University of Hartford
Austin Dunham Barney School of Business and Public Administration
Department of Management and Marketing
Alphanumeric: BAR110
Class Schedule: T/TH 10:00-11:15
Term Calendar: Fall Semester
Faculty Office: ABACH 311B
Format: Undergraduate Core Curriculum
Presenter: Charles R. Canedy 3 rd, Ph.D
(I)
Course Objectives:
The pedagogical objectives of BAR 110 are as follows:
1). To introduce students-participant to the structure, content and scope of the subject-matter
of business administration.
2). To motivate members of this Class to adopt a congeneric and geocentric scholar-of –
business profile in their course-achievement value chain.
3). To highlight whenever feasible the overriding themata of the Barney School mission
statement: leadership, the high-technology revolution, the transitional corporation construct,
and the ethical and social responsibilities of business.
4). As national tests show a serious weakness in the ability of U.S. collegiate students to
analyze, interpret, synthesize and solve problems, to mobilize selective cases, empirical
exercises in the School’s mission-statement objectives, to develop the critical reasoning
faculties of student-participant in small-group formats.
5). To utilize the collateral reading of the course – the weekly periodical,Business Weekas an instructional vehicle to relate contemporaneous business events to the theoretical
content of the course.
6). To facilitate the infusion and diffusion of workplace skills in the classroom, particularly
the SCANS (Secretary’s Commission on Achieving Necessary Skills) competencies of
systems understanding, interpersonal dynamics and individual oral communication facility.
7). To conduct focused Dialogue-like activities to expedite the enculturation of first-semester
collegians.
(II). Tentative Schedule of Classes/Modules/Pagination
Module #1:
Contemporary Business and its Environment
A). The Foundations of the American Business System
Lectures: September 1,3
Textual Pagination: William G. Nickels, James M. McHugh, Susan M. McHugh,
Understanding Business 5th edition, ( Boston: Irwin McGraw-Hill, 1999) pp. 6-14,
44-65.
B). Forms of Business Ownership, Corporate Governance and Enterpreneurship
Lectures: September 8, 10
Textual Pagination: Nickels et. Al., pp. 133-157.
C). The Legal Context, Taxation and Government Regulation
Lectures: September 15, 17
Textual Pagination: Nickels et. Al., pp. 118-131.
D). Business Ethical and Social Responsibilities
Lecture: September 22
Textual Pagination: Nickels et. Al., pp. 102-115.
E). The Global Dimension of Business Enterprise
Lecture: September 24
Textual Pagination: Nickels et. Al., pp. 73-94.
EARLY-TERM EXAMINATION
Module #2:
The Tools of Business
A). Accounting
Lectures: September 29, October 1
Textual Pagination: Nickels et. Al., pp. 503-522.
B). Risk Management and Insurance
Lectures: October 8, 13
Textual Pagination: Nickels et. Al., pp. 669-676.
Case Analysis and Recitation
Discussion Date and Venue: October 15, Dana 205
Case Title: in Primis casebook, “Higher Planes, Inc., Ultralight Aircraft and Product
Liability”.
Module #3:
Business Operations in a Customer-Driven Enterprise
A). Fundamentals of General Management and Organizational Architecture
Lectures: October 20, 27
Textual Pagination: Nickels et. Al., pp. 197-222, 229-252.
Case Analysis and Recitation
Discussion date and Venue: October 22. Respective breakout room
Case Title: in Primis casebook, “Conscience or the Competitive Edge”.
MID-TERM EXAMINATION
B). Leadership, Participative Management and the Motivation-Empowerment of
Human Resources
Lecture: November 5
Textual Pagination: Nickels et. Al., pp. 287-309.
Module #4: Marketing: World-Class Portfolio Policy and Customer Relationship
Management
A). Marketing Management and Stakeholder Satisfaction
Lecture: November 10
Textual Pagination: Nickels et. Al., pp. 379-400.
Case Analysis and Recitation
Discussion Date and Venue: November 12, respective breakout room
Case Title: in Primis casebook, “L’Oreal Nederland B.V.: Product Introduction”.
B). Quality Products and Services and Pricing Policy
Lecture: November 17
Textual Pagination: Nickels et. Al., pp. 407-433.
Case Analysis and Recitation
Assembly Date and Venue: November 19, respective breakout room
Mission: completion of pre-registration for spring semester.
Module #5:
Financing Enterprise
A). The Institutional Environment: Money and Banking
Lecture: November 24
Textual Pagination: Nickels et. Al., pp. 623-643.
B). Securities Markets
Lecture: December 1
Textual Pagination: Nickels et. Al., pp. 591-619.
Case Analysis and Recitation
Discussion Date and Venue: December 3, respective breakout room
Case Title: in Primis casebook, “SR Corp: Decisions for an Emerging Technology”.
C). Corporate Financial Management
Lectures: December 8, 10
Textual Pagination: Nickels et. Al., pp. 562-585
END-OF-TERM EXAMINATION
(III). Course Logistics
(1). Faculty Office Hours: T/Th. 8:00-8:30
(2). Faculty Office Hours Extension Number:
4382
(3). Instructional Materials
Students-participant are expected to procure at the campus bookstore the following books:
a). William G. Nickels, James M. McHugh, Susan M. McHugh, Understanding Business 5th
edition, ( Boston: Irwin McGraw-Hill, 1999) pp. 6-14, 44-65.
b). The soft-cover PRIMIS customized casebook
(4). Participant Academic Achievement
The academic progress of all collegians in BAR110 this fall term will be evaluated according
to the following calculus:
Early-term examination
Mid-term examination
End-of-term examination
Dialogue-recitation proficiency in
the analysis and discussion of the
case inventory
25 percent
25 percent
35 percent
20 percent
100 percent
(IV). Academic Policy Portfolio
(1). Student Integrity: The instructor assumes that all students-participant will scrupulously
adhere to the University’s Academic Honesty Policy as it is spelled out in the Source. The
first lapse from this policy will result in an “F” for the assignment (be it examination or
case); a second fall from academic grace will lamentably usher in the apocalypse gambit: the
failure of BAR 110.
(2). Pass/Fail: This course may not be taken for a pass/fail transcript notation by students
majoring in the academic disciplines housed in the A.D. Barney School.
(3). Drop/Add: Students will not be permitted to register for this course after the first week
of classes. Conversely, collegians will not be allowed to withdraw from this class without
academic penalty after the tenth week of classes.
(4). Attendance and Class Preparation: The instructor regards lecture attendance as an
indispensable part of the course format and essential for satisfactory academic performance.
The instructor also strongly recommends that the assigned textual reading be done prior to
the lecture so that all enrollees may participate meaningfully in the class dialogue and parry,
when called upon, the penetrating questions of the preceptor about the content-of-the-day.
(5). Makeup Examination Procedure: At the discretion of the instructor, a student who is
absent on the day of an examination with a legitimate excuse MAY BE permitted to take
makeup exam. If the instructor finds the excuse meritorious, the student may pay the
makeup-exam fee at the Bursar Office and secure a receipt. When this scripted receipt is
presented to the instructor, the makeup will be scheduled.
(6). Examination Preparation: The course instructor intends to hold a number of “prepfor-exam” sessions to assist students-participant in optimizing their latent academic skills in
the scheduled rigorous examinations of the course. Normally, these prep-sessions will be
scheduled immediately after the twice-a-week lecture periods.
(7). The Case faculty Team: Class discussion-leaders in the small-group case sessions, the
course preceptor will be joined by the following distinguished Barney School faculty
members:
Professor Heinz Brennwald (Finance /Economics)
Professor Robert Fitzpatrick (Marketing)
Professor Malek Lashgari (Finance)
Professor Aurelle Locke (Business Law/Accounting)
Professor Patricia Nodoushani (Taxation/Accounting)
Each student will be assigned to one of the breakout sessions to be presided over by the
Barney faculty member. Professor Locke and Dr.Canedy will conduct their case discussions
in this lecture hall during the regularly scheduled time of this course. The other breakout
groups will be having their case discussions in rooms to be assigned at 11:15 on the case
scheduled date.