BL9302/BL252 Law of Intellectual Property & New Media

BL9302/BL252
Law of Intellectual Property & New Media
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Course Description and Scope
This course is designed to evaluate the effectiveness of the current law for the protection of
electronic information and electronic content as forms of property. Conversely this course also looks
at the potential liability for misuse of information and the publication of detrimental information.
The use of electronic communications and new media (such as social media, blogs, wikis, interactive
web-pages and video sharing – where the users are now generating content) continues to challenge
the how the law deals with trademarks and brands embodying reputation and copyright of works of
art, multimedia, databases, music and authored works. This course aims to provide students with a
good grounding in IP law and how far they can be used to protect the interest of electronic property.
The other main focus is on the regulation of electronic information and communication – or new
media. The knowledge-based economy is underpinned by laws which protect information assets and
private information, shapes transactions and provides security for the various interests of parties to
electronic transactions. This course is designed to give an appreciation of the relationship between
law and technology as well as how businesses must work within the rules affecting the knowledgebased economy. The approaches to the subject will be both practical and critical.
Course Objectives
The learning outcomes expected on the completion of this course include:
• Understanding of the dynamic nature of new media and IP law in the information age
• Familiarity with the laws which affect new media content and ownership
• Evaluation of the policy debates and approaches to reform concerning the legal issues covered in
this course such as defamation and privacy
• Application of knowledge of the areas of law covered in the course to prevent legal issues and
liabilities arising.
Course Assessments
Components
Seminar Participation / Case Studies
Researched Written Project & Presentation
Open Book Examination (3 Qns - 2.5 hour paper)
Total
Marks
20
30
50
100
Individual / Group
Individual/Group
Group
Individual
Textbook
KPP112.N576A Law of Intellectual Property of Singapore by Ng-Loy Wee Loon (2009 Revised Edition,
Sweet & Maxwell)
KPP108.35.T314 Media Law in Singapore by Teo Yi Ling (2005 2nd Ed Sweet & Maxwell Asia)
Page 1
Distributed by Nanyang Business School, Nanyang Technological University. All Rights Reserved.
Proposed Weekly Schedule
Seminar
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11 & 12.
Topic
Information Society & Ethics
Copyright 1
Copyright 2
Trademarks & Passing Off
Confidential Information
Privacy
Defamation
Online Electronic Crimes & Fraud
Online Speech, New Media and Content Regulation 1
Online Speech, New Media and Content Regulation 2
Presentation of Research Paper
Page 2
Distributed by Nanyang Business School, Nanyang Technological University. All Rights Reserved.