A newsletter from the Portfolio NC State College of Management The Management Fall 2003 Wachovia Foundation Gives $1 Million to College Continuing its longstanding and generous support for the college, Wachovia pledged $1 million to the College of Management in June to support student programs, scholarships and diversity initiatives. It is the largest single corporate gift ever made to the college, and is expected to have a lasting impact on the quality of undergraduate and graduate education for management students. Dean Jon Bartley said he plans to use the gift to support undergraduate scholarships and graduate fellowships that will attract and retain outstanding students.The MBA continued on page 3 Wachovia CEO Ken Thompson talks with Dean Jon Bartley in Nelson Hall. Elizabeth Chiles (’99, ’00) of PricewaterhouseCoopers, Will Lathan (’03), of KPMG and Grant Johnston (’95, ’03) of GE Capital share a drink at the MAC Alumni Social, held in Raleigh on May 15. The MAC Program also held alumni functions in Charlotte and Washington, D.C., in August. The MBA Alumni Social in April brought MSM and MBA alumni from many classes out to Greenshield’s in Raleigh. Paul Rusello (’03) and his wife were welcomed by the MBA Alumni Council and current students. MBA Program Breaks Into U.S. News Ranking For the first time, NC State University’s MBA Program has entered the ranking of best graduate business schools in the nation by U.S.News & World Report. In the 2004 list, released April 4, the program tied for No. 65 with George Washington University,The State University of New York at Albany, Syracuse University, and the University Wachovia CEO Ken Thompson talks Dr. Steve Allen and Tara Mylenski (’03) celebrated the ranking at the MBA Alumni Social. of Alabama at Tuscaloosa. Dr. Steve Allen, associate dean of graduate programs and research, attributed NC State’s appearance in the rankings to the program name change from MSM to MBA, a strong incoming class and career search success for the class of 2002. “We could not have achieved this success without the dedicated work of our faculty and MBA program staff,” Allen said. New staff in the admissions and career services areas are helping the program improve its student selectivity and placement initiatives. New faculty hires in the past three years have allowed the continued on page 8 MBA Program Breaks into U.S. News continued from page 1 MBA program to expand its concentration offerings in supply chain management, finance and other disciplines. The growth of the fulltime program at NC State also was a contributing factor, because U.S. News relies exclusively on data about full-time students for its survey. Full-time enrollment in the program grew 20 percent in fall 2002, and is expected to grow another 45 percent this fall. In the U.S. News ranking, 60 percent of the overall score for each school is derived from objective numbers and the other 40 percent of the score comes from reputation surveys completed by business school deans and corporate recruiters. “This was the first year we were eligible for the U.S. News ranking, and we are proud to see that we came in ahead of a number of schools that have longestablished MBA programs,” Allen said.“We view this as a starting point, and we aim to be recognized as farther up the list in the future.” Dr. Jon Bartley, dean of the College of Manage­ ment, predicted that as the college puts more resources into its faculty and graduate programs, this kind of achievement will continue. Last fall, in a separate survey, the undergraduate business program was ranked by U.S. News at No. 80 among 400 accredited business schools. 2 The Management Portfolio Fall 2003 College Update From the Dean A major contributor to the success of management education at NC State is the close relationship we have with the corporate world. Through our Board of Advisors, student internships, the Graduate Symposium, and through other activities, our students have real opportunities to meet business people, learn from them and network to build their own careers. One of our most important corporate relations programs is the Executive-in-Residence program, which allows business professionals to become a part of our college community and to interact with our students on a regular schedule. Ron Doggett, our longest-serving executive, recently agreed to spend one more year as our Executive-inResidence. I want to recognize all that Ron does for this college as he redefines and elevates the role executives play in our academic institution. Ron came to the college as the retired chairman and CEO of Goodmark Foods, known as the maker of Slim-Jims and other snack products. After a management career with General Mills, Ron directed a leveraged buyout of Raleigh-based GoodMark and grew the company with record earnings before selling it to food industry giant ConAgra in 1999. During the past three years, Ron has shared with our students his experience in finance, marketing, corporate strategy and mergers and acquisitions. He lectured in undergraduate and graduate classes, worked with entrepreneurship students developing business plans, and helped develop team projects. He advised the faculty in updating the undergraduate accounting curriculum, and he served as a resource to faculty on their teaching and research projects. Ron has also been a tireless advocate for the college in the Triangle and N.C. business communities. Although he didn’t know very much about our young college when he started his role, he learned quickly and has become one of our biggest fans. Ron has shared his network of CEOs and executives with our faculty and administration, allowing us to create stronger ties with the business community. He has personally made major financial commitments that are helping us build our programs and endowments for the future. The NC State Alumni Associa­ tion recognized Ron last fall with its Award of Merit, an honor reserved for non-alumni who have made major contributions to the university. Ron earned a business degree in his home state from Minnesota State University, and has since become a true friend to NC State. On behalf of our students and faculty, I want to thank Ron for sharing his time, his wisdom and his expertise with the college. It is only with the support of friends such as this that the college will achieve its promise. I also want to recognize and thank our two other executivesin-residence. Sam Straight, former chief of international procurement for GlaxoSmithKline, works tirelessly with our Supply Chain Resource Consortium to recruit corporate members and guide students through their extensive projects for partner companies. Telecommunications executive and entrepreneur David Rendall, serving as our entrepreneur-inresidence, is a fantastic resource for our entrepreneurship faculty and students and has brought his business network to us. Ron, Sam and David are tremendous assets to our college. Many other professionals contribute to the college in ways that are invaluable to our students but require less of a commitment than an in-residence appointment. I hope that each of you will consider how you too can increase your commitment to this great public institution. Sincerely, Gene Langley Jr. (NC State ’61), president of the NC State Alumni Association, presented the association’s Award of Merit to Ron Doggett (right). Jon W. Bartley (’69) College Update / Development News Development Update In the face of another economically challenging year, the college development staff reached 98 percent of its goal and raised $3.9 million dollars in cash and deferred gifts during the fiscal year. The total figure includes corporate and individual gifts that support special faculty initiatives, undergraduate and graduate scholarships in each department, program activities, and the college discretionary funds. In addition to the million-dollar gifts from Wachovia and Tab Williams (see related stories), major contributions included the completion of the Langdon Distinguished Professorship endowment and several corporate gifts to the college’s academic consortia. For the first-time, Annual Fund contributions from alumni and friends of the college exceeded $100,000. Faculty and staff of the college contributed more than $25,000 to college accounts, according to development officers Bob Parries and Matt Smith. “We were very pleased with the outcome of our development efforts this year,” said Parries. “We received support from a wide variety of people and organizations in our college community, including major corporations, new corporate partners, young alumni, and our own faculty and staff.” continued this page, right column Wachovia Foundation Gives $1 Million, continued from page 1 Program will use part of the money to develop enrichment programs in areas such as leadership, team-building, and career planning. Another part of the gift will support minority enrollment, student organizations and diversity initiatives that will help the college further develop its community of scholars and students. In thanking Wachovia, Bartley credited a number of alumni and supporters at the company who were instrumental in securing the gift: Ken Thompson, chief executive officer and last fall’s Wachovia Lecture Series speaker at the college; Ben Jenkins (’68), senior executive vice president of general banking; Stan Kelly (’80), senior executive vice president of wealth management;Will Spence (’94), president of North and South Carolina banking; Jack Clayton, regional president for central North Carolina; David Jolley (’70), senior vice president in corporate and investment banking; and Jerry Bowen (‘86), senior vice president and regional corporate banking manager. “Wachovia is committed to furthering education and helping tap the vast potential in today’s students,” said Clayton, who works closely with NC State as the Raleigh regional executive. “We are delighted to support NC State, a leader in providing opportunities for achievements in entrepreneurship and innovation.” The gift to the college was part of a $1.5 million grant from the Wachovia Foundation to the university. The other beneficiaries are the Friday Institute for Educational Innovation and the university’s proposed E. Carroll Joyner Visitor Center. In August,Wachovia executives hosted a series of celebratory gatherings for NC State alumni, Chancellor Marye Anne Fox, Bartley and university staff in Raleigh, Charlotte and Winston-Salem. More than 400 NC State alumni work for Wachovia throughout the country, and many are active as guest speakers in classes and with recruiting students for jobs and internships. Maybe A Headline Here? Retired Central Carolina Bank President, Chairman and CEO William L. Burns (’50) visited the college in July to see the CCB Executive Classroom. Burns and Dean Jon Bartley presented a classroom plaque that honors CCB and Burns’ long career with the bank. Four Executives Join Board of Advisors The College’s Board of Advisors, which continues to guide the college in strategic planning, fund raising and program growth. During the academic year, four new executives joined the college’s Board of Advisors: Kevin Beasley, tax partner, Grant Thornton LLP; Bonnie Hancock, president, Progress Fuels; Stuart Nisbet, senior research and development director, Business Intelligence Platform, SAS Institute; and Linda Okowita, director of human resources, Nortel Networks. Leadership Gifts An anonymous donor has added $50,000 to the Toussaint Fund for graduate economics studies. Progress Energy donated $25,000 to the Supply Chain Resource Consortium. The First Union Foundation donated $20,000 toward its $200,000 pledge for undergraduate scholarships. Mike (’84, ’85) and Lori (’84) Constantino added $17,000 to their endowment supporting MAC students. Xerox gave $10,000 to the Center for Innovation Management Studies. Lewis Sheats (’01) gave $8,000 to complete his $10,000 pledge supporting entrepreneurship education activities. Alumni and friends, plus matching corporate gifts, from major accounting firms have added more than $40,000 in support of the accounting department: $16,605 from Ernst & Young, $12,000 from KPMG and $11,775 from Deloitte & Touche. Fall 2003 The Management Portfolio 3 Development & Program News Business Student Helps Annual Fund Make its Case Chris Wall Next time the phone rings, pick up. It might be Chris Wall calling from NC State on behalf of the Annual Fund. And if it is, your conversation with him could be a great opportunity to re-connect with NC State. Wall, a rising junior majoring in Business Management and Informa­ tion Systems, is enthusiastic about everything he does, from his classes and flag football to working at the NC State Annual Fund. He started work as a caller two years ago, and has risen through the ranks to become the recruiting and hiring supervisor. His work handling payroll, interviewing prospective callers, and helping to train and supervise new hires is good hands-on experience that relates to his business degree. Wall relishes the challenges of his management classes, and he finds talking to alumni about giving to NC State an equally satisfying task. “I enjoy talking to alums because we have a continued at right 4 The Management Portfolio Fall 2003 Williams Receives Watauga Medal in Recognition of Endowment & Service Thanks to generous gifts from WinstonSalem businessman Arthur “Tab” Williams Jr. (NC State ’50) and his family, the college will offer new scholarships to undergraduate and graduate students. The $1.1 million endowment supporting scholarships in management follows Williams’ many gifts to other NC State colleges and departments. Earlier this year, Williams received NC State’s Watauga Medal in recognition of his many years of service and philanthropy to the university. Williams is Chairman and CEO of the A.T. Williams Oil Co., known as the parent company of Wilco Travel and Fuel Plazas. From humble beginnings on a family farm, Williams attended NC State and started his professional career as an agricultural extension agent. After a switch to the oil business in the 1950s, Williams started his own company in 1963. By the late 1990s, he had built his enterprise into the largest independent gasoline retailer in North Carolina. Williams has been a longtime supporter of NC State and benefactor in the WinstonSalem community. In 1996, he established a charitable annuity trust that supports scholarships in the Caldwell program, the College of Agriculture and Life Sciences, and the Wolfpack Club. He has also been involved with the Wake Forest University School of Medicine, the Chamber of Commerce, Forsyth Country Day School and several civic groups Arthur “Tab” Williams and banking institutions. In honor of his 75th birthday, Williams’ family established a $100,000 endowment for scholarships. That endowment will grow with an estate gift of $1 million from Williams himself. Dr. Bob Parries, executive director of development at the college, has known Williams for 20 years through NC State activities. “We’re glad Tab is broadening his support of NC State to support business students,” Parries said. “His entrepreneurial savvy, business success and commitment to community activities are great examples for today’s young people studying business and management.” Business Student Helps Annual Fund, continued from left column common goal of making NC State a better place,” he said. “Plus we have plenty to talk about with Wolfpack athletics!” Wall said that whatever his future holds, he plans to become a regular donor to NC State. His work at the Annual Fund has let him see firsthand what a difference alumni giving can make. “I understand the need,” he says. “Private giving is a way of help- ing NC State grow.” This year, keep your ears open for the Annual Fund calling.You’ll get to reminisce about NC State with a current student, plus get the satisfaction of making a gift that makes a difference to the university and the College of Management.You can learn more about supporting the college through an Annual Fund gift at www.ncsu. edu/annualfund. Entrepreneur Rewards NC State Entrepreneur magazine recognized NC State’s entrepreneurship initiatives among the nation’s Top 50 regional programs in its April issue. The magazine surveyed faculty and alumni for their opinions, and also collected data from colleges about their course offerings, degrees, faculty and community outreach. The College of Management offers entrepreneurship education for its undergraduates and graduates and also serves non-business students at the university. The Entrepreneurship Education Initiative teaches courses for undergraduate students, including non-business majors, and organizes the annual business plan competitions. MBA students take courses in the High-technology Entrepreneurship (HiTEC) and Product Innovation Management concentrations. And the Management Academy, a comprehensive summer program for nonbusiness majors, covers entrepreneurship concepts. MBA Alumni Directory Available MBA and MSM alumni: Looking for a classmate? The MBA Program has launched a new, free online directory for MBA and MSM alumni who want to find old classmates, update their listings and network with peers.To receive the password, send a request to mba@ncsu.edu. All alumni are encouraged to check their online listings and provide address updates to the staff.The directory is available on the new MBA website at www.mba.ncsu.edu. Faculty & Alumni News Wilson Recognized for Decades of Teaching & Research Dr. Jack Wilson, a professor of business management at NC State for nearly 40 years, was awarded the Alexander Quarles Holladay Medal for Excellence at a May 15 honors ceremony. The Holladay Medal is the highest honor bestowed on a faculty member by the trustees and the university. It is named for the university’s first president and recognizes the contributions of faculty members in teaching, research and service. Wilson’s tenure at NC State included posts as head of the Department of Business Management after the college was created, and head of the Division of Multidisciplinary Studies. He won university teaching awards three times in three different decades. Wilson served on a variety of university committees and continually championed growth of the business curriculum. His research into inequities in faculty salaries led administrators to correct the differentials throughout the university. In reminiscing about his tenure at NC State, Wilson said he was proud of his many students who had gone on to success as lawyers, doctors, judges, dentists, CPAs, managers and professors. “That’s more than likely the Law of Probability working [rather] than a reflection on my teaching effectiveness,” he wrote. “When you have a hundred or more students each semester, plus a hundred or so more in Summer School each year for over 30 years, there are bound to be survivors who succeeded.” Alumni Spotlight—Brian Cockerham Two years ago, Wolfpack Club fund raiser Brian Cockerham (’92, ’94) left his position in Raleigh to lead athletic fund raising at the University of Miami. It meant leaving his alma mater and the Atlantic Coast Confer­ ence for a football powerhouse school with a smaller alumni base. Now, with news that Miami will join the ACC in 2004, Cockerham is gearing up for more time in the Southeast and more visits home to NC State. During his 13 years as a student and professional in the NC State community, Cockerham lived a life filled with athletics and a love for the Wolfpack. He played Brian Cockerham club football and joined the cheerleading team as an undergraduate. After completing his business management degree, he earned a master’s degree in sports management and worked as a resident advisor in athletic housing. That led to a nine-year career with the Wolfpack Club, the off-campus organization that raises money to support student athletes at NC State. Cockerham credits two dynamic leaders— Wolfpack Club Executive Director Bobby Purcell and Basketball Coach Herb Sendek— with having a powerful influence on his career. Cockerham said Purcell taught him how to treat people with respect and how to handle the business of fund raising. “[With] everything that I do in my job, I try to model myself after Bobby Purcell and the way he’s conducted himself and the Wolfpack Club.” Sendek, Cockerham said, gave him a foundation in basic life lessons that apply to any field. “Herb’s very philosophical,” Cockerham explained, “and he has basic principles on… how you should conduct yourself, and being on time, and always expecting the best out of yourself, and always demanding the best out of yourself, and going the extra mile.” Cockerham also recalls classes in the College of Management that invigorated and challenged him as a student. “I can remember… a management class… where it gave me some insight on trying to have a vision for where you want to be and what you want to accomplish, and then working backward through the steps you need to take to get there,” he said. Cockerham said his NC State experience prepared him well to manage people, organizations and the tremendous demands on his own time. During his time at NC State, Cockerham invested a lot of energy in developing relationships with coworkers, athletes, alumni and donors. “The relationships are probably the most important to me,” he said, reminiscing about the highlights of his career. Cockerham also played a key role in raising money for the new RBC Center and in growing and strengthening the Wolfpack Club. Cockerham then put that experience to work in Miami. As assistant athletic director for development there, he oversees annual fund raising of $4.3 million and a staff of ten. He is a frequent public speaker on behalf of the athletics department (and credits his fraternity days in Sigma Chi with turning him into an extrovert.) For the Hurricanes Club, Cockerham created a structured giving program and instituted a priority seating system based on the Wolfpack Club model. The sports culture in Miami and at the university is different than in the collegerich Triangle area, Cockerham said. “What I love about Miami is that when it comes to college sports, we are the only thing in town,” he asserted. Still, there is a lot of competition, with professional sports and the great outdoors, for the entertainment dollar, he said, and the Miami alumni and fan bases are distributed very widely throughout the country. Even in his new position, Cockerham maintains his loyalty to NC State. He said he was thrilled with the Wolfpack’s NCAA basketball tournament appearance and the football team’s Gator Bowl victory. “It makes me feel good as an alum to see our athletics program advancing.” Entrepreneur Receives Honorary Degree Entrepreneur and businessman E. Carroll Joyner (NC State’56), namesake of the college’s annual business plan competition for undergraduates, received an honorary degree from the university at May 17 commencement ceremonies. Chancellor Marye Anne Fox conferred a Doctor of Human Letters degree on Joyner in recognition of his service to NC State and his contributions to the business community. E. Carroll Joyner and Chancellor Fox For years, Joyner has lectured in entrepreneurship classes and supported the annual business plan competition at the college. Students and faculty appreciate his dedication to working with students and to nurturing their entrepreneurial interests. After graduating from NC State, Joyner built a successful career in real estate development, farming, and other entrepreneurial endeavors. He is former vice president of real estate development for Golden Corral, and is recognized as the driving force behind the restaurant company’s growth. Joyner received the Watauga Medal, the university’s highest non-academic honor, in 1994. When NC State’s new visitors center is completed next year, it will be named in his honor. Fall 2003 The Management Portfolio 5 Academic Programs & Events NC State Spin-offs Win Top Prizes in Business Plan Competition Start-ups developed through the college’s HiTEC Program were the big winners in the new open division of the college’s expanded $10k Business Plan Competition. The first place winner, start-up company ArrayXpress, has received support from new Hi-TEC services available to the community, and runner-up TECStyle Partners was developed by graduate students enrolled in the technology commercialization class. The field for the new Keystone Corporation open division included two dozen teams or individuals competing for $10,000 in prize money. The open division was open to NC State graduate students, alumni and faculty. The competition also included the Carroll Joyner Undergraduate Division, now in its 10th year. ArrayXpress is a microarray technology company led by Michael Zapata (MSM ’94) and NC State forestry faculty member Leonel van Zyl. The proprietary technology and processes utilized by the company were developed at NC State biotechnology facilities. Zapata, as a HiTEC analyst, is guiding ArrayXpress through HiTEC’s proven technology evaluation and commercialization processes. The company plans to use the $6,000 competition prize to fund operations with its new client base. Runner-up team TECStyle Partners, composed of four graduate students enrolled in the TEC course, worked with NC State textiles faculty on a technology that ensures even batch dyeing for fabrics. The student team’s business continued on page 7 6 The Management Portfolio Fall 2003 MBA and MAC Graduates Find Career Success Events at the College of Management Sept. 11 Wachovia Bank Day and Wachovia Executive Lecture Series, Ben Jenkins, Wachovia; 3400 Nelson Hall, 4 p.m. Free and open to the public. Sept. 15 College of Management Career Fair. For more information, call Jeff Sackaroff at 515-2396. Sept. 20 NC State Homecoming; football vs. Texas Tech At the N.C. MBA Career Fair, Ervin Allen (MSM ’01) of the Small Business and Technology Development Center in Raleigh talks with full-time MBA student Gene Farrelly about job opportunities. New efforts in the MBA Career Services area have paid off, with outstanding employment statistics for the December 2002 and May 2003 graduating classes. Ellen Baker, director of the RedWall Career Center, reports that 78 percent of recent MBA graduates have found full-time employment. Also, 83 percent of first-year, full-time students are currently working in summer internships. Baker is confident that these employment results match or exceed those of many topranked MBA programs that are facing a weakened job market. Student networking, job leads from parttime students and alumni, and the spring N.C. MBA Career Fair have led to many of the job opportunities, Baker says. The college’s Supply Chain Resource Consortium also has been instrumental in working with the career center to place students in internships and full-time employment with member companies. And the companies on Centennial Campus, NC State’s research and corporate park, have been responsive to outreach efforts by employing MBA students and graduates. Students have found internships and jobs with GlaxoSmithKline, SAS, IBM, John Deere, the U.S. EPA, Progress Energy, GE Plastics and Shell Oil, among others. The employment fields range from market research and marketing to supply chain management, finance, information technology and entrepreneurship/start-ups. In the RedWall Career Workshops series over the last year, Baker taught strategies for self-directed career searches, with a focus on networking and interviewing skills. “For students competing in very structured interview processes, these workshops prepared them to effectively communicate their value to employers,” Baker said. Even in reduced hiring cycles, students found jobs by being persistent and relying on each other for leads and tips. Students and alumni alike were generous, Baker said, in sharing job opportunities with the MBAs. Graduates from this year’s Master of Accounting class have also done well, despite a challenging market. Katherine Hansen, who coordinates career services for MAC students, says 79 percent have found full-time employment with accounting firms and corporate accounting departments in Raleigh, Atlanta, Washington D.C., Chicago and other locations. The number of incoming MAC students completing summer internships also rose significantly. Hansen has planned fall site visits in Charlotte and Washington, where students will meet with local firms and alumni to broaden the geographic reach of their career searches. Looking to hire or have any leads? Contact Ellen Baker at 513-0276 or ellen_baker@ ncsu.edu for MBA students and Katherine Hansen at 515-4508 or katherine_hansen@ ncsu.edu for MAC students. For undergraduates, contact Jeff Sackaroff at 515-2396 or jeff_sackaroff@ncsu.edu. Sept. 23 Accounting Department Annual Banquet, 6 p.m., Marriott–Crabtree Valley. For more information, contact Roby Sawyers at 515-4443. Oct. 2 Wachovia Executive Lecture Series, David Rizzo, MCNC; 3400 Nelson Hall, 4 p.m. Free and open to the public. Oct. 3 COM Board of Advisors meeting, 7:30–10 a.m., EC Hunt Boardroom, Nelson Hall Oct. 16–17 College of Management Graduate Symposium. By invitation only. Oct. 25 University Open House, 9:30 a.m.–1 p.m. For prospective students and families. Free and open to the public. Oct. 30 Wachovia Executive Lecture Series, Cloyce Anders, Independent Insurance Agents & Brokers of America; 3400 Nelson Hall, 4 p.m. Free and open to the public. Nov. 20 Wachovia Executive Lecture Series, Sue Cole, U.S. Trust and N.C. Citizens for Business & Industry; 3400 Nelson Hall, 4 p.m. Free and open to the public. Dec. 4–5 Supply Chain Resource Consortium member meeting Academic Programs NC State Spin-offs continued from page 6 plan is now being used to form a company and recruit an executive team. Daniel Colonnese, a graduate student in computer science, also was a runner-up, with his proposal for GC & West. In the undergraduate division, College Tees, presented by graduating senior Charles Burnett, placed first, receiving the Capital Bank Entrepreneurship Cup, and $500. Senior Frederick Sexton placed second, and junior Jared Kimak placed third. A grant from the Ewing Marion Kauffman Foundation supported the expansion of this year’s competition. Sponsors included Keystone; Capital Bank; PricewaterhouseCoopers; Pinna, Johnston & Burwell, P.A.; and the college’s Entrepreneurs Club. The competition was organized by the Entrepreneurship Education Initiative, under the guidance of faculty members Gary Palin and Jennifer Anderson. New MAC Fellowships Attract and Reward Top Students Wachovia Executive Lectures Address Enrepreneurship, Growth and Success Business leaders from near and far brought their messages about success to the college this spring in four installments of the Wachovia Executive Lecture Series. Their stories touched on industrial and technological change, global markets and the drive for growth. Entrepreneur Don Brock of Astec Industries in Chattanooga, Tenn. opened the series with an in-depth look at the asphalt plant manufacturing company he built from the ground up. Brock explained how aggressive expansion helped his company grow into a vast conglomerate of equipment manufacturing and related businesses. Brock’s transition from an engineer to successful entrepreneur revealed many lessons for students considering entrepreneurial careers. Asserting the importance of free trade and open markets, Caterpillar Inc. Group President Jim Owens explained the story of his company’s global success in his lecture. “Trade is a voluntary act, a freedom all parties gain from an exchange with more choices, better quality, lower prices and more competition,” he stated. The economics alumnus (PhD, 1973) touched on the political, economic and business aspects of current international trade issues while showcasing his company’s gains from highly integrated business lines overseas. Entrepreneurship was again a hot topic when the college’s Entrepreneur-inResidence, David Rendall, shared his career highlights. Rendall is a retired telecommunications executive who continues to be involved in new telecom ventures. Rendall said business schools may be improving how they teach and inspire entrepreneurs, but the best ones have a combination of knowledge and critical, intangible traits. “Entrepreneurship is an attitude, a way of life, a way of thinking,” he declared. In the final spring lecture, Orage Quarles III, president and publisher of The News & Observer, combed his thirty years of publishing and business experience for 10 Commandments for business success. The most important lesson in his list, Quarles asserted, is No. 7, learning to communicate. In a world that is becoming more diverse, business leaders who can listen and communicate well will be the most successful, he said. Faculty & Staff Achievements Bruce Branson, accounting, won the COM Board of Governors Teaching Award. David Henard, business management, won the university Outstanding Teaching Award and the Alumni Outstanding Teacher award, and was inducted into the Academy of Outstanding Teachers. Don Pagach, accounting, also won the university Out­ stand­ing Teaching Award and was inducted into the Academy of Outstanding Teachers. Robert Handfield, business management, and Mark Beasley, accounting, received Outstanding Extension Service Awards. Beasley was also inducted into the Acad­ emy of Outstanding Faculty Engaged in Extension. College of Manage­ment teaching awards were given to Karlyn Mitchell, business management; Bill Sloan, business management; Mike McElroy, economics; Ernest Carraway, accounting; and to parttime instructors Ericka Kranitz, accounting; Steve Haynes, business management; and Claudiney Pereira, economics. The winners of this year’s College of Management staff Awards for Excellence were Matt Smith, associate director of development, and Christine Miller, administrative assistant to the dean. Six new full-time faculty members joined the College of Management for the new academic year. Marianne Bradford (PhD, University of Tennessee) and Joseph Brazel (PhD, Drexel University) teach accounting courses. Dennis Pelletier (PhD, University of Montreal) teaches econometrics and macro­economics. Don Warsing (PhD, UNC), who earned an MSM at NC State in 1995; Deepak Sirdeshmukh (PhD, Ohio State University); and Sangkil Moon (PhD, University of Iowa) joined the business management department. Steve Allen, director of the MSM/ MBA Program for 10 years, became the college’s first associate dean for graduate programs and research. Pam Bostic was promoted to director of the MBA program. David Flath is the new director of the Economics Graduate Program. He replaces James Easley, who returned to teaching. Michael Rappa, business management, was named a recipient of the 2003 Classics Award for Exemplary Online Learn­ing Resources from MERLOT for his course, “Managing the Digital Enterprise.” MERLOT is the Multimedia Education Resource for Learning and Online Teaching, a consortium of higher education institutions. With the support of local accounting firms, the Master of Accounting program has launched a new fellowship initiative designed to attract and reward outstanding students. This fall’s inaugural class of seven fellows will receive financial support for their education from sponsoring firms and the MAC program to cover full tuition for two semesters, and will receive offers for full-time employment after graduation. The sponsors of this year’s fellowships are Ernst & Young, KPMG, Larson, Allen, Weishar & Co., PricewaterhouseCoopers, and RSM McGladrey. The Fellowship Program gives students a jump on the fall recruiting season, says Katherine Hansen, assistant director of the MAC program. “This initiative allows firms to identify and begin relationships with exceptional students very early in the recruiting cycle,” Hansen explained. The fellowships, worth $5,500$22,400 in tuition assistance, also helped the program attract more outstanding students from a wider geographic area to NC State. “Our fellows have exemplary leadership, communication skills, and campus and community involvement, as well as strong academic records,” said Hansen. Overall, the incoming MAC class of 62 students will be an excellent class, she adds, measured not only by GPA and GMAT scores, but also by their work and leadership experience and community service. Last year’s improved student recruiting efforts led to more applications and greater selectivity, producing a strong MAC class with greater diversity and depth. Fall 2003 The Management Portfolio 7 Student News The university Achieve! campaign continues this fall with statewide billboards and radio ads featuring NC State’s faculty and students making an impact. New halftime commercials during televised football and basketball games will also feature the Achieve! theme. Here, we salute our student achievers in the College of Management. Nonprofit Org. U.S. Postage PAID Box 8614 Raleigh, NC 27695-8614 Raleigh, NC Permit #2353 Student News Accounting and human resource management student teams advanced to the national finals in their respective fields. At the national Institute of Management Accountants con­ ference, an NC State accounting team finished in the top four in the IMA national case competition for the second year in a row. Undergraduates studying HRM were repeat state and south­ eastern area champions in the HR Games and competed in the national tournament at the Society for Human Resource Management meeting. Also, seniors in the marketing competition class placed third in the Southeast, but first among universities in the Carolinas, in a national marketing campaign competition with Toyota. The college conferred degrees on 526 graduates at spring commencement ceremonies. Ten undergraduate students from the college were honored as university valedictorians. Valedictorian Kelly Smith, an accounting graduate, delivered the college commencement address. Accounting graduate Brian Crossland received the Board of Advisors Outstanding Student Award. 8 TheManagement Portfolio Fall 2003 College Achiever: Wolfpack QB Philip Rivers Tiffany and Philip Rivers with baby Halle. On the football field, Wolfpack senior quarterback Philip Rivers is expected to call the plays this season and lead the team to another winning record. But in the classroom, the business management major from Athens, Ala. and Heisman Trophy candidate prefers a more behind-the-scenes role. Rivers says he’s learning to appreciate all the skills and perspectives both he and his classmates can bring to their group assignments. These lessons in leadership and team dynamics are an important part of what Rivers will take with him when he graduates in December and looks toward a professional football career. With a strong academic commitment and personal drive, Rivers has steered a straight course toward graduating on time. He knows that his business studies and marketing focus will be useful in the future, no matter where life takes him. Rivers said that down the road, regardless of whether he’s successful in professional football, his business and accounting classes will make him a knowledgeable player or businessman. Though Rivers will complete many of his marketing classes this fall, his introduction to the field has already impacted his view of the sports world, product marketing and brand awareness. “You realize, even pulling into Wendy’s or something, that you can see their strategy right away,” he said. Faculty and advisors describe Rivers as a dedicated student athlete with a good sense of direction and purpose. The bottom line, Rivers said, is that students can’t participate in athletics if they’re not willing to put their education first. “You can do school without the football,” he acknowledged. “But you can’t do football without the school.” The 21-year-old says that he’s able to balance all of his activities precisely because he has so much to do—football practice and games, a full courseload and a family at home: wife Tiffany (his high school sweetheart) and their daughter, one-year-old Halle. “It sounds weird, but it’s been easy, really, balancing all of it. I guess because I didn’t have another choice. It was all right there,” he explained. Rivers said his college and family experience made him grow up quickly and learn the finer points of time management. As he prepares for a career as a professional athlete, those lessons from life, school and the football field at NC State should serve him well. The Management Portfolio College of Management NC State University Campus Box 8614, Nelson Hall Raleigh, N.C. 27695 919.515.5560 www.mgt.ncsu.edu management@ncsu.edu Dr. Jon W. Bartley, dean Sara Frisch, writer and editor Photography by Roger Winstead and Michael Pittman The Management Portfolio is published by NC State University’s College of Management for its alumni, friends and supporters and for the university and business communities. Correspondence, alumni updates and address corrections may be sent to: The Management Portfolio College of Management NC State University Campus Box 8614 Nelson Hall Raleigh, N.C., 27695. The College of Management’s programs in management and accounting are accredited by AACSB International— The Association to Advance Collegiate Schools of Business. 18,000 copies of this public document were produced at a cost of 34¢ per copy.