CORPORATE PARENTING:
Corporate Strategy to Manage a Multi Business Company
Problems to be address :
1. How to control strategic business units non-financially?
2. What are the roles of a parent company in parenting its strategic business units?
3. What are the considerations in undertaking vertical and horizontal integrating and in
business diversification?
4. How to develop a corporate strategy?
Objectives :
Having attended this workshop, the participants are expected to
1. Obtain knowledge on how to develop corporate strategy
2. Understand alternatives method on corporate parenting for strategic business units
3. Understand some factors that should be taken into consideration when implementing
vertical and horizontal integrating and business diversification
4. Obtain Parenting Fit Matrix analysis tool to implement parenting activities in their
strategic business units.
Subject Covered :
1. The differences between business strategy and corporate strategy
2. The development process of corporate strategy
3. The advantages and disadvantages of Horizontal Integration
4. The advantages and disadvantages of Vertical Integration
5. The advantages and disadvantages of Diversification strategy
6. The role Parent Company
7. Corporate parenting in a multi business company
Participants :
1. Business owners
2. Directors of parents companies
3. Directors of sister companies (strategic business unit)
4. Business Development Managers
5. Strategic Planning Managers
6. Organizational Development Managers
Price : IDR 4.000.000
CORPORATE PARENTING: Strategi Korporat untuk
Perusahaan Multibisnis
Menjawab Masalah Apa?
1. Bagaimana mengendalikan unit-unit bisnis strategis (anak perusahaan) secara non
finansial;
2. Apa peran perusahaan induk dalam pengasuhan unit-unit bisnis strategis;
3. Apa saja yang harus dipertimbangkan untuk melakukan integrasi horizontal, integrasi
vertikal, dan diversifikasi;
4. Bagaimana cara menyusun strategi korporat.
Manfaat Apa yang Akan Diperoleh?
1. Mengetahui cara menyusun strategi korporat;
2. Mengetahui alternatif pengasuhan unit-unit bisnis strategis;
3. Mengetahui faktor yang perlu dipertimbangkan dalam melakukan integrasi horizontal,
vertical, dan diverisifkasi usaha
4. Memperoleh alat analisis Parenting Fit Matrix untuk melakukan pengasuhan unit-unit
bisnis strategis.
Apa Saja yang Dibahas?
1. Perbedaan antara strategi bisnis dan strategi korporat
2. Proses penyusunan strategi korporat
3. Manfaat dan kelemahan Integrasi Horisontal
4. Manfaat dan kelemahan Integrasi Vertikal
5. Manfaat dan kelemahan Strategi Diversifikasi
6. Peran Perusahaan Induk
7. Pengasuhan korporat di perusahaan multibisnis
Siapa yang Perlu Ikut?
1. Pemilik perusahaan
2. Direksi di perusahaan induk
3. Direksi di perusahaan anak (unit bisnis strategis)
4. Manajer Pengembangan Usaha
5. Manajer Perencanaan Strategis
6. Manajer Pengembangan Organisasi