SEPTEMBER 2010 Expertise. Commitment. Results. Marketing, Information and Digital Media / Commerce Industries M&A & Investment Summary TABLE OF CONTENTS Overview of Monthly M&A and Investment Activity 3 Monthly M&A and Investment Activity by Industry Segment 7 Additional Monthly M&A and Investment Activity Data 24 About Petsky Prunier 27 M&A & INVESTMENT SUMMARY SEPTEMBER 2010 2 MARKETING, INFORMATION AND DIGITAL MEDIA / COMMERCE INDUSTRIES Transaction Distribution • A total of 72 deals worth approximately $4.4 billion were announced in September 2010 • Digital Advertising was the most active segment with 17 transactions for nearly $440 million • Marketing Technology was the highest value segment with 15 deals worth approximately $1.9 billion • Strategic buyers were the most active and announced 46 deals for approximately $3.2 billion (72% of total) • VC/Growth Capital investors announced 23 deals for approximately $408 million • There were three buyouts in September for approximately $830 million SEPTEMBER 2010 BUYER/INVESTOR BREAKDOWN ($ in millions) Transactions # Est. Value % Strategic $ % # Buyout $ VC /Growth Capital # $ # $ Digital Advertising 17 24% 437.0 10% 12 382.0 0 0.0 5 55.0 Marketing Technology 15 21% 1,909.8 43% 6 1,801.6 0 0.0 9 108.2 Digital Media / Commerce 14 19% 916.8 21% 9 185.0 1 640.0 4 91.8 Software & Information 13 18% 767.1 17% 11 732.5 0 0.0 2 34.6 Marketing Services 8 11% 157.0 4% 7 82.0 0 0.0 1 75.0 Out-of-Home & Specialty Media 3 4% 210.0 5% 0 0.0 2 190.0 1 20.0 Advertising & Promotion Total 3% 34.0 1% 1 10.0 0 0.0 1 24.0 100% 4,431.6 100% 46 3,193.1 3 830.0 23 408.5 Marketing, Information and Digital Media / Commerce Industries M&A and Investment Volume $7.6 Last 13 Months $9.4 Value ($ in billions) 2 72 $5.1 $4.4 $4.7 $3.5 $2.5 $2.6 $1.8 $1.4 $- $3.5 $3.6 $2.7 $2.3 $2.8 49 80 65 57 79 54 68 72 98 56 71 58 72 Sep-09 Oct-09 Nov-09 Dec-09 Jan-10 Feb-10 Mar-10 Apr-10 May-10 Jun-10 Jul-10 Aug-10 Sep-10 M&A & INVESTMENT SUMMARY SEPTEMBER 2010 3 SELECTED TRANSACTIONS WITH VALUATION INFORMATION DISCLOSED ($ in Millions) Select Transactions With Multiples Information Target Segment EV/ REV EV/ EBITDA Buyer/Investor Ent. Value Rev EBITDA $ 1,700.0 10.9 $223.2 - $ 19.7 0.5 7.6x NA 86.3x 21.8x 640.0 107.5 40.4 6.0x 15.8x (12.8) 1.8x NM Marketing Technology Netezza, Inc. Intrepid Consultants, Inc. Segmentation/Data Mining Web Analytics & Reporting IBM Corporation Alterian plc Digital Media / Commerce Internet Brands, Inc. Niche Content Hellman & Friedman, LLC Software & Information Salary.com, Inc. HR Software Kenexa Technology 80.0 45.6 Marketing Services Match Point Media, LLC DR Media Buying DG FastChannel, Inc. 26.0 18.7 4.0 1.4x 6.5x Digital Advertising Autotropolis, Inc. Online Lead Generation Autobytel, Inc. 15.0 10.0 - 1.5x NA Note: Transaction values where not publicly disclosed have been estimated. M&A & INVESTMENT SUMMARY SEPTEMBER 2010 4 EQUITY MARKETS Index Performance Since Jan 1, 2010 • S&P 500 – S 1% Index Performance Since Sept 1, 2010 • S&P 500 – S 7% • Dow Jones Industrial –S 2% • Dow Jones Industrial –S 6% • NASDAQ – S 3% • NASDAQ – S 9% 115 Index Performance (%) 110 105 100 95 90 85 Jan-10 Feb-10 Mar-10 Apr-10 S&P 500 M&A & INVESTMENT SUMMARY SEPTEMBER 2010 May-10 Jun-10 Dow Jones Industrial 5 Jul-10 Aug-10 NASDAQ Sep-10 IPO PIPELINE ($ in Millions) Securities in Registration Aggregate Offering Value Segment Nielsen Holdings (Netherlands) Market Research Toys R US Multichannel Retailer 800.0 13,568.0 1,130.0 Affinion Group Holdings Loyalty Solutions Provider 400.0 1,386.1 296.6 Newegg eCommerce 175.0 2,289.8 55.7 Demand Media Domain Portfolio/Marketplace 125.0 221.1 46.8 Everyday Health Healthcare Information 100.0 95.7 3.0 Epocrates Healthcare Information 75.0 93.3 17.7 Reply.com Online Lead Generation 60.0 38.3 8.1 $ 1,750.0 Rev LTM Adj. EBITDA Company Name $ 4,902.0 $ 1,345.0 IPO Performance Initial Offering Final Price Stock Price at Close Stock Price on Price Range Per Share on 1st Trading Day Sep 30, 2010 Date Ticker Company Name Feb-10 QNST QuinStreet $17.00 - $19.00 $15.00 $15.00, flat $14.99 Mar-10 FNGN Financial Engines $9.00 - $11.00 $12.00 $17.25, up 44% $13.28 Mar-10 SSNC SS&C Technologies $13.00 - $15.00 $15.00 $15.08, up 1% $15.80 Apr-10 SPSC SPS Commerce $11.00 - $13.00 $12.00 $13.60, up 13% $12.82 Apr-10 CNVO Convio $10.00 - $12.00 $9.00 $10.24, up 14% $9.22 May-10 RLOC ReachLocal $17.00 - $19.00 $13.00 $14.98, up 15% $13.78 Jun-10 MOTR Motricity $10.00 - $11.00 $10.00 $9.26, down 7% $12.01 Jul-10 QLIK Qlik Technologies $8.50 - $9.50 $10.00 $14.06, up 41% $22.05 Jul-10 GDOT Green Dot Corp. $32.00 - $35.00 $36.00 $44.99, up 25% $48.48 Aug-10 MDMD MediaMind Technologies $14.00 - $16.00 $11.50 $11.00, down 4% $13.80 Aug-10 MMYT MakeMyTrip Ltd. (India) $12.00 - $14.00 $14.00 $26.45, up 89% $38.78 Sep-10 CCIH ChinaCache (China) $10.00 - $12.00 $13.90 $27.15, up 95% $27.15 M&A & INVESTMENT SUMMARY SEPTEMBER 2010 6 DIGITAL ADVERTISING Transactions by Segment & Buyer Type ($ in Millions) • With four transactions each, Digital Video and Interactive Agency were the most active subsegments in Digital Advertising • Select acquisitions › United Internet AG’s (Germany) acquisition of Mail.com for a reported $100 million › America Online’s acquisition of 5Min.com for $65 million › Selling Source’s acquisition of Q Interactive, an online lead generation company › Schawk’s acquisition of Untitled London Limited (London), an interactive agency • Select investments › CID Group’s $22 million investment in Ooyala, a digital video business › Kennet Partners’ $15 million investment in NetShelter Technology Media, an ad network business › Verizon Investments’ $7 million investment in Geodelic, a location-based mobile marketing company › BlueRun Ventures’ $7 million investment in Verve Wireless, a mobile ad network and publishing platform DIGITAL ADVERTISING TRANSACTIONS BY SEGMENT Transactions # % Digital Video 4 24% Interactive Agency 4 24% Mobile Marketing 3 Online Lead Generation BUYER/INVESTOR BREAKDOWN Est. Value Buyout # 101.0 23% 2 75.0 0 0.0 2 95.0 22% 4 95.0 0 0.0 0 0.0 18% 21.0 5% 1 7.0 0 0.0 2 14.0 2 12% 65.0 15% 2 65.0 0 0.0 0 0.0 Blogs/Podcasting/RSS 2 12% 40.0 9% 2 40.0 0 0.0 0 0.0 Email Services 1 6% 100.0 23% 1 100.0 0 0.0 0 0.0 Ad Networks/Exchanges 1 6% 15.0 3% 0 0.0 0 0.0 1 15.0 17 100% 437.0 100% 12 382.0 0 0.0 5 55.0 M&A & INVESTMENT SUMMARY SEPTEMBER 2010 7 $ # Venture/Growth Capital % Total $ Strategic $ # $ 26.0 DIGITAL ADVERTISING PUBLIC COMPANY VALUATION ($ in millions, except stock price data) Stock Price 09/30/10 $525.79 Chg % From 52WK High -16% Equity Value 167,748.4 Ent. Value 137,689.4 Revenue $ 26,213.6 LTM 181,338.9 62,484.0 Company Name Google Inc. Headquarters United States Microsoft Corporation United States 24.49 -22% 2 ergo Group plc United Kingdom $1.12 -47% Atrinsic, Inc. United States 0.47 -60% 9.8 2.5 51.5 Autobytel Inc. United States 0.87 -39% 39.5 15.6 Blinkx plc United Kingdom 1.30 -18% 401.4 Burst Media Corp, United States 0.08 -46% 6.0 BV! Media Inc. Canada Constant Contact, Inc. United States Cyberplex Inc. Canada eHealth, Inc. United States E-mail Vision * $ $ 211,925.9 $ 36.6 $ $ EBITDA 10,825.5 LTM Margin EBITDA LTM Rev Growth LTM Multiples EV/Rev EV/EBITDA 41.3% 17.7% 5.3x 12.7x 27,197.0 43.5% 6.9% 2.9x 6.7x 4.5 13.7% -16.1% 1.0x 7.0x (11.8) NM -45.3% 0.0x NM 49.5 (6.6) NM -15.7% 0.3x NM 386.3 33.7 (6.5) NM 141.6% 11.5x NM 3.5 36.6 (1.1) NM 41.2% 0.1x NM 31.7 $ 33.1 $ 0.39 -6% 23.4 23.1 12.6 1.8 14.1% 48.9% 1.8x 13.0x 21.43 -19% 621.0 505.1 151.9 7.1 4.7% 41.5% 3.3x 70.8x 20.1x 0.46 -68% 60.7 95.0 78.3 4.7 6.0% -15.1% 1.2x 12.91 -32% 304.0 162.7 141.8 28.1 19.8% 15.0% 1.1x 5.8x France 5.39 -1% 106.9 105.9 42.1 2.5 6.0% 34.9% 2.5x 42.1x Glu Mobile, Inc. United States 1.41 -17% 43.4 46.3 71.9 (4.9) NM -16.5% 0.6x NM Hi-Media S.A. France 4.36 -46% 191.8 243.5 253.8 25.4 10.0% 38.6% 1.0x 9.6x 10.9x IAC/InterActiveCorp. United States 26.27 -3% 2,747.7 1,436.9 1,492.5 131.3 8.8% 7.2% 1.0x InfoSpace Inc. United States 8.66 -29% 312.0 88.6 246.0 21.8 8.9% 54.7% 0.4x 4.1x interCLICK, Inc. United States 4.05 -33% 96.4 90.2 72.0 2.5 3.5% 116.4% 1.3x 35.4x InsWeb Corp. United States 5.57 -10% 27.0 17.1 36.3 0.8 2.2% 9.5% 0.5x 21.8x Internet Brands, Inc. United States 13.28 -1% 615.0 556.3 107.5 40.4 37.6% 6.8% 5.2x 13.8x LookSmart, Ltd. United States 2.02 -14% 34.7 11.7 51.6 0.4 0.7% -9.2% 0.2x 33.0x Lyris, Inc. United States 0.33 -27% 40.0 39.9 44.2 0.9 2.1% 2.2% 0.9x 42.6x Marchex, Inc. United States OPT Inc. Japan 5.45 -8% 192.2 159.3 91.0 0.3 0.3% -23.9% 1.8x NM 1,271.02 -32% 188.3 48.2 629.6 18.4 2.9% -2.0% 0.1x 2.6x PubliGroupe SA Switzerland 98.89 -20% 233.4 304.6 1,415.4 1.6 0.1% -15.8% 0.2x 193.0x QuinStreet, Inc. United States 14.99 -18% 675.8 613.7 334.8 56.7 16.9% 28.5% 1.8x 10.8x ReachLocal, Inc. United States 13.78 -19% 383.1 299.2 246.4 (4.8) NM NA 1.2x NM Septeni Holdings Co Ltd Japan 479.33 -52% 60.3 20.7 365.5 12.9 3.5% -2.1% 0.1x 1.6x * TradeDoubler AB Sweden 5.16 -56% 220.8 202.9 361.5 6.1 1.7% -11.8% 0.6x 33.1x Travelzoo Inc. United States 25.76 -5% 423.6 391.5 104.0 18.7 18.0% 22.7% 3.8x 21.0x Tree.Com, Inc. United States 6.54 -33% 73.7 91.0 192.4 (3.1) NM -11.2% 0.5x NM ValueClick, Inc. United States 13.08 -6% 1,070.0 898.3 410.8 113.8 27.7% 22.7% 2.2x 7.9x 14.0x Velti Plc United Kingdom 9.58 -5% 359.6 389.7 114.0 27.8 24.4% 59.6% 3.4x Vertro, Inc. United States 2.63 -24% 18.5 12.6 32.0 (1.1) NM 2.6% 0.4x NM Yahoo! Inc. United States 14.17 -26% 19,105.1 16,515.8 6,505.7 1,328.0 20.4% -3.6% 2.5x 12.4x YOC AG Germany 47.49 -26% 82.1 88.5 37.9 2.9 7.7% 24.5% 2.3x 30.4x Summary Multiples *Calculation is market cap weighted and excludes revenue multiples that are 3.0 standard deviations above the mean (8.1x) Low 0.0x 1.6x and EBITDA multiples that are 2.0 standard deviations above the mean (105.1x). Mean 1.7x 27.4x Median 1.0x 13.9x Weighted Avg 2.4x 14.7x Adj. W Avg* 2.3x 13.8x 11.5x 193.0x Note: Revenue and EBITDA multiples for Google and Microsoft excluded from Summary Multiples. High M&A & INVESTMENT SUMMARY SEPTEMBER 2010 8 ADVERTISING & PROMOTION Transactions by Segment & Buyer Type ($ in Millions) • There was one transaction each in the Pharma Agency and Public Relations subsegments • Transactions › OrbiMed Advisors’ $24 million investment in China-based Eddingpharm, a pharma marketing agency › MDC Partners’ acquisition of Kwittken & Company, a public relations agency ADVERTISING & PROMOTION TRANSACTIONS BY SEGMENT Transactions Pharma Agency # % 1 50% BUYER/INVESTOR BREAKDOWN Est. Value $ 24.0 Strategic % # 71% 0 Buyout $ 0 0 Public Relations 1 50% 10.0 29% 1 10.0 Total 2 100% 34.0 100% 1 10.0 M&A & INVESTMENT SUMMARY SEPTEMBER 2010 9 # 0.0 Venture/Growth Capital $ 0.0 0 # $ 1 24.0 0.0 0 0.0 0.0 1 24.0 ADVERTISING & PROMOTION PUBLIC COMPANY VALUATION ($ in millions, except stock price data) Stock Price 09/30/10 $1.94 Ent. Value $ 2,779.0 Revenue $ 2,055.4 EBITDA $ 297.6 14.5% 0.1% 1.4x 9.3x -1% 48.9 67.9 198.6 10.7 5.4% 4.5% 0.3x 6.4x 3.14 -14% 230.7 219.8 448.0 37.7 8.4% 0.0% 0.5x 5.8x 23.15 -29% 5,767.1 5,738.3 19,365.6 678.9 3.5% -4.9% 0.3x 8.5x Headquarters United Kingdom Cello Group Plc United Kingdom 0.79 Chime Communications plc United Kingdom Dentsu Inc. Japan Chg % From 52WK High -11% LTM Equity Value $ 2,207.7 Company Name Aegis Group plc LTM Margin EBITDA LTM Rev Growth LTM Multiples EV/Rev EV/EBITDA Havas France 4.87 -16% 2,093.5 2,226.6 1,805.1 282.4 15.6% -2.8% 1.2x 7.9x Huntsworth plc United Kingdom 1.26 -10% 282.1 370.7 249.7 31.2 12.5% 7.5% 1.5x 11.9x 10.03 -49% 4,902.9 5,403.4 6,187.0 774.9 12.5% -4.0% 0.9x 7.0x 1.70 -8% 105.2 86.4 167.4 18.8 11.2% 9.2% 0.5x 4.6x 13.35 -1% 381.2 708.3 590.5 47.2 8.0% 7.7% 1.2x 15.0x IPG United States M&C Saatchi plc United Kingdom MDC Partners Inc. Canada mktg, inc. United States 0.77 -41% 6.6 5.4 87.3 1.1 1.3% -6.9% 0.1x 4.7x Omnicom Group Inc. United States 39.48 -10% 11,897.6 14,004.2 12,064.6 1,704.1 14.1% -2.0% 1.2x 8.2x 0.08 -96% 15.3 270.5 497.3 36.2 7.3% -10.1% 0.5x 7.5x 47.33 -4% 9,071.3 9,943.5 5,959.4 1,059.7 17.8% 3.5% 1.7x 9.4x Photon Group Limited Australia Publicis Groupe SA France Sapient Corp. United States WPP plc Ireland * 11.97 -3% 1,616.0 1,447.9 766.2 69.9 9.1% 16.2% 1.9x 20.7x 11.07 -6% 13,900.6 18,955.7 13,227.3 1,908.2 14.4% 4.9% 1.4x 9.9x Summary Multiples *Calculation is market cap weighted and excludes revenue multiples that are 3.0 standard deviations above the mean (2.7x) Low 0.1x 4.6x and EBITDA multiples that are 2.0 standard deviations above the mean (17.5x). Mean 1.0x 9.1x Median 1.2x 8.2x Weighted Avg 1.2x 9.2x Adj. W Avg* 1.2x 8.9x High 1.9x 20.7x M&A & INVESTMENT SUMMARY SEPTEMBER 2010 10 OUT-OF-HOME & SPECIALTY MEDIA Transactions by Segment & Buyer Type ($ in Millions) • Three transactions in the Place-Based Media subsegment were announced in September for approximately $210 million • Select acquisitions › Marlin Equity Partners’ acquisition of Hospedia, UK's largest patient bedside media company › Shamrock Capital Advisors’ acquisition of Screenvision for $140 million • The only investment in the segment included VantagePoint Venture Partners-led $20 million investment in Phreesia OUT-OF-HOME & SPECIALTY MEDIA TRANSACTIONS BY SEGMENT Transactions # % $ Strategic % Place-Based Media 3 100% 210.0 100% Total 3 100% 210.0 100% M&A & INVESTMENT SUMMARY SEPTEMBER 2010 BUYER/INVESTOR BREAKDOWN Est. Value # 11 Buyout $ # Venture/Growth Capital $ # $ 0 0.0 2 190.0 1 20.0 0 0.0 2 190.0 1 20.0 OUT-OF-HOME & SPECIALTY MEDIA PUBLIC COMPANY VALUATION ($ in millions, except stock price data) Company Name Astral Media Inc. Headquarters Canada Clear Channel Outdoor Holdings Inc. United States Clear Media Ltd. Focus Media Holding Ltd. Stock Price 09/30/10 $37.43 Chg % From 52WK High -4% LTM Equity Value $ 2,121.4 Ent. Value $ 2,694.6 Revenue $ 899.2 EBITDA $ 313.4 LTM Margin EBITDA LTM Rev Growth LTM Multiples EV/Rev EV/EBITDA 34.9% 2.8% 3.0x 8.6x 4,068.3 6,205.9 2,733.9 533.0 19.5% -4.9% 2.3x 11.6x 11.43 -14% Hong Kong 0.59 -14% 309.5 259.3 151.1 56.3 37.3% -0.8% 1.7x 4.6x Hong Kong 24.25 -2% 3,472.4 2,900.8 553.8 116.0 20.9% 281.8% 5.2x 25.0x JCDecaux SA France 26.31 -16% 5,824.4 6,570.4 2,583.7 523.0 20.2% 3.8% 2.5x 12.6x Lamar Advertising Co. United States 31.82 -18% 2,936.3 5,456.4 1,064.6 453.7 42.6% -4.4% 5.1x 12.0x 17.90 -12% 948.8 1,859.7 398.0 192.2 48.3% 3.0% 4.7x 9.7x 0.10 -10% 396.0 556.1 319.3 16.3 5.1% -3.9% 1.7x 34.2x 33.89 -12% 1,667.0 2,161.1 2,279.0 291.9 12.8% -0.3% 0.9x 7.4x National CineMedia, Inc. United States Tom Group Ltd. Hong Kong Valassis Communications Inc. United States * Summary Multiples *Calculation is market cap weighted and excludes revenue multiples that are 3.0 standard deviations above the mean (7.8x) Low 0.9x 4.6x and EBITDA multiples that are 2.0 standard deviations above the mean (33.0x). Mean 3.0x 14.0x Median 2.5x 11.6x Weighted Avg 3.3x 13.7x Adj. W Avg* 3.3x 13.3x High 5.2x 34.2x M&A & INVESTMENT SUMMARY SEPTEMBER 2010 12 DIGITAL MEDIA / COMMERCE Transactions by Segment & Buyer Type ($ in Millions) • With four transactions each, eCommerce and Social Media were the most active subsegments in the Digital Media / Commerce segment • Select acquisitions › Hellman & Friedman’s acquisition of Internet Brands for $640 million › Open Table’s acquisition of TopTable.com (United Kingdom), a restaurant reservation website for $55 million › RealNetwork’s acquisition of Backstage Technologies, a social gaming company › Zynga’s acquisition of German gaming company Dextrose • Select investments › Ace Ltd’s (Hong Kong) $75 million investment in Chegg.com, an online textbook rental company › Menlo Ventures’ $9 million investment in Bloomspot, an ecommerce company offering discounts on luxury restaurants, spas and weekend vacations › Accel Partners’ $6 million investment in BranchOut, a social media application on Facebook for career networking › Estonian Development Fund’s $2 million investment in Fits.me DIGITAL MEDIA / COMMERCE TRANSACTIONS BY SEGMENT Transactions # % BUYER/INVESTOR BREAKDOWN Est. Value $ Strategic % # Buyout $ # Venture/Growth Capital $ e # $ eCommerce 4 29% 140.8 15% 1 55.0 0 0.0 3 85.8 Social Media 4 29% 51.0 6% 3 45.0 0 0.0 1 6.0 Niche Content 3 21% 665.0 73% 2 25.0 1 640.0 0 0.0 Social Games 2 14% 35.0 4% 2 35.0 0 0.0 0 0.0 Comparison Shopping Total 1 7% 25.0 3% 1 25.0 0 0.0 0 0.0 14 100% 916.8 100% 9 185.0 1 640.0 4 91.8 M&A & INVESTMENT SUMMARY SEPTEMBER 2010 13 DIGITAL MEDIA / COMMERCE PUBLIC COMPANY VALUATION ($ in millions, except stock price data) Stock Price 09/30/10 $157.06 24.40 Chg % From 52WK High -3% -14% Company Name Amazon.com Inc. eBay Inc. Headquarters United States United States Yahoo! Inc. United States 14.17 -26% 1-800-Flowers.com Inc. United States $1.89 -61% Alloy Inc. United States 9.70 -3% Equity Value $ 70,335.4 32,016.6 Ent. Value $ 65,359.4 27,118.7 Revenue $ 28,665.0 9,020.2 19,105.1 16,515.8 6,505.7 $ 120.8 $ 154.0 124.9 64.4 LTM $ 667.7 213.9 $ EBITDA 1,720.0 2,761.7 LTM Rev Growth 39.8% LTM Multiples EV/Rev EV/EBITDA 2.3x 38.0x 30.6% 9.0% 3.0x 9.8x 20.4% -3.6% 2.5x 12.4x 28.6 4.3% -6.5% 0.2x 5.4x 8.4 3.9% 6.6% 0.3x 7.7x 12.3x 1,328.0 $ LTM Margin EBITDA 6.0% Ancestry.com Inc. United States 22.76 -3% 997.1 939.4 256.0 76.3 29.8% 21.7% 3.7x AOL, Inc. United States 24.75 -16% 2,641.9 2,319.3 2,849.9 863.0 30.3% -21.4% 0.8x 2.7x BIDZ.com, Inc. United States 1.66 -51% 32.6 22.9 106.2 0.3 0.3% -28.6% 0.2x 69.1x 44.49 -34% 637.0 590.7 320.5 21.8 6.8% 13.1% 1.8x 27.1x 2.30 -27% 56.6 45.0 82.2 0.5 0.6% -5.4% 0.5x 93.0x Blue Nile Inc. United States Bluefly Inc. United States * CyberAgent Inc. Japan 1,802.41 -20% 1,168.6 945.0 1,062.0 121.3 11.4% 0.7% 0.9x 7.8x Dena Co. Ltd. Japan 31.46 -11% 4,481.1 4,076.5 717.1 359.1 50.1% 69.7% 5.7x 11.4x 23.9x Drugstore.com Inc. United States 1.92 -51% 203.6 186.1 458.5 7.8 1.7% 27.3% 0.4x Ediets.com Inc. United States 0.87 -57% 50.0 47.0 18.6 (8.0) -43.1% -0.9% 2.5x NM Expedia Inc. United States 28.23 -5% 8,031.3 7,860.1 3,101.8 765.5 24.7% 8.5% 2.5x 10.3x 15.5x Gree, Inc. Japan 16.24 -14% 3,693.8 3,438.2 397.9 221.7 55.7% 152.6% 8.6x Hollywood Media Corp. United States 1.18 -33% 36.8 30.1 108.7 (1.3) -1.2% 2.5% 0.3x NM HSN, Inc. United States 29.88 -14% 1,719.3 1,773.4 2,853.1 221.8 7.8% 4.9% 0.6x 8.0x Info Edge (India) Ltd. India 15.60 -10% 425.8 339.3 52.8 14.2 26.9% -3.5% 6.4x 23.9x Kongzhong Corp. China 6.15 -62% 216.7 85.2 140.8 21.1 15.0% 23.9% 0.6x 4.0x MakeMyTrip Limited India 38.78 -10% 1,323.7 1,346.2 83.6 (5.1) -6.1% 21.9% 16.1x Media General, Inc. United States 8.96 -34% 206.6 863.3 660.1 122.7 18.6% -8.5% 1.3x Mixi, Inc. Japan Monster Worldwide, Inc. United States Move, Inc. United States Netflix, Inc. United States OpenTable, Inc. United States Orbitz Worldwide, Inc. Overstock.com Inc. * NM 7.0x 5,200.17 -50% 804.8 662.5 164.4 38.9 23.7% 19.0% 4.0x 17.0x 12.96 -32% 1,682.4 1,435.4 857.9 31.9 3.7% -22.0% 1.7x 45.0x 2.23 -20% 349.0 306.7 200.8 2.7 1.3% -12.0% 1.5x 113.5x 162.16 -7% 8,490.4 8,448.4 1,881.1 276.3 14.7% 25.1% 4.5x 30.6x 68.08 -3% 1,556.3 1,475.2 79.9 19.6 24.5% 30.8% 18.5x 75.2x United States 6.30 -22% 644.4 996.4 742.3 136.2 18.4% -6.8% 1.3x 7.3x United States 15.72 -41% 362.5 337.8 1,011.7 21.0 2.1% 26.4% 0.3x 16.1x * * PC Connection, Inc. United States 6.83 -14% 185.0 138.4 1,752.0 30.4 1.7% 10.6% 0.1x 4.6x PC Home Online Inc. Taiwan 5.52 -10% 321.0 284.9 286.7 6.8 2.4% 18.3% 1.0x 42.1x PC Mall Inc. United States 6.38 -21% 78.0 136.0 1,224.2 14.1 1.1% 3.7% 0.1x 9.7x priceline.com United States 348.34 -3% 16,855.1 16,186.3 2,624.2 620.3 23.6% 29.1% 6.2x 26.1x RealNetworks Inc. United States 3.26 -40% 442.2 129.0 503.3 (13.1) -2.6% -13.4% 0.3x NM Rediff.com India Ltd. India 5.43 -13% 150.6 105.9 19.1 (5.1) -26.9% -13.6% 5.6x NM 12.1x Scripps Interactive, Inc. United States 47.58 -1% 7,912.2 8,718.2 1,779.6 723.4 40.7% 17.3% 4.9x Shutterfly, Inc. United States 26.00 -3% 709.1 550.1 264.1 33.8 12.8% 20.8% 2.1x 16.3x Sify Technologies India 2.96 -8% 126.7 170.6 160.2 1.9 1.2% 17.9% 1.1x 88.9x * M&A & INVESTMENT SUMMARY SEPTEMBER 2010 14 DIGITAL MEDIA / COMMERCE PUBLIC COMPANY VALUATION ($ in millions, except stock price data) Stock Price 09/30/10 $13.00 Chg % From 52WK High -4% Ent. Value 149.0 Revenue $ 84.1 EBITDA $ 8.9 10.6% 1.7% 1.8x 16.8x 223.6 153.2 92.4 3.9 4.2% -1.6% 1.7x 39.1x -24% 310.8 186.5 111.3 12.8 11.5% 6.4% 1.7x 14.5x -29% 89.0 50.8 59.9 1.7 2.9% -4.8% 0.8x 29.6x 5.72 -38% 499.6 681.2 960.1 180.2 18.8% 1.1% 0.7x 3.8x 1.88 -64% 61.6 55.6 525.9 (16.0) -3.0% 0.7% 0.1x NM United States 49.87 -6% 2,905.8 2,483.5 480.4 91.3 19.0% 21.4% 5.2x 27.2x United States 0.89 -39% 33.5 26.1 7.5 (6.0) -79.9% 10.0% 3.5x NM Company Name Stamps.com Inc. Headquarters United States TechTarget, Inc. United States 5.25 -24% The Knot, Inc. United States 9.13 TheStreet.com, Inc. United States 2.81 United Online, Inc. United States ValueVision Media Inc. United States WebMD Health Corp. WebMediaBrands Inc Equity Value $ 185.5 $ LTM LTM Margin EBITDA LTM Rev Growth LTM Multiples EV/Rev EV/EBITDA Summary Multiples *Calculation is market cap weighted and excludes revenue multiples that are 3.0 standard deviations above the mean (14.4x) Low 0.1x 2.7x and EBITDA multiples that are 2.0 standard deviations above the mean (82.4x). Mean 2.8x 26.8x Median 1.5x 16.2x Weighted Avg 4.9x 20.6x Adj. W Avg* 4.4x 20.6x 18.5x 113.5x Note: Revenue and EBITDA multiples for Yahoo, eBay and Amazon excluded from Summary Multiples. High M&A & INVESTMENT SUMMARY SEPTEMBER 2010 15 MARKETING TECHNOLOGY Transactions by Segment & Buyer Type ($ in Millions) • IBM’s acquisition of Netezza, a provider of data warehouse, analytic, and monitoring appliances to enterprises, midmarket companies, and government agencies for $1.7 billion, was the largest transaction in the Marketing Technology segment • Select acquisitions › comScore’s acquisition of Nedstat (Netherlands), an online tageting/optimization company, for $37 million › Alterian’s acquisition of Intrepid Consultants for $11 million › Salesforce.com’s acquisition of Activa Live › AOL’s acquisition of Thing Labs, a web-based software solutions company, allowing users to create and share content • Select investments › Investor Growth Capital’s $15 million investment in Retail Solutions, a SaaS-based BI platform, transforming data, such as POS and inventory data by store, by day and by SKU into value-added insights for CPG companies › GGV Capital’s $15 million investment in Conviva › Foundation Capital’s $15 million investment in SpringCM, an enterprise content management company › Nokia Growth Partners’ $10 million investment in Rocket Fuel, an ad serving technology company MARKETING TECHNOLOGY TRANSACTIONS BY SEGMENT Transactions # % Content Management 3 20% Ad Serving 2 13% Mobile Technology 2 13% Segmentation/Data Mining 1 7% Online Targeting/Optimization 1 7% Email/Messaging Software 1 Teleservices/eServices 1 BI tools BUYER/INVESTOR BREAKDOWN Est. Value Buyout # 50.0 3% 1 20.0 0 0.0 2 30.0 20.0 1% 0 0.0 0 0.0 2 20.0 12.0 1% 1 9.0 0 0.0 1 3.0 1,700.0 89% 1 1700.0 0 0.0 0 0.0 36.7 2% 1 36.7 0 0.0 0 0.0 7% 25.0 1% 1 25.0 0 0.0 0 0.0 7% 25.0 1% 0 0.0 0 0.0 1 25.0 1 7% 15.2 1% 0 0.0 0 0.0 1 15.2 Web Analytics & Reporting 1 7% 10.9 1% 1 10.9 0 0.0 0 0.0 Website Creation/Hosting 1 7% 10.0 1% 0 0.0 0 0.0 1 10.0 Total $ # Venture/Growth Capital % Social Media Listening Platforms $ Strategic $ # $ 1 7% 5.0 0% 0 0.0 0 0.0 1 5.0 15 100% 1,909.8 100% 6 1,801.6 0 0.0 9 108.2 M&A & INVESTMENT SUMMARY SEPTEMBER 2010 16 MARKETING TECHNOLOGY PUBLIC COMPANY VALUATION ($ in millions, except stock price data) Company Name Akamai Technologies Inc. Headquarters United States Autonomy Corp. plc United Kingdom Salesforce.com Stock Price 09/30/10 $50.18 % Chg Frm 52WK High -5% Equity Value $ 9,112.9 Ent. Value $ 8,672.9 Revenue $ 930.2 LTM EBITDA $ 364.3 LTM Margin EBITDA LTM Rev Growth LTM Multiples EV/Rev EV/EBITDA 39.2% 12.76% 9.3x 23.8x 28.48 -11% 6,879.6 6,708.9 830.0 388.6 46.8% 38.92% 8.1x 17.3x United States 111.80 -10% 14,522.8 14,271.2 1,455.8 168.0 11.5% 22.64% 9.8x 85.0x Adobe Systems Inc. United States $26.15 -32% 12,680.8 $ 3,549.3 $ 1,207.9 34.0% 14.35% 3.6x 10.5x Alterian plc United Kingdom 3.00 -11% 182.7 165.1 57.7 12.4 21.5% 13.84% 2.9x 13.3x Art Technology Group Inc. United States 4.11 -16% 649.8 504.7 186.9 25.5 13.6% 8.35% 2.7x 19.8x Blackbaud Inc. United States 24.04 -11% 1,053.1 1,044.1 315.1 63.7 20.2% 1.08% 3.3x 16.4x Convio, Inc. United States 9.22 -16% 160.8 108.8 66.9 6.1 9.1% 0.00% 1.6x 17.9x DemandTec, Inc. United States 9.41 -13% 282.8 217.7 78.1 (6.9) -8.8% 0.62% 2.8x NM DG FastChannel, Inc. United States 21.75 -51% 618.5 538.9 220.2 95.5 43.4% 23.36% 2.4x 5.6x 17.0x Digital River Inc. United States Informatica Corporation United States InnerWorkings Inc. $ 13,734.6 $ 34.04 -17% 1,349.3 1,009.6 384.8 59.5 15.5% -1.76% 2.6x 38.41 -2% 3,554.7 3,392.5 565.1 130.3 23.1% 21.62% 6.0x 26.0x United States 6.57 -15% 300.0 332.5 438.8 18.7 4.3% 4.25% 0.8x 17.7x Interactive Intelligence, Inc. United States 17.60 -27% 308.2 232.6 142.9 21.9 15.3% 15.52% 1.6x 10.6x JDA Software Group Inc. United States 25.36 -20% 1,060.0 1,186.3 493.0 117.7 23.9% 27.23% 2.4x 10.1x Keynote Systems Inc. United States 11.62 -5% 173.5 113.1 79.1 7.4 9.4% -2.89% 1.4x 15.3x MediaMind Technologies Inc. United States 13.80 -14% 247.0 214.6 74.9 15.7 21.0% 24.71% 2.9x 13.6x Open Text Corp. Canada 47.04 -8% 2,674.1 2,648.4 912.0 265.1 29.1% 16.08% 2.9x 10.0x PROS Holdings, Inc. United States 9.28 -13% 242.5 181.7 68.6 4.8 7.0% -7.81% 2.6x 38.1x Rightnow Technologies Inc. United States 19.70 -2% 631.1 531.7 165.9 14.3 8.6% 14.63% 3.2x 37.1x S1 Corporation United States 5.21 -24% 276.6 240.2 222.7 28.2 12.7% -5.78% 1.1x 8.5x Sage Group plc United Kingdom 4.34 -3% 5,711.7 6,159.5 2,139.1 570.2 26.7% 0.48% 2.9x 10.8x 11.1x * smartFOCUS Group Plc United Kingdom 0.22 -2% 21.5 18.3 19.3 1.7 8.6% 14.73% 1.0x Tibco Software, Inc. United States 17.74 -6% 2,908.2 2,660.0 708.4 156.9 22.1% 15.87% 3.8x 17.0x Unica Corporation United States 20.98 -1% 453.8 410.7 109.2 10.1 9.2% 4.19% 3.8x 40.8x 29.55 -6% 1,025.9 1,783.2 712.5 77.0 10.8% 2.82% 2.5x 23.2x 18.48 -16% 359.0 263.8 89.1 1.8 2.0% 8.63% 3.0x 146.9x Verint Systems Inc. United States Vocus Inc. United States * Summary Multiples *Calculation is market cap weighted and excludes revenue multiples that are 3.0 standard deviations above the mean (6.0x) Low 0.8x 5.6x and EBITDA multiples that are 2.0 standard deviations above the mean (80.5x). Mean 2.7x 23.4x Note: Revenue and EBITDA multiples for Akamai Technologies, Autonomy and Salesforce.com excluded from Summary Multiples. M&A & INVESTMENT SUMMARY SEPTEMBER 2010 17 Median 2.7x 16.4x Weighted Avg 3.4x 15.6x Adj. W Avg* 3.2x 14.4x High 6.0x 146.9x SOFTWARE & INFORMATION Transactions by Segment & Buyer Type ($ in Millions) • Market Research was the most active subsegment in the Software & Information segment with five transactions for approximately $78 million • Select acquisitions › CapitalIQ’s acquisition of TheMarkets.com, a web-based financial data company, for a reported $300 million › Experian’s acquisition of Mighty Net, a consumer credit information management website, for $208 million › e-Rewards’ acquisition of Peanut Labs, a market research company › Thomson Reuters’ acquisition of Healthcare Data Management, a health plan benchmarking company › MCH Strategic Data’s acquisition of QED Education Database, a marketing data company focused on the education vertical • Select investments › MarketShare Partners, a marketing consultancy, raised $22 million from undisclosed investors › Prime Technology Ventures’ $13 million investment in Cint, a provider of online market research solutions SOFTWARE & INFORMATION TRANSACTIONS BY SEGMENT Transactions # % Market Research 5 38% Credit/Risk Management 2 15% BUYER/INVESTOR BREAKDOWN Est. Value $ Strategic Buyout $ # Venture/Growth Capital % # $ # $ 78.0 10% 4 65.0 0 0.0 1 13.0 222.5 29% 2 222.5 0 0.0 0 0.0 21.6 Marketing Consulting 2 15% 41.6 5% 1 20.0 0 0.0 1 Financial 1 8% 300.0 39% 1 300.0 0 0.0 0 0.0 HR Software 1 8% 80.0 10% 1 80.0 0 0.0 0 0.0 Healthcare-BioPharma 1 8% 30.0 4% 1 30.0 0 0.0 0 0.0 Marketing Data 1 8% 15.0 2% 1 15.0 0 0.0 0 0.0 13 100% 767.1 100% 11 732.5 0 0.0 2 34.6 Total M&A & INVESTMENT SUMMARY SEPTEMBER 2010 18 SOFTWARE & INFORMATION PUBLIC COMPANY VALUATION ($ in millions, except stock price data) Stock Price 09/30/10 $5.15 Chg % From 52WK High -15% Revenue $ 119.9 EBITDA $ 15.7 1,269.1 1,559.0 1,113.6 -32% 13,734.6 12,680.8 Headquarters United States Acxiom Corporation United States 15.86 -21% Adobe Systems Inc. United States 26.15 Equity Value $ 228.8 LTM Ent. Value 205.9 Company Name Actuate Corporation $ LTM Margin EBITDA LTM Rev Growth LTM Multiples EV/Rev EV/EBITDA 13.1% -4.6% 1.7x 245.4 22.0% -7.3% 1.4x 13.1x 6.4x 3,549.3 1,207.9 34.0% 14.4% 3.6x 10.5x Advent Software, Inc. United States 52.19 -3% 1,334.4 1,231.9 266.1 42.1 15.8% 4.7% 4.6x 29.3x Advisory Board Co. United States 44.15 -2% 688.9 659.1 249.3 36.2 14.5% 8.5% 2.6x 18.2x Akamai Technologies Inc. United States 50.18 -5% 9,112.9 8,672.9 930.2 364.3 39.2% 12.8% 9.3x 23.8x Alliance Data Systems Corporation United States 65.26 -17% 3,434.8 9,533.8 2,360.6 632.1 26.8% 20.7% 4.0x 15.1x 18.47 -18% 3,442.4 3,301.2 704.5 125.3 17.8% 28.5% 4.7x 26.3x 3.00 -11% 182.7 165.1 57.7 12.4 21.5% 13.8% 2.9x 13.3x Allscripts Healthcare Solutions, Inc. United States Alterian plc United Kingdom Arbitron Inc. United States 27.97 -17% 750.6 805.3 383.9 83.0 21.6% 0.7% 2.1x 9.7x Art Technology Group Inc. United States 4.11 -16% 649.8 504.7 186.9 25.5 13.6% 8.3% 2.7x 19.8x 43.6x Athenahealth, Inc. United States 33.02 -31% 1,127.4 1,049.7 214.9 24.1 11.2% 34.1% 4.9x Automatic Data Processing, Inc. United States 42.03 -8% 20,699.0 19,070.4 8,927.7 2,086.6 23.4% 1.0% 2.1x 9.1x Autonomy Corp. plc United Kingdom 28.48 -11% 6,879.6 6,708.9 830.0 388.6 46.8% 38.9% 8.1x 17.3x 16.4x Aveva Group plc United Kingdom 22.98 -3% 1,558.2 1,323.1 225.1 80.7 35.8% -9.6% 5.9x Blackbaud Inc. United States 24.04 -11% 1,053.1 1,044.1 315.1 63.7 20.2% 1.1% 3.3x 16.4x Blackboard Inc. United States 36.04 -22% 1,235.6 1,257.6 407.2 99.1 24.3% 17.5% 3.1x 12.7x Brainjuicer Group Plc United Kingdom 3.22 -7% 40.1 36.4 19.1 2.8 14.9% 26.7% 1.9x 12.8x Broadridge Financial Solutions Inc. United States 22.87 -5% 2,898.4 2,809.9 2,209.2 408.2 18.5% 6.6% 1.3x 6.9x Cegedim SA France 61.12 -44% 853.2 1,468.9 1,091.7 211.1 19.3% 2.4% 1.3x 7.0x Cello Group Plc United Kingdom Cerner Corp. United States 0.79 -1% 48.9 67.9 198.6 10.7 5.4% 4.5% 0.3x 6.4x 83.99 -10% 6,927.7 6,411.6 1,763.1 450.9 25.6% 4.7% 3.6x 14.2x Cision AB Compuware Corporation Sweden 0.74 -46% 111.0 198.7 159.4 (20.0) NM -29.0% 1.2x NM United States 8.52 -5% 1,902.1 1,763.4 884.3 183.6 20.8% -12.1% 2.0x 9.6x comScore, Inc. United States 23.52 -1% 732.2 652.4 143.8 19.9 13.8% 15.8% 4.5x 32.8x Concur Technologies, Inc. United States 49.44 -5% 2,566.7 2,240.0 280.3 65.0 23.2% 16.6% 8.0x 34.5x Constant Contact, Inc. United States Convio, Inc. United States 21.43 -19% 621.0 505.1 151.9 7.1 4.7% 41.5% 3.3x 70.8x 9.22 -16% 160.1 108.1 66.9 6.1 9.1% 0.0% 1.6x 17.8x CoreLogic, Inc. Corporate Executive Board Co. United States 19.16 -49% 2,241.7 2,463.6 5,902.2 641.8 10.9% 53.0% 0.4x 3.8x United States 31.56 -6% 1,081.6 985.0 424.5 106.9 25.2% -16.3% 2.3x 9.2x 20.3x * CoStar Group Inc. United States 48.71 -2% 1,008.5 808.0 219.2 39.8 18.2% 5.3% 3.7x CRA International Inc. United States 18.05 -38% 198.6 111.9 286.1 22.7 7.9% -8.5% 0.4x 4.9x Craneware plc United Kingdom 8.64 -4% 219.1 188.2 28.4 7.2 25.5% 23.5% 6.6x 26.0x DealerTrack Holdings, Inc. United States 17.08 -15% 689.3 523.0 230.7 23.5 10.2% 0.9% 2.3x DemandTec, Inc. United States 9.41 -2% 282.8 217.7 78.1 (6.9) NM 0.6% 2.8x NM DG FastChannel, Inc. United States 21.75 -51% 618.5 538.9 220.2 95.5 43.4% 23.4% 2.4x 5.6x 17.0x 22.3x Digital River Inc. United States 34.04 -17% 1,349.3 1,009.6 384.8 59.5 15.5% -1.8% 2.6x Dun & Bradstreet Corp. United States 74.14 -13% 3,710.9 4,437.8 1,657.2 516.3 31.2% -3.0% 2.7x 8.6x Ebix Inc. United States 23.45 -5% 822.5 842.6 118.4 53.4 45.1% 42.0% 7.1x 15.8x 12.3x Epicor Software Corporation United States 8.70 -21% 550.8 696.6 418.9 56.8 13.6% -8.3% 1.7x Equifax Inc. United States 31.20 -15% 3,900.6 4,912.6 1,872.6 601.0 32.1% 4.8% 2.6x 8.2x Experian plc Ireland 10.89 -2% 10,941.0 12,917.2 3,880.0 1,129.0 29.1% 0.2% 3.3x 11.4x M&A & INVESTMENT SUMMARY SEPTEMBER 2010 19 SOFTWARE & INFORMATION PUBLIC COMPANY VALUATION ($ in millions, except stock price data) Stock Price 09/30/10 81.13 Chg % From 52WK High -4% LTM Equity Value 3,732.0 Ent. Value 3,536.2 Revenue 641.1 EBITDA 259.0 -9% 1,028.6 1,306.8 602.5 -12% 8,128.7 10,820.0 844.4 549.4 Company Name FactSet Research Systems Inc. Headquarters United States Fair Isaac Corp. United States 24.66 Fidelity National Information Services, Inc. United States 27.13 Fidessa group plc United Kingdom 23.83 -5% Financial Engines, Inc. United States 13.28 -30% LTM Margin EBITDA LTM Rev Growth LTM Multiples EV/Rev EV/EBITDA 40.4% 3.1% 5.5x 151.4 25.1% -8.3% 2.2x 13.7x 8.6x 4,681.9 1,180.8 25.2% 39.7% 2.3x 9.2x 781.9 375.6 80.3 21.4% 14.0% 2.1x 9.7x 452.4 98.1 12.1 12.3% 0.0% 4.6x 37.5x 10.7x Forrester Research Inc. United States 33.08 -3% 746.2 469.3 239.2 43.9 18.4% -0.5% 2.0x FTI Consulting, Inc. United States 34.69 -28% 1,624.0 2,062.6 1,390.6 301.6 21.7% 2.5% 1.5x 6.8x Gartner Inc. United States 29.44 -2% 2,805.9 3,047.2 1,206.3 165.1 13.7% 1.5% 2.5x 18.5x GfK Aktiengesellschaft Germany 42.56 -5% 1,529.9 2,179.9 1,494.1 224.8 15.0% 2.4% 1.5x 9.7x Harris Interactive Inc. United States 0.91 -41% 49.6 51.0 168.4 6.8 4.0% -8.6% 0.3x 7.5x Harte-Hanks Inc. United States 11.67 -26% 742.5 876.2 834.6 115.5 13.8% -14.2% 1.0x 7.6x Health Grades Inc. United States 8.19 0% 250.1 225.4 58.2 13.0 22.4% 26.1% 3.9x 17.3x 68.00 -1% 4,365.3 4,252.2 1,036.4 248.6 24.0% 10.2% 4.1x 17.1x 6.58 -5% 3,942.8 5,365.4 1,810.3 475.0 26.2% -6.0% 3.0x 11.3x 26.0x IHS Inc. United States Informa plc Switzerland Informatica Corporation United States 38.41 -2% 3,554.7 3,392.5 565.1 130.3 23.1% 21.6% 6.0x Information Services Group, Inc. United States 1.79 -55% 57.3 86.7 135.1 17.4 12.9% -6.4% 0.6x 5.0x InnerWorkings Inc. United States 6.57 -15% 300.0 332.5 438.8 18.7 4.3% 4.3% 0.8x 17.7x 17.60 -27% 308.2 232.6 142.9 21.9 15.3% 15.5% 1.6x 10.6x 0.28 -15% 16.1 8.8 25.9 (2.1) NM 6.1% 0.3x NM 45.51 -4% 1,546.3 1,885.4 1,258.3 157.5 12.5% 6.3% 1.5x 12.0x Interactive Intelligence, Inc. United States International Datacasting Corporation Canada Ipsos SA France JDA Software Group Inc. United States 25.36 -20% 1,060.0 1,186.3 493.0 117.7 23.9% 27.2% 2.4x 10.1x Kenexa Corp. United States 17.52 -5% 396.5 332.9 163.9 17.2 10.5% -7.6% 2.0x 19.3x Keynote Systems Inc. United States 11.62 -5% 173.5 113.1 79.1 7.4 9.4% -2.9% 1.4x 15.3x Lawson Software, Inc. United States 8.47 0% 1,380.4 1,276.0 742.1 120.3 16.2% 0.9% 1.7x 10.6x LECG Corporation United States 1.10 -71% 41.9 94.7 282.6 (6.0) NM -2.6% 0.3x NM Macdonald Dettwiler & Associates Ltd. Canada 44.07 -10% 1,805.9 1,978.8 930.7 174.4 18.7% -8.1% 2.1x 11.3x MedAssets, Inc. United States 21.04 -16% 1,214.4 1,410.1 366.6 101.5 27.7% 13.6% 3.8x 13.9x MediaMind Technologies Inc. United States 13.80 -14% 247.0 214.6 74.9 15.7 21.0% 24.7% 2.9x 13.6x Mediware Information Systems Inc. United States 10.52 -2% 83.8 60.5 47.6 6.3 13.3% 17.0% 1.3x 9.5x Merge Healthcare Incorporated. United States 2.90 -32% 241.5 440.5 85.2 13.8 16.2% 41.1% 5.2x 31.9x 11.3x Misys plc United Kingdom 4.49 -4% 2,381.5 2,615.4 1,136.7 231.9 20.4% 13.0% 2.3x Moody's Corp. United States 24.98 -20% 5,852.8 6,484.9 1,892.0 804.9 42.5% 11.5% 3.4x 8.1x Morningstar Inc. United States 44.56 -19% 2,208.4 1,889.0 507.1 150.0 29.6% 5.4% 3.7x 12.6x MSCI Inc. United States 33.21 -14% 3,912.0 3,769.7 871.7 262.7 30.1% 102.0% 4.3x 14.4x National Research Corp. United States 26.08 -5% 173.5 173.2 58.9 18.6 31.6% 5.1% 2.9x 9.3x Navigant Consulting Inc. United States 11.63 -25% 582.7 783.5 697.2 98.9 14.2% -6.8% 1.1x 7.9x Onvia Inc. United States 2.97 -65% 25.0 12.1 27.4 2.0 7.1% 20.1% 0.4x 6.2x 10.0x Open Text Corp. Canada OpenTable, Inc. United States 47.04 -8% 2,674.1 2,648.4 912.0 265.1 29.1% 16.1% 2.9x 68.08 -3% 1,556.3 1,475.2 79.9 19.6 24.5% 30.8% 18.5x Parametric Technology Corporation 75.2x United States 19.54 -3% 2,254.0 2,035.0 988.3 130.9 13.2% -0.3% 2.1x 15.5x Paychex Inc. United States 27.49 -16% 9,942.3 9,492.2 2,018.9 821.4 40.7% -1.5% 4.7x 11.6x PROS Holdings, Inc. United States 9.28 -13% 242.5 181.7 68.6 4.8 7.0% -7.8% 2.6x 38.1x M&A & INVESTMENT SUMMARY SEPTEMBER 2010 * 20 SOFTWARE & INFORMATION PUBLIC COMPANY VALUATION Company Name Qlik Technologies, Inc. Headquarters United States Quality Systems Inc. United States Reed Elsevier plc Reis, Inc. Stock Price 09/30/10 22.05 Chg % From 52WK High -20% LTM Equity Value 1,700.8 Ent. Value 1,693.7 Revenue 193.0 EBITDA 31.5 LTM Margin EBITDA LTM Rev Growth LTM Multiples EV/Rev EV/EBITDA 16.3% 0.0% 8.8x 53.8x 19.9% 5.9x 21.6x 66.31 -4% 1,917.1 1,816.2 308.1 83.9 27.2% United Kingdom 8.45 -6% 10,126.9 19,116.9 9,773.8 1,997.5 20.4% 0.0% 2.0x 9.6x United States 6.39 -8% 67.7 60.8 28.1 3.8 13.4% -26.0% 2.2x 16.2x 37.1x Rightnow Technologies Inc. United States 19.70 -2% 631.1 531.7 165.9 14.3 8.6% 14.6% 3.2x S1 Corporation United States 5.21 -24% 276.6 240.2 222.7 28.2 12.7% -5.8% 1.1x 8.5x Sage Group plc United Kingdom 4.34 -3% 5,711.7 6,159.5 2,139.1 570.2 26.7% 0.5% 2.9x 10.8x Salary.com, Inc. United States Salesforce.com United States * 4.07 -2% 72.5 66.6 45.6 (12.8) NM 6.7% 1.5x NM 111.80 -10% 14,522.8 14,271.2 1,455.8 168.0 11.5% 22.6% 9.8x 85.0x 11.1x smartFOCUS Group Plc United Kingdom 0.22 -2% 21.5 18.3 19.3 1.7 8.6% 14.7% 1.0x Solera Holdings Inc. United States 44.16 -1% 3,094.0 3,509.3 631.3 262.0 41.5% 13.2% 5.6x 13.4x SPS Commerce, Inc. United States 12.82 -12% 148.8 111.2 40.8 4.4 10.7% 0.0% 2.7x 25.4x SS&C Technologies Holdings, Inc. United States 15.80 -14% 1,135.5 1,364.2 299.7 114.6 38.2% 10.9% 4.6x 11.9x Streamline Health Solutions, Inc. United States 1.21 -56% 11.8 13.6 18.6 1.3 6.7% 19.2% 0.7x 10.8x SuccessFactors, Inc. United States 25.11 -5% 1,851.5 1,508.2 171.5 (7.9) NM 27.1% 8.8x NM Taleo Corp. United States 28.99 -5% 1,160.0 915.3 212.6 27.5 12.9% 10.8% 4.3x 33.3x 21.2x Temenos Group AG Switzerland 30.69 -11% 1,836.8 1,988.5 401.3 93.7 23.3% 4.0% 5.0x The Dolan Company United States 11.37 -18% 346.7 506.3 288.1 81.2 28.2% 21.1% 1.8x 6.2x The Hackett Group, Inc. United States 4.13 -8% 173.3 155.9 169.0 6.3 3.7% -2.5% 0.9x 24.7x The McGraw-Hill Companies, Inc. United States 33.06 -11% 10,218.8 10,349.1 6,002.8 1,511.6 25.2% -1.2% 1.7x 6.8x Thomson Reuters Corporation United States 37.46 -5% 31,157.7 38,031.7 12,929.0 3,008.0 23.3% -1.7% 2.9x 12.6x 17.74 -6% 2,908.2 2,660.0 708.4 156.9 22.1% 15.9% 3.8x 17.0x 3.94 -9% 198.3 184.5 107.8 27.6 25.6% 164.5% 1.7x 6.7x 38.64 -2% 969.7 942.6 211.0 11.9 5.7% 11.3% 4.5x 78.9x 40.8x Tibco Software, Inc. United States Toluna plc United Kingdom Ultimate Software Group, Inc. United States Unica Corporation United States 20.98 -1% 453.8 410.7 109.2 10.1 9.2% 4.2% 3.8x Verint Systems Inc. United States 29.55 -6% 1,025.9 1,783.2 712.5 77.0 10.8% 2.8% 2.5x 23.2x Verisk Analytics, Inc. United States 28.01 -12% 5,012.9 5,431.7 1,081.3 457.1 42.3% 12.7% 5.0x 11.9x 13.23 -22% 190.0 72.9 58.8 (0.6) NM -7.1% 1.2x 18.48 -16% 359.0 263.8 89.1 1.8 2.0% 8.6% 3.0x 146.9x 20.92 -9% 6,232.8 9,141.5 4,215.6 882.9 20.9% -1.5% 2.2x 10.4x 0.58 -30% 55.9 38.3 69.0 5.3 7.7% -2.4% 0.6x 7.2x Vital Images Inc. United States Vocus Inc. United States Wolters Kluwer NV Netherlands YouGov PLC United Kingdom * * NM Summary Multiples *Calculation is market cap weighted and excludes revenue multiples that are 3.0 standard deviations above the mean (10.6x) Low 0.3x 3.8x and EBITDA multiples that are 2.0 standard deviations above the mean (57.9x). Mean 3.1x 19.0x Median 2.6x 12.8x Weighted Avg 3.9x 17.8x Adj. W Avg* 3.9x 13.5x 18.5x 146.9x High M&A & INVESTMENT SUMMARY SEPTEMBER 2010 21 MARKETING SERVICES Transactions by Segment & Buyer Type ($ in Millions) • Eight Marketing Services transactions were announced in September for approximately $157 million • There was further consolidation in the printing subsegment, as four transactions were announced for approximately $27 million • Select acquisitions › Harte Hank’s acquisition of Information Arts (United Kingdom), a provider of data-driven marketing insight to business-to-business marketers › Triple I’s acquisition of Healthbridge, a pharmacy benefit manager that offers patient assistance, reimbursement, sampling and logistic solutions, from Express Scripts • Select investments › Technology Crossover Ventures’ $75 million growth investment in Merkle, a database marketing company MARKETING SERVICES TRANSACTIONS BY SEGMENT Transactions # % BUYER/INVESTOR BREAKDOWN Est. Value $ Strategic % # Buyout $ # Venture/Growth Capital $ # $ Printer 4 50% 27.0 17% 4 27.0 0 0.0 0 Data Analytics 1 13% 25.0 16% 1 25.0 0 0.0 0 0.0 Marketing Database 1 13% 75.0 48% 0 0.0 0 0.0 1 75.0 DR Media Buying 1 13% 26.0 17% 1 26.0 0 0.0 0 0.0 Fulfillment 1 13% 4.0 3% 1 4.0 0 0.0 0 0.0 Total 8 100% 157.0 100% 7 82.0 0 0.0 1 75.0 M&A & INVESTMENT SUMMARY SEPTEMBER 2010 22 0.0 MARKETING SERVICES PUBLIC COMPANY VALUATION ($ in millions, except stock price data) Stock Price 09/30/10 $15.86 Ent. Value $ 1,559.0 Revenue $ 1,113.6 EBITDA $ 245.4 22.0% -7.3% 1.4x 6.4x -1% 1,229.3 1,270.0 1,111.5 102.7 9.2% 0.0% 1.1x 12.4x 65.26 -17% 3,434.8 9,533.8 2,360.6 632.1 26.8% 20.7% 4.0x 15.1x 12.37 -21% 74.2 75.8 113.0 6.2 5.5% -20.5% 0.7x 12.3x Headquarters United States ADC Telecommunications Inc. United States 12.67 Alliance Data Systems Corporation United States AMREP Corp. United States Cenveo Inc. United States Clairvest Group Inc. Canada Consolidated Graphics, Inc. Convergys Corporation DST Systems Inc. Chg % From 52WK High -21% LTM Equity Value $1,269.1 Company Name Acxiom Corporation LTM Margin EBITDA LTM Rev Growth LTM Multiples EV/Rev EV/EBITDA 5.03 -64% 313.5 1,554.7 1,804.1 185.7 10.3% -2.5% 0.9x 8.4x 12.54 -1% 200.1 109.7 21.9 8.0 36.5% 7.8% 5.0x 13.7x United States 41.45 -15% 478.5 644.6 1,001.7 119.2 11.9% -7.7% 0.6x 5.4x United States 10.45 -24% 1,296.6 1,332.5 2,667.2 146.9 5.5% 2.0% 0.5x 9.1x United States 44.84 -3% 2,095.9 2,974.4 2,283.6 493.6 21.6% 2.0% 1.3x 6.0x Fair Isaac Corp. United States 24.66 -9% 1,028.6 1,306.8 602.5 151.4 25.1% -8.3% 2.2x 8.6x Groupe Aeroplan Inc. Canada 12.24 -3% 2,370.1 2,456.5 1,628.3 206.7 12.7% 18.8% 1.5x 11.9x GSI Commerce Inc. United States 24.70 -21% 1,638.4 1,729.6 1,157.4 78.7 6.8% 20.3% 1.5x 22.0x Harte-Hanks Inc. United States 11.67 -26% 742.5 876.2 834.6 115.5 13.8% -14.2% 1.0x 7.6x Innotrac Corp. United States 0.93 -71% 11.5 11.6 81.4 1.0 1.2% -35.2% 0.1x 11.9x * * Pareto Corp. Canada 2.32 -5% 81.9 98.4 77.4 9.9 12.9% 12.3% 1.3x 9.9x Quad/Graphics, Inc. United States 46.72 -6% 2,188.4 3,056.8 1,782.1 300.0 16.8% 0.0% 1.7x 10.2x R.R. Donnelley & Sons Company United States 16.96 -27% 3,498.8 6,311.0 9,869.9 1,292.2 13.1% -5.8% 0.6x 4.9x StarTek, Inc. United States 4.18 -50% 63.0 41.3 280.1 16.1 5.8% -2.2% 0.1x 2.6x Sykes Enterprises, Incorporated United States 13.58 -50% 643.7 464.2 1,008.4 109.2 10.8% 23.0% 0.5x 4.3x TechTeam Global Inc. United States 6.95 -18% 77.8 78.0 195.6 8.4 4.3% -17.3% 0.4x 9.3x Teleperformance France 28.39 -24% 1,605.3 1,556.8 2,314.6 251.7 10.9% 1.7% 0.7x 6.2x TeleTech Holdings Inc. United States 14.84 -29% 893.0 766.4 1,105.8 160.7 14.5% -13.7% 0.7x 4.8x Transcontinental Inc. Canada 13.53 -9% 1,088.3 1,774.7 2,149.4 407.2 18.9% -1.7% 0.8x 4.4x Viad Corp United States 19.34 -24% 397.3 280.6 793.9 18.3 2.3% -17.5% 0.4x 15.4x Vistaprint N.V. Netherlands 38.65 -38% 1,698.9 1,531.8 670.0 115.8 17.3% 29.9% 2.3x 13.2x Summary Multiples *Calculation is market cap weighted and excludes revenue multiples that are 3.0 standard deviations above the mean (4.7x) Low 0.1x and EBITDA multiples that are 2.0 standard deviations above the mean (18.4x). Mean 1.3x 9.4x Median 0.9x 9.1x Weighted Avg 1.6x 9.8x Adj. W Avg* 1.5x 9.1x High 5.0x 22.0x M&A & INVESTMENT SUMMARY SEPTEMBER 2010 23 2.6x CURRENT SUMMARY TRADING VALUATION INFORMATION Segment Name Digital Advertising MEAN MEDIAN W. AVG ADJ. W. AVG* 1.7x 1.0x 2.4x 2.3x Advertising & Promotion 1.0x 1.2x 1.2x 1.2x OOH & Specialty Media 3.0x 2.5x 3.3x 3.3x Digital Media / Commerce 2.8x 1.5x 4.9x 4.4x Marketing Technology 2.7x 2.7x 3.4x 3.2x Software & Information 3.2x 2.7x 3.9x 3.8x Marketing Services 1.3x 0.9x 1.6x 1.5x Segment Name Digital Advertising Advertising & Promotion MEAN MEDIAN W. AVG ADJ. W. AVG* 27.4x 13.9x 14.7x 13.8x 9.1x 8.2x 9.2x 8.9x OOH & Specialty Media 14.0x 11.6x 13.7x 13.3x Digital Media / Commerce 26.8x 16.2x 20.6x 20.6x Marketing Technology 23.4x 16.4x 15.6x 14.4x Software & Information 18.9x 12.7x 17.7x 13.4x 9.4x 9.1x 9.8x 9.1x Marketing Services As of close of business on 09/30/10. *Adj. Weighted Average is market cap weighted and excludes revenue multiples that are 3.0 standard deviations above the mean and EBITDA mutiples that are 2.0 standard deviations above the mean. Please see individual business segments for further details. M&A & INVESTMENT SUMMARY SEPTEMBER 2010 24 ALL SEGMENTS Strategic Transactions ($ in Millions) Target Strategic Values Disclosed Strategic Undisclosed Buyer/Investor Netezza, Inc. TheMarkets.com, Inc. Mighty Net, Inc. Mail.com, Inc. Salary.com, Inc. 5Min, Inc. TopTable.com Nedstat TechCrunch, Inc. Match Point Media, LLC Activa Live, Inc. Autotropolis, Inc. Intrepid Consultants, Inc. Quiksee, Inc. Rally Up, Inc. IBM Corporation CapitalIQ, Inc. Experian plc United Internet AG Kenexa Technology America Online, Inc. OpenTable, Inc. comScore, Inc. America Online, Inc. DG FastChannel, Inc. Salesforce.com Autobytel, Inc. Alterian plc Google, Inc. America Online, Inc. LEVEL Studios, Inc. Q Interactive, Inc. Healthcare Data Management, Inc. Getprice.au Information Arts, Inc. Pipal Research Dextrose, Inc. Multiply, Inc. ChoiceVendor, Inc. Project House, Inc. Thing Labs, Inc. Think360, Inc. Surebaby.com, Inc. Backstage Technologies Inc Comwerks Interactive, Inc. FRSGlobal Hospitality Information Services Access Intelligence's Chemical and Energy Products QED Education Database Catterton Printing, inc Kwittken & Company Fantastic Zero, Inc. Six Apart Ltd. Untitled London Limited Peanut Labs, Inc. mSnap, Inc. TimeBridge, Inc. Media Lithographics, Inc. Conley Printing Balmar, Inc. Healthbridge, Inc. Rosetta The Selling Source, Inc. Thomson Reuters News Corporation, Inc. Harte Hanks, Inc. Irevna, Inc. (sub of CRISIL India) Zynga, Inc. Nasper Ltd. LinkedIn Corporation Euro RSCG Worldwide, Inc. America Online, Inc. Source Marketing, Inc. Cyberplex, Inc. RealNetworks, Inc. Wunderman, Inc. Wolters Kluwer Financial Services Newmarket International IHS, Inc. MCH Strategic Data Craftsman Press MDC Partners Glam Media, Inc. SAY Media Schawk, Inc. e-Rewards, Inc. Marketron, Inc. MerchantCircle, Inc. Bang Printing J. B. Kenehan HBP, Inc. Triple I, Inc. M&A & INVESTMENT SUMMARY SEPTEMBER 2010 25 Reported Transaction Value $ 1,700.0 300.0 207.5 100.0 80.0 65.0 55.0 36.7 30.0 26.0 25.0 15.0 10.9 10.0 9.0 - ALL SEGMENTS Buyouts & Venture/Growth Capital Transactions ($ in Millions) Target Buyout Deals VC/Growth Capital Values Disclosed VC/Growth Capital Undisclosed Buyer/Investor Reported Transaction Value Internet Brands, Inc. Screenvision, Inc. Hospedia Ltd. Hellman & Friedman, LLC Shamrock Capital Advisors Marlin Equity Partners, $ 640.0 140.0 50.0 Chegg, Inc. Merkle, Inc. Contact Solutions, Inc. Eddingpharm Ooyala, Inc. MarketShare Partners Phreesia, Inc. Retail Solutions, Inc. NetShelter Technology Media, Inc. Conviva, Inc. SpringCM, Inc. Cint, Inc. DataSphere Technologies, Inc. Rocket Fuel, Inc. Locaweb, Inc. Bloomspot, Inc. Geodelic, Inc. Verve Wireless, Inc. BranchOut, Inc. Extole, Inc. Innovid, Inc. Appssavvy, Inc. Fits.me Ace Limited Technology Crossover Ventures North Bridge Growth Equity OrbiMed Advisors CID Group, Inc. Investors VantagePoint Venture Partners Investor Growth Capital Kennet Partners GGV Capital Foundation Capital Prime Technology Ventures OVP Venture Partners Nokia Growth Partners Silver Lake Sumeru Menlo Ventures Verizon Investments BlueRun Ventures Accel Partners Trident Capital T-Ventures Investors Estonian Development Fund $ 75.0 75.0 25.0 24.0 22.0 21.6 20.0 15.2 15.0 15.0 15.0 13.0 10.0 10.0 10.0 9.0 7.0 7.0 6.0 5.0 4.0 3.0 1.8 None None M&A & INVESTMENT SUMMARY SEPTEMBER 2010 26 REPRESENTATIVE TRANSACTIONS 2010 Selected Transactions Undisclosed has sold a leading performance-based advertising network has acquired has been sold to Refinancing of Debt Facilities has been acquired by a leading national in-store advertising network and shopper marketing company to Adknowledge, Inc. a leading marketing database and data analytics solution provider has been sold to GSI Commerce Inc. (Nasdaq: GSIC) e-Dialog, Inc. a division of GSI Commerce, Inc. Acosta Sales & Marketing (Nasdaq: GSIC) New Digital Group, Inc. has sold one of Europe’s largest independent providers of digital direct marketing services for customer acquisition and retention has sold its fulfillment and database management divisions to has sold the assets of Budco Prime Point Media to has received a majority investment from Brite Media Group Beckett Media LLC TA Associates The Dialogue Company a leading fulfillment and direct marketing organization a leading online community for automotive enthusiasts and social networking technology platform to Selected Historical Transactions a global marketing services company has been acquired by Groupe Aeroplan Inc. (TSX: AER) in a combination that creates the world’s leading loyalty management provider (Nasdaq: TREE) (Nasdaq: MIVA) has acquired certain assets of a leading direct response television media company Done Right! has received a major investment from an online directory service providing trusted lead generation and marketing services for home improvement professionals across the country ZM Capital Palladium Equity Partners Interactive Prospect Targeting Holdings PLC has sold MIVA Media a leading pay-per-click contextual online advertising network to has sold the assets of its Core UK Business performing online customer acquisition and email list rental, including a provider of accredited continuing education programs for clinicians an operating company of Veronis Suhler Stevenson Volvere PLC formerly known as MyGreek.com a fast growing online advertising network serving the middle market has been sold to has been sold to in a management-led buyout sponsored by Adknowledge one of the largest and fastest growing providers of out-of-home integrated media and marketing programs reaching consumers in specialty venues has acquired certain assets of Primedia Healthcare Prime Visibility Media Group a portfolio company of Bridge Investments LLC On Target Media, LLC the largest US out-of-home media company providing consumer health education and information in physician offices a leading online competitive intelligence database provider serving the pharmaceutical and financial service industries a portfolio company of has been sold to Alta Communications Financial Times Group has been sold to a subsidiary of Catterton Partners Pearson plc a nationally recognized leader in advanced data analytics a provider of advanced email marketing technology focused on the travel and hospitality industries has been sold to Fishbowl, Inc. has acquired has sold a majority stake to Halyard Capital Mosaic Sales Solutions to create a provider of outsourced merchandising and sales services to marketers of branded products Engauge a new marketing solutions agency formed in partnership with Stan Rapp Securities offered through Petsky Prunier Securities, LLC, member FINRA/SIPC M&A & INVESTMENT SUMMARY SEPTEMBER 2010 27 a leading provider of database management and donor relationship software and data mining, predictive modeling and benchmarking services to nonprofits has been sold to Blackbaud, Inc. a leading provider of online lead generation and e-distribution services to the insurance industry has been sold to TRANZACT a portfolio company of Halyard Capital a fast growing provider of online lead generation services has been sold to On Target Media Holdings a portfolio company of Seaport Capital Petsky Prunier: Expertise. Commitment. Results. • • Founded in 1999 Sectors covered: Digital Advertising, Marketing Services & Advertising, Digital Media / Commerce, Marketing Technology, Out-of-Home & Specialty Media and Software & Information • More than 30 focused professionals › Unique combination of investment banking and consulting expertise › New York-based with a West Coast office and a Chicago presence • Deep relationships across a broad spectrum of private equity groups, senior and mezzanine lenders and strategic buyers • Securities transactions processed through Petsky Prunier Securities LLC, a licensed broker-dealer INVESTMENT BANKING • Sell-Side Representation • Corporate Divestitures • Capital Raising and Private Placements • M&A Advisory • Fairness Opinions M&A & INVESTMENT SUMMARY SEPTEMBER 2010 STRATEGIC ADVISORY CONSULTING INTELLIGENCE • Opportunity Mapping: Strategic & Business Planning • Value Driver Assessment • Decision & Tactical Execution Support 28 • Market Intelligence • Competitiveness • Valuation Analysis