Laticrete (partner tecnico, merita molto rilievo):

LATICRETE is a family-owned, world-wide manufacturer and marketer of globally proven construction solutions used in residential, commercial and industrial applications. For over 50 years, LATICRETE has provided the technology, products and experience to make innovative, permanent installations and repairs for the construction market. Architecturally specified and professionally endorsed by installers, LATICRETE offers a dedication to quality that results in globally proven solutions for virtually every application.

Lea Ceramiche North America has reached an agreement with LATICRETE , a specialized manufacturer of adhesives and laying products.

Kravitz Design

Kravitz Design Inc., founded by Lenny Kravitz in 2003, specializes in commercial and residential design, product development and branding. In New York, Kravitz has assembled a diverse team of creative professionals to transform his eclectic global lifestyle into innovative and dynamic design solutions.

From a collaboration between Kravitz Design Inc. and Lea Ceramiche rises Goccia, a new wall tile collection that offers a personal and contemporary interpretation of tridimensional decor.

The tiles serve as modules that create different tri-dimensional shapes, which play on concave and convex rigorously in black and white. Lights and shadows suggest the continuous movements of the water recreated in stylized shapes.

Goccia was introduced during the 51st edition of the Salone del Mobile in Milan (April, 17-22 2012) with an installation ideated by Kravitz Design Inc. in Lea Ceramiche Showroom in Via Durini, 3 in Milan.

Zaha Hadid

ZAHA HADID, founder of Zaha Hadid Architects, was awarded the Pritzker Architecture Prize

(considered to be the Nobel Prize of architecture) in 2004 and is internationally known for both her theoretical and academic work. Each of her dynamic and innovative projects builds on over thirty years of revolutionary exploration and research in the interrelated fields of urbanism, architecture and design.

Working with senior office partner Patrik Schumacher, Hadid’s interest lies in the rigorous interface between architecture, landscape and geology, as her practice integrates natural topography and human-made systems, leading to experimentation with cutting-edge technologies. Such a process often results in unexpected and dynamic architectural forms.

The MAXXI National Museum of 21st Century Arts in Rome, Italy, the BMW Central Building in Leipzig, Germany and the Phaeno Science Center in Wolfsburg, Germany are excellent demonstrations of

Hadid’s quest for complex, fluid space. Previous seminal buildings such as the Rosenthal Center for

Contemporary Art in Cincinnati, Ohio, have also been hailed as architecture that transforms our vision of the future with new spatial concepts and bold, visionary forms.

Zaha Hadid’s work of the past 30 years was the subject of critically-acclaimed retrospective exhibitions at

New York’s Solomon R. Guggenheim Museum in 2006, London’s Design Museum in 2007 and the Palazzo della Ragione, Padua, Italy in 2009. Her recently completed projects include the MAXXI Museum in Rome;

the innovative Nordpark Railway Stations in Innsbruck, Austria; Mobile Art for Chanel in Hong Kong, Tokyo,

New York and Paris; the new Zaragoza Bridge in Spain and the Burnham Pavilion in Chicago.The installation

Twirl by Zaha Hadid took place at the Milano Design Week 2011 and it was realized with Slimtech

Diego Grandi

Diego Grandi was born in Rimini in 1970, and now lives and works in Milan, where he graduated as an architect and works since 1997. He specialises in interior and surface design. Between 2000 and 2002 he worked with the Calatroni studio. In 2002 he created DGO. DGO is dedicated to conceiving interior, product and visual design. Since 2003 he has been designing ceramic tiles for Lea Ceramiche. In 2005 he started working with Deroma and he participates in the development of the product and the image of the company. Apart from his work as a designer he also lecturers in Italian schools and universities (Istituto

Europeo di design, Scuola Politecnica di design, Istituto Marangoni, Naba). He also participated in many exhibitions in Italy and abroad. He has worked and works with several companies (Abet Laminati, Brunello

Cucinelli, Cashmere, Coincasadesign, Deroma, Guzzini, Lea Ceramiche, Ivano Radaelli, Jannelli&Volpi,

Stephan Janson, Teracrea, Ycami).

Patrick Norguet

Patrick Norguet, born in Tours in 1969, studied at the Superior School of Industrial Design in Paris. Norguet

In 2000 Patrick founded a design studio in Paris; Its scope ranges from the creation of industrial products to architectural project. Elected designer of the year “Now! Design for living “2005 (Maison & Objets), Patrick

Norguet is free electron is of French design in developing a design approach based eclecticism. The design of industrial design is characterized by a constant search for balance and soundness, work towards the creation of simple objects and functional. His designs include the permanent collections of prestigious museums like the Museum of Modern Art of New York. Elected “furniture designer of the year” in 2009 by magazine Wallpaper. Patrick Norguet soon graduated, he joined Louis Vuitton as responsible for the visual identification. In 2000 he founded his design studio to intervene in areas as diverse as industrial design, and architecture. The same year he met Giulio Cappellini, seduced by his work and the “Rainbow flesh” colored

Plexiglas and is one of its flagship product: an object that has marked the spirits. Patrick Norguet enjoys working on the feelings and intuition to bring a fresh perspective on the subject taking into account its context. Today, he creates products for interior or architectural references such as Cappellini, Fasem,

Poltrona Frau, Lapalma, Offecct, Crassevig, GlasItalia, Flaminia, Thonnet Vienna, Modus,Watsberg, Artifort the Netherlands, architectures for Accor.

Lea Ceramiche started its collaboration with French designer Patrick Norguet at the Salone del Mobile in

Milan in 2010. The new porcelain tile collection he designed, Lines and Waves, explores a new way of creating surfaces that adds a sensorial aspect. The project was accomplished through use of the new generation Slimtech slab, laminated 3mm thick porcelain, the result of an innovative new method of lamination and compaction. Norguet introduced a personal interpretation of surfaces designed in horizontal and vertical patterns that provide new architectural glimpses. What we get are tridimensionalline-plays. With “Line” we have suggestions that are almost naturalistic, a virtual landscape that joins the earth to the horizon. “Naïve” exemplifies the look of woven textiles while “Pixel” explores the repetition of points, elements imparting simultaneously a wavy movement and depth to the surface. Points, marks and lines, endlessly repeated on the 300x100cm slab, create a surprising effect of new colors and shades that, thanks to the slimtech technology, emulates a natural landscape.