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Game 5, Round 8 — Advertising Slogans and Jingles

Here is your opportunity to gain some benefit from all those memory cells of yours that advertisers have taken over for their own purposes. For each of the following slogans or jingles, identify the product referred to. You must give both the brand name and and a generic description: for example,

"Ritz crackers".

QM: Please read each one as ordinary prose — do not chant, sing, do accents, etc.

1. Do you suck them very slowly, or crunch them very fast?

Smarties candy

("...eat that candy-coated chocolate, but tell me when I ask:

When you eat your Smarties do you eat the red ones last?")

2. He’s the loneliest guy in town.

Maytag appliances

(slogan refers to the repairman)

3. Does she or doesn’t she?

Clairol hair color (dye)

("Only her hairdresser knows for sure")

4. Double your pleasure, double your fun.

Doublemint gum

5. So round, so firm, so fully packed.

Lucky Strike cigarettes

6. Take (brand name) tonight, and sleep, deep and restful sleep, sleep, sleep.

Sominex sleeping pills

7. You’ve come a long way, baby.

Virginia Slims cigarettes

("...to get where you’ve got to today.

You’ve got your own cigarette, now, baby — you’ve come a long, long way.")

8. Manly, yes, but I like it, too!

Irish Spring soap

9. You’ll wonder where the yellow went.

Pepsodent toothpaste

("When you brush your teeth with Pepsodent")

10. Aren’t you glad you use (brand name)? Don’t you wish everybody did?

Dial soap

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