MEDIA KIT - The Coast News

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2016
MEDIA KIT
INSIDE:
• About Us
• Rate Card
• Demographics
• Insert/Ad Specifications
• Specials/Features
• Digital Ad Rates
• eNewsletter
• Get Your News In
• Testimonials
• Good Company
COAST NEWS GROUP
The Coast News • The Rancho Santa Fe News • Inland Edition
Newspapers people love
760.436.9737
ABOUT US
MISSION STATEMENT:
The Coast News has been delivering
high-quality news, community voice and storytelling since its inception in 1987. Since then, the
news organization has grown into a successful
newsgroup covering a majority of San Diego’s
populous North County region.
The Coast News Group continues to evolve
in the way it disseminates the original reporting
that is important to the communities it serves,
from print to multimedia platforms, while upholding its journalistic integrity that has gained
our reputation as being the papers people love.
The journalism that is found in The Coast
News Group’s papers can be relied on as being
based in fact, informed, fair and comprehensive,
and speaks to our duty to serve the thousands of
readers that seek out our publications.
The Coast News Group will always strive to
play an important part in informing and contributing to the lives of its readers.
Readers with more
money to spend.
Reach the North County Coastal affluent community in the 50k + range. Our readers make 40% more
than market demographics.
OUR HISTORY
Reach over 100,000 affluent readers through The Coast News
Group. The Coast News delivers: Camp Pendleton, Oceanside,
Carlsbad, La Costa, Encinitas, Olivenhain, Cardiff, Solana Beach, Del
Mar and Carmel Valley. The Coast News Inland Edition serves: Vista, San Marcos and Escondido. The Rancho Santa Fe News serves:
Rancho Santa Fe, Santaluz, Fairbanks Ranch and Rancho Pacifica.
This is the only newspaper group that guarantees 100% coverage
of these three extremely affluent communities.
The Coast News Group is locally owned. It was started 28 years
ago by a single father with a 3 year old son who is now the assistant publisher and sales manager. Our roots run deep. We really
care about the communities we serve. We care about our readers
and our advertisers. We are dedicated to making your ads work.
We have many advertisers that have been with us over 20 years
- true testimonials to the results we can bring to your business.
Our graphics and editorial people are the best in the business. Our
office walls are covered with editorial excellence awards. It is no
brag to say our papers are among the finest in the USA at this very
moment.
Papers people love.
“Readers are constantly telling me and my employees they ‘love our
papers.’ Isn’t that cool.”
— Jim Kydd, Publisher
KEY FACTS:
• Reach over 100,000 print readers per week with a total income
of nearly $2 billion per year, ready and able to buy your products
and services
• The Coast News Group has been serving North County San Diego for 29 years
• North county encompasses 40 golf courses, 30 miles of beaches, Southern California’s only five-star and five-diamond restaurants, and one of the most famous racetracks in the world
• Real estate in many of the cities within the area have a residential price average of over $1 million
Serving North County 28 yrs.
A few years ago Kohls did a survey in Encinitas asking which papers
were read the most. After 29 years our readers chose The Coast News
over the two major dailies! We’re now starting our 5th & 6th years
with Kohls.
(760) 436-9737
E-mail: advertising@coastnewsgroup.com
PO Box 232550 Encinitas, CA 92023-2550
The Coast News Group - Media Kit 2016 - 760.436.9737
RATE CARD
DISPLAY AD RATES
Prices effective
January 1, 2016
All rates are NET per ad per week.
THE COAST NEWS
published weekly
SIZE
1-2wks 3wks
6wks 12wks 26wks 52wks color
Full page
$1675 $1325 $1235 $1155 $1065 $975 $300
1/2 page
$935
$815
$760
$700
$635
$580 $250
1/4 page
$500
$445
$420
$385
$350
$325 $150
1/8 page
$325
$225
$215
$205
$195
$185 $75
per col. in.
$34
$26
$24
$22
$20
$18
$6
CLASSIFIED AD RATES
classified display rates
PER PAPER
1-2wks
3wks
6wks
12wks
26wks
Display PCI
$40
$36
$32
$28
$24
52wks
$20
CLASSIFIED LINE AD RATES
Place your own line ad online at thecoastnews.com. Classified ads
run online and in all 3 papers - 100,000 print readers. Line ads placed
INLAND EDITION
online are $7.50 per week for first 15 words, $0.25 for each additional
published every other week
word. Line ads placed in-house are $1 per word per week
SIZE
1-2wks 3wks
6wks 12wks 26wks 52wks color
Full page
$1355 $1080 $1005 $935
$860
—
$300
1/2 page
$755
$665
$610
$560
$515
—
$250
1/4 page
$410
$360
$335
$315
$290
—
$150
1/8 page
$265
$185
$175
$165
$155
—
$75
per col in.
$28
$20
$18
$16
$14
—
$6
THE RANCHO SANTA FE NEWS
published every other week
SIZE
1-2wks 3wks
6wks 12wks 26wks 52wks color
Full page
$1355 $1080 $1005 $935
$860
—
$300
1/2 page
$755
$665
$610
$560
$515
—
$250
1/4 page
$410
$360
$335
$315
$290
—
$150
1/8 page
$265
$185
$175
$165
$155
—
$75
per col. in.
$28
$20
$18
$16
$14
—
$6
COST TO ADD COAST NEWS,
INLAND OR RSF TO COAST NEWS
50% off space and 50% off color per paper
SIZE
1-2wks 3wks
6wks 12wks 26wks 52wks color
Full page
$680
$540
$500
$465
$430
—
$150
1/2 page
$380
$330
$305
$280
$260
—
$125
1/4 page
$205
$180
$170
$160
$145
—
$75
1/8 page
$135
$95
$90
$85
$75
—
$35
per col in.
$14
$10
$9
$8
$7
—
$3
MAILING ADDRESS
THE COAST NEWS
RANCHO SANTA FE NEWS
INLAND EDITION
P.O. Box 232550
Encinitas, CA 92023-2550
Tel. 760-436-9737
FAX 760-943-0850
E-mail:
advertising@coastnewsgroup.com
www.coastnewsgroup.com
The Coast News Group - Media Kit 2016 - 760.436.9737
DEMOGRAPHICS
AUDIT & READERSHIP REPORT —JUNE 2015
What does this mean? It means that, as a publication, audited
by the Circulation Verification Council (CVC), we have a clear
understanding of our impact, including the number of households we reach, how much we’re read, and our influence on
purchasing decisions. When it comes to serving readers and
advertisers, CVC is the standard.
The Coast News Group
2.
3.
4.
5.
6.
Average net circulation
Coast News - 19,514
Rancho Santa Fe News - 9,868
Inland Edition - 9,983
The Coast News is distributed regularly in your area. Do you or
someone in your household normally read or look through The
Coast News?
YES (503 survey respondents)
Do you frequently purchase products or services from ads seen in
the (appropriate Coast News, Inc publication)?
74% Yes; 26% No
How long do you keep it before discarding?
36% 1-2 Days; 29% 3-4 Days; 16% 5-6 Days; 19% 1+ Weeks
Which of the following publications do you also read?*
21.5% ........ San Diego Union Tribune
07.6% ......... Pick up SD Reader on weekly basis
Which of the following publications do you consider your
primary source for community news and advertising?*
The Coast News ............................. 76.3%
The San Diego Union Tribune ..... 18.5%
San Diego Reader ......................... 00.0%
Other ............................................... 05.2%
AGE, INCOME, GENDER, EDUCATION
6. Age: Please select the category that best describes your age.
READER MARKET
DEMOS
DEMOS
18-20.............00%...............06%
21-24.............03%...............08%
25-34.............15%...............19%
35-44.............20%...............17%
AGE
AGE
READER
DEMOS
household income for last year?
INCOME
READER MARKET
DEMOS DEMOS
Under $15,000 ......00% ...........08%
$15-$24,999 ...........01% ...........06%
$25-$34,999...........03% ...........08%
$35-$49,999...........08% ...........12%
$50-$74,999 ...........19% ...........16%
INCOME
READERMARKET
MARKET
DEMOS DEMOS
DEMOS
$75-$99,999...........17% ...........13%
$100-$124,999......12% ...........10%
$125-$149,999......10% ...........07%
$150-$199,999......14% ...........09%
over $200,000 .......16% ...........11%
8. Gender: (Voice recognition - Gender Bias Rotation)
CIRCULATION & READERSHIP
1.
7. Income: What category best describes your combined annual
MARKET
DEMOS
45-54.............23%...............19%
55-64.............22%...............15%
65-74.............14%...............08%
75+.................03%..............05%
GENDER
READER MARKET
DEMOS DEMOS
Male readers.....................................................................................44%..............50%
Female readers.................................................................................56%..............50%
9.
What is the highest level of education you have obtained?
READER MARKET
DEMOS DEMOS
Some High School or Less..........................................................00%..............14%
Graduated High School................................................................15%.................6%
Some College..................................................................................36%..............32%
Graduated College.........................................................................31%............. 23%
Completed Master Graduate......................................................13%............. 10%
Completed Professional Degree................................................04%..............10%
Completed Doctorate Graduate.................................................01%............ 02%
EDUCATION LEVEL
10. Which of the following products or services do you plan to
purchase during the next twelve months?
21% New Automobile, 19% Used Automobile, 14% Antiques/Auctions, 43% Furniture/
Home Furnishings, 19% Major Home Appliance, 18% Coputers/Tablets/Laptops,
32% Home Improvements/ Home Improvement Supplies, 34% Television/Electronics,
16% Carpet/Flooring, 58% Automobile Accessories (Tires, Brakes & Service),
42% Lawn & Garden Supplies, 33% Florist/Gift Shops, 18% Home Heating & Air
Conditioning (Service, New Equipment), 63% Vacations/Travel, 10% Real Estate,
65% Men’s Apparel, 72% Women’s Apparel, 40% Children’s Apparel, 03% Boats/
Personal Watercraft, 15% Art & Crafts Supplies, 16% Childcare, 32% Education/Classes,
10% Attorney, 29% Veterinarian, 19% Chiropractor, 28% Financial Planner (Retirement,
Investing), 66% Tax Advisor/Services, 42% Health Club/Exercise Class, 48% Cleaning
Services (Carpet Cleaning, Air Duct Cleaning, Home Cleaning), 14% Weight Loss,
36% Lawn Care Service (Maintenance & Landscaping), 30% Legal Gambling
Entertainment (Lottery, Casinos, Racetracks, Bingo), 65% Pharmacist/Prescription Service,
28% Cell Phone Or Smart Phone (New Service Or Update Service), 88% Dining &
Entertainment, 28% Jewelry, 09% Wedding Supplies, 35% Athletic & Sports Equipment,
04% Motorcycles / ATV’s
*Data from 2013
The Coast News Group - Media Kit 2016 - 760.436.9737
INSERT/AD SPECIFICATIONS
CUSTOM INSERT PRICING
Printing sold separately...see your rep for a quote
Insert Mechanics
Thickness:
Maximum thickness =
.00625” or 1/16”
Min thickenss = .0040” or
standard bond paper
Flat Size:
Maximum flat size = 8.5”
x 11” (with 15” being the
leading edge)
Minimum flat size = 4.25” x
5.75” (with 5.75” being the
leading edge)
- Inserts cannot exceed the
size of your main product
by more than .5” in either
direction
- No accodian folds accepted
- Insert placement is random
and not page specific
The Coast News ........................ $800
Rancho Santa Fe News ...... $600
Coast Inland Edition ............. $400
All zip codes, no zoning
Additional weight fees
All zip codes, no zoning
FREQUENCY DISCOUNT:
6x’s = 10% 12x’s = 15% 26x’s = 20% 52x’s = 25%
DEADLINE:
Inserts should arrive 7 days prior to the publication date. Printing
of inserts requires a minimum of 14 days prior to the insertion date.
Deliver inserts to: Advanced Web Offset
2260 Oakridge Way, Vista, CA 92081 * 760-727-1700
AD SPECIFICATIONS
DEADLINES: Space reservation and ad copy
deadline is Friday at 3:00 PM, 7 days prior to the
publication date.
GUARANTEED POSITIONS:
Banners (10.25” x 2” 4-color):
A1: $500, B1: $400; A3: $300; Back page or
double-truck: $100 surcharge, color forced-buy;
A2 or B2: $75 surcharge.
Ask your rep for position on feature pages.
FTP INFORMATION: Large file size ads that are
too big to e-mail can be uploaded to our FTP at:
host: ftp.coastnewsgroup.com;
user: graphics@thecoastnews.com
password: coast001
Google Drive, Dropbox or other
file-sharing platforms accepted
GRAPHIC GUIDELINES: PDF files preferred (EPS,
JPEG, InDesign, & Photoshop files accepted).
CMYK color, fonts outlined and
image layers flattened.
The Coast News Group - Media Kit 2016 - 760.436.9737
SPECIALS/FEATURES
home&
garden
spring 2015
Spring/Fall
Home & Garden
Food &
Wine
Summer Fun &
Learning
In early spring & fall a special
supplement to the paper includes
exclusively home and garden ads
and content. Advertisers can get
editorial and discounted ads with
this promotion.
Promote your restaurant along
side Lick the Plate columnist,
David Boylan and world-famous
Wine Connoisseur, Frank Mangio
as they highlight local dining
on a weekly basis.
This popular feature includes
ads next to editorial allowing
parents to learn about
local programs during the
spring in anticipation of
the summer months.
A16
T HE C OAST NEWS
M ARKETPLACE NEWS
MARCH 6, 2015
APRIL 17, 2015
Items on this page are paid for by the provider of the article.
If you would like an article on this page, please call (76) 436-9737
Witness the future of medical aesthetics
CARLSBAD — BodiSculpt has long been a
premiere spot for North
County residents looking to
improve their appearance
through weight-loss technology and other nonsurgical procedures. Now they
have expanded their offerings, and are a full-service
medical spa on the cutting
edge of the industry.
“We’re doing things
now that San Diego has never seen before,” Manager
Mindi Zehnder said. While
BodiSculpt has always delivered measurable results
for their clients, Zehnder
said exciting new technologies offer even more drastic
improvements.
One service that has
become extremely popular all over the world is
CoolSculpting, which literally freezes stubborn fat in
its tracks. “You hook up the
CoolSculpting machine to
the body part that is problematic,” Zehnder said. “It
uses cold energy to per-
manently destroy the fat
cells.” Among the benefits
of CoolSculpting are there
are no needles, no special diets, and no surgery
required. And with zero
downtime, clients are able
to get back to their busy
lives immediately following
the procedure.
The high demand for
CoolSculpting means that
it is readily available. BodiSculpt, however, ups the
game with the use of some
exclusive and new technology. “With CoolSculpting,
clients see results in eight
weeks,” Zehnder said.
“But at BodiSculpt we pair
CoolSculpting with another
technology and we offer our
clients results in just three
weeks!”
Not only will the results
be faster, they will also be
better. “Our clients also
enjoy a 20 percent better
result than if they had just
done CoolSculpting alone.”
Beyond the advancements in weight-loss tech-
BEFORE
AFTER
Actual Bodisculpt patient. Courtesy photo
nology, BodiSculpt offers
the latest in cosmetic injectables. “We’re offering
filler facials that reduce
the amount of Botox used,”
Zehnder said. Brow lifts
that don’t use Botox are also
available.
Also new to BodiSculpt
is hair growth and restoration. “We have added nonsurgical hair growth and
restoration, that requires
no down time,” Zehnder
said. “We guarantee that
after one treatment a client gets 150 new hairs per
square inch. Not only that,
our clients see a 50 percent
reduction in gray hair, and
20 percent thicker, more vibrant hair.”
Zehnder added that
the team at BodiSculpt be-
BodiSculpt
manager
Zehnder. Courtesy photo
Mindi
lieves in their products so
much, they offer a 100 percent guarantee. “We offer a
lifetime guarantee on laser
hair removal and clients
will be hair free within six
months,” Zehnder said.
The BodiSculpt team is
excited to share everything
they offer with the community during an all-day open
house on April 25. “We are
going to be doing live dem-
os of all of our services,”
Zehnder said. “We are also
doing prize giveaways, and
anyone who comes will
be entered into our grand
prize, a $10,000 “Mommy Makeover.’” If people
RSVP, they will receive
complimentary Fraxel.
“We are also launching
our new ambassador program,” Zehnder said. “This
is a way for our clients to
receive free services.” The
presentation for the ambassador program will be held
at noon.
BodiSculpt’s
open
house will be held from 10
a.m. to 4 p.m. April 25 at
5650 El Camino Real in
Carlsbad. For more information, to RSVP or if you
would like to participate in
a live demo, call (760) 9301301.
BodiSculpt’s
regular
business hours have been
extended to 9 a.m. to 7 p.m.
Monday through Friday and
Saturday from 10 a.m. to 4
p.m.
Other Features:
• Summer
Special
• Holiday
Special
• Non Profit
Rates
A helping hand leads to a valuable and caring friendship
SOLANA BEACH —
Asking for help is never
easy. Especially for a man
like Dr. Peter Esteran, who
spent a career caring for
others. With his grown sons
living in the midwest, and
having lost his wife four
years earlier, Esteran found
himself finally ready to accept a helping hand.
Kathryn
Johnston,
owner of Seniors Helping
Seniors San Diego North
County, was contacted by
Esteran’s family nearly two
years ago. At the time Es-
ers that he got along well
with, but when he met John
Martin, the match had been
made.
Esteran, 91, took an immediate shine to Martin, 62.
“He is a very likeable person,” he said.
Martin lives just a few
miles away from the assisted living facility Esteran
now lives in. They get together at least once a week
to do Esteran’s shopping,
go to doctors appointments
and do other errands. When
time permits, the two like to
also cared for a terminally
ill colleague of mine. He
had no family. I took care
of his needs. I was with him
every day for about the last
six months of his life.”
In their many visits together, Esteran has learned
a lot about Martin’s extensive background in helping
others. “He’s had a very
interesting life and has accomplished a lot of good,”
Esteran said. “And that’s in
addition to his relationship
with me.”
Martin had plenty of
T HE C OAST NEWS
EDUCATIONAL OPPORTUNITIES
B5
Summer Baseball and Softball Camp
for balance.” Martin noted
the importance of allowing Esteran to maintain his
dignity and humanity, but
while also in keeping him
safe.“We love telling each
other stories,” Martin said.
“I tell him about myself,
and he tells me about his
background. He was a doctor, but he was also part of
the U.S. Army during the
D-Day invasion of France.
Many is his unit were killed
and he was badly wounded.”
Martin said the two are
also both avid golf fans, and
Marketplace
News
Our native advertising solution, this
editorial-style advertising feature
comes in 2 sizes and goes in print
and online.
email:
advertising@coastnewsgroup.com
for rates
Summer baseball or
softball camp for boys and
girls ages 4-12 is the greatest experience any young
player could ever wish for.
When attending Allstar
Baseball & Softball Academy and Little Rookies
TBall, Pitching Machine
and Softball Summer Camp
the kids have a total blast
while enhancing all their
skills at hitting, fielding,
throwing, base running,
catching, pitching, live
games and so much more!
Now in it's 23rd
great year in San Diego
County, Coach Kurtis Swanberg and his very professional staff instruct the
players each day to become
If you wish to have
your child learn
how to play the game
of baseball, send them
to Coach Kurtis, his
instruction is superior.”
Mike Sweeney
Kansas City Royals, 5 Time Allstar
the complete player improving their game in every way.
His camps are considered
one of the finest offered
anywhere and the players
come back over and over
to his program. Pizza days,
ice cream, baseball cards,
trophies for all players
plus this Summers Special
Guest Star at every camp
is former San Diego Padre
and Cy Young Award winner, Randy Jones. Randy
will visit the players at each
camp, and as a special gift
sign them a personally autographed baseball to take
home with them.
Full day, half day
or single day is offered to
support all your summer
activities. Don't miss out
on this amazing camp experience. Classes fill fast so
reserve your spot soon. Register at allstarbaseball.com,
littlerookiestballschool.
com, and littlerookiespitchi ng m ac h i ne s c ho ol .com .
Hope to see you at camp!
Randy Jones
Maximizing your Social Security benefits
The Social Security Act of
1935 ensured that hard working
Americans would have income to
support them during retirement.
Over time, Social Security may
have reduced worries about
retirement to the point that many
people don’t give their Social
Security a second thought.
With a little planning,
you can receive more in Social
Security benefits than expected
as well as learn how to leverage
other sources of income for
retirement. Social Security is not
straight forward for most people.
In fact, there are strategies
you can employ to maximize
the benefits you are eligible to
receive – particularly among
married, divorced and widowed
individuals.
Please join us for a Private
Social Security Workshop at the
Crossings Golf Course, where
you will be provided with critical
informationtohelpyoumaximize
your Social Security benefits.
Important Social Security facts
to be covered in the workshop
include; What is the current
status of Social Security? When
is the optimal time for you to start
collecting Social Security? How
can you maximize benefits for
yourself and your spouse? What
are delayed retirement credits?
How can you coordinate Social
Security benefits with other
retirement assets to maximize
your retirement income?
This FREE informative
workshop will be held at The
Crossings At Carlsbad at 5800
The Crossings Dr., Carlsbad,
CA 92008. Join us for a FREE
CONTINENTAL BREAKFAST,
Saturday, March 14, 2015 at
10:30am.
Reservations are
required, so please call today.
We are expecting a
capacity audience and seating is
limited, please guarantee your
attendance by calling Serena at
760-642-2678.
A special thank you to those
who attend, all guests will receive
a FREE Social Security Guide!
We are providing this
valuable information pertaining
to your Social Security benefits
at no cost.
Please understand, we are
not affiliated with the Social
Security Administration and
we do not provide any legal or
tax advice, nor promote, market
or recommend any tax plan or
arrangement.
Local charter school is currently
enrolling, now with two locations
Educational
Opportunities
This popular feature includes ads
next to editorial allowing parents
to learn about local educational
programs in North County.
The Coast News Group - Media Kit 2016 - 760.436.9737
DIGITAL AD RATES
Capture your digital audience with
The Coast News Group MOBILE-FRIENDLY website.
Feature your ad prominently on all devices and
browsers to over 38,000 users per month.
3 month agreement
10% off
6 month agreement
20% off
12 month agreement
30% off
NOTE: Early termination will result in being billed
the difference between discounts contracted for
and discount actually earned.
Small
Box
Buy one
box...
125 x 125
pixels
75/ perper box
mo
$
or
combine
them
AD REQUIREMENTS:
Large Box
300 x 600 pixels
File types accepted are JPG, PNG, GIF
(Flash not accepted)
600/mo
$
File must be in RGB color
Maximum file size is 75 kb
The Coast News Group will build your
digital ad at no additional cost. Logo and
any additional art or fonts to be used
must be provided by advertisers
Medium Box
300 x 250 pixels
300/mo
$
All ad sizes are run-of-site, with the
exception of the banner ads which are
limited to home and city specific pages.
Maximum rotation: 3 rotations per spot
Contact your ad rep for more details
Banner 970 x 90 pixels
200/mo
$
The Coast News Group - Media Kit 2016 - 760.436.9737
eNEWSLETTER
Our Business To Business Marketing Solution
2016
eNewsletter Rate Sheet
Nearly 8,000 recipients - 1/1/16
Highlight new promotions, events, sales, happy hours etc.
in eNewsletters to almost 8,000 local business owners in
North San Diego County.
Tuesday
Food & Wine updates of the week from our local
columnists Frank Mangio of Taste of Wine & David Boylan
of Lick the Plate
Large Ad
Thursday
Local News highlights and reviews from the upcoming
printed edition
300 pixels (w) x 250 pixels (h)
Ad Requirements
Starting at
Acceptable formats are jpeg, gif, or png
File must be in RGB color
The Coast News Group will build your digital ad at no
additional cost.
$115/email*
The most effective eNewsletter ads are simple, with large text
stating a clear message or a call to action. Many eNewsletters
function to drive visitors to a website for further action. If this
is the case, please provide a click-thru link for you company or
website.
Small Ad
300 pixels (w) x 125 pixels (h)
starting at
$75/email*
*$115 & $75 rates apply with 26x minimum agreement. Rates
are per email. Clients may purchase up to 2 emails per week.
Banner Ad
600 pixels (w) x 75 pixels (h) Starting at115/email*
Rate per email
Large Ad
Small Ad
Banner Ad
1wk
$195
$115
$195
3wks
$175
$105
$175
6wks
$155
$95
$155
12wks 26+wks
$135
$115
$85
$75
$135
$115
Rate per email
1wk 3wks 6wks
Sponsored Content $195 $175 $155
MP News Add On
$100 $95
$90
12wks 26+wks
$135
$115
$85
$80
The Coast News Group - Media Kit 2016 - 760.436.9737
How to get
YOUR NEWS in...
The Coast News • The Rancho Santa Fe News • Inland Edition
PUBLICATION
DAYS
The Coast News comes out every Friday
The Rancho Santa Fe News and Inland Edition
come out every other Friday
EDITORIAL CONTENT
DEADLINES
The deadline to get something into
our publications
is 14 days prior to publication
EDITORIAL CONTACTS
Managing Editor
Tony Cagala
editor@coastnewsgroup.com
Reporter – Carlsbad/ Escondido
Steve Puterski
sputerski@coastnewsgroup.com
Community News Editor
Jean Gillette
news@coastnewsgroup.com
Reporter – Encinitas/ San Marcos
Aaron Burgin
aburgin@coastnewsgroup.com
PRESS RELEASES
CALENDAR
If you would like to submit materials for publication, the items should be sent to Community
News Editor Jean Gillette at news@coastnewsgroup.com.
If you have an event you’d like listed in our Community Calendar, please send your Who, What,
When and Where to: calendar@coastnewsgroup.
com at least 10 days prior to publication. For a listing in our online event calendar, please add your
event at http://thecoastnews.com/calendar
Submitted press releases should be no longer than
400 words; if including a photograph, the format
should be in a jpeg file with a resolution of 180.
The people in the photo should be identified by
first and last name, their positions in the photo
designated with from “left to right.”
Please include name of the photographer if available, for proper credit. Also, please specify which
publication(s) you would like your release to run
in. We only run releases one time, and usually
closer to the day of the event you are promoting.
ADVERTISING INFORMATION
The primary e-mail for advertising inquiries is:
advertising@coastnewsgroup.com. The deadline
for all publications is the Friday , one week before
publication by 5 p.m.
The advertising rate card and media kit are available for download online at: http://thecoastnews.
com/media-kit
or call for your area representative.
The Coast News Group - Media Kit 2016 - 760.436.9737
TESTIMONIALS
‘What Advertisers Say About Us.”
Kevin & Malin Lovquist-Doyle
Owners
Craig Weatherwax
Oceanside Photo & Telescope
“We’ve been getting
3-4 people a week
going out of their way
to mention the ads. It’s
not often that we are
able to directly quantify the value of our ad
spending, but this latest campaign is a very
happy exception.”
“We do a huge worldwide on-line business,
but when I want to
reach out to my local
customers there is no
better vehicle than
the Coast News. The
personal touch they
embrace is the same
way I have built my
business, so it’s a great
match.”
— Kevin & Malin
Lovquist-Doyle
Owners, deepFLING Jewelry
937 S.Coast Hwy. 101,
#C-100
Leucadia, CA 92024
(760) 942-4254
www.deepFLING.com
— Craig Weatherwax
Craig Weatherwax
Oceanside Photo
& Telescope
918 Mission Ave,
Oceanside Ca 92054
T: 800-483-6287
Mary Eblen
Owner, Insurance Agent
“The Coast News has
been a valuable asset
to my business. I regularly receive quality
phone calls that turn
in to new customers.”
— Mary Eblen
For more information or to
hear this testimonial first
hand, call 760.212.4312 or
visit MaryEblen.com
“After running only 2
ads we received over
10 calls on our house
and we sold it for
$1,680,000 cash! Talk
about RESULTS!
Jeff Hayes
Agent, Coldwell Banker
“The Coast News provides us with the opportunity to efficiently
target our market for
our sellers. It also has
a longer “shelf life”
than other newspapers
that we utilize. Our
marketing director
finds the staff at the
paper to be very responsive and helpful.”
— Jeff Hayes
Branch Manager
Coldwell Banker Encinitas/
La Costa
(760) 213-0190
— Barbara Thompson
La Costa resident
The Coast News Group - Media Kit 2016 - 760.436.9737
GOOD COMPANY
You are in good company
when you advertise with us!
The Coast News Group - Media Kit 2016 - 760.436.9737
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