FuoriDiTaste takes the stage in Florence: taste events light up the city, to discover Taste products This edition of FuoriDiTaste [Beyond Taste], the program of off-site events encompassing the whole city of Florence over the seven days of Taste, featuring the city’s restaurants, wine shops, specialty food stores and boutiques, art galleries, theaters and museums promises once again to be packed with tasty events. WAITING FOR TASTE: AN IMPORTANT FUORIDITASTE PREVIEW Three weekends to discover the flavors of Tuscany at Taste. At THE MALL On the three weekends preceding the opening of Taste, the fair’s collaboration with The Mall, an outlet in Reggello, offered a chance to taste the excellent flavors of Tuscany presented by some of the companies attending Taste 2011. On 19 th -20 th February, the protagonists were the cold meats produced by Sergio Falaschi, On 26 th -27 th February, Moscato and chocolate accompanied by Giusto Manetti Battiloro’s shining “golden food”, whilst on Saturday 5 th and Sunday 6 th March, chocolate triumphed in the unique Tortapistocchi ® mixture. _ Riccardo Barthel. From tasting sessions to Ortobello® On Friday 11 th and Saturday 12 th March, from 5.00 – 7.00 p.m., Riccardo Barthel, in cooperation with Dammann Frères, Torta Pistocchi and Mangani Porcellane d’Arte will be offering visitors a chance to sample teas made with field flowers and vegetable garden herbs accompanied by chocolate cake and handmade dragées. Plus, from 9.00 a.m. to 4.00 p.m. on Sunday 13 th March, Ortobello® the zero Km market returns, giving visitors a chance to purchase local products in the courtyard of the Florentine furnishing company on Via dei Serragli. Riccardo Barthel will be bringing together farms from the Florentine countryside and local producers to promote links with the territory’s products and the return to a more environmentally aware consumption of the same. During the market, the Associazione Culturale di Gastronomia Itinerante Cavolfiori a Merenda will be cooking some of the products on sale. _ Caffè Mokarico presents “Un caffè con l’Artusi” In order to mark the centenary of the death of Pellegrino Artusi, at 3.00 p.m. on Saturday 12 th March, at the Casa della Creatività, Caffè Mokarico will be launching a Riserva Speciale that guests such as Beppe Bigazzi, Leonardo Romanelli and the councilor for tourism, Elisabetta Cianfanelli will be the first to sample. The moderator is Anna Maria Tossani. Followed by a tasting session of the new blend accompanied by “Artusi-style" cakes prepared by chef Stefano Pinciaroli. _ A mini-calendar of events to sample the seafood specialties of Ghezzi Alimentari of Vinci. Ghezzi - Genuine Tradizioni di mare is organizing a series of exciting events for Taste . Wednesday 9 th March at 7.30 p.m.: “Fuori di Testa per il Baccalà”, an evening dedicated to Ghezzi Baccalà [dried salt-cured cod] in collaboration with “Maestro” Fabio Picchi at the Circolo Teatro del Sale. Friday 11 th March, at 8.00 p.m., at the Sosta del Convivium, “La Sangiolaro si veste di bianco”, an evening to launch the Sangiolaro White Mediterranean Tuna fished by hook off the coast of Sicily and worked by hand. Pitti Immagine srl via Faenza 111 _ 50123 Firenze _ tel. 055 36931 _ fax 055 3693200 www.tastefirenze.it _ www.fuoriditaste.com taste@pittimmagine.com _ stampa.italia@pittimmagine.com _ stampa.estero@pittimmagine.com _ARCHICHEF: three evenings to reveal the links between cuisine and architecture. For three evenings, from 11 th -13 th March, the Ganzo restaurant will be holding an event that aims to link the world of architecture and design with that of cuisine: this is the idea behind ARCHICHEF, where three architects are invited to prepare a regular supper for all the participants using products from the companies attending Taste. Some of the names taking part in this project are: Monti di Parma, Osteria Dell'Ortolano, Az. Agr. Croco e Smilace, La Casara Roncolato Romano, Scherzerino … dal 1953, Azienda Agricola Francesca Stajano, Verrigni-Antico Pastificio Rosetano, Azienda Agricola Castelvecchio,Stefania Calugi Tartufi, Az. Agr. Fattoria Il Peraccio and Vignoli 1946. _ Re-make-it!: 30 creatives for Mario Luca Giusti An event which is the result of the collaboration between Mario Luca Giusti, architect Alessandro Moradei, The Creatures Factory and Archivio Personale, “Re -make- it!” will see 30 young creatives and designers reinterpret an item from Mario Luca Giusti’s collection. At 7.30 p.m. on Friday 11 th March, the projects will be presented with a special event inside the “22a22 coworking&design gallery” space and at the Sociètè Anonyme concept store. .. The event’s partner is L’Antica Macelleria Falorni. On Sunday 13 th , the items will be sold at a charity auction at the Stazione Leopolda, the proceeds from which will go to THE HEART OF CHILDREN, an association dedicated to children all around the world that suffer from cardiac problems. _ “Forni Aperti”. An initiative organized by ASSIPAN Confcommercio Toscana During Taste, bakeries that are members of ASSIPAN Confcommercio Toscana will be organizing “Forni Aperti”, a packed calendar of demonstrations dedicated to the “White Art”: from a chance to sample Tuscan bread and “schiacciata” flat bread with oil, to the preparation of other typical baked products, such as Ricciarelli or “cantucci” biscuits with almonds. Thursday 10 th March: _ “Un Geografico Fuori Di Taste”. 50 th anniversary celebrations At 6.00 p.m. on Thursday 10 th March, the Enoteca Obsequium will be hosting a public tasting session of wines from the historical winery located in Gaiole in Chianti, previewing “La settimana del Geografico”, which will take place in October, as part of Il Geografico’s 50 th anniversary celebrations. And, at 8.30 p.m., at the historic Trattoria Da Burde, Il Geografico will be presenting some typical Tuscan dishes accompanied by wines of various designations from its prestigious cellars. Friday 11 th March: _ The LUNGARNO HOTEL events The LUNGARNO HOTEL Group will be presenting a series of events on the FuoriDiTaste calendar. From 2.00 – 6.00 p.m., on Friday 11 th March, at Lungarno Details, the concept store dedicated to the art of good living, “Sorbetti in Details” will offer a chance to sample handmade sorbets from Della Negra. And, at 8.00 p.m., at the Ristorante Borgo San Jacopo, “I Sapori di Campofilone” will be presenting a menu devoted entirely to pasta, from the hors -d’oeuvres to the dessert, created by chef Beatrice Segoni in cooperation with La Campofilone pasta factory. Finally also on Friday 11 th , at the Fusion Bar, there will be a special presentation of Cuvées from the Contadi Castaldi winery, introduced by Davide Paolini. _ Double tasting session for craft beers at 32 Via dei Birrai. On Friday 11 th March, from 9.00 a.m. to 7.30 p.m., the historic food shop, “La Bottega della Frutta”, at 32 Via dei Birrai, will be presenting “BB- Birra in Bottega”: a chance to sample the Pitti Immagine srl via Faenza 111 _ 50123 Firenze _ tel. 055 36931 _ fax 055 3693200 www.tastefirenze.it _ www.fuoriditaste.com taste@pittimmagine.com _ stampa.italia@pittimmagine.com _ stampa.estero@pittimmagine.com shop’s craft beers together with various typical Tuscan products. Plus, on 12 th March, at 8.00 p.m., the Hidron wellness center at Campi Bisenzio will be hosting “Sabato Sera M’Assaggi”, a candlelight supper with a chance to taste beers from 32 Via dei Birrai, and, at the same time, enjoy a massage and a chance to relax. _ Mattei at the Stad Cafè … Schiccherando tutto il dì From 6.30 p.m. on Friday 11 th and all day on Saturday 12 th March, at Stad Cafè, the famous biscuit factory, Mattei di Prato, will be premiering its new Deseo line of salted biscuits accompanied by three blends of coffee from the Piansa coffee sto re and the curious salted variations of the “Biscotto della salute” or “health biscuit”. _ Cocktails & Martini with Olives On the evenings of Friday 11 th and Saturday 12 th March, at the Volume bar, it will be possible to sample variations of Martini cocktails featuring delicious Cerignola olives from the Azienda Agricola Fratepietro. _ A “taste-ful” evening at the Ristorante Il Paiolo At 8.30 p.m. on Friday 11 th and Saturday 12 th March, at the Ristorante Il Paiolo, there will be a tasting session-cum-supper prepared by chef Alessandro de Luca focusing on flavors: Cream of Prato Mortadella (Slow Food presidium), meat from the Salumificio Macelleria Mannori and wines from Villa Montepaldi of the University of Florence, presented by the proprietors of the various companies and the protagonists of the evening. _ Osteria dell’Ortolano and Giusti: the excellence of Balsamic Vinegar A special evening dedicated to the Aceto Balsamico del Gran Deposito from Giuseppe Giusti, Modena, on Friday 11 th March, organized by the Acetaia Giusti and the Osteria dell’Ortolano c/o the restaurant on Via degli Alfani. The main event of the evening will be a “vertical” selection of courses presenting the various types of Aceto Balsamico di Modena IGP and Aceto Balsamico Tradizionale di Modena DOP. _ At the Murate: from the Frattaglie Supper to “Chef for a Day” At 8.30 p.m. on Friday 11 th March, Domenico Montano’s restaurant, Alle Murate, will be hosting the Supper of the Accademia delle Frattaglie: the first session of the 201 1 meeting between academics and new members. In the kitchen, Giovanna Iorio will be working on Quinto Quarto (“fifth quarter” or offal) products with Simone Fracassi. Paolo Parisi will interpret offal “from the pig to the hen”, accompanied by Vernaccia from the Consortium. Plus, at 8.30 p.m. on the evenings of 12 th and 13 th March, Alle Murate will be the setting for “Chef for a day”: a famous person will buy products at the Taste Shop from companies exhibiting at Taste and then prepare an ad hoc menu using these ingredients. _ Galanti, Prosciutto Dok Dall'Ava and Acetaia Giusti: Three “Tasty” Prime Numbers From 6.00 – 8.00 p.m. on Friday 11 th , Angela Galanti, third generation representative of the family, will be proposing some delicious combinations of products from La Prosciutteria Dok Dall'Ava and the Acetaia Giusti, Modena. _ “Oro Bianco..” milk, the essence of quality and tradition from the Mugello On the evening of Friday 11 th March, Harry’s Bar Firenze will be presenting products from the Storica Fattoria del Palagiaccio with dishes prepared by chef Stefano Lepore. _ Il Re Pomodoro at the Pasha At the Pasha, the restaurant of the Grand Hotel Villa Cora, the guest of honor will be the Organic Tomato produced by the Agricola Commerciale Maremma, with masterful interpretations ranging from cocktails to finger foods, in a menu that is very special from the entrées to the dessert. Pitti Immagine srl via Faenza 111 _ 50123 Firenze _ tel. 055 36931 _ fax 055 3693200 www.tastefirenze.it _ www.fuoriditaste.com taste@pittimmagine.com _ stampa.italia@pittimmagine.com _ stampa.estero@pittimmagine.com _ In Birra Veritas From 7.30 p.m. on Friday 11 th March, at the Soul Kitchen, Leonardo Romanelli, together with the producers, “L’Equilibrista”, will be presenting the first beer realized with the addition of grape must according to the Champenoise method, by Birra del Borgo and Tenuta di Bibbiano. _ Artour-O A Tavola From 7.00 to 10.30 p.m. at the Onice Bar & Restaurant, Villa la Vedetta, the artists who are the protagonists of Artur-o 2011, a temporary museum of contemporary art, will be answering the question “Which dish would you take to Mars?”, offering a recipe that will be reinterpreted by chef Stefano Santo. _ Fuori Di Pesto! On the Friday evening, the Trattoria Da Burde will be holding a “School of Pesto” with Roberto Panizza and Pesto Rossi: everybody will be getting out their pestle and mortar, alongside the great prophet of Genovese pesto, for a supper-cum-workshop, featuring a menu created with Paolo Gori, the Burde’s chef. EVERY DAY _ Pure Flavors at Villa La Vedetta From 7.00 to 10.30 p.m., during the three days of Taste, chef Stefano Santo will be proposing a menu featuring products from Taste at the Onice Bar & Restaurant, Villa la Vedetta: Acquerello, Amedei, Azienda Agricola Caposella, Compagnia del Montale, Pastificio Benedetto Cavalieri and Lenti Pregiata Forneria. _ Four Seasons: a pool of events for FuoriDiTaste Every day during Taste, from 6.00 to 9.00 p.m., the Atrium Bar of the Four Seasons will be hosting an aperitif party with cocktails created ad hoc for Fuori di Taste accompanied by snacks featuring products by Oliveri and the Macelleria Zivieri. And, every evening, at the Ristorante Il Palagio, chef Vito Mollica will be proposing a menu that includes products presented at Taste. The special guest, on Saturday 12 th , will be Cristina Crotti of Il Borgo del Balsamico, whereas on Sunday 13 th , it will be the turn of Benedetto Cavalieri of the Pastificio Benedetto Cavalieri. Plus, on Saturday 12 th , there will be an event entitled “Conoscere il Baccalà”, a vertical selection of dried salt-cured cod proposed by Schooner and its “fifth quarter” (or offal) which is obtained during the typical processi ng phase at the various fishing locations. _ Vesuvius at the Table From 8.00 p.m. at the Ristorante Pizzeria Munaciello, over the three days of Taste, there will be a supper organized by Casa Barone with a menu dedicated to exalting the sweet, unmistakable flavor of their Vesuvian tomatoes and other products from the area. _ In the Name of the Fassone Every evening, from Friday 11 th to Monday 14 th March, at the Santo Bevitore, there will be a four course à la carte menu featuring the cooked meats and cold meats produced by the Macelleria Zivieri accompanied by a glass of the wines produced by the Azienda Agricola Castelvecchio. _At the Obikà, tasting sessions by Dario Cecchini From Friday 11 th to Monday 14 th March, at lunch and supper time, the Obikà Mozzarella bar will offer a chance to sample Dario Cecchini’s products: Tonno del Chianti (tuna), Cosimino, Arista (pork) and Burro del Chianti (butter). Pitti Immagine srl via Faenza 111 _ 50123 Firenze _ tel. 055 36931 _ fax 055 3693200 www.tastefirenze.it _ www.fuoriditaste.com taste@pittimmagine.com _ stampa.italia@pittimmagine.com _ stampa.estero@pittimmagine.com _ LVNAE In Casaabitata From 4.00 to 9.00 p.m., over the three days of Taste - Saturday, Sunday and Monday - the wine and philosophy of the LVNAE BOSONI winery will be presented in a venue -installation blending the past with the contemporary, featuring the limited production of artists from Casaabitata, vintage fabrics and objects sourced and presented by Da nilo Ceri. _ Art and Wine From 7.30 to 11.30 p.m., from Monday to Friday, at the Ristorante & Wine Bar Frescobaldi, there will be a display of "wine-made" paintings that age by Elisabetta Rogai, with a chance to sample a glass of Castelgiocondo Brunello and ad hoc tapas. Saturday 12 th and Sunday 13 th March: _ Art and cuisine meet at the Riva Lofts Florence. Plus original confectionery Double date at the Riva Lofts Florence. At 5.00 p.m. on 12th March, Riva Lofts will be hosting “I Lieviti di Paolo Sacchetti”, a chance to sample the leavened pastries of the famous master confectioner, Paolo Sacchetti, considered to be one of the top producers of Italian Panettone, who will be presenting specialties such as Panettone “Giulebbe” and the famous “Pesche di Prato”. And, at 12.30 p.m. on 13th March, “Finalmente l’arte ci farà mangiare”: a conversation – and tasting session – focusing on the relationship between art, food and esthetics with chef Massimo Neri, who has always been an art enthusiast, the proprietors of the Galleria Continua in San Gimignano and artist Loris Cecchini. _ Chianina Pret-A-Manger All day long, on Saturday 12 th and Sunday 13 th March, the chefs of the Buchetta Caffé will be on hand to prepare tasty bites of Chianina beef “Tartare” and “Fonduta”, accompanied by Castello di Volognano wines. _ Aperitaste at the Savoy From 6.30 to 8.30 p.m., on Saturday 12 th and Sunday 13 th March, the Bar L’Incontro of the Hotel Savoy will be proposing aperitifs featuring some of the excellence in foo d and wine being presented at Taste, proposed by the great chef chef Fulvio Pierangelini. _ Bread, Pasta and Pulses from Matera The Pane di Matera IGP Consortium and its producers will be the protagonists of an event at the Ristorante Sud-Osteria del Caffè Italiano where, on the evenings of 12th/13th March, at 8.00 p.m., a special menu will be served featuring bread, pasta and pulses from Matera. Saturday 12 th March: _ Traditional Flavors from Macelleria Vignoli From 5.00 – 8.00 p.m., on Saturday 12 th March, the historical sales outlet at Piazza San Pier Maggiore 1r will be offering a chance to taste wine and oil produced by Vignoli 1946, under the guidance of Dr. Luca Socci, agronomist, accompanied by meat from the Vignoli butcher’s shop. _ Vestri and Olmaia: a Marriage of Passions There will be an opportunity to sample craft beers produced by the Birrificio l’Olmaia, and aromatized chocolate and Cru from Vestri Cioccolato, at 6.00 p.m. on Saturday 12 th March, at the Boutique Vestri. With the participation of Leonardo Vestri from Vestri and Moreno Ercolani from L’Olmaia. _ The Taste of Art At 6.00 p.m. on Saturday 12 th March, in the picturesque setting of the new OM fitness center, there will be a tasting session featuring wine and oil from Azienda Agricola Il Peraccio, in a warm and hospitable setting created by florist Fiorile. Pitti Immagine srl via Faenza 111 _ 50123 Firenze _ tel. 055 36931 _ fax 055 3693200 www.tastefirenze.it _ www.fuoriditaste.com taste@pittimmagine.com _ stampa.italia@pittimmagine.com _ stampa.estero@pittimmagine.com _ “Bedda Sicilia”: pani ca’ meusa, panelle and other street food A chance to taste typical Sicilian street food, organized by chef Bartolo Favaloro, from 7.00 p.m. on Saturday 12 th March at the Angels cocktail bar. Plus a chance to sample organic olive oil produced by the Azienda Agricola Le Colline di Vinci. _ Falorni Lounge at the Osteria del Caffè Italiano On the evening of Saturday 12 th March, the Antica Macelleria Falorni will be presenting a special tasting session devoted to Cinta Senese pork at the Osteria del Caffè Italiano. _ Snaidero. Food and Wine Cocktail Party A cocktail party organized by chef Arturo Dori at the Snaidero showroom, from 7.00 p.m. on Saturday 12 th featuring the wines produced by the Castello di Vicchiomaggio, to celebrate the inauguration of the new Snaidero sales outlet. The event’s media partners are Firenze Made in Tuscany and Sommelier Toscana. _ Sample the Ancient Flavors of Tuscany On the evening of Saturday 12 th , at the Wine Bar Assaggi of the Starhotels Michelangelo, opposite the Stazione Leopolda, chef Fabio Casini will be preparing “pici” with an old -style sauce “on the spot”, served in a cheese shell: a traditional Tuscan dish wi th Chianina beef, flour made from a traditional mill, all accompanied by a glass of Chianti Classico wine. _ AC Firenze and Torta Pistocchi.. A Taste Of Chocolate At 8.30 p.m. on Saturday 12 th March, at the Hotel AC Firenze, there will be a menu of typi cal dishes revisited in a sweet cocoa key accompanied by beers from the Birrificio del Ducato. And, dulcis in fundo, the classic Torta Pistocchi and Padovani coffee. _ Chef&Beer From 8.00 – 10.30 p.m. on Saturday 12 th March, at Lungarno 23, there will be chance to sample craft beers from the Birrificio di San Quirico accompanied by a tasting menu based on the restaurant’s famous Chianina beef. Dr. Demetrio Pisani will be introducing the evening’s VIPs, the light Iris beer and the dark Giulitta beer, with appropriate matchings. _ Pescato Da Taste At the Ristorante Cenacolo del Pescatore, Daniele Pescatore, an up -and-coming chef on the Florentine gastronomic scene, will be presenting a seafood menu featuring the excellent products presented at Taste. The main protagonists will be specialties from Friultrota and pasta from the Antico Pastificio Morelli, accompanied by bubbly delights from the Bellussi winery in Valdobbiadene. _ How to become a Sommelier in 50 minutes At 9.00 p.m., at the Teatro dell’Affratellamento, there is a chance to see a show written and performed by Leonardo Romanelli, journalist and food/wine expert, dedicated to the world of wine enthusiasts. Before the show begins, aperitifs will be served featuring wines from the Vignamaggio winery in Greve in Chianti. Sunday 13 th March _ Il Triangolo Sì From 5.00 – 7.00 p.m. on Sunday 13 th March, specialties of the Piedmontese chocolate-making tradition from Barbero Cioccolato will meet craft beers produced by Brùton and distillates from the Liquorificio Morelli at Amarù, in an amusing tasting session-event which is open to the public. Pitti Immagine srl via Faenza 111 _ 50123 Firenze _ tel. 055 36931 _ fax 055 3693200 www.tastefirenze.it _ www.fuoriditaste.com taste@pittimmagine.com _ stampa.italia@pittimmagine.com _ stampa.estero@pittimmagine.com _ The Cake Factory From 4.00 to 9.00 p.m., Tribeca Factory e gli Specialisti will be offering a chance to sample products produced by Robiglio, traditional cakes proposed in their original 50s style packaging. _ Champagne & Rigatino at the Circolo Aurora A unique combination of cold meats from the Macelleria Falaschi of San Miniato and "Le Clochard" champagne, which has only just arrived in Italy, on Sunday 1 3 th from 6.00 to 10.00 p.m. at the Circolo Aurora, Piazza Tasso. _ RICICLAMI! Baladin An event dedicated to “Riciclo Musicale” (Musical Recycling), by Piero Ponzo and Roy Paci, with a performance on Sunday 13 th March, from 7.00 p.m. at UB, featuring recycled objects, followed by Roy Paci’s “Dj-Riciclo-Set”, all of which will be accompanied by Baladin beers. _ 15 Men at the Dolce Vita From 7.00 p.m., the Dolce Vita cocktail bar will be hosting a tasting session featuring distillates and liqueurs from the Antica Distilleria Russo and Donna Chiara wines, accompanied by typical products from the Campania region such as Bufala Mozzarella. _ Donnafugata In Piazza … del Vino At 8.00 p.m., at the Ristorante Piazza del Vino, the focus will be on the prestigious wines presented by the Sicilian winery Donnafugata, matched with gastronomic proposals to be selected à la carte or from the tasting menu. _ Ris8: a themed supper from Ossi di Seppia At 8.30 p.m., the “Ossi di Seppia” Gourmet Club at San Niccolo’ will b e proposing a guided tour through a tasting menu in which each course features Acquerello Rice, in the special version that has been aged for 7 years. _ Cecchi presents the three Tuscan JREs. A taste journey taking in the sea, the countryside and the city. On the evening of Sunday 13 th March, at the Ristorante Ora d’Aria, Cecchi, the historic Chianti Classico producer, will bring together, for the first time, the three young Tuscan chefs from the JRE Italia association and, for the occasion, it will also be presenting a selection of its own wines. Monday 14 th March: _ Alexander inaugurates its first store in Italy From 5.00 – 8.00 p.m., Alexander will be inaugurating its first single-brand store in Italy presenting the S/S 2011 collection, as well as a chance to taste wines from the Azienda Agricola Castelvecchio. STARHOTELS IS THE OFFICIAL SPONSOR OF THIS EDITION OF FUORIDITASTE For more updates and the full calendar of events: www.fuoriditaste.com Pitti Immagine srl via Faenza 111 _ 50123 Firenze _ tel. 055 36931 _ fax 055 3693200 www.tastefirenze.it _ www.fuoriditaste.com taste@pittimmagine.com _ stampa.italia@pittimmagine.com _ stampa.estero@pittimmagine.com