BARTON BEEBE
NYU School of Law
40 Washington Square South
New York, NY 10012
Tel: 212-992-8920 barton@bartonbeebe.com www.bartonbeebe.com
W ORK E XPERIENCE
New York University School of Law , New York, NY
John M. Desmarais Professor of Intellectual Property Law
2009 –
Co-Faculty Director, Competition, Innovation, and Information Law LL.M. Program
Yale Law School , New Haven, CT 2011
Anne Urowsky Visiting Professor of Law
2009 Stanford Law School , Stanford, CA
Visiting Professor of Law
Benjamin N. Cardozo School of Law , New York, NY
Professor of Law
Class of 2007 Award for Best Professor
2003 – 2009
Hon. Denise Cote, United States District Court for the
Southern District of New York , New York, NY
Law Clerk
Debevoise & Plimpton , New York, NY
Summer Associate
Katz, Friedman, Schur & Eagle , Chicago, IL
Law Clerk
Coudert Brothers , New York, NY
Legal Assistant
2002
1999
1998
1995 – 1996
Department of English, Princeton University , Princeton, NJ
Preceptor
P ROFESSIONAL A CTIVITIES
1994 – 1995
Special Master, Louis Vuitton Malletier v. Dooney & Bourke, Inc ., No. 04 Civ. 2990 (SAS)
(S.D.N.Y.) (5/2007-6/2007) (with Prof. Daniel J. Capra), Report and Recommendation of the
5/2/2014 1

Special Masters included in Louis Vuitton Malletier v. Dooney & Bourke, Inc.
, 525 F.Supp.2d
558 (S.D.N.Y. 2007)
Member, Academic Committee, INTA - International Trademark Association
E
DUCATION
Yale Law School , J.D., 2001
Senior Editor, Yale Law Journal
Articles Editor, Yale Journal of Law & the Humanities
Princeton University , Ph.D. in English, 1998
Whiting Fellow in the Humanities, 1994-1995
Deutscher Akademischer Austausch Dienst Scholar 1993, Universität Regensburg,
Regensburg, Germany
University of Chicago , B.A. with Honors, Phi Beta Kappa, 1992
David Blair McLaughlin Prize 1989 for Essay in Literary Criticism
John Rogers Snowday Prizes 1989 & 1990 for Essays in Literary Criticism
Trinity College, Cambridge University, 1990-1991
P
UBLICATIONS
Books
T RADEMARK L AW , U NFAIR C OMPETITION , AND B USINESS T ORTS (2011) (with Thomas Cotter,
Mark Lemley, Peter Mennell & Robert Merges)
Articles
Intellectual Property Law and the Sumptuary Code , 123 H
ARVARD
L
AW
R
EVIEW
809 (2010)
• Translated by Tomoko Nanbu and reprinted in 35 I NTELLECTUAL P ROPERTY L AW AND
P OLICY J OURNAL (Hokkaido University) 315 (2011)
An Empirical Study of U.S. Copyright Fair Use Opinions, 1978-2005 , 156 P
ENNSYLVANIA
L AW R EVIEW 549 (2008)
• Translated by Iwao Kidokoro and reprinted in 21 I
NTELLECTUAL
P
ROPERTY
L
AW AND
P
OLICY
J
OURNAL
(Hokkaido University) 117 (2008)
An Empirical Study of the Multifactor Tests for Trademark Infringement , 95 C
ALIFORNIA
L
AW
R
EVIEW
1581 (2006)
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Search and Persuasion in Trademark Law , 103 M
ICHIGAN
L
AW
R
EVIEW
2020 (2005)
• Selected for presentation at the Stanford/Yale Junior Faculty Forum 2005
• Recommended Reading, Long Articles, Exemplary Legal Writing 2005, T HE G REEN
B
AG
A
LMANAC
& R
EADER
2006
• Reprinted I
NTELLECTUAL
P
ROPERTY AND
I
NFORMATION
W
EALTH
(Peter K. Yu ed.,
2006)
The Semiotic Analysis of Trademark Law , 51 UCLA L
AW
R
EVIEW
621 (2004)
• Selected for presentation at the Stanford/Yale Junior Faculty Forum 2003
Chapters
The Suppressed Misappropriation Origins of Trademark Antidilution Law: the Landgericht
Elberfeld’s Odol Decision and Frank Schechter’s The Rational Basis of Trademark Protection, in I
NTELLECTUAL
P
ROPERTY AT THE
E
DGE
: T
HE
C
ONTESTED
C
ONTOURS OF
IP (Rochelle
Dreyfuss & Jane Ginsburg eds, 2014) (forthcoming)
Canada and United States of America , in S
TUDY ON
M
ISAPPROPRIATION OF
S
IGNS
69
(Committee on Development and Intellectual Property, World Intellectual Property
Organization, March 14, 2012, CHIP/9/INF/5)
The Semiotic Account of Trademark Doctrine and Trademark Culture , in T
RADEMARK
L
AW
AND T HEORY : A H ANDBOOK OF C ONTEMPORARY R ESEARCH 42 (Graeme B. Dinwoodie &
Mark D. Janis eds.) (Edward Elgar Publishers, 2008) (adapted from The Semiotic Analysis of
Trademark Law , 51 UCLA L.
R
EV
.
621 (2004))
Invited Symposium Contributions
Shanzhai, Sumptuary Law, and Intellectual Property Law in Contemporary China, 47 U.C.
D
AVIS
L.
R
EV
. 849 (2014)
Fair Use and Legal Futurism , 24 L AW & L ITERATURE 10 (2013)
Tiffany and Rosetta Stone : Intermediary Liability in U.S. Trade Mark Law , 41 CIPA J
OURNAL
192 (2012)
Is the Trademark Office a Rubber Stamp?
, 48 H
OUSTON
L
AW
R
EVIEW
752 (2012)
Does Judicial Ideology Affect Copyright Fair Use Outcomes?: Evidence From the Fair Use
Case Law , 31 C
OLUMBIA
J
OURNAL OF
L
AW
&
THE
A
RTS
517 (2008)
• Reprinted U
SE
(Audhi Narayana Vavili ed., 2008)
The Continuing Debacle of U.S. Antidilution Law: Evidence from One Year of Trademark
Dilution Revision Act Case Law , 24 S
ANTA
C
LARA
C
OMPUTER
& H
IGH
T
ECHNOLOGY
L
AW
J
OURNAL
449 (2008)
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A Defense of the New Federal Trademark Antidilution La w, 17 F
ORDHAM
I
NTELLECTUAL
P
ROPERTY
, M
EDIA
& E
NTERTAINMENT
L
AW
J
OURNAL
1143 (2006)
• Reprinted A Defense of the Trademark Dilution Revision Act of 2006 in T RADE
M
ARK
: C
ONCEPT AND
C
ONTEXT
(A.V. Narsimha Rao ed., 2008)
Shorter Works
Practitioner’s Summary of Results Reported in An Empirical Study of U.S. Fair Use Opinions,
1978-2005, in P RACTISING L AW I NSTITUTE , A DVANCED S EMINAR ON C OPYRIGHT L AW 2008, at
11, PLI Order No. 14793 (2008)
Reply to Alan Audi, A Semiotics of Cultural Property Argument, 14 I
NTERNATIONAL
J
OURNAL
OF C ULTURAL P ROPERTY 156 (2007)
Parental Initiative in the Age of Signal Bleed , 109 Y
ALE
L
AW
J
OURNAL
627 (1999)
Law’s Empire and the Final Frontier: Legalizing the Future in the Early Corpus Juris
Spatialis, 108 Y
ALE
L
AW
J
OURNAL
1737 (1999)
S ELECTED T ALKS AND P RESENTATIONS
2014
Can Copyright Preserve Culture?
, The Oxford IP Conversazione, Oxford Intellectual Property
Research Centre, University of Oxford Faculty of Law, Pembroke College, University of
Oxford, March 21, 2014
Trademark Law, Trade Mark Law, and the Regulation of Search , 2014 McCarthy Institute
Trademark Roundtable, Rhodes House, University of Oxford, March 14, 2014
Intellectual Property Law and the Problem of Aesthetic Progress , Ninth Annual Intellectual
Property Lecture, Centre for Intellectual Property & Information Law, University of
Cambridge, March 11, 2014
2013
Design Protection and the Problem of Aesthetic Progress in Intellectual Property Law , IPR
University Center, Helsinki, Finland, May 23, 2013
The “Systematic Content Analysis of Court Opinions , Doctoral Research Seminar On Research
Method: Methodology Debates in Legal Research, Hanken School of Economics, Helsinki,
Finland, May 22, 2013
Copyright Law & Aesthetics , Panelist, Creativity that Counts? Of Authorship and Originality
Project, HERA (Humanities in the European Research Area), University of Amsterdam,
Amsterdam, NL, April 26, 2013
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Bleistein , Copyright Law, and the Problem of Aesthetic Progress , Intellectual Property Law
Colloquium, Maurice A. Dean School of Law, Hofstra University, Hempstead, NY, Jan. 14,
2013; IP Theory Colloquium, University of Pennsylvania Law School, Philadephia, PA, Oct.
15, 2013
2012
Intellectual Property Law, Carnival, and the Shanzhai Attitude , Brand New World:
Distinguishing Oneself in the Global Flow, University of California, Davis, Oct., 24, 2012
Systematic Content Analysis and Its Discontents , 31st Annual Congress of the International
Association for the Advancement of Teaching and Research in Intellectual Property (ATRIP),
Chicago, IL, July 31, 2012
Bleistein ; or Intellectual Property Law and the Problem of Aesthetic Progress , Law and
Information Technology Workshop, Faculty of Law, Tel Aviv University, Tel Aviv, Israel,
Dec. 13, 2012; Intellectual Property Scholars Conference, Stanford Law School, Stanford, CA,
Aug. 9, 2012; Fourth Annual ISHTIP Workshop: Intellectual Property as Cultural Technology,
London School of Economics, June 25, 2012; Boston University School of Law Faculty
Workshop, Mar. 8, 2012; Oxford Intellectual Property Research Centre Invited Speakers
Series, University of Oxford, Feb. 16, 2012; Tri-State Conference on Intellectual Property,
Fordham University School of Law, New York, NY, Jan. 13, 2012
Re-Opening China: Western Luxury Goods and Intellectual Property Law , Keynote Speech,
Charting the New Frontiers of Intellectual Property Protection of Luxury Goods, University of
Hong Kong Faculty of Law, June 15, 2012
An Empirical Study of U.S. Copyright Fair Use Case Law, 1978-2011 , Copyright Society of the U.S.A. Annual Meeting 2012, Hamburg, New Jersey, June 11, 2012; Los Angeles
Copyright Society, Los Angeles, CA, Jan. 11, 2012
Panelist, The Great Dilution Debate , International Trademark Association Annual Conference
2012, Washington, D.C., May, 7, 2012
The Inscrutable Origins of Trademark Antidilution Law: The Landgericht Elberfeld’s Odol
Decision and Frank Schechter’s The Rational Basis of Trademark Protection, Intellectual
Property at the Edge: The Contested Contours of IP, Columbia Law School, Apr. 14, 2012
Trade Marks and the Internet: The U.S. View , Trademarks and the Internet – U.S. and
European Views, Institute of Brand and Innovation Law, University College, London, London,
England, Feb. 15, 2012
Luxury, Imitation, and Innovation , 13th European Intellectual Property Institutes Network
Conference, Munich Intellectual Property Law Center, Munich, Germany, Feb. 3, 2012
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2011
Bleistein ; or Intellectual Property Law and the Problem of Aesthetic Progress , UCLA
Entertainment, Media & IP Workshop, Los Angeles, CA, Nov. 6, 2011
Is the Trademark Office a Rubber Stamp?
, Intellectual Property Scholars Conference 2011,
DePaul University School of Law, Chicago, Illinois, Aug. 12, 2011; 2011 National
Conference, Institute for Intellectual Property & Information Law at the University of Houston
Law Center, Santa Fe, New Mexico, June 4, 2011
Consumer Sophistication and the AdWords Problem in the U.S. and E.U.
, 19th Annual
Conference on Intellectual Property Law & Policy, Fordham University School of Law, New
York, NY, Apr. 29, 2011
One Cheer for the New Federal Antidilution Law: Evidence from the First Four Years of
Trademark Dilution Revision Act Case Law , University of Pennsylvania Law School,
Philadelphia, PA, Apr. 19, 2011; Boston Intellectual Property Speakers Series, Northeastern
University Law School, Apr. 12, 2011
The Limits of U.S. Antidilution Law , Vers une « surprotection » de la marque renommée?,
APRAM / Université de Liège / Centre d'Études Internationales de la Propriété Intellectuelle,
Université de Strasbourg, Paris, France, Mar. 20, 2011
Rethinking the Scope of Trademark Protection: The Failure of Antidilution Law in the United
States and Europe , Centre d'Études Internationales de la Propriété Intellectuelle, Université de
Strasbourg, Strasbourg, France, Mar. 18, 2011
2010
Degrees of Recognition in Global Trademark Law: “Well-Known” and “Famous” Marks and
“Marks with a Reputation” , The Protection of Trademarks With a Reputation, Trademark Law
Institute, Vrije Universiteit Amsterdam, Netherlands, Oct. 15, 2010
Global Cultural Diversity Policy and the Economics of Superstars , Bits Without Borders,
Michigan State University College of Law, East Lansing, Michigan, Sept. 24, 2011
An Empirical Study of U.S. Fair Use Case Law: 1978-2009 , Hokkaido University School of
Law, Sapporo, Japan, Aug. 29, 2010
The Continuing Debacle of U.S. Antidilution Law: Evidence from the First Three and a Half
Years of Trademark Dilution Revision Act Case Law , International Trademark Association
Trademark Scholarship Symposium, Boston, MA, May 24, 2010
Hot News Doctrine , Copyright to the Rescue?, Copyright Society of the U.S.A., New York,
NY, Apr. 13, 2010
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Intellectual Property Law and the Sumptuary Code , Keynote Address, Multi-Agential
Governance and the Idea of Intellectual Property: Between Market and Other Social Values,
Hokkaido University School of Law, Sapporo, Japan, Aug. 27, 2010; 2010 Pitt Law
Distinguished Intellectual Property Law Lecture, University of Pittsburgh School of Law,
Pittsburgh, PA, Apr. 8, 2010; Advanced Intellectual Property Law Seminar, Harvard Law
School, Cambridge, MA, Feb. 17, 2010
Basic Principles of Copyrights , WIPO/UNITAR Seminar on International Intellectual
Property, WIPO Coordination Office of the United Nations, New York, NY Feb. 23, 2010
2009
Intellectual Property Law and the Sumptuary Code , Lecture Series on the Law & Economics of Intellectual Property, Swiss Federal Institute of Technology, Zurich, Switzerland, Oct. 13,
2009; Cornell Faculty Workshop, Ithaca, NY, Sept. 11, 2009; European Policy for Intellectual
Property Workshop on Trade Marks and Trade Mark Data, Paris, France, July 17, 2009;
McCarthy Institute Distinguished Lecturer, University of San Francisco School of Law, San
Francisco, CA, Apr. 29, 2009; The Innovation Law & Theory Workshop, University of
Toronto Faculty of Law, Toronto, Canada, Feb. 25, 2009; Thomas Jefferson School of Law
Faculty Workshop, San Diego, CA, Feb. 6, 2009
The Continuing Debacle of U.S. Antidilution Law: Evidence from the First Three Years of
Trademark Dilution Revision Act Case Law , Swiss Federal Institute of Technology, Zurich,
Switzerland, Oct. 14, 2009
2008
The TDRA Case Law After Two Years: A Quantitative Study , New Developments in IP:
Strategies for Big and Small Business, Fordham Law School, NY, NY, Nov. 21, 2008; State
Bar of California 33rd Annual Intellectual Property Institute, Palm Springs, CA, Nov. 7, 2008
Practitioner’s Summary of Results Reported in An Empirical Study of U.S. Fair Use Opinions,
1978-2005 , Practising Law Institute, Advanced Seminar on Copyright Law 2008, New York,
NY, May 12, 2008
Basic Principles of International Copyright Law , WIPO/UNITAR Series on Intellectual
Property, WIPO Coordination Office, New York, NY, Mar. 25, 2008
Intellectual Property Law and the Sumptuary Code , Léger Robic Richard Seminar Series in
Intellectual Property, Faculty of Law, McGill University, Montreal, Quebec, Mar. 7, 2008
Does Judicial Ideology Affect Fair Use Outcomes?
, Fair Use: Incredibly Shrinking or
Extraordinarily Expanding Symposium, Columbia Law School, New York, NY, Feb. 8, 2008
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2007
The TDRA Case Law So Far , Trademark Dilution: Theoretical and Empirical Inquiries, Santa
Clara University School of Law, Santa Clara, CA, Oct. 5, 2007
Intellectual Property Law in an Age of Dilution , Trademark Workshop, University of
Minnesota Law School, Minneapolis, MN, Sept. 14, 2007
The Trademark Dilution Revision Act of 2006 , Fifteenth Annual Conference on International
Intellectual Property Law & Policy, Fordham University School of Law, New York, NY, Apr.
13, 2007
An Empirical Study of U.S. Copyright Fair Use Opinions , 1978-2005 , Fifteenth Annual
Conference on International Intellectual Property Law & Policy, Fordham University School of Law, Apr. 13, 2007
What if the Supreme Court Had Affirmed in Dastar ?
, What Ifs Conference, Michigan State
University College of Law, East Lansing, MI, Mar. 31, 2007
Basic Principles of International Copyright Law , WIPO/UNITAR Series on Intellectual
Property, WIPO Coordination Office, New York, NY, Mar. 28, 2007
An Empirical Study of U.S. Copyright Fair Use Opinions , 1978-2005 , Copyright Society of
U.S.A. – New York Chapter, New York, NY, March 28, 2007; London School of Economics and Political Science, London, England, Jan. 25, 2007
2006
The Imperative of Geographical Indications Protection, International Conference on Impact of
TRIPS: Indo-U.S. Experience, NALSAR University of Law, Hyderabad, India, December 16,
2006
An Empirical Study of U.S. Copyright Fair Use Opinions, 1978-2005 , Intellectual Property
Scholarship Colloquium, Boalt Hall School of Law, University of California, Berkeley,
California, Oct. 19, 2006; 6th Annual Intellectual Property Scholars Conference, Boalt Hall
School of Law, University of California, Berkeley, California, Aug. 10, 2006
U.S. Contextual Advertising Law , Fourteenth Annual Conference on International Intellectual
Property Law & Policy, Fordham University School of Law, Apr. 21, 2006
An Empirical Study of the Multifactor Tests for Trademark Infringement , Hofstra University
School of Law Faculty Workshop Series, Hempstead, New York, Apr. 17, 2006; St. John’s
University School of Law Faculty Workshop Series, Jamaica, New York, Mar. 20, 2006
Basic Principles of International Trademark Law , WIPO/UNITAR Series on Intellectual
Property, WIPO Coordination Office, New York, NY, Mar. 21, 2006
5/2/2014 8

Trademark Law and the Right of Celebrity, Rutgers University Center for the Critical Analysis of Contemporary Culture, New Brunswick, New Jersey, Feb. 21, 2006
The Supreme Court Trademark Cases , Section on Intellectual Property, AALS Annual
Conference, Washington, D.C., Jan. 7, 2006
2005
First Do No Harm: The Trademark Dilution Revision Act of 2005 , Fordham University Law
School, New York, NY Nov. 18, 2005
An Empirical and Doctrinal Analysis of the Multifactor Tests for Trademark Infringement ,
Intellectual Property Scholars Conference 2005, Cardozo Law School, New York, NY, Aug.
12, 2005
Trademark Law and the Internet: A Comparative Review of Google Search Legal Issues and
Liability of Auction Site Operators , Dai-Ni Tokyo Bar Association, Tokyo, Japan, July 8, 2005
Colors, Smells, Sounds, Shapes, and Textures: The Rise of Non-Traditional Subject Matter in
U.S. and International Trademark Law , International Business Law Institute, Tokyo, Japan,
July 7, 2005
The Market for Intellectual Property Specialists in the United States and Globally , Omiya Law
School, Omiya, Japan, July 6, 2005
Search and Persuasion in Trademark Law , Stanford/Yale Junior Faculty Forum 2005,
Stanford Law School, Palo Alto, CA, May 28. 2005; Chicago IP Colloquium, Loyola School of Law, Chicago, IL, Mar. 29, 2005
Basic Principles of International Copyright Law and Basic Principles of International
Trademark Law , WIPO/UNITAR Series on Intellectual Property, WIPO Coordination Office,
New York, NY, Apr. 26, 2005
Trademark Law and the First Amendment , Graduate School of Journalism, Columbia
University, New York, NY, Apr. 26, 2005
When Are Right of Publicity Claims Preempted?: Toney v. L’Oreal U.S.A., Inc.
, 384 F.3d 486
(7th Cir. 2004) , The Copyright Society of the U.S.A., New York, NY, Mar. 23, 2005
2004
Trademark Law and Parody , Fair Use and Parody: Misappropriation of Intellectual Property or Creative Expression for Arts’ Sake?, New York County Lawyers’ Association, New York,
NY, Nov. 18, 2004
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Global Trademark Regulation , Trademark Regulation and Freedom of Expression , and The
International Debate Over Geographical Indications , Intellectual Property in Comparative
Perspective, Center for Media and Communication Studies, Central European University,
Budapest, Hungary, Aug. 6, 2004
Property Degree Zero , Law & Society Association Conference, Chicago, IL, May 28, 2004
Mattel, Inc. v. Walking Mountain Productions , The Copyright Society of the U.S.A., New
York, NY, Apr. 14, 2004
Property Degree Zero: Post-Scarcity and Performative Property and The Semiotic Analysis of
Trademark Law , Cleveland-Marshall College of Law Faculty Workshop, Cleveland State
University, Cleveland, OH, Feb. 9, 2004
– 2003
Search and Persuasion in Trademark Law , The George Washington University School of Law
Fall 2003 Intellectual Property Workshop Series, Washington, D.C., Nov. 6, 2003; University of Michigan Law School Intellectual Property Workshop 2003, Ann Arbor, MI, Oct. 30, 2003
The Semiotic Analysis of Trademark Law , Tulane University School of Law Works-in-
Progress Intellectual Property Colloquium 2003, New Orleans, LA, Oct. 17, 2003;
Stanford/Yale Junior Faculty Forum, Stanford Law School, Palo Alto, CA, June 7, 2003
Parental Control in a Converged Communications Environment , Conference on Media and the
Protection of Children, Fundação Luso-Americana, Lisbon, Portugal, Oct. 10, 2000
Law’s Empire and the Final Frontier , Law, Culture, History: Towards a Legal Cultural
History, Law & Society Conference 1998, Chicago, IL, June 13, 1998
10 5/2/2014