Chapter 08 - Managing Service and Manufacturing Operations Chapter 08 Managing Service and Manufacturing Operations True / False Questions 1. The transformation process occurs only in companies that manufacture tangible goods. True False 2. Production refers to all the activities involved in producing products, while operations refers to the physical process of transforming resources into goods and services. True False 3. Outputs include labor, materials, energy, and money. True False 4. The transformation process is at the heart of operations management. True False 5. Operations management refers to those processes used in making both tangible and intangible products. True False 6. The number of steps in the transformation process is always the same, no matter what the product or service. True False 8-1 Chapter 08 - Managing Service and Manufacturing Operations Multiple Choice Questions 7. If an employee is involved with transforming resources into goods and services, then he is in A. marketing. B. financing. C. human resources. D. operations management. E. budgeting. 8. If an employee is associated with producing goods, services, and ideas that satisfy the needs of customers, then she works most closely with A. financing. B. budgeting. C. production. D. human resources. E. operations. 9. The transformation process is A. the development and administration of activities that transform resources into goods, services, and ideas. B. the conversion of human, financial, and physical resources into goods, services, and ideas. C. labor, materials, energy, and money. D. goods and services. E. the development, promotion, pricing, and distribution of products. 10. The transformation process occurs in A. service companies. B. all organizations, regardless of product. C. manufacturing companies. D. idea consultants. E. government agencies. 8-2 Chapter 08 - Managing Service and Manufacturing Operations 11. Operations management includes responsibility for A. customer service. B. inputs and outputs. C. product development. D. pricing. E. promotion. 12. Viewed from the perspective of operations, the money used to purchase a carpenter's tools and the electricity used to run his power saw are A. processes. B. outputs. C. inventory. D. inputs. E. maintenance costs. 13. From an operations perspective, food sold at a restaurant and services provided by a plumbing company are A. processes. B. inputs. C. outputs. D. inventory. E. costs. 14. To ensure quality and efficiency, operations managers take ________ at various points in the transformation process and compare them to established standards. A. breaks B. samples C. calculations D. marketing research E. feedback 8-3 Chapter 08 - Managing Service and Manufacturing Operations 15. Operations management has the primary responsibility for A. determining customer wants and needs. B. conducting research on goods/service feasibility. C. creating products that satisfy customers. D. developing an appropriate distribution system. E. deciding what promotional activities will be best. 16. Transformation processes occur A. only in manufacturing organizations. B. only in marketing departments. C. in all organizations. D. only in service providers. E. only in industrial plants. Essay Questions 17. Describe the transformation process, from inputs to outputs, for a product or service of your choosing. 18. What is operations management? 8-4 Chapter 08 - Managing Service and Manufacturing Operations True / False Questions 19. For most organizations, the ultimate goal of the transformation process is to produce outputs that are worth more than the combined costs of inputs. True False 20. Different kinds of transformation processes take place in organizations that provide services. True False 21. In a nonprofit organization like Habitat for Humanity, inputs such as money, materials, information, and volunteer time and labor are used to transform raw materials into homes for needy families. True False 22. Manufacturers and service providers differ in the nature and consumption of their output. True False 23. Service providers are generally less labor-intensive because of the high degree of customization. True False 24. Variations in demand, service requirements, and the intangibility of the product make measuring productivity more difficult for manufacturers. True False 8-5 Chapter 08 - Managing Service and Manufacturing Operations Multiple Choice Questions 25. Which of the following is not a point of difference between service providers and manufacturers? A. Services are more labor-intensive B. Manufacturing has more uniform outputs C. Services do not undergo a transformation process D. It is straightforward to measure manufacturing productivity E. Services have less control over the variability of their inputs 26. To receive a haircut, you generally have to go to a barbershop or salon. To which of the following characteristics does this pertain? A. Uniformity of inputs B. Uniformity of outputs C. Labor required D. Measurement of productivity E. Nature and consumption of output 27. Why do the products of service providers tend to be more customized than those of manufacturers? A. Differing customers have differing needs B. Because all customers are the same C. Technological innovations have reduced variability D. There is more capital required in service provision E. It is easy to measure productivity 28. Money, employees, time, and equipment represent an airline's ________ to the transformation process. A. outputs B. inputs C. products D. services E. intangibles 8-6 Chapter 08 - Managing Service and Manufacturing Operations 29. For most organizations, the ultimate objective is for produced outputs to be A. easy to develop. B. tangible, hard goods. C. inexpensive. D. worth more than the costs of input. E. equal to the costs of input. 30. The fact that a hairdresser gives each customer a different haircut relates to which of the following points of difference between service providers and manufacturers? A. Nature and consumption of output. B. Uniformity of inputs. C. Labor required. D. Measurement of productivity. E. Uniformity of output. 31. The nature of the service provider's product requires A. less employee input. B. a higher degree of customer contact. C. a lesser degree of customer contact. D. more expensive inputs. E. more standardization. 32. Actual performance of the service provider's product typically occurs A. several days after purchase. B. outside the service provider's facility. C. at the point of consumption. D. in the buyer's home. E. before the point of consumption. 8-7 Chapter 08 - Managing Service and Manufacturing Operations 33. Manufacturers' products are typically A. more labor intensive than service providers'. B. less uniform than service providers'. C. more difficult to inventory than service providers'. D. more standardized than service providers'. E. cheaper than service providers'. 34. Compared to service providers, manufacturers generally A. are more labor intensive. B. are more capital intensive. C. customize their outputs. D. have difficulty measuring productivity. E. produce intangible outputs. Essay Questions 35. Why do services tend to be more labor-intensive than manufacturing? 36. How do operations for manufacturers and service providers differ? 8-8 Chapter 08 - Managing Service and Manufacturing Operations True / False Questions 37. A company that uses a fixed-position layout is often called a project organization because it is involved in large, complex projects. True False 38. It is not necessary for a product to satisfy a need or a want. True False 39. Consumer needs and wants often dictate a production process. True False 40. Modular design allows products to be repaired quickly, but the components are often expensive. True False 41. Taxes are an important consideration when deciding where to locate a production facility. True False 42. Intermittent organizations typically use the fixed-position layout. True False 8-9 Chapter 08 - Managing Service and Manufacturing Operations Multiple Choice Questions 43. If ABC Computer Company is determining demand for its future products and how much consumers are willing to pay, the company will likely rely on A. the economy. B. marketing research. C. the competition. D. the past. E. intuition. 44. The term standardization means A. ensuring that every product has the same quality. B. that similar products, manufactured by different companies, all operate in the same manner. C. making identical, interchangeable components or products. D. making the exact product the customer wants. E. all of the above. 45. A primary reason for using standardization is to A. reduce production costs. B. increase consumer options. C. reduce product quality. D. increase variations. E. foster creativity. 46. Building a computer so that components can be installed in different configurations to meet customers' needs is a result of A. flexible manufacturing. B. modular design. C. customization. D. specialization. E. varied engineering. 8-10 Chapter 08 - Managing Service and Manufacturing Operations 47. Facility location decisions are complex because A. all customers want plants nearby. B. transportation costs are prohibitively high. C. delivery speed is of prime concern. D. proximity to market is crucial. E. they involve the evaluation of a number of important factors and the costs are high. 48. A company that manufactures large products, such as houses or bridges, may require that all resources be brought to a central location during production. This type of facility layout is called A. fixed-position. B. product. C. line. D. central control. E. assembly line. 49. A company performing large, complex tasks such as construction or exploration is called a(n) A. continuous manufacturing organization. B. intermittent organization. C. project organization. D. construction company. E. oil company. 50. A metal fabrication plant with a cutting department, a drilling department, and a polishing department would likely use which of the following layouts? A. Fixed position B. Horizontal position C. Process D. Geographical E. Customer based 8-11 Chapter 08 - Managing Service and Manufacturing Operations 51. A hospital having an x-ray, obstetrics, emergency room, and other units probably would best be classified as a(n) A. intermittent organization. B. project organization. C. continuous manufacturing organization. D. fixed organization. E. HMO. 52. An organization that creates many products with similar characteristics, such as automobiles, television sets, or vacuum cleaners, would most likely be which of the following types of organizations? A. Continuous manufacturing B. Intermittent manufacturing C. Project manufacturing D. Assembly line E. Fixed-position Essay Questions 53. What is sustainability and how does it impact manufacturing? 54. How have computers and robots influenced the operations of business? 8-12 Chapter 08 - Managing Service and Manufacturing Operations True / False Questions 55. A just-in-time inventory management system saves money and requires less storage space by using smaller amounts of materials that arrive just when they are needed. True False 56. Operations managers have little concern for supply-chain management activities. True False 57. Managing finished products and packaging them are activities most closely associated with marketing. True False 58. Purchasing is the buying of all materials needed by the organization. True False 59. The majority of companies purchase all materials needed to make their finished products. True False 60. A planning system that schedules the precise quantity of materials needed for production is called a just-in-time system. True False 8-13 Chapter 08 - Managing Service and Manufacturing Operations Multiple Choice Questions 61. Which of the following activities is not included in supply chain management? A. Getting products to customers B. Obtaining and managing raw materials C. Managing finished products D. Packaging finished products E. Researching and developing products 62. All activities involved in obtaining and managing raw materials and component parts, managing finished products, packaging them, and getting them to customers are part of A. resource management. B. supply chain management. C. engineering. D. finance. E. strategic planning. 63. Within organizations, purchasing is also referred to as A. consumption. B. disposition. C. acquisitions. D. procurement. E. budgeting. 64. The buying of all materials needed by the organization is called A. consumer behavior. B. capital expenditures. C. purchasing. D. buyer behavior. E. acquisitions. 8-14 Chapter 08 - Managing Service and Manufacturing Operations 65. The process of determining how many supplies and goods are needed, keeping track of quantities on hand, each item's location, and who is responsible for it is called A. the economic order quantity model. B. just-in-time inventory management. C. material-requirements planning. D. inventory control. E. procurement. 66. The term used to refer to the raw materials, components, completed or partially completed products, and pieces of equipment a firm uses is A. inventory. B. order quantities. C. production. D. tangibles. E. intangibles. 67. Materials that have been purchased to be used in making other products are included in A. finished inventory. B. partial inventory. C. raw materials inventory. D. supplier inventory. E. components parts inventory. 68. A model that identifies the optimum number of items to minimize the costs of managing them is called A. just-in-time management. B. flexible scheduling. C. material requirements planning. D. the economic order quantity model. E. logistics. 8-15 Chapter 08 - Managing Service and Manufacturing Operations 69. Minimizing inventory by providing an almost continuous flow of items from suppliers to the production facility is referred to as A. just-in-time management. B. economic ordering. C. material requirements planning. D. logistics. E. operations management. 70. A planning system that schedules the precise quantity of materials needed for production is called A. just-in-time management. B. material-requirements planning. C. economic order quantities. D. flexible scheduling. E. cycle time management. Essay Questions 71. What is the economic order quantity model? 72. What considerations must managers make after materials have been procured and their use has been determined? 8-16 Chapter 08 - Managing Service and Manufacturing Operations True / False Questions 73. The ISO 9000 is a series of international quality management standards for organizations. True False 74. Quality is a critical element of operations management. True False 75. The degree to which a good or service meets the demands and requirements of customers is called customer satisfaction. True False 76. Determining quality can be difficult. True False 77. Service businesses cannot incorporate quality standards. True False 78. Inspection reveals whether a product meets quality standards. True False Multiple Choice Questions 79. When managing quality in manufacturing, when is sampling likely to be used? A. When inspection tests are destructive B. When every product absolutely must be tested C. Sampling is always used in manufacturing D. Sampling is never used in manufacturing E. Sampling is generally used in conjunction with inspection tests 8-17 Chapter 08 - Managing Service and Manufacturing Operations 80. It is especially difficult to measure quality characteristics when A. a firm uses ISO 9000. B. a firm has a total quality management program. C. the product is a good. D. the product is a service. E. a firm uses statistical process control. 81. Quality A. is a concern only for manufacturing companies. B. is a concern only for service providers. C. refers to the price charged for a product. D. is a critical element of operations management. E. depends on employees' perceptions. 82. The degree to which a good or service meets the demands and requirements of customers is called A. efficiency. B. productivity. C. quality. D. effectiveness. E. customer satisfaction. 83. The processes an organization uses to maintain its established quality standards are called A. quality control. B. implementation. C. inspections. D. operations management. E. total quality management. 8-18 Chapter 08 - Managing Service and Manufacturing Operations 84. The system in which management collects and analyzes information about the production process to pinpoint quality problems in the production system is called A. total quality management. B. statistical process control. C. quality control. D. operations control. E. production control. 85. The first step in quality control for any organization is A. inspection. B. establishing standards. C. sampling. D. implementation. E. correction. 86. ________ is a philosophy that uniform commitment to quality in all areas of an organization will promote a culture that meets customers' perceptions of quality. A. The marketing concept B. Total quality manufacturing C. ISO 9000 D. Statistical process control E. Total quality management 87. Determining how many items are to be inspected is called A. efficiency. B. sampling. C. appraisal. D. effectiveness. E. specifications. 8-19 Chapter 08 - Managing Service and Manufacturing Operations 88. It is desirable to test only a sample of the product in all of the following circumstances except when A. inspection procedures are expensive. B. elaborate testing equipment is required. C. testing takes a significant number of hours to complete. D. the product is destroyed by sampling. E. sampling is the cheapest option and does not destroy the product Essay Questions 89. What is total quality management? 90. What is quality control? 8-20 Chapter 08 - Managing Service and Manufacturing Operations Multiple Choice Questions Solve the Dilemma: Planning For Pizza 91. What does McKing Corporation wish to do? A. To release a new line of sandwiches B. To start selling its food products in grocery stores C. To diversify into selling pizzas D. To start selling insurance E. McKing wants to keep selling the same products it always has 92. What is the problem with McKing's plan to start selling 16" pizzas at its drive throughs? A. There is no market for 16" fast food pizzas B. McKing's target market does not eat very much pizza C. The pizzas are too expensive for the average consumer D. The pizzas are too large to be passed through existing drive-through windows E. There is no problem with McKing's plan to expand into pizza Essay Questions 93. What mistake did McKing make in approaching the introduction of pizza? 8-21 Chapter 08 - Managing Service and Manufacturing Operations 94. How could this product introduction have been coordinated to avoid the problems that were encountered? 95. If you were an executive at McKing, how would you proceed with the introduction of pizza into the restaurants? 8-22 Chapter 08 - Managing Service and Manufacturing Operations Chapter 08 Managing Service and Management Operations Answer Key True / False Questions 1. (p. 239) The transformation process occurs only in companies that manufacture tangible goods. FALSE The transformation process occurs in the production of both goods and services. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-01 Define operations management; and differentiate between operations and manufacturing. Topic: The Nature of Operations Management 2. (p. 239) Production refers to all the activities involved in producing products, while operations refers to the physical process of transforming resources into goods and services. FALSE Production refers to the activities and processes used in making tangible products, while operations are the activities and processes used in making both tangible and intangible products. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-01 Define operations management; and differentiate between operations and manufacturing. Topic: The Nature of Operations Management 3. (p. 239) Outputs include labor, materials, energy, and money. FALSE Outputs refer to the goods, services, and ideas that result from the conversion of inputs. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-01 Define operations management; and differentiate between operations and manufacturing. Topic: The Nature of Operations Management 8-23 Chapter 08 - Managing Service and Manufacturing Operations 4. (p. 239) The transformation process is at the heart of operations management. TRUE At the heart of operations management is the transformation process through which inputs (resources such as labor, money, materials, and energy) are converted into outputs (goods, services, and ideas). AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-01 Define operations management; and differentiate between operations and manufacturing. Topic: The Nature of Operations Management 5. (p. 239) Operations management refers to those processes used in making both tangible and intangible products. TRUE At the heart of operations management is the transformation process through which inputs (resources such as labor, money, materials, and energy) are converted into outputs (goods, services, and ideas). AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-01 Define operations management; and differentiate between operations and manufacturing. Topic: The Nature of Operations Management 6. (p. 239-240) The number of steps in the transformation process is always the same, no matter what the product or service. FALSE The number of steps in the transformation process can vary greatly from one to many steps. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-01 Define operations management; and differentiate between operations and manufacturing. Topic: The Nature of Operations Management 8-24 Chapter 08 - Managing Service and Manufacturing Operations Multiple Choice Questions 7. (p. 238) If an employee is involved with transforming resources into goods and services, then he is in A. marketing. B. financing. C. human resources. D. operations management. E. budgeting. Operations management (OM) is the development and administration of the activities involved in transforming resources into goods and services. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-01 Define operations management; and differentiate between operations and manufacturing. Topic: The Nature of Operations Management 8. (p. 238) If an employee is associated with producing goods, services, and ideas that satisfy the needs of customers, then she works most closely with A. financing. B. budgeting. C. production. D. human resources. E. operations. Employees involved in operations management develop and administer activities involved in transforming resources into goods and services that are designed to meet the desires of customers. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-01 Define operations management; and differentiate between operations and manufacturing. Topic: The Nature of Operations Management 8-25 Chapter 08 - Managing Service and Manufacturing Operations 9. (p. 239) The transformation process is A. the development and administration of activities that transform resources into goods, services, and ideas. B. the conversion of human, financial, and physical resources into goods, services, and ideas. C. labor, materials, energy, and money. D. goods and services. E. the development, promotion, pricing, and distribution of products. At the heart of operations management is the transformation process through which inputs (resources such as human, financial, and physical resources) are converted into outputs (goods, services, and ideas). AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-01 Define operations management; and differentiate between operations and manufacturing. Topic: The Nature of Operations Management 10. (p. 239) The transformation process occurs in A. service companies. B. all organizations, regardless of product. C. manufacturing companies. D. idea consultants. E. government agencies. At the heart of operations management is the transformation process through which inputs (resources such as labor, money, materials, and energy) are converted into outputs (goods, services, and ideas), different types of transformation processes take place in organizations that provide services, such as airlines, colleges, and most nonprofit organizations, in addition to manufacturing. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-01 Define operations management; and differentiate between operations and manufacturing. Topic: The Nature of Operations Management 8-26 Chapter 08 - Managing Service and Manufacturing Operations 11. (p. 239) Operations management includes responsibility for A. customer service. B. inputs and outputs. C. product development. D. pricing. E. promotion. At the heart of operations management is the transformation process through which inputs (resources such as labor, money, materials, and energy) are converted into outputs (goods, services, and ideas). AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-01 Define operations management; and differentiate between operations and manufacturing. Topic: The Nature of Operations Management 12. (p. 239) Viewed from the perspective of operations, the money used to purchase a carpenter's tools and the electricity used to run his power saw are A. processes. B. outputs. C. inventory. D. inputs. E. maintenance costs. Inputs are the resources—such as labor, money, materials, and energy—that are converted into outputs. AACSB: Reflective Thinking Bloom's: Comprehension Difficulty: Easy Learning Objective: 08-01 Define operations management; and differentiate between operations and manufacturing. Topic: The Nature of Operations Management 8-27 Chapter 08 - Managing Service and Manufacturing Operations 13. (p. 239) From an operations perspective, food sold at a restaurant and services provided by a plumbing company are A. processes. B. inputs. C. outputs. D. inventory. E. costs. Outputs are the goods, services, and ideas that result from the conversion of inputs. AACSB: Reflective Thinking Bloom's: Comprehension Difficulty: Easy Learning Objective: 08-01 Define operations management; and differentiate between operations and manufacturing. Topic: The Nature of Operations Management 14. (p. 239) To ensure quality and efficiency, operations managers take ________ at various points in the transformation process and compare them to established standards. A. breaks B. samples C. calculations D. marketing research E. feedback To ensure that this process generates quality products efficiently, operations managers control the transformation process by taking measurements (feedback) at various points in and comparing them to previously established standards. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-01 Define operations management; and differentiate between operations and manufacturing. Topic: The Nature of Operations Management 8-28 Chapter 08 - Managing Service and Manufacturing Operations 15. (p. 239) Operations management has the primary responsibility for A. determining customer wants and needs. B. conducting research on goods/service feasibility. C. creating products that satisfy customers. D. developing an appropriate distribution system. E. deciding what promotional activities will be best. All adjustments made to create a satisfying product are a part of the transformation process and operations management as a whole. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-01 Define operations management; and differentiate between operations and manufacturing. Topic: The Nature of Operations Management 16. (p. 239) Transformation processes occur A. only in manufacturing organizations. B. only in marketing departments. C. in all organizations. D. only in service providers. E. only in industrial plants. The transformation process occurs in the production of both goods and services in all organizations, including nonprofits. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-01 Define operations management; and differentiate between operations and manufacturing. Topic: The Nature of Operations Management Essay Questions 17. (p. 239) Describe the transformation process, from inputs to outputs, for a product or service of your choosing. Students' answers will vary depending on the product they choose. Refer to the furniture example in the book for a template. 8-29 Chapter 08 - Managing Service and Manufacturing Operations AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Hard Learning Objective: 08-01 Define operations management; and differentiate between operations and manufacturing. Topic: The Nature of Operations Management 18. (p. 238) What is operations management? Operations management is the development and administration of the activities involved in transforming resources into goods and services. OM applies to the creation of both tangible and intangible products. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-01 Define operations management; and differentiate between operations and manufacturing. Topic: The Nature of Operations Management True / False Questions 19. (p. 241) For most organizations, the ultimate goal of the transformation process is to produce outputs that are worth more than the combined costs of inputs. TRUE For most organizations, the ultimate goal of the transformation process is to produce outputs that are worth more than the combined costs of inputs. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-02 Explain how operations management differs in manufacturing and service firms. Topic: The Nature of Operations Management 20. (p. 240) Different kinds of transformation processes take place in organizations that provide services. TRUE Different types of transformation processes take place in organizations that provide services, such as airlines, colleges, and most nonprofit organizations. 8-30 Chapter 08 - Managing Service and Manufacturing Operations AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-02 Explain how operations management differs in manufacturing and service firms. Topic: The Nature of Operations Management 21. (p. 240) In a nonprofit organization like Habitat for Humanity, inputs such as money, materials, information, and volunteer time and labor are used to transform raw materials into homes for needy families. TRUE Habitat for Humanity also utilizes inputs, outputs, and the transformation process. Inputs such as money, materials, information, and volunteer time and labor are used to transform raw materials into homes for needy families. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-02 Explain how operations management differs in manufacturing and service firms. Topic: The Nature of Operations Management 22. (p. 242) Manufacturers and service providers differ in the nature and consumption of their output. TRUE Manufacturers and service providers differ in several respects, including the nature and consumption of their output, the uniformity of outputs, the uniformity of inputs, the labor required, and the measurement of productivity. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-02 Explain how operations management differs in manufacturing and service firms. Topic: The Nature of Operations Management 23. (p. 243) Service providers are generally less labor-intensive because of the high degree of customization. FALSE Service providers are generally more labor-intensive because of the high level of customer contact, perishability of the output (must be consumed immediately), and high degree of variation of inputs and outputs (customization). 8-31 Chapter 08 - Managing Service and Manufacturing Operations AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-02 Explain how operations management differs in manufacturing and service firms. Topic: The Nature of Operations Management 24. (p. 243) Variations in demand, service requirements, and the intangibility of the product make measuring productivity more difficult for manufacturers. FALSE For a service provider, variations in demand (e.g., higher demand for air travel in some seasons than in others), variations in service requirements from job to job, and the intangibility of the product make productivity measurement more difficult. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-02 Explain how operations management differs in manufacturing and service firms. Topic: The Nature of Operations Management Multiple Choice Questions 25. (p. 241-243) Which of the following is not a point of difference between service providers and manufacturers? A. Services are more labor-intensive B. Manufacturing has more uniform outputs C. Services do not undergo a transformation process D. It is straightforward to measure manufacturing productivity E. Services have less control over the variability of their inputs All products and services undergo a transformation process. AACSB: Reflective Thinking Bloom's: Comprehension Difficulty: Medium Learning Objective: 08-02 Explain how operations management differs in manufacturing and service firms. Topic: The Nature of Operations Management 8-32 Chapter 08 - Managing Service and Manufacturing Operations 26. (p. 242-243) To receive a haircut, you generally have to go to a barbershop or salon. To which of the following characteristics does this pertain? A. Uniformity of inputs B. Uniformity of outputs C. Labor required D. Measurement of productivity E. Nature and consumption of output Most services are consumed at the point of production. Hence, in order to get a haircut, one must go to an establishment that cuts hair. AACSB: Reflective Thinking Bloom's: Comprehension Difficulty: Easy Learning Objective: 08-02 Explain how operations management differs in manufacturing and service firms. Topic: The Nature of Operations Management 27. (p. 241) Why do the products of service providers tend to be more customized than those of manufacturers? A. Differing customers have differing needs B. Because all customers are the same C. Technological innovations have reduced variability D. There is more capital required in service provision E. It is easy to measure productivity Services are more likely to incorporate the specific needs of customers into the service provision, resulting in more "customized" products. AACSB: Reflective Thinking Bloom's: Comprehension Difficulty: Easy Learning Objective: 08-02 Explain how operations management differs in manufacturing and service firms. Topic: The Nature of Operations Management 28. (p. 241) Money, employees, time, and equipment represent an airline's ________ to the transformation process. A. outputs B. inputs C. products D. services E. intangibles 8-33 Chapter 08 - Managing Service and Manufacturing Operations An airline transforms inputs such as employees, time, money, and equipment through processes such as booking flights, flying airplanes, maintaining equipment, and training crews. AACSB: Reflective Thinking Bloom's: Comprehension Difficulty: Easy Learning Objective: 08-02 Explain how operations management differs in manufacturing and service firms. Topic: The Nature of Operations Management 29. (p. 241) For most organizations, the ultimate objective is for produced outputs to be A. easy to develop. B. tangible, hard goods. C. inexpensive. D. worth more than the costs of input. E. equal to the costs of input. For most organizations, the ultimate objective is for the produced outputs to be worth more than the combined costs of the inputs. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-02 Explain how operations management differs in manufacturing and service firms. Topic: The Nature of Operations Management 30. (p. 242) The fact that a hairdresser gives each customer a different haircut relates to which of the following points of difference between service providers and manufacturers? A. Nature and consumption of output. B. Uniformity of inputs. C. Labor required. D. Measurement of productivity. E. Uniformity of output. Manufacturers and service providers also differ in the uniformity of their output, the final product. Because of the human element inherent in providing services, each service tends to be performed differently; if a barber or stylist performs 15 haircuts in a day, it is unlikely that any two of them will be exactly the same. 8-34 Chapter 08 - Managing Service and Manufacturing Operations AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-02 Explain how operations management differs in manufacturing and service firms. Topic: The Nature of Operations Management 31. (p. 242) The nature of the service provider's product requires A. less employee input. B. a higher degree of customer contact. C. a lesser degree of customer contact. D. more expensive inputs. E. more standardization. Service providers are generally more labor-intensive (require more labor) because of the high level of customer contact, perishability of the output (must be consumed immediately), and high degree of variation of inputs and outputs (customization). AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-02 Explain how operations management differs in manufacturing and service firms. Topic: The Nature of Operations Management 32. (p. 242) Actual performance of the service provider's product typically occurs A. several days after purchase. B. outside the service provider's facility. C. at the point of consumption. D. in the buyer's home. E. before the point of consumption. The actual performance of the service typically occurs at the point of consumption. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-02 Explain how operations management differs in manufacturing and service firms. Topic: The Nature of Operations Management 8-35 Chapter 08 - Managing Service and Manufacturing Operations 33. (p. 242) Manufacturers' products are typically A. more labor intensive than service providers'. B. less uniform than service providers'. C. more difficult to inventory than service providers'. D. more standardized than service providers'. E. cheaper than service providers'. The products produced by manufacturers are more likely to be standardized than the products produced by service organizations. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-02 Explain how operations management differs in manufacturing and service firms. Topic: The Nature of Operations Management 34. (p. 243) Compared to service providers, manufacturers generally A. are more labor intensive. B. are more capital intensive. C. customize their outputs. D. have difficulty measuring productivity. E. produce intangible outputs. Manufacturers are more capital intensive than services providers, who are more labor intensive. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-02 Explain how operations management differs in manufacturing and service firms. Topic: The Nature of Operations Management Essay Questions 35. (p. 243) Why do services tend to be more labor-intensive than manufacturing? Service providers are generally more labor-intensive (require more labor) because of the high level of customer contact, perishability of the output (must be consumed immediately), and high degree of variation of inputs and outputs (customization). 8-36 Chapter 08 - Managing Service and Manufacturing Operations AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-02 Explain how operations management differs in manufacturing and service firms. Topic: The Nature of Operations Management 36. (p. 241-243) How do operations for manufacturers and service providers differ? Operations for manufacturers and service providers differ in several respects, beginning with the nature and consumption of their output. Manufacturers' outputs are tangible, while service providers' outputs are more intangible. The two types of firms also differ in terms of the uniformity of their inputs and outputs, the labor required to produce output, and the ease of productivity measurement. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-02 Explain how operations management differs in manufacturing and service firms. Topic: The Nature of Operations Management True / False Questions 37. (p. 248) A company that uses a fixed-position layout is often called a project organization because it is involved in large, complex projects. TRUE A company that uses a fixed-position layout is often called a project organization because it is involved in large, complex projects such as construction or exploration. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-03 Describe the elements involved in planning and designing an operations system. Topic: Planning and Designing Operations Systems 38. (p. 244) It is not necessary for a product to satisfy a need or a want. FALSE Before making any product, a company first must determine what consumers want and then design a product to satisfy that want. 8-37 Chapter 08 - Managing Service and Manufacturing Operations AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-03 Describe the elements involved in planning and designing an operations system. Topic: Planning and Designing Operations Systems 39. (p. 244) Consumer needs and wants often dictate a production process. TRUE Often, consumers' specific needs and desires dictate a process. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-03 Describe the elements involved in planning and designing an operations system. Topic: Planning and Designing Operations Systems 40. (p. 245) Modular design allows products to be repaired quickly, but the components are often expensive. TRUE Modular design allows products to be repaired quickly, thus reducing the cost of labor, but the component itself is expensive, raising the cost of repair materials. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-03 Describe the elements involved in planning and designing an operations system. Topic: Planning and Designing Operations Systems 41. (p. 248) Taxes are an important consideration when deciding where to locate a production facility. TRUE Inducements and tax reductions have become an increasingly important criterion in recent years when determining a facility location. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-03 Describe the elements involved in planning and designing an operations system. Topic: Planning and Designing Operations Systems 8-38 Chapter 08 - Managing Service and Manufacturing Operations 42. (p. 248) Intermittent organizations typically use the fixed-position layout. FALSE Intermittent organizations deal with products of a lesser magnitude than do project organizations; they are not related to a fixed-position layout. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-03 Describe the elements involved in planning and designing an operations system. Topic: Planning and Designing Operations Systems Multiple Choice Questions 43. (p. 244) If ABC Computer Company is determining demand for its future products and how much consumers are willing to pay, the company will likely rely on A. the economy. B. marketing research. C. the competition. D. the past. E. intuition. Marketing research can also help gauge the demand for a product and how much consumers are willing to pay for it. AACSB: Reflective Thinking Bloom's: Comprehension Difficulty: Medium Learning Objective: 08-03 Describe the elements involved in planning and designing an operations system. Topic: Planning and Designing Operations Systems 44. (p. 245) The term standardization means A. ensuring that every product has the same quality. B. that similar products, manufactured by different companies, all operate in the same manner. C. making identical, interchangeable components or products. D. making the exact product the customer wants. E. all of the above. Standardization is making identical, interchangeable components or even complete products. 8-39 Chapter 08 - Managing Service and Manufacturing Operations AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-03 Describe the elements involved in planning and designing an operations system. Topic: Planning and Designing Operations Systems 45. (p. 245) A primary reason for using standardization is to A. reduce production costs. B. increase consumer options. C. reduce product quality. D. increase variations. E. foster creativity. With standardization, a customer may not get exactly what he or she wants, but most firms that manufacture products in large quantities for many customers have found that they can make them cheaper and faster by standardizing designs. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-03 Describe the elements involved in planning and designing an operations system. Topic: Planning and Designing Operations Systems 46. (p. 245) Building a computer so that components can be installed in different configurations to meet customers' needs is a result of A. flexible manufacturing. B. modular design. C. customization. D. specialization. E. varied engineering. Modular design involves building an item in self-contained units, or modules, that can be combined or interchanged to create different products. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-03 Describe the elements involved in planning and designing an operations system. Topic: Planning and Designing Operations Systems 8-40 Chapter 08 - Managing Service and Manufacturing Operations 47. (p. 248) Facility location decisions are complex because A. all customers want plants nearby. B. transportation costs are prohibitively high. C. delivery speed is of prime concern. D. proximity to market is crucial. E. they involve the evaluation of a number of important factors and the costs are high. When a company decides to relocate or open a facility at a new location, it must pay careful attention to factors such as proximity to market, availability of raw materials, availability of transportation, availability of power, climatic influences, availability of labor, community characteristics (quality of life), and taxes and inducements. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-03 Describe the elements involved in planning and designing an operations system. Topic: Planning and Designing Operations Systems 48. (p. 248) A company that manufactures large products, such as houses or bridges, may require that all resources be brought to a central location during production. This type of facility layout is called A. fixed-position. B. product. C. line. D. central control. E. assembly line. A company using a fixed-position layout brings all resources required to create the product to a central location. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-03 Describe the elements involved in planning and designing an operations system. Topic: Planning and Designing Operations Systems 8-41 Chapter 08 - Managing Service and Manufacturing Operations 49. (p. 248) A company performing large, complex tasks such as construction or exploration is called a(n) A. continuous manufacturing organization. B. intermittent organization. C. project organization. D. construction company. E. oil company. A company using a fixed position layout may be called a project organization because it is typically involved in large, complex projects such as construction or exploration. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-03 Describe the elements involved in planning and designing an operations system. Topic: Planning and Designing Operations Systems 50. (p. 248) A metal fabrication plant with a cutting department, a drilling department, and a polishing department would likely use which of the following layouts? A. Fixed position B. Horizontal position C. Process D. Geographical E. Customer based Firms that use a process layout organize the transformation process into departments that group related processes. A metal fabrication plant, for example, may have a cutting department, a drilling department, and a polishing department. AACSB: Reflective Thinking Bloom's: Comprehension Difficulty: Medium Learning Objective: 08-03 Describe the elements involved in planning and designing an operations system. Topic: Planning and Designing Operations Systems 8-42 Chapter 08 - Managing Service and Manufacturing Operations 51. (p. 248) A hospital having an x-ray, obstetrics, emergency room, and other units probably would best be classified as a(n) A. intermittent organization. B. project organization. C. continuous manufacturing organization. D. fixed organization. E. HMO. A hospital may have an X-ray unit, an obstetrics unit, and so on. These types of organizations are sometimes called intermittent organizations, which deal with products of a lesser magnitude than do project organizations, and their products are not necessarily unique but possess a significant number of differences. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-03 Describe the elements involved in planning and designing an operations system. Topic: Planning and Designing Operations Systems 52. (p. 248-249) An organization that creates many products with similar characteristics, such as automobiles, television sets, or vacuum cleaners, would most likely be which of the following types of organizations? A. Continuous manufacturing B. Intermittent manufacturing C. Project manufacturing D. Assembly line E. Fixed-position Companies that use assembly lines are usually known as continuous manufacturing organizations, so named because once they are set up, they run continuously, creating products with many similar characteristics. Examples of products produced on assembly lines are automobiles, television sets, vacuum cleaners, toothpaste, and meals from a cafeteria. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-03 Describe the elements involved in planning and designing an operations system. Topic: Planning and Designing Operations Systems 8-43 Chapter 08 - Managing Service and Manufacturing Operations Essay Questions 53. (p. 251) What is sustainability and how does it impact manufacturing? Sustainability deals with reducing the consumption of resources and the long-term well-being of the planet, including natural entities and the interactions of individuals, organizations, and businesses. Sustainability issues are becoming increasingly important to stakeholders and consumers, as they pertain to the future health of the planet. Manufacturers increasingly are taking steps to reduce waste, recycle, conserve energy, and using renewable energy not only protect the environment, but can also gain the support of stakeholders. Green operations and manufacturing can improve a firm's reputation and customer and employee loyalty that leads to improved profits. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-03 Describe the elements involved in planning and designing an operations system. Topic: Planning and Designing Operations Systems 54. (p. 249-250) How have computers and robots influenced the operations of business? Technological developments like computers and robots have strongly influenced the operations of many businesses. Some examples include computer-assisted design (CAD), which helps engineers design components, products, and processes on the computer instead of on paper; computer-assisted manufacturing (CAM), in which specialized computer systems actually guide the transformation process; and flexible manufacturing, which uses computers to direct machinery to adapt to different versions of similar operations. The use of robots has also become important in industries in which human lives might be otherwise put at risk. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-03 Describe the elements involved in planning and designing an operations system. Topic: Planning and Designing Operations Systems True / False Questions 55. (p. 255) A just-in-time inventory management system saves money and requires less storage space by using smaller amounts of materials that arrive just when they are needed. TRUE 8-44 Chapter 08 - Managing Service and Manufacturing Operations Just-in-time (JIT) inventory management eliminates waste by using smaller quantities of materials that arrive "just in time" for use in the transformation process and therefore require less storage space and other inventory management expense. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-04 Specify some techniques managers may use to manage the logistics of transforming inputs into finished products. Topic: Managing the Supply Chain 56. (p. 252) Operations managers have little concern for supply-chain management activities. FALSE A major function of operations is supply chain management, which refers to connecting and integrating all parties or members of the distribution system to satisfy customers. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-04 Specify some techniques managers may use to manage the logistics of transforming inputs into finished products. Topic: Managing the Supply Chain 57. (p. 252) Managing finished products and packaging them are activities most closely associated with marketing. FALSE Also called logistics, supply chain management includes all the activities involved in obtaining and managing raw materials and component parts, managing finished products, packaging them, and getting them to customers. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-04 Specify some techniques managers may use to manage the logistics of transforming inputs into finished products. Topic: Managing the Supply Chain 58. (p. 252) Purchasing is the buying of all materials needed by the organization. TRUE 8-45 Chapter 08 - Managing Service and Manufacturing Operations Purchasing, also known as procurement, is the buying of all the materials needed by the organization. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-04 Specify some techniques managers may use to manage the logistics of transforming inputs into finished products. Topic: Managing the Supply Chain 59. (p. 252) The majority of companies purchase all materials needed to make their finished products. FALSE Often, companies can make some components more economically and efficiently than can an outside supplier. Firms also sometimes find that it is uneconomical to make or purchase an item, and instead arrange to lease it from another organization. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-04 Specify some techniques managers may use to manage the logistics of transforming inputs into finished products. Topic: Managing the Supply Chain 60. (p. 255) A planning system that schedules the precise quantity of materials needed for production is called a just-in-time system. FALSE Material-requirements planning is the inventory management system that schedules the precise quantity of materials needed to make a product. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-04 Specify some techniques managers may use to manage the logistics of transforming inputs into finished products. Topic: Managing the Supply Chain 8-46 Chapter 08 - Managing Service and Manufacturing Operations Multiple Choice Questions 61. (p. 252) Which of the following activities is not included in supply chain management? A. Getting products to customers B. Obtaining and managing raw materials C. Managing finished products D. Packaging finished products E. Researching and developing products Supply chain management includes all the activities involved in obtaining and managing raw materials and component parts, managing finished products, packaging them, and getting them to customers. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-04 Specify some techniques managers may use to manage the logistics of transforming inputs into finished products. Topic: Managing the Supply Chain 62. (p. 252) All activities involved in obtaining and managing raw materials and component parts, managing finished products, packaging them, and getting them to customers are part of A. resource management. B. supply chain management. C. engineering. D. finance. E. strategic planning. Supply chain management includes all the activities involved in obtaining and managing raw materials and component parts, managing finished products, packaging them, and getting them to customers. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-04 Specify some techniques managers may use to manage the logistics of transforming inputs into finished products. Topic: Managing the Supply Chain 8-47 Chapter 08 - Managing Service and Manufacturing Operations 63. (p. 252) Within organizations, purchasing is also referred to as A. consumption. B. disposition. C. acquisitions. D. procurement. E. budgeting. Purchasing is also known as procurement. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-04 Specify some techniques managers may use to manage the logistics of transforming inputs into finished products. Topic: Managing the Supply Chain 64. (p. 252) The buying of all materials needed by the organization is called A. consumer behavior. B. capital expenditures. C. purchasing. D. buyer behavior. E. acquisitions. Purchasing is the buying of all the materials needed by the organization. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-04 Specify some techniques managers may use to manage the logistics of transforming inputs into finished products. Topic: Managing the Supply Chain 65. (p. 254) The process of determining how many supplies and goods are needed, keeping track of quantities on hand, each item's location, and who is responsible for it is called A. the economic order quantity model. B. just-in-time inventory management. C. material-requirements planning. D. inventory control. E. procurement. Inventory control is the process of determining how many supplies and goods are needed and keeping track of quantities on hand, where each item is, and who is responsible for it. 8-48 Chapter 08 - Managing Service and Manufacturing Operations AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-04 Specify some techniques managers may use to manage the logistics of transforming inputs into finished products. Topic: Managing the Supply Chain 66. (p. 253) The term used to refer to the raw materials, components, completed or partially completed products, and pieces of equipment a firm uses is A. inventory. B. order quantities. C. production. D. tangibles. E. intangibles. Every raw material, component, completed or partially completed product, and piece of equipment a firm uses—its inventory—must be accounted for, or controlled. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-04 Specify some techniques managers may use to manage the logistics of transforming inputs into finished products. Topic: Managing the Supply Chain 67. (p. 253) Materials that have been purchased to be used in making other products are included in A. finished inventory. B. partial inventory. C. raw materials inventory. D. supplier inventory. E. components parts inventory. Raw materials inventory includes all the materials that have been purchased to be used as inputs for making other products. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-04 Specify some techniques managers may use to manage the logistics of transforming inputs into finished products. Topic: Managing the Supply Chain 8-49 Chapter 08 - Managing Service and Manufacturing Operations 68. (p. 255) A model that identifies the optimum number of items to minimize the costs of managing them is called A. just-in-time management. B. flexible scheduling. C. material requirements planning. D. the economic order quantity model. E. logistics. The economic order quantity model identifies the optimum number of items to order to minimize the costs of managing (ordering, storing, and using) them. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-04 Specify some techniques managers may use to manage the logistics of transforming inputs into finished products. Topic: Managing the Supply Chain 69. (p. 255) Minimizing inventory by providing an almost continuous flow of items from suppliers to the production facility is referred to as A. just-in-time management. B. economic ordering. C. material requirements planning. D. logistics. E. operations management. Just-in-time management minimizes inventory by providing an almost continuous flow of items from suppliers to the production facility. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-04 Specify some techniques managers may use to manage the logistics of transforming inputs into finished products. Topic: Managing the Supply Chain 8-50 Chapter 08 - Managing Service and Manufacturing Operations 70. (p. 255) A planning system that schedules the precise quantity of materials needed for production is called A. just-in-time management. B. material-requirements planning. C. economic order quantities. D. flexible scheduling. E. cycle time management. Materials-requirement planning is a planning system that schedules the precise quantity of materials needed to make the product. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-04 Specify some techniques managers may use to manage the logistics of transforming inputs into finished products. Topic: Managing the Supply Chain Essay Questions 71. (p. 255) What is the economic order quantity model? To control the number of items maintained in inventory, managers need to determine how much of any given item they should order. One popular approach is the economic order quantity (EOQ) model, which identifies the optimum number of items to order to minimize the costs of managing (ordering, storing, and using) them. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Hard Learning Objective: 08-04 Specify some techniques managers may use to manage the logistics of transforming inputs into finished products. Topic: Managing the Supply Chain 72. (p. 256-257) What considerations must managers make after materials have been procured and their use has been determined? Managers must consider routing and scheduling. Routing means determining the sequence of operations through which the product must pass. The sequence depends on the product specifications developed by the company's engineering department. Once routing has been determined, the actual work can be scheduled. Scheduling assigns the tasks to be done to departments or even specific machines, workers, or teams. 8-51 Chapter 08 - Managing Service and Manufacturing Operations AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Hard Learning Objective: 08-04 Specify some techniques managers may use to manage the logistics of transforming inputs into finished products. Topic: Managing the Supply Chain True / False Questions 73. (p. 261) The ISO 9000 is a series of international quality management standards for organizations. TRUE The ISO 9000 is a series of international quality management standards for organizations, to which they can voluntarily adhere. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-05 Assess the importance of quality in operations management. Topic: Managing Quality 74. (p. 257) Quality is a critical element of operations management. TRUE Quality, like cost and efficiency, is a critical element of operations management, for defective products can quickly ruin a firm. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-05 Assess the importance of quality in operations management. Topic: Managing Quality 75. (p. 257) The degree to which a good or service meets the demands and requirements of customers is called customer satisfaction. FALSE 8-52 Chapter 08 - Managing Service and Manufacturing Operations Quality reflects the degree to which a good or service meets the demands and requirements of customers. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-05 Assess the importance of quality in operations management. Topic: Managing Quality 76. (p. 258) Determining quality can be difficult. TRUE Determining quality can be difficult because it depends on customers' perceptions of how well the product meets or exceeds their expectations. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-05 Assess the importance of quality in operations management. Topic: Managing Quality 77. (p. 259) Service businesses cannot incorporate quality standards. FALSE Quality standards can be incorporated into service businesses as well, although measuring quality in the services industry is especially difficult. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-05 Assess the importance of quality in operations management. Topic: Managing Quality 78. (p. 261) Inspection reveals whether a product meets quality standards. TRUE Inspection reveals whether a product meets quality standards. 8-53 Chapter 08 - Managing Service and Manufacturing Operations AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-05 Assess the importance of quality in operations management. Topic: Managing Quality Multiple Choice Questions 79. (p. 259) When managing quality in manufacturing, when is sampling likely to be used? A. When inspection tests are destructive B. When every product absolutely must be tested C. Sampling is always used in manufacturing D. Sampling is never used in manufacturing E. Sampling is generally used in conjunction with inspection tests Inspection tests can destroy the thing being inspected. Sampling is used in these cases. For example, when a light bulb is tested, it is used until it burns out to make sure it works for the number of hours claimed. A burned-out light bulb is no longer salable, so sampling is the preferred testing method. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-05 Assess the importance of quality in operations management. Topic: Managing Quality 80. (p. 259) It is especially difficult to measure quality characteristics when A. a firm uses ISO 9000. B. a firm has a total quality management program. C. the product is a good. D. the product is a service. E. a firm uses statistical process control. It is especially difficult to measure quality when the product is a service. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-05 Assess the importance of quality in operations management. Topic: Managing Quality 8-54 Chapter 08 - Managing Service and Manufacturing Operations 81. (p. 257) Quality A. is a concern only for manufacturing companies. B. is a concern only for service providers. C. refers to the price charged for a product. D. is a critical element of operations management. E. depends on employees' perceptions. Quality, like cost and efficiency, is a critical element of operations management, for defective products can quickly ruin a firm. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-05 Assess the importance of quality in operations management. Topic: Managing Quality 82. (p. 257) The degree to which a good or service meets the demands and requirements of customers is called A. efficiency. B. productivity. C. quality. D. effectiveness. E. customer satisfaction. Quality reflects the degree to which a good or service meets the demands and requirements of customers. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-05 Assess the importance of quality in operations management. Topic: Managing Quality 83. (p. 260) The processes an organization uses to maintain its established quality standards are called A. quality control. B. implementation. C. inspections. D. operations management. E. total quality management. 8-55 Chapter 08 - Managing Service and Manufacturing Operations Quality control refers to the processes an organization uses to maintain its established quality standards. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-05 Assess the importance of quality in operations management. Topic: Managing Quality 84. (p. 260) The system in which management collects and analyzes information about the production process to pinpoint quality problems in the production system is called A. total quality management. B. statistical process control. C. quality control. D. operations control. E. production control. One method through which many companies have tried to improve quality is statistical process control is a system in which management collects and analyzes information about the production process. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-05 Assess the importance of quality in operations management. Topic: Managing Quality 85. (p. 260) The first step in quality control for any organization is A. inspection. B. establishing standards. C. sampling. D. implementation. E. correction. Regardless of whether a company has a TQM program for quality control, it must first determine what standard of quality it desires and then assess whether its products meet that standard. 8-56 Chapter 08 - Managing Service and Manufacturing Operations AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-05 Assess the importance of quality in operations management. Topic: Managing Quality 86. (p. 260) ________ is a philosophy that uniform commitment to quality in all areas of an organization will promote a culture that meets customers' perceptions of quality. A. The marketing concept B. Total quality manufacturing C. ISO 9000 D. Statistical process control E. Total quality management Total quality management (TQM) is a philosophy that uniform commitment to quality in all areas of the organization will promote a culture that meets customers' perceptions of quality. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-05 Assess the importance of quality in operations management. Topic: Managing Quality 87. (p. 262) Determining how many items are to be inspected is called A. efficiency. B. sampling. C. appraisal. D. effectiveness. E. specifications. An important question relating to inspection is how many items should be inspected, which requires sampling. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Easy Learning Objective: 08-05 Assess the importance of quality in operations management. Topic: Managing Quality 8-57 Chapter 08 - Managing Service and Manufacturing Operations 88. (p. 262) It is desirable to test only a sample of the product in all of the following circumstances except when A. inspection procedures are expensive. B. elaborate testing equipment is required. C. testing takes a significant number of hours to complete. D. the product is destroyed by sampling. E. sampling is the cheapest option and does not destroy the product Some inspection procedures are quite expensive, use elaborate testing equipment, destroy products, and/or require a significant number of hours to complete. In such cases, it is usually desirable to test only a sample of the output. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-05 Assess the importance of quality in operations management. Topic: Managing Quality Essay Questions 89. (p. 260) What is total quality management? Total quality management (TQM) is a philosophy that uniform commitment to quality in all areas of the organization will promote a culture that meets customers' perceptions of quality. It involves coordinating efforts to improve customer satisfaction, increase employee participation and empowerment, form and strengthen supplier partnerships, and foster an organizational culture of continuous quality improvement. TQM requires continuous quality improvement and employee empowerment. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-05 Assess the importance of quality in operations management. Topic: Managing Quality 90. (p. 260) What is quality control? Quality control refers to the processes an organization uses to maintain its established quality standards. To be competitive in the marketplace, businesses should incorporate quality control throughout the transformation process. Quality control should be viewed as an element of the product itself, rather than as simply a function of the operations process. 8-58 Chapter 08 - Managing Service and Manufacturing Operations AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-05 Assess the importance of quality in operations management. Topic: Managing Quality Multiple Choice Questions Solve the Dilemma: Planning For Pizza 91. (p. 266) What does McKing Corporation wish to do? A. To release a new line of sandwiches B. To start selling its food products in grocery stores C. To diversify into selling pizzas D. To start selling insurance E. McKing wants to keep selling the same products it always has The company wants to diversify into the growing pizza business. AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-06 Evaluate a business's dilemma and propose a solution. Topic: Solve the Dilemma 92. (p. 266) What is the problem with McKing's plan to start selling 16" pizzas at its drive throughs? A. There is no market for 16" fast food pizzas B. McKing's target market does not eat very much pizza C. The pizzas are too expensive for the average consumer D. The pizzas are too large to be passed through existing drive-through windows E. There is no problem with McKing's plan to expand into pizza The problem that was discovered was that the pizzas are too large to be passed through existing drive-through windows. The largest size that can be accommodated is 12". 8-59 Chapter 08 - Managing Service and Manufacturing Operations AACSB: Reflective Thinking Bloom's: Knowledge Difficulty: Medium Learning Objective: 08-06 Evaluate a business's dilemma and propose a solution. Topic: Solve the Dilemma Essay Questions 93. (p. 266) What mistake did McKing make in approaching the introduction of pizza? McKing failed to consider operations issues when designing the product. Specifically, it did not ensure that product delivery (the drive-through service) was feasible for the new pizza product. AACSB: Reflective Thinking Bloom's: Analysis Difficulty: Medium Learning Objective: 08-06 Evaluate a business's dilemma and propose a solution. Topic: Solve the Dilemma 94. (p. 266) How could this product introduction have been coordinated to avoid the problems that were encountered? Introduction of this product could have been coordinated better by teaming operations management personnel with the research and design personnel. Operations managers would know how to evaluate the product from an operational issue, thus taking into consideration how the product will be produced and delivered to the customer. AACSB: Reflective Thinking Bloom's: Analysis Difficulty: Medium Learning Objective: 08-06 Evaluate a business's dilemma and propose a solution. Topic: Solve the Dilemma 8-60 Chapter 08 - Managing Service and Manufacturing Operations 95. (p. 266) If you were an executive at McKing, how would you proceed with the introduction of pizza into the restaurants? Students' answers will vary, but each should demonstrate an understanding of the problem being corrected. AACSB: Reflective Thinking Bloom's: Analysis Difficulty: Medium Learning Objective: 08-06 Evaluate a business's dilemma and propose a solution. Topic: Solve the Dilemma 8-61