1387 Wind Energy Pass Batavia, IL 60510 p 630 672 6700 | f 630 692 6767 | www.aptude.com
VINEETH REDDY
SUMMARY
• Complete Software Development Life Cycle implementation experience of Data Warehouse/Data
mart and Business Intelligence using Oracle Business Intelligence (OBIEE), Oracle BI Apps,
BI Publisher, Enterprise wide Data Warehouse and Informatica Power Center.
• Over 5 Years of strong experience in OBIEE Administration tool, Presentation Services and
Scheduler.
• Worked with client implementations including Cisco Systems Inc, Brocade and Netapp Inc. Have
Knowledge of Cisco business and processes.
• Proficient in building analytical repository, and customizing the Oracle BI Apps repository business
models, generating reports, and creating dynamic Dashboards using OBIEE.
• Experience in providing end-to-end business intelligence solution by dimensional modeling design,
building
business
models,
configuring
metadata,
Answers,
Delivers/iBots,
creating
Reports/Dashboards, cache monitor, and building Siebel Analytics/OBIEE Repository consisting of
three layers (Physical Layer, Business Model & Presentation Layer) using OBIEE.
• Worked on OBIEE Administration Tool, OBIEE Answers (ad-hoc querying, reports), OBIEE
Dashboards, OBIEE Delivers (alerts) and Oracle BI Applications that are complete pre-built BI
solutions
• Expertise in configuring and scheduling BI publisher reports based on ORACLE database.
• Experience configuring Interactive Dashboards with drill-down capabilities using global and local
Filters, OBIEE Security Setup (groups, access/query privileges), Metadata Objects and Web Catalog
Objects (Dashboard, Pages, Folders, Reports).
• Used various sources like Oracle, DB2, SQL Server and Flat files.
• Strong understanding of CRM and ERP transactional data model and dimensional modeling/Data
warehousing concepts and designing of Star/Snowflake schemas.
Technical Skills:
OPERATING SYSTEMS
BI TOOLS
ETL TOOL
SCHEDULING TOOL
DATABASES
PROGRAMMING
LANGUAGES
OTHER TOOLS
APPLICATIONS
WEB TECHNOLOGIES
Windows 98/2000/2003/NT/XP/Vista/7,Unix, Linux
OBIEE(Oracle Business Intelligence Enterprise Edition)10.1.3.x, 11.1.1.x,
Oracle BI Apps 7.9.6/7.9.5, Oracle BI Administration Tool, Oracle BI
Answers, Oracle BI Interactive Dashboards, BI Publisher, Hyperion
Informatica PowerCenter 8.x/7.x
DAC 7.8.5v
Oracle 8i/9i/10g,11g, MS SQL Server 2000, 2005, MS Access, DB2
C, C++ and SQL/PLSQL
TOAD, SQL Developer, Microsoft Office Suite (Visio, Project)
Adobe Dream weaver, Flash
HTML, CSS, XML
EDUCATION:
B.E. Computer Science Engineering, India
Professional Experience:
Saint Paul Public School, SaintPaul , MN
Sep’12 - Present
Sr Developer/ Admin
Environment: OBIEE 11.1.1.6, Oracle 10g, Oracle SQL, People Soft, Toad, Windows XP, Windows
Server 2008.
Responsibilities:
The objective of the project was to create reports and develop KPI Dashboards for Elementary School,
Middle School and High School.
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Configured OBIEE repository (rpd) with 3 layers i.e., Physical Layer, Business Model and
Mapping Layer and Presentation Layer.
Designed dashboards like Student Achievements, Climate and Culture and School
Performance Analytics.
Created Reports Attendance, Discipline, Enrollment , Grades and Graduation.
Created Application roles and assigned different dashboards as per the data visibility defined
by the client.
Implemented security for school principals and superintendent to view their own schools which
are assigned under them and also they can see their own default dashboard when they log in.
Used gauge view to show the targets for student suspensions and absenteeism.
Used the expression builder utility to create new logical columns in the BMM layer and
created various calculation measures for calculating percentage of students
Configured dimensional hierarchies for drill down, aggregate navigation, level based
measures and time series functions based on the requirements.
Performed performance tuning of dashboards/reports and made recommendations for
changes to database
Configured Web Catalog Objects (Dashboards, Pages, Folders, and Reports).
Implemented column selector to select different column values.
Used Answers to customize reports for additional views and interactive/ drillable charts.
Developed different kinds of reports using pivots, graphs and gauge.
NetApp Inc, Sunnyvale, CA
Apr’12 - Sep’12
Developer/BI Analyst
Environment: OBIEE 11.1.1.5, Oracle 10g, oracle SQL, Toad, Windows XP.
Responsibilities:
The objective of the project was to implement dashboards and troubleshoot production issues, identify
root cause and migrate fixes.Merging data coming from two sources (SAP and Oracle) to create reports
and dashboards.
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Responsible for gathering business requirements meeting with business users and stakeholders and
transform requirements in to functional/technical requirements.
Extensively worked on OBIEE Administration tool to develop and enhance metadata.
Involved in modifications of Physical, Business and Presentation layers of metadata repository
using OBIEE Administration Tool.
Configured Schema/Diagrams using Fact, Dimensions, Physical, Logical, Alias and Extension
tables.
Worked on Sales Analytics, Executive Analytics Dashboards.
Worked on Reports including Booking Trend Analysis, Sales Booking Analysis Trend, and
Booking Forecast by Sales Territory.
Communicated and interacted regular basis with the project manager during different stages of the
project.
Worked on OBIEE Answers to build Reports and Interactive Dashboards according to Functional
Specific Documents.
Resolved production issues. Implemented the business rules such has Dimensional Hierarchies,
Aggregate Navigation, Level Based Measures and Cache Management in Business Model and
Mapping Layer.
Cisco Systems Inc, Milpitas, CA
Oct’11 – Apr’12
Sr OBIEE Developer / Admin
Environment: OBIEE 11.1.1.6, Oracle 10g/11g, TOAD, Oracle SQL, Windows XP, Windows Server
2008.
Responsibilities:
The objective of the project was to create reports and dashboards using integrated commerce platform
Partner Deal Registration (PDR). Where a partner can register opportunities for special pricing. This
provides increased collaboration between partners and cisco sales team.
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Was part of Cisco Commerce Workspace (CCW) Team.
Upgraded OBIEE from 10g to 11g and configured the Security in web logic. Implemented object
level security and data level security.
End to End repository creation, reports creation, prompts, dashboards and data modeling in
OBIEE 11g.
Provide support in the implementation of OBIEE components. Configured different types of Reports
Drilldown techniques, Aggregation rules to meet client requirements.
Created Reports, Graphs, Pivot Table and View Selector, dynamic dashboard prompts and guided
navigation link in Deal Management Reporting (DMR).
Worked on BI Publisher to create corporate standard report layouts.
Worked on Reports including Top Deals, Service Reports, Sales Usage Reports, Deal Lookup.
Worked on Multi-user development environment (MUDE) and created different projects.
Involved in merging and migrating applications from development to production for Deployment.
Implemented OBIEE Security (Object level and Data level Security in the OBIEE repository and
answers) using repository variables, session variables and initialization blocks.
Created security settings in Oracle Administration Tool to set up groups, access privileges and query
privileges and also manages security for groups in BI Answers.
Developed different kinds of Reports (Pivots, Graphs) using Global and local filters.
Performed performance tuning of dashboards/reports and made recommendations for changes to
database.
Brocade, San Jose, CA
Jan’11 - Oct’11
Sr OBIEE Developer
Environment: BIAPPS 7.9.6.3, Informatica Power Center 8.6, Oracle 10g, Oracle R12, TOAD, DAC, MS
SQL Server 2005
Responsibilities:
Scope of the project includes the development of interactive Dashboards which provide access to
strategic business information from the company-wide data warehouse analytical information assets in
Brocade. Familiarization with existing reporting, understanding the business requirements and
replicating existing reports from a new ledger environment.
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Installed OBIEE 11g on Dev and Test server and configured Active Directory with user and group
authentication in web logic
Created BI support schemas and domains using RCU (Repository Creation Utility).
Developed reports for Proof of Concept and deployed RPD’s in Weblogic.
Created Pages (Trends, Revenue, Margin analysis and Customer reports) in Order
management Dashboard.
Corrected some reports and dashboards which were showing improper data and logic.
Designed Star Schema, created DB Scripts and Informatica mappings and imported new tables
in to the RPD.
Created OBIEE Repository (.rpd) which involved Schema Import, Implementing the business
logic by customization, Dimensional Hierarchies, Aggregate Navigation, Level Based
Measures, Security Management (Data level/Object level security), Variables, Initialization
blocks and cache management.
Used the Expression Builder Utility to create new logical columns in the BMM layer and
created various calculation measures.
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Extensively used ETL to load data from multiple sources to Staging area (Oracle) using
Informatica PowerCenter.
Also participated in developing ETL mappings using Informatica 8.6, used Transformations like
Aggregator, Update, Filter, Lookup, Sorter.
Worked in creating Transformations and Mappings using Informatica Designer and processing
tasks using Workflow Manager to move data from multiple sources into targets
Wheels, Des Plaines, IL
Aug’08-Jan’11
OBIEE Developer/Admin
Environment: OBIEE 10.1.3.4/10.1.3.3, Informatica 8.6.0, DAC 10.1.3.4.1, XML/BI Publisher 5.6.3,
SQL*PLUS, Oracle 11g, TOAD, Unix
Responsibilities:
• Involved in full project life cycle.
• Worked with Revenue Fact and Geography Dimensions using Oracle BIEE 10.1.3.4 for
generating reports for managers, executives and individuals.
• Worked with the physical layer to create Connection pools and imported physical tables and
defined joins.
• Worked on Oracle BIEE Administration tool for customizing the Physical layer, Business layer,
Presentation layer and modifying it according to the business requirements.
• Worked and developed Repository (.rpd), configured metadata objects (Subject Area, Table,
Column) and Web Catalog Objects (Dashboard, Pages, Folders, Reports).
• Developed and modified reports in BI publisher. Designed, developed, test, document, and
deployed.
Kraft Foods, Northfield, IL
Aug’07 -July’08
OBIEE Consultant
Environment: OBIEE 10.1.3.2, Siebel Analytics 7.8.4 , Oracle 9i, Informatica PowerCenter 6.x, UNIX,
Siebel Marketing Analytics, Siebel Contact Center, SQL Plus
Responsibilities:
• Interacted with Marketing Team, business analysts/ users in Requirements Gathering meetings, and
performed GAP Analysis, to identify missing elements in Data Marts and Data Warehouse.
• Designed, Developed, Migrated and Tested Siebel Analytics Web Catalog (.webcat) objects from
Development to Testing, and then to Production Environments.
• Developed many Case Solutions Time Series Wizard objects for comparing various Marketing
Campaigns’ related Current, Previous and Year Ago Quarter / Month Requests.
• Developed many Reports / Dashboards with different Analytics Views (Drill-Down / Dynamic,
Narrative View, Pivot Table, Chart, View/Column Selector, Tabular with global and local Filters).
• Configured and Automated iBots to deliver Analytics Reports to Users, based on Schedules.
• Implemented Data Level and Object Level Security, by creating Session/ Dynamic Repository
Variables, and Initialization Blocks.
Forest Pharmaceuticals, Inc., St.Louis, MO
July’06 - Jul’07
Siebel Analytics/Oracle BI Consultant
Environment: OBIEE 10.1.3.1, Siebel Analytics 7.8.4, Siebel Pharma Analytics 7.8.4, Oracle10g, DB2,
Informatica 7.1, UNIX
Responsibilities:
• Used the Siebel Analytics Administration tool to develop and enhance meta-data.
• Created connection pools, physical tables, defined joins and implemented authorizations in the
physical layer of the repository
• Configured and Created repository using Siebel Analytic Admin tool.
• Created numerous executive level reports. ‘Dashboards’ were generated to provide insight into the
sales/marketing/financial data.
• Designed Schema/Diagrams using Fact, Dimensions, Physical, Logical, Alias and Extension tables.
• Built Business model and established relationships & Foreign Keys (Physical & Logical) between
tables.
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Developed custom reports/Ad-hoc queries using Seibel Answers and assigned them to application
specific dashboards.
Citigroup, Los Angels, CA
Nov’05 – July’06
Siebel Analytics Consultant
Environment: Siebel Analytics 7.X, Oracle 8i, Informatica Power Center 6.2, MS-Access, Win 2000
Responsibilities:
• Imported Physical Tables and defined relations in Physical Layer in Siebel Analytics.
• Created Business Facts & Dimensions and defined Logical relation between them in BMM layer.
• Created Drill down Hierarchies and implemented Business Logics for Facts.
• Created Reports using different Analytics Views (Pivot Table, Chart, Column Selector, Table)
• Created Pivot Tables and manipulated Init Blocks for report analysis
• Created mappings using PL/SQL packages to implement business rules while loading data.
• Performed performance tuning by optimizing Target, Source, Mapping and Session.
Akamai, Cambridge, MA
Oct’04 - Nov’05
Siebel Analytics Reporting Consultant
Environment: Siebel Analytics 6.2, Oracle 9i, SQL Server 2000, Informatica 6.2, Win 2003
Responsibilities:
• Coordinated and presented the deliverables between business and offshore development teams.
• Interacted with the business users to gather reporting requirements to provide focus on Inside
Sales and Call Center group mainly focusing on Service Requests and Sales Analytics.
• Worked with development team to create and configure source data.
• Developed Dashboards and Reports using Webcat for users through Siebel Analytics Web.
• Customized and developed repository, configured metadata objects (Subject Area, Table, Column)
and Web Catalog Objects (Dashboard, Pages, Folders, Reports) by adding in extended columns or
customizations to Siebel systems.
• Worked on Siebel Answers to build Interactive Dashboards with drill-down capabilities
Infotech Technologies Pvt. Ltd, India
May’03 - Sep’04
Oracle Developer
Environment: Oracle8i, SQL, PL/SQL, SQL*Loader, Sun Solaris
Responsibilities:
• Communicated with clients regarding system requirements, ensuring the development and
implementation of customized products to customer satisfaction.
• Prepared functional specifications for user requirements.
• Developed and modified applications, authored database procedures and triggers for data
processing.
• Developed PL/SQL Packages, Procedures, Database Triggers, and Functions to implement business
logic.
• Created Entry Forms/Reports for various modules. Created Databases, Loaded Initialization Data,
Generated Users, and assigned Roles and access.