To understand the stylistic conventions of persuasive
writing.
To write a persuasive speech to Mrs Hannaford and Mrs
Griffiths in order to gain approval for ‘Disaster Day.’
In pairs, we will be planning and writing some
persuasive speeches to Mrs Hannaford and Mrs
Griffiths.
Firstly, we need to form an
action plan to present to them
for ‘Disaster Day’
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Which events shall we choose to do and
who will be responsible for them?
ƒ What planning will we need to do?
ƒ How will we advertise this event?
Persuasive Language
What would you say to persuade me to give
you a sweet?
Writing to Persuade
DA FOREST
ƒD =
ƒA =
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F
O
R
E
=
=
=
=
ƒS =
ƒT =
Direct speech
Alliteration
Facts
Opinions
Repetition
Emotive language including
rhetorical questions
Statistics
The Rule of Three
PEOPLE AGAINST POVERTY
Do you think you can’t afford to give money to charity?
Well stop and consider how easy it is for us to find just a
few more pounds, pounds that are desperately needed.
Every day, 50,000 people die of poverty-related causes.
They never get the chance to buy a pint, a magazine or a
CD.
Juliet, a fragile and innocent child, lives in Sudan. Five
years ago her mother died. To survive she had to raise
money begging.
STOP POVERTY NOW… Donate!!!
PEOPLE AGAINST POVERTY
Do you think you can’t afford to give money to charity?
Well stop and consider how easy it is for us to find just a
few more pounds, pounds that are desperately needed.
Every day, 50,000 people die of poverty-related causes.
They never get the chance to buy a pint, a magazine or a
CD.
Juliet, a fragile and innocent child, lives in Sudan. Five
years ago her mother died. To survive she had to raise
Emotive
money begging.
Story language Magic 3 Direct
Repetition language
STOP POVERTY NOW… Donate!!!
Rhetorical question
Alliteration Imperative Statistics
Martin Luther King, Jr.: "I
Have a Dream"
Let us not wallow in the valley of
despair, I say to you today, my friends.
And so even though we face the difficulties of
today and tomorrow, I still have a dream. It
is a dream deeply rooted in the American
dream.
I have a dream that one day this nation will
rise up and live out the true meaning of its
creed: "We hold these truths to be selfevident, that all men are created equal."
I have a dream that one day on the red hills of
Georgia, the sons of former slaves and the sons of
former slave owners will be able to sit down
together at the table of brotherhood.
I have a dream that one day even the state of
Mississippi, a state sweltering with the heat of
injustice, sweltering with the heat of oppression, will
be transformed into an oasis of freedom and
justice.
I have a dream that my four little children will one day
live in a nation where they will not be judged by the
colour of their skin but by the content of their
character.
I have a dream today!
I have a dream that one day, down in Alabama, with its
vicious racists, with its governor having his lips
dripping with the words of "interposition" and
"nullification" -- one day right there in Alabama little
black boys and black girls will be able to join hands
with little white boys and white girls as sisters and
brothers.
I have a dream today!
DA FOREST
Purpose –
why?
Audience –
language style?
Layout –
who?
form?
D = Direct language
A = Alliteration/Anecdote
F = Facts
O = Opinions
R = Repetition/
Rhetorical Question
E = Emotive language
S = Statistics
T = The Rule of Three
Persuasive Speech
We must now plan and write a speech,
using the stylistic conventions of
persuasive writing (DAFOREST), to
persuade Mrs Hannaford and Mrs
Griffiths to enable us to make Disaster
Day a reality at SDCC!
What must we do to ensure that
our writing follows a good
structure (shape)?
FIVE STEPS PLAN
1.
2.
3.
4.
5.
PAL
Five points
Order
A FOREST
Proofread
FIVE quick steps to success…
1. PAL
PURPOSE
LAYOUT
AUDIENCE
• Underline or highlight these
• How will they affect what you write?
2. Five points
• Find five points (& evidence) for your persuasion
Spider diagram
or
List
•
__________
• __________
• __________
• __________
• _______
Just write them down as they pop into your head!
3. Order
• Find
the best order for these points
(Logical order)
REMEMBER: you want an effective
opening to catch attention and an
ending with impact!
TOP TIP: USE CONNECTIVES TO LINK YOUR IDEAS
4. Write each point into a
paragraph. Go through
DAFOREST
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5. Proofread
spelling
punctuation (full stops, commas, ?s)
variety of sentence structures
paragraphs
variety of punctuation
vocabulary
Using connectives when writing to persuade…
namely
for example
EXPLAINING
in other words
such as
IDEAS
PUTTING IDEAS
IN ORDER
as already stated
firstly
further
most importantly
ADDING TO
IDEAS
in addition
also
likewise
CONCLUSION
secondly
finally
lastly
moreover
furthermore
similarly
therefore
in conclusion
all this
evidence points to
finally
all in all
Top Tips for your speech…
ƒ Open with a rhetorical question.
ƒ Use direct and inclusive language to
address the audience.
ƒ Use alliteration, repetition and the magic
3 to emphasize key points.
ƒ Use stories, statistics and emotive
language to create sympathy.
ƒ Imperatives will make people feel obliged to
agree with you.
Persuade O’meter!
Let’s share our speeches and comment on
how effective their structure and use of
persuasive language is.