Project Report
On
Business opportunity of Beetel Set Top
Boxes
Submitted in requirement of partial
fulfillment of
Post Graduate Diploma in Business
Management Programme
By
Your Name
MBA/PGDM
YOUR ROLL NO
COLLEGE LOGO & NAME
BHARTI TELETECH LIMITED
(A Bharti Enterprise)
ACKNOWLEDGMENTS
It was a great opportunity for me to work with Bharti Teletech limited, pioneers Beetel
telephones and Set top boxes. I am extremely grateful to those who have shared their
expertise and knowledge with me and without whom the completion of this project would
have been virtually impossible.
Firstly, I would like to thank my project guide Mr. Anurag Shankar, Sales ManagerSTB North, Bharti Teletech Ltd., who has been a constant source of inspiration for me
during the completion of this project. He gave me invaluable inputs during my endeavor
to complete this project.
I am indebted to all staff members of Bharti Teletech Ltd. for their valuable support and
co-operation during the entire tenure of this project. Not to forget, all those who have
kept our spirits surging and helped me in delivering my best.
I would like to record my thanks to reverent Soum Aditya Juyal my project guide who
helped me in my project of our institute Apeejay School Of Management.
The acknowledgement will not be complete without a vote of thanks to all other people
who helped me in one way or the other in completion of this project
CONTENTS
A) Title page
B)Certificate
C)Acknowledgement
Page Number
i
ii
iii
1) Executive Summary ……………………………………………..
2) Profile ……………………………………………………………
2.1 Marketing and Exports……………………………………..
2.2 Product line…………………………………………………
2.3 Management……………………………………………
2.4 Organization structure ……………………………………..
2.5 Values………………………………………………………
2.6 Quality policy………………………………………………
2.7 Quality Achievements……………………………………...
2.8 Bharti venture in Set Top Market………………………….
2.9 SWOT Analysis……………………………………………
2.10 Competitive analysis……………………………………..
3). Project 1
3.1Research objective………………………………………..
3.2 Methodology……………………………………………
3.3 Field work……………………………………………….
3.4 Research Tools…………………………………………..
3.4 Data analysis…………………………………………….
3.5 Conclusion………………………………………………..
3.6 Suggestion………………………………………………..
4) Project 2
 Objective………………………………………………
 Project study………………………………………….
5) Learning………………………………………………………….
6) Limitations………………………………………………………
7) Bibliography………………………………………………………
8) Annexure I (Questionnaire)……………………………………….
9) Annexure II (Coding)……………………………………………..
10) Annexure III (Branches of Offices)…………………………..
Executive summary
This project which was undertaken as a part of the PGDBM curriculum was aimed at
finding the business opportunity of Beetel Set Top Boxes and comparative analysis
between different brands available in the market of Set Top Boxes in free available
channels.
The primary objective of the training was to get the feel of the working patterns relevant
in the multi national corporations today and to what extent our course curriculum helps us
in polishing ourselves in the corporate scenario, besides this I also got an overview of the
difference between fast moving consumer goods industry and the soft drink industry in
terms of there activities in the market.
The projects I undertook were:

To see the overall potential and scope of Set Top Boxes of Beetel in semi rural
market

To find the market competitiveness for STBs.

To determine the customer attitude towards STBs.
As an intern I was supposed to meet distributors and shopkeepers of different brands of
Set Top Boxes and survey their prior markets in the model market in different cities in
order to get the results for the above mentioned objectives.
This research is based on the comparative analysis of Beetel Set Top Boxes with other
brands in the market.
I took a Ghaziabad District and Bareilly as a sample. I followed market research
procedure to get an idea about the Business Opportunity of DTH in a free to air market.
For this I took Bareilly as one sample area and the other as Ghaziabad district which I
divided the into a four main cities i.e. Meerut, Hapur, Modinagar, Ghaziabad and other
On the basis of the conclusions, various recommendations have been given for Beetel.
For instance the research could be used by the Assistant Relationship Managers and the
Relationship Executives of Bharti Teletech Limited to improve the level of service. It
could be also useful to the advisors to give better suggestions to their distributor.
PROFILE
Established in 1975, Bharti has been a pioneering force in the telecom sector and has
many firsts to its credit. Notable among them being the first company to launch mobile
services in Delhi, the first private basic telephone service provider in the country, the first
Indian company to provide comprehensive telecom services outside India in Seychelles,
the leading telephone instrument manufacturing company in India, and the first private
sector service provider to launch national long distance telephony. Today, Bharti is
India's leading private sector provider of telecommunications with about 3,071,463
mobile and 371,937 fixed line customers. It is the largest mobile operator in India with a
market-share of 24.2 per cent (March 31, 2003). Bharti also provides reliable end-to-end
data and enterprise services to its customers by leveraging its nationwide optic fiber
backbone, last mile connectivity in fixed line and mobile circles, VSATs, ISP and
international bandwidth access through its gateways and landing statio n
Bharti TeleTech, the manufacturing arm of the group, is country's leading telephone
instrument manufacturing company and the largest in the world outside of China. It
commands a market-share of over 30 per cent in the country. The manufacturing facilities
are spread across three ISO-9000 certified plants, which have a combined installed
capacity of five million telephones annually. The company manufactures a wide range of
telephone models under the brand name Beetel, which is India's favourite telephone
brand and every third phone used in India is a Beetel phone
Bharti Teletech produces a comprehensive basket of telephone instruments covering the
entire segment of the market. Our portfolio comprises of over 35 models spanning the
basic, feature-rich and cordless telephone categories, under the Beetel brand. It
commands a market share of over 40% in the retail market, 95% in the private TELCO's
and over 60% share in the incumbent (BSNL & MTNL) . The company has been in the
forefront of growing the open retail market by providing feature-rich and world-class
telephone products at affordable prices.
In 1985, Bharti Teletech entered into a technical collaboration with Siemens AG, the
German technological giant and set up a plant in Ludhiana to manufacture telephones
Come 2005, and Beetel has journeyed across twenty years of creating history. In 1991,
Beetel manufactured phones for 'Sprint', the American telecom mammoth. Shortly after,
in 1993-94, came ISO 9001-2000 accreditations for the manufacturing units - by this time
two in numbers, at Gurgaon and Ludhiana. And in a short span of time, Beetel was
already the market leader. Cornering half of the Indian market, Beetel became 'India's
Favorite Phone'.
In between these years, while acclaim and achievements were flowing fast and steady,
Beetel was initiating and implementing steps that would take them beyond the borders of
India. The immediate necessity was to establish an in-house research and development
base. This was necessary on two counts - Firstly, to indigenize technologies for the local
market, and secondly, to pioneer new technologies.
Success came on both fronts and fast. The first telephone instrument to get ISO
accreditations, India's first EPBT phone, the first to cross the 20 million unit mark and
thereafter 30 million mark, the only Indian telephone company to be present in 30
countries mapping 5 continents. One of the largest telephone manufacturers in the globe.
A brand present in every second Indian home. The story of Beetel is one of milestones,
inspirational efforts, teamwork and of an ambition that knew no bounds.
"The story continues. The canvas has broadened immeasurably, so have the challenges.
And it is not long before India's Favourite Phone makes it's presence felt across the
globe."
In Mumbai, May 31, 2007 Bharti Teletech, manufacturers and distributors of telecom and
allied products in India, has been awarded the Excellence in Manufacturing Award at the
National Telecom Awards for 2007, organized by Telecom Equipment Manufacturers'
Association (TEMA). It is said that the company offers over 45 different Beetel phone
models with prices ranging from Rs.295 to Rs.3995 across basic, feature, and cordless
phones catering to customers across various segments.
During the year 2006-07, the company enhanced its retail market share to 45% besides
exporting over a million telephones. The company is said to have an installed capacity of
6 million phones at its factories located in Ludhiana and Goa, and is the largest phone
manufacturer globally, outside China
Bharti Teletech achieved a turnover of Rs 143.42 crore during the fiscal 2000-01. This
included Rs 48 crore from Bharti Systel, its 100 per cent subsidiary until its merger in
mid 2000. Bharti Teletech had a turnover of Rs 63.42 crore in 1999-2000. The net profit
during the last financial year was Rs 3.2 crore
The company manufactured 3.5 million telephone sets during the year, of which 70 per
cent were supplied to two state-owned companies—BSNL and MTNL. About 20 percent
of the phones were procured by private service providers and retail markets, and the rest
were exported. Exports were to the tune of about three lakh equipment worth Rs 10 crore
and were mainly to the US, Colombia, Africa and the Middle East
Bharti has three manufacturing facilities located at Ludhiana, Gurgaon and Goa. The
company operates another subsidiary, Goa Telecommunications & Systems, which had
an estimated turnover of Rs 33 crore.
It plans to increase the retail outlets selling its phones from the present 3,500 to 5,000 by
March 2002. Among other things, the company is in the process of setting up three call
centers. These call centers would be located in Gurgaon and Delhi, besides the third city,
which is yet to be finalized. For this, Bharti Teletech has set up Bharti Infotrac, a 100
percent subsidiary of Bharti Teletech for call center operations in the country.
STRENGTH
Strong brand, leadership in the market
WEAKNESS
No experience in services
OPPORTUNITY
Export market
THREAT
Low priced Chinese imports could hit the retail market and even the priced service
provider market.
MARKETING AND EXPORTS
DOMESTIC
After years of careful and focused brand-building, Beetel is recognised as a trusted brand
in India and is poised to take on global players in the most competitive international
markets.
Beetel was the first Indian brand to launch caller ID phones in India and the first to bring
down the price of cordless phones to an affordable range at below Rs. 2000.
Beetel has also pioneered SMS phones, the first in India. With this landmark
development, India now has the pride of joining the select set of countries that offer SMS
on and from fixed-line telephony service platform worldwide.
Indian PTT has accepted Beetel instruments whole heartedly and the brand has a 60%
share in this market.
The private service providers have shown great faith in Beetel's products and appreciate
the company's ability to customise the phones to their specifications. Beetel has garnered
over 95% of this market.
Beetel has remained the No. 1 brand in the Indian retail market, with a market share of
over 50 %.
The company's marketing network encompasses over 580 distributors and over 30,000
dealers, taking Beetel phones to every corner of one of the biggest markets in the world.
INTERNATIONAL
After years of careful and focused brand-building, Beetel is recognized as a trusted brand
in India and is poised to take on global players in the most competitive international
markets
Overseas, the company has a richly diversified customer base in over 30 countries across
five continents. The markets include the USA, South America, Eastern Europe, the
Middle East, South East Asia and Africa. Telephone instruments are supplied to Siemens,
Akai, Connair and the Sprint Group in the USA among many others
The Electronics and Computer Hardware Export Promotion Council conferred upon
Bharti Teletech, the award for the Top Telephone Instrument Exporter.
Exports:
Bharti Teletech currently exports to 30 countries across five continents, including the
PTT markets. Bharti plans to export 1.5 million telephones in 05-06 . Bharti Teletech has
won the exports award consecutively for the last 2 years from the Government Export
Promotion Council. It has a tie-up with Atlinks (No.1 in home and office telephony
worldwide) for marketing of GE telephones in India and neighbouring countries as well
as manufacture for exports. This is the first time that Atlinks will be outsourcing from
India as against their sourcing from China - a testimony to Bharti Teletech's
manufacturing strength. It's list of credits also include a contract with France telecom for
supply of our products for their worldwide requirement, supplies to Telefonica, Peru as
well as to Sprint, Marconi, Akai, Siemens, Conair & Atlinks.
PRODUCT LINE OF BHARTI TELECH
MANAGEMENT
Company's management philosophy, mission statement from CEO
Mr. Rakesh Bharti Mittal - VC & MD
Mr. Pawan Kapur, CEO
ORGANISATION STRUCTURE
VALUES
BHARTI VALUES
We will meet global standards for products and services that delight customers through:




Customer service focus
Empowered employees
Innovative products and services.
Cost efficiency.
CUSTOMER
We will be responsive to the needs of our customers.
PEOPLE
We will trust and respect our employees.
LEARNING
We will continuously improve our products and services- innovatively and expeditiously.
COMMUNITY & PARTNERS
We will be transparent and sensitive in our dealings with all stakeholders.
QUALITY POLICY
At Bharti Teletech quality has always been among the top priority.
QUALITY OBJECTIVES
Quality objectives (key result areas affecting the process or product quality are identified
as quality objectives) are made / established to continually improve upon the
organizations performance. These objectives can be measured i.e. are data based so that
these can be effectively and efficiently reviewed
QUALITY ACHIEVEMENTS
1.Golden Peacock Innovative Product/Services Award in the Telecommunication Sector
for the year 2002, the Golden Peacock For Innovative Management for the year 2004 and
Most Innovative Product in 2005.
2.Recipient of the ESC Award for Excellence in Exports in Telecommunication
Equipment in 2001-02 and 2002-03.
3. Winner of the Voice & Data Award for "Top Telephone Manufacturer" in 2002-03 and
2003-04.
4. Won the Consumer World Award for 2004
5. Awarded the "Top Fixed Line Phones Company-2006" by Voice and Data.
Bharti Ventures Into Set-Top Box Market
Friday, September 23, 2005: In a bid to expand and diversify its business, Bharti Teletect
has announced its venture into the digital set-top boxes market for the direct-to-home
(DTH) services.
The company would introduce the boxes under its own brand name Beetel. It would start
the plan with an initial investment of $2 million.
Bharti Teletect, a Bharti Group enterprise is India's leading telephone instrument
manufacturing company. In the beginning it only plans to import the set boxes and has
targeted a sale of 200,000 boxes by the end of this year. However, it plans to do in-house
manufacturing in Ludhiana and Goa once the market picks up the product.
The set box combined with a small dish antenna that will enable the subscribers to view
33 free-to-air channels of Prasar Bharti and listen to 12 FM channels. These set boxes
would be made available through 100 distributors and 2,000 dealers by the end of this
fiscal.
Out of the 100 million homes that are furnished with television sets in the country only
half have access to the cable systems. The remaining 50 per cent rely on the conventional
system of receiving the signals and thus end up getting very limited channels.
BHARTI TELETECH EYES 30% MARKET SHARE IN STB
NEW DELHI: According Sunil Mittal-led Bharti Teletech Bharti Teletech is targeting
to double sales of its free-to-air set-top boxes (STB) in terms of volumes to consolidate
its market share to 30 per cent by the end of this fiscal.
The company, which is the largest manufacturer and distributor of telecom and allied
products in India, also leads in the organised market of free-to-air digital STBs in the
country with 18 per cent market share since launching 'Beetel' set-top box towards the
end of 2005.
According to CEO Pawan Kapur the company sold 1.75 lakh set-top box units last fiscal,
up from 65,000 units in 2005-2006. We are now looking at increasing the sales to 3.5
lakh units by the end of the current fiscal and the company is looking at further enhancing
and capturing 30 per cent of market by the end of the current financial year. The entry
into the STB segment has enabled Bharti Teletech to shore up its revenues in the last
fiscal.
To meet this target, the company plans to increase its distribution network. Today, the
company have a national network of 225 distributors, 5,000 retailers and 152 service
centres in the upcountry and rural parts for the STB segment. The company is planning to
augment the network to 325 distributors, 6,500 retailers and 225 service centres by the
end of this fiscal.
Aided by lowering of prices to Rs 1,700-Rs 3,400 for a STB and dish antenna, which
would enable views in semi-urban and rural areas to catch the free-to-air Doordarshan
channels and more channels are on the offing once DD takes a final decision regarding
them, Kapur said, adding the company would try to further reduce prices through focus
on research and development.
Over 100 million homes in India have television and cable systems provide entertainment
to around 50 per cent of these homes. The remaining 50 per cent of households rely on
the traditional antenna-based system, which provide only a limited number of channels.
With STBs, these households can watch 35 free-to-air channels on the C & KU band
frequency, in addition to the regional channels. They can also access 20 radio channels of
Prasar Bharti. The company was targeting this segment in semi-urban and rural areas, he
said.
Bharti Teletech currently imports these boxes from its contract manufacturers in China
and would wait to achieve a critical mass in sales to take a decision on manufacturing
locally, Kapur said.
SWOT ANALYSIS OF BEETEL DTH SYSTEM
SRENGTH
WEAKNESS
1.Strong brand, leadership in the market
1. No experience in DTH service.
2. Good knowledge of Indian Market
2. Developing market not aware of Potential.
3. Good network of Service Centres
3. Late entry in the DTH market.
4. Price higher that the available local
brands.
OPPORTUNITY
THREAT
1. Export market
1. The price sensitive market
2. Emerging market
2. Low priced Chinese products available
in the market.
3. Absence of good brand in the free to air
DTH service.
3. Large number of local brands
available at cheap prices.
COMPETITIVE ANALYSIS
TATA SKY
TATA-SKY is a joint venture of Tata and Star TV owned by News Corporation. It
consists of 80:20 joint ventures between Tata and Ruper Murdoch. It geared up in second
half of 2006. It also tied up with overseas company to ensure steadily and timely
availability of Set Top Boxes.
CHIARMAN- Ishant Hussain
Market Share- 40% in Indian Market
Consumers- Total numbers of consumers of Tata Sky are half a million and will be one
million by the last of the year 2007.
DISH T.V
It was launched in October 2003 by Essel Group. Its initial thrust was in rural areas
where cable TV was a rarity and terrestrial transmission of doordarshan was fuzzy. The
standard revenue has increased to Rs. 1943.35 million. Dish TV has also approved issue
of Stock Options to employees of the Company under the Employee Stock Option
Scheme, 2007, subject to approval of the shareholders at the ensuing Annual General
Meeting.
CEO- Arun Kumar Kapoor
Chairman- Subhash Chandra
Market Share – 75 % in Indian Market
Consumers- 1 million subscribers and adding 100,000 subscribers per month. Currently
there are 13.8 lakh subscribers and will be 40 lakh by 2008
RELIENCE MAGIC
Owned by Anil Dhirubhai Ambani Group. Will be launched in last months of year 2007
RESEARCH OBJECTIVES
Objectives:
“TO FIND THE BUSINESS OPPURTUNITY OF BEETEL SET TOP BOXES IN A
SEMI URBAN MARKET OF FREE AVAILABLE CHANNELS.”
Sub objectives:
1. To understand STB market for determining the market potential.
2. To find the market competitiveness for STBs.
3. To determine the customer attitude towards STBs.
METHODOLOGY
Introduction
While making a study we very often look for what type of research methodology is to be
used in this type of study. For implementation of a proper research methodology we have
to first understand the meaning of research.
Research is a process with the help of which new concepts arises. It is the increase in the
actual knowledge stock. It can be called as movement from known to unknown and viceversa. It is also a continuous process. It is a scientific as well as systematic process,
which includes defining and redefining the problem to develop hypothesis, to collect and
define the information/data, to analysis the information and bring out the mother of
discovery. An individual makes the effort in research and society or public takes its
benefits because the results are usually generalized.
Data collection
The word data means any raw information, which is either quantitative or qualitative in
nature, which is of practical or theoretical use. The task of data collection begins after a
research problem has been defined and research design chalked out. While deciding
about the method of data collection, the researcher should keep in mind that there are two
types of data primary and secondary.
1. Primary data: -This is those, which are collected afresh and for the first Time,
and thus happen to be original in character. There are many ways of data
collection of primary data like observation method, interview method, through
schedules, pantry Reports, distributors audit, consumer panel etc. The Team
Managers and employees of both the Department were consulted to get
information about procedure of both the online and off line share trading. But the
method used by us for the primary data collection was through questionnaires.
 Questionnaire method
For the collection of primary data I used questionnaire method. A formal list of questions,
which are to be asked, is prepared in a questionnaire and questions are asked on those
bases. There are some merits and demerits of this method. These as under: Merits: 1. Low cost even when universe is large.
2. It is free from bias of interviewer.
3. Respondents have proper time to answer.
4. Respondents who are not easily approachable can also be reachable.
5. Large samples can be made.
2. Secondary data: These are those data, which are not collected afresh and are used earlier also and thus
they cannot be considered as original in character. There are many ways of data
collection of secondary data like publications of the state and central govt., reports
prepared by researchers, reports of various associations connected with business,
Industries, banks etc. And the method, which was used by us, was with the help of reports
of the company.
Field Work
I divided the entire district into zones and drew out samples out of each zone. The size of
samples drawn from each zone depended on the prospective ness of the particular area.
For e.g., if a particular research area consisted of Offices then the sample size would
obviously be higher than an area like Shopping mall or PVR. This is because Office
employees constitute the service sectors who are the active investors of today. Also, the
office areas consist of people from the business class who have always been in the hunt
for quick money, not to forget that smart and timely investment in the share market can
yield to enormous returns.
After dividing the city into zones, the Target shopkeepers were probed using Interviews
and questionnaires. These were later analyzed to draw out conclusive results.
The Research Area Comprised of the following places:
SNo.
1.
2.
3.
4.
5.
Areas Covered
Ghaziabad
Meerut
Modinagar
Hapur
Bareilly
Sample Size
16
18
8
8
30
RESEARCH TOOLS
Research Design: Descriptive
Source of Data: Primary Data & Secondary Data.
Primary Data
o Questionnaire.
Secondary Data
o Websites
www.beetel.net
www.bharti.com
o Company Reviews etc.
Data collection Method
o Survey Method.
Survey instrument
o Questionnaire (Closed and Open Ended).
Method of communication
o Personal Interview
Sample Size
o 80
Area Covered
o Bareilly
o Ghaziabad District including Meerut, Modinagar, Ghaziabad, Hapur
ANALYSIS OF THE QUESTIONNAIRE
 How many STB/Receiver/DTH you sell in a month
Valid
01-05
05-10
10-20
Total
Frequency
53
25
2
80
Percent
66.3
31.3
2.5
100.0
Valid Percent
66.3
31.3
2.5
100.0
Cumulative
Percent
66.3
97.5
100.0
Comments- This question was meant to find out the market potential by closely studying
the total number of DTH sold in a month. It is clearly seen that 67% of shopkeepers sell
on an average three to four DTH system in a month and 31% sell on an average of 7 to 8
DTH in a month and only 2% sell more than 10 DTH in a month these are mainly those
shopkeepers who supply the DTH system in near by rural areas
 What price you sell STB/DTH to end customer (Cost Of STB +Dish +
LNB + Installation charges)
Valid
1000-1250
1250-1500
1500-1750
1750-2000
2000+
Total
Frequency
7
29
27
11
6
80
Percent
8.8
36.3
33.8
13.8
7.5
100.0
Valid Percent
8.8
36.3
33.8
13.8
7.5
100.0
Cumulative
Percent
8.8
45.0
78.8
92.5
100.0
Comments- This question was meant to closely study the price of DTH by the
shopkeepers. There are large number of local brands of DTH (free to air) available in the
market also including the Chinese products. Most of them sell the product ranging
between Rs 1250 to Rs. 1750 as the customers are not ready to pay more when the same
type of product is available at cheaper price.
 Impotance of Brand while purchasing DTH system.
Valid
not important
partially
important
important
most important
Total
Frequency
44
Percent Valid Percent
55.0
55.0
Cumulative
Percent
55.0
21
26.3
26.3
81.3
10
5
80
12.5
6.3
100.0
12.5
6.3
100.0
93.8
100.0
COMMENTS- This question was framed to find out the customer buying behaviour
while purchasing the DTH system for their homes. It was found that brand does not play
an important role during the purchase. And also when they find the same content in every
local manufactured and the branded product they opt for the local one.
 Importance of content in sale in Free to Air DTH system
Valid
not important
partially
important
important
most important
Total
Frequency
9
Percent
11.3
Valid
Percent
11.3
Cumulative
Percent
11.3
16
20.0
20.0
31.3
31
24
80
38.8
30.0
100.0
38.8
30.0
100.0
70.0
100.0
COMMENTS- The content of the product is very important to the buyers which
is satisfied by the above bar charts
 Importance of Cost while purchasing the DTH system for free to air
channels
Importance
Valid not important
partially
important
important
most important
Total
Frequency
7
Percent Valid Percent
8.8
8.8
Cumulative
Percent
8.8
12
15.0
15.0
23.8
25
36
80
31.3
45.0
100.0
31.3
45.0
100.0
55.0
100.0
COMMENTS- The customers in rural and semi-urban market are very sensitive
to the pricing of any product they buy. It is clear from the above bar charts that
cost of the DTH plays an important factor to decide them to purchase the product
 Are you aware that Beetel is offering Free to Air STB at Market
Awareness of BEETEL
Valid
no
yes
Total
Frequency
34
46
80
Percent
42.5
57.5
100.0
Valid Percent
42.5
57.5
100.0
Cumulative
Percent
42.5
100.0
COMMENTS- This questioned was basically to find out that are the shopkeepers aware
that Beetel have launched the DTH system to watch free to air channels and it was found
that only 58 % were aware of the product.
 How do you rate STB vis-à-vis cable operator on the basis of cost of
facility?
Valid
Missing
Total
Fair
Good
Excellent
Total
System
Frequency
2
65
11
78
2
80
Percent
2.5
81.3
13.8
97.5
2.5
100.0
Valid Percent
2.6
83.3
14.1
100.0
Cumulative
Percent
2.6
85.9
100.0
COMMENTS- This questioned was framed to fulfill the second objective of the research
i.e. to find out the customer attitude for the DTH system. It was found that 83 % of
people are satisfied with the cost paid by them to buy the DTH system.
 How do you rate STB vis-à-vis cable operator on the basis of Quality of
Telecast?
Valid
Fair
Good
Excellent
Total
Frequency
11
30
39
80
Percent
13.8
37.5
48.8
100.0
Valid Percent
13.8
37.5
48.8
100.0
Cumulative
Percent
13.8
51.3
100.0
COMMENTS- It was found that Quality of Telecast is good as compared by the cable
TV.
 How do you rate STB vis-à-vis cable operator on the basis of Service
rendered by DTH vis-à-vis cable?
Valid
Poor
Fair
Good
Excellent
Total
Frequency
1
22
40
17
80
Percent
Valid Percent
1.3
1.3
27.5
27.5
50.0
50.0
21.3
21.3
100.0
100.0
Cumulative
Percent
1.3
28.8
78.8
100.0
COMMENTS- With the help of this question it was found that service provided by the
DTH system to view the free to air channels are far better as compared to cable TV’s as
whenever the problem arises in the DTH, it is serviced by the company as fast as possible
 How do you rate STB vis-à-vis cable operator on the basis of Availability
of Channels?
Valid
fair
good
excellent
Total
Frequency
46
27
7
80
Percent
57.5
33.8
8.8
100.0
Valid Percent
57.5
33.8
8.8
100.0
Cumulative
Percent
57.5
91.3
100.0
COMMENTS- As the free to air does not consist of less entertainment channels such as
star plus, zee tv , and also currently there are less free channels , customers are not
satisfied with the availability of chanels
 Name top three brands in order of monthly sales. (Free to air)
Valid
power
universal
dab
weston
others
Total
Frequency
33
13
7
15
12
80
Percent
41.3
16.3
8.8
18.8
15.0
100.0
Valid Percent
41.3
16.3
8.8
18.8
15.0
100.0
Cumulative
Percent
41.3
57.5
66.3
85.0
100.0
COMMENTS- This questione was framed to find out the market competitiveness of
STB and to find out the major players available in this category. It was found that major
market is captured by the Power and after it comes Weston and Universal.
 What is the general warranty period provided by most of the brands?
Frequency
Valid
Percent
Valid Percent
Cumulative Percent
3.00
6
7.5
7.5
7.5
6.00
65
81.3
81.3
88.8
12.00
9
11.3
11.3
100.0
Total
80
100.0
100.0
COMMENTS- Most of the brands of the free to air DTH systems provide the warranty
Period of the 6 months.
 What additional feature and services you suggest to the company?
Frequenc
y
Valid
increase service
facility
increase warranty
period
money back facility
Others
Total
Missing System
Total
Percent
Valid
Percent
Cumulative
Percent
23
28.8
33.8
33.8
17
21.3
25.0
58.8
20
8
68
12
80
25.0
10.0
85.0
15.0
100.0
29.4
11.8
100.0
88.2
100.0
COMENTS- On the basis of this question it was found that company should have
good service facility in the area where it want to launch the product and also have
reasonable warranty period.
CONCLUSION

There is a lot of market potential as no major brand is available in the market
providing free to air channels as Out of the 100 million homes that are furnished
with television sets in the country only half have access to the cable systems. The
remaining 50 per cent rely on the conventional system of receiving the signals and
thus end up getting very limited channels.

Also every year the number of free to air channels are increasing so the market
opportunities are also increasing in the free to air DTH systems

Through market research I came to know that there exists large number of players
in the market in the free to air DTH system category

There are many local brands and the imported brands from China available in the
market and as the people in the rural areas and in semi urban areas are price
sensitive while purchasing the product they are more convinced by these imported
products as they are cheaper and has the reasonable warranty period.

It was gathered from the research that the awareness of Beetel Set Top Boxes not
Quite Significant in the free to air DTH system so they must take an appropriate
step to increase the awareness in the market.

Due to less availability less number of service centers many shopkeepers do not
want to sell the product because at the time of repair (if required) they have to
send the product to Delhi or near by service centre which is also not too near. This
process is time consuming and also costly and the cost of sending the product and
receiving back have to be incurred by the shopkeeper.
PROJECT 2
Objective:- To study various companies coming under the Bharti Enterprises
BHARTI ENTERPRISES
Bharti Enterprises has successfully focused its strategy on telecom while straddling
diverse fields of business. From the creation of 'Airtel', one of India's finest brands, to
becoming the largest manufacturer and exporter of world class telecom terminals under
its 'Beetel' brand, Bharti has created a significant position for itself in the global
telecommunications sector. Bharti Airtel Limited is today acknowledged as one of India's
finest companies, and its flagship brand 'Airtel', has over 40 million customers across the
length and breadth of India.
While a joint venture with TeleTech Inc., USA marked Bharti’s successful foray into the
Customer Management Services business, Bharti Enterprises’ dynamic diversification
has continued with the company venturing into telecom software development. Recently,
Bharti has successfully launched an international venture with EL Rothschild Group
owned ELRO Holdings India Ltd., to export fresh Agri products exclusively to markets
in Europe and USA. Bharti also has a joint venture - ‘Bharti AXA Life Insurance
Company Ltd.’ - with AXA, world leader in financial protection and wealth management.
Bharti has recently forayed into retail business under a company called Bharti Retail Pvt.
Ltd. It also has an MoU with Wal-Mart for the cash & carry business
Bharti Airtel Ltd:
Bharti Airtel Ltd is India's leading provider of telecommunications services. The
company has 4 distinct Business divisions - Mobile & telephone services, broadband
services, long distance services and enterprise services
Telecom giant Bharti Airtel is the flagship company of Bharti Enterprises. The Bharti
Group, has a diverse business portfolio and has created global brands in the
telecommunication sector. Bharti has recently forayed into retail business as Bharti Retail
Pvt. Ltd. under a MoU with Wal-Mart for the cash & carry business. It has successfully
launched an international venture with EL Rothschild Group to export fresh agri products
exclusively to markets in Europe and USA and has launched Bharti AXA Life Insurance
Company Ltd under a joint venture with AXA, world leader in financial protection and
wealth management.
Airtel comes to you from Bharti Airtel Limited, India’s largest integrated and the first
private telecom services provider with a footprint in all the 23 telecom circles. Bharti
Airtel since its inception has been at the forefront of technology and has steered the
course of the telecom sector in the country with its world class products and services. The
businesses at Bharti Airtel have been structured into three individual strategic business
units (SBU’s) - mobile services, broadband & telephone services (B&T) & enterprise
services. The mobile business provides mobile & fixed wireless services using GSM
technology across 23 telecom circles while the B&T business offers broadband &
telephone services in 94 cities. The Enterprise services provide end-to-end telecom
solutions to corporate customers and national & international long distance services to
carriers. All these services are provided under the Airtel brand.
Our Vision & promise
By 2010 Airtel will be the most admired brand in India:

Loved by more customers

Targeted by top talent

Benchmarked by more business
We at Airtel always think in fresh and innovative ways about the needs of our
customers and how we want them to feel. We deliver what we promise and go out of our
way to delight the customer with a little bit more
Bharti TeleTech Ltd
Bharti TeleTech Ltd manufactures and exports world-class telecom equipment under the
brand 'Beetel'
Telecom Seychelles Ltd
Telecom Seychelles Ltd provides telecom services in Seychelles, under the brand 'Airtel'
Airtel is committed to bring Seychelles the best in telecommunications. The strength behind Airtel is the
Bharti Group, a telecom giant - the biggest private integrated telecom conglomerate based in India Bharti's
partners in Airtel are Emtel, the premier GSM operator in Mauritius, some private investors.
Registered as Telecom Seychelles Limited and operating under the brand name of Airtel, the company is
licensed to offer comprehensive telecom services including GSM Cellular, PSTN (Fixed Lines), Fax and
Data, International Roaming, connectivity to Internet Services, Maritime Telecom Services (INMARSAT)
and International Collect and Credit Card calling. Dominating the market with its service and customer
commitment - Airtel has always been at the forefront of innovation and change in the Telecom sector in
Seychelles.
Airtel's Head Office is in Providence & Anse Royale, Mahe. Airtel also has showrooms in Victoria, Mahe
and
Grand
Anse,
Praslin,
that
serve
as
one-stop
shops
for
customers.
Airtel provides the whole range of telecom services, from GSM Mobile services, Airtel Prepaid Mobile
Cards available at a string of outlets, International Roaming with 157 operators in 65 countries, a host of
Value Added Services, Fixed Cellular services and a fast growing Fixed Line network as well
In addition to telecom services, Airtel also recently acquired a 4-star luxury 124-bedroom hotel in
Seychelles, called Le Meridien Barbarons Beach Hotel.
OUR VISION
"To provide global telecom services and delight customers."
OUR MISSION
We will meet the mobile communication needs of our customers through:

Error- free service delivery

Innovative products and services

Cost efficiency

Unified Messaging Solutions
Bharti Telesoft Ltd
Bharti Telesoft Ltd delivers best-in-class, revenue-critical VAS products and services to
telecom carriers. Bharti Telesoft was formed in 1999 to provide value added services and
solutions to wireless and wireline carriers worldwide. In just 6 years, Bharti Telesoft has
grown rapidly, and to date has deployed products and solutions in 25 countries including
Latin America, Europe, Mena, Africa, Asia Pacific to over 100 networks, enabling
service provision to over 150 million customers across 5 continents
Bharti Telesoft's strong domain knowledge enables it to understand customer
requirements and provide off-the-shelf products and customized solutions based on a
comprehensive portfolio of core products and service modules. Bharti Telesoft's product
suites enable service providers to offer differentiated services, reduce customer churn,
increase Average Revenue per User (ARPU) and assist operators in generating significant
sustainable new revenue streams.
Bharti Telesoft's mission is to build on its strong telecom domain experience and be a
leading provider of innovative products, solutions and services to the global wireless and
wireline telecom markets.
Bharti Telesoft’s Board of Directors comprises leading figures from the world of
telecom. The BOD are the following
1. Sunil Bharti Mittal
2. Rakesh Bharti Mittal
3. Surendra Jain
4. Badri Agarwal
5. Mohit Bhatnagar
6. Sanjiv Mital
7. Anil Gajwani
Core Values
Bharti Telesoft has a strong set of core values, which guide the behavior and conduct of
its employees. These core values are based on the following:
Trust
To trust our colleagues and value their integrity
Respect
To respect the individual, regardless of his race, religion or gender and treat all
employees equally, whether subordinates, peers or superiors
Responsiveness
To be responsive to the needs of our customers and to treat customers with the utmost
respect and courtesy.
Innovation
To continuously improve our product and service offerings via innovation
Transparency
To be transparent and sensitive in our dealings with all stakeholders
Ethics
Maintain the highest levels of ethical behavior and in all matters, abide by the law
Technology Partners
ADAX, Continuous Computing, Ericsson, Flextronics Software Systems, IBM, Intel
Corporation, HP, Lucent, Motorola, Oracle, Sun Microsystems, WiderThan.com
TeleTech Services (India) Ltd
TeleTech Services (India) Ltd is joint venture with TeleTech Inc., USA. It offers a range
of Customer Management Services. TeleTech Services (India) Ltd., commonly known
TeleTech India, is a joint venture of TeleTech Holdings, world’s leading full-service
provider of business process outsourcing and Bharti TeleTech Ltd. - a Bharti Enterprise
and part of India’s largest private sector telecom conglomerate
TeleTech India combines the best of business process outsourcing and telecom
capabilities with India’s distinct value propositions as the world’s preferred outsourcing
destination. They offer the entire spectrum of front-to-back-office business processes
ranging from voice and non-voice customer support, back office administration
(including credit and collections, account maintenance, application processing, claims
processing, asset management, document management etc.), sales and marketing
(including database marketing, marketing support, web sales and marketing etc.) to our
global customers from our state of the art facilities in India
TeleTech's customer management experts provide clients with comprehensive solutionsfrom the front office to the back office, across five continents. Our experience and
expertise are why the world's largest enterprises trust TeleTech with their ultimate assettheir customers' loyalty.
BOARD OF DIRECTIORS
1.
2.
3.
4.
Rakesh Bharti Mittal (Vice-Chairman and Managing Director of Bharti TeleTech)
Badri Agarwal (Corporate Director, Bharti Enterprises)
James Barlett (Vice-Chairman Teletech)
Christy O'Connor (Vice President & Assistant General Counsel Teletech)
EXECUTIVE MANAGEMENT
1.
2.
3.
4.
5.
6.
7.
Mohan Kulkarni (President & Chief Executive Officer)
Rakesh Vaidya (Vice President - Global Sales)\
Naresh Chandna ( Vice President- Procurement, Facillities & Admin.)
Mukesh Gupta (Vice President - Finance & Accounts)
Sourabh Saxena (Vice President - Domestic Operations)
Anoop Mehra (Head HR)
Tejpal Singh Likhari ( Vice President - International Operations)
VISION
1. To be a preferred service provider in the BPO industry.
2. To be a professional and profitable company with sustained growth.
3. To be valued by clients, partners and employees.
MISSION
1. To profitably expand our client base and provide them consistent, value added and
Innovative service-solutions.
To achieve this through an environment where:
a) Employees are motivated.
b) The organization has a passion for excellence.
c) Clients value the relationship
FieldFresh Foods Pvt Ltd
FieldFresh Foods Pvt Ltd is Bharti's venture with EL Rothschild Group owned ELRO
Holdings India Ltd., to export fresh Agri products exclusively to markets in Europe and
USA. FieldFresh Foods (P) Ltd was incorporated in the Year 2004, with a vision to Link
Indian Fields to the World, by making India a global food basket.
The company is engaged in providing premium quality fresh produce to the markets
worldwide and promotes world class standards for agricultural practices, progressive
farming techniques & identification and adoption of appropriate technologies
The Research & Development work, being undertaken at the model farms, is benefiting a
large number of partner & non-partner farmers.
Values
Conducting itself with the highest degree of integrity, complete transparency and
sensitivity towards its stake holders, the environment and providing value to its
customers.
Mission
The mission is to be a dominant global player in the food industry. To offer consistently
high quality products and aim for value leadership in the fresh produce category. Cutting
edge product development, deployment of appropriate technology, close understanding of
the market trends and consumer needs are the pillars of success of FieldFresh
Board of Directors & Management:
1.
2.
3.
4.
5.
Mr. Sunil Bharti Mittal (Chairman)
Mr. Rakesh Bharti Mittal (Director)
Lady Lynn Forester de Rothschild (Co-Chair)
Sir Evelyn de Rothschild (Director)
Rohtash Mal (CEO)
Customers & Markets
FieldFresh through its robust international collaborations is building a strong marketing
network for year round & timely delivery of produce. The initial focus is on the
distribution of fresh fruits & vegetables in European Union, Eastern Europe, South East
Asia, Middle East & the CIS Countries
BHARTI AXA LIFE INSURANCE
Bharti AXA Life Insurance is a joint venture between Bharti, India's leading private
telecom company and AXA, world leader in financial protection and wealth
management. Their philosophy is built around the promise of making people "Life
Confident". Whatever plans in life, you can be confident that Bharti AXA Life
Insurance will offer the right financial solutions to help you achieve them.
AXA, ranked No 15 in the Fortune 500 list of global companies managed a total
AUM of Euro 1,091 billion as of June 30, 2006 The AXA group has over 50 million
customers and employs over 112,000 people.
VISION
To be a leader and the preferred company for financial protection and wealth
management in India
STRATEGY







To achieve a top 5 market position in India through a multi-distribution, multiproduct platform
To adapt AXA's best practice blueprints as a sound platform for profitable growth
To leverage Bharti's local knowledge, infrastructure and customer base
To deliver high levels of shareholder return
To build long term value with our business partners by enhancing the proposition
to their customers
To be the employer of choice to attract and retain the best talent in India
To be recognised as being close and qualified by our customers
LEARNINGS
1. I learned to apply a lot of theoretical knowledge into practical use.
2. As my work included the sales, I learnt some of the ground rules of selling my
product.
3. I also learnt to handle the month end stress when it is time to complete the targets.
4. I also came to know the various work culture rules and ethics that are required to
be followed in the organization.
5. I also found that it is very important to build a relationship with a client as it
brings more business.
6. I also learnt to analyze and interpret data by working on this project.
LIMITATIONS
1. Usual sampling errors may exist.
2. The universe selected was Ghaziabad and Bareilly region. So the result cannot be
generalized.
3. Some of the shopkeepers may be uninterested and may not have replied correctly.
4. Respondent may also be biased due to several reasons.
5. Some respondents are unwilling to talk. Some respondents either do not have time
or willing does not respond, as they are quite annoyed with the Questionnaire
6. Sample size was small which may affect the reliability of the result
BIBLIOGRAPHY
Websites:
www.beetel.net
www.bharti
Books Refered :
Marketing Research By G.C Beri
Marketing Management By Philip Kotler
ANNEXURE I (QUESTIONAIRE)
QUESTIONNAIRE
Kindly fill the following particulars
Name of Outlet ___________________________________________________________
Name of Concerned person _________________________________________________
(Attach Business Card
Answer the following questions, by ticking the relevant option
1. What Kind of STB/Receiver/DTH you sells
A Free to Air
B Paid
2. How many STB/Receiver/DTH you sell in a month
A 01-05
B
05-10
C 10-20
D
20 plus
3. What price you sell STB/DTH to end customer.
(Cost Of STB +Dish + LNB + Installation charges
A Rs 1000 – Rs 1250
B Rs 1250 – Rs 1500
C Rs 1500 – Rs 1750
D Rs 1750 - Rs 2000
D Over Rs 2000
4. What are the factors, which influence the sale of STB rate at the scale of 1 to 4?
(1-Least Important to 4-Most important)
A Brand
B
Content
C Cost
D
After sales
service
5. Are you aware that Beetel is offering Free to Air STB at Market
A Yes
B No
6. Would you will you like to sell the Beetel STB costing at-Rs 1595+LNB+Dish
A Yes
B No
7. How do you rate STB vis-à-vis cable operator on the following parameter (Tick
appropriate box for each factor)
Poor
SN
FEATURES
Excellent
Good
Fair
1.
2.
3.
4.
8.
9.
Cost of facility
Service rendered
Quality of telecast
Availability of
channels
Name top three brands in order of monthly sales. (Free to air)
A)___________________
B)___________________
C)___________________
Do you provide after sale services.
A Yes
B No
If yes, what are the charges: __________________________per month
10. What is the general warranty period provided by most of the brands?
__________________________________________________________________
11. What additional feature and services you suggest to the company
__________________________________________________________________
__________________________________________________________________
__________________________________________________________________
ANNEXURE II(CODING)
CODING OF THE QUESTIONAIRE
Variable1.
Variable2
What Kind of STB/Receiver/DTH you sells
Codes
Free to air
1
Paid
2
How many STB/Receiver/DTH you sell in a month
Codes
01-05
1
05-10
2
10-20
3
20 plus
4
Variable 3
What price you sell STB/DTH to end customer.
(Cost Of STB +Dish + LNB + Installation charges
Codes
Rs1000-Rs1250
1
Rs1250-Rs1500
2
Rs1500-Rs1750
3
Rs1750-Rs2000
4
Rs2000 plus
5
Variable4
What are the factors, which influence the sale of STB rate at the
Scale of 1 to 4 (1-Least Important to 4-Most important)
Codes
Brand
1 to 4
Content
1 to 4
Cost
1 to 4
After sale service
1 to 4
Variable 5
Are you aware that Beetel is offering Free to Air STB at Market
Codes
Yes
1
No
2
Variable 6 to 9
Rating STB vis-à-vis cable operator on each of the
following parameters COST OF FACILITY, SERVICE
RENDERED, QUALITY OF TELECAST and
AVAILABILITY OF CHANNELS by ticking
appropriate box in front of each variable
Codes
Excellent
4
Good
3
Fair
2
Poor
1
Variable 10
Variable 11.
Name top three brands in order of monthly sales. (Free to air)
Codes
Power
1
Universal
2
Dab
3
Weston
4
Others
5
Do you provide after sale services.
Codes
Yes
1
No
2
Variable 12. Additional features and services suggested for the company.
Codes
Increase service facility
1
Increase warranty period
2
Money back facitity
3
Others
4
ANNEXURE III
LIST OF BUSINESS PREMISES (BRANCHES/FACTORIES/C&F)
LIST OF BUSINESS PREMISES (BRANCHES/FACTORIES/C&F)
Sr.No.
State
Address/Registration No.
Telephone Number
Bharti Teletech Ltd.
D-195, Okhla Industrial Area
1
Delhi
Ph.: 011- 41709600-05
Phase - I, New Delhi - 110
020
2
3
U.P.
Bharti Teletech Ltd.
C-8, Sector - 6
Noida, U.P.
Bharti Teletech Ltd.
C/o Gati Ltd,
Plot No:-563/564,
Hind Nagar Opp. ESI
Hospital , Lucknow-Kanpur
Road,
Lucknow - 226012
Bharti Teletech Ltd.
401, Pramukh Plaza,
4th Floor,
Caridinal Gracious Road,
Chakala, Andheri (E),
Mumbai - 400 093
Bharti Teletech Ltd.
C/o Kochi Logistics Services
(P) Ltd.
Unit No. 9, Bldg. No. C-6,
Maharashtra
Ground Floor,
Shri Arihant Complex,
Village Kalher, Bhiwandi
Thane-421302
Bharti Teletech Ltd.
C/o Spear Logistics (P) Ltd.
Phoenix Warehousing
Complex,
Gate No. 2523/1/2,
Pune Nagar Road,
Ph.: 0120-2422497/498
Ph.:0522-438891/
2435292
Ph.: 022-56999175 / 176
/ 56981610
Ph.: 02522-273457 / 458
Ph.: 020-27050643 /
56343548
Wagholi, Pune - 412207.
West
Bengal
Bharti Teletech Ltd.
4th Floor, Room no.8,
Ph.: 033-22828473 /
Shantiniketan Building
22825102
8, Camac Street, Kolkata- 700
017
5
Karnatka
Bharti Teletech Ltd.
No. 76, 36th main,
Dollar Scheme Ext.
BTM Layout, Madiwala,
Banglore -560047
6
Bharti Teletech Ltd.
C/o. Aditya Associates
AVM Studio’s
Tamilnadu
7/3, Arcot Road
Vadapalani
Chennai-600026
4
Ph.: 080-26786248 / 310
Ph.: 044-42013468
Punjab
Bharti Teletech Ltd.
Plot no. 1 - 4,
Rural Industrial Complex
Humbran, Ludhiana, Punjab
CST/LST : 50416914 dtd.
01.01.86
TIN : 03191098619
Ph.: 0161-2871261 /
2871062
Goa
Bharti Teletech Ltd.
1st Floor, Plot No. 46- 50,
Mapusa Industrial Estate
Mapusa, Goa - 403525
Ph.: 0832 -2262713 /
2262923
9
A.P.
Bharti Teletech Ltd.
C/o Sree Enterprises
Survey no.133, M.B.N. Reddy
Estate
Plassey Lane, Bowenpally
Secunderabad - 500 011
10
Kerala
Bharti Teletech Ltd.
7
8
Ph.: 0484-2425751
C/o Team Electronics (P) Ltd,
Building No 6 767/8,
Off Seaport
Airport Road,
Judgemukku,
Thrikkakara, BMC P.O.,
Cochin - 682 021
Bharti Teletech Ltd.
C/o Fairdeal Distribution Pvt
Ltd
Ph.: 079-26891621 /
Survey no. 344, behind Ekta
1622
Hotel,
Sarkhej bavala road, sarkhej,
Ahmedabad - 3820210
11
Gujrat
12
Bharti Teletech Ltd.
C/o Karamchand Agencies,
4, Raipur C&F Complex
Chhatisgarh
Near RTO Office,
Dhamtari Road, Devpuri
Raipur - 492 015
13
M.P.
Bharti Teletech Ltd.
C/o Saumitra Enterprises
7, B.S.R. Compound,
Lasudia Mori, Dewas Naka
Indore - 452 0013
Ph.: 0731-4033288
Haryana
Bharti Teletech Ltd.
C/o Mahavir Agencies,
Northern Carrier Compound
G.T. Road,
Kundli, Sonepat,
Haryana
Ph.: 0130-3095512
Rajasthan
Bharti Teletech Ltd.
C/o Gati Ltd, E- 53-56,
Dhronpuri,
Girdharipura, 200 Sqft Sikar Ph.: 0141-3954711
Bye Pass,
Opp Chittarkoot Water Tank,
JAIPUR- 302024
14
15
Ph.: 0771-2412101 / 02
16
Bharti Teletech Ltd.
C/o Gati Ltd, Plot No. 181,
APS Compound, Industrial
Chandigarh
Area,
Phase- 1,
Chandigarh- 160 002
17
J&K
Bharti Teletech Ltd.
C/o Gati Ltd, ANKE
Industrial Area,
New Telco Service Station,
National Highway,
Kaluchak,
Jammu- 180 010
Bihar
Bharti Teletech Ltd.
C&FA : Raj Protim Agencies
Pvt. Ltd.
269/235,Sudarshan Path,
Ph.: 0612-3091393 /
Biscomaun Godown,
2638896
Opp Jain Mandir,
Gulzarbag,
Patna- 800 007
Jharkhand
Bharti Teletech Ltd.
C&FA : Raj Protim Agencies
Pvt. Ltd
1378, Court Road,
Ph.: 0651-2201218
Opp Anuraag Building,
Bihar Club bye Lane,
Ranchi- 834 001
20
Orissa
Bharti Teletech Ltd.
C&FA : Raj Protim Agencies
Pvt. Ltd
Ph.: 0674-2396427
Plot no.13, Unit 6,
Ganganagar,
Bhubaneswar – 751 001
21
Assam
Bharti Teletech Ltd.
Ph.: 0361-2599203
C&FA : Raj Protim Agencies
18
19
Pvt. Ltd
C/O,Star Electronics, 2nd
Floor,
Eastern Road Carrier
Compound,
Chritian Basti, G.S. Road,
Guwahati- 781 005
22
23
Uttranchal
Bharti Teletech Ltd.
C/o Gati Ltd,
Khasra No, 332, 333, 335,
339
of 1345 Fasli, Village
Niranjanpur,
Pragana Central Doon,
Dehradoon- 248 008
Himachal
Bharti Teletech Ltd.
C/o Crossroad Logistics Pvt.
Ltd,
B- 69, 1st Floor, Sector- 3,
New Shimla- 171 009, H.P.