David Frizzell - 119 Schubert Hill N.W., Calgary, Ab.
(403) 239-2625 – cell: (403) 889-6450 d.frizzell@shaw.ca
Target Position
The ideal position would place me in a challenging and rewarding strategic sales, sales
management or business development role. I have an extensive network of upstream, mid-stream
and downstream oil & gas company contacts in both the head office and at the field level. I have
developed many contacts throughout petro-chemical, oil sands/heavy oil, oil & gas engineering
companies and EPC business community in general. Ideally the right position would allow me to
continue building on my leadership, management, and business development skills.
Career Summary
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25 plus years consultative, solution sales based experience
Project Management experience
Proven performance in developing and maintaining executive level business relationships
Proven ability in building and maintaining upstream oil & gas, oil sands, petro-chemical,
engineering and related sales territories
Significant experience in service and solution sales with proven customer centric behaviors
A broad base of technical products/professional services knowledge and experience as well as
financial , engineering, seismic and other specialized application software including remote
communications (SCADA)
Ability to present and promote solutions to C-level customer contacts
Proven ability in generating and running sales / operational budgets and meeting targets
General understanding of concepts surrounding Smartgrid initiative, AMI/AMR, Knowledge
of Distributed Automation (DA)
Excellent, analytical, communication and presentation skills with all levels of the organization
• Strong interpersonal and team building skills
• Self starter, team player, highly motivated individual
• Strong relationship development skills including the ability to identify customer
requirements and mobilize the business to deliver solutions.
Business Accomplishments
2011 - Present
Sales & Marketing Manager – Technical Products & Services
DEF Consulting
DEF Consulting provides contract type sales and business development management services for
technical products and services targeted for use by the oil & gas industry. Companies who have
limited budgets or a lack of in-house expertise, knowledge and/or oil & gas industry contacts
would benefit. These services would be of interest to companies with new, but un-proven
technologies, products or services who desire to enter the oil & gas vertical in Western Canada.
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Contract – Citadel Engineering (reservoir engineering, evaluation & general petroleum
engineering) – technical service/support
Contract – Zirco – providing sales and business development services targeted to end
user oil & gas E & P companies as well as EPCM, Fabrication, OEM and supply stores.
Products include flare stacks, ignition systems, flame arrestors, burner management
systems, a variety of tank venting valves and thief hatches, floating roofs/seals/drains, oil
in water monitors, water cut meters and BTEX eliminators
2009 – (12)2010
Laid-off
Account Executive/Territory Manager
Critical Control Energy Services
My territory included a portfolio of junior, intermediate and senior integrated oil & gas producers
who have operations located throughout Western Canada by promoting company’s leading
technologies to customers. Develop and deliver customer presentations to showcase Critical
Control’s product/services portfolio of solutions to specialty segments geared to specific customer
accounts. I was accountable for all aspects of account retention and sales of Critical Control’s
products and services.
Critical Control provides software and services that support EFM and gas chart measurement
solutions as well as gas composition management. Included in their offering are SCADA field
device control, packaged skid measurement systems and downhole fiber optic sensing
applications (including micro-seismic). They also provide corrosion/risk assessment
software/services, GIS mapping solutions/gathering system schematics and a host of production
data management applications in a SAAS environment. Critical Control is also a reseller of MICA
Controls’ measurement, control, and optimization solutions for well sites (shale, CBM, EOR,
SAGD included)
2009 - 2009
(6 month contract)
Vice-President, Sales & Marketing
NuAge Technologies
I provided services to NuAge Technologies during the transfer of their operations from Toronto,
Ontario to Calgary, Alberta. Their area of focus was providing off- shore (India) and domestic
application development, migration, product support (IBM Lotus Notes & Microsoft SharePoint),
portal & collaboration and web development consulting services.
2008 – 2009 Technical Sales Representative/Territory Manager
(Laid off)
Pronghorn Controls Ltd.
Identify and develop new customers and grow existing customer base, including end user and
channels, and increase market share for company products and services focused on engineered
solutions, new product/replacements, repairs and field services. I was primarily responsible for
technical sales throughout Southern Alberta and other selected areas including the on-going
revenue generation for three (3) branch locations. I was responsible for business development
with EPC’s, oil & gas production/ exploration and service companies, engineering companies and
O.E.M.’s etc. based in Calgary. Services offered included electrical/instrumentation/ automation
design, fabrication, assembly, pre-test, installation support, on-site commissioning, process
troubleshooting services and plant turn arounds. This function also included the start up and ongoing business development of the Commercial Power Electrical Group. Overall this role was
primarily focused on the sale of electrical, instrumentation, automation and control products and
services to large commercial building operators and owners within the Calgary area.
2007 – 2008 Senior Technical Sales Account Manager
Fiber Optic Systems Technologies (Fox-tek)
My duties included growing the existing customer base, including end user and channels, for
company products and services. Responsible for the marketing/sales of fiber optic and electrical
field mapping corrosion monitoring products as well as software and supporting services. My area
of focus involved calling on both head offices and field locations of oil & gas producers,
midstream, downstream and affiliated engineering companies. These technologies are targeted
for the oil/gas and petrochemical industries. Data is collected on site and through remote,
wireless telemetry. The applications are focused on completed wells, pipelines, facilities and
refineries.
2003 – 2007 Sales & Marketing Manager
Wellspring Production Services Inc.
Wellspring Production Services Inc. is an oil & gas well optimization technology and services
company specializing in managing the life cycle of gas wells with liquid loading problems.
Incoming liquid migration is managed through a stand-alone 2 way, wireless web enabled SCADA
system operating in real time, optimizing production. Wellspring also provides production
testing, optimization equipment such as downhole pumps, surface compression, plunger lift, wire
line and slick line services for both oil & gas wells.
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Hired, trained and managed a sales team
Developed profitable re-seller partnerships with related service providers
Provide VP/GM level business functionality in President’s absence
2001 – 2003
Business Development Manager
Citadel Engineering Ltd.
Citadel Engineering is a petroleum engineering consulting firm specializing in general oil/gas
engineering for junior and mid-size producing companies including specialization in reservoir,
economics, geo-sciences, exploitation, production, acquisition/divestiture and management.
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Researched, designed, developed and executed a market feasibility research plan for a Citadel
client, an offshore manufacturing company.
Designed, developed and executed a sales and marketing plan for Citadel Engineering's
professional services targeted to C.E.O.'s, Presidents, Vice-Presidents (Eng. and/or Fin.) and
Senior Division Managers.
1998 - 2001
Executive Account Manager
NRI On-Line - Calgary, AB
NRI was a supplier of on-line seismic data archival, data warehousing and data
retrieval/transmission services (open and VPN) to the oil/gas industry. NRI provided seismic
data and records management contractors for geo-science related data management projects as
well as permanent placement.
1993 - 1998
President
Dancey Business Services Ltd. - Calgary, AB
This company provided manufacture/assembly of office/system furniture, installation and repair,
commercial moving, warehouse and transportation services.
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Pulled company out of soft receivership by increasing revenue by 30% and gross profit by
40%
Increased revenue from $1.4 million to $3.9 million
Opened Vancouver branch and implemented initial penetration of Middle East Markets
Supervised /managed staff of 140 people in 3 branch locations
Responsible for sales & marketing, planning, operating budgets, accounting, finance,
government regulatory compliance and Human Resource activity
Summary of Business Development Experience/Knowledge by Type
Applications Software
Professional Services
Technical/Hardware
SCADA
GPS
Petrophysical
Geophysical
Field Data Capture
Oil/gas trading
Financial accounting
Production accounting
MS Word, Excel, Power Point
Reservoir & economics
Seismic data analysis
Gas chart integration
Joint venture
Data library
ASP/portal
SAAS
GIS
petroleum engineering
environmental consulting
training and reclamation
petrophys. contractors
geophysical contracting
geological engineering
fin. accounting consulting
prod. accounting consulting
general IT consulting
document management
data warehousing
Production Testing including:
slickline, wireline, e-line ,
technical reporting AOF,
PID, Surface Vent
Packer Isolation
AAWS – Build ups etc.
DST Measurement
Electrical/Instrumentation
Automation/Control
valves – all types
hydraulic fittings
hose & couplings
pigging devices – stand./robotic
gas well optimization
communication devices
satellite, radio & cell.
co-generation
chemical injection pumps
plunger lift
bottom Hole Pumps
custom built RTU
solar power
oil well optimization
fiber optic corrosion monitor
electric field corrosion mapping
inflatable packers & accessories
DST tools & accessories
chemical injection pumps
radar enabled tank level gauges
burner management systems
Education and Training
 H2S Alive Certification
 Forklift Certification - Ives
 Business and Technical Writing Course, Southern Alberta Institute of Technology
 Oil & Gas Production Accounting Certificate Program, Southern Alberta Institute of
Technology (C.A.P.P.A.)
 Dale Carnegie Sales Program, Calgary
 Supervisory Marketing Program, University of Calgary
 Sales Training Program, Goodyear Rubber Company, Calgary
 Supervisory Training Program, Fluor Canada, Calgary
 Human Resource Management Program, Diploma program, St. Lawrence College of Applied
Arts and Technology – Presidents List
Professional Associations
 A.R.M.A.
American Records Management Association
 C.S.E.G.
Canadian Society of Exploration Geophysicists
 C.A.P.P.A.
Canadian Association of Petroleum Production Accountants
 N.A.C.E.
National Association of Corrosion Engineers
 B.O.M.A.
Building Owners & Managers Association
Interests
Travel, golf, music, reading, computing (internet), sports
To continually challenge myself and be at ease trying new things