Ch. 4 Key Issue #1
Questions to consider as you read:
1. How does culture influence behavior? (Distinguish habit from custom)
2. How do cultural traits from local cultures become part of popular culture? (How do cultural traits
diffuse?)
3. Employing the concept of hierarchical diffusion, describe how you first became a “knower” of your
favorite kind of music-where is its hearth, and how did it reach you?
4. In an age of globalization, where popular culture diffuses quickly, what do local cultures do to
maintain their customs?
5. Look at Popular Sports (p. 114-115). Use example of soccer to start looking at how popular
culture diffused?
6. Try to think of an example for how your local community takes one aspect of popular culture and
makes it your own?
Ch. 4 Key Issue #1
Questions to consider as you read:
1. How does culture influence behavior? (Distinguish habit from custom)
2. How do cultural traits from local cultures become part of popular culture? (How do cultural traits
diffuse?)
3. Employing the concept of hierarchical diffusion, describe how you first became a “knower” of your
favorite kind of music-where is its hearth, and how did it reach you?
4. In an age of globalization, where popular culture diffuses quickly, what do local cultures do to
maintain their customs?
5. Look at Popular Sports (p. 114-115). Use example of soccer to start looking at how popular
culture diffused?
6. Try to think of an example for how your local community takes one aspect of popular culture and
makes it your own?