ÇAĞ UNIVERSITY
FACULTY OF ECONOMICS & ADMINISTRATIVE SCIENCES
Code
PUB 308
Learning Outcomes of the
Course
Course Name
Credit
ECTS
Business and Administrative Communication
3 (3-0-0)
6
Prerequisites
None
Language of Instruction
Mode of Delivery
English
Face to face
Type and Level of Course
Elective/3.Year/Spring Semester
Lecturers
Name(s)
Lecture Hours
Office Hours
Contacts
Course Coordinator
hamdional@hotmail
Instructor Hamdi ÖNAL
Tuesday 9-12
Tuesday13-16
Course Objective
Course aims to equip the students with the necessary knowledge to analyze and produce
information and administrative correspondance
Relationship
Students who have completed the course successfully should
be able to
Prog. Output
Net Effect
1
realize business correspondance.
1
5
2
analyze audience and information
1& 8
5&5
3
recognize the managerial functions of communication
1&3
5&3
4
produce reports on given topics
1&2&3
5&4&4
5
design documents,slides and screens
2&7&8
5&5&5
6
produce sales & fund raising lettersl
1&2
5&5
7
adopt the message to the audience
1&5
5&4
8
Recognize the cost of correspondance
3
5
Course Description: The course focuses on the importance of administrative communication:writing letters,reports and
preparing slides and screens.Studenst gain the ability and methods to analyze audience and information.
Course Contents:( Weekly Lecture Plan )
Preparation
Teaching Methods
Business Letters
Instructor’s notes
Interactive Study
Business Letters
Instructor’s notes
Task Based Teaching
Business Communication,Management and Success
Textbook Ch. 1
Lecture & Presentation
Business Communication,Management and Success
Textbook Ch.1
Lecture & Presentation
Adapting Your Message to Your Audience
Textbook Ch. 2
Presentation & Discussion
Adapting Your Message to Your Audience
Textbook Ch. 2
Presentation & Discussion
Making Your Writing Easy to Read
Textbook Ch. 3
Presentation&Exercises
Making Your Writing Easy to Read
Textbook Ch. 3
Task Based Teaching
Sales and Fund-Raising letters
Textbook Ch. 4
Presentation & Demonstration
Analyzing Information and Writing Reports
Textbook Ch. 5
Presentation & Demonstration
Analyzing Information and Writing Reports
Textbook Ch 5
Presentation & Demonstration
Making Oral Presentation
Textbook Ch 6
Demonstration
Designing Documents,Slides and Screens
Textbook Ch. 7
Demonstration
Problem Solutions
Question & Answer
REFERENCES
Textbook
Business and Administrative Communication Kitty O.LOCKER Erwin & McGraw Hill co.
2000 fifth edition ISBN;0-07-229392-6
Course Notes
Önal Hamdi.; Letter writing notes
ASSESSMENT METHODS
Activities
Number
Effect
Notes
Midterm Exam
1
30%
Quizzes
2
5%
Homework
2
5%
Effect of The Activities
40%
Effect of The Final Exam
60%
ECTS TABLE
Contents
Number
Hours
Total
Hours in Classroom
14
3
42
Hours out Classroom
14
4
56
Homeworks
2
10
20
Quizzes
1
20
20
Exercise
1
8
8
Midterm Exam
1
10
10
Final Exam
1
10
10
Total
166
Total / 30
=166/30=5,5
ECTS Credit
6
RECENT PERFORMANCE
Weeks
1
2
3
4
5
6
7
8
9
10
11
12
13
14
Topics