Production possibility curves(or production possibility frontier) The PPC/F illustrates the concepts of choice and opportunity cost. If we assume that a country only produces food and clothing, and that country wishes to produce more clothes, then it would have to sacrifice the production of some food. It is this sacrifice of food that is the opportunity cost of the extra clothing. We can also demonstrate the concept of increasing opportunity costs. In other words that as a country produces more and more of one good it has to sacrifice increasing amounts of the other. This occurs because different factors of production have different properties, people have different skills, land differs in different parts of the country et cetera. Therefore as a nation concentrates more on the production of one good, it has to start using resources that are less and less suitable (this is the concept of diminishing returns). The production of more and more clothing involves a growing marginal cost - ever increasing amounts of food have to be sacrificed for each additional unit of clothing produced. Give one of your own examples to help you remember: It is because of increasing opportunity costs that the PPF is bowed outwards, rather than being a straight line. In the diagram below we can see that as production increases from x to y to z, so the amount of food sacrificed rises for each additional unit of clothing produced. The opportunity cost of the fifth million units of clothing is 1 million units of food. The opportunity cost of the sixth million units of clothing is 2 million units of food. Shifts of the PPF The production possibility frontier will shift outwards when there are improvements in productivity and efficiency from the available factor resources There is an increase in productive potential following an improvement in technology. This may be specific to one industry or (more likely) the technological break-through may have advantages for many industries in an economy. The diffusion of new technology is sometimes called a "positive spill-over effect" More factor resources are exploited (perhaps due to an increase in the available workforce or a rise in the amount of capital equipment available for businesses to use). New natural materials (land) may also become available for the production process. IMPROVED TECHNOLOGY IN THE COMPUTER INDUSTRY An outward shift of the frontier shown in the (diagram above) implies that the opportunity cost of production has fallen. The improvement in technology is assumed to affect the notebook computer producers only. AN INCREASE IN TOTAL FACTOR PRODUCTIVITY IN THE ECONOMY AS A WHOLE If whole economy productivity improves the production possibility for all goods and services increases. This implies an expansion in the potential output for the economy and clearly has important implications for long-run living standards. If more output can be generated from the same resources, the economy is better able to meet the needs and wants of consumers. Real output per head should rise over time. Productivity growth is vital in determining the long run average growth rate for most economies. Despite the outward shift of the PPF, the basic problem of scarcity and associated trade-offs between different levels of output of two or more goods and services still remains.