Beviale Moscow 2015: great interest in the market

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PRESS RELEASE
September 2015
Beviale Moscow 2015: great interest in the market
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Around 100 exhibitors participating from 17 countries
Exhibition presenting entire beverage industry value-added
chain in Russia
Diverse support program rounding off the ranges
Beviale Moscow will be held from 6 to 8 October. The new offshoot of
BrauBeviale in Nuremberg, the world’s most important equipment
show in the beverage industry this year, is offering a broad portfolio
across the entire value-added chain of beverage production: from
high-quality raw materials through to innovative technologies and
perfectly-tailored logistics up to creative marketing ideas. The interest
in presenting oneself on the regional market and, at the same time, in
an international environment is equally great for both exhibitors and
associations. For the trade visitors from the Eastern European region
it is thus proving to be the ideal platform for concluding individual
agreements directly at the event.
Beviale Moscow sees itself as a gateway to the growth markets of Russia
and its direct neighbours. And that is being well received: Around
100 exhibitors from 17 countries, more than half of them from the regional
market, make use of the three compact fair days in Moscow to present
solutions to their customers on site. The commitment and involvement of
numerous associations also reflects the spectrum of the first integral
beverage fair to be held on the Eastern European market. As a result, the
areas milk, water, beer, wine, cereals and packaging are represented at
Beviale Moscow.
“Our concept seems to have worked”, says a confident Thimo Holst, Project
Coordinator, shortly before the first event. “The motto of Beviale Moscow –
global solutions, local success – has proven to be correct: Key sector
players have confirmed their participation, more than half the exhibitors
come from the regional market. This clearly proves: The Eastern European
market is ready for an integral trade fair in the beverage industry such as
Beviale Moscow. I am delighted that it will be launching soon!”
Diverse support program
In addition to its specialist ranges, Beviale Moscow offers numerous
possibilities for extending and intensifying the participants’ own know-how.
Here too there is a spectrum of themes covering all the areas of the
beverage industry. In this connection, among others, the “Dairy Union of
Russia” is holding its annual conference on all three days of Beviale
Moscow. The Russian packaging association is presenting an award for the
best beverage packaging and putting on a seminar especially addressing
the beverage packaging theme. The specialist highlight for brewers: the
supporting conference staged by the Versuchs- und Lehranstalt für
Brauerei in Berlin (VLB, Research and Teaching Institute for Brewing), the
VLB seminar for the brewing and beverages industry in Russia along with
the MicroBrew Symposium Russia. The much-in-demand further training
events for managers from the industry as well as craft brewers and craft
breweries are also already established in Russia and from 2015 will be held
parallel to Beviale Moscow.
Information on the specialist range and support program available at:
www.beviale-moscow.com/en
Contact for press and media
Sabine Ziener, Ruth Cuya
Tel.: +49 (0) 9 11. 86 06-83 29
Fax: +49 (0) 9 11. 86 06-12 83 29
ruth.cuya@nuernbergmesse.de
All press articles along with additional information and photos are available
at: www.beviale-moscow.com/press
Beviale Moscow 2015: great interest in the market
Press release – September 2015
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