Recruiting Trends 2013-2014
1. Welcome to the National College Recruiting Survey for 2013-2014
On behalf of the Consortium for Student Transition Studies (CSTS), a group of over 200 college and university career
services centers, and Michigan State University's Collegiate Employment Research Institute (CERI), we extend our
deepest appreciation for your time and effort in helping with our college hiring profile for 2013-2014 graduates. We are
seeking input from:
large corporations and mid-size companies
fast growth and start-up companies
non-profit organizations
government agencies, and
education providers.
Whether your hiring goals include graduates from two year community and technical colleges, bachelor's graduates,
advanced degreed graduates (PhD., MBA and professional degrees), or experienced talent, your insights are important. If
you are involved in seeking talent for internships or co-ops, you will find a special set of questions on the outlook for
internship/co-op recruiting.
If your hiring plans are uncertain at this time or if you know now that you will not be hiring over the next 12 months, your
information is still critical for framing the labor market conditions for students, academic faculty and advisors, and human
resource managers.
We invite you to take about 20 to 25 minutes to complete this survey.
The information gained through this survey will be used by individual colleges or groups of institutions to assist you in
achieving your talent acquisition goals for this academic year. CERI will prepare a national report (Recruiting Trends
2013-2014) which will be sent to you shortly after the report's release on November 22.
If you would like to preview the survey (PDF version) or would prefer a paper company (Word) these versions can be
downloaded from the CERI website at www.ceri.msu.edu.
CERI follows all MSU's required research protocols for this project. Your information will be treated with strict confidence.
Only aggregated data will be publicly reported and your confidentiality will be protected to the maximum extent allowed
by law.
If you have any concerns or questions about this research study, such as scientific issues, how to do any part of it, or if
you believe you have been harmed because of the research, please contact the principal investigator, Dr. Phil Gardner:
517-355-2211 or gardnerp@msu.edu or Collegiate Employment Research Institute, 113 Student Services Building,
Michigan State University, East Lansing, MI 48824.
Again please accept our deepest appreciation for taking your time and extending your effort to help with this important
project.
Recruiting Trends 2013-2014
2. Organizational Profile.
The questions in this section capture various characteristics of your organization that will be used to develop industry and
regional hiring profiles. Comparisons are made based on company size, economic sector, and geographic location. Upon
completing this section you will be routed through the survey based on your role in talent acquisition for your organization
(college recruiting, internship & co-op programs, short-term hiring, and experienced talent acquisition).
1. Please indicate the number of employees in your organization or company.
j Less than 9 employees
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j 10 to 100 employees
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j 101 to 500 employees
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j 501 to 1500 employees
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j 1501 to 4000 employees
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j 4001 to 10,000 employees
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j 10,001 to 25,000 employees
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j More than 25,000 employees
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2. Geographic Location. Please indicate, using the pull down menu, which state or territory
your office is located. Options are available for companies and organizations located
outside the U.S.
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If located outside the U.S. please indicate the country you are responding from.
3. Please provide your company or organization name. We permit multiple responses from
the same company or organization if the hiring information is unique to each of the
reporting units. We will use company name to check whether entries from the same
company are providing duplicate data. Company name is confidential and no company or
organization is identified in any report, public presentation or discussion with professional
associations.
4. Our final report will be sent to you as a PDF file shortly after it is released on November
22. If you would like to receive the final report, please provide your email address for
delivery purposes only. This information is not kept with the other survey information. No
individual will be identified and emails cannot be shared with any individual, organization,
or entity according to our research procedures.
Recruiting Trends 2013-2014
3. Organizational Profile: Economic Sector Classification
The breakdown of firms, organizations and establishments in this section has been done according to the North American
Industrial Classification System. A company or organization can have multiple codes assigned to them by the Census
Bureau and the Bureau of Labor Statistics, but one code is usually designated as the primary code. In this section select
the economic sector which best represents your company's or organization's primary NAIC code.
1. Which of the following economic sector definitions best describe your company (based
on your primary NAIC or SIC code). Sectors have been listed in ascending NAIC order (two
digits).
This section has skip logic. After selecting an option below, skip through the next pages to locate your sector so you
can indicate the appropriate sub-sector.
j Agriculture and Natural Resources (includes agricultural production, agricultural support services, and forestry)
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j Mining and Oil & Gas Exploration (includes support activities for mining and drilling)
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j Utilities (electric power, natural gas, water supply & sewage, and steam & air conditioning supply)
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j Construction (residential, nonresidential, heavy, specialty trade)
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j Manufacturing
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j Wholesale Trade
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j Retail Trade
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j Transportation and Warehousing (air, rail, water, & truck transportation, pipeline transportation, support activities for transportation, postal
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& messenger services, and warehouse and storage)
j Information Services (publishing, motion pictures, broadcasting, telecommunications, internet service providers, news syndicates)
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j Finance and Insurance (banks, credit intermediation, mortgage and loan brokers, securities and financial investments, insurance carriers,
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funds & trusts)
j Real Estate and Leasing Services (real estate brokers, property managers, automotive & equipment leasing, rental centers)
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j Professional and Scientific Services (includes accounting firms, legal management, computer systems and services, engineering services,
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architectural services, scientific research, environmental consulting, marketing, PR, media buying, veterinary services)
j Administrative Services (office administration, employment services, business support services)
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j Educational Services (elementary & secondary education, colleges and universities, sports & recreation instruction, educational support
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services)
j Health Care and Social Assistance (ambulatory care, hospitals, outpatient, social assistance)
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j Arts, Entertainment, and Recreation (performing arts, spectator sports, agents, museums, zoos, casinos, golf courses, fitness centers)
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j Accommodation and Food Services (hotels, full-service food establishments, limited service food providers)
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j Non-profit Organizations (religious, grant-making, voluntary health, human rights, environmental, civil & social organizations, professional
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associations)
j Repair and Maintenance/Personal Care Services (automotive, electronic, commercial machinery, personal and laundry services)
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j Government and Public Administration
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j Not classified above: If you can not find an appropriate definition, please check this option.
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Recruiting Trends 2013-2014
4. Agriculture and Natural Resources
Please specify which of the following sub-sectors within Agriculture and Natural Resources best reflects what your
organization does. Representatives of the agricultural Experiment station please use the educational service sector;
government sector designation if you represent the Department of Agriculture; and professional and scientific service
sector if you represent a basic or applied research organization.
1. Agriculture, Forestry, Fishing and Hunting, including agricultural support services
j Crop and Animal Production
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j Forestry, Timber, Nurseries, Fishing and Hunting
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j Agricultural Support Services (cultivating/harvesting, seeds, fertilizers and chemicals, farm management services, postharvest activities)
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Recruiting Trends 2013-2014
5. Mining and Oil & Gas Exploration
Please specify which of the following subsectors within Mining and Oil and Gas Exploration best reflects what your
organization does.
1. Mining and Oil & Gas Exploration Subsector
j Oil and Gas Extraction
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j Coal and Metal Ore Mining
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j Nonmetalic Mineral Mining
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j Support Activities for Mining (includes drilling)
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Recruiting Trends 2013-2014
6. Utilities
Please specify which of the following subsectors within Utilities best reflects what your organization does.
1. Utilities
j Electric Power Generation
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j Natural Gas Distribution
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j Water Supply and Sewage Treatment Facilities
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j Steam & Air Conditioning Supply
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Recruiting Trends 2013-2014
7. Construction
Please specify which of the following subsectors within Construction best reflects what your organization does.
1. Construction
j Residential Building Construction
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j Nonresidential Building Construction
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j Heavy and Civil Engineering Construction
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j Specialty Trade Contractors
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j Building Equipment Contractors
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j Building Finishing Contractors
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j Other Specialty Trades (including site preparation)
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Recruiting Trends 2013-2014
8. Manufacturing
Please specify which of the following subsectors within Manufacturing best reflects what your organization does.
1. Manufacturing
j Food Manufacturing
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j Beverage and Tobacco Product Manufacturing
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j Textile Mills and Textile Product Mills
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j Apparel Manufacturing
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j Leather and Allied Product Manufacturing
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j Wood Product Manufacturing
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j Paper Manufacturing
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j Printing and Related Support Activities
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j Petroleum and Coal Products Manufacturing
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j Chemical Manufacturing
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j Plastics and Rubber Manufacturing
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j Nonmetallic Mineral Product Manufacturing
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j Primary Metal Manufacturing
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j Fabricated Metal Product Manufacturing
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j Machinery Manufacturing
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j Computer and Electronic Product Manufacturing
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j Electrical Equipment, Appliance and Component Manufacturing
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j Automobile, Light & Heavy Truck, and Automotive Equipment Manufacturing
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j Aircraft, Missile, Space Vehicle Manufacturing
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j Railroad, Ship, Boat and Military Armoured Vehicle Manufacturing
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j Wood Cabinet, Furniture (wood and metal), Institutional Furniture (includes custom woodworking and millwork)
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j Surgical & Medical Equipment, Surgical Appliance and Supplies, Dental Equipment, Ophthalmic Goods Manufacturing
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j Jewelry
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j Sporting and Athletic Goods Manufacturing
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j Toy Manufacturing
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j Pen, Pencil, Marking Device, Carbon Paper, and Sign Manufacturing
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j Musical Instrument Manufacturing
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j Classification not listed above
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Recruiting Trends 2013-2014
9. Wholesale
Please specify which of the following subsectors within Wholesale best reflects what your organization does.
1. Wholesale Trade
j Merchant Wholesalers, Durable Goods
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j Merchant Wholesalers, Nondurable Goods
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j Wholesale Electronic Markets
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j Wholesale Agents and Brokers
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Recruiting Trends 2013-2014
10. Retail
Please specify which of the following subsectors within Retail best reflects what your organization does.
1. Retail Trade
j Motor Vehicle and Parts Dealers
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j Furniture and Home Furnishing Stores
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j Electronic and Appliance Stores
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j Building Material, Garden Equipment and Supplies Dealers
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j Food and Beverage Stores
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j Health and Personal Care Stores
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j Clothing and Clothing Accessories Stores
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j Sporting Goods, Hobby, Book and Music Stores
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j General Department Stores
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j Other Store Retailers (florists, office supplies, used merchandise, pet and pet supplies)
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j Electronic Shopping and Mail-order Retailers
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j Direct Selling Establishments
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Other (please specify)
Recruiting Trends 2013-2014
11. Transportation and Warehousing
Please specify which of the following subsectors within Transportation and Warehousing best reflects what your
organization does.
1. Transporation and Warehousing
j Air Transportation
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j Rail Transportation
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j Water Transportation
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j Truck Transportation and Specialized Freight Trucking
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j Transit and Ground Passenger Transportation
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j Pipeline Transportation
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j Scenic and Sightseeing Transportation
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j Support Activities for Transportation (airport operations, port and harbor operations, cargo handling, towing, freight transporation
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arrangements)
j Postal Service
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j Couriers and Messengers
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j Warehouse and Storage
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Recruiting Trends 2013-2014
12. Information Services
Please specify which of the following subsectors within Information Services best reflects what your organization does.
1. Information Services
j Publishing Industries (newspaper, periodical, book and directory publishers)
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j Motion Picture and Sound Recording Industries (production, distribution, exhibition and postproduction services)
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j Broadcasting (radio, television, and cable)
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j Internet Publishing and Broadcasting
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j Telecommunications (wired carriers, wireless carriers, satellite, cable distribution, resellers, and all other telecommunications)
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j Internet Service Providers, Web Search Portals, and Data Processing
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j News Syndicates, Libraries and Archives
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Other (please specify)
Recruiting Trends 2013-2014
13. Finance and Insurance Services
Please specify which of the following subsectors within Finance and Insurance Services best reflects what your
organization does.
1. Finance and Insurance
j Monetary Authorities -- Central Bank
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j Depository Credit Intermediation (commercial banking, savings institutions, credit unions)
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j Non-depository Credit Intermediation (credit card companies, sales financing, consumer lending, real estate credit, international trade
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financing, and secondary market trading)
j Mortgage and Nonmortgage Loan Brokers and Financial Transaction Processing, Reserve and Clearinghouse Activities
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j Securities, Commodities Contracts and Other Financial Investments
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j Insurance Carriers, Agencies, Brokerages and Other Insurance Activities
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j Funds, Trust and Other Financial Vehicles (pension, health and welfare, trusts, estates, and real estate investment trusts)
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Other (please specify)
Recruiting Trends 2013-2014
14. Real Estate and Leasing Services
Please specify which of the following subsectors within Real Estate and Leasing Services best reflects what your
organization does.
1. Real Estate and Rental and Leasing Services
j Real Estate, Leasers of Real Estate and Offices of Real Estate Agents and Brokers
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j Real Estate Property Managers
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j Automotive Equipment Rental and Leasing
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j Consumer Goods Rental
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j General Rental Centers
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j Commercial and Industrial Machinery/Equipment Rental
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Recruiting Trends 2013-2014
15. Professional and Scientific Services
Please specify which of the following subsectors within Professional and Scientific Services best reflects what your
organization does.
1. Professional, Scientific, and Technical Services (employment and placement service
firms please go to administrative services sector, only executive management search firms
in this category)
j Legal Services
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j Accounting -- Offices of Certified Public Accountants
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j Tax Preparation, Payroll Services, Bookkeeping and other accounting services
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j Architectural and Landscaping Services
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j Engineering Services (including drafting, building inspection, surveying, and engineering testing laboratories)
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j Design Services (including interior design, industrial design, and graphic design services)
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j Computer Sytems Design and Related Services (including computer programming, system design, facilities management and software
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development services)
j Management Consulting Services (including human resources and executive search, marketing,physical distribution and logistics,
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administrative management consulting services)
j Environmental Consulting Services
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j Scientific Research and Development Services (including R&D in physical, engineering, and life sciences, and R&D in social sciences
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and humanities)
j Other Scientific and Technical Consulting Services (not listed above)
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j Advertising, Public Relations, Media Buying Agencies, Media Representatives, Display Advertising, Direct Mail Advertising, and
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Advertising Distribution Services
j Marketing Research and Public Opinion Polling
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j Photographic Services
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j Translation and Interpretation Services
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j Veterinary Services
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j Classification not listed above
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Recruiting Trends 2013-2014
16. Administrative Services
Please specify which of the following subsectors within Administrative Services best reflects what your organization does.
1. Administrative and Support Services
j Office Administration and Facilities Support Services
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j Employment Services (placement agencies, temporary help services and professional employer organizations)
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j Business Support Services (document preparation, telephone call centers, business service centers, collection agencies, credit bureaus)
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j Travel Arrangement and Reservation Services
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j Investigation and Security Services
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j Services to Buildings and Dwellings (pest control services, janitorial services, landscaping services, carpet cleaning services)
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j Waste Management and Remediation Services
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Recruiting Trends 2013-2014
17. Educational Services
Please specify which of the following subsectors within Educational Services best reflects what your organization does.
1. Educational Services
j Elementary and Secondary Education
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j Junior and Community Colleges
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j Colleges and Universities (including Professional Schools)
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j Business Schools, Computer and Management Training, and Technical and Trade Schools
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j Sports and Recreation Instruction
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j Language Schools
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j Educational Support Services (including exam preparation, tutoring, and educational support services)
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Other (please specify)
Recruiting Trends 2013-2014
18. Health Care and Social Assistance
Please specify which of the following subsectors within Health Care and Social Assistance best reflects what your
organization does.
1. Health Care and Social Assistance
j Ambulatory Health Care Services (offices of physicians, dentists, and other health practitioners, not including mental health)
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j Ambulatory Health Care for Mental Health, Physical, Occupational, Speech Therapists, Audiologists, and related health practitioners
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j Outpatient Care Centers (including family planning centers, outpatient mental health and substance abuse centers, HMO medical
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centers, Kidney Dialysis centers and freestanding surgical and emergency centers)
j Medical and Diagnostic Laboratories
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j Home Health Care Services
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j Ambulance Services and Blood and Organ Banks
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j Hospitals
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j Nursing and Residential Care Facilities
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j Social Assistance (including individual and family services, services for the elderly and persons with disabilities)
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j Community Food and Housing and Emergency Relief Services
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j Vocational Rehabilitation Services
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j Child Day Care Services
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Other (please specify)
Recruiting Trends 2013-2014
19. Arts, Entertainment & Recreation Services
Please specify which of the following subsectors within Arts, Entertainment & Recreation Services best reflects what
your organization does.
1. Arts, Entertainment and Recreation
j Performing Arts Companies
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j Spectator Sports (teams, clubs and racetracks)
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j Promoters of Performing Arts, Sports, and similar events
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j Agents and Managers for Artists, Athletes, Entertainers
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j Museums, Historical Sites and Similar Institutions
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j Zoos and Botanical Gardens
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j Amusement, Gambling and Recreation Industries
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j Golf Courses and Country Clubs
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j Skiing Facilities, Marianas, Fitness Centers and Bowling Centers
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Other (please specify)
Recruiting Trends 2013-2014
20. Accommodation and Food Services
Please specify which of the following subsectors within Accommodation and Food Services best reflects what your
organization does.
1. Accommodation and Food Services
j Travel Accommodations (hotels, motels, inns and RV parks)
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j Food Services and Drinking Establishments (full-service, limited service, special foods, caterers, and drinking places)
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Other (please specify)
Recruiting Trends 2013-2014
21. Non-profit Organizations
Please specify which of the following subsectors within non-profit organizations best reflects what your organization does.
1. Non-profit Organizations
j Religious Organizations
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j Grantmaking and Giving Services
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j Voluntary Health Organizations
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j Human Rights Organizations
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j Environment, Conservation and Wildlife Organizations
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j Other Social Advocacy Organizations
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j Civic and Social Organizations
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j Business and Professional Organizations
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j Labor Organizations
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j Political Organizations
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j Other Similar Organizations
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Recruiting Trends 2013-2014
22. Repair, Maintenance and Personal Care Services
Please specify which of the following subsectors within Repair, Maintenance and Personal Care Services best reflects
what your organization does.
1. Repair and Maintenance and Personal Care Services
j Automotive Repair and Maintenance
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j Electronic and Precision Equipment Repair and Maintenance
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j Commercial and Industrial Machinery and Equipment Repair and Maintenance
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j Personal and Household Goods Repair and Maintenance
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j Personal and Laundry Services (includes barber shops, beauty salons, diet and weight services, funeral homes, cemeteries, and
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drycleaning and laundry services, linen and uniform supply services, pet care services, photofinishing laboratories, and parking lots and
garages)
Recruiting Trends 2013-2014
23. Government and Public Administration
Please specify which of the following subsectors within Government and Public Administration best reflects what your
organization does.
1. Government and Public Administration
j Executive and Legislative Offices
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j Agencies & Departments that deal with Public Finance Activities
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j American Indian and Alaska Native Tribal Governments
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j Courts and Legal Counsel and Prosecution
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j Police and Fire Protection Departments
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j Correction Institutions and Parole and Probation Offices
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j Agencies that deal with Educational Programs
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j Agencies that deal with Public Health Programs
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j Agencies that deal with Human Resource Programs (not education, public health and veterans affairs)
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j Agencies that deal with administration of Veterans Affairs
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j Agencies that deal with Natural Resources,Environmental Quality, Parks, and Conservation Programs (includes air, water, and solid waste)
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j Agencies that deal with Housing Programs, Urban Planning and Community Development
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j Agencies and departments that deal with Economic Programs
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j Agencies that deal with the regulation and administration of Transportation Programs
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j Agencies that deal with the regulation and administration of Communication, Electric, Gas and Other Utilities
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j Agencies that deal with the regulation of Agricultural Marketing and Commodities
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j Agencies that deal with the regulation, licensing and inspection of Commercial Sectors Activities
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j Space Research and Technology Programs and Administration
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j National Security, including Homeland Security, FBI, Military
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j Agencies dealing with International Affairs
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j Other agencies or departments not listed
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2. If you represent a governmental office, agency or organization, please indicate the level
of government you represent.
j Local and/or regional government agency or office
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j State government agency or office
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j Federal government agency or office
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Recruiting Trends 2013-2014
24. Classification not listed
Please provide a short description of your organization including the goods or services you provide. We will attempt to
find the best NAIC group for your organization.
1. Please provide a short description of your organization, including the goods or services
you provide.
Recruiting Trends 2013-2014
25. Recruiting Activities: Guide to Survey
Your response to the following question will direct you to the sections of the survey appropriate for your role in hiring new
or experienced graduates, interns and co-ops, and short-term employees.
1. Which of the following statements best describes your role in the recruiting for college
educated talent within your organization?
j Responsible for Full-time College Recruiting which includes long-term contract employment (over six months), and long-term (over six
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months) volunteer positions. Your responsibilites can also include internship and co-op recruiting.
j Exclusively responsible for hiring interns, co-ops and other forms of professional practice,and for managing internship/co-op programs.
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Recruiting Trends 2013-2014
26. Recruiting Practices
The questions in this section will help identify the types of educational institutions you tap for new talent, the strategies
used to recruit new talent, and the geographic areas in which you tend to focus your recruiting efforts.
1. Please indicate from which of the following institutions you regularly recruit new college
talent. Check all that apply to your company or organization.
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c 2 year public college credential programs
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c 2 year public college degree programs
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c 4 year public colleges that offer bachelor's degrees only
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c 4 year private colleges (non-profit) that offer bachelor's degrees only
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c 2 and 4 year for-profit institutions
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c Universities that offer bachelors and advanced degrees, including masters, MBA, professional and doctoral trained professionals
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c Institutions that offer advanced professional degrees and/or Ph.D. only
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c Historical Black Colleges and Universities
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c Hispanic serving colleges and universities
Other (please specify)
2. Which of these phrases, best describes the scope of your college recruiting efforts?
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c Our college relations staff recruits globally for new college talent.
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c Our college recruiters seek talent throughout the U.S. (in all states and territories).
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c We confine our college recruiting to specific states or regions, depending on our needs.
Recruiting Trends 2013-2014
3. In which of the following states or regions do you focus your college recruiting efforts.
Check all the options that apply to your organization or company.
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c Massachusetts, Maine, New Hampshire, Vermont, Connecticut, and Rhode Island
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c Upstate New York, New York City, and New Jersey
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c Pennsylvania and Delaware
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c Maryland, Virginia, Washington D.C., and West Virginia
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c North Carolina
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c South Carolina and Georgia
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c Florida
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c Kentucky, Tennessee, Alabama, Mississippi, and Louisiana
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c Indiana, Illinois, Michigan and Ohio
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c Iowa, Minnesota, Wisconsin, North Dakota, and South Dakota
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c Arkansas, Missouri, Nebraska, Kansas and Oklahoma
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c Texas
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c Colorado
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c Montana, Wyoming, Idaho, New Mexico, Nevada and Arizona
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c Utah
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c California
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c Oregon, Washington, and Alaska
Other (please specify)
Recruiting Trends 2013-2014
4. Which methods do you utilize in identifying and recruiting college prepared talent?
Check all responses that apply to your organization.
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c Visit college campuses to talk to students (information sessions, classroom presentations, student organization events)
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c Interview prospective candidates on college campuses
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c Attend career fairs on college campuses
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c Post positions through the college or university on-line employment system
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c Request candidate resumes from college career service offices
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c Seek candidates directly through faculty connections
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c Hire interns, co-ops, or part-time student workers who have worked or are currently working for your organization
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c Post open positions on your organization's website
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c Solicit names of potential employees through the alumni organizations on the campuses where you recruit
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c Use current employees who are alumni of the institutions where you recruit
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c Solicit names of potential employees from current employees (non-alumni)
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c Attend job fairs not held on college campuses
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c Attend targeted job fairs (for specific skills such as IT, design, health services)
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c Post positions with national web-based employment providers (Google, Monster, CareerBuilder, for example)
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c Post positions and information on social media sites (Facebook, LinkedIn, Twitter)
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c Post positions on local or state (government, Chamber of Commerce, economic development authority) job boards
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c Place ads in media and professional journals or magazines
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c Use a staffing consultant or hiring agency
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c Other (please specify)
5. How effective have these social media tools or applications been in establishing your
employment brand among college students?
Not effective at all
Somewhat effective
Fairly effective
Very effective
Extremely effective
LinkedIn
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FaceBook
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Twitter
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j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
YouTube
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
Other effectve social media tools or applications
Recruiting Trends 2013-2014
6. How effective have these social media tools or applications been in identifying and
recruiting the right talent for your organization?
Not effective at all
Somewhat effective
Fairly effective
Very effective
Extremely effective
LinkedIn
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
FaceBook
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
Twitter
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
YouTube
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
Othereffective social media tools or applications
7. What methods do you find work best in recruiting doctoral (PhD) talent for your
organization?
Recruiting Trends 2013-2014
27. Employment Outlook
The questions in this section ask you to provide your sense of the job prospects for students who will be completing
degrees at 2 and 4 year institutions this year.
1. Based on your current knowledge of national labor market conditions and hiring trends
in your industry segment, what job prospects can new college graduates expect this
year?
Overall job market for new
Poor
Fair
Good
Very Good
Excellent
Not Applicable
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
college grads
Job market for new college
grads in your industry
segment
2. Based on your current knowledge of the labor market conditions in the following
regions where you may seek talent, what job prospects can new college graduates expect
this year?
Northeast US which
Poor
Fair
Good
Very Good
Excellent
Not Applicable
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
includes ME, VT, NH, MA,
RI and CT.
Mid-Atlantic US which
includes NY, NJ, PA, DE,
MD, VA, WV & Washington
DC.
Great Lakes US which
includes MI, OH, IN, IL, WI
Upper Plains US which
includes IA, MN, ND, SD,
NE, WY & CO.
Southeast US which
includes NC, SC, GA, FL,
AL, MS, TN & KY
South-central US which
includes KS, OK, MO, AR,
LA & TX
Southwest US which
includes NM, AZ, UT, NV,
CA & HI
Northwest US which
includes MT, ID, OR, WA &
AK
Recruiting Trends 2013-2014
3. How important are the following factors in the developing your hiring targets for
colleges and universities this academic year (July 2013 though June 2014)?
Preparing for pending
Not at all important
Somewhat important
Moderately important
Quite important
Very important
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
retirements
Replacing talent that has
left your organization
(turnover not retiring)
Filling positions that have
been open for the past
several years
Addressing staffing needs
because organization is
growing
Staff reductions as a result
of budget constraints or
workforce realignment
initiatives
Increasing experienced
professional hires in lieu of
hiring new or recent college
graduates
Other (please specify)
4. National economic indicators continue to send mixed messages on the strength of the
economy and in particular labor market expansion. When does your organization
anticipate your hiring to improve strongly? Please check one response
j Right now and throughout the fall academic term
l
m
j Spring term (beginning in January) 2014 into early summer
l
m
j Summer 2014 into fall term 2014
l
m
j January 2014 or later
l
m
j Not sure but likely mid-2014 or later
l
m
5. What do you believe, at this time, will be the major obstacles your organization faces in
achieving your recruiting objectives for 2013-2014?
Recruiting Trends 2013-2014
6. In the next five years, how likely will your organization incorporate any of the following
talent management strategies to circumvent potential skill shortages in your organization?
Check all that apply.
e
f
c We will make significant technology investments specifically to circumvent skill shortages
e
f
c We will partner with other organizations specifically to circumvent skill shortages
e
f
c We will acquire other companies specifically to circumvent skill shortages
e
f
c We will relocate our operations (or key functions) to take advantage of available talent
e
f
c We will increase the amount of training available to employees
e
f
c We will engage in early talent development programs on college campuses by focusing on identifying and recruiting freshmen and
sophomores into our talent pipeline
e
f
c We will probably not change out current strategy on talent development over the next five years
Other strategies to handle potential talent shortages
7. What skills and competencies do candidates with Ph.D.s have to demonstrate to be
consider by your organization for full-time employment?
Recruiting Trends 2013-2014
28. College Hiring Expectations
These questions ask you to report your anticipated hiring targets for college students who will graduate this academic
year compared to last year's hiring levels. Please provide the most accurate numbers you can at this time.
1. Did you hire any new college graduates (any degree level) between July 2012 and end of
June 2013?
j NO
l
m
j YES
l
m
Recruiting Trends 2013-2014
29.
1. How many new employees did you hire between July 2012 and end of June 2013 who
recently earned a college degree at these levels? Please provide the most accurate
numbers you can at this time.
Associate's degree
Bachelor's degree
MBA's
MS/MA degrees
PhD degrees
Professional degrees
(pharmacy, law, medicine)
2. In reviewing your organization's professional staffing for all experience levels between
July 2012 and end of June 2013, what is your best estimate on the percent of these hires
that were a direct result of recruiting new talent from colleges and universities?
3. Of ALL FULL-TIME offers you extended to candidates from colleges and universities
since July, 2012, what is your best estimate of the offers that where accepted?
4. At this time which of the following statements best reflects your current plans for college
hiring for the 2013-2014 academic year?
j Definite hiring targets have been established for 2013-2014
l
m
j Preliminary hiring targets have been set for 2013-2014
l
m
j Hiring targets uncertain at this time but will be recruiting on college campuses this year
l
m
j Will not be hiring any new college graduates over the next 12 months
l
m
5. Please provide your best estimate on the number of new graduates you expect or
anticipate hiring this year.
Associate's degree
Bachelor's degree
MBA's
MS/MA degrees
PhD degrees
Professional degrees
(pharmacy, law, medicine)
Recruiting Trends 2013-2014
30. Academic Majors
This section contains a list of academic majors. Please indicate which academic majors you seek for your talent pool for
both full-time employment. Majors have been grouped by academic focus (business, engineering, and communications, for
example). We have limited the selection to majors that have been frequently selected in previous surveys. If you do
not find the exact majors you seek, you will have space to add these at the end of each section. You can check as many
majors as you wish.
1. Before selecting the specific majors that you will be seeking this year, please indicate
the percentage of hires you expect to make in these broad categories of academic
disciplines. The total should not exceed 100%.
Agriculture & Natural
Resources & Environmental
Sciences
Arts, Humanities & Liberal
Arts
Business
Communication, PR,
Advertising and Media
Studies
Computer Science/IT
Education
Engineering/Technical (not
computer science)
Science and Mathematics
Health Sciences
Social Sciences
Other Disciplines not listed
2. All Majors: Majors where you would accept an application from any individual within that
group regardless of academic program.
e
f
c All Majors (would accept an application from any qualified college student)
e
f
c All Technical Majors (would accept an application from any computer science, engineering or technical student)
e
f
c All Business Majors (would accept an application from any business student)
e
f
c All Liberal Arts Majors (would accept an application from any arts or science degree student)
Recruiting Trends 2013-2014
3. Agriculture, Natural Resources and Environmental Sciences
e
f
c Agribusiness or Agricultural Management (including Agricultural
Economics)
f
e
c Animal Sciences
e
f
c Forestry/Fish and Wildlife
e
f
c Natural Resource Management (includes economic and public
policy)
e
f
c Plant and Crop Sciences/Horticulture
e
f
c Park and Recreation Tourism
e
f
c Agricultural Sciences (entomology, toxicology, etc)
e
f
c Environmental Sciences (all fields)
e
f
c Food Safety
e
f
c Agricultural, Food, and Environmental Sustainability
e
f
c Other (please specify)
4. Arts, Humananities and Social Sciences (for economics see Business)
e
f
c Foreign Languages (Chinese, Japanese, German, Russian, all
others)
e
f
c Criminal Justice
e
f
c Political Science/Government
e
f
c English
e
f
c Psychology
e Performing Arts/Visual Arts
f
e Sociology/Anthropology
f
c
Interior Design/Environmental Analysis
c Law/Legal Studies
e Textiles & Clothing
f
e International Relations/Public Policy
f
c History
c Public Administration
e Philosophy/Religion
f
e
f
c
c
e
f
e
f
c
c
e
f
c
e
f
c Film Studies/Movie Animation
e
f
c Other (please specify)
5. Business (for agricultural business see Agriculture)
e
f
c Masters of Business Administration (MBA)
e
f
c Merchandising Management/Retail Sales
e
f
c Accounting
e
f
c International Business
e
f
c Building Construction Management
e
f
c Entertainment/Sports Business or Management
e
f
c Finance
e
f
c Risk Management/Insurance/Real Estate
e
f
c Economics
e
f
c Human Resources/Labor Industrial Relations
e
f
c Logistics and Supply Chain Management
e
f
c E-commerce/Entrepreneurship
e
f
c Marketing
e
f
c Management or Business Information Systems
e
f
c Hospitality Business (Food, Accommodation,Tourism)
e
f
c Other (please specify)
Recruiting Trends 2013-2014
6. Communication Sciences
e
f
c Advertising
e
f
c Public Relations
e
f
c Telecommunications and Broadcasting
e
f
c Film and Video Production
e
f
c Interactive Media Design
e
f
c Communication
e
f
c Audiology and Speech
e
f
c Journalism
e
f
c Other (please specify)
7. Computer Science, IT
e
f
c Computer Science
e
f
c Computer Programming
e
f
c Information Sciences
e
f
c Management Information Systems
e
f
c Computer Information Systems
e
f
c Information Security Systems
e
f
c Multimedia Design/Graphic Design/Web Design
e
f
c Library and Information Sciences
e
f
c Other (please specify)
Recruiting Trends 2013-2014
8. Education (For brevity education majors have been grouped in these categories)
e
f
c Pre K and Kindergarten
e
f
c Elementary (1 through 5)
e
f
c Middle School (6 to 8) Math and Science
e
f
c Middle School (6 to 8) Language Arts
e
f
c Middle School (6 to 8) Social Studies
e
f
c High School Math and Science
e
f
c High School Language Arts
e
f
c High School Social Studies
e
f
c Special Education
e
f
c Other (please specify)
9. Engineering
e
f
c Aerospace/Aeronautical
e
f
c Engineering Technicians (all types)
e
f
c Agricultural/Bio-systems
e
f
c Engineering Technology
e
f
c Architectural Engineering (include Architecture)
e
f
c Industrial Manufacturing
e
f
c Bioengineering/Biomedical
e
f
c Materials/Metallurgical
e
f
c Chemical/ Pharmaceutical
e
f
c Mechanical/Nuclear
e
f
c Civil
e
f
c Packaging
e
f
c Computer
e
f
c Petroleum
e
f
c Electrical/Electronic
e
f
c General Engineering
e
f
c Environmental/Geological
e
f
c Other (please specify)
Recruiting Trends 2013-2014
10. Physical and Biological Sciences
e
f
c Biology/Zoology
e
f
c Physics
e
f
c Chemistry
e
f
c Human Biological Sciences/Genetics
e
f
c Biochemistry
e
f
c Molecular/Microbiology
e
f
c Geology/Earth Sciences
e
f
c Statistics
e
f
c Environmental Sciences
e
f
c Actuarial Sciences
e
f
c Mathematics/Applied Mathematics
e
f
c Other (please specify)
11. Health Services
e
f
c Nursing
e
f
c Physical Therapists
e
f
c Therapists (e.g. Radiation, Occupational, Recreational, Rehabilitation, Respiratory)
e
f
c Pharmacy
e
f
c Clinical Laboratory Science/Medical Technologist
e
f
c Emergency Medical Technician
e
f
c Technologists (e.g. Nuclear Medicine, Radiologic, Surgical, Cardiovascular)
e
f
c Technicians (e.g. Pharmacy, Biomedical Equipment, Patient Services, Dental)
e
f
c Perfusionist
e
f
c Health Care Administration
e
f
c Food Science/Dietetics
e
f
c Health Information Systems
e
f
c Medical Doctors (MD, DO)
e
f
c Other (please specify)
12. Social Services
e
f
c Family/Community Services
e
f
c Social Work/Human Services
e
f
c Counseling
e
f
c Other (please specify)
Recruiting Trends 2013-2014
31. Starting Salary Offers
In this section we are collecting information on average starting salaries by academic major. Salary information will be
used to make comparisons with previous years and help set realistic expectations for 2014. To avoid confusion and
misinterpretation of starting salary offers, only majors with a sufficient number of reported salaries and stable statistics
will be listed in Recruiting Trends 2013-2014 and regional publications. You can provide your company's or organization's
average salary, salary range or hourly salary offer. If you provide hourly wage information, please place HR after the
amount.
1. Which of the following statements best describes what you expect to do with regards to
starting salaries this year? Please check one.
j Increase starting salaries from last year
l
m
j Keep starting salaries the same as last year
l
m
j Decrease starting salaries from last year
l
m
2. By what percentage do you expect to increase or decrease starting salaries?
3. Are the compensation packages offered by your organization based on any of the
following options? Check all that apply.
e
f
c Compensation is based entirely on commission
e
f
c Percentage of compensation based on commission with remainder in salary
e
f
c Starting salary offer generally lower or comparable to the industry average with a performance bonus at the end of the first year
e
f
c Signing bonus augments starting salary offer
4. Associate Degree Level Starting Salaries. Please provide the annual average starting
salary (or starting range) for each of the groups whom you are likely to hire at the
associate's level this year. If you are reporting an hourly salary offer, please place HR after
the figure.
Business (all majors)
Engineering/technical (all majors)
Computer Science (all majors)
Nursing
Health
Services/Technicians/Technologists
(all)
All other Associate Degrees
Recruiting Trends 2013-2014
32. Starting Salaries: Bachelor's Degrees
1. Business Bachelor's Degree Level Starting Salaries. Please provide the starting salary
for the majors that you are likely to hire at the business bachelor's level this year.
Accounting
Finance
Marketing
Logistics/Supply Chain
Management
Economics
Human Resources
Management Information
Systems
Entrepreneurial/e-commerce
All other Business degrees
2. Communications Bachelor's Degree Level Starting Salaries. Please provide the starting
salary for the majors that you are likely to hire at the communication bachelor's level this
year.
Journalism
Public Relations
Advertising
Multimedia
Broadcasting
All other Communications
3. Computer Sciences Bachelor's Degree Level Starting Salaries. Please provide the
starting salary for the majors that you are likely to hire at the computer science bachelor's
level this year.
Computer
Science/Information
Systems
Programming
Software Design
All other Computer Science
degrees
Recruiting Trends 2013-2014
4. Engineering Bachelor's Degree Level Starting Salaries. Please provide the starting
salary for the majors that you are likely to hire at the engineering bachelor's level this year.
Aerospace
Bioengineering
Chemical
Civil/Environmental
Computer
Electrical
Industrial
Mechanical
All other Engineering
5. Health Bachelor's Degree Level Starting Salaries. Please provide the starting salary for
the majors that you are likely to hire at the health bachelor's level this year.
Nursing
Therapists
Social Work
All other Health
6. Science Bachelor's Degree Level Starting Salaries. Please provide the starting salary for
the majors that you are likely to hire at the science bachelor's level this year.
Environmental
Chemistry
Mathematics
Physics
Molecular
Biology/Biochemistry
Biology
All other Sciences
7. Social Science Bachelor's Degree Level Starting Salaries. Please provide the starting
salary for the majors that you are likely to hire at the social science bachelor's level this
year.
Psychology
Political Science
Anthropology/Sociology
Economics (if not included
under Business)
All other Social Sciences
Recruiting Trends 2013-2014
8. Remaining Bachelor's Degree Level Starting Salaries. Please provide the starting salary
for those majors that you are likely to hire at bachelor's level this year.
All Majors (regardless of
academic program)
All Liberal Arts and
Humanities Majors
Construction Management
Agricultural Sciences
Natural Resource
Management
All other Bachelor's degrees
not listed
Recruiting Trends 2013-2014
33. Starting Salaries: Masters, PhD & Professional Degrees
1. Master's Degree Level Starting Salaries. Please provide the starting salary for those
majors that you are likely to hire at the master's level this year.
MBA
Labor Industrial
Relations/HR
Accounting
Engineering
Computer Science
Physical and Biological
Sciences
Social Sciences
Health Services
All other Master's degrees
2. PhD and Professional Level Starting Salaries. Please provide the starting salary for
those majors that you are likely to hire at the PhD and professional level this year.
Business Ph.D.
Pharmacy
Engineering/Computer
Science Ph.D.
Law
Physical and Biological
Sciences Ph.D.
Medicine
Social Sciences and
Humanities Ph.D.
Recruiting Trends 2013-2014
34. Work Functions Being Filled In Company or Organization
This question captures the types of work assignments or functional areas that you expect new hires or your interns and
co-ops to undertake or fill upon entering your organization.
1. The following list of tasks are grouped in broad general clusters. Please check all the
categories that are appropriate for your company or organization this year.
e
f
c Management Training/Rotation Program
e
f
c Hospitality Services
e
f
c Accounting/Auditing
e
f
c Human Resource Services
e
f
c Administrative Services
e
f
c Information Management (include MIS)
e
f
c Business Services
e
f
c Insurance Services
e
f
c Computer Services/Engineering
e
f
c Manufacturing Processing -- engineers
e
f
c Construction Management/Engineering
e
f
c Marketing (include brand/product development)
e
f
c Consulting Services
e
f
c Media communications (include advertising, broadcasting,
public relations, journalism, event planning)
e
f
c Customer Services
e
f
c Project Management -- engineering
e
f
c Design -- engineering
e Purchasing/Logistics/Supply Chain Management
f
e Design -- media, graphic, and web
f
c Regulatory/Legal Affairs
c e-Commerce/Internet Services
e Research Services
f
e Educational Services (including teaching)
f
c Sales
c Entrepreneurial Enterprises
e Scientific Research/Services
f
e Environmental Services/Civil Engineering
f
c Security/Public Safety Specialists
c Financial Services
e Technical Services
f
e Health and Therapy Services (including nursing)
f
c Volunteer Management
c
e
f
e
f
c
c
e
f
e
f
c
c
e
f
e
f
c
c
e
f
c
e
f
c Other (please specify)
2. Which of the above positions will present the biggest challenge in finding qualified
candidates?
Recruiting Trends 2013-2014
35. Questions from the field
The following questions have been contributed by the employer and college members on the CERI's Advisory Board and
CSTS members. Their questions reflect issues they currently face in this economy or questions they need answered to
serve students who are preparing to transition.
1. How many colleges and universities are represented in your core recruiting group?
2. How seriously will your recruiting efforts and college relations initiatives focus on the
following groups?
No serious effort Opportunistic effort
Early-career hires (post
Modest effort
Serious effort
Very serious effort
Does not apply
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
Veterans
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
Students with disabilities
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
International undergraduate
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
k
l
m
n
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
j
l
m
graduation with 0-2 years
experience)
Early career hires (post
graduation with 3 to 5 years
experience)
students
International graduate
students
3. What do you see as the most significant emerging trends in college recruiting?
4. In what ways will these trends shape your relationship/interactions with colleges' and
universities' career centers?
Recruiting Trends 2013-2014
36. Benchmarking College Recruiting Practices
Our employer advisors are interested in the metrics being used to evaluate college recruiting programs. No two
companies use exactly the same data. The questions in this section attempt to construct a profile of the metrics
commonly being used and the challenges you face in capturing this information.
1. Do you currently collect information to use in evaluating your college recruiting
program?
j Yes
l
m
j No
l
m
2. From the following list please check the key metrics you benchmark your activities or
would like to benchmark with other employers (aggregated data) to compare recruiting
results?
e
f
c Offer Rate (number of second interviews or job offers made) per interview schedule
e
f
c Internship/co-op acceptance rate of offers made after interviews
e
f
c Internships/co-ops hosted (total number)
e
f
c Internship/co-op conversion rate to full-time employment
e
f
c Acceptance rate of full-time offers
e
f
c Acceptance rate of full-time offers by school
e
f
c Acceptance rate of full-time offers by function
e
f
c Retention rate after one year
e
f
c Retention rate after five years
e
f
c Recruiting cost per hire
e
f
c Cost comparisons between events and hiring outcomes
e
f
c Diversity hires made compared to diversity target goals
e
f
c Number of hires compared to hiring targets
e
f
c College ROI (return on investment) for individual schools
e
f
c College ROI comparisons across schools
e
f
c Cost per offer declined
e
f
c Application rate for STEM positions
e
f
c Financial comparison by sourcing method
e
f
c Compensation data
Other metrics not included above
Recruiting Trends 2013-2014
3. If you are currently measuring return on investment (ROI) for the colleges you visit, what
metrics or factors do you take into consideration in calculating the ROI?
4. What key metric(s) or data set(s) is/are most difficult to accurately capture and report
internally?
5. In what ways can college career centers assist you in capturing the data that you need?
Recruiting Trends 2013-2014
37. Gaining Professional Practice: Internships, Co-ops, and More
Different options exist for students to gain professional/work experience during college. The terminology varies depending
on the professional orientation of the students. This section asks some general questions about professional/work
experiences before focusing on internships and co-ops.
1. Which of the following professional/work options do you make available to students
within your organization?
e
f
c We do not provide professional or work opportunities to students at this time
e
f
c Clinical practice or health focused practicum
e
f
c Cooperative education (co-ops)
e
f
c Internships
e
f
c Apprenticeships
e
f
c Practicum (non-health)
e
f
c Professional practice (student teaching, e.g.)
e
f
c Paid professional/work related employment (summer positions, options for enrolled students, e.g.)
Other options not listed above
2. What types of pre-professional experiences are available in your organization for
graduate (PhD) students? Check all that apply
e
f
c Internships and co-ops
e
f
c Research
e
f
c Clinical practice or health focused practicum
e
f
c Practicum (non-health)
e
f
c Volunteer positions
Other (please specify)
3. At this time does your organization expect to seek intern or co-op talent during the 20132014 academic year?
j Yes
l
m
j No
l
m
If you selected no, you have completed the survey. Thank you very much.
Recruiting Trends 2013-2014
38. Internship and Co-op Hiring
The questions in this section will focus specifically on internship and co-op recruiting.
1. What is the primary purpose of your internship and/or co-op program?
j To identify and develop talent for full-time employment
l
m
j To supplement staffing for special projects or targeted assignments
l
m
j To cover assignments of staff on leave or vacation
l
m
j To aid our profession(s) in developing talent, even though we will not be able to or seldom hire interns/co-ops when assignments are
l
m
completed
j To fulfill social responsibility goals of our organization
l
m
2. Of ALL INTERNSHIP and/or CO-OP offers you extended to candidates from colleges and
universities since July 2012, what percent of offers do you estimate were accepted?
Recruiting Trends 2013-2014
39. Recruiting Intentions for Internships and Co-ops
1. Specifically, how many interns and co-ops do you plan to recruit during the 2013-2014
academic year?
2. How does this compare to your intern and co-op recruiting for 2012-2013?
j Increase in positions
l
m
j Same number of positions
l
m
j Decrease in positions
l
m
3. Please indicate which academic disciplines you will be seeking candidates for your
internship/co-op talent pool? Check all that apply.
e
f
c All Majors
e
f
c Business
e
f
c Engineering
e
f
c Communications
e
f
c Physical Sciences (chemistry, physics, math & statistics)
e
f
c Biological Sciences
e
f
c Environmental Sciences
e
f
c Agricultural Sciences
e
f
c Social Sciences
e
f
c Humanities, including foreign languages
e
f
c Natural Resources
e
f
c Health Sciences & Administration
4. Considering your 2012-2013 internship/co-op class of BACHELOR's students, what is
your best estimate of your actual conversion rate to full-time employment?
To calculate: Divide the total number of your Bachelor's interns and co-ops who accepted
full-time employment by total number of your Bachelor's interns who were seeking fulltime employment. For example, your organization hired 100 interns and co-ops. Of these
100 students, only 80 were graduating and available for full-time employment. Of the 80,
you gave 40 offers and of the 40 offers, 20 accepted. Therefore, 20 of the 80 were
converted to full-time employment or 25%.
Recruiting Trends 2013-2014
5. Considering your 2012-2013 internship/co-op program for MBA's students, what is your
best estimate of your actual conversion rate to full-time employment?
Please use the same calculation method you employed in the previous question.
6. Considering your 2012-2013 internship/co-op program for MS/MA students, what is your
best estimate of your actual conversion rate to full-time employment?
Please use the same calculation method you employed in the previous question.
7. What percentage of your organization's new college FULL-TIME Hires in 2012-2013 were
former interns of co-ops?
Recruiting Trends 2013-2014
40.
1. Are the internships and co-ops you offer paid or unpaid?
j All our internships and co-ops are paid
l
m
j We offer a mix of paid and unpaid internships and co-ops depending on academic major or functional assignment in the organization
l
m
j All our internships are unpaid
l
m
2. How does your organization handle the issue of academic credit? Please select the
appropriate response from list below.
j My organization prefers not to deal with academic credit.
l
m
j My organization will accept interns or co-ops with academic credit, if a requirement for graduation.
l
m
j My organization will accept interns or co-ops with academic credit when the internship is unpaid.
l
m
j My organization has no problems accepting interns and co-ops who want academic credit for their experience.
l
m
Other (please specify)
3. If you can estimate, what is the average hourly salary that you will be paying your
interns and co-ops during their assignment?
Engineering/Computer
Science/IT
Accounting
Business
Health
Social Science, Humanities,
Communications
Physical & Biological
Sciences
Agriculture
Recruiting Trends 2013-2014
4. Which of the following sources is the MOST EFFECTIVE in sourcing to your
organization qualified internship candidates? Select one of the options below.
j Large web aggregators of internships (CareerBuilder, Internships.com, for example)
l
m
j Niche web sites that cater to specific academic majors or disciplines (nursing, for example)
l
m
j College and University career centers through position postings, fairs or interviews.
l
m
j Academic units that you affiliate with on campus
l
m
j Other campus sources, including student organizations, professional associations.
l
m
j Referrals from past interns
l
m
j Referrals from current employees, friends and professional associates
l
m
Other sources that you use
Recruiting Trends 2013-2014
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g
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s
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14
Recruiting Trends 2013-2014
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43. Thank You
Thank you for taking the time to complete our college recruiting survey. We know the questionnaire seemed long but the
results will assist many students, as well as you and your colleagues, in making good employment decisions in 2014.