BMW GROUP - ONE DAY UNIVERSITY

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MINI
US Press Information
Contact:
Nathalie Bauters
MINI Communications Manager
201-930-3166
nathalie.bauters@miniusa.com
PFPR Communications
Yvonne Malmgren, 586-453-2912
yvonne.malmgren@pfpr.com
BMW GROUP – ONE DAY UNIVERSITY:
Check out http://www.bmwusanews.com for downloads of the "One Day University"
held at BMW of North America's Headquarters in Woodcliff Lake, NJ.
During this one-day workshop with top media, analysts and opinion leaders, BMW
Group demonstrated the contributions, and more importantly, the value that premium
brands intend to offer customers in the future.
Topics covered included:
•
What Consumers are Learning from the Recession and Consequences for
Premium Products - Madelyn Hochstein (DYG Inc), Jack Pitney (BMW Group) and
Jim McDowell (MINI USA).
•
Automakers’ Role in Reducing Emissions - John DeCicco (University of Michigan),
Tom Baloga and Axel Rose (BMW Group).
MINI USA
•
Mailing address
PO Box 1227
Westwood, NJ
07675-1227
Office address
300 Chestnut Ridge Road
Woodcliff Lake, NJ
07677-7731
Telephone
(201) 930-3166
Fax
(201) 307-3607
Internet
MINIUSA.com
How Culture, Society and Lifestyle will Drive Success of Alternative Fuel Vehicles Dahlia M. Garas (Institute for Transportation Studies, University of California at
Davis) and Rich Steinberg (BMW Group).
•
The Future of Premium Manufacturing - Rich Morris (BMW Group) and Imtiaz
Haque (Clemson University).
•
Mining the World of Innovation to Stay at the Leading Edge of the Market Stephan Durach (BMW Group Tech Office) and Verena Kloos (DesignworksUSA).
•
Traffic Management: How Connecting Drivers with Surroundings will Change the
Way We Drive ? Dirk Kessler, Tom Baloga and Jan Urbahn (BMW Group).
Printed on Recycled Paper
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