Collaborative Teaching and Collaborative Learning of Supply Chain Management for Engineering and Business Students Rong Pan, Ph.D., Department of Industrial Engineering Adriano O. Solis, Ph.D., Department of Information and Decision Sciences The University of Texas at El Paso Introduction In response to the opportunities and threats posed by the globalization of U.S. manufacturing industry and the unique higher education challenges in the universities at border regions like El Paso, we proposed in 2003 to the US Department of Education’s FIPSE program in 2003 a project designed to integrate into the engineering curriculum an international supply chain management (SCM) program with an IT-based educational strategy. The project focuses on the business skill preparation and industrial practice of Hispanic engineering students, who are historically underrepresented in the upper echelons of U.S. companies. A grant was awarded in the fall of 2003, which enabled us to jointly develop and team teach two courses on supply chain management. In an industrial setting, the supply chain encompasses all activities associated with the flow and transformation of goods, services, as well as information. The fierce competition in global markets, increasingly shorter product life cycles, and higher customer expectations with respect to product capability and reliability, delivery lead times, flexibility, and service have all caused business firms to focus on supply chain management. As more and more manufacturing facilities of U.S. companies have been deployed overseas, it is not difficult to see that today’s engineering students, especially those studying industrial or manufacturing disciplines, have an urgent need of obtaining the knowledge of global supply chain planning and operations. In the 1999 Critical Competency Gaps Report published by the Society of Manufacturing Engineers, business knowledge and international perspective were the two most cited areas where newly hired engineering graduates do not meet expectations for professional competence, and the knowledge of supply chain management was ranked as number one among all technical incompetence. The Industry-UniversityGovernment roundtable for Enhancing Engineering Education (IUGREEE) in the 1990’s identified that engineering reform should respond to the new manufacturing paradigm where global markets demand mass customization of products and services at relentlessly lower costs, and where revolutionary advances in information systems drive industrial organizations to a tightened supplier-manufacturer-distributors relationship and a new level of customer service. A Cornell University survey of 500 senior managers at Fortune 1000 companies also pointed out that many engineers lack adequate managerial skills and the knowledge of supply/distribution and its relation to production. With the support of both FIPSE and the university, we offered two new courses on the topic of supply chain management for students with engineering or business major. The first course, Operational Models for Supply Chain Management, was offered in the spring semester of 2004. Five engineering students (Industrial Engineering majors) and eight business students (Production and Operations Management majors) were enrolled. The second course, Tools and Techniques of Supply Chain Management, was offered in the fall semester of 2004, with fifteen engineering students (including four graduate students) and fourteen business students taking the course. These mixed student groups have different educational backgrounds and various understanding of supply chain management, which is challenging to teaching. Course Design The first SCM course was designed to introduce students to the basic concepts of supply chain network design and its impact on overall enterprise performance. The emphasis was on the interaction between different entities within a supply chain, effectiveness and efficiency of supply chain, demand forecasting, aggregate planning, and simulation modeling. SimFlex, a network simulation software, was utilized to illustrate many important concepts and techniques in supply chain management. Following the learning path of “grabbing the concept and mastering the tool,” the second SCM course emphasized the use of IT tools to manage, monitor, synchronize, and optimize the materials and information flows within an organization, as well as over a whole supply/demand network. Students were introduced to the SAP R/3 enterprise resource planning system, in order for them to better understand and execute the business cycles of procurement and distribution, and to integrate several business processes of a virtual trading company. Both courses combined traditional lectures with industrial projects, plant tours, and seminars. To broaden the scope of the courses and to expose students to the general context of the materials learned in the classroom, a series of seminars were organized along with these courses. To date, totally eleven seminars have been offered. They have been attended not only by students from the SCM classes but also many engineering and supply professionals from various regional, national, and global organizations. Our invited speakers included Mr. Fred Montoya, Vice President for Worldwide Fulfillment and Logistics at Dell Computers, Mr. Larry Graves, Director of Global Supply Management at Delphi Automotive Systems, and Ms. Patricia Wickham, President of the APICS Educational and Research Foundation, among others. Besides gaining practical knowledge of SCM, our students are also benefited by directly interacting with senior supply chain executives. Both courses required students to conduct team-based projects, in which at least one business major and one engineering major should be included in a team. Each team had an assigned company to work with and applied the course materials in industrial case studies that were presented in class. Some companies that we have been working with include General Electric Medical Systems, Cardinal Health, and Keats Southwest. Pre and Post Assessment In order to gauge the impact of the two new courses, course assessment was carefully planned and implemented. At the first meeting of each class, we handed out a pre-course questionnaire, which asked for the students’ self-evaluation of their knowledge in manufacturing and management, as well as their education background and work experience. The questions come from the SME category of manufacturing know-hows, which encompass the technical, business function, and system integration aspects of a manufacturing enterprise, and the grading scale is from awareness (1) to expert (5). At the last session of each semester, students were asked to fill out a similar form of self-assessing their knowledge in these areas. The following graphs show the pre- and post-assessment results of the second SCM course. We summarize them by the student’s major, working experience, and whether or not he/she has taken the first SCM course. As one can see fairly clearly, after the course all students felt more confident on the manufacturing and management contents required by SME. The knowledge gaps between engineering students and business students have been significantly reduced. It is interesting to note that after the course engineering students have even higher self-assessment value of their management skills than their fellow students with business major. Gap by major Gap by major 4 3 3.5 2.5 2.09 2 1.88 2.9 3 3 2.95 2.82 1.96 1.78 2.5 b 1.5 b 2 e e 1.5 1 1 0.5 0.5 0 0 knowledge in manufacturing systems knowledge in manufacturing systems knowledge in management knowledge in management Figure 1. Pre and Post Assessment Results by Majors Gap by having or not having working experience Gap by having or not having working experience 4 3 3.56 3.5 2.53 2.5 2 2.26 3 3.24 2.92 2.77 2.5 1.71 1.69 y n 2 n 1.5 y 1.5 1 1 0.5 0.5 0 0 knowledge in manufacturing systems knowledge in manufacturing systems knowledge in management knowledge in management Figure 2. Pre and Post Assessment Results by Working Experience Gap by having or not having working experience Gap by having or not having SCM I 3 4 2.53 2.26 3 2 3.61 3.45 3.5 2.5 1.71 1.69 2.89 2.81 2.5 n 1.5 y n 2 y 1.5 1 1 0.5 0.5 0 0 knowledge in manufacturing systems knowledge in management knowledge in manufacturing knowledge in management Figure 3. Pre and Post Assessment Results by Whether or not Taking SCM I Lessons Learned The pre-course assessment shows that students have different understandings of supply chain concepts and issues in a modern organization. The common ground can be reached after they learn applications in actual supply chain operations. On this basis, besides supply chain simulation exercises in the classroom, we invited SCM experts and practitioners from various industries to speak to students during the semester. IT tools have been intensively used in classroom teaching and homework assignments. These tools facilitate the teaching process and also promote the student’s self-learning. The most rewarding experience for students has been the team project, in which there are at least one engineering student and one business student in each team. In this way, the students learn to communicate with people of different background and to appreciate viewpoints from other perspectives. This experiment suggests that students will gain knowledge more effectively and efficiently through multiple source channels and through practical applications. Significant work is needed to be carefully planned out even before the semester starts, so the mutual understanding and the commitment from both faculty members involved in the team teaching effort are very important. Our experience points out that the work load of these courses could not and should not be split to half and half for the two faculty members. We prepare the courses together and capitalize on the strengths of each other. For example, we organized the course content module by module; while one faculty took the lead in a specific module in terms of preparing instruction notes and presentation slides, we reviewed the material together. Since both of us can teach the material, it gives us more flexibility to attend conferences or other events out of our busy teaching schedule. Based on our individual connections to industries, one faculty took the most responsibility of organizing the seminar series; while the other one took in charge of student projects. It has been our experience that it is not altogether difficult to invite professionals to come to campus to deliver talks to students. Actually, companies have outreach programs which may be used to cover the expenses associated with this type of activity. In particular, some companies like to use this campus visit to recruit potential students for either internship or job positions. In addition, the industry connection can be strengthened by the performance of our best students. We see that some companies are willing to offer more student projects and some are seeking further collaboration with the school after they are pleased with the value added by our students. Conclusion Engineering education has been facing a big challenge as globalization becomes the inevitable trend for U.S. industry. This change has already had a profound impact on UTEP engineering students. Through this pilot project, we experimented with a holistic educational approach to answer this challenge. The innovative educational tools that we integrate in this project include team teaching, IT-assisted learning, and hands-on industrial practice. We emphasize on practical training with understanding of basic concepts. This type of training is extremely intensive, considering that it is a combination of lectures with software training, seminars, and industrial case studies. This holistic approach of teaching newly emerged topics has been found to be effective. Students are equipped with powerful and practical skills for preparing their future careers. Particularly for Hispanic students, their advantage of bilingual and bicultural background can be capitalized on in international manufacturing and supply chain management.