Press Release_Another green spot on the map of

advertisement
Press Release
Budapest, 19 October 2012
Another green spot on the map of Budapest – Accredited
Public Park with Electrolux’ participation
With the participation of Swedish companies and state organizations, the Lánchíd Park has
been remodeled with a view to sustainability. The reconstruction has taken place within the
framework of the Green Sweden program series with one of its main supporters, Electrolux
that handles environment awareness as being of utmost importance.
The reconstructed Lánchíd Park has been inaugurated today. Among other well-known Swedish
organizations, Electrolux has significantly contributed to the remodeling and redressing of the park
within the frame of the Green Sweden/SymbioCity 2012 initiative.
The goal of the Green Sweden program series, operated with the support of the Swedish Embassy,
the Swedish Trade Council and Swedish companies, is to foster the spread of green thinking and
environmentally friendly solutions. One of the most important elements of the program series is
SymbioCity, which focuses on the future and sustainable development of cities. The goal of the Green
City movement is to reconnect settlements to the ecosystem, i.e. to create more livable cities by an
integrated development of green areas within the settlements.
Last year the supporters of the Green Sweden program contributed to the creation of a “greener”
Budapest by building an eco playground on the Margaret Island. This year they have established the
first public park accredited by Green City in Hungary by remodeling the Lánchíd Park. According to the
guiding principles of the initiative, throughout the planning and realization stages special attention was
paid to the re-establishment of ecological cycles (water and food cycles, floral systems), to a
sustainable use of materials, to human and social needs and considerations, as well as to reducing
energy input and usage as much as possible.
„We have supported the project with pleasure since we always try to emphasize the importance of
shaping a lifestyle with environmental awareness. We also constantly pay attention to minimize the
environmental footprint of our products and operations.” – summed up János Takács János, CEO of
Electrolux Lehel Kft.
The Electrolux Sustainability Strategy covers three areas:
 Products, services and markets: Electrolux is committed to making it easier for consumers to
save energy and water by driving innovation and growing the market for appliances that are more
efficient across the life cycle. The most efficient Electrolux refrigerator today, consumes 70
percent less energy than the standard one fifteen years ago.

People and operations: Electrolux is committed to continually improve its operations and way of
doing business for the benefit of both people and the environment. In the beginning of this year,
Electrolux exceeded the 2012 energy-reduction goal of 28% by 8 percentage points. To maintain
momentum, a new target of a further 3.5% energy reduction was set for the activities in 2012.

Stakeholders and society: Electrolux is committed to dialog, raising awareness and building
partnerships to reinforce trust in the company and develop sustainable solutions along the value
chain. The participation in the Green Sweden/SymbioCity 2012 initiative is an example of this.
Earlier this year Electrolux was recognized as one of the World’s Most Ethical Companies by the
Ethisphere Institute as one of 145 companies that surpass their industry peers. In September, for the
sixth consecutive year, Electrolux was recognized as leader in its industry sector in the prestigious
Dow Jones Sustainability World Index. Electrolux thereby ranks among the top 10% of the 2,500
largest companies for social and environmental performance.
About the Company:
Electrolux is a global leader in manufacturing household appliances and appliances for professional use. Each year, household
and professional users purchase over 40 million Electrolux products in more than 150 countries. The Company provides
innovative appliances characterized by functional design. During the product development stage, design experts conduct a
thorough study on the habits and expectations of both household and professional users to ensure that the appliances satisfy
actual customer needs. The Company offers a wide selection of products, such as dishwashers, washing machines, small
appliances, vacuum cleaners, ovens and stoves under the Electrolux, AEG, Zanussi, Frigidaire and Eureka brands. In 2011,
Electrolux had sales of SEK 102 billion and 58,000 employees.
For more information, please visit: www.electrolux.hu and http://newsroom.electrolux.com/hu
More information:
Zsanett Fekete, PR manager, Electrolux,
Phone: (57) 416-104 or zsanett.fekete@electrolux.hu
Annamária Horváth, Team Leader of Morpho Communications
Phone: 488-0255 or horvath.annamaria@morpho.hu
Download