instructions for assessment of innovation

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WHC 15 INSTRUCTIONS FOR ASSESSMENT 1
GLOBAL HEMP TECHNOLOGY INNOVATION
WORLD HEMP CONGRESS - Slovenia 2015
INSTRUCTIONS FOR ASSESSMENT OF
INNOVATION APPLICATIONS
FOR THE GLOBAL HEMP TECHNOLOGY INNOVATION COMPETITION
HEMP MATERIALS, HEMP PRODUCTS, HEMP TECHNOLOGY,
CANNABIS MEDICINE PRODUCTS
1. Each member of assessment commission evaluates innovation
proposal according to all listed criteria
stated in the Article 8 of the Rulebook on granting recognitions to GLOBAL HEMP
INNOVATIONS.
2. The individual criteria are evaluated according to the level of
perfecting criterion with the assessment
between 5 and 10. Evaluation scales are the basis for the assessment. The final
assessment of individual evaluation set is dependent also on the integrity of all
listed facts.
2.1. Inventiveness
Originality
To what extent an innovation exceeds/withdraws from the well-known condition
within the company, in the state or in the world or from the existing business
development guidelines. What is the usage value of the innovation for end-users
in comparison with the existing/so far existing solutions, own or those of the
competition.
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2
WHC 15 INSTRUCTIONS FOR ASSESSMENT 2
GLOBAL HEMP TECHNOLOGY INNOVATION
Novelty protection
. Invention protected with the patent:
o Already obtained patent protection (where: EU, USA, Slovenia, elsewhere)
o In the process of obtaining patent protection (where: EU, USA, Slovenia,
elsewhere)
o An international inquiry on novelty has been performed in the competent
institution (EPO etc.)
o Patent protection is not possible
. Invention protected with business secret
. Other forms of protection (model, brand etc.)
Evaluations
Evaluation 5: Content on the criterion topic is stated very intangibly;
Evaluation 6: Content on the criterion topic is stated, comparison with the best
or target solutions is not evident;
Evaluation 7: The data enabling comparison of innovation with the existing/so far
existing solutions in the company and proven exceeding of it is given;
Evaluation 8: The data enabling comparison of innovation with the existing/so far
existing solutions in Slovenia and proven exceeding of it is listed;
Novelty protection is assured.
Evaluation 9: The data enabling comparison of innovation with the existing/so far
existing solutions in the world and proven exceeding of it is listed;
Novelty protection is assured.
Evaluation 10: The data enabling comparison of innovation with the existing/so
far existing solutions in the world and proven exceeding of it is listed;
Novelty protection is assured.
2.2 Economic results and announcements
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WHC 15 INSTRUCTIONS FOR ASSESSMENT 3
GLOBAL HEMP TECHNOLOGY INNOVATION
What is the economic value of innovation for the company (in EUR and in %),
e.g.:
. The increase of company revenues, short-and long-term
. Increasing market share
. New working places
. Reducing operating costs
. Increasing profit
. Increasing gross value added per employee
. Proceeds from the sale of intellectual property rights
. Other benefits for the company, which are (still) not financially measurable
. Other useful innovations, and as such being defined by the clients.
2.3 Sustainable view of innovation
Sustainable effects of innovation to the innovative system
Innovative process has:
. encouraged the development of invention - innovation system in the company,
. strengthened competences of company for rapid development and development
from idea to the introduction to market,
. encouraged the development of teamwork,
. encouraged interdisciplinarity while innovating,
. encouraged co-operation with scientific research institutions and universities …
. encouraged co-operation with users at novelty development,
. etc.
Correction (deduction or addition) of evaluation points
Deduction of 0,30 evaluation points if:
There is no given content or it is evident from the content, that the innovation
has the expressive negative impact on the sustainable development;
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WHC 15 INSTRUCTIONS FOR ASSESSMENT 4
GLOBAL HEMP TECHNOLOGY INNOVATION
Deduction of 0,15 evaluation points if:
There is given content, from which it is evident, that the innovation has gentle
negative impact on the sustainable development;
No deduction or addition of evaluation points if:
There is given content, from which it is evident, that the innovation has no
impact on the sustainable development;
Addition of 0,15 evaluation points if:
There is given content, from which it is evident, that the innovation improves the
sustainable development;
Deduction of 0,30 evaluation points if:
There is given content and clear results about important impacts of the
innovation for the improvement of the sustainable development.
Environmental views
. Impacts on sustainable development of the company (on the working
environment, safety at work)
. Impacts outside the company (global, regional and local impacts)
. The importance for the user well-being
. Manufacturing resources (non-renewable natural resources, waste, efficient use
of materials, efficient use of energy, the burden of work)
. Greenhouse gas emissions
. Addressing the user (stimulating consumption, stimulating saving)
. Energy needs in the life cycle of innovation
. Destruction at the end of the life cycle (recycling, waste)
Correction (deduction or addition) of evaluation points
Deduction of 0,30 evaluation points if:
There is no given content or it is evident from the content, that the innovation
has the expressive negative impact on the environment;
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5
WHC 15 INSTRUCTIONS FOR ASSESSMENT 5
GLOBAL HEMP TECHNOLOGY INNOVATION
Deduction of 0,15 evaluation points if:
There is given content, from which it is evident, that the innovation has gentle
negative impact on the environment;
No deduction or addition of evaluation points if:
There is given content, from which it is evident, that the innovation has no
impact on the environment;
Addition of 0,15 evaluation points if:
There is given content, from which it is evident, that the innovation improves the
environment;
Addition of 0,30 evaluation points if:
There is given content and clear results about important impacts of the
innovation for the improvement of the environment.
If in the application there is no argumentation in respect to criteria
‘Inventiveness’ and ‘Economic results’, the criterion is evaluated with the
evaluation 5. If in the application there is no argumentation in respect to subcriteria ‘Sustainable views on innovation’, Correction – deduction of evaluation
points of 0,30 will be given for each unfounded sub-criterion(-0,30 for
sustainable impacts and -0,30 for environmental views).
The final evaluation represents the average of criterion evaluations in respect to
Inventiveness and Economic results, to which the Correction (deduction or
addition) of evaluation points will be added up or subtracted from the
Sustainable view on innovation.
. Golden recognition is to be awarded for the final evaluation grade 9 or
higher;
. Silver recognition is to be awarded for the final evaluation higher than 8 and
lower than 9 or equal to 8;
. Bronze recognition is to be awarded for the final evaluation higher than 7,4
and smaller than 8 or equal to 7,4.
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WHC 15 INSTRUCTIONS FOR ASSESSMENT 6
GLOBAL HEMP TECHNOLOGY INNOVATION
For the innovation, for which it is obvious that it did not benefit from an
organized and professional support, the commission can reduce the above
mentioned criteria for 10% in the following way:
. Golden recognition is awarded for the final evaluation 8,1 or higher,
. Silver recognition is awarded for the final evaluation, which is higher than 7,2
and lower than 8,1 or equal to 7,2.
. Bronze recognition is awarded for the final evaluation, which is higher than 6,7
and lower than 7,2 or equal to 6,7.
ADDITIONAL ASSESSMENT GUIDELINES
FOR THE GLOBAL HEMP TECHNOLOGY INNOVATION COMPETITION
HEMP MATERIALS, HEMP PRODUCTS, HEMP TECHNOLOGY,
CANNABIS MEDICINE PRODUCTS
1. Intellectual property protection, guidelines:
In general we can state a number of options that serve to protect our business
secrets, specific knowledge (know-how), ideas, technological solutions, products,
services:
· intellectual property protection (patents, models, trademarks etc.),
· business secret respective secrecy,
· to be a step ahead of others (first to market).
By means of protection of industrial property and copyrights, theft and imitation
may be prevented to some extent.
According to the nature of the product, type and precision of the protection,
competition ability to avoid security, technological innovations that enable
different and simpler solutions it depends to which extent the intellectual
property will be protected.
Unfortunately it is also possible to avoid and to copy with impunity very good
quality protection.
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WHC 15 INSTRUCTIONS FOR ASSESSMENT 7
GLOBAL HEMP TECHNOLOGY INNOVATION
In assessment of the innovation proposals it makes sense to use a combination
of formal form of protection and other options.
Do not rely merely on one patent, because it will not bring you a long-term
survival even in the case of an excellent protection. Today's dynamic of global
market development requires besides the intellectual property protection above
all lasting innovation - not just of a product, service and process, but also of
leadership, business and marketing models.
In continuation some assessment guidelines are mentioned. Common evaluation
is based on a reasonable evaluation of singular partial evaluations (in case of
several types of protection) and complete evaluation of combinations of different
types of protections.
PATENTS
According to the phase of obtaining a patent abroad, evaluations from 9 to 10
- obtained patent (abroad) = evaluation 10
- test performed by competent organization = evaluation 9
- in the process of obtaining a patent abroad = evaluation 9
According to the phase of obtaining a patent in Slovenia, evaluations from 7 to 8
- obtained patent (in Slovenia) = evaluation 8
- in the process of obtaining a patent in Slovenia = evaluation 7
BUSINESS SECRET, FIRST TO MARKET
Business secret; evaluations from 8 to 10
A frequent way to protect the invention or novelty is to keep it simply as a
secret. Novelty can be hidden within the new product and can not be noticed
from the product.
Example 1: Coca-Cola
Apparently only a handful of people are acquainted with the recipe for Coca-Cola.
Since the recipe based upon beverage may not be properly copied, the protection
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WHC 15 INSTRUCTIONS FOR ASSESSMENT 8
GLOBAL HEMP TECHNOLOGY INNOVATION
could do more harm than good, since in this case a formula would be protected,
but publicly known.
A registered trademark under the name "Coca-Cola" represents the additional
protection of mentioned beverage and protection of all known form of the bottle.
Besides the beverage both represent an important part of marketing advantages.
Example 2: Production of high quality steel
The company has found the way how to produce the same quality of steel as the
competition, but with substantially lower expenses. Since it was about the
improvement of manufacturing process, it was decided not to patent the solution
but rather to protect the process itself carefully. So it has avoided that
unauthorized - either employees or visitors could have gained access to the
important information.
Example 3: Miniature refrigerators
Slovenian company, leading in the field of production of miniature refrigerators
(component in the defense industry) has decided to protect its own product as a
business secret, because otherwise their secret knowledge would be revealed
with the patent, thereby they could have lost their competitive advantage.
First to market (leading innovative strategy); evaluations from 8 to 10
Even the best kept secrets may be subject to disclosure - either due to the
"holes" in the security of information systems or due to human factor. The more
the information is valuable, the more important is the novelty, the more the
competition is trying to obtain it.
Example 4: Internet (industrial/economic) espionage
The internet is becoming a new battleground between the world and China, since
the concern about Chinese industrial espionage through various types of
computer viruses is increasing.
At least one Trojan virus that has infected PCs by stealing files, the analysts
associated with the Chinese servers. In the security company Lurhq they have
established through the return engineering a clear connection of the worm Myfip
with China. Analysts believe that the worm is likely a tool for espionage in hightech companies.
There are also other forms of marketing products, where the key idea of business
success is difficult to be well-protected.
Example 5: Dental X-ray
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WHC 15 INSTRUCTIONS FOR ASSESSMENT 9
GLOBAL HEMP TECHNOLOGY INNOVATION
Principle of operation (ray discovering) and idea of dental x-ray are not possible
to be safeguarded, but actual realization can be protected. The one who came up
with the idea of the mentioned device has no advantage by itself, unless the
concrete realization solution of the particular parts (e.g. with a patent) was
protected. In this way it makes sense to build a basic realization lastingly and to
maintain a market share with the system of lasting novelties.
Example 6: iPod
A similar example is the Apple’s product Ipod which lastingly sets new standards
for product innovation.
Being ahead of the competition, on the basis of lasting, radical innovations is
without doubt one of the key characteristics of companies with leading innovation
strategy. One of the indicators is the number of patents, while others are
permanent innovations - not just of a product, service and process, but also
leadership, business and marketing models.
MODEL
According to the phase of obtaining a model abroad, evaluations from 8 to 9
- obtained model protection (abroad) = evaluation 9
- in the process of obtaining a model protection abroad = evaluation 8
According to the phase of obtaining a model in Slovenia, evaluations from 6 to 7
- obtained model protection (in Slovenia) = evaluation 7
- in the process of obtaining a model protection in Slovenia = evaluation 6
TRADE-MARK
Trademark registered in Slovenia, evaluation from 6 to 8
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WHC 15 INSTRUCTIONS FOR ASSESSMENT 10
GLOBAL HEMP TECHNOLOGY INNOVATION
Evaluation depends on the quality and content of the service / product
(innovation)
Trademark registered outside Slovenia, evaluation from 7 to 9
Evaluation depends on the quality and content of the service/product
(innovation)
The economic results – achieved and expected
Both criteria are assessed as a single criterion, the assessment is common.
Clearly measurable, verifiable, properly reasoned arguments have a significantly
greater weight.
For example: Even the most promising, but poorly argued forecast for the next
year has a very little weight in the overall assessment.
WORLD HEMP CONGRESS – Slovenia 2015 Hemp for new global challenge - Slovenia, a diversity to discover
http://www.world-hemp-congress.com // info@world-hemp-congress.com
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