LONDON’S CALLING OUT FOR MG
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First London based MG dealer set to open in March 2014
Prime South West London location
Perfect urban environment for the recently launched MG3 supermini
London is top city for visits to www.mg.co.uk
Longbridge, UK, 18 February 2014 - MG has appointed its first dealership in London as part
of a major expansion of the marque’s network.
MG West London, situated in Barnes, South West London, will open in March and become
the first MG Motor UK sales dealer within the M25 area. This latest appointment will join a
raft of new MG outlets opening in 2014, which will see the biggest expansion of the MG
network in more than a decade.
The site in Castelnau, just a mile from Hammersmith Bridge on the main A306, is one of the
best known automotive landmarks in West London and has previously been home to The
American Car Centre and is now trading as West Motor Company.
Ardi Bala, Dealer Principal of West London MG, already has ambitious plans for the sevencar showroom. Ardi, a qualified car technician who now employs a staff of 14 people, said:
“We are thrilled at being appointed an MG dealer and everyone here is really looking
forward to showing people the MG6 and MG3. I’ve driven both cars. The build quality is
superb and the value-for-money is quite exceptional, which I don’t think people yet fully
appreciate.
The immediate surrounding areas of Barnes, Putney, Richmond and Chiswick will be key
target areas for sales of the new MG3 supermini. At just four metres long, the MG3 boasts
class leading cabin and boot space yet is easy to handle in even the smallest of urban areas,
with the top of the range model available for under £10,000. Not to be outdone by its
smaller stable mate, the highly equipped MG6 TSE is also equipped for urban life with front
and rear parking sensors, reversing camera, Bluetooth and built-in sat nav as standard.
A London based dealership will help to satisfy customer demand for MG in the capital. At
present London is the top city in the UK for visits to www.mg.co.uk totaling 19 per cent of all
traffic to the site.
ENDS
About MG Motor
Since the first MG went on sale 90 years ago in 1924, the iconic British brand has become world
famous for making stylish cars that are fun to drive and own, at remarkably affordable prices. The
latest offering, the MG3 is no exception; the new, small modern MG brings style and fun to a new
generation- giving a fresh twist on the innovation, sporty performance and statement style that first
made the MG badge famous.
Modern MGs are designed, engineered and undergo final assembly at MG’s historic home in
Longbridge, Birmingham.
Today, MG is owned by the SAIC Motor Corporation. SAIC Motor is currently rated 103rd in the
Fortune 500 and, in 2013, achieved record global sales of over 5.1 million units, an increase of
13.71% on 2012 sales. SAIC Motor is the first Chinese automotive manufacturer to exceed five
million units in a year, and 230,000 units of this extraordinary figure can be attributed to sales of the
MG and Roewe marques worldwide.
More information is available at www.mg.co.uk/media
Laura Biss, PR Manager
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