A Forrester Total Economic Impact™ Study Commissioned By HP and Intel The Total Economic Impact™ Of HP ProLiant BL660c Generation 8 Blade Server As Deployed And Used By An Engineering Company Project Director: Sebastian Selhorst May 2014 Table Of Contents Executive Summary .................................................................................... 1 Disclosures .................................................................................................. 2 TEI Framework And Methodology ............................................................ 3 Analysis ........................................................................................................ 4 Financial Summary ................................................................................... 14 HP ProLiant BL660c Gen8 Server: Overview ........................................ 15 Appendix A: Total Economic Impact™ Overview................................. 16 Appendix B: Glossary............................................................................... 17 Appendix C: Supplemental Material ....................................................... 18 Appendix D: Endnotes.............................................................................. 18 ABOUT FORRESTER CONSULTING Forrester Consulting provides independent and objective research-based consulting to help leaders succeed in their organizations. Ranging in scope from a short strategy session to custom projects, Forrester’s Consulting services connect you directly with research analysts who apply expert insight to your specific business challenges. For more information, visit forrester.com/consulting. © 2014, Forrester Research, Inc. All rights reserved. Unauthorized reproduction is strictly prohibited. Information is based on best available resources. Opinions reflect judgment at the time and are subject to change. Forrester®, Technographics®, Forrester Wave, RoleView, TechRadar, and Total Economic Impact are trademarks of Forrester Research, Inc. All other trademarks are the property of their respective companies. For additional information, go to www.forrester.com. 1 Executive Summary Despite widespread awareness and intention to move workloads to the cloud, the reality of current enterprise IT is that on-premises infrastructure is still the dominant processing resource for most companies. IT hardware decision-makers continue to tell Forrester that consolidation and virtualization top their list of IT infrastructure 1 and data center priorities. Given the demonstrated importance of core infrastructure in IT budgets and planning, the economic impact of potential infrastructure assumes a prominent place in overall IT planning. HP and Intel commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying HP ProLiant BL660c Gen8 blade server within the HP BladeSystem solution. The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of the HP ProLiant BL660c on their organizations. “With the BL660c Gen8, we are finally able to deliver on some of the hardware expectations that we have been waiting for a number of years. It enables us to realize some massive consolidation of workloads and minimize our footprint.” ~ITC infrastructure manager at engineering company The HP ProLiant BL660c Gen8 blade server delivers four-socket computing in a singlewide, full-height form factor and is powered by up to four Intel Xeon processors. For a more detailed overview of the HP ProLiant BL660c Gen8, please refer to page 14. To better understand the benefits, costs, and risks associated with an HP ProLiant BL660c deployment, Forrester interviewed a large engineering company based in Australia that had invested in four HP ProLiant BL660c Gen8 servers and had experience in using them in production for more than a year. Prior to the HP ProLiant BL660c Gen8 servers, the organization also used HP blade servers and therefore had the HP BladeSystem infrastructure already in place. However, the production workload became too big for the previous generation two-socket blade servers, which had a negative impact on performance and limited the number of virtual machines. In addition, the existing blade chassis in the data center were fully occupied. The company was looking for a solution to add more capacity without having to increase the infrastructure footprint. THE HP PROLIANT BL660C GEN8 SERVERS ENABLED THE INTERVIEWED COMPANY TO DRIVE CONSOLIDATION AND REALIZE COST SAVINGS Our interviews with this engineering company and subsequent financial analysis found that this organization expects to 2 experience the risk-adjusted ROI and financial metrics shown in Figure 1. The financial analysis points to estimated benefits of nearly $1.08 million versus hardware and deployment costs of approximately $290,000, adding up to a net present value (NPV) of $790,000. FIGURE 1 Financial Summary Showing Three-Year Risk-Adjusted Results ROI: 270% Source: Forrester Research, Inc. NPV: $790,000 Payback: within 12 months 2 › › Benefits. In conducting in-depth interviews with this existing HP customer, Forrester found that the company expects to 3 achieve risk-adjusted benefits of about $1.08 million over a three-year period. In particular, the interviewed organization achieved: • SAN storage cost avoidance of approximately $687,000. For each of the four new blade servers the company added 22 TB of local storage. The company used this extra local storage capacity to isolate workloads and move them from the SAN. According to the organization, the life of the SAN has been extended and the investment in additional SAN storage capacity has been deferred for several years. • Software consolidation cost savings of $192,000. The server virtualization and consolidation enabled the company to reduce the number of database server licenses by four. • Hosting cost avoidance of nearly $154,000. The high density of the HP ProLiant BL660c Gen8 allowed the company to increase the computing capacity while keeping the same infrastructure footprint in the data center. It avoided adding an additional blade chassis. • Administration cost savings of approximately $40,000. The four new blade servers replaced 14 physical twosocket servers in the production environment. This has a positive impact on the efforts required to administer and maintain the servers. • Hardware cost avoidance due to repurposing the two socket servers valued at $12,000. The 14 previous generation two-socket servers that were removed from the production environment were either moved into development or testing environments or repurposed for other nonproduction workloads. The residual value of each server was estimated at $1,000, which was used as the net benefit estimation (cost avoidance) per server. • Increased performance. The interviewed organization also noted an increase in general performance and a positive impact on the business users as some larger workloads and reports now take less time to complete. However, the interviewed company considers the increased speed of execution as a soft benefit and it has therefore not been quantified in financial terms in this case study. Costs. To realize the above benefits, the interviewed organization experienced the following risk-adjusted costs: • Hardware costs of approximately $289,000. At the time of the interview, the company had invested in four HP ProLiant BL660c Gen8 servers at $70,000 each, including 22 TB of local attached storage. The total hardware costs also included $20,000 that the organization had to spend on upgrading the network card of the chassis. • Labor costs of approximately $3,500. These internal labor costs account for 10 man-days that were required for deploying the new HP ProLiant BL660c servers, migrating the workloads, putting the servers into production, and retiring the previous servers. Disclosures The reader should be aware of the following: › The study is commissioned by HP and Intel and delivered by Forrester Consulting. It is not meant to be used as a competitive analysis. › Forrester makes no assumptions as to the potential ROI that other organizations will receive. Forrester strongly advises that readers use their own estimates within the framework provided in the report to determine the appropriateness of an investment in HP ProLiant BL660c Gen8 blade servers. › HP reviewed and provided feedback to Forrester, but Forrester maintains editorial control over the study and its findings and does not accept changes to the study that contradict Forrester’s findings or obscure the meaning of the study. › HP provided the customer names for the interviews but did not participate in the interviews. 3 TEI Framework And Methodology INTRODUCTION From the information provided in the interviews, Forrester has constructed a Total Economic Impact™ (TEI) framework for those organizations considering deploying HP ProLiant BL660c Gen8 blade servers. The objective of the framework is to identify the cost, benefit, flexibility, and risk factors that affect the investment decision. APPROACH AND METHODOLOGY Forrester took a multistep approach to evaluate the impact that HP ProLiant BL660c Gen8 blade servers as part of the HP BladeSystem solution can have on an organization (see Figure 2). Specifically, we: › Interviewed HP marketing and sales personnel, along with Forrester analysts, to gather data relative to the HP ProLiant BL660c and the marketplace for blade servers. › Interviewed one organization currently using HP ProLiant BL660c Gen8 servers to obtain data with respect to costs, benefits, and risks. › Constructed a financial model representative of the interviews using the TEI methodology. The financial model is populated with the cost and benefit data obtained from the interviews. › Risk adjustment is a key part of the TEI methodology. While the interviewed organization provided cost and benefit information, various numbers are based on estimations. For that reason, the concerned cost and benefit totals have been risk-adjusted. The adjustments are detailed in each relevant section. Forrester employed four fundamental elements of TEI in modeling the financial impact of HP ProLiant BL660c Gen8 servers: benefits, costs, flexibility, and risks. Given the increasing sophistication that enterprises have regarding ROI analyses related to IT investments, Forrester’s TEI methodology serves to provide a complete picture of the total economic impact of purchase decisions. Please see Appendix A for additional information on the TEI methodology. FIGURE 2 TEI Approach Perform due diligence Source: Forrester Research, Inc. Conduct customer interviews Construct financial model using TEI framework Write case study 4 Analysis INTERVIEWED ORGANIZATION For this study, Forrester interviewed the ITC infrastructure manager of a multidisciplinary engineering company based in Australia. The company provides a range of services from design and manufacture to construction, installation, maintenance, and off-site repair to companies in the resources, energy, and infrastructure sectors. In 2013, the company employed more than 2,600 people, including 70 IT staff. INTERVIEW HIGHLIGHTS The interviews were conducted in March 2014. Situation HP products have been incumbent for many years on the back end of the company’s IT environment. The organization went from HP rack-mounted servers to HP blade servers as soon as the p-Class blades became available. Seven years ago, the company then moved on to the HP BladeSystem c-Class blades with the HP “We got to a point where the ProLiant BL460c. Due to performance limitations with the SAN, the company decided to leverage local direct-attached storage on the hard drive size and the RAM blade servers to host its virtual machines as opposed to using the that you could fit in our former SAN. This triggered the addition of HP BL480c servers with multiple hard drives and I/O accelerator cards. While the organization was very satisfied with the HP BL480c servers, this solution eventually also reached its performance limits. The workload grew larger than what the I/O card could handle and the company needed to find a way to continue its virtualization and consolidation efforts. In addition, there was no more available space in the existing blade chassis and the organization wanted to avoid investing in an additional rack, which would have increased its colocation costs. blade servers really reached a peak and limited the amount of virtual machines we could host.” ~ITC infrastructure manager at engineering company Solution The high density and performance of the HP ProLiant BL660c Gen8 blade servers, as well as the option of inserting two 1.2 terabyte I/O cards, made it a promising choice for the interviewed organization. In June 2012, the company was offered a beta testing program for the HP ProLiant BL660c Gen8. The server was put straight into production and was quickly considered as being the right solution for the company. In November 2012, the interviewed customer decided to invest in two HP ProLiant BL660c Gen8 blade servers in order to increase the capacity and start consolidating the server infrastructure. Virtual machines that were previously running on the HP ProLiant BL460c or HP BL480c blade servers and the SAN were moved to the new HP ProLiant BL660c Gen8 servers and their direct-attached storage. Each HP ProLiant BL660c was able to run up to 100 virtual machines. About eight previous generation two-socket physical servers were moved out of the data center and repurposed for handling nonproduction workloads. One year later, in November 2013, the company purchased two more HP ProLiant BL660c Gen8 servers to continue the virtualization of the environment. This time, the two new four-socket blades replaced six two-socket servers that were also moved out of the data center into nonproduction environments. 5 At the time of the interview, the company had plans to invest in two more HP ProLiant BL660c Gen8 servers. Results The interview revealed that: › The HP ProLiant BL660c Gen8 drives consolidation and virtualization efforts. The company moved the existing virtual machines onto the new HP ProLiant BL660c Gen8 servers and continued to transform physical into virtual workloads. In total, the four new HP ProLiant BL660c Gen8 servers replaced 14 physical previous generation two-socket blade servers. Moreover, due to the high density of the HP ProLiant BL660c Gen8 servers, the company did not have to invest in an additional blade chassis and therefore avoided related hosting costs. “The BL660c [Gen8] enables us to minimize our hardware footprint while increasing our capacity. It is a steppingstone in getting more equipment out of the door and less equipment to manage.” ~ITC infrastructure manager at engineering company › The new server environment is considered less complex and more stable. The consolidation of many servers into a few reduced the complexity of the server infrastructure and the efforts required to maintain it. Fewer servers to monitor, patch, and manage also resulted in a more stable environment for the interviewed organization. › The HP ProLiant BL660c servers in conjunction with the I/O acceleration cards boosted the performance. Examples of improved performance include an ERP archiving process that used to take more than three hours and that is now done in 20 minutes or reports that now only take a fraction of the time they used to take. › The use of direct-attached storage enabled the company to defer the investment in additional SAN storage capacity. For each of the four HP ProLiant BL660c Gen8 blade servers, the company added 22 TB worth of storage blades. The company used this local capacity to isolate workloads and move them from the SAN. The organization considers that it has thus extended the life of the SAN and deferred the investment in additional SAN storage capacity for several years. › The consolidation resulted in software license costs savings. By virtualizing most database workloads and consolidating the workloads onto the new HP ProLiant BL660c servers, the company was able to reduce the number of required database server licenses by four. › The retired two-socket servers still provide value. The previous generation two-socket servers that have been removed from the data center and withdrawn from the maintenance contract are still used by the organization. They have been repurposed within development or test environments or now process other nonproduction workloads. 6 BENEFITS The interviewed organization reported quantifiable benefits in terms of hardware and hosting cost avoidance, software consolidation cost savings, simplified server administration, and SAN storage cost avoidance. Together with the interviewee, we tried to quantify these benefit categories, which are discussed below. Another important benefit mentioned by the interviewed organization was an increase in overall performance. Some larger workloads and reports now take less time to complete. While the interviewed company considers that all of these workloads were also achievable before — just at a slower speed, it also notes a positive impact on the business users. Nevertheless, the company considers the increased speed of execution as soft benefit and it has therefore not been quantified in financial terms in this case study. “Being able to generate reports in minutes instead of hours certainly showed what efficiency we gave back to the business.” ~ITC infrastructure manager at engineering company SAN Storage Cost Avoidance The interviewed organization invested in four HP ProLiant BL660c Gen8 blade servers. For each of the four HP ProLiant BL660c Gen8 servers the company added 22 TB worth of storage blades. The company used this extra local storage capacity to isolate workloads and move them from the SAN. The organization considers that it has thus extended the life of the SAN and deferred the investment in additional SAN storage capacity for several years. For the sake of this analysis, we assume that the interviewed organization avoids investing in 44 TB of SAN storage capacity starting from Year 1 of the analysis and additional 44 TB starting from Year 2. We further assume a fully loaded storage price of $5 per GB per year. The resulting SAN storage cost savings are represented in Table 1. To take into account the uncertainty of the above assumptions, this benefit was risk-adjusted and reduced by 25%. The riskadjusted total SAN storage cost savings over the three years are $844,800. TABLE 1 SAN Storage Cost Avoidance Ref. A1 Metric Number of TB of SAN storage avoided per new blade server Calculation/ assumption Number of new blade servers (cumulated) A3 Amount of SAN storage avoided in GB A4 Assumed fully-loaded annual costs per GB At SAN storage cost avoidance A3*A4 Risk adjustment 25% SAN storage cost avoidance (risk-adjusted) Source: Forrester Research, Inc. Year 2 Year 3 22TB A2 Atr Year 1 A1*A2*1,024 2 4 4 45,056 90,112 90,112 $225,280 $450,560 $450,560 $168,960 $337,920 $337,920 $5 7 Software Consolidation Cost Savings The consolidation of the hardware also had an impact on the software license costs. With the introduction of the third and fourth HP ProLiant BL660c Gen8 servers in Year 2 of the analysis, the company virtualized most database workloads and was able to reduce the number of database licenses by four. With an assumed annual cost of $32,000 per database license, the company realizes annual savings of $128,000, as indicated in Table 2. To take into account the uncertainty of the above assumption, this benefit was risk-adjusted and reduced by 5%. The riskadjusted total cost savings over the three years are $243,200. TABLE 2 Software Consolidation Cost Savings Calculation/ assumption Ref. Metric B1 Reduced number of database server licenses B2 Assumed annual cost of one license $32,000 Bt Software consolidation cost savings B1*B2 Risk adjustment 5% Btr Year 1 Year 2 Year 3 4 Software consolidation cost savings (riskadjusted) $0 $128,000 $128,000 $0 $121,600 $121,600 Source: Forrester Research, Inc. Hosting Cost Avoidance One of the objectives of the interviewed organization was to increase the computing capacity while avoiding an increased footprint of the server infrastructure. Due to the high density of the HP ProLiant BL660c Gen8 servers, the company did not have to host an additional blade chassis. The customer estimates that the hosting of an additional blade chassis would have cost between $60,000 and $70,000 per year. To take into account the uncertainty of the above assumption, this benefit was risk-adjusted and reduced by 5%. The riskadjusted total cost savings over the three years is $185,250 as indicated in Table 3. TABLE 3 Hosting Cost Avoidance Ref. Metric Calculation/ assumption C1 Number of additional chassis avoided C2 Estimated annual hosting fees avoided per chassis Ct Hosting cost avoidance C1*C2 Risk adjustment 5% Ctr Hosting cost avoidance (risk-adjusted) Source: Forrester Research, Inc. Year 1 Year 2 Year 3 1 $65,000 $65,000 $65,000 $65,000 $61,750 $61,750 $61,750 8 Administration Cost Savings The interviewed organization reports that the new consolidated environment is easier to maintain and administer. To come up with a high-level estimation of the time savings for administrators, the company assumes that each physical server in the production environment requires on average one hour of administration effort per week. The number of physical production servers was reduced by six in Year 1 of the analysis and by four additional servers in Year 2. With an assumed average hourly salary rate of $38, the company realizes administration cost savings of nearly $12,000 in Year 1 and $20,000 in years 2 and 3, as indicated in Table 4. To take into account the uncertainty of the above assumptions, this benefit was risk-adjusted and reduced by 5%. The riskadjusted total administration cost savings over the three years are $48,807. TABLE 4 Administration Cost Savings Ref. D1 D2 D3 Metric Average administration hours spent per physical server per week Reduced number of physical servers (cumulated) Cumulated number of administration hours saved per year Calculation/ assumption Year 3 6 10 10 D1*D2*52 312 520 520 $80,000 per year/2,080 hours per year $38 $11,856 $19,760 $19,760 $11,263 $18,772 $18,772 Average fully-loaded hourly salary rate Dt Administration cost savings D3*D4 Risk adjustment 5% Administration cost savings (risk-adjusted) Year 2 1 D4 Dtr Year 1 Source: Forrester Research, Inc. Residual Value Of Legacy Blade Servers With the introduction of the HP ProLiant BL660c Gen8 servers, the company was able to repurpose a total of 14 previous generation HP ProLiant BL460c and HP BL480c servers. In Year 1 of the analysis, the company removed eight two-socket servers and six more in Year 2. The servers were moved out of the data center and into development or testing environments or repurposed for other nonproduction workloads. For the sake of this analysis, we assume that each previous generation two-socket blade server had an average residual value of $1,000. This can be considered as an investment in hardware for nonproduction workloads that the company did not have to do. The resulting financial value is represented in Table 5. To take into account the uncertainty of the above assumption, this benefit was risk-adjusted and reduced by 5%. The riskadjusted total benefit over the three years is $13,300. 9 TABLE 5 Residual Value Of Repurposed Two Socket Servers Ref. Calculation/ assumption Metric E1 Number of retired servers E2 Assumed residual value of a server $1,000 Et Residual value E1*E2 Risk adjustment 5% Etr Residual value (risk-adjusted) Year 1 Year 2 Year 3 8 6 0 $8,000 $6,000 $0 $7,600 $5,700 $0 Source: Forrester Research, Inc. Total Benefits Table 6 shows the total of all benefits across the five areas listed above, as well as present values (PVs) discounted at 10%. Over three years, the interviewed organization expects risk-adjusted total benefits to be a PV of $1.08 million. TABLE 6 Total Benefits (Risk-Adjusted) Benefit SAN storage cost avoidance Software consolidation cost savings Initial Year 1 Year 2 Year 3 Total Present value $0 $168,960 $337,920 $337,920 $844,800 $686,757 $0 $0 $121,600 $121,600 $243,200 $191,856 Ctr Hosting cost avoidance $0 $61,750 $61,750 $61,750 $185,250 $153,563 Dtr Administration cost savings $0 $11,263 $18,772 $18,772 $48,807 $39,857 Etr Residual value $0 $7,600 $5,700 $0 $13,300 $11,620 Total benefits $0 $249,573 $545,742 $540,042 $1,335,357 $1,083,653 Ref. Atr Btr Source: Forrester Research, Inc. 10 COSTS This section describes and lists the incremental hardware and labor costs incurred by the interviewed organization for deploying the HP ProLiant BL660c Gen8 servers within its environment. Hardware Costs The interviewed organization invested in a total of four HP ProLiant BL660c Gen8 servers. Each server is equipped with four Intel Xeon E5-4600 processors, 500 GB of RAM, two 1.2 TB I/O accelerator cards, and two 11 TB storage blades. The company initially purchased two HP ProLiant BL660c Gen8 servers and then added another two one year later. The approximate cost per server was $70,000, including the local attached storage. In addition, the company had to upgrade the network component on the back of the BladeSystem chassis for about $20,000 in order to make the system compatible with the new Gen8 blade servers. To take into account the uncertainty of the above approximated costs, this cost was risk-adjusted up by 5%. For the interviewed organization, the total risk-adjusted hardware costs were $315,000. TABLE 7 Hardware Costs Ref. Metric Calculation/ assumption F1 Number of BL660 Gen8 servers F2 Cost per server F3 Chassis upgrade costs Ft Hardware costs (F1*F2)+F3 Risk adjustment 5% Ftr Hardware costs (risk-adjusted) Initial Year 1 2 Year 2 Year 3 0 2 0 $160,000 $0 $140,000 $0 $168,000 $0 $147,000 $0 $70,000 $20,000 Source: Forrester Research, Inc. Labor Costs The interviewed organization reports that the process of deploying the new blade servers, migrating the production workloads, and retiring the previous generation two-socket servers was very straightforward. It estimates the total efforts for internal IT resources took 10 man-days. This is partly due to the fact that a large part of the production environment was already virtualized. Nevertheless, in order to take into account the uncertainty of the above estimation, the internal labor costs were risk-adjusted up by 25%. For the interviewed organization, the total risk-adjusted labor costs were $3,850. 11 TABLE 8 Labor Costs Ref. G1 Metric Number of man-days for setup and migration Calculation/ assumption Year 1 Year 2 5 $80,000 per year/260 working days per year G2 Average fully-loaded daily salary rate Gt Internal labor costs E1*E2 Risk adjustment 25% Gtr Initial Internal labor costs (risk-adjusted) Year 3 5 $308 $1,540 $0 $1,540 $0 $1,925 $0 $1,925 $0 Source: Forrester Research, Inc. Total Costs Table 9 shows the total of all costs, as well as associated present values, discounted at 10%. Over three years, the investment represents a net present value of a little more than $290,000 for the interviewed organization. TABLE 9 Total Costs (Risk-Adjusted) Ref. Cost Ftr Hardware costs Gtr Internal labor costs Total costs Source: Forrester Research, Inc. Initial Year 1 Year 2 Year 3 Total Present value ($168,000) $0 ($147,000) $0 ($315,000) ($289,488) ($1,925) $0 ($1,925) $0 ($3,850) ($3,516) ($169,925) $0 ($148,925) $0 ($318,850) ($293,004) 12 FLEXIBILITY Flexibility, as defined by TEI, represents an investment in additional capacity or capability that could be turned into business benefit for some future additional investment. This provides an organization with the “right” or the ability to engage in future initiatives but not the obligation to do so. There are multiple scenarios in which a customer might choose to implement HP ProLiant BL660c blade servers and later realize additional uses and business opportunities. Flexibility would also be quantified when evaluated as part of a specific project (described in more detail in Appendix A). The interviewed organization sees more room for consolidations and — at the time of the interview — had already planned on purchasing more HP ProLiant BL660c Gen8 servers. This planned investment will bring incremental value to the company in the short term; however, the company’s vision goes even further as explained by the interviewee: “In the future, we want to deliver on that private cloud vision. For me, this is the window into the future of saying how we’re going to be positioned in running these kinds of workloads.” ~ITC infrastructure manager at engineering company RISKS Forrester defines two types of risk associated with this analysis: “implementation risk” and “impact risk.” “Implementation risk” is the risk that a proposed investment in the HP ProLiant BL660c Gen8 blade server may deviate from the original or expected requirements, resulting in higher costs than anticipated. “Impact risk” refers to the risk that the business or technology needs of the organization may not be met by the investment in HP ProLiant BL660c Gen8 servers, resulting in lower overall total benefits. The greater the uncertainty, the wider the potential range of outcomes for cost and benefit estimates. TABLE 10 Benefit And Cost Risk Adjustments Benefits Adjustment SAN storage cost avoidance 25% Software consolidation cost savings 5% Hosting cost avoidance 5% Administration cost savings 5% Residual value 5% Costs Adjustment Hardware costs 5% Internal labor costs 25% Source: Forrester Research, Inc. Quantitatively capturing implementation risk and impact risk by directly adjusting the financial estimates results provides more meaningful and accurate estimates and a more accurate projection of the ROI. In general, risks affect costs by raising 13 the original estimates, and they affect benefits by reducing the original estimates. The risk-adjusted numbers should be taken as “realistic” expectations since they represent the expected values considering risk. The following impact risks that affect benefits are identified as part of the analysis: › The benefits around cost savings and cost avoidances are based on unit cost estimations that might be lower than initially expected. › Administrator productivity gains can be difficult to recapture and use effectively. › The residual value of the legacy servers is based on estimates and might be lower than originally expected. The following implementation risks that affect costs are identified as part of this analysis: › Hardware costs of the servers and the network card are based on approximate values and might be slightly higher. › Internal labor costs often exceed initial expectations. Table 10 shows the values used to adjust for risk and uncertainty in the cost and benefit estimates. Readers are urged to apply their own risk ranges based on their own degree of confidence in the cost and benefit estimates. 14 Financial Summary The financial results calculated in the Benefits and Costs sections can be used to determine the ROI, NPV, and payback period for the organization’s investment in HP ProLiant BL660c Gen8 servers. Table 11 below shows the risk-adjusted ROI, NPV, and payback period values. These values are determined by applying the risk-adjustment values from Table 10 in the Risks section to the unadjusted results in each relevant Costs and Benefits section. FIGURE 3 Cash Flow Chart (Risk-Adjusted) $1,200,000 $1,000,000 $800,000 Cash Flows $600,000 $400,000 $200,000 $0 ($200,000) ($400,000) Initial Total Costs Year 1 Total Benefits Year 2 Year 3 Cumulative Total Source: Forrester Research, Inc. TABLE 11 Cash Flow: Risk-Adjusted Costs Benefits Net benefits Initial Year 1 Year 2 Year 3 Total Present value ($169,925) $0 ($148,925) $0 ($318,850) ($293,004) $0 $249,573 $545,742 $540,042 $1,335,357 $1,083,653 ($169,925) $249,573 $396,817 $540,042 $1,016,507 $790,649 ROI Payback period Source: Forrester Research, Inc. 270% Within 12 months 15 HP ProLiant BL660c Gen8 Server: Overview The following information is provided by HP. Forrester has not validated any claims and does not endorse HP or its offerings. The HP ProLiant BL660c Gen8 Server Blades deliver four-socket computing in a singlewide, full-height form factor which includes support for: › Up to four Intel Xeon E5-4600/4600 v2 processors, each with up to 12 cores and 130 watts without system configuration restrictions. › 32 DDR3 DIMM sockets for up to 1.0 TB of HP SmartMemory and a maximum memory speed up to 1866 MHz. › Three PCIe 3.0 expansion slots (two x16) supporting the high performing mezzanine option cards. › Choice of embedded networking supports up to four 10 Gb FlexFabric ports with the Gen8 FlexibleLOM solution. HP ProLiant Gen8 design innovations to optimize application performance and proactively improve uptime: › Built-in life-cycle management tools to increase administrator productivity such as HP Active Health for continuous, proactive health monitoring with 100% of configuration changes logged with no impact to application performance for faster problem resolution, and Smart Update with system maintenance capabilities for industry leading uptime. › Accelerates virtualized and data intensive application performance with a balanced system architecture to eliminate much of the cost and complexity caused by common performance bottlenecks. › Built-in smart sensors that reduce power and cooling requirements to deliver more compute per watt, increasing data center capacity for future growth. Improved memory, storage, and I/O performance: › HP SmartMemory, which uses less power, leveraging low-voltage registered DIMMs (RDIMMs). › Gen8 embedded Smart Array P220i RAID controller with optional 512 MB flash backed write cache (FBWC), which supports the HP Smart Storage and SmartDrive carrier, and a choice of a very wide section of hot plug SAS, SATA, SAS SSD, and SATA SSD hard drives. › PCIe 3.0 I/O technology with one x8 and two x16 slots to support reduced latency and additional bandwidth per I/O expansion slot as compared to G7 blade servers. › FlexibleLOM, which customizes the server networking bandwidth, technology, OEM provider, and number of ports while meeting future server networking needs without overhauling server hardware. 16 Appendix A: Total Economic Impact™ Overview Total Economic Impact is a methodology developed by Forrester Research that enhances a company’s technology decisionmaking processes and assists vendors in communicating the value proposition of their products and services to clients. The TEI methodology helps companies demonstrate, justify, and realize the tangible value of IT initiatives to both senior management and other key business stakeholders. The TEI methodology consists of four components to evaluate investment value: benefits, costs, flexibility, and risks. BENEFITS Benefits represent the value delivered to the user organization — IT and/or business units — by the proposed product or project. Often, product or project justification exercises focus just on IT cost and cost reduction, leaving little room to analyze the effect of the technology on the entire organization. The TEI methodology and the resulting financial model place equal weight on the measure of benefits and the measure of costs, allowing for a full examination of the effect of the technology on the entire organization. Calculation of benefit estimates involves a clear dialogue with the user organization to understand the specific value that is created. In addition, Forrester also requires that there be a clear line of accountability established between the measurement and justification of benefit estimates after the project has been completed. This ensures that benefit estimates tie back directly to the bottom line. COSTS Costs represent the investment necessary to capture the value, or benefits, of the proposed project. IT or the business units may incur costs in the form of fully burdened labor, subcontractors, or materials. Costs consider all the investments and expenses necessary to deliver the proposed value. In addition, the cost category within TEI captures any incremental costs over the existing environment for ongoing costs associated with the solution. All costs must be tied to the benefits that are created. FLEXIBILITY Within the TEI methodology, direct benefits represent one part of the investment value. While direct benefits can typically be the primary way to justify a project, Forrester believes that organizations should be able to measure the strategic value of an investment. Flexibility represents the value that can be obtained for some future additional investment building on top of the initial investment already made. For instance, an investment in an enterprisewide upgrade of an office productivity suite can potentially increase standardization (to increase efficiency) and reduce licensing costs. However, an embedded collaboration feature may translate to greater worker productivity if activated. The collaboration can only be used with additional investment in training at some future point. However, having the ability to capture that benefit has a PV that can be estimated. The flexibility component of TEI captures that value. RISKS Risks measure the uncertainty of benefit and cost estimates contained within the investment. Uncertainty is measured in two ways: 1) the likelihood that the cost and benefit estimates will meet the original projections, and 2) the likelihood that the estimates will be measured and tracked over time. TEI applies a probability density function known as “triangular distribution” to the values entered. At a minimum, three values are calculated to estimate the underlying range around each cost and benefit. 17 Appendix B: Glossary Discount rate: The interest rate used in cash flow analysis to take into account the time value of money. Companies set their own a discount rate based on their business and investment environment. Forrester assumes a yearly discount rate of 10% for this analysis. Organizations typically use discount rates between 8% and 16% based on their current environment. Readers are urged to consult their respective organizations to determine the most appropriate discount rate to use in their own environment. Net present value (NPV): The present or current value of (discounted) future net cash flows given an interest rate (the discount rate). A positive project NPV normally indicates that the investment should be made, unless other projects have higher NPVs. Present value (PV): The present or current value of (discounted) cost and benefit estimates given at an interest rate (the discount rate). The PV of costs and benefits feed into the total NPV of cash flows. Payback period: The breakeven point for an investment. This is the point in time at which net benefits (benefits minus costs) equal initial investment or cost. Return on investment (ROI): A measure of a project’s expected return in percentage terms. ROI is calculated by dividing net benefits (benefits minus costs) by costs. A NOTE ON CASH FLOW TABLES The following is a note on the cash flow tables used in this study (see the example table below). The initial investment column contains costs incurred at “time 0” or at the beginning of Year 1. Those costs are not discounted. All other cash flows in Years 1 through 3 are discounted using the discount rate at the end of the year. PV calculations are calculated for each total cost and benefit estimate. NPV calculations are not calculated until the summary tables are the sum of the initial investment and the discounted cash flows in each year. Sums and present value calculations the Total Benefits, Total Costs and Cash Flow tables may not exactly add up, as some rounding may occur. TABLE [EXAMPLE] Example Table Ref. Source: Forrester Research, Inc. Metric Calculation Year 1 Year 2 Year 3 18 Appendix C: Supplemental Material Related Forrester Research “Strategic Benchmarks 2014: Server Virtualization,” Forrester Research, Inc., March 6, 2014 “Predictions For 2014: Servers And Data Centers,” Forrester Research, Inc., December 19, 2013 “Consolidate And Optimize Your IT Infrastructure And Data Centers Into 2014 And Beyond,” Forrester Research, Inc., September 30, 2013 Appendix D: Endnotes 1 According to Forrester’s Forrsights Hardware Survey, Q3 2013, 77% deem server, storage and network virtualization and consolidation a high or critical priority for their organization. Source: “Consolidate And Optimize Your IT Infrastructure And Data Centers Into 2014 And Beyond,” Forrester Research, Inc., September 30, 2013. 2 Forrester risk-adjusts the summary financial metrics to take into account the potential uncertainty of the cost and benefit estimates. For more information see the section on Risks. 3 All monetary values in this section are indicated as three-year risk-adjusted present values (PV).