MPA eBulletin, Oct. 3, 2012 - Missouri Press Association

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MPA eBulletin, Oct. 3, 2012
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-- Chances are good at $100 prize!
-- National Newspaper Week is NEXT WEEK!
-- Photojournalism Hall of Fame induction Oct. 18
-- How was the Convention?
-- Webinar on Valassis implications
-- Contact Congress to fight Valassis deal
-- You need Intelligent Mail Barcodes in January
-- Training for sales people will help your business
-- AG says you may be eligible for antitrust payment
-- Mo. Professional Communicators' season begins Oct. 13
-- Family Owners Conference Oct. 26-27
-- Inland Press annual meeting Oct. 28-30 in Chicago
-- Classified Multimedia Conference Nov. 7-9
-- Help Wanted / Marketplace
-- MPA Calendar
-- Who else needs or wants to receive this eBulletin?
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-- Chances are good at $100 prize!
You could win a $100 Apple Store gift card from Missouri Press!
Update forms for the 2013 Missouri Newspaper Directory will be sent soon.
Everyone who returns the form by the Oct. 19 deadline will be entered into a
drawing to win one of three $100 cards.
With fewer than 300 newspapers potentially eligible, and with three prizes, your
chances of winning are good, but only if you return your Directory Update form by
Oct. 19.
Please fill out the Directory Update completely. Up-to-date information about your
newspaper is critical to Missouri Press being able to provide advertisers with
accurate quotes for their buys.
Watch for the Update form in your mail. Return the form promptly for your chance
at a $100 Apple Store gift card.
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-- National Newspaper Week is NEXT WEEK!
Material you can use to promote National Newspaper Week (NNW) is available at
nationalnewspaperweek.com. NNW runs Oct. 7-13, so promote your paper and
your industry in every issue you publish next week. This year's theme is
“NEWSPAPERS – The Cornerstone of Your Community.”
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-- Photojournalism Hall of Fame induction Oct. 18
Three people will be inducted into the Missouri Photojournalism Hall of Fame at 4
p.m. Thursday, Oct. 18, in Washington, Mo.: Kansas City native Jean Shifrin,
longtime St. Louis photojournalist Wiley Price and government and space
program photographer Lee Battaglia.
The program is free and open to the public. Seating and refreshments need to be
ordered, so everyone wanting to attend should contact the Missouri Press
Association at (573) 449-4167, dcrews@socket.net.
Information about the Photojournalism Hall of Fame and previous inductees can
be seen at mopress.com/Photojournalism_HOF.php.
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-- How was the Convention?
Would you like to be entered in a drawing for $100 OFF next year's MPA
Convention registration?
Even if you didn't attend the Convention in Columbia, take a couple of minutes to
complete this Convention survey by Oct. 31. Everyone who does will be entered
in the drawing. The information you provide will help shape future MPA
conventions. http://www.surveymonkey.com/s/9RYM9Q2
Next year's MPA Convention -- the 147th -- will be Sept. 5-7 at the Marriott
Downtown in Kansas City. We hope to see you there!
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-- Webinar on Valassis implications
Your insert revenue is under assault by direct mailers (Valassis) and the USPS.
Missouri Press Association and the Local Media Association (LMA) can help
provide answers to questions about this threat.
A webinar titled “Valassis: US Postal Service Update,” will be presented tomorrow
(Thursday, Oct. 11) at 2:30 p.m. (Central).
The three-year negotiated service agreement (NSA) authorized between the
Postal Service and Valassis provides significant discounts for advertising inserts.
If you deliver preprinted inserts, this likely will cost you revenue.
The webinar is free to LMA members and $39 for MPA members who are not
members of LMA. You can register online at www.localmedia.org.
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-- Contact Congress to fight Valassis deal
Missouri Press and other newspaper organizations continue to encourage their
members to contact their U.S. senators and representatives and ask them to
support legislation to stop the Postal Service's special-rate Valassis deal. The
Postal Regulatory Commission has approved the deal, so relief needs to come
from Congress.
"Talking points" for your calls, from the Newspaper Assn. of American, are
attached.
The Capitol switchboard is (202) 224-3121. Call your representative and both
Senators Roy Blunt and Claire McCaskill.
Missouri Press would like to know how your congress people respond to your
calls. Send your reports to dcrews@socket.net.
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-- You need Intelligent Mail Barcodes in January
Effective January 2013 newspapers must implement Intelligent Mail barcode (IMb)
in order to be eligible for automation mailing rates.
An Online Media Campus webinar at 1-2:30 p.m. (Central) on Friday, Nov. 2, will
show you how to continue taking advantage of automation rates. It will cover
migration to the IMb, including creating the barcode, obtaining a Mailer ID,
working with your software vender and much more.
The cost is $35. Register by Oct. 30 to avoid the $10 late-registration fee.
About the Intelligent Mail Barcode
-- What it is and what it means
-- Differences
between Basic and Full-Service -- Different types of IMb (piece, sack/tray,
container)
-- USPS requirements for IMb transition
-- What is needed to
produce and use a basic IMb?
-- Business Customer Gateway account -Mailer ID (MID)
-- Compatible software and hardware
-- Possible adjustments to
mailpiece design
Get more information and register at www.onlinemediacampus.com.
Online Media Campus is brought to you by Southern Newspaper Publishers
Association and Iowa Newspaper Foundation. MPA is a co-sponsor, which
entitles you to the $35 webinar fee.
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-- Training for sales people will help your business
Your Missouri Press Association is partnering with the Local Media Association
(LMA) to provide advertising sales certification training for your ad reps. Sales
staffs can improve and reinforce their print and online sales skills using this new
web-based media sales program. Current courses include Basic Online, Basic
Print and Basic Print and Online with new courses being added in the next several
months.
LMA formerly was known as Suburban Newspapers of America.
The training consists of nine video webinars on topics including needs analysis,
product knowledge, terminology, territory management, basic marketing,
competitive media, presentation skills, answering objections and closing skills.
Upon completion of the nine modules, participants will take a 50-question test that
requires a 90% grade or higher to earn certification.
Some newspapers have used the certification program to introduce new
salespeople to the basic skills they need to be successful. Others have used it as
a refresher for experienced salespeople, with many companies requiring their
entire sales team to participate and pass the test.
The cost of the training is $35 per webinar, per person, with multiple-user
discounts available. For more information contact Mark Laskowski, Association
Partnership Manager, LMA, at (843) 667-6647 or
mark.laskowski@local.media.org.
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-- AG says you may be eligible for antitrust payment
The Missouri Attorney General's Office has asked MPA and other associations to
notify their members about payments they could receive as the result of an
antitrust settlement.
If between 1999 and 2006 you bought a TV set, computer monitor or laptop with a
flat screen you may be eligible to receive a payment of at least $25. All claims for
payment must be made by Dec. 6.
To learn about the settlement and how to submit an online claim, visit the AG's
website, ago.mo.gov, or the settlement website, LCDclass.com. Claims can be filed
easily from the settlement website. The case is: TFT-LCD (Flat Panel) Antitrust
Litigation, MDL No. 1827.
The letter from the AG's office also encourages everyone to notify their friends
and families about their potential to recover a share of this settlement.
_______________________________________________
-- MPC's program season begins Oct. 13
Deborah Peterson, a member of the St. Louis Post-Dispatch's Editorial Board and
a former columnist for the paper, will speak Saturday, Oct. 13, at the meeting of
the Missouri Professional Communicators (MPC). This first meeting of MPC's
program season will be 9-10:30 a.m. at The Heights, 8001 Dale Ave., Richmond
Heights.
Those planning to attend are asked to respond by noon, Oct. 10, to Linda BriggsHarty, 314-610-2362 or mpcnfpw@gmail.com. Cost for the program, which
includes a light breakfast, is $10 for members, $12 for non-members.
MPC is the state affiliate of the National Federation of Press Women and is an
affiliate of Missouri Press Association. Meetings are open. Anyone associated
with any aspect of communications is most welcome to attend.
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-- Family Owners Conference Oct. 26-27
Inland Press Association's 2012 Family Owners and Next Generation Leadership
Conference will be Friday-Saturday, Oct. 26-27, at the Renaissance Chicago
Downtown. For information go to inlandpress.org.
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-- Inland Press annual meeting Oct. 28-30 in Chicago
Direct mail expert Jim Hart will lead a session to arm publishers and sales
executives with a proactive strategy to keep Valassis out of your insert market.
Inland Press Association's 127th Annual Meeting, Oct. 28-30 in Chicago, will
provide a powerful reminder of the strength of newspapers and guidance on how
to wield that strength to prosper across any platform, including digital, mobile, ecommerce and social media.
For complete information go to inlandpress.org.
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-- Classified Multimedia Conference Nov. 7-9
Local Media Association (formerly Suburban Newspapers of America) will hold its
annual Classified Multimedia Conference Nov. 7-9 at the Sheraton Chicago
O’Hare Airport Hotel. It will focus on using all of the tools of multimedia to grow
this critical segment of our business.
Missouri Press members who are not LMA members can register online at
www.localmedia.org. The registration fee is $495 for the first attendee and $445
for each attendee thereafter. Register before Oct. 19 to receive this early-bird
pricing.
Room rates are $149 per night plus tax for reservations made by Oct. 14, (888)
627-8117
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-- Help Wanted / Marketplace
FOR SALE
SOUTHEAST KANSAS weekly newspaper for sale. Newspaper of record for
multiple entities, solid subscription and advertising base. Good opportunity for
individual wanting to be own boss or addition to current news organization. Send
inquiries to seller546@yahoo.com. 10-2(2)
HELP WANTED
SPORTS REPORTER: The Republic Monitor is seeking a Sports Champion to
cover local high school sports and general assignments. Experience in
Photography and any Web experience a plus. NewsEdit Pro and Photoshop
experience preferred. We are a family of eight local newspapers in print and
online surrounding Springfield, MO. We offer good pay and benefits and many
opportunities to make a difference. EOE. Send resume and samples to: Sports,
P.O. Box 330, Bolivar, MO 65613; email: careers@MO.NeighborNews.com or fax:
417-326-8701. 9-26
FEATURES EDITOR: Springfield Business Journal, an award-winning weekly
niche publication in southwest Missouri, is seeking a features editor to manage
content in the weekly sections and special event publications. Three to five years
of reporting, ideally in business, and following Associated Press style is preferred.
Requirements include ability to plan and clearly communicate desired assignment
outcomes and to work with writers and their copy. The position offers competitive
pay and benefits, including health, life and 401(k). Send résumé and clips to Eric
Olson, editor, eolson@sbj.net or PO Box 1365, Springfield, MO 65801. 9-26
ACCOUNT EXECUTIVE: We are looking for an energetic individual to join our
advertising sales team. Must possess the ability to manage multiple accounts and
projects simultaneously in a fast-paced, deadline-critical environment. Must excel
at prospecting new business accounts, earning rapport and providing ongoing
customer service. Must be able to master and present the features, advantages
and benefits of a wide portfolio of product offerings including newspaper
advertising, special sections, specialty publications, commercial printing, direct
mail, search engine marketing and an array of online advertising products.
Successful candidates will have the ability to consult with clients to develop, sell
and executive a marketing plan that will produce results for the advertiser. Good
communication skills are essential. Print and Internet sales experience will be
helpful, but is not mandatory. We offer an attractive benefits package including
health & dental insurance, 401K and profit sharing. EOE. Please email cover
letter, resume and salary history to Liberty Tribune publisher Matt Daugherty:
mdaugherty@npgco.com. The Liberty Tribune is a division of NPG Newspapers
and the News-Press & Gazette Company, a growing, multi-generation familyowned company based in St. Joseph, Mo. 9-25
PAGE DESIGNER/PHOTOGRAPHER: SBJ Publishing, a southwest Missouri
publishing group for the award-winning Springfield Business Journal and Joplin
Tri-State Business Journal, is seeking an editorial page designer and
photographer. Proficiency in Adobe InDesign and expertise in typography
preferred. The position offers competitive pay and benefits, including health, life
and 401(k). A detailed job description is available for interested candidates. Send
résumé and design/photo samples to Eric Olson, editor, eolson@sbj.net or PO
Box 1365, Springfield, MO 65801. 9-24
REPORTER: Immediate opening for reporter for award-winning weekly
newspaper in Bowling Green, Mo. Attention to detail, positive attitude, and strong
writing and photography skills a must. Candidate must be energetic, motivated,
and willing to take on the challenge of all reporting duties at a small weekly.
Excellent benefits package, 401(k), etc. Contact Linda Luebrecht, publisher,
Bowling Green, P.O. Box 110, Bowling Green, MO 63334 or email
bgtpub@lcs.net. 9-20
AD DIRECTOR: The Joplin (Mo.) Globe seeks an experienced, innovative and
results-oriented advertising director. The advertising director must possess a keen
understanding of print and digital advertising, as well as audience-based selling.
We need someone with a track record in advertising leadership who can create
and execute a multi-platform sales strategy including print, niche publications,
websites and mobile products. Our advertising director develops revenue
opportunities through acquisition, retention and consultative selling. The
advertising director works with key accounts, drawing upon a large base of small
businesses, makes sales calls and attends community and client events. The
ability to quickly assess situations, create innovative plans and establish superior
partnerships and relationships is essential. We need a skilled leader who can
train, recruit and develop a committed sales and marketing organization. The
Joplin Globe is a 24,000-circulation, seven-day newspaper in southwest Missouri.
The Globe publishes several monthly and bimonthly magazines, a weekly TMC
product and a website, http://www.joplinglobe.com. Joplin is home to Missouri
Southern State University and offers a range of recreational activities including
Missouri's first Audubon Nature Center. Send resume and cover letter to Michael
Beatty, Publisher, 117 E. Fourth Street, Joplin, Mo., 64801; or email to
mbeatty@joplinglobe.com. 9-17
COPY EDITOR: The Columbia Daily Tribune, an award-winning daily, has an
opening for a full-time copy editor. Applicants should know AP style, have
excellent language, grammar and headline writing skills, and experience with
InDesign. The schedule is Monday through Friday 8 AM to 5 PM with weekend
rotation. Job benefits include health insurance, vacation pay, sick pay, employee
gym and 401(k). Email resume to srinehart@columbiatribune.com or send to
Columbia Daily Tribune, Human Resources, 101 N. Fourth Street, Columbia, MO
65201. EOE / Drug free Workplace. 9-17
ACCOUNT EXECUTIVE (AE) / SALES REPRESENTATIVE: If you are integrityoriented, serious about customer service, care about solving problems for your
clients, self-motivated, have a desire to succeed and a genuine interest in
business, AND if you desire to be compensated for a job well-done, you may be a
candidate for an outside Advertising Sales Representative position within our
company in the Southwest MO area. We pride ourselves in being a “Customer-1st”
kind of company. We put the needs of our clients before our needs, and we work
hard to always do what we say we will do. We are looking for an advertising sales
representative who will assist local businesses with their advertising needs. EOE.
Visit our website at www.commpub.com. If you are all the above and detailoriented, creative, trustworthy, responsible and a consistent achiever, send
resume to: AE position, PO Box 330, Bolivar, MO 65613, email:
careers@MO.NeighborNews.com or fax 417-326-8701. 9-12
CIRCULATION DIRECTOR: A 5,000-circulation daily in Southwest Missouri is
seeking a highly motivated and professional circulation director. Qualified
candidates should have experience in the mailing and carrier delivery of a daily
publication, as well as supervisory and computer skills. Must be a well-organized
team player. Experience in carrier route management a must for this position.
Competitive compensation and benefits package. Please send resumes and
references to: Matt Wright; The Lebanon Daily Record; 100 E. Commercial;
Lebanon, Mo., 65536. No phone calls, please. 9-11
GENERAL ASSIGNMENT REPORTER: The Marshall Democrat-News is
accepting applications for a general assignment reporter position. Marshall is a
small city in a culturally and agriculturally rich area of mid-Missouri. Reporters
cover a wide range of beats, including local governments, organizations and
agencies. Reporters also cover community events and regularly write features on
local people. Duties will also include photography and web publishing. Experience
with news and feature digital photography is helpful but not required. Experience
with Quark Express (or comparable page design program) helpful but not
required. Inquisitiveness, flexibility, good attitude and good rapport with sources
are highly valued. Reporters cover meetings and events throughout
the county, so reliable transportation is important. Please send cover letter,
resumé and four to eight samples of published stories and photos. Email
preferred. CD or print acceptable. Send to Eric Crump, editor, at
ecrump@marshallnews.com or 121 N. Lafayette Ave., P.O. Box 100, Marshall,
MO 65340. 9-6
REPORTER: Are you someone who wants to make a difference? If you are, and
you possess the skills to work in the Editorial department of a community
newspaper, we would like to talk with you about a full-time position in BUFFALO,
MO. Experience in Photography and Page Design preferred and any Web
experience a plus. Quark, NewsEdit Pro and Photoshop experience preferred. We
are a family of eight local newspapers surrounding Springfield. We offer good
benefits and many opportunities to make a difference. EOE. Email resume and
samples to: careers@MO.NeighborNews.com. Fax to 417-326-8701 or mail to
Reporter, PO Box 330, Bolivar, MO 65613. 9-5
WRITER: The Richmond News is seeking a part-time reporter to cover the
Richmond R-XVI School District and do human interest stories in Ray County, Mo.
Candidates must possess strong reporting skills and an ability to write clearly and
concisely. Send resumes and clips to JoEllen Black, publisher, P.O. Box 100,
Richmond, MO 64085 or email to publisher@richmond-dailynews.com. 9-5
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-- MPA Calendar
October
4-7 -- 126th annual National Newspaper Association Convention, Embassy Suites
Airport Convention Center, Charleston, S.C.
7-13 -- National Newspaper Week (nationalnewspaperweek.com)
18 -- Missouri Photojournalism Hall of Fame Induction, 4 p.m., Washington, Mo.
November
17 -- Mizzou football v. Syracuse (kickoff time to be announced), Columbia
_______________________________________________
-- Who else needs or wants to receive this eBulletin?
If others in your office should receive this eBulletin, please reply with their names
and email addresses.
EBulletins are archived on the MPA website at
http://www.mopress.com/ebulletin.php.
Direct comments to Kent Ford, MPA editor, kford@socket.net.
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