City of Westminster Item No. CMfCS/13/ 2005 Decision-maker Date Title of Report CABINET MEMBER FOR CUSTOMER SERVICES 9 May 2005 COMMEMORATIVE GREEN PLAQUE TO JOHN STEPHEN (19342004) CLASSIFICATION FOR GENERAL RELEASE Report of Director of Planning and City Development Wards Involved West End Policy Context The commemorative Green Plaques scheme complements a number of Council strategies: to improve the legibility and understanding of Westminster’s heritage and social history; to provide information for Westminster’s visitors; to provide imaginative and accessible educational tools to raise awareness and understanding of local areas, particularly for young people; to celebrate the richness and diversity of Westminster’s former residents. Financial Summary Cost of plaque and installation will be met by sponsorship 1.1 1.2 2.1 Summary The plaque will be placed on the front façade of 1-2 Carnaby Street. The proposal has been forwarded by the family and friends of the late John Stephen, founder of men’s 1960’s fashions and Carnaby Street as the centre for stylish, contemporary menswear. RECOMMENDATION That the nomination for a commemorative green plaque for John Stephen be approved, subject to sponsorship in full. 3. 3.1 Background Information The Green Plaques Scheme was launched in 1991 when a plaque commemorating Winston Churchill was unveiled on Caxton Hall, SW1. By the end of March 2004, 57 plaques had been installed and unveiled. The Scheme is valued by local residents and has been sponsored and supported in the majority of cases by both residents' associations, amenity groups and local businesses. 4. Detail 4.1 John Stephen was born on 28th August 1934 in Glasgow. he came down to London when he was 18 and began to work for Moss Bros in Covent Garden. Just 4 years later he opened his first shop in a modest premises in Beak Street and a year later in 1957 moved around the corner to no. 5 Carnaby Street, making up his designs at the back of the shop. 4.2 Stephen had the idea of bringing colour and sex appeal into menswear. His charismatic charm and imaginative avant garde men’s styles coincided with the youth explosion in pop music and film. It all came together in carnaby Street, where John Stephen and the street became synonymous with each other and together spelled Swinging London. 4.3 By the mid 1960s there were John Stephen shops all over the United States, in Rome and Oslo, and in Ischia they renamed the street Carnaby when he opened his shop there. 4.4 A pioneer of pop clothing, Stephen’s wild designs in daring colours showed showed off the male physique and were young and fun, they were revolutionary and very noticeable. Stephen changed the face of menswear retailing with clothes that were affordable, with a fast turnover of eyecatching and often outrageous looks. And Carnaby Street had become the world centre for male fashion, not just a shopping destination but a tourist attraction. 4.5 Right from the beginning, Stephen had a discerning eye and a great talent for promotion. In the late 1950s, he imported the first ever Levis to the UK . He was also the youngest person at 20, to purchase and drive a Rolls Royce. 4.6 In 1968 Stephen ventured into wholesaling, opening a large factory with about 100 employees in the poorest part of his home town of Glasgow where unemployment was highest. 4.7 Stephen reigned in Carnaby Street throughout the swinging Sixties and into the next decade, taking his company public in 1972, before selling it in 1975. 4.8 While the John Stephen brand continued under new ownership, from 1976 onwards, Stephen reinvented himself as Francisco-M with shops in Queensway and New Bond Street, selling cutting edge fashion from Italy and france. He also moved into franchising, bringing the Lanvin label to boutiques in Knightsbridge and Bond Street until 2002 when illhealth forced him to retire. 4.9 During this period, John Stephen was honoured with retrospective exhibitions at the Victoria and Albert Museum, whose costume department still hold his complete archive. 5. 5.1 Financial Implications The plaque will cost in the region of £ 300.00. The proposer will meet the cost of this plaque in full. 6. 6.1 Legal Implications Owners and occupiers have been approached, and have no objection. No other issues or implications to report. 7. 7.1 Staffing Implications None 8. 8.1 Performance Plan Implications This nomination will contribute to the quota of up to 5 plaques annually. 9. 9.1 Consultation The owners and occupiers of the building support the proposal. 10. 10.1 Crime and Disorder Act No issues arising. 11. 11.1 Health and Safety Issues No issues arising. 12. 12.1 Human Rights Act 1998 No issues arising. 13. 13.1 Conclusion John Stephen made an enormous contribution to men’s fashion in Westminster, and put Carnaby Street on the map. Although he died recently in February 2004, it would be appropriate to commemorate him so that his four sisters and two brothers may attend the unveiling. IF YOU HAVE ANY QUERIES ABOUT THIS REPORT OR WISH TO INSPECT ANY OF THE BACKGROUND PAPERS, PLEASE CONTACT GILLIAN M DAWSON ON 020 7641 2457; EMAIL ADDRESS gdawson@westminster.gov.uk; FAX NUMBER 020 7641 3050 BACKGROUND PAPERS The documents used or referred to in compiling the report were: 1. Committee Reports establishing the Green Plaques Scheme 2. Design of the proposed plaque 3. Photomontage showing plaque on front of building 4. Map showing location of the building 5. letter from proposer confirming sponsorship For completion by Cabinet Member Declaration of Interest I have no interest to declare in respect of this report Signed ……………………………. Date ……………………………… NAME: I have to declare an interest State nature of interest ……..…………………………………………… ……………………………………………………………………………….. Signed ……………………………. Date ………………………………… NAME: (N.B: If you have an interest you should seek advice as to whether it is appropriate to make a decision in relation to this matter.) For the reasons set out above, I agree the recommendation in the report entitled Commemorative Green Plaque for John Stephen. Signed ……………………………………………… Cabinet Member for ………………………………. Date ………………………………………………… If you have any additional comment which you would want actioned in connection with your decision you should discuss this with the report author and then set out your comment below before the report and this pro-forma is returned to the Secretariat for processing. Additional comment: ………………………………………………………………… …………………………………………………………………………………………. …………………………………………………………………………………………. NOTE: If you do not wish to approve the recommendations, or wish to make an alternative decision, it is important that you consult the report author, the Director of Legal and Administrative Services, the Director of Finance and, if there are staffing implications, the Head of Human Resources (or their representatives) so that (1) you can be made aware of any further relevant considerations that you should take into account before making the decision and (2) your reasons for the decision can be properly identified and recorded, as required by law. Note to Cabinet Member: Your decision will now be published and copied to the Members of the relevant Overview & Scrutiny Committee. If the decision falls within the criteria for call-in, it will not be implemented until five working days have elapsed from publication to allow the Overview and Scrutiny Committee to decide whether it wishes to call the matter in.