Faculty of Economics and Administrative Sciences
COURSE
GUIDE
BUS
405:
INTERNATIONAL
BUSINESS
Semester
1,
Academic
year
2013‐2014
COURSE
CO‐ORDINATOR:
ANA
MARTINS
Department
of
Business
Administration
Contents
WELCOME .............................................................................................................................3
COURSE
COORDINATOR
AND
TUTOR: ........................................................................4
AIMS
OF
THE
COURSE.......................................................................................................5
LEARNING
OUTCOMES
FOR
THE
COURSE ..................................................................6
TEACHING
AND
LEARNING
METHODS ........................................................................7
ESSENTIAL
READING ........................................................................................................8
OTHER
USEFUL
READING
­
LATEST
EDITIONS........................................................8
ADDITIONAL
RESOURCES ...............................................................................................9
SEMINAR
PROGRAMME ................................................................................................ 10
COURSE
ASSESSMENT.................................................................................................... 12
ASSESSMENT
2
CRITERIA ............................................................................................. 13
ZIRVE
UNIVERSITY,
BUS_
405_
INT
BUSINESS_MODULE
GUIDE_2013­14.docx
2
WELCOME
Welcome
to
the
course:
INTERNATIONAL
BUSINESS;
we
hope
you
will
find
the
course
enjoyable
and
stimulating.
The
aim
of
this
handbook
is
to
provide
you
with
detailed
information
about
the
course.
There
are
several
integrated
elements
that,
together,
make
up
the
course.
These
are
the
lectures
and
tutorials,
assessment
and
assigned
readings.
Each
of
these
elements
is
integral
to
your
mastery
of
this
topic
and
if
you
expect
to
do
well
in
this
course,
you
should
apply
yourself
to
these
equally.
The
course
is
based
on
student‐centered
paradigm,
a
new
approach
to
learning
where
the
learner
takes
accountability
for
his/her
learning
process,
through
active
involvement
and
questioning
and
pursuing
knowledge.
ZIRVE
UNIVERSITY,
BUS_
405_
INT
BUSINESS_MODULE
GUIDE_2013­14.docx
3
COURSE
COORDINATOR
AND
TUTOR:
Ana
Martins
Email:
ana.martins@zirve.edu.tr
Office
number:
410
Office
hours:
TBC
ZIRVE
UNIVERSITY,
BUS_
405_
INT
BUSINESS_MODULE
GUIDE_2013­14.docx
4
AIMS
OF
THE
COURSE
The
aims
of
the
course
are
to:
•
Study
selected
aspects
of
business
relating
to
the
management
of
the
firm
in
an
international
environment.
•
Provide
students
with
a
foundation
in
the
theory
and
practice
of
international
business.
•
Demonstrate
an
understanding
of
the
core
concepts
of
international
business
and
how
these
apply
to
the
dynamics
and
constraints
of
international
business
strategy.
•
Provide
students
with
the
analytical
tools
to
enable
study
of
the
global
business
environment
and
international
business.
ZIRVE
UNIVERSITY,
BUS_
405_
INT
BUSINESS_MODULE
GUIDE_2013­14.docx
5
LEARNING
OUTCOMES
FOR
THE
COURSE
By
the
end
of
this
course,
students
are
expected
to:
1. Understand
foundational
definitions,
concepts
and
theories
in
IB
and
communicate
these
ideas
in
verbal
and
written
forms;
international
business
and
its
importance
to
firms;
the
principles
underlying
the
internationalisation
strategies
of
firms;
the
nature
and
theories
of
the
multinational
enterprise
and
of
international
trade;
main
characteristics
of
the
generic
methods
used
by
firms
to
enter
foreign
markets;
the
implications
of
internationalization
for
the
various
functional
areas
of
the
firm;
key
features
of
the
environment
for
international
business,
especially
with
regards
to
dominant
source
and
destination
countries
and
regions;
critically
evaluate
the
sources,
issues
and
dynamic
processes
in
the
global
economy
and
assess
their
impact
on
a
range
of
stakeholders
and
enhance
research,
report
writing
and
presentation
skills.
ZIRVE
UNIVERSITY,
BUS_
405_
INT
BUSINESS_MODULE
GUIDE_2013­14.docx
6
TEACHING
AND
LEARNING
METHODS
Teaching
will
include
formal
lectures,
tutorials
and
group
discussion.
• 1
x
3hr
lecture
per
week=
36hours
•
1
x
10hr
Private
study
per
week
=
120
hours
Total
hours
=
156
hours
Please
note:
Seminars
will
be
conducted
in
the
following
way:
i.
a
lecture
will
be
provided
with
the
theories
of
the
syllabus.
It
is
recommended
not
to
rely
exclusively
on
the
PowerPoint
slides
as
a
full
and
accurate
summary
of
lecture
material.
You
are
expected
to
expand
your
reading
to
cover
a
much
wider
range
of
textbooks
and
relevant
academic
journal
articles
to
enhance
your
understanding
of
the
subjects
beyond
the
lecture.
ii.
The
seminar
activities,
here
you
are
required
to
read
the
relevant
chapters
in
the
core
textbook
and
prepare
written
responses
to
the
specified
questions
in
advance
of
attending
the
tutorial
each
week.
In
addition,
you
are
expected
to
actively
participate
through
small
group
an
d
class
discussion.
As
no
model
answers
will
be
provided,
you
are
expected
to
take
extensive
notes
during
tutorial
classes.
Furthermore,
tutors
reserve
the
right
to
exclude
any
student
from
a
tutorial
who
has
not
carried
out
the
required
preparation
before
classes.
Similarly,
with
respect
to
private
study,
you
are
not
only
required
to
accomplish
reading
and
preparation
of
prescribed
tutorials
materials
before
and
after
class,
but
also
expected
to
undertake
directed
self‐study
activities
focusing
upon
individual
research
and
assessment
preparation.
ZIRVE
UNIVERSITY,
BUS_
405_
INT
BUSINESS_MODULE
GUIDE_2013­14.docx
7
ESSENTIAL
READING
Daniels,
J.D.,
Radebaugh,
L.H.
and
Sullivan,
D.P.
(2011)
International
business:
environments
and
operations,
(14th
ed),
Pearson
(Global
Edition).
OTHER
USEFUL
READING
‐
LATEST
EDITIONS.
Ball,
D.
A.,
Geringer,
J.
M.,
Minor,
M.
S.
and
McNett,
J.
M.
(2010)
International
business:
the
challenge
of
global
competition
(12th
ed.)
McGraw‐Hill
International
Edition.Cavusgil,
ST.
Knight,
G.
and
Riesenberger,
J.
R.
(2008)
International
business:
strategy,
management
and
the
new
realities,
Pearson
International
Edition.
Dunning,
J.
H.
and
Lundan,
S.
M.
(2008)
Multinational
enterprises
and
the
global
economy
(2nd
ed)
Edward
Elgar.
Griffin,
R.
W.
and
Pustay,
M.
W.
(2010)
International
business,
(6th
ed),
Pearson.
Hill,
C.
W.
L.
(2011)
International
business:
competing
in
the
global
marketplace,
(8th
ed),
McGraw‐Hill
International
Edition.
Morrison,
J.
(2009)
International
business:
challenges
in
a
changing
world,
Palgrave
Macmillan.
Rugman,
A.
M.
and
Collinson,
S.
(2009)
International
business,
(5th
ed),
Prentice
Hall:
Financial
Times.
Shenkar,
O.
and
Luo,
Y.
(2004)
International
business,
Wiley.
Sitken,
A.
and
Bowen,
N.
(2010)
International
business:
challenges
and
choices,
Oxford
University
Press.
Other
readings
as
directed.
ZIRVE
UNIVERSITY,
BUS_
405_
INT
BUSINESS_MODULE
GUIDE_2013­14.docx
8
ADDITIONAL
RESOURCES
Students
are
expected
to
read
beyond
the
above
essential
texts
to
advance
their
knowledge
and
understanding
of
IB
by
utilising
books
available
in
the
library
and
more
importantly,
academic
journal
articles
available
on‐line.
In
addition,
the
following
journals
can
be
resourced:
Journal
of
Management
Studies
Asia‐Pacific
Business
Review
European
Business
Review
The
Harvard
Business
Review
ZIRVE
UNIVERSITY,
BUS_
405_
INT
BUSINESS_MODULE
GUIDE_2013­14.docx
9
SEMINAR
PROGRAMME
Please
note:
• The
lecture
programme
may
be
subject
to
changes,
whereby
the
amendments
will
be
posted
on
Zirve
University
WIKI;
• Chapters
shown
on
the
essential
reading
list
are
referenced
to
the
core
text
Week
No.
SEMINARS
1
Introduction
to
the
course:
expectations.
What
is
international
business?
Background
for
International
Business
Chapter
1:
Globalization
and
International
Business
2
Comparative
Environmental
Frameworks
Chapter
2:
The
Cultural
Environments
Facing
Business
Chapter
3:
The
Political
and
Legal
Environments
Facing
Business
3
Comparative
Environmental
Frameworks
Chapter
4:
The
Economic
Environments
Facing
Businesses
Chapter
5:
Globalization
and
Society
4
Theories
and
Institutions:
Trade
and
Investment
Chapter
6:
International
Trade
and
Factor‐Mobility
Theory
Chapter
7:
Governmental
Influence
on
Trade
5
Theories
and
Institutions:
Trade
and
Investment
Chapter
8:
Cross‐National
Cooperation
and
Agreements
6
MID
TERM
7
World
Financial
Environment
Chapter
9:
Global
Foreign‐Exchange
Markets
Chapter
10:
The
Determination
of
Exchange
Rates
8
Global
Strategy,
Structure,
and
Implementation
Chapter
11:
The
Strategy
of
International
Business
Chapter
12:
Country
Evaluation
and
Selection
9
Global
Strategy,
Structure,
and
Implementation
Chapter
13:
Export
and
Import
Strategies
Chapter
14:
Direct
Investment
and
Collaborative
Strategies
Chapter
15:
The
Organization
of
International
Business
ZIRVE
UNIVERSITY,
BUS_
405_
INT
BUSINESS_MODULE
GUIDE_2013­14.docx
10
Chapter
15:
The
Organization
of
International
Business
10
Managing
International
Operations
Chapter
16:
Marketing
Globally
11
Managing
International
Operations
Chapter
20:
Human
Resource
Management
12
REFLECTION
:
Q
&
A
SESSION
ZIRVE
UNIVERSITY,
BUS_
405_
INT
BUSINESS_MODULE
GUIDE_2013­14.docx
11
COURSE
ASSESSMENT
Assessment
1
Method
MCQ
mid
term
2
Examination
Learning
outcome
(LO)
assessed
Duration
Timing
%
of
final
mark
Resit
Notes
Part
of
the
LO
1
Semester
50
No
To
be
assessed
on
week
6
Part
of
the
LO
1
Semester
50
Yes
Examination
week
Student
performance
in
BUS
405
will
be
assessed
via
both
course‐work
(50%)
and
closed‐
book
examination
(50%).
In
this
course,
assessment
includes
two
distinct
elements,
a
test
of
Multiple
Choice
Questions
(worth
50%
of
the
total
course)
and
an
examination
(50%).
The
examination
will
take
place
during
the
University’s
normal
Part1
examination
period.
In
the
event
that
any
or
all
of
the
components
1
or
2
of
the
assessments
are
either
failed
or
omitted,
the
student
will
have
to
do
an
Individual
Exam
(100%
weighting).
ZIRVE
UNIVERSITY,
BUS_
405_
INT
BUSINESS_MODULE
GUIDE_2013­14.docx
12
ASSESSMENT
2
CRITERIA
ZIRVE
UNIVERSITY,
BUS_
405_
INT
BUSINESS_MODULE
GUIDE_2013­14.docx
13
ZIRVE
UNIVERSITY,
BUS_
405_
INT
BUSINESS_MODULE
GUIDE_2013­14.docx
14