiri Rao were inducted as co-promoters. 5.2 PTL is presently engaged in the business of television programming, feature film production & distribution, teleserials and is also in the business of producing animation software and programmes and has a joint venture with Film Club of USA for producing animation software of “Jataka Tales” and “British Rule in India”. 5.3 The issued and subscribed equity share capital of PTL as on the date of the Public Announcement comprised of 10,500,000 Equity Shares of Rs. 10 each aggregating Rs. 105,000,000. The above equity share capital of PTL includes 7200 partly paid-up (due to calls in arrears) equity shares of Rs. 10 each on which Rs. 5 is paid-up. As per the Articles of Association of PTL, equity shares on which calls-in-arrears are not entitled to voting rights. 5.4 The share capital structure of PTL as on the date of the Public Announcement was as follows: Issued Equity Share Capital Fully paid-up Equity Shares (a) No. of Equity Shares (Face Value - Rs. 10/-) % of Equity Shares/ Voting Rights 10,492,800 99.93% 7,200 0.07% Total Issued Equity Shares (a+b) 10,500,000 100.00% Total Voting Rights 10,492,800 99.93% Partly paid-up Equity Shares (b) (Source: Information provided by PTL vide letter dated March 20, 2002) There are no outstanding convertible instruments (warrants/FCDs/PCDs etc.) of PTL. 10 5.5 The Board of Directors of PTL as on the date of the Public Announcement was as under: Name / Designation G. S. R. Krishna Murthy, Chairman G. Adiseshagiri Rao, # Managing Director G. V. Narasimha Rao, Executive Director P. C. Reddy, Director Jayadev Galla, Director R. Sudesh Iyer, Director K. Gopal Krishna, Director Residential Address 36, Neelakanta Metha Street, T. Nagar, Chennai – 600 017 8A, North Creasent Road, T. Nagar, Chennai – 600 017 248, Prashah Nagar, Jubilee Hills, Hyderbad – 500 033 A-1, Pujita Sri Residency, L.V.Prasad Marg, Banjara Hills, Hyderabad – 500 034 Padmalaya Studio Complex, Road No. 78, Hyderabad – 500 034 11, Star Dust, 80, Neaphensea Road, Mumbai – 400 006 2-29/3, 1st Floor, Flat – C, Hideway Apartments Street No.4, Habsi guda, Hyderabad # Mr. G. Adiseshagiri Rao is also a director of PEPL. (Source: Information provided by PTL vide letter dated March 20, 2002) 5.6 The financial highlights of PTL for the last three years are as below : (In Rs. Lacs except ratio and share data) Months Income Statement Income from operations Other Income Total Income Total Expenditure Profit Before Depreciation Interest and Tax Depreciation Interest Profit Before Tax Provision for Tax Profit After Tax Sources of Funds Paid up Share Capital * Reserves and Surplus (Excluding Revaluation Reserves) * Networth Secured Loans Unsecured Loans Total Use of Funds Net Fixed Assets Investments Net Current Assets Total Miscellaneous Expenditure not written off Total Dividend (%) Earning Per Share (Rs.) Return on Networth (%) Book Value Per Share (Rs.) For the year ended, September 30, 1999 12 For the period ended, March 31, 2000 6 For the year ended March 31, 2001 12 For the period ended December 31, 2001 9 1,673.73 158.40 1,832.13 1,347.28 962.73 117.52 1,080.25 711.64 4,675.24 140.58 4,815.82 3,272.40 5,481.26 24.90 5,506.16 3,688.34 484.85 116.24 — 368.61 5.00 363.61 368.61 71.62 — 296.99 37.96 259.03 1,543.42 222.83 — 1,320.59 254.80 1,065.79 1,817.82 310.36 — 1,507.46 274.76 1,232.70 565.50 750.00 1,049.60 1,049.60 662.09 1,227.59 — 400.00 1,627.59 2,516.33 3,266.33 — — 3,266.33 6,855.52 7,905.12 — — 7,905.12 8,088.22 9,137.82 — — 9,137.82 784.18 — 817.20 1,738.97 — 1,457.63 3,934.14 171.51 3,733.78 4,342.43 191.51 4,233.46 26.20 1,627.59 15.00 6.43 30.27 21.24 69.73 3,266.33 20.00 3.45 8.10 42.62 65.69 7,905.12 20.00 10.15 13.60 74.69 370.42 9,137.82 — 15.66# — — # Annualised (Source: Certificate from N.G.Rao & Associates, Chartered Accountants, Dated March 20, 2002) 11 5.7 The Equity Shares of PTL are listed on BSE and HSE. The closing price of PTL on the BSE as on the date of the Public Announcement (i.e. March 18, 2002) was Rs. 161.95. PTL has applied to NSE for listing of its equity shares, which is pending. 5.8 PTL, vide its letter dated March 21, 2002 has certified that (i) it has not been penalised by any of the stock exchanges, where the shares of the company are listed, on account of default on compliance of listing agreement formalities and (ii) it has complied with the provisions of the Chapter II of the Regulations, however for 2001 has been complied with a delay. PTL vide its letter dated March 20, 2002, has certified that its promoters and major shareholders have complied with the provisions of the Chapter II of the Regulations. 5.9 As on March 20, 2002, the Equity Shareholding pattern in PTL before the Offer and after the Offer (assuming full acceptance of the Offer) is given in the table below: Shareholders Category Equity shareholding prior to the Agreement/ Acquisition and Offer (A) No. of % Shares Equity shares agreed to be acquired which triggered off the Open Offer (B) No. of Shares % Equity shares to be acquired in Open Offer Equity shareholding after the Acquisition and Offer ($) (C) No. of Shares (D)=(A+B+C) No. of % Shares 1 % Promoter group a. Parties to the Agreement 26,17,133 24.93 22,50,000 21.42 — — 367,133 3.50 & MOU (excluding PEPL) b. Promoters other than (a) 1,59,975 1.50 — — — — 1,59,975 1.50 above Total (1(a)+(b)) 27,77,108 26.45 22,50,000 21.42 — — 5,27,108 5.02 2 a. Acquirer/ PEPL 25,000 0.24 — — — — 47,80,760 45.53 b. PAC/ ZEE Nil Nil — — — — — — Total (2(a)+(b)) 25,000 0.24 — — — — 47,80,760 45.53 3 Parties to the agreement other than (1) (a) & (2) — —— — — — — — 4 Public (Other than parties to Agreement, Acquirer & PAC) a. FI(s)/ SFI(s) Nil Nil — — # # @ @ b. MFs 3,05,000 2.90 — — # # @ @ l SBI MF 2,50,000 2.38 — — # # @ @ l Others 55,000 0.52 — — # # @ @ c. Banks 20,787 0.198 — — # # @ @ l UTI Bank 20,687 0.197 — — # # @ @ l Others 100 0.001 — — # # @ @ d. FII (s) Nil Nil — — # # @ @ e. Private Corporate Bodies 28,74,356 27.37 — — # # @ @ l Reliance Capital Ltd. 5,11,400 4.87 — — # # @ @ l Vidyut Investments Ltd. 5,00,000 4.76 — — # # @ @ l Others 18,62,956 17.74 — — # # @ @ f. Others 44,97,749 42.84 — — # # @ @ Total 76,97,892 73.31 — — # # @ @ Grand Total ((1)+ (2)+(3)+(4))1,05,00,000 100.00 22,50,000 21.42 25,05,760 23.86 1,05,00,000 100.00 # Acquisition of Equity Shares through Open Offer will depend on the response from the shareholders to the Open Offer @ Shareholding will depend on the response and acceptance in the open Offer 12 Note: The Board of Directors of PTL in its meeting held on February 28, 2002 had resolved to issue and allot 20,00,000 equity shares of PTL to PEPL by way of a preferential allotment, at a price of Rs. 142.20 per equity share of PTL which has been approved by the shareholders at the Extraordinary General Meeting held on March 27, 2002. The impact of this is not reflected in the above table as allotment has not yet been made. 5.10 The total number of equity shareholders in PTL, in the public category as on March 20, 2002 was 6594. 6. RATIONALE FOR THE ACQUISITION AND OFFER 6.1 The Offer to the shareholders of PTL, as explained in paragraph 2.1 above, is made pursuant to regulations 10 and 12 of the Regulations on account of substantial acquisition of Equity Shares and change in control of PEPL and consequently PTL as a result of the Agreement and the MOU referred to in paragraph 2.1.2 and 2.1.1 above. 6.2 The acquisition of PTL by ZEE will provide the following synergies: l An opportunity for ZEE to consolidate its position among the South Indian regional audience. l Create one of India’s largest pool of 380 animators with the facility for both 2-D and 3-D animation. l The music publishing wing of ZEE will have an opportunity to exploit the potential of PTL’s library of films and also benefit from new productions. This will enable ZEE to build a dominant place in the music business. l ZEE’s plans to launch film production would benefit from the existing experienced management of PTL and their infrastructure. l The library of PTL would provide ZEE with a ready made software for broadcasting in its regional language channels. 6.3 On obtaining control over PEPL and consequently PTL, ZEE plans to explore the possibilities of restructuring and/ or rationalising the assets of PEPL and PTL, which may include, but are not limited to merger, disposing off or otherwise encumbering any of PEPL’s and PTL’s assets, in the ordinary course of business or otherwise, subject to applicable laws and regulations. ZEE and PTL shall combine the animation business of ZEE and PTL in to a single entity and an appropriate structure, valuation and modalities would be worked out in due course. 7. OFFER PRICE AND FINANCIAL ARRANGEMENTS 7.1 Justification for the Offer Price 7.1.1 The Equity Shares of PTL are listed on BSE and HSE. 7.1.2 The annualized trading turnover of PTL’s Equity Shares during the period September 2001 to February 2002, the six calendar months prior to March 2002 (the month in which Public Announcement was made) is as follows: Name of the Stock Exchange Total No. of equity shares traded during the preceding 6 calendar months prior to the month in which the Public Announcement was made Total number of issued Equity Shares Annualized trading turnover (% of total number of issued Equity Shares) BSE 49,145,699 10,500,000 936.1% HSE 7,367 10,500,000 0.14% (Source: Official Quotations from BSE and HSE) The annualized trading turnover of the Equity Shares on the BSE during the six months immediately preceding the month of the Public Announcement is more than 2% of the listed Equity Shares. Consequently, as per explanation to regulation 20(3) of the Regulation, the Equity Shares of PTL are not infrequently traded on the BSE, while they are infrequently traded on the HSE. 13 7.1.3 The weekly high and low of the closing prices of the Equity Shares of PTL, during the 26 weeks period ending March 15, 2002 (being the last trading day before the date of the Public Announcement), as recorded on the BSE are given below: Week No. Week Ending on Weekly High (Rs.) Weekly Low (Rs.) Average (Rs.) Weekly Volume 1. 15-Mar-02 164.00 143.25 153.63 3,233,366 2. 08-Mar-02 167.85 148.75 158.30 4,344,118 3. 01-Mar-02 150.90 138.00 144.45 4,405,252 4. 22-Feb-02 142.60 135.15 138.88 2,801,823 5. 15-Feb-02 134.80 132.25 133.53 2,726,890 6. 08-Feb-02 119.35 115.90 117.63 741,566 7. 01-Feb-02 128.45 117.10 122.78 1,814,745 8. 25-Jan-02 124.80 112.25 118.53 2,990,065 9. 18-Jan-02 108.60 97.70 103.15 945,800 10. 11-Jan-02 113.50 91.25 102.38 1,549,903 11. 04-Jan-02 109.65 96.80 103.23 2,602,673 12. 28-Dec-01 109.80 101.20 105.50 3,654,326 13. 21-Dec-01 134.60 104.85 119.73 3,124,670 14. 14-Dec-01 136.40 116.60 126.50 2,792,798 15. 07-Dec-01 134.65 105.15 119.90 3,273,322 16. 30-Nov-01 109.05 97.40 103.23 1,644,283 17. 23-Nov-01 98.65 97.20 97.93 2,736,667 18. 16-Nov-01 93.90 90.95 92.43 1,418,55 19. 09-Nov-01 90.25 85.15 87.70 1,936,773 20. 02-Nov-01 80.55 77.15 78.85 1,708,805 21. 26-Oct-01 76.00 65.50 70.75 1,006,058 22. 19-Oct-01 63.95 60.10 62.03 780,147 23. 12-Oct-01 65.60 59.65 62.63 761,553 24. 05-Oct-01 65.85 63.60 64.73 820,736 25. 28-Sep-01 59.25 48.60 53.93 960,406 26. 21-Sep-01 57.00 47.95 52.48 948,897 26 Week Average Price of PTL 14 103.64 7.1.4 The Offer price of Rs. 148.50 per fully paid-up Equity Share of PTL is justified in terms of regulation 20(2) of the Regulations as it is the highest of: Mode of Allotment/Acquisition of Equity Shares 7.1.5 Price per fully paid-up Equity Share (Rs.) a. Negotiated price under the Agreement and MOU 142.20 b. Highest price paid by the Acquirer or PAC for any acquisitions, including by way of allotment in a public or rights issue, if any, during the 26 week period prior to the date of the Public Announcement. N.A.# c. The price paid by the Acquirer or PAC under the preferential allotment made to the Acquirer or PAC, at anytime during the twelve month period upto the date of closing of the Offer. N.A. @ d. The average of the weekly high and low of the closing prices of the Equity Shares of the target as quoted on the Stock Exchanges where the Equity Shares of PTL are most frequently traded during the 26 weeks preceding the date of the Public Announcement. 103.64 @ The Board of Directors of PTL in its meeting held on February 28, 2002 had resolved to issue and allot 20,00,000 equity shares of PTL to PEPL by way of a preferential allotment, at a price of Rs. 142.20 per equity share of PTL which has been approved by the shareholders at the Extraordinary General Meeting held on March 27, 2002. # There was no public issue or rights issue of Equity Shares by PTL during the 26 weeks preceding the date of the Public Announcement As the annualized trading turnover of Equity Shares of PTL on the HSE is less than 2% of listed Equity Shares, the Equity Shares of PTL are infrequently traded on the HSE. Hence, the Offer Price has also been determined in terms of the regulation 20(3) of Regulations after taking into account the following factors: Mode of Allotment/Acquisition of Equity Shares Price per fully paid-up Equity Share (Rs.) a. Negotiated price under the Agreement and MOU 142.20 b. Highest price paid by the Acquirer or PAC for any acquisitions, including N.A.# by way of allotment in a public or rights issue, if any, during the 26 week period prior to the date of the Public Announcement c. The price paid by the Acquirer or PAC under the preferential allotment made to the Acquirer or PAC, at anytime during the twelve month period upto the date of closing of the Offer 15 N.A.@ d. Other Parameters As on March 31, 2000 (6 Months) 8.10% 6.91 Return on Networth Earnings per Share (Rs) # Book Value per Share (Rs) Price to Earnings Ratio based on l Closing price as on March 18, 2002 of Rs 161.95 per Equity Share l Based on the average price (on BSE) for 26-week period preceding the date of the Public Announcement Rs. 103.64 per Equity Share l Based on Offer Price of Rs 148.50 per Equity Share As on March 31, 2001 (12 Months) 13.60% 10.15 As on December 31, 2001 (9 Months) — 15.66 23.43 15.96 10.34 15.00 10.21 6.62 21.49 14.63 9.48 # Annualised e. @ The Board of Directors of PTL in its meeting held on February 28, 2002 had resolved to issue and allot 20,00,000 equity shares of PTL to PEPL by way of a preferential allotment, at a price of Rs. 142.20 per equity share of PTL which has been approved by the shareholders at the Extraordinary General Meeting held on March 27, 2002. # There was no public issue or rights issue of Equity Shares by PTL during the 26 weeks preceding the date of the Public Announcement Industry Price to Earnings Ratio (Entertainment and Electronic Media Software): 23.0 Source: Capital Market (www.capitalmarket.com) dated March 17, 2002 7.1.6 PEPL’s equity shareholding in PTL as on date of the Public Announcement was 25,000 equity shares, representing 0.24% of the paid-up equity capital of PTL. ZEE’s equity shareholding in PTL as on the date of the Public Announcement is nil. Further, neither the Acquirer nor the PAC nor the directors of the Acquirer nor the directors of the PAC have acquired any Equity Shares of PTL, including through public or rights issue, in last 26 weeks prior to the Public Announcement. Neither the Acquirer nor the PAC nor the directors of the Acquirer nor the directors of the PAC have acquired any Equity Shares of PTL under a preferential allotment, in last 12 months prior to the date of this Public Announcement. 7.1.7 The equity share capital of PTL includes 7,200 partly paid-up (due to calls in arrears) equity shares of Rs. 10 each on which Rs. 5 is paid-up per equity share. These partly paid-up equity shares are eligible to be tendered in the above Open Offer. However, the Offer Price on these partly paid-up equity shares will be reduced to the extent of the amount outstanding (i.e Rs. 50/- per equity share comprising of Rs. 5 per equity share towards share capital and Rs. 45 per equity share towards share premium account) and will therefore be accepted by the Acquirer and the PAC at a price of Rs. 98.50. 7.1.8 In the opinion of the Manager to the Offer, the Offer Price of Rs. 148.50 per fully paid-up Equity Share and Rs. 98.50 for partly paid-up equity shares of PTL is justified in terms of regulation 20(6) read with regulation 20(2) and 20(3) of the Regulations. 7.1.9 The Offer Price shall not be less than the highest price paid by the Acquirer or the PAC for any acquisition of Equity Shares of PTL from the date of the Public Announcement upto 7 working days prior to the date of closing of the Offer (i.e. upto May 27, 2002). 16 7.2 Financial Arrangement for the Offer 7.2.1 The maximum purchase consideration payable by the Acquirer and PAC in the case of full acceptance of the Offer (i.e. 2498560 Equity Shares of Rs. 10 each fully paid-up at the rate of Rs. 148.50 per fully paid-up Equity Share and 7200 Equity Shares of Rs. 5 paid-up per equity share at the rate of Rs. 98.50 per partly paid-up Equity Share) would be Rs. 371,745,360 (Rupees: Thirty Seven Crore Seventeen Lacs and Fifty Five Thousand Three Hundred Sixty only). This purchase consideration will be sourced by the Acquirer through a loan from the PAC which is being funded through internal accruals and/or external borrowings. 7.2.2 The Acquirer and PAC have made a deposit of Rs 3,717,454 (being 1% of the purchase consideration payable under this Offer) in the Escrow Account with the Escrow Bank, with a lien marked in favour of Enam. 7.2.3 Standard Chartered Bank Ltd., Fort Branch, Mumbai, has issued a bank guarantees dated March 14, 2002 for Rs. 58,000,000 and dated April 29, 2002 for Rs. 14,973,840 and ICICI Bank Ltd. Nariman Point Branch, Mumbai, has issued a bank guarantee dated March 14, 2002 for Rs. 19,962,500 (jointly being 25% of the purchase consideration payable under this Offer) in favour of Enam, on behalf of the Acquirer and the PAC to be enforced in the event of the Acquirer/PAC failing to meet their obligations under this Offer. These Bank guarantees are valid upto July 20, 2002 7.2.4 Vishnu Saraf & Associates, Chartered Accountants (Membership no. 47755), 006 Leena Apartment, 60, Feet Road, Bhayandar (West) 401 101, Tel. No. +91 22 814 4804) has certified vide its letter dated April 29, 2002, that on the basis of the information and explanation given by the Acquirer and the PAC and on verification of assets, liabilities, requirement of funds, availability of internal accruals, loan agreement between the Acquirer and the PAC and availability of funds in the escrow arrangement with Standard Chartered Bank Ltd and ICICI Bank Ltd for the payment to the shareholders tendering in the Open Offer, the Acquirer and the PAC have adequate resources to meet the financial requirements of the Open Offer. 7.2.5 The Managers confirm that the firm arrangements for funds and money for payment through verifiable means are in place to fulfil the Offer obligations. The Manager to the Offer on the basis of the above has satisfied itself that the Acquirer and the PAC has the ability to implement the Offer in accordance with Regulations. 8. DELISTING OPTION 8.1 As this Offer will not result in the public shareholding falling to 10% or less, the de-listing option shall not apply. 9. TERMS AND CONDITIONS 9.1 The Acquirer and the PAC had made a Public Announcement on March 18, 2002 for the Offer. This Offer is being made to all the remaining equity shareholders of PTL other than the Acquirer, the PAC and the parties to the Agreement and MOU whose names appears on the Register of Members of PTL or on the beneficial record of the respective depositories, at the close of business on March 20, 2002 (the “Specified Date”) and to also those persons except the Acquirer, the PAC and the parties to the Agreement and MOU who own the equity shares at any time prior to the closure of the Offer, but are not registered shareholders. The Letter of Offer together with Form of Acceptance cum Acknowledgement (“Form of Acceptance”) and transfer deed is being mailed to those shareholders whose names appear on the Register of Members of PTL and to the Beneficial Owners of Equity Shares of PTL whose names appear on the beneficial record of the respective depositories, at the close of business on March 20, 2002 (the “Specified Date”). Owners of Equity Shares at any time prior to the closure of the Offer but not registered as shareholder(s) are also eligible to participate in the Offer. 9.2 The Offer is not subject to any minimum level of acceptance. 9.3 The Offer will open on May 7, 2002 and close on June 5, 2001. 9.4 The acceptance of the Offer is entirely at the discretion of the equity shareholders of PTL. Each shareholder of PTL to whom this Offer is being made, is free to offer his shareholding in PTL, in whole or in part while accepting the Offer. 9.5 The acceptance of the Offer must be unconditional and should be on the enclosed Form of Acceptance and sent alongwith the other documents duly filled in and signed by the applicant shareholder(s). 17 9.6 Shareholders who have accepted the Offer by tendering the requisite documents, in terms of the Public Announcement/ Letter of Offer, cannot withdraw the same. 9.7 The instructions, authorisations and provisions contained in the Form of Acceptance constitute an integral part of the terms of this Offer. 9.8 Accidental omission to dispatch this Letter of Offer or any further communication, to any person to whom this Offer is made or the non-receipt of this Letter of Offer by any such person shall not invalidate the Offer in any way. 9.9 Equity Shares tendered under this Offer should be free from any charge, lien or encumbrance. 9.10 If there is any upward revision in the Offer Price before the last date of revision (i.e. May 27, 2002, Monday) or in the case of withdrawal of the Offer, the same would be informed by way of Public Announcement in the same newspapers where the original Public Announcement appeared. Such revised Offer Price would be payable to all shareholders who tendered their Equity Shares at any time during the Offer and which were accepted by the Acquirer under the Offer. 9.11 If there is a competitive offer/ bid: l The public offers under all the subsisting bids shall close on the same day; l As the Offer Price cannot be revised during 7 working days prior to the date of closing of the Offer/bid, it would therefore, be in the interest of the shareholders to wait till the commencement of that period to know the final Offer Price of each offer/ bid and tender their acceptance accordingly. 9.12 The Acquirer and the PAC will not be responsible in any manner for any loss of Equity Share Certificate(s) and other documents during transit. The Equity Shareholders of PTL are therefore advised to adequately safeguard their interest in this regard. 9.13 Statutory Approvals: The Offer is subject to receipt of the permission from RBI under FEMA to acquire Equity Shares tendered by Non-resident Indian (“NRI”), Overseas Corporate Bodies (“OCB”) and Foreign Institutional Investors registered with SEBI (“FII”) shareholders (jointly referred to as “Non-resident Shareholders”) in this Offer. The Acquirer and/ or the PAC will make the necessary application to RBI on behalf of Non-resident shareholders. 9.14 As of the date of this Letter of Offer, to the best knowledge of the Acquirer and the PAC there are no other statutory approvals required to implement the Offer other than those indicated in this Letter of Offer. If any other statutory approvals become applicable prior to the completion of the Offer, the Offer would be subject to such statutory approvals. The Acquirer and the PAC will not proceed with the Offer in the event that such statutory approvals are not obtained. 9.15 In case of delay in receipt of any statutory approvals SEBI may, if satisfied that non-receipt of requisite statutory approvals was not due to any willful default or neglect of the Acquirer or the PAC or failure of the Acquirer or the PAC to diligently pursue the applications for such approvals, grant extension of time for the purpose, subject to the Acquirer and the PAC agreeing to pay interest to the shareholders for delay beyond 30 days, as may be specified by SEBI from time to time, in accordance with regulation 22(12) of the Regulations. Where the Acquirer and the PAC fail to obtain the requisite statutory approvals in time on account of willful default or neglect or inaction or non-action on his part, the amount lying in the escrow account shall be liable to be forfeited and dealt in the manner provided in regulation 28(12)(e) of the Regulations, apart from the Acquirer and the PAC being liable for penalty as provided in the Regulations. 9.16 In case, RBI’s approval for acquisition of Equity Shares from non-resident shareholders is unduly delayed, the Acquirer and the PAC reserve the right to proceed with the payment to the resident shareholders whose Equity Shares have been accepted by the Acquirer and the PAC in terms of this Offer, pending payment to the Nonresident shareholders subject to total consideration payable to the non-resident shareholders being deposited in the escrow/ special account with a lien marked in favour of the Manager to the Offer. 9.17 The Offer is subject to the approvals from Banks who have provided loans or financial assistance, as applicable. 18 10. PROCEDURE FOR ACCEPTANCE AND SETTLEMENT 10.1 Shareholders of PTL, who wish to avail this Offer should forward the under mentioned documents, by hand delivery on days and during the business hours mentioned below, at any of the collection centres listed below, or by registered post to the Registrars to the Offer, Karvy Consultants Ltd., at their office at “Karvy House” 46, Avenue 4, Street No:1, Banjara Hills, Hyderabad 500 034 (Tel No: +91 40 331 2454/ 332 0751/ 332 0753; Fax No: +91 40 331 1968; Email: murali@karvy.com; Contact Person: Mr. Murali Krishna C.), so as to reach the Registrars on or before June 5, 2002. (i.e. the date of closing of the Offer). Collection Centres Address Mode/ Time of Delivery Phone & Fax Nos. Contact Person Ahmedabad 201-203 “Shail”, Opp. Madhusudhan House, Near Navrangpura Telephone Exchange, Off. C G Road, Ahemdabad 380 006 Hand Delivery (079) 642 0422 (079) 640 0527 (079) 640 0528 Mr. G. Srinivas Chennai G1 Swathy Court 22 Vijaya Raghava Road T.Nagar Chennai - 600 017 Hand Delivery (044) 825 3445 (044) 825 8034 (044) 827 3181(F) Mr.Alex Cherian Hyderabad Karvy House, 46 Avenue 4, Street 1 Registered Post Hyderabad – 500 034 Hand Delivery/ (040) 331 2454 (040) 332 0753 (040) 331 1968 (F) Ms. A. Anita Mumbai Jeroo Building, 1st Floor 137 Mahatma Gandhi Road, Fort, Mumbai – 400 023 Hand Delivery (022) 267 7307 (022) 267 5829 (022) 267 1237(F) Mr.Varija Kotian Rajkot 215- 216 Jai Khodyar Commercial Centre, Rajputpara, Main Road, Rajkot 360 001 Hand Delivery (0281) 239337/ 38 Mr. U. Jadeja The Equity Shares can be tendered at the above centres between Monday to Friday from 10.00 am 3.00 pm and on Saturdays from 10.00 am to 1.00 pm. The centres will be closed on Sundays and any other Public Holidays. In case of dematerialised Equity Shares, the shareholders should ensure that the credit to the Special Depository Account mentioned below should be received on or before June 5, 2002. In order to ensure this, Beneficial Owners should tender the Delivery Instructions at least two working days prior to June 5, 2002 (i.e. the date of closing of the Offer). Form of Acceptance of such dematerialised Equity Shares not credited to the Special Depository Account before the date of closing of this Offer is liable to be rejected. No document should be sent to the Acquirer or the PAC or to the Manager to the Offer or PTL. 10.2 Procedure for Equity Shares held in Physical Form l Registered shareholders of PTL should enclose: ã Form of Acceptance duly completed and signed in accordance with the instructions contained therein, by sole/joint shareholders whose name(s) appears on the equity share certificate(s) and in the same order in which their name(s) appear in the Register of Members and as per the specimen signature lodged with PTL; ã Original Equity Share Certificate(s); ã Valid Share Transfer Deed(s) duly signed as transferor(s) by the sole/joint shareholder(s) in the same order and as per specimen signatures lodged with PTL and duly witnessed at the appropriate place. The Transfer 19 Deed should be left blank, except for the signatures as mentioned above. Attestation, where required (thumb impressions, signature difference, etc.) should be done by a Magistrate, Notary Public or Special Executive Magistrate or a similar authority holding a public office and authorized to use the seal of his office or a member of a recognized stock exchange under their seal of office and membership number or manager of the transferor’s bank. A blank share transfer form is enclosed along with this Letter of Offer. Notwithstanding that the signature(s) of the transferor(s) has/have been attested as aforesaid, if the signature(s) of the transferor(s) differs from the specimen signature(s) recorded with PTL or are not in the same order, such Equity Shares are liable to be rejected under this Offer even if the Offer has been accepted by a bona fide owner of such Equity Shares. l Unregistered owners of Equity Shares of PTL should enclose: ã Form of Acceptance duly completed and signed in accordance with the instructions contained therein; ã Original Equity Share Certificate(s); ã Original Broker Contract Note; ã Valid Share Transfer Deed(s) as received from the market. The details of buyer should be left blank failing which the same will be considered invalid under the Offer. All other requirements for valid transfer (including matching of signatures) will be preconditions for acceptance. ã The acknowledgement received, if any, from PTL in case the Equity Shares have been lodged with PTL Unregistered owners can send their acceptance of the Offer in writing to the Registrars to the Offer, Karvy Consultants Ltd., at the collection centers as mentioned in paragraph 10.1 above, on plain paper stating their Name, Address, No. of Equity Shares held, No. of Equity Shares offered, Distinctive Nos., Folio No., together with the original Equity Share Certificate(s), valid transfer deed(s) and original contract note issued by the broker through whom they acquired these Equity Shares. No indemnity is required from the unregistered owners. Unregistered owners if they so desire may also apply on the Form of Acceptance downloaded from the SEBI’s website (www.sebi.gov.in or www.sebi.com). 10.3 Procedure for Equity Shares held in Demat Form l Beneficial Owners should enclose: ã Form of Acceptance duly completed and signed in accordance with the instructions contained therein, by sole/joint shareholders whose names appear in the beneficiary account and in the same order therein. The Form of Acceptance has to be tendered by the beneficial holder of Equity Shares only. ã A photocopy or counterfoil of the Delivery Instructions in “off market” mode, duly acknowledged by the beneficial owners depository participant and filled as per the details of the Special Depository Account given below. ã Registrars to the Offer has for the purpose of this Open Offer, opened a Special Depository Account with National Securities Depository Ltd. (“NSDL”) named “KCL - Escrow A/c – PTL Open Offer” with Karvy Consultants Ltd., the details of which are given below: DP ID Number : IN300394 DP Name : Karvy Consultants Ltd. Client ID Number : 11728734 Shareholders, having their beneficiary account with Central Depository Services Ltd, have to use interdepository delivery instruction slip for the purpose of crediting their Equity Shares in favour of the Special Depository Account with NSDL. Since the Equity Shares of PTL are in compulsory demat mode, the minimum marketable lot for such shares will be one. 20 The Beneficial Owners who hold Equity Shares in dematerialised form are required to execute a trade by tendering the Delivery Instructions for debiting their Beneficial Account with beneficial owners depository participant and crediting the above mentioned Special Depository Account. The credit in the Special Depository Account should be received on or before June 5, 2002. In order to ensure this, Beneficial Owners should tender the Delivery Instructions at least two working days prior to date of closing of the Offer. The Delivery Instructions to be given to the depository participant should be in “For Off Market Trade” mode only. For each Delivery Instruction the Beneficial Owner should submit separate Form of Acceptance. l Shareholders who have sent their Equity Share Certificates for dematerialisation should enclose: ã Form of Acceptance duly completed and signed in accordance with the instructions contained therein by the sole/ joint Equity Shareholders whose name appears on the Equity Share Certificate and in the same order in which their name(s) appears in the Register of Members and as per the specimen signature lodged with PTL. ã A copy of the dematerialisation request form duly acknowledged by the Equity Shareholders depository participant. Such Equity Shareholders should ensure that the credit of their Equity Shares tendered under Offer to the Special Depository Account is made on or before the date of closing of the Offer, otherwise the same are liable to be rejected. Alternatively, if the Equity Shares sent for dematerilisation are yet to be processed by the Equity Shareholders depository participants, the Equity Shareholders can withdraw their dematerialisation request and tender the Equity Share Certificates in the Offer. 10.4 Procedure to be adopted in case of non-receipt of the Letter of Offer l By Equity Shareholders holding Equity Shares in physical form In case of non-receipt of the Letter of Offer, eligible persons may send their acceptance of the Offer in writing to the Registrar to the Offer, Karvy Consultants Ltd., at the collection centers as mentioned in paragraph 10.1 above, on plain paper stating their Name, Address, No. of Equity Shares held, No. of Equity Shares offered, Distinctive Nos., Folio No., along with documents mentioned above, as applicable. Shareholders who have lodged their Equity Shares for transfer with PTL must also send the acknowledgement received, if any, from PTL towards such lodging of Equity Shares. Shareholders who have sent their equity share certificates for dematerialisation should send a copy of the dematerialised request form duly acknowledged by their depository participant. l By Equity Shareholders holding Equity Shares in dematerialised form Beneficial Owners may send the acceptance of the Offer in writing to the Registrar to the Offer, Karvy Consultants Ltd. at the collection centers as mentioned in paragraph 10.1 above, on plain paper, stating Name, Address, Number of Equity Shares held, Number of Equity Shares offered, DP name, DP ID, beneficiary account number and a photocopy or counterfoil of the delivery instructions in “Off market” mode, duly acknowledged by the beneficial owners depository participant, in favour of the Special Depository Account, the details of which are mentioned in paragraph 10.3 above. Shareholders, having their beneficial account with Central Securities Depository Limited, have to use interdepository delivery instruction slip for the purpose of crediting their Equity Shares in favour of the Special Depository Account with NSDL. No indemnity is required while sending the acceptance of the Offer on plain paper. Shareholders not receiving the Letter of Offer, if they so desire, may also apply on the Form of Acceptance downloaded from SEBI web site (www.sebi.gov.in or www.sebi.com). 21 10.5 Non-resident shareholder should also enclose a copy of the permission received from RBI for acquiring the Equity Shares held by them in PTL and the No Objection Certificate/Tax Clearance Certificate from the Incometax Authorities under Income-tax Act, 1961, indicating the amount of tax to be deducted by the Acquirer/ PAC before remitting the consideration. In case the aforesaid No Objection Certificate/Tax Clearance Certificate is not submitted, the Acquirer/ PAC will arrange to deduct tax at the maximum marginal rate as may be applicable to the category of the shareholder, on the entire consideration amount payable to such shareholder(s). 10.6 The shareholders should also provide all relevant documents, which are necessary to ensure transferability of the Equity Shares in respect of which the acceptance is being sent. Such documents may include, but are not limited to: i) duly attested death certificate and succession certificate in case of single shareholder; ii) duly attested Power of Attorney if any person apart from the shareholder has signed the Form of Acceptance and/or transfer deed(s); iii) in case of companies, the necessary corporate authorization (including Board Resolutions); iv) any other relevant documentation. 10.7 The Registrar to the Offer will hold in trust the Equity Shares and Equity Share certificates, Form of Acceptance, the transfer form(s) and other documents on behalf of the shareholders of PTL who have tendered in the Offer, until the cheques/drafts for the consideration and/or the unaccepted Equity Shares/ Equity Share certificates are dispatched/returned. The Acquirer and the PAC would not have access to these Equity Shares till such time. 10.8 Where the number of Equity Shares offered for sale by the shareholders are more than the Equity Shares agreed to be acquired by the Acquirer and the PAC under this Offer, they shall, accept the offers received from the shareholders on a proportional basis, in consultation with the Manager, taking care to ensure that the basis of acceptance is decided in a fair and equitable manner and does not result in non-marketable lots. Provided that acquisition of Equity Shares from a shareholder shall not be less than the minimum marketable lot or the entire holding, if it is under the marketable lot. 10.9 The consideration for the Equity Shares accepted by the Acquirer and the PAC will be paid by crossed account payee cheques/demand drafts. Such cheques/demand drafts exceeding Rs. 1,500/- or unaccepted Equity Share certificates, transfer forms and other documents, if any, will be returned by Registered Post/Speed Post at the shareholders’/unregistered owners’ sole risk, to the sole/first shareholder/unregistered owner. Cheques/demand drafts for Rs. 1,500/- or less will be sent under certificate of posting. All cheques/demand drafts will be drawn in the name of the first holder, in case of joint registered holders. In case of dematerialised Equity Shares, the Equity Shares would reside in the Special Depository Account as mentioned above. The Registrar to the Offer will debit the Special Depository Account to the extent of payment of consideration made by the Acquirer/ PAC and give instructions for the credit to the beneficial account of the Acquirer/ PAC. The Equity Shares held in dematerialised form to the extent not accepted as a result of non-payment/ part payment of consideration by the Acquirer/PAC under the Offer will be released to the Beneficial Owner’s Depository Account with the respective beneficial owners depository participant as per details furnished by the Beneficial Owner in the Form of Acceptance, at the sole risk of the Beneficial Owners. 10.10 Barring unforeseen circumstances and factors beyond their control, the Acquirer and the PAC intend to complete all procedures relating to the Offer, including payment of consideration to the shareholders who have accepted the Offer, within 30 days from the date of closing of this Offer and for the purpose open a special account as provided under regulation 29 of the Regulations. Provided that where the Acquirer/ PAC is unable to make the payment to the shareholders who have accepted the Offer before the said period of 30 days due to non-receipt of requisite statutory approvals, SEBI may, if satisfied that non-receipt of requisite statutory approvals was not due to any willful default or neglect of the Acquirer/ PAC or failure of the Acquirer/ PAC to diligently pursue the applications for such approvals, grant extension of time for the purpose, subject to the Acquirer /PAC agreeing to pay interest to the shareholders for delay beyond 30 days, as may be specified by SEBI from time to time, in accordance with regulation 22(12) of the Regulations. 22 11. DOCUMENTS FOR INSPECTION The following documents will be available for inspection to the shareholders of PTL at the registered office of PEPL at D.No. 8-2-293/82/JIII/P, Road No 78, Jubilee Hills, Hyderabad 500 033 on all working days, from the date of opening of the Offer till the closing of the Offer, between 10.00 a.m. and 1.00 p.m., except Saturdays, Sundays and Public Holidays: 1. Certificate of Incorporation, Memorandum and Articles of Association of PEPL, ZEE and PTL. 2. Certificate from Dendukuri Associates & Co, Chartered Accountants, (Membership no. 201152), dated March 20, 2002 certifying the financial data of PEPL for the accounting years ended March 31, 1999, 2000 and 2001 and for the period ended December 31, 2001. 3. Certificate from MGB & Co., Chartered Accountants, (Membership no. 107832), dated April 1, 2002 certifying the financial data of ZEE for the accounting years ended March 31, 1999, 2000 and 2001 and for the period ended September 30, 2001. 4. Certificate from N. G. Rao & Associates & Co, Chartered Accountants, (Membership no. Membership no. 207300), dated March 20, 2002 certifying the financial data of PTL for the accounting years ended March 31, 1999, 2000 and 2001 and for the period ended December 31, 2001. 5. Annual Reports of PEPL for the accounting years ended March 31, 1999, 2000 and 2001 6. Annual Reports of ZEE for the accounting years ended March 31, 1999, 2000 and 2001 7. Annual Reports of PTL for the accounting years ended March 31, 1999, 2000 and 2001. 8. Published unaudited accounts of ZEE for the period ended December 31, 2001 9. Copy of the Share Purchase Agreement, dated March 12, 2002 and the MOU, dated March 12, 2002 entered into by the Acquirer, the PAC, the promoter shareholders of PTL and the Target. Loan Agreement dated March 12, 2002, between PEPL, ZEE and Promoter shareholders of PTL. 10. Copy of the Board Resolution of the Acquirer authorizing Mr. G. Vara Prasad, severally to be the authorized signatories to the Letter of Offer. 11. Copy of the Board Resolution of the PAC authorizing Mr. Sandeep Goyal, Mr. D.P.Naganand, Mr. Hitesh Vakil and Mr. Vikas Gupta, severally to be the authorized signatories to the Letter of Offer 12. Certificate from Vishnu Saraf & Associates, Chartered Accountants, (Membership no. 47755), dated April 29, 2002 regarding the adequacy of financial resources with the Acquirer and the PAC for the Open Offer. 13. Escrow Agreement entered between the Acquirer, the PAC, the Escrow Bank and Enam pertaining to the 1% cash deposit of Rs. 3,717,454 maintained in the Escrow Account as and by way of security for performance of the Acquirer and the PAC under the Regulations. 14. Letter from the Escrow Bank confirming the amount kept in the Escrow Account. 15. Bank Guarantees dated March 14, 2002, of Rs. 58,000,000 and Rs. 19,962,500 and dated April 29, 2002 of Rs. 14,973,840 issued by Standard Chartered Bank Ltd., Fort Branch, Mumbai and ICICI Bank Ltd., Nariman Point Branch, Mumbai respectively. 16. Client Master List from Karvy Cconsultants Ltd., the DP, confirming the opening of the Special Depository Account. 17. Copy of the letter from SEBI No. TO/AS/6500/02, dated April 18, 2002 in terms of proviso to regulation 18(2) of the Regulations. 18. A published copy of Public Announcement issued on March 18, 2002. 19. Letters from the Stock Exchanges containing the share price and volume data. 23 12. DECLARATION BY THE ACQUIRER AND THE PAC The Acquirer and the PAC severally and jointly accept full responsibility for the information contained in this Letter of Offer and Form of Acceptance and also for ensuring compliance with the Regulations. All information contained in this document is as on the date of the Public Announcement, unless stated otherwise. Mr. G. Vara Prasad has been severally authorised by the Board of Directors of PEPL and Mr. Sandeep Goyal, Mr. D. P. Naganand, Mr. Hitesh Vakil and Mr. Vikas Gupta have been severally authorised by the Board of Directors of ZEE to be the authorised signatory to the Letter of Offer. By Order of the Board, For, Padmalaya Enterprises Pvt. Ltd. For, Zee Telefilms Ltd. sd/- sd/- G. Vara Prasad Director Vikas Gupta Company Secretary and Vice -President Finance Place : Mumbai Date : April 29, 2002 Enclosed : a) Form of Acceptance-cum-Acknowledgement b) Transfer Deed, if applicable 24 THIS DOCUMENT IS IMPORTANT AND REQUIRES YOUR IMMEDIATE ATTENTION (Please send this Form with enclosures to the Registrars to the Offer at their Collection Centers as mentioned herein) FORM OF ACCEPTANCE-CUM-ACKNOWLEDGEMENT (All terms and expressions used herein shall have the same meaning as ascribed thereto in the Letter of Offer) OFFER Opens On : May 7, 2002 Closes On : June 5,2002 From: Tel No. : Fax No.: To, Padmalaya Enterprises Pvt. Ltd. C/o Karvy Consultants Ltd., “Karvy House” 46, Avenue 4, Street No:1, Banjara Hills, Hyderabad 500 034 E-mail : Dear Sirs, Sub. : Open Offer for purchase of 25,05,760 fully paid-up Equity Shares, representing 23.86% of the outstanding Equity Share Capital of Padmalaya Telefilms Limited (“PTL”) by Padmalaya Enterprises Pvt. Ltd. (“Acquirer”) and Zee Telefilms Ltd. (“PAC”) I/We refer to the Letter of Offer dated April 29, 2002 for acquiring the Equity Shares held by me/us in PTL. I/We, the undersigned, have read the Letter of Offer and understood its contents including the terms and conditions as mentioned therein. SHARES IN PHYSICAL FORM I/We, accept the Offer and enclose the original Equity Share Certificate(s) and duly signed transfer deed(s) in respect of my/our Equity Shares as detailed below: Sr. No. Ledger Folio No. To From Total No. of Certificates No. of Equity Share Distinctive Nos. Certificate No. Fully paid-up Partly paid-up Total No. of Equity Shares Please attach an additional sheet of paper if the above space is insufficient. SHARES IN DEMAT FORM I/We accept the Offer and enclose photocopy/counterfoil of the Delivery Instructions duly acknowledged by my/our depository participant in respect of my/our Equity Shares as detailed below: DP Name DP ID Client ID No. of Equity Shares ISIN I/We have done an off market transaction for crediting the Equity Shares to the Special Depository Account with NSDL named as “KCL- Escrow A/c- PTL Open Offer ”, whose particulars are: DP Name: Karvy Consultants Ltd. DP ID Number: IN300394 Client ID Number: 11728734 Enclosures (Please tick as appropriate) (Refer paragraph 10.1 of the Letter of Offer): Power of Attorney No Objection Certificate/Tax Clearance Certificate under Income-tax Act, 1961, for Non-resident Shareholders as applicable. Death Certificate/ Succession Certificate RBI permission obtained by Non-resident Shareholder Corporate authorization in case of Companies Others (please specify): ___________ I/We confirm that the Equity Shares of PTL which are being tendered herewith by me/us under the Offer, are free from liens, charges and encumbrances of any kind whatsoever. I/We note and understand that the Equity Share Certificate(s) and valid share transfer deed(s) will be held in trust for me/us by the Registrars to the Offer until the time the Acquirer/ PAC pays the purchase consideration as mentioned in the Letter of Offer. I/We also note and understand that the Acquirer/ PAC will pay the purchase consideration only after verification of the documents and signatures. I/We authorise the Acquirer/ PAC to accept the Equity Shares so offered which it may decide to accept in consultation with the Manager to the Offer and in terms of the Letter of Offer and I/we further authorise the Acquirer/ PAC to return to me/us, Equity Share certificate(s) in respect of which the Offer is not found valid/ not accepted, specifying the reasons thereof. I/We authorise the Acquirer/ PAC to accept the Equity Shares so offered or such lesser number of Equity Shares that they may decide to accept in terms of the Letter of Offer and I/we further authorise the Acquirer / PAC to split/consolidate the Equity Share Certificates comprising the Equity Shares that are not acquired to be returned to me/us and for the aforesaid purpose the Acquirer/ PAC are hereby authorised to do all such things and execute such documents as may be found necessary and expedient for the purpose. I/We authorise the Acquirer/ PAC to send by registered post/speed post/UCP the draft/cheque, in settlement of the amount to the sole/first holder at the address mentioned above. Yours faithfully, Signed and Delivered : Full Name(s) of the Shareholder(s) Signature First/Sole Holder Joint Holder 1 Joint Holder 2 Note: In case of joint holdings, all holders must sign. A corporation must affix its rubber stamp. Place : Date : In order to avoid fraudulent encashment in transit, the shareholder(s) may provide details of bank account of the first/sole shareholder and the consideration cheque or demand draft will be drawn accordingly. Name of the Bank Branch City Account Number Savings/Current/(Others: please specify) ................................................................................................. Tear along this line ........................................................................................... Acknowledgement Slip Received from Mr/Ms. _________________________________________________________________________________ Folio No. ______________________ Address ____________________________________________________________________________________________________________________________ ___________________________________________________________________________________________________________________________________ Number of certificates enclosed _____________________________ Total number of Equity Shares enclosed ________________________________________ Signature of Official Date of Receipt INSTRUCTIONS 1. 2. 3. 3. 4. 5. 6. 7. 8. 9. 10 Please read the enclosed Letter of Offer carefully before filling this Form of Acceptance. The acceptance of the Offer made by the Acquirer and the PAC is entirely at the discretion of the Equity Shareholders of PTL. Each equity shareholder of PTL to whom this Offer is being made, is free to offer his equity shareholding in PTL in whole or in part while accepting the Offer. Where the number of Equity Shares offered for sale by the shareholders are more than the Equity Shares agreed to be acquired by the Acquirer and the PAC under this Offer, they shall, accept the offers received from the shareholders on a proportional basis, in consultation with the Manager, taking care to ensure that the basis of acceptance is decided in a fair and equitable manner and does not result in non-marketable lots. Provided that acquisition of Equity Shares from a shareholder shall not be less than the minimum marketable lot or the entire holding, if it is under the marketable lot. In case of joint holdings, all the holders whose names appears on the Equity Share Certificate or in the beneficiary account must sign this Form of Acceptance in the same order in which these names appears on the register of members/ beneficial account and as per the specimen signature(s) lodged with PTL or the beneficial owner’s depository participant. In case of physical Equity Shares, the enclosed transfer deed should be duly signed as transferors by all shareholders in the same order and as per specimen signatures lodged with PTL and should be duly witnessed at the appropriate place. The Transfer Deed should be left blank, excepting the signatures as mentioned above. Attestation, where required (thumb impressions, signature difference, etc.) should be done by a Magistrate, Notary Public or Special Executive Magistrate or a similar Authority holding a Public Office and authorised to use the seal of his office or a member of a recognized stock exchange under their seal of office and membership number or manager of the transferor’s bank. PLEASE DO NOT FILL UP ANY DETAILS ON THE TRANSFER FORM. Relevant Equity Share Certificates must be annexed. The Registrars to the Offer, Karvy Consultants Ltd., has opened a Special Depository Account with NSDL. Beneficial owners and shareholders holding Equity Shares of PTL in the dematerialised form, will be required to send their Form of Acceptance, along with a photocopy or counterfoil of the delivery instructions in “Off-market” mode, duly acknowledged by the beneficary owners depository participant, in favour of “KCL - Escrow A/c – PTL Open Offer” and filled in with the details given below: DP Name:Karvy Consultants Ltd. Client ID Number:11728734 DP ID Number: IN300394 Shareholders having their beneficiary account in Central Depository Services Ltd have to use inter-depository delivery instruction slip for the purpose of crediting their Equity Shares in favour of the special depository account with NSDL. The shareholders of PTL who have sent their equity shares certificates for dematerialisation should submit their form of acceptance and other documents, as applicable, along with a copy of the dematerialisation request form duly acknowledged by their DP. In case of bodies corporate, proper corporate authorization should be enclosed. Persons who own Equity Shares (as on the Specified Date or otherwise) but are not the registered holders of such Equity Shares and who desire to accept the Offer, will have to communicate their acceptance in writing to the Registrars to the Offer together with the original contract note issued by the broker, the Equity Share Certificate(s) and valid transfer deed(s) and other relevant documents. In case, the Equity Share Certificate(s) and transfer deed(s) are lodged with PTL for transfer, then the acceptance shall be accompanied by the acknowledgement of lodgment or receipt by PTL. Non-resident shareholder should also enclose a copy of the permission received from RBI for the Equity Shares held by them in PTL and the No Objection Certificate/Tax Clearance Certificate from the Income-tax Authorities under Income-tax Act, 1961, indicating the amount of tax to be deducted by the Acquirer/PAC before remitting the consideration. In case the aforesaid No Objection Certificate/Tax Clearance Certificate is not submitted, the Acquirer/ PAC will arrange to deduct tax at the maximum marginal rate as may be applicable to the category of the shareholder, on the entire consideration amount payable to such shareholder(s). Shareholders of PTL, who wish to avail this Offer should forward the relevant documents, on the days and during the business hours indicated below to the Registrars to the Offer, Karvy Consultants Ltd., at their collection centres mentioned below, so as to reach the Registrars on or before June 5, 2002 (Date of Closing of the Offer). Collection Centres Address Mode/Time of Delivery Phone & Fax Nos. Contact Person Ahmedabad 201-203 “Shail”, Opp. Madhusudhan House, Near Navrangpura Telephone Exchange, Off. C G Road, Ahemdabad 380 006 Hand Delivery (079) 642 0422 (079) 640 0527 (079) 640 0528 Mr. G. Srinivas Chennai G1 Swathy Court 22 Vijaya Raghava Road T.Nagar Chennai - 600 017 Hand Delivery (044) 825 3445 (044) 825 8034 (044) 827 3181(F) Mr.Alex Cherian Hyderabad Karvy House, 46 Avenue 4, Street 1 Hyderabad – 500 034 Hand Delivery/ Registered Post (040) 331 2454 (040) 332 0753 (040) 331 1968 (F) Ms. A. Anita Mumbai Jeroo Building, 1st Floor 137 Mahatma Gandhi Road, Fort, Mumbai – 400 023 Hand Delivery (022) 267 7307 (022) 267 5829 (022) 267 1237(F) Mr.Varija Kotian Rajkot 215- 216 Jai Khodyar Commercial Centre, Rajputpara, Main Road, Rajkot 360 001 Hand Delivery (0281) 239337/ 38 Mr. U. Jadeja The Equity Shares can be tendered at the above centres between Monday to Friday from 10.00 am 3.00 pm and on Saturdays from 10.00 am to 1.00 pm. The centres will be closed on Sundays and any other Public Holidays. In case of dematerialised Equity Shares, the shareholders should ensure that the credit to the special depository account mentioned below should be received on or before June 5, 2002. In order to ensure this, Beneficial Owners should tender the Delivery Instructions at least two working days prior to June 5, 2002 (i.e. the date of closing of the Offer). Form of Acceptance of such dematerialised Equity Shares not credited to the special depository account before the date of closing of this Offer is liable to be rejected. No document should be sent to the Acquirer or the PAC or the Manager to the Offer or PTL. Note : All future correspondence, if any, should be addressed to Registrars to the Offer: Karvy Consultants Ltd., “Karvy House” 46, Avenue 4, Street No:1, Banjara Hills, Hyderabad 500 034; Tel No: +91 40 331 2454/ 332 0751/ 332 0753; Fax No: +91 40 331 1968; Email: murali@karvy.com; Contact Person: Mr. Murali Krishna C.