WORLDWIDE INDUSTRIAL BUSINESS Embracing Change Creative New Uses Even when there is a last minute Electrolux also relies on the DocuTech manufacturing change to a product for to produce stack slips, which are bar- which there are no manuals in reserve, coded sheets applied to the product Electrolux employees can turn out containing vital product tracking manuals for the new model without information such as product number, slowing down the assembly schedule. manufacturing week and serial number. Previously, these slips were printed on “The DocuTech saves us from the desktop laser printers — a task which awkward position of needing to change would take an Electrolux employee an or being without a user manual,” says entire day to complete. Now, by using a Nygren. “Often someone from the label program and the DocuTech Media assembly line will come up to the Server, this printing task is completed in computer department and simply bring a fraction of the time previously required. Not surprisingly, Electrolux has reaped substantial savings from the Xerox publishing system. “Our costs in this area have been reduced by approximately 45 CASE STUDY percent after the DocuTech installation,” says Nygren, who bases his figures on lower capital costs, decreased waste CONSUMER PRODUCTS Electrolux from outdated manuals and reduced storage requirements. Perhaps most importantly, ready-to-ship products no longer have to languish in an Electrolux warehouse until their new manuals are completed. the user manuals with him back to the assembly area. We no longer produce “We are very creative in finding new products without user manuals.” uses for the DocuTech,” boasts Engman, The past five years, however, have who says that Electrolux employees use the system for everything from business cards to self-adhesive labels. “The ELECTROLUX CLEANS HOUSE been particularly challenging for Electrolux as it faced increasingly strong competition from a handful of DocuTech has even made it possible for rival European and US-based appliance us to help some of the local community Assembly Area and sports organizations with game programs In-House Printing Keep concentrated its efforts on becoming and publications. It’s very popular.” Company Competitive even more nimble and flexible regard- Electrolux, a Stockholm, Sweden-based ing production schedules in order to company, produced what is considered meet customer demand. manufacturers. In response, Electrolux to be the Cadillac — or, perhaps more accurately, the Volvo — of vacuum The glitch: keeping user and instruction cleaners, refrigerators, stoves and other manuals updated and available without household appliances. Having been in overstocking or being forced to wait the appliance business for more than four weeks for new manuals to arrive 75 years, Electrolux has seen its share from an outside printer. Although a of market changes. majority of Electrolux’s manuals are printed in English, a substantial number ©2000 XEROX CORPORATION. Xerox®, The Document Company®, and the digital X are trademarks of XEROX CORPORATION. All rights reserved. 701P33709 are also printed in Swedish, Finnish and Changing to Stay approximately Manuals in Days, Norwegian with some manuals using a Competitive 100 PCs and a Not Weeks Digital Equipment mix of all four languages. These manuEach facility had to keep hundreds of Today, manuals are produced while the Corp. (DEC) VAX als had to be stored until they became manuals in stock in order to keep up products are being built, using the two minicomputer. outdated, then they were thrown away. with demand. These storage costs, DocuTechs which are installed at the combined with printing and typesetting assembly line. Engman explains the Nygren explains: “We decided to invest “The type of production we have in expenses, made maintaining updated production process: “We have a writer in the DocuTechs for three reasons. One Motala (one of Electrolux’s four assembly manuals a substantial expense. in Stockholm who updates current locations in Sweden) involves assembling is cost savings, of course. After looking stoves, refrigerators and kitchen fans in at all the cost components, we believe manuals or creates new ones using The most difficult situation, however, Mac/QuarkXPress publishing software. the DocuTech is more economical. We small batches — 12 to 250 batch sizes was when the factory ran short of cur- When she’s finished with the document, also consider time as an important con- with approximately 350 product models,” rent manuals. “Even if we did not have she transfers it via modem to our DEC sideration, especially when we’re able explains Hans Nygren, Controller for the manuals available, we still had to VAX computer located in Essingern in to reduce the time it takes to produce a Electrolux. “These small batch sizes produce products,” points out Bo Stockholm. When it has been received manual from four weeks to three days. often mean that the assembly line may Engman, Computer Operations Finishing of the manuals is performed in-line, using DocuTech’s Signature Booklet Maker with Cover Insertion Module. The finished manuals are then stored temporarily next to the assembly line until needed. by the VAX computer, she sends us a production is The third reason is the risk of obsoles- produce several different kinds of products Manager for Electrolux. “These products fax informing us that the user manual is cence. We often change models here, in one day. User manuals must always be would go to the warehouse without ready. Then, I transfer the user manual which means there are large obsoles- available in a timely manner if we’re to user manuals, which meant that we to my disk, and then into the media cence costs.“ get these products shipped out on time. “ Now, manual had to go back and enclose them later.” server through my PC for translation into the DocuTech. “The big difference,“ Nygren continues, Electrolux uses DocuTech Extended Storage for virtually unlimited storage as flexible as on optical disk or magnetic tape, to hold Electrolux’s the electronic versions of the manuals product for future printing. To accommodate last-minute changes, manufacturing “is that now we produce manuals ourreduce storage space and cut costs, “When we go to press, we run the selves in a timely manner in the correct Electrolux purchased two Xerox manuals batch sorted,” Engman adds. amount and at a low cost.” DocuTech Network Publishers. A Token “The result is that the first user manual is Ring network links the DocuTechs to finished when the last page is printed in the first batch. That is a clear advantage.” “Storing 3-4 weeks worth of manuals was a major expense — both in terms of printing expenses and in required storage space,” Nygren says. “By printing manuals as we need them, we’ve managed to reduce capital expenses related to Now, manual production is as flexible as Electrolux’s product manufacturing system. Two days before a particular storing manuals to one tenth of what we previously spent. The freed-up capital is substantial.” model is to be assembled, Electrolux employees run the product’s user manuals, printing only as many as the assembly area plans to produce. WORLDWIDE INDUSTRIAL BUSINESS WORLDWIDE INDUSTRIAL BUSINESS system. ”