Business Organization and Management
Chapter 9 – Site Selection and Layout Planning
Criteria for Site Selection
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Factors to consider when judging sites will vary based on the type of business.
RETAIL BUSINESS
– Determine your __________ _________ (the region or section of the
community from which you __________ to draw customers)
–
• When locating your trade area, you need to examine four additional features:
1. _____________ and _________ of competing businesses
• Look for __________ of stores and a ________ vacancy rate.
2. _____________ of the competition
• Location near competitors will encourage ____________
____________.
3. ________________ of the area
• In general, consumers like to shop in attractive, safe, thriving
environments.
4. ______________and ____________
• Foot and car traffic are both important to retail business
• Adequate _____________ space
SERVICE/WHOLESALE BUSINESSES
1. In many ways, service and wholesale businesses have similar needs to
those of ____________ ___________________
– Ex Service Business: ________________, ______________
– Ex. Wholesale Business: ______________, ______________
MANUFACTURING/EXTRACTION BUSINESS
1. More concerned about having ___________ to suppliers and major
______________ routes, rather than having easy access for
_________________.
2. A manufacturing firm must ___________ only where _________
____________ laws allow.
–
Industrial parks are
3. An extraction business must be ____________ the product it is extracting –
fish, trees
etc
E-BUSINESS
1. Size of ________________
– A one person e-business does not need much _____________.
– A larger operation needs more space for _____________ and
____________. A retailer who _____________ and ___________ its
own inventory may need a larger facility and should be located near a
______ ___________.
Site Analysis
•
You must consider three things before making a decision:
1.
2. Building ___________________
• Is the space large enough and will it allow for expansion?
• Check out the ___________ and ___________construction of the
building.
3. _________, __________ or _____________
• For a new business, the advantages of leasing outweigh other
options.
• Money saved by leasing can be used for ____________,
_____________ etc…
• Risk is ____________
• Lease expenses are _______ ________________
Layout Needs and Possibilities
•
A layout is a
– Interior layout – ___________ __________, lighting ___________,
traffic ____________ for customers
– Exterior layout – ______________, parking spaces, traffic pattern for
_____________ and ____________.
–
Layout Planning MANUFACTURING BUSINESS
–
•
Key layout concern will be the placement of __________________.
Three types of basic layout options
1. Product layout –
•
Useful for producing large quantities of a product
2. Fixed-product layout – Used when the product is too heavy or bulky to be
moved around the facility.
Ex. _________________
3. Process layout – grouping of _____________ and _____________ by
function.
RETAIL BUSINESSES
• The most important design consideration is the __________ of customers through
the ____________________
•
Two things enter the planning process for customer flow.
–
Selecting the most _____________ merchandise placement and deciding
on an appropriate _________________.
Different Types of Retail Layouts
•
•
•
•
•
________ ___________ ___________- Pattern of crossing aisles in the
supermarket to provide a highly structured system for facilitating the flow of
traffic
_________ ___________ - Consists of open sales space bounded by outside
walls. Enhances visibility of merchandise, sales coverage and security.
__________ ___________ – Walls are placed between units of operation to
create shopping environment.
_______________ _______________-- Combination of open and enclosed
layouts. Improves customer and sales staff interaction.
Review these on page 192 in your textbooks
WHOLESALE BUSINESS
•
•
•
Provide __________ _________________ storage and allow efficient
_______________ of products in and out of the facility.
____________ story buildings
Layout that will allow for goods to be moved ________ and ____________
• ex. Loading docks, vehicle storage areas
SERVICE & EXTRACTION BUSINESSES
•
Service -The layout of a service business depends largely on
•
Extraction – The business will need to include an ___________area,
____________area for equipment and supplies and the _______ itself.
•
Must __________ to the _________________ environment in which the
extraction must operate
E-BUSINESS
•
Require one or two areas.
• _______________ _________
• _______________ _________
•
Layout of the operations area depends on how ___________, ____________,
_______________and ____________ are adapted to the workspace
•
Similar layout to __________________businesses
Finishing Touches
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Plan for office space
– ___________office layout uses ______________ to divide the workspace
into cubicles.
• Used most often when _________, ____________,
_____________ __________________ or access to files and
equipment are important
•
__________office layout is often used when __________ and noise
____________ are primary concerns.