Title: SEPC - Richard Henfield, Project Director ethylene cracker complex
project - from YouTube
Duration: 2:56 minutes
Description:
Richard Henfield, Project Director of the ethylene cracker complex project speaks about the logistics
and people and challenges involved in the construction of the ethylene cracker complex and all of
the factors that have contributed to its successful running today.
SEPC - Richard Henfield, Project Director ethylene cracker complex project - from
YouTube Transcript
[Video footage]
Black screen filled with white, illegible text.
[Background music plays]
Fast-paced, rhythmic instrumental music plays.
[Video footage]
Dissolve to side angle point of view shot of Shell oil tanker speeding towards the camera and then past,
the word Shell in large print on the side of the tanker. Buildings line the street, forming the
background. In the distance, towards frame-right, Shell street signage is visible.
Close-up of two workmen in safety gear i.e. clothing, helmets and goggles, involved in a discussion.
[Split screen]
Pull back to four quadrants with white borders, all displaying images of workmen and women onsite.
Pull back to 16 similar images and continues this action several times over, until there is a blurred
collage of images over which text zooms from the bottom right corner to fill the lower half of the
screen.
[Text displays]
Shell People
[Video footage]
Zoom in on text as the collage of images zooms in and out.
Interview with Richard Henfield
[Title]
Project Director, Ethylene Cracker Complex
[Text displays]
Richard Henfield
Project Director
Ethylene Cracker Complex
[Video footage]
Dissolve to mid-shot of Richard in safety clothing, as described, with shirt reflecting the Shell logo. He is
standing towards frame-left, gesturing as he speaks, and the gleaming steel pipes and tanks of the
ethylene cracker form the background.
[Richard]
Hi my name is Richard Henfield. I’m the Project Director for the ECC or the Ethylene Cracker Complex.
[Video footage]
Richard turns to his right, gesturing towards the cracker.
Dissolve to low angle view of the quench tower and pre-fractionator with the furnaces behind. A single
tall street lamp fills frame-left in the foreground, and blue skies and white clouds are visible beyond.
The shot pans down to a wide shot of the cracker complex.
[Richard]
That’s of course what I’m standing in front of. I’m standing in front of my baby. Behind me you can see
the part of the heart of the cracker. That’s the quench tower and the pre-fractionator. Behind that are
the furnaces and over to my right even further is the gas compressor, which is the true heart of any
cracker.
[Video footage]
Dissolve to extreme close-up of Richard, tanks and pipes filling the background behind. He gestures
with his hands as he speaks.
Dissolve to wide, panning aerial shot of the cracker complex, extending over the island with blue
waters visible between and around. The camera pans the island.
Dissolve to a second panning aerial shot, slightly closer and from a slightly different angle.
Dissolve to a third panning aerial shot, again closer and from a different angle. Light reflects off the sea
at the top of frame.
[Richard]
This project has been my life for the last two years. We’ve had twelve thousand people here per day,
at the height of the project, which of course is a huge challenge, not to mention this project is on an
island. So the logistics have been a tremendous challenge. And twelve thousand people… that means
we had fifty thousand people have come through this project – all them had to be trained in terms of
safety. Our safety culture, our working culture, our quality culture. It’s been a huge challenge.
[Video footage]
Dissolve to panning front view of the ethylene cracker, steel structures and tanks and pipes forming
the background.
The camera pans from right to left, coming to rest on the view of the towers, clouds and blue skies
visible above and a tarred street visible in the foreground.
Dissolve to oblique high angle shot of the steel tanks of the cracker that zooms in on lower rims of the
tanks.
Dissolve to panning side view of the rims of the tanks, showing the steel and cable in close-up, with a
wide view of the rest of the cracker in the distance, under blue skies and white fluffy clouds.
Low angle wide view of the cracker, blue sky and clouds visible above.
[Richard]
But I’m proud to stand here today behind it while the unit is running. This complex the ECC or Ethylene
Cracker Complex of course is tremendous and huge on any scale. There is over two Eiffel Towers worth
of steel in this complex. And there’s enough cable to stretch ten times around the island of Singapore.
And this is a tremendously important project for this region for producing products of ethylene and
propylene.
[Video footage]
Dissolve to mid-shot of Richard, the cracker filling the frame behind him. He gestures as he speaks.
[Richard]
But of course ethylene and propylene are base chemicals from which everything around us in our
everyday life is made. The clothes I’m wearing, the hardhat I’m wearing, my glasses, my shoes, many
parts of a car. And of course, our… not our bi-product but a product downstream, MEG, mono ethylene
glycol, which is basically used for fabric, and fibres and for anti-freeze in cars. Tremendous markets all
over the world and especially in this region.
[Video footage]
Dissolve to wide view of the ocean beyond the complex. Towards the horizon, another plant is visible.
A vessel crosses the ocean from frame-right to left. Another boat crosses in the opposite direction.
Grey seas and skies form the background as the shot pulls back to reveal a wider view.
Dissolve to panning bird’s eye view of the complex, a cloudy sky visible above the panning skyline.
Pull back on bird’s eye view of one of the towers and the surrounding complex, a small island with
trees visible just beyond the complex and another island visible on the horizon where grey seas meet
pale blue skies. Various vessels are dotted around the ocean. As the shot pulls back, steam billows out
of a chimney frame-left
Dissolve to wide panning aerial view of the complex, grey seas and a large green island beyond. Blue,
cloudy skies form the background above the horizon.
[Richard]
One thing that makes the Ethylene Cracker Complex, or the SEPC, which is Shell Eastern Petrochemical
Complex, so important is the integration between a petrochemical facility like I’m standing in and the
refinery which is right next door. These are now totally integrated in terms of feed stock and in terms
of product. That is not available in any other Shell location. Of course the location of the Ethylene
cracker complex is very important just because of the growth in Asia. And as everybody knows,
Singapore is a hub for that growth. So we’re perfectly located in the biggest growth market in the
world.
[Video footage]
Dissolve to mid-shot of Richard, the cracker filling the frame behind him. He gestures as he speaks.
[Richard]
This project has had huge challenges over the last five years. So to get to this stage, and to… along the
way, to have gone thirty-nine million man hours without a lost time incident gives me and my whole
team the greatest amount of pride. And to stand in front of it today and have the unit running
successfully.
[Video footage]
Fade to black.