BA (Hons) International Business with Spanish module descriptions
Below are the module descriptions for all modules currently taught on our BA (Hons) International
Business with Spanish course.
Year One - Core Modules
Foundations of Managing and Organising
Both work and management are carried out by people - the human resources of the organisation. The
focus of this module is on the management of work in organisations, and will provide you with a
holistic understanding from the viewpoint of both the worker and management. You will be introduced
to the key applications, policies and practices involved in the management of human resources, and
will analyse their underlying theoretical basis and the effects on the organisation and society in
general.
Accounting and Finance for International Managers
Through this module you will develop the skills and competencies needed to make effective use of
accounting information, especially for control and decision making purposes. You will explore how
business organisations are financed and the constraints and limitations that financing imposes on
them. You will also learn about the calculation of accounting profit and its importance to an
organisation. You will develop skills that will allow you to identify relevant cash inflows and outflows of
a proposed business project, and learn about utilising the techniques of break-even analysis in project
decision making. The importance and use of budgeting for forward-planning, communication, coordination and control within an organisation will be covered, as well as the importance of cash and
liquidity within an organisation and the construction of cash and working capital budgets. You will learn
how to use cash and working capital management models and techniques and how to construct
financial statements.
Other areas covered in this vast module include financial appraisal of long term capital investment
proposals and valuation of company shares.
Spanish Language
As you will have already studied Spanish to at least an AS-level standard, NTU is able to offer
advanced level courses in Spanish to develop you language skills further ahead of your 2 years in
Spain.
Marketing and Operations Management
The aim of this module is to provide you with an understanding of the basic principles of marketing
and operations. You will be introduced to core marketing and operations functions, and develop your
understanding of the key concepts, frameworks and models within the area of marketing and
operations.
You will develop the knowledge and skills needed to identify differing marketing orientations, in
particular how organisations identify, understand and satisfy their customers. It will also provide you
with the skills required to develop marketing objectives and to translate these into operational
processes that satisfy the needs of the customer. Alongside all this, you will learn about the dynamic
relationship between operations, organisational performance and competitive position, and will develop
effective team building and communication skills.
Quantitative Methods for International Business
During this module you will be introduced to a variety of quantitative techniques that are relevant to
international business. The module is designed to develop your knowledge and proficiency with
quantitative techniques, and also enhance your confidence and attitude towards numerical aspects of
your future studies and career.
Culture, Communication and Learning
This module will help prepare you for study on this course and ground you in a structured programme
of learning. It aims to encourage your interest in international business, and will enhance your
awareness of cultural difference and cross-cultural communication.
Year Two

Full year study at University of Valencia
(Modules will be set by the University of Valencia)
Year Three

Half year study at University of Valencia
(Modules will be set by the University of Valencia)

Half year internship with a Spanish speaking company
Final Year - Core Modules
International Business Research Project
For this module you will undertake a purposeful, individual, in depth study of a relevant topic,
developing your independent learning, critical thinking and knowledge of research techniques relevant
to your subject area.
The project will develop your ability to manage a major piece of work, for which you will be completely
responsible, and will be completed over a period of several months. You will learn to utilise and
improve your time management and communication skills, as well as test your initiative and
resourcefulness.
To support your development during this module you will study essential skills such as critical thinking,
conducting a literature review, understanding the appropriate research framework, practical research
methods and skills, report and academic writing skills.
International Strategic Management
Using a strategic management viewpoint, this module examines international business that uses an
integrative framework. You will study the main trends that facilitate the globalisation of markets and
explore how small, medium and large organisations build their international strategies. You will also
focus on new insights into contemporary international management challenges.
You will cover a range of topics including:

The conceptualisation and theorisation of international strategy.

Multinational companies in the context of globalisation and regionalisation.

Integrated global, multi-domestic, international and trans-national strategies.

Developing international strategic capabilities and achieving international excellence.

Corporate social responsibility and multinational strategy.

Traditional and new modes of entry to international markets.
International Tourism – Sustainability, Development and Impact
This module aims to provide you with an insight into the global patterns of tourism development and
the impacts (economic, environmental and social) that can result, particularly within heritage tourism.
You will explore the fundamental principles of international tourism management and review the
demand for, and supply of, international tourism.
You will also study the economic, social and environmental impacts of tourism at both the destination
and global level, and develop the ability to look critically at contemporary issues within international
tourism.
Global Business in Changing World
This module is designed to develop your understanding of the key developments and issues that affect
global business. You will explore current issues and developments, and unique insights into the most
pressing business and managerial topics. This will include focusing on different regions and contexts,
with reference to the opportunities that are emerging within global business.
You will also cover aspects of sustainability and social responsibility, and explore changes at a political,
economic, legal, socio-cultural and technological level, with reference to the strategy, behaviour and
management of organisations and to the actions and policies of regulatory bodies and governmental
agencies.
Leadership and Employability
This module will help prepare you for future employment, by further developing your career-related
and transferrable skills. During the module you will critically reflect on your time at University, and
develop your knowledge and understanding of leadership, as well as your consultancy and project
management skills. You will also develop an understanding of how effective strategic leadership can
influence organisational behaviour, strategic management and financial decision-making.
Your lectures and seminars will be delivered by specialist tutors and guests, focusing on themes such
as international accounting and finance, professional practice, public service finance, strategic
leadership, entrepreneurship, sustainability and ethical issues, and career management skills,
including effective job search strategies, realising your full potential via ‘personal branding’ and
management of your online presence, and requirements and qualifications for the various accounting
and finance professional bodies.
In addition to attending traditional lectures and seminars, you will also select career related and
transferable skills workshops and events that match your needs, and guest lectures from business and
industry.
Optional Modules
Global Supply Chain Strategy
Working at a strategic level, this module will clarify how marketing, design, distribution, logistics and
project management may be integrated, and help you to develop a broader and deeper understanding
of how supply chain performance can be strategically improved.
You will cover a number of areas during the module including;
 Looking at supply chains from a strategic and global perspective.
 Key concepts in supply chain improvement.
 Interpreting lean and agile supply.
 Supply chain dynamics – Forecasting, information flow and bullwhip.
 Design for the supply chain – postponement, mass customisation, product life cycle,
sustainability.
 Managing CSR in the supply chain: sustainability, environment and transport.
 Managing risk in a supply chain.
International Marketing and Communications
This module explores activity and developments from across the area of international and global
marketing, including developments in world trade; ethical, environmental and sustainability issues;
buyer behaviour and segmentation; developing an international strategy; and issues surrounding
international marketing communications.
The module will also provide you with an advanced level of knowledge on the concepts of marketing at
the various levels of export, international and global marketing; and a detailed understanding of the
sources of international marketing information and the factors governing marketing research decisions
at an international level. You will focus on how international marketing communication strategies are
developed across a wide range of industries, sectors and organisations, whilst improving your
research, analytical, communication, time management and team working skills.
Jean Monnet Europe and the World Economy
The European Union is the largest single trading bloc in the world economy, and the EU member states
trade extensively not only between themselves but globally. This module will help you to understand
the existence of the EU as a trading bloc, and its place within the global economy, and focuses on a
range of EU policies and the impacts they have on EU member states.
Spanish Language
During this module you can continue to develop your Spanish language skills. We are one of the few
UK universities to offer language training on this type of course, giving you a real advantage when it
comes to competing for the best jobs.