NEWS RELEASE CARMEL ENTREPRENEUR INTRODUCES NATION’S FIRST SKIN CARE WASHES WITH SUNSCREEN Carmel, Calf—Michael Doyle, P.E., a chemical engineer, entrepreneur and Carmel resident has partnered with R. Dale Lillard of Phoenix, Ariz., to become a pioneer in the development of Solise Body Wash and Solise Hand Wash with Sun Protection Factor 15 (SPF15). After twenty plus years of scientific research, development, and consumer testing, the world’s first and only skin care cleansing products with sunscreen, Solise Body Wash SPF15 and Solise Hand Wash SPF15 with UVA/UVB protection will be hitting the worldwide health and beauty aids (HABA) retail shelves this month, announced Michael Doyle, Director of Engineering, Arizona Sun Wash, LLC, based in Phoenix and is currently available online at www.solise.com. Born in the dry heat of the Arizona desert, Solise began as a vision of Lillard. The father of four children, he was conscientious in the laborious process of applying sunscreen to them after daily bathing. His toddlers were fair skinned like him and burned easily when exposed to the damaging rays of the sun. Lillard routinely searched store shelves and magazine ads in his pursuit to find an innovative or new product making sunscreen application easier and was frustrated by the limited products available. He speculated if he could somehow combine his children’s daily bath with the application of sunscreen, life around his house just might be less stressful and a whole lot easier. In pursuit of his novel idea, Lillard spoke to chemists, body-product formulators, chemical engineers and scientists who study soaps and cleansing. They all assured him that his concept was not possible. Lillard refused to give up. Together with his now grown son, Tres, they began researching and testing sunscreen body wash combinations in his quest to create a workable product. Their inspiration was Thomas Edison’s famous quote: “I have not failed. I have just found 10,000 ways that won’t work”, remarked Lillard. But it was not until they asked their neighbor Doyle, an engineer and inventor with decades of experience to apply his genius to Lillard’s concept when a solution was found. Michael developed a multi-phase emulsion system that finally allowed the natural ingredients in Solise to combine effectively with those that provide Ultraviolet A (UVA) and Ultraviolet B (UVB) sun protection. Solise Body Wash SPF15 and Solise Hand Wash SPF15 were approved for The Skin Cancer Foundation’s most prestigious Seal of Recommendation. The Skin Cancer Foundation established its Seal of Recommendation program as part of a nationwide public awareness campaign. The Seal of Recommendation verified the SPF claim of a product. Every product submitted for the Seal of Recommendation is rigorously reviewed by a committee of renowned photobiologists – experts in the study of the interaction of ultraviolet radiation and skin. The entire committee must be completely satisfied with the testing results in order for a product to be granted the Seal. “The Seal of Recommendation program is unique because it enables us to guide and educate consumers in their everyday lives, “said Dr. Robins, President, The Skin Cancer Foundation. “We are reaching them when they are making important decisions about how to protect themselves from the sun.” To earn the Seal, a manufacturer must provide scientific data showing that its product sufficiently and safely aids in the prevention of sun-induced damage to the skin. Every product awarded the Seal is monitored annually to ensure that it continues to meet the criteria. “We are pleased that the Skin Cancer Foundation recognizes the benefits and performance of our unique product. With Solise, we aim to protect those people who otherwise do not take the time to apply sunscreen daily, as well as give added protection to the people that do”, stated Lillard. The world’s first liquid body and hand washes containing natural emollients, skin conditioners and SPF15 sunscreen with UVA/UVB protection, Solise is a gentle, rich soy oil containing liquid body and hand protection against harmful UVA/UVB rays, leading causes of skin aging. A premium body wash, Solise protects, hydrates, and clarifies your skin. Daily sun protection has never been this simple. A new emollient based technology allows Solise to bind sunscreen to your skin’s natural oils while a mild cleansing system washes away impurities. Natural emollients and skin conditioners leave your skin soft and hydrated unlike traditional sunscreens. Solise cleanses and adds protection on your skin with a patented formula containing SPF 15 sunscreen; it provides daily UVA/UVB protection; is non-greasy and hypoallergenic and dermatologist tested; it is non-comedogenic and does not clog pores; formulated with natural emollients and skin conditioners to leave your skin soft and hydrated; paraben free and anti-aging; and is not tested on animals and contains no animal byproducts. What began as one man’s vision is now available for all to experience and enjoy the first-ever product proven to protect you from the sun without changing your daily routine. For more information, contact: Michael Doyle, P.E. Solise Body Wash and Solise Hand Wash PO Box 22058 Carmel, CA 93922 Telephone: 831-624-7131 Fax: 831-624-7131 Cell:831-601-3566 E-mail: michaeldoyle.pe@solice.com Web: solise.com R. Dale Lillard, President Arizona Sun Wash, LLC Solise Body Wash & Solise Hand Wash 5245 South 39th Street Phoenix, AZ 85040 Telephone:602-438-0123, Ext. 215 Fax: 602-438-0138 E-mail: dale@lansdale.com Web: solise.com