www.marketingpundit.com Date: 15.07.2008. TO ALL PARTICIPATING SCHOOLS Dear Sir/ Madam, POWERPLAY Srs6 is the immensely popular and only one of its kind in India “6th Intra-school and Inter-school POWERPOINT presentation competition”. Conceptualized, researched and implemented by : DEEP BANERJEE - Marketing Strategy & Support Services Consultant, Marketingpundit.com since 2002 – 2003 as the only contest of its kind in India. Duration : Powerplay Srs6 will be held between July 2008 – March 2009. Contest Objective : The objective of this 'child and youth marketing initiative', like previous years is to judge the most IT savvy schools and students with the best creativity across India. Geographical Reach : The contest will be simultaneously held in most of the Metros, mini Metros and major cities across India. Official Website : www.marketingpundit.com . Partners : Some corporate heavyweights are jointly supporting me to execute “POWERPLAY Srs6”. Each of the supporting brands will have a varying role to play in execution of the contest. From 2002-2003, Powerplay has been supported by : Goodlass Nerolac Paints Ltd; Colgate Palmolive India Ltd; ITC Ltd (Foods Division); LG Electronics India Ltd (IT Divn.); Osram India Pvt Ltd; Novartis India Ltd (OTC); General Mills India Ltd; Titan Industries Ltd; Rasna Private Ltd; Eveready Industries Ltd; Heinz India Pvt Ltd; Scholar Publishing House Pvt Ltd; Encyclopaedia Britannica (India) Pvt Ltd; Lenovo India Ltd; Pioneer Paper Company; Needs NGO; Power FM (107.8); Radio FM (93.5); 89 Cinemas; Needs NGO; Supertron Electronics Ltd (Supercomp Computers) in association with Intel; Clown Town (Monte Carlo Racing Circuit); Fantasy Furnishings; IT Kids; Blossoms Retail; Poligon Initiative; Marketingpundit.com. As far as students and schools are concerned, no participation fee or proof of purchase of any product or service is required to participate in the contest. Terms and conditions: Consent : A participating school gives me an ‘intention of participation’ in writing on the school letterhead confirming the date & time ideally suitable for holding the intra and inter school round of the contest in one's own school. Contact persons : Schools are required to depute 1 – 3 individuals with whom I can coordinate matters related to the contest. Clue sheets : Multiple numbers of posters (serving as clue sheets) and banners of supporting companies announcing the contest and the topics are put up at strategic locations in participating schools. Participating number of teams (minimum requirement) : For the intra-school championship, each participating school across India will nominate a minimum of 25 teams (with no limit on the maximum number of teams) of 2 members each from each of the Class Groups 4 – 6 and 7 – 9 (as on July 2008). 1 www.marketingpundit.com Participants' identity : A participation form will have to be filled up by each participating team member. Date and Venue : The intra-school & inter-school championship is held at the school premises. The dates for the intra-school & inter-school finals of “Power Point Presentation Competition” are decided by the school authorities. Schools are at liberty to carry out the intra and inter rounds of the contest at their premises spread over one or more days. However, the dates are communicated to me in advance. Topics (Intra-School round) : For the intra-school round of “Powerplay Srs6”, details of the choice of multiple topics are communicated to the respective schools/ teams atleast 4 days prior to the event. The topics are also available for viewing in www.marketingpundit.com. Topics (Inter-School round) : A choice of multiple topics, are given by me (after completion of the intra-school contest at school) for preparation for the inter-school finals of the contest. The choice of topics can be viewed in www.marketingpundit.com. Approx 5 – 6 days time is given to prepare for the inter-school final presentation. Preparation : Students are allowed to bring hard copies of the contents and soft copies of pictures, animations, sound from elsewhere. The actual presentation is made at the school. Sound is not an important criterion. Number of slides (Intra-School) : For the intra-school round, each team makes a 1 + 8 slides (no more and no less) Power Point Presentation on the selected/ allotted topic in 2 hours time. The first slide mandatorily contains the personal details of both the participating team members. Number of slides (Inter-School) : For the inter-school round, each team makes a 1 + 10 slides (no more and no less) Power Point Presentation on the allotted topic in 2 hours time. The first slide again contains the personal details of both the participating team members. The 1st slide : Has to be in black & white with no clip arts and word arts. The entire slide is typed in Arial font in size 18. The slide layout has a horizontal bar on top and two vertical bars below. The horizontal bar contains the Topic, Group name, Date of Intra/ Inter School Contest, Name and Address of School. Each of the vertical bars contains the Name, Date of Birth, Sex, Residential Address, Phone num, Contact Mobile num, Father’s 1st name & profession, Mother’s 1st name & profession, Class & Section as on July 2008, Whether there’s a Computer at home or not for each of the two team members. File and Folder naming: The presentation files are individually saved with an allotted team name. All Senior Team Members (classes 7 - 9 as on July 2008) from any school has 'S' as the prefix, while Junior Team Members (classes 4 - 6 as on July 2008) has 'J' as the prefix while allotting their team names. For example, from any particular school the intraschool presentation S7.ppt is to be made by team S7. During the inter-school round, the file names change. If S7 ranks 2nd in the intra-school round from a particular school, the corresponding file name is S2nd-S7. The laid down instructions has to be followed carefully. Judging criterion : Presentations exceeding 750 kb are liable to be disqualified. Sound effect is not an important criterion. The look, feel, off-beat content, creativity, extent of humour, following laid down instructions are the most important judging criterion. 2 www.marketingpundit.com Winners : The intra-school winners, 4 teams of 2 members each from the class group 4 – 6 (as on July 2008) AND 4 teams of 2 members each from the class group 7 – 9 (as on July 2008) are selected/ judged by the participating schools themselves. These 8 teams represent their respective schools in the inter-school finals by making a presentation on the allotted topic. Retrieval of presentations: Participating schools need to make arrangements to provide me with ALL presentations of intra & inter-school participants in a CD (free of any computer virus). All such presentations eventually became the property of the organisers and are used in any way they feel. Judges: The inter-school winners are judged by a distinguished panel nominated by the organisers of the contest. The decision of the judges are final and binding. Reference websites for your perusal: Participants and school authorities should check www.marketingpundit.com and www.powerplaycontest6.webs.com at regular intervals for details. For any critical queries, please revert to me. Specific Terms for participating schools outside Kolkata & suburbs: Schools outside Kolkata need to send me atleast 10 digital pictures each of high resolution during the Intra as well as the Inter School phase of the contest (shot with a Digital Camera or Handycam or Mobile Phone) as evidence of the contest having been conducted at the school premises. Participating schools are expected to despatch (through courier) ALL .ppt presentations + digital pictures of the contest in CDs + the relevant entry forms complete in all respect + the 'letter of consent' signed by the Principal/ Head or any authorised official/ faculty member, within 10 days of completion of the Intra School Contest and similarly within 10 days of completion of the Inter School Contest in one's own school. Results: Final result is to be announced in end April 2009 – early May 2009 and will be officially available for viewing in www.marketingpundit.com. Gifts, certificates will be handed over at the respective schools in May - June 2009. Prizes and Certificates: All participants across India will be awarded "Certificate of Participation". Teams ranking 1st - 4th in intra-school phase will be awarded separate certificates to acknowledge their performance. Every team that figures in the inter-school merit list (to be published in April 2009) will also be awarded relevant certificates. The team ranking 1st from every school during the intra-school phase will be entitled to attractive prizes. Every team whose name figures within the first ten of the inter-school merit list will get very attractive prizes. Schools will be awarded certificate of participation. Principals, Co-ordinators, Teachers involved in the activity will also be acknowledged. However, no cash prizes are offered to anybody at any stage. All Prizes & Certificates will be handed over to schools in April - May 2009. 3 www.marketingpundit.com Contest Schedule (summarized): • • • • • • • • • The entire activity from planning to final completion should take about 35 - 40 weeks excluding the vacations. Preparatory & logistic work started w.e.f June 2008. The intra-school round of the contest is expected to start from July 2008. The intra-school contest will continue till January 2009. The inter school contest in schools will continue till April 2009. The inter-school results will be announced in end April - early May 2009. Certificates will be handed over to respective schools in May - June 2009. There will be no separate prize distribution ceremony. The exact contest schedule in schools will be E-Mailed to all stakeholders as attachment in .xls files as and when they are available/ ammended. In normal circumstances atleast 2 – 3 days notice will be provided to the participating brands before executing the contest in any one school. Participating Schools: For the entire list of participating schools please revert to www.marketingpundit.com. Having described the nature & scope of the contest, I look forward to a written approval from you confirming the date & time ideally suitable for holding the intra-school round of the contest in your school. Please revert for any clarification whatsoever. Yours sincerely, DEEP BANERJEE (Consultant – Powerplay Srs6) 66K Suren Sarkar Road, Beliaghata, South of Subhas Sarovar, Kolkata – 700010. Ph: 033-2370 3608. Mobile: 98301 53536. E-Mail: deep@marketingpundit.com Note: Details of Powerplay of earlier years can be viewed at www.marketingpundit.com. The contest schedule will also be available on the website. For sample .ppt presentations from earlier years, please visit www.powerplaycontest6.webs.com. 4