Social Media Tips - Michigan Diabetes Partners in Action Coalition

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SOCIAL MEDIA
Make A Move: Just Walk More Today!
In this document:
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4 sample Facebook posts
5 sample Twitter posts
Tips for using Facebook
Tips for using Twitter
Sample Facebook Posts
*All posts are designed to “copy and paste” on your organization’s Facebook page
1. More adults now include walking as part of a physically active lifestyle. Physical activity
such as walking can help us feel better, reduce stress, keep our weight and blood
glucose in a healthy range, and increase our energy—which helps to prevent type 2
diabetes. The @Diabetes Partners in Action Coalition wants you to Make a Move: Just
Walk More Today! Visit the link below for more information on managing and preventing
diabetes.
Link to attach: www.dpacmi.org/MakeAMove
2. For adults, it’s important to be physically active 30 minutes a day, most days of the
week. Physical activity, such as walking, helps control weight. People who are
physically active live longer and have a lower risk for type 2 diabetes, heart disease,
stroke, and other health conditions. The @Diabetes Partners in Action Coalition wants
you to Make a Move: Just Walk More Today! For more information about preventing and
managing diabetes, visit the link, below.
Link to attach: www.dpacmi.org/MakeAMove
3. Make a Move: Just Walk More Today! According to the CDC, more than 6 in 10 people
walk for transportation, fun, relaxation or exercise. Walking the dog does count as
physical activity! Physical activity such as walking can improve health and lower the risk
for type 2 diabetes, heart disease, stroke, and more. For more information, check out the
@Diabetes Partners in Action Coalition!
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Link to attach: www.dpacmi.org/MakeAMove
4. When you move more every day, you will burn more calories. This will help you reach
your weight loss goal and control your diabetes. Try to get at least 30 minutes of
moderate-intensity physical activity five days a week. If you have not been active, start
off slowly, building up to your goal. The @Diabetes Partners in Action Coalition wants
you to Make a Move: Just Walk More Today! For tips to help you increase your physical
activity and walk more each day, visit the @National Diabetes Education Program at the
link below.
Link to attach: http://ndep.nih.gov/resources/diabetes-healthsense/make-a-plan.aspx
Twitter
*All posts are designed to “copy and paste” on your organization’s Twitter page (<140
characters)
1. For adults, it’s important to be physically active 30 minutes a day, 5 days a week.
#MakeAMove to prevent #diabetes - walk more today!
2. More than 145 million adults include walking as part of a physically active lifestyle.
#MakeAMove: Just Walk More & control your #diabetes.
3. #MakeAMove: Just Walk More Today! Check out @NDEP's #Diabetes HealthSense tool
to help you plan & reach your goals: http://ndep.nih.gov/resources/diabeteshealthsense/make-a-plan.aspx
4. #MakeAMove: Just Walk More Today! Walking can improve health & lower your risk for
type 2 #diabetes. Learn more: http://ndep.nih.gov/am-i-at-risk/MoveMore.aspx
5. People who walk regularly can have a lower risk for type 2 diabetes.
#MakeAMove & walk more today: www.dpacmi.org/makeamove.aspx
Tips for Using Facebook
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Tagging Others & Using the “@” Symbol
When referring to another organization or business that also has a Facebook page, use
the @ symbol to tag their page. By tagging another page, you are increasing the visibility
of the update you’ve posted and alerting the tagged business/organization that you are
doing so.
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So, if you want to tag Diabetes Partners in Action in a Facebook post, type in @ then
start typing their name. “Diabetes Partners in Action” should pop up so you can easily
select it. You will be able to tag most pages unless they are private.
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Posting Links and Utilizing Space
When posting a link, it will automatically attach after you’ve copied and pasted the URL.
After it attaches to your post, you can delete the URL from your typing space, and utilize
room for your message.
So, if you type www.dpacmi.org, wait a moment for the link to appear with an image or
logo in an attachment below, then delete the link from the typing space and begin typing
your message.
Tips: Twitter
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Using Hash Tags (#) and Trending
Hash tags are Twitter’s way of following trends: what is being discussed on Twitter and
at what rate. Use a hash tag with a single word or statement (without spaces) to help get
a phrase or word trending. When on your Twitter account, you can also click words that
include hash tags to see what other users are saying.
For example, when talking about the Make a Move initiative, you could regularly use
#MakeAMove. If you click on #MakeAMove when logged in, you can see all the tweets
about this phrase.
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Character Limits and Space
Twitter only allows tweets to be 140 characters long, which includes punctuation,
spacing, letters, etc. This is part of the appeal of Twitter to many users, so the general
understanding is that the smaller number of words you can use to make your point, the
better.
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Tagging Others & Using the “@” Symbol
Similar to Facebook, you can tag other users (organizations, businesses, individuals,
etc.) on Twitter by incorporating the @ symbol. When referring to another organization or
business that also has a Twitter account, use the @ symbol to tag them. By mentioning
others, you are increasing the visibility of the update you’ve posted and alerting the
tagged business/organization that you are doing so.
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For example, you could use the Make a Move initiative to alert the National Diabetes
Education Program (NDEP) in a tweet like this: “Hey @NDEP! We’d love for you to
check out our newest diabetes management initiative, #MakeAMove!”
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